Internet Marketing

  • Most Topular Stories

  • 9 LinkedIn Publishing Tips That Can Build Your Visibility and Audience

    Online Marketing Strategy for Entrepreneurs | Denise Wakeman
    Denise Wakeman
    24 Mar 2015 | 10:04 am
    A colleague recently posted in a private Facebook group, asking where she could post content to expand her reach and build new relationships. There are so, so many options for sharing your content, and you can get bogged down trying to cover all the bases. However, as a business owner,  if you’re not publishing on LinkedIn, then this is where I suggest you start, if you too, like my colleague, want to expand your reach. LinkedIn has been growing stronger as a platform in the last year or so, and is becoming a contender for getting more eyeballs on your content. With the opening up of…
  • A Website is Not Enough

    Online Marketing Strategy for Entrepreneurs | Denise Wakeman
    Denise Wakeman
    15 Apr 2015 | 3:36 pm
    Do you remember the early days of the Internet? 1995 or so? It was all pretty basic back then, and most businesses did not have a website. The first website I created (well, someone else built it) was in early 1997. It was simple, probably four or five pages, promoting the coaching business my former husband and I had just launched in Canada. We were way ahead of the curve with that site. Fast forward 18 years, and there are few businesses that do not have a website. In fact, according to there are 177,296,984 active websites as of February 2015! Most business owners, whether…
  • Here’s Why AdStation is Number One in Email Monetization

    Jeremy Schoemaker
    14 Apr 2015 | 8:00 am
    I wrote a detailed review of the newest features AdStation’s mailing platform rolled out earlier this year. You can read that here . But, since then, AdStation has continued to add features, functionality and product enhancements to their platform. I mean, most companies would just be happy to be rest on their laurels and do little or nothing to improve their product — but not AdStation. I am truly inspired by a company that, despite being in first place, continues to improve their product offering on an…
  • My Continued Journey Through Life, Liberty and the Pursuit of Happiness.

    The Official Blog of Josh Boxer
    27 Mar 2015 | 10:39 am
    It’s been a while since my last post on my Blog here at . Quite honestly, I just wrote a whole paragraph on why I’ve been gone, yada yada all this BS. I highlighted it and deleted it and thought I’d shoot you right from the heart. My wife Pamela and I celebrated 15 years of marriage this year.  For us, its monumental.  We Have Hannah who’s about to be 15 in June and Kaylee who just turned 12. It’s been such a blessing raising these girls.  For the past 7 years, I have had the privilege of working from home. It’s allowed me to spend every…
  • Disruption Coming For Live Broadcast Events?

    Kathy Baughman
    13 Apr 2015 | 6:58 am
    Disruptive business models and the sharing economy have already changed how we buy, sell and pay for goods and services, travel across cities, plan and book vacations, and consume all forms of entertainment from listening to music, reading magazines and books, watching TV and viewing movies. Crowdsourcing has changed how we raise cash and democratically deciding how funds get shared. But is different always better? It depends. The legal battles around pirated movies and music underscore the erosion of the ownership and copyright of intellectual property. Now Meercat and Periscope are…
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  • Here’s Why AdStation is Number One in Email Monetization

    Jeremy Schoemaker
    14 Apr 2015 | 8:00 am
    I wrote a detailed review of the newest features AdStation’s mailing platform rolled out earlier this year. You can read that here . But, since then, AdStation has continued to add features, functionality and product enhancements to their platform. I mean, most companies would just be happy to be rest on their laurels and do little or nothing to improve their product — but not AdStation. I am truly inspired by a company that, despite being in first place, continues to improve their product offering on an…
  • The ShoeMoney Network My Passion Project I Have Been Working On

    Jeremy Schoemaker
    2 Apr 2015 | 7:00 am
    Basically over the years I get bombarded with questions, as I am sure you do, “how do I make money online? What product should I buy?” I usually say just join a forum or give them one of my training products but they always come back with “will you mentor me? Can I call you and you can walk me through it?” Also to date I have sold over 40k copies of training products to teach people how to make money online. But looking at my analytics over the years its very dissapointing in that most people login 1-2 times and then never come back. Even though everything is layed out…
  • I Gotcha Covered (EAS)

    Jeremy Schoemaker
    30 Mar 2015 | 7:05 am
    So the last couple days I have been raving about the Engagifire pop up software.  F’in amazing.  Its unbelieveable and at only $27 lifetime…  I dunno how they do it.  Well I have talked about that enough.  Today is the last day they will have the “Flash Sale” and I don’t think its a scarcity thing. There is no possible way they can do a one time price for all that does and host it.  I bet it goes to $99 a month soon. Anyway if you haven’t yet grab it here Judging from the amount of you guys that picked it up and the feedback I have gotten it appears…
  • I took the plunge (and its amazing)

    Jeremy Schoemaker
    28 Mar 2015 | 10:36 am
    Yesterday I talked about how I was looking at replacing my Bounce Exchange popup that collected leads to this new thing. I get Bounce Exchange for free (it starts at 5k/month) but honestly I wanted more functionality and this looked promising. So yesterday I talked and thought I would implement it over the weekend. But its so simple to setup I had it running in under an hour. This thing is unbelieveable and the best thing is it does not require wordpress. That is a HUGE thing for me cause a lot of times I want to collect leads but not inside of wordpress or then code out my own popup. Pain in…
  • New Report Shows How Email Remains King For Getting Your Message Out

    Jeremy Schoemaker
    12 Mar 2015 | 1:07 pm
    As you all know I am a huge proponent of permission based email marketing… So I always keep up with the news related to it. You know the saying… “Dance with the girl that brought ya” ? It could not be truer than with email marketing. So many people get distracted with the new, cutting edge, techniques that they forget about the time tested proven year after year ones. eMarketer recently published a report that states that 37% of consumers send or read email messages “a lot” — ranking email above the 20% posting and reading messages on Facebook, Instagram or other social…
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    The Official Blog of Josh Boxer

  • My Continued Journey Through Life, Liberty and the Pursuit of Happiness.

    27 Mar 2015 | 10:39 am
    It’s been a while since my last post on my Blog here at . Quite honestly, I just wrote a whole paragraph on why I’ve been gone, yada yada all this BS. I highlighted it and deleted it and thought I’d shoot you right from the heart. My wife Pamela and I celebrated 15 years of marriage this year.  For us, its monumental.  We Have Hannah who’s about to be 15 in June and Kaylee who just turned 12. It’s been such a blessing raising these girls.  For the past 7 years, I have had the privilege of working from home. It’s allowed me to spend every…
  • The 2014 Year in Review

    7 Dec 2014 | 5:40 am
    Well, It’s been about six months since my last post and we are winding down the last few weeks of 2014.  This has been a year of transformation and change for me.  I feel myself getting older and wiser and slowing down just a bit. I haven’t forgotten about my blog here, I just have not been inspired to write much lately.  Stay tuned for 2015. New year, new thoughts, new goals, dreams and mountains to climb.
  • Tail of the Dragon – Deals Gap 2014

    30 May 2014 | 10:29 am
    One of the most awesome rides I have taken to date was to The Dragon’s Tail up on the border of Tennessee and North Carolina.  Driving there from Cumming Georgia up Rt. 129 was awesome.  I met my friend Steve Whittle up off Exit 17 on Ga 400 at 7am on Tuesday, May 27th and we headed out.  It was about a 3 hour ride up with a stop for Gas along the way. The ride to get there was magnificent.  We rode through mountains, past streams and in and out of valley’s.  Below are some pictures from some of the awesome photography companies like KillBoy.  
  • Random Acts of Kindness

    4 Mar 2014 | 5:07 am
    So yesterday I was dropping off my daughter Hannah’s running shoes which she left behind before she got on the bus.  On the way home, I noticed that one of the signs outside of a local eatery here in town was hanging half down and it’s the only sign visible for this restaurant on the side of the building facing the road. Being that I just ate there last week with my wife and the owner talked with us for at least a 1/2 hour while we ate our lunch, I felt a connection to the place.  Rather then just letting it go, I picked up my phone, used Siri and called the restaurant and let…
  • How I am going to make 2014 a Kick Ass year and how you can too.

    30 Jan 2014 | 5:41 am
    So we are at the end of the first month in the new year and while most people made New Years resolves before new year, mine have come to me just over the past few weeks.  Let me explain…… While I made a pretty penny in 2013, partied like a rockstar, created memories with my family, there was one thing missing at the end of the year. Money. Where did it all go? Well, lets just say that the Boxer family had a good time, did some cool stuff and lived a little bit outside of their means. Just over the past three weeks, I’ve made some adjustments to my spending habits and have…
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  • Disruption Coming For Live Broadcast Events?

    Kathy Baughman
    13 Apr 2015 | 6:58 am
    Disruptive business models and the sharing economy have already changed how we buy, sell and pay for goods and services, travel across cities, plan and book vacations, and consume all forms of entertainment from listening to music, reading magazines and books, watching TV and viewing movies. Crowdsourcing has changed how we raise cash and democratically deciding how funds get shared. But is different always better? It depends. The legal battles around pirated movies and music underscore the erosion of the ownership and copyright of intellectual property. Now Meercat and Periscope are…
  • Culture Shock: Reorganizing your Marketing Department

    Jennifer Voisard
    8 Apr 2015 | 9:53 am
    If you are in the process of reorganizing your marketing department or a specific function/division within it (e.g. Content or Digital) understand that there isn’t a one size fits all approach. But, an efficient and successful organization always boils down to two things: culture and governance. Culture and governance are often interrelated in that process improvements can help drive changes in attitudes and behavior. But culture can also be the biggest challenge to overcome despite good intentions. Culture is a way of thinking and living with a set of shared beliefs among a group. In…
  • Girl Power

    Cheryl Treleaven
    31 Mar 2015 | 12:24 pm
    With International Women’s Day just behind us, it seems like a good time to take a look at some of the best women-empowering social campaigns.  I was particularly drawn to those with real staying power, that go beyond ‘holiday promotion’ and demonstrate more of a commitment by the brand to effect real change. Central to many of these campaigns is the impact our choice of words has on girls’ self-images.  Equally striking is how brands use powerful storytelling – often in her own voice – to bring the issues to light and help change the conversation. Road to Success Through its…
  • Publish or Perish?

    Kevin Lynch
    24 Mar 2015 | 6:44 am
    For anyone working to advance their career in academics, the maxim of ‘publish or perish’ is deadly accurate. Moving up the department ladder to tenured status requires producing a steady stream of scholarly articles, which are rarely read by anyone other than the author and their committee of peers.  This luxury of scholarly pursuit may be acceptable behind the ivy covered wall of academia, but nowhere else. Yet for far too many B2B marketers, the ‘publish or perish’ paradigm also holds sway. Faced with multiple channels to fill and editorial calendars to keep pace with, too many,…
  • Public Relations Trends in an Evolving Market

    Pam Flores
    17 Mar 2015 | 9:42 am
    Our Lumenatti authors post a lot about content, content marketing, social media, thought leadership and community.  To showcase another area of our expertise that harkens back to our roots, I thought a post on another area of our expertise was in order: public relations. The public relations industry has gone through an amazing transformation over the past 10 to 12 years. The ever-changing nature of traditional media, emergence of new types of online media outlets, continued evolution of social media and the shift away from traditional media consumption has literally reformed the industry. …
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    Medical Marketing with MDWebPro

  • Mobile Friendly Websites for Physicians and Clinics

    Paul Dreblow
    27 Mar 2015 | 8:30 am
    Seizing Hold of the Opportunity…Going Mobile in 2015!   Whether you are a Physician or Dentist, Chiropractor or other healthcare provider, NOW is the time to be sure your website is mobile friendly.  There are three reasons here, but the most time sensitive is the last.  Be sure to read this. • It validates the fact that your company is staying in the game. Here Is the game: “ 9 out of 10 mobile searches lead to action. More than half lead to sales. (Source: SearchEngineLand). Action is what all marketing ultimately boils down to and people take action on their mobile devices.
  • Dental Internet Marketing Strategies

    Paul Dreblow
    6 Mar 2015 | 1:15 pm
    Sometimes you find a picture that is, as they say, worth a thousand words. As I was doing some research for those who we wish to serve in the Dental community and thinking about our other clients, I came across this info-graphic.  While these dental internet marketing strategies may  be condensed to 7 or even 5 key strategies, Dentists take note,  content rich and targeted, internet marketing must not be overlooked! If you are ready to link arms with a company that has been working within the medical industry for years and desires to build relationships with Dental clinics so they can be…
  • Marketing Coordinator Position

    13 Jan 2015 | 10:29 am
    Marketing Coordinator General: DSI seeks a marketing coordinator who embraces our vision, values and work purposefully to execute the DSI marketing plan. The Marketing coordinator will work with and under the oversight of the Sales and Marketing Manager who would share in some  execution of the following core tasks: Specific functions: Daily expectations would center around involvement in some aspect of the following: – Help in overall coordination of our “macro” and “micro” targeted marketing – Webinar coordination / promotion / hosting ( up to 2/mo.) – Creation…
  • Do You Know Dr. Google? The 2014 Digital Patient Journey [Infographic]

    Tyler Weber
    4 Aug 2014 | 6:12 am
    Do you know what process a patient goes through when they are visiting you in person? What about the digital patient experience they have? As may as 86% of people who go to the doctor will conduct some sort of health related search before they step foot into a clinic, hospital, or emergency room! The means that, regardless of what part of health or medicine you are in, a vast majority of the patients that see a doctor will go through some digital patient experience. Knowing what experience your patients have is an important element of your practice, and this infographic provided by…
  • The Keys to Long Tail Keywords

    Tyler Weber
    20 May 2014 | 7:03 am
    This month we have turned to dig up the possibilities and opportunities that lie within long tail keywords. With as much as 70% of searches falling into the long tail keywords category, it seems quite obvious that having a great understanding of this topic is very important, especially to those in charge of drumming up search traffic. What are Long Tail Keywords? Long tail keywords are defined as a search containing 3 or more words which in turn produces a more specific group of search results. Here is an example: “Coffee shop in Minneapolis” vs. “Coffee” The first…
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    Conversation Marketing from Portent, Inc: Internet Marketing with a Twist of Lemon

  • How to Solve 6 Brutal Problems in Google Analytics

    Timothy Gillman
    16 Apr 2015 | 6:00 am
    Ever have one of those days where you’re digging through Google Analytics (GA) and you say to yourself “What the f*@$ is this s%$#!?!?” Yeah – me too. Don’t get me wrong – I love GA. It’s way easier to navigate than most of the other analytics platforms out there. But just like its users, GA isn’t perfect. As an expert on both analytics and all things brutality (I’m a big death metal fan) I’d like to call out some of the most frustrating aspects of GA, as well as solutions to work around these obstacles. NOTE: These brutal issues will be listed from the simplest to…
  • Mobile SEO: Should I Be Worried?

    Ian Lurie
    14 Apr 2015 | 4:12 pm
    As a CEO and father, I’m an expert on anxiety. So I understand why Google’s mobile search algorithm update (aka Mobilegeddon) has CEOs and marketing teams popping Xanax. Before you reach for the prescription, though, do this test. It’ll help you figure out if you need to take action. Then, keep reading to see your options: 1. Do you really need mobile? Not every business needs a mobile presence. If you sell algae to isolated paramecium communities, you can fall a bit in the mobile search results and still hit your revenue target. Ask yourself 0 pointsIs your mobile traffic growing?
  • The Coming Mobile SEO End Times

    Ian Lurie
    3 Apr 2015 | 7:51 am
    Whoops. We had one crucial piece of data wrong: is just fine. As part of this test, we checked home and internal pages. Except for one site: Wikipedia. Go figure. We’ve updated the infographic and are putting the word out. Google’s big mobile algorithm update is coming in a few weeks. Nerds that we are here at Portent, we wanted to see how ready the Web really is for this. We’re all doomed. Or at least, 10,000 sites are. We tested 25,000 sites rated as ‘top sites’ by the Majestic Million and Alexa. 10,000 failed: Download a hi-res version Feel free…
  • International SEO Strategy Guide – Plus a Flowchart!

    Kaitlin McMichael
    19 Mar 2015 | 9:36 am
    I’ve noticed there’s something we’re sorely missing in our marketing mix: flowcharts. Making sure that Portent has mo’ flo’ to offer has become of my new life goals. As part of this endeavor, I created the following International SEO Strategy flowchart to help those who are trying to decide what the best structure is for their international site(s). Ready to get to work? To learn how to use the chart, see the quick guide below the graphic. For further explanation and exploration, check out the link bundle here with a slidedeck & more good stuff from our…
  • Internet Marketing For Asshats

    Ian Lurie
    18 Mar 2015 | 1:34 pm
    Evil is easier! There are internet marketers. Then there are 100% pure internet marketing asshats. They stomp their moral compass to bits in the interest of earning more dollars (or pounds, or drachmas, or whatever). These are a few examples of their tactics: Commit libel Asshats write headlines that imply horrific things/inappropriate or reputation-destroying behavior, like ‘Is This Model Snorting Coke?’ then explain why it’s very unlikely. That way, you get tons of pageviews. All you had to do was destroy someone’s reputation. And yes, that’s marketing.
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    Greg's Corner

  • Don’t be a Craigslist Killing: Raising Awareness for Safer Face-to-Face Transactions

    Greg Collier
    23 Mar 2015 | 8:21 am
    Conducting business with a stranger always brings a certain amount of risk – both for buyer and seller. But, in this digital age of classified advertising, where individuals are conducting one-on-one transactions for used cars, sports tickets, furniture or even intimate relationships, the risk of harm grows exponentially. Consider the recently-published “Craigslist killings,” a list of 84 people whose lives were cut short over the last 8 years through encounters with people they met via the online classifieds site. Some were involved in encounters that were already risky enough,…
  • Cheating in the NFL: Here’s One Simple, but Tough, Question for the New England Patriots

    Greg Collier
    26 Jan 2015 | 5:33 am
    I have only one question for the person who deflated 11 of the 12 footballs for the New England Patriots when they played against the Indianapolis Colts for the AFC Championship earlier this month. Was it worth it? I mean, here we are, counting down the days until the Super Bowl, the biggest game of the year, and instead of listening to radio hosts and TV analysts talk about the strengths of a running game or weaknesses in the defense, I’m listening to questions about quarterback Tom Brady’s integrity and suggestions that Coach Bill Belichick be suspended from the Super Bowl. Was it worth…
  • Slashing journalism won’t bring new readers, more revenue to newspapers

    Greg Collier
    14 Oct 2014 | 6:25 am
    Nearly 20 years after the Internet became a thorn in the side of newspapers, the old-school print industry continues to take steps to soften the blow that the Web has had on its business model. The problem is that newspapers, as part of their effort to become one with the digital side of news, keep making the same mistake. They keep chopping the journalism side of the business, the side that creates the original content that keeps visitors – and the eyeballs for their ads – clicking on their sites. This time around, it’s the mighty New York Times that’s slashing newsroom jobs…
  • NFL Under Fire: What Happens after the Buck Stops?

    Greg Collier
    23 Sep 2014 | 4:24 am
    For sake of full disclosure, I’m a big fan of NFL football – the rivalries, the loyalty of the fans, the final-second plays that lead to victories and upsets. What I’m not a fan of is the off-the-field behavior that has dominated headlines early in this season. In a league as large as the NFL, there’s bound to be a few bad seeds in the bunch. But the gravity of these allegations – domestic abuse, child abuse, sexual assault and more – have put a spotlight on the NFL’s inability to control bad behavior. Sure, the league issued fines and suspensions – but for the…
  • Free to a Good Home? A Bad Idea Online!

    Greg Collier
    8 Jul 2014 | 8:46 am
    Any business owner needs to stay ahead of the trends, and unfortunately, that applies to trends in crime. I’ve said before in blog posts and TV interviews that we don’t carry personals because they can be used as a front for prostitution and human trafficking. We don’t carry pet sale ads, as they often trade in animals that have been bred through puppy mills—breeders who literally breed animals to death, leaving them undernourished and caged without proper exercise or loving contact. We simply won’t even take a chance at supporting criminal industries, so we don’t run the ads that…
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    dotmailer Status - Incident History

  • Surveys and forms is unavailable

    17 Apr 2015 | 10:10 am
    Apr 17, 18:10 BSTResolved - Hotfixing now complete, and access is fully resolved.Apr 17, 18:02 BSTMonitoring - Seems that an IIS hotfix caused our load to spike; access now restored, but we'll continue to monitor.Apr 17, 17:34 BSTInvestigating - We're having some reports that the surveys and forms tool has become inaccessible. Investigating now.
  • Regular application update

    14 Apr 2015 | 11:46 pm
    Apr 15, 07:46 BSTCompleted - The scheduled maintenance has been completed.Apr 15, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Apr 8, 12:48 BSTScheduled - Our next regular application update is scheduled for April 15th at 7:30am GMT. Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Upgrade of network infrastructure part 3

    11 Apr 2015 | 12:07 am
    Apr 11, 08:07 BSTCompleted - The scheduled maintenance has been completed.Apr 11, 06:00 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Mar 27, 09:22 BSTScheduled - On Saturday 11th April 2015 between 6:00am and 9:00am BST we'll be embarking on the final steps involved in upgrading our edge network infrastructure. Primarily this involves fully removing our old edge routing hardware. During the last maintenance we had moved traffic away from this hardware, but now the time has come to fully decommission it. For our US east coast users, that…
  • Regular application update

    1 Apr 2015 | 12:29 am
    Apr 1, 08:29 BSTCompleted - The scheduled maintenance has been completed.Apr 1, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Mar 26, 09:49 BSTScheduled - Our next regular application update is scheduled for 1st April at 7:30am BST (that's GMT +1). Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Regular application update

    18 Mar 2015 | 1:18 am
    Mar 18, 08:18 BSTCompleted - The scheduled maintenance has been completed.Mar 18, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Mar 11, 12:55 BSTScheduled - Our next regular application update is scheduled for 18th March at 7:30am GMT. Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
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    Starmark | Integrated Marketing Communications » eTips

  • 3 Vine Celebrities give their advice for maximizing the power of 6 seconds

    Roberto Renteria
    9 Apr 2015 | 10:40 am
    Vine is a great quick way to get your message out there on video. But for some companies, creating yet another media channel that they have to manage and maintain can be too much. So, how can you leverage this great new platform without all the overhead? We asked three Viners about hiring a Vine celebrity […]
  • How a marketer can take advantage of the Internet of Things

    Roberto Renteria
    26 Mar 2015 | 2:13 pm
    The Internet of Things creates new opportunities for marketers to connect with their customers in one of the best ways possible, a “helpful” way. As a reminder, the Internet of Things is all about connecting devices to the internet that can report a status to a user, as example, wearables, equipment, home automation, etc. Marketers have […]
  • Understanding Mobile App Analytics – are you “appy” with the results?

    Roberto Renteria
    18 Mar 2015 | 10:31 am
    Global mobile data traffic grew 69 percent in 2014 (Cisco), mobile presence is more than just a trend, it’s a way of life, understanding the difference of Native Mobile Apps and Responsive Web Design, will help us kickstart a solid mobile strategy, but understanding how Mobile App Analytics differs from Web Analytics is key to building and sustaining […]
  • Personalized Search Results – The end of SEO as We Know it

    Roberto Renteria
    13 Feb 2015 | 10:47 am
    As Google continues to improve it’s personalized search results, it’s becoming nearly impossible to implement and deploy standardized Search Engine Optimization (SEO). Results are more customized with the staggering influx of factors affecting those results including demographic information, geolocation, search history, device type and even social personas. In Google’s latest tactic to mimic Facebook’s open graph calculations – […]
  • Local Search: The Social Evolution

    Roberto Renteria
    27 Jan 2015 | 10:08 am
    Since our previous eTip about Local Search, we find times have changed and local-search-engine optimization (local SEO) is undergoing a social revolution! Long gone are the days of simply placing your business address in any number of directories as well as the footer of your website in hopes of ranking in the top 10 local search […]
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    Robert W. Dempsey

  • Data Acquisition and Wrangling with Python Workshop

    Robert Dempsey
    6 Apr 2015 | 5:15 am
    Eighty percent or more of the time spent on data science projects is spent acquiring data, cleaning it, and preparing it for analysis. That data can come from a variety of sources, including APIs or individual web pages. However, not all data is created equal. Once we have automated its acquisition, much of it requires lengthy cleaning and formatting before it can be used. In this course you will learn how to obtain, clean, and mashup data in preparation for analysis. On May 9th, 2015 I am teaching a class through District Data Labs on data acquisition and wrangling with python. Our focus…
  • Using PyParsing For Web Scraping, Application Control and Data Wrangling

    Robert Dempsey
    13 Mar 2015 | 5:07 am
    That’s what I’ll be talking about at DC Python on April 7th. In this talk you’ll learn how to use pyparsing, a free Python module, to create and execute simple grammars for web scraping, application control and data wrangling. Dump the nested if statements and get parsing. Oh yes, there will be code, and lots of it, to get you started! RSVP today >> I’ll see you there! Also On The Agenda On July 1st I’ll be speaking at my monthly meetup – Data Wranglers DC – about writing grammars in pyparsing for web scraping, data wrangling, and app control. This…
  • Add RSS Feeds To Your Dashing Dashboard

    Robert Dempsey
    26 Feb 2015 | 5:07 am
    Who doesn’t love charty goodness? Everyone that I know does. Dynamic charty goodness on a dashboard? Yes please?! With that said, you can imagine how excited I was when I came across Dashing, a Sinatra based framework that lets you build beautiful dashboards. However my excitement was short lived when, while I was working on my home dashboard (weather, RSS feeds, the daily Dilbert cartoon), I discovered the RSS widget I was using wouldn’t pull in feeds from StackOverflow. Well that’s a no go, so I updated the existing widget and created RSS Feeds (Updated). Using the…
  • Join Me Wednesday for Growth Hacking and Knowledge Sharing

    Robert Dempsey
    23 Feb 2015 | 5:07 am
    The world henceforth will be run by synthesizers, people able to put together the right information at the right time, think critically about it, and make important choices wisely. – Shawn DuBravac, Chief Economist and Sr. Director of Research, Consumer Electronics Association Growth hacking is a marketing technique that blends creativity, analytical thinking, and social metrics to gain exposure and sell products. Put another way, growth hacking is concerned with using data and the insights gained from data to get more exposure (marketing) and sell more products (sales) while…
  • Control F.lux With Alfred

    Robert Dempsey
    5 Jan 2015 | 4:00 am
    What It Is F.lux is an Alfred workflow for controlling aspects of F.lux, an app that makes the color of your computer’s display adapt to the time of day – warm at night and like sunlight during the day. Activating Color Effects and Disabling Flux Activate the Workflow The keyword trigger flux will bring up the list of available workflow options. Activate Darkroom The darkroom color effect makes your screen a crazy red with white and gray everything else. Try it out to experience it for yourself by selecting “Activate F.lux darkroom”. Activate Movie Mode Movie mode…
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    Online Marketing Strategy for Entrepreneurs | Denise Wakeman

  • A Website is Not Enough

    Denise Wakeman
    15 Apr 2015 | 3:36 pm
    Do you remember the early days of the Internet? 1995 or so? It was all pretty basic back then, and most businesses did not have a website. The first website I created (well, someone else built it) was in early 1997. It was simple, probably four or five pages, promoting the coaching business my former husband and I had just launched in Canada. We were way ahead of the curve with that site. Fast forward 18 years, and there are few businesses that do not have a website. In fact, according to there are 177,296,984 active websites as of February 2015! Most business owners, whether…
  • 9 LinkedIn Publishing Tips That Can Build Your Visibility and Audience

    Denise Wakeman
    24 Mar 2015 | 10:04 am
    A colleague recently posted in a private Facebook group, asking where she could post content to expand her reach and build new relationships. There are so, so many options for sharing your content, and you can get bogged down trying to cover all the bases. However, as a business owner,  if you’re not publishing on LinkedIn, then this is where I suggest you start, if you too, like my colleague, want to expand your reach. LinkedIn has been growing stronger as a platform in the last year or so, and is becoming a contender for getting more eyeballs on your content. With the opening up of…
  • LinkedIn Visibility Strategies for Entrepreneurs | Adventures in Visibility with Viveka von Rosen

    Denise Wakeman
    15 Mar 2015 | 8:09 am
    “Your business’s LinkedIn profile is your launchpad for success. It is the foundation on which your marketing strategy is built, making it one of the most important tools in your arsenal.” In the “green room” with Viveka von Rosen before the show starts. Viveka von Rosen is one of the top LinkedIn Experts and my go-to gal for all things LinkedIn. She’s passionate about using and showing others how to optimally use LinkedIn. Viveka’s positive, fun-loving style makes it easy to learn and implement her LinkedIn strategies.  In this adventure we explore…
  • How to Integrate LinkedIn With Your Content Marketing

    Ann Smarty
    9 Mar 2015 | 6:07 am
    Guest post by Ann Smarty Think about the best social platforms for promoting your content. What came to mind? Facebook? Twitter? Pinterest? Maybe StumbleUpon, for those hipsters among you. All of those are good answers. But the list is missing one very important component you may not have thought about in the past: LinkedIn. Promoted (and used) as a professional networking tool, it is usually seen as a means of direct communication with others within your industry. You have a conference to go to, and a quick search will bring up others who have been posting about going. So you can set up…
  • Online Marketing Pros Reveal Their Success Secrets | Adventures in Visibility

    Denise Wakeman
    28 Feb 2015 | 4:46 pm
    This Adventure in Visibility is a celebration! On February 10, 2015, Mitch Meyerson’s latest collaborative marketing book, Success Secrets of the Online Marketing Superstars hit the bookstores. This episode features 4 of the 23 authors: Stephan Hovnanian, Andrea Vahl, Mitch Meyerson and me. Our conversation centers around multi-author book collaborations (high visibility!),  lead generation with books, as well as Google+ and Facebook tactics that build your business. We discussed: Mitch’s experience with multi-author books Using books as lead generators Up to the minute Facebook…
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    The Official Blog of Josh Boxer

  • My Continued Journey Through Life, Liberty and the Pursuit of Happiness.

    27 Mar 2015 | 10:39 am
    It’s been a while since my last post on my Blog here at . Quite honestly, I just wrote a whole paragraph on why I’ve been gone, yada yada all this BS. I highlighted it and deleted it and thought I’d shoot you right from the heart. My wife Pamela and I celebrated 15 years of marriage this year.  For us, its monumental.  We Have Hannah who’s about to be 15 in June and Kaylee who just turned 12. It’s been such a blessing raising these girls.  For the past 7 years, I have had the privilege of working from home. It’s allowed me to spend every…
  • The 2014 Year in Review

    7 Dec 2014 | 5:40 am
    Well, It’s been about six months since my last post and we are winding down the last few weeks of 2014.  This has been a year of transformation and change for me.  I feel myself getting older and wiser and slowing down just a bit. I haven’t forgotten about my blog here, I just have not been inspired to write much lately.  Stay tuned for 2015. New year, new thoughts, new goals, dreams and mountains to climb.
  • Tail of the Dragon – Deals Gap 2014

    30 May 2014 | 10:29 am
    One of the most awesome rides I have taken to date was to The Dragon’s Tail up on the border of Tennessee and North Carolina.  Driving there from Cumming Georgia up Rt. 129 was awesome.  I met my friend Steve Whittle up off Exit 17 on Ga 400 at 7am on Tuesday, May 27th and we headed out.  It was about a 3 hour ride up with a stop for Gas along the way. The ride to get there was magnificent.  We rode through mountains, past streams and in and out of valley’s.  Below are some pictures from some of the awesome photography companies like KillBoy.  
  • Random Acts of Kindness

    4 Mar 2014 | 5:07 am
    So yesterday I was dropping off my daughter Hannah’s running shoes which she left behind before she got on the bus.  On the way home, I noticed that one of the signs outside of a local eatery here in town was hanging half down and it’s the only sign visible for this restaurant on the side of the building facing the road. Being that I just ate there last week with my wife and the owner talked with us for at least a 1/2 hour while we ate our lunch, I felt a connection to the place.  Rather then just letting it go, I picked up my phone, used Siri and called the restaurant and let…
  • How I am going to make 2014 a Kick Ass year and how you can too.

    30 Jan 2014 | 5:41 am
    So we are at the end of the first month in the new year and while most people made New Years resolves before new year, mine have come to me just over the past few weeks.  Let me explain…… While I made a pretty penny in 2013, partied like a rockstar, created memories with my family, there was one thing missing at the end of the year. Money. Where did it all go? Well, lets just say that the Boxer family had a good time, did some cool stuff and lived a little bit outside of their means. Just over the past three weeks, I’ve made some adjustments to my spending habits and have…
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    Social Media Marketing Plus

  • Marketing Automation for Small Business

    Neil Ferree
    31 Mar 2015 | 4:03 pm
    The post Marketing Automation for Small Business appeared first on Social Media Marketing Plus After you watch this video on Marketing Automation for Small Business, you will see this solution is easy to use and fast to deploy. By following this routine, you can quickly find and curate quality content and share it with your target audience on multiple social networks. Once you’ve set-up and configured the 4 content […] The post Marketing Automation for Small Business appeared first on Social Media Marketing Plus
  • How to Become a Content Marketing Ninja

    Neil Ferree
    16 Mar 2015 | 2:50 pm
    The post How to Become a Content Marketing Ninja appeared first on Social Media Marketing Plus Content Marketing can be cumbersome and time consuming but it doesn’t have to be either. This is an advanced Content Marketing Ninja Hack I’ve been using to drive targeted traffic to my Blog. By following this routine, you can quickly find and curate quality content and share it with your target audience on multiple social networks. […] The post How to Become a Content Marketing Ninja appeared first on Social Media Marketing Plus
  • How to Dramatically Increase Your Online Visibility

    Neil Ferree
    7 Mar 2015 | 4:43 pm
    The post How to Dramatically Increase Your Online Visibility appeared first on Social Media Marketing Plus If a tree falls in a forest and no one is around to hear it, does it make a sound? Conversely, if you author an epic article and nobody sees it or reads it, does publishing it have the impact on your online visibility and brand awareness you were looking for? Increase Your Online Visibility There are 2 […] The post How to Dramatically Increase Your Online Visibility appeared first on Social Media Marketing Plus
  • Why is the Best URL Shortener for Social Sharing

    Neil Ferree
    8 Jan 2015 | 5:17 pm
    The post Why is the Best URL Shortener for Social Sharing appeared first on Social Media Marketing Plus Read what 2 super successful marketers have to say about and why I say that is the Best URL Shortener for Social Sharing What if there was a way that you could share content to other people’s stuff and still easily bring them back to your own content, with little or no effort? I […] The post Why is the Best URL Shortener for Social Sharing appeared first on Social Media Marketing Plus
  • How to Dramatically Increase Your Social Media Presence

    Neil Ferree
    9 Dec 2014 | 12:03 pm
    The post How to Dramatically Increase Your Social Media Presence appeared first on Social Media Marketing Plus We all know having a presence on the social web is critical these days. A solid content marketing strategy must include a process for both creating and curating quality content and sharing it across the social web. If you follow these guidelines, your social content discovery and sharing processes will be more efficient and will dramatically […] The post How to Dramatically Increase Your Social Media Presence appeared first on Social Media Marketing Plus
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    Omar Kattan - New Age Ad Man

  • My Interview With John Timmerman – Good Monster

    Omar Kattan
    17 Apr 2015 | 1:29 pm
    I was recently interviewed by the brilliant John Timmerman from Good Monster about what it takes for brands to rise above the noise and get their message across in a crowded and extremely noisy marketplace. The interview covers my early career in SEO and content marketing and culminates with my thoughts on what it will [...] My Interview With John Timmerman – Good Monster is a post from: Omar Kattan - New Age Ad Man The post My Interview With John Timmerman – Good Monster appeared first on Omar Kattan - New Age Ad Man.
  • Leveraging Influencers to Close More Sales

    Omar Kattan
    27 Mar 2015 | 1:32 am
    Decision makers often rely on the advice of trusted associates to make important purchasing decisions. Buying teams are often formed to assist decision makers when a single purchase could have a significant impact on the future of a business. Selling products and services to businesses, therefore, requires an understanding of the organizational dynamics that can [...] Leveraging Influencers to Close More Sales is a post from: Omar Kattan - New Age Ad Man The post Leveraging Influencers to Close More Sales appeared first on Omar Kattan - New Age Ad Man.
  • Five Common Content Marketing Mistakes

    Omar Kattan
    12 Mar 2015 | 7:42 am
    Nearly every content marketer has experienced this frustration: You’ve planned your strategy, done all the necessary research and created interesting content, but you’re not getting results. The new leads and increased sales you expected haven’t materialized. While content marketing can be a powerful tool when done correctly, a few errors can sabotage your efforts. Let’s [...] Five Common Content Marketing Mistakes is a post from: Omar Kattan - New Age Ad Man The post Five Common Content Marketing Mistakes appeared first on Omar Kattan - New Age Ad Man.
  • New Business Startup? Think Like a Rock Star

    Omar Kattan
    28 Feb 2015 | 2:54 am
    Launching a new business? Why not borrow ideas from your favorite rock stars to help you develop a strategic plan? Here’s how. Musicians, like business start-up geeks, begin with spending a lot of time behind the scenes working through the development stages of their products. It would be naïve for them to jump into the [...] New Business Startup? Think Like a Rock Star is a post from: Omar Kattan - New Age Ad Man The post New Business Startup? Think Like a Rock Star appeared first on Omar Kattan - New Age Ad Man.
  • My Workshop in Dubai: SEO for News Websites – March 23

    Omar Kattan
    9 Feb 2015 | 8:30 am
    One of the important hubs for the news publishing sector in the Middle East and Gulf region is Dubai. Actually, many of these regional offices are right here at our doorsteps in the heart of Media City. This got me thinking… Since a big part of Sandstorm’s mission is to disseminate digital knowledge, and with [...] My Workshop in Dubai: SEO for News Websites – March 23 is a post from: Omar Kattan - New Age Ad Man The post My Workshop in Dubai: SEO for News Websites – March 23 appeared first on Omar Kattan - New Age Ad Man.
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    E-Marketing Associates - Online Marketing Products for Independent Hotels » Blog

  • Several Marketing Trends That All Hoteliers Should Watch Out for

    Tina Cheong
    16 Apr 2015 | 4:17 pm
    Marketing is essentially the action or business of promoting and selling products or services according to Google search. There are various ways to promote a product or service, and some methods will be more effective than others depending on what is being promoted. For hotels specifically, there is a lot to consider because there are hotels everywhere.  Marketing allows hoteliers to represent their hotel in a way that will distinguish them from their competitors.  Hoteliers must be able to understand the essentials so that they are able to market properly and bring in the right customers.
  • The Importance of your Social Media Presence

    Nigel J. Rodgers
    15 Apr 2015 | 2:45 pm
    Social media has changed the operations of business, marketing, and customer service. According to a demographic study by Jeff Bullas, 72% of all internet users are now active on social networks. The common saying is “if you don’t have a social network profile, you may as well not exist.” That saying holds true for hotels as well. If you want people to be interested in staying at your hotel and if you want them to spread the word, you have to engage them on social platforms such as Facebook, Twitter, Instagram, and Google+. If you want to stay on your potential guests’ radar then you…
  • Uncluttering the Hotelier’s Inbox

    Joshua Meehan
    10 Apr 2015 | 7:00 am
    The life of an independent hotelier can be a hectic one. With so many things to manage it’s not difficult to be overwhelmed and a cluttered Inbox can quickly add to that frustration. Email has become the backbone of how we communicate and is essential for maintaining a hotel, but the sheer volume of emails hoteliers receive can be daunting. Sorting, reading and replying can quickly kill anyone’s productivity, so what can be done to help reduce the time lost on emails and more time on the property? Filters Email filters allow users to dictate what happens to emails when they hit the…
  • 5 Ways Hotels Can Use Twitter’s ‘Retweet with Comment’ Feature

    Arielle Sanchez
    9 Apr 2015 | 4:09 pm
    Have you ever had the dilemma of whether to retweet another user’s tweet using the retweet button or to RT so that you could enter a comment about the post? Twitter has finally solved this problem for its users. The social network’s new ‘Retweet with Comment’ feature allows you to have the benefit of a retweet (including photos) while still adding your two cents to the post. How does it work? Twitter has made the ‘Comment with Retweet’ feature very simple. Simply click on the retweet button of the tweet you wish to share. A box will pop up that includes the tweet you wish to…
  • Understanding the Business Traveler of 2015

    Nigel J. Rodgers
    8 Apr 2015 | 2:44 pm
    A  woman climbs out of bed in a dim, air conditioned hotel room. She steps onto the balcony and is greeted by the warmth of the morning sun and the scent of sea salt. She’s not on vacation; she’s on a business trip. According to a survey by Virgin Airlines, 61 percent of business travelers enjoy their job; traveling for work is a luxury. The U.S. Travel Association states that there were over 452 million business-related flights taken in 2013. Those numbers will continue to increase. This means that business travelers make up a large portion of guests at hotels. Business travelers are…
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    RocketMill » Blog

  • BrightonSEO – DIY Data Visualisation Resources for Digital Marketers

    Search Engine Optimisation
    9 Apr 2015 | 8:23 am
    Blogs & associated Twitter accounts Visualising Data from Andy Kirk  Eager Eyes from Robert Kosara Flowing Data from Nathan Yau Information is Beautiful from David McCandless Meetups (in Brighton)  ( Tools CartoDB – Tableau – Podcasts Data Stories – Courses Guardian Masterclasses…
  • The Ultimate List of Ecommerce Tools & Resources

    Search Engine Optimisation
    23 Mar 2015 | 3:46 am
    Best Ecommerce Platforms for Small Businesses One of the big advantages of ecommerce is that it is affordable and can be used by any business, even if it is relatively limited in scale and has only ever operated in-store in the past. There are a wide range of affordable and easy-to-use (especially useful if there is no dedicated IT operator or department involved with the business) ecommerce platforms that can be used by small businesses to maximise their general sales. Listed below are some of the most popular ecommerce platforms for small businesses: Magento WooCommerce BigCommerce Shopify…
  • E-Commerce: Don’t Pedal Against the Buying Cycle

    Bid Media Marketing
    23 Mar 2015 | 3:41 am
    Today we’re going to take a look at; the “buying cycle”, why it’s important to align your bid media campaigns with this cycle and how to ensure you’re staying on track and prominent throughout. “What is the Buying Cycle?” The buying cycle is the journey a user takes from the first moment they become aware of their need for a product through to the completion of a successful transaction or the capture of enquiry. Step 1: Awareness The user knows they have a want/need for a product. Owning the product would fulfil a need or desire. Example… Users thought: “I need a new car to…
  •'s Conversion Optimisation Tests Since 2013

    Search Engine Optimisation
    17 Mar 2015 | 5:02 am
    We have been monitoring’s homepage since December 2013 using CRO Monitor, the following screenshots demonstrate how their homepage has evolved over this period.             The post's Conversion Optimisation Tests Since 2013 appeared first on RocketMill.
  • Google's Imminent Algorithm Update Will Affect Ecommerce Sites

    Search Engine Optimisation
    17 Mar 2015 | 3:17 am
    Google’s Webspam Team made an announcement earlier this week about doorway pages. While doorway pages has been against Google’s Webmaster Guidelines for a long time, the latest update points to one specific issue which could affect a lot of large sites, particularly ecommerce sites and franchise chains. It should be noted that almost in all cases, these types of announcements are made before a major algorithm update, I believe an update is imminent. Google recommends that we should ask ourselves the following questions to ascertain where a page is a doorway page or not: Is the…
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    The Conversion Scientist

  • Map Out a 300% Conversion Rate Increase

    Louisa Bainbridge
    17 Apr 2015 | 5:30 am
    In January a large property listing website announced they’d increased conversions by 300%. They’d significantly changed the site’s design and the way they searched for properties, delivering results by travel time rather than miles radius. In March a second property website announced a boost of 300% but this time no design change whatsoever. They started delivering results by travel time, and that was the only change they made. Timing was everything. Why does providing travel time boost conversions?        As with any conversion boost, it’s down to optimizing consumer…
  • Going Mobile for Mobile Conversions [Hello Chicago]

    Brian Massey, The Conversion Scientist
    16 Apr 2015 | 7:00 am
    If you live in Chicago, we’re bringing one of our most important presentations right to you. If you don’t live in Chicago, may I suggest you get that Ford Fairlane lubed and tuned up for a road trip. You’ll want to be there on June 2. We’re going mobile to spread the results of our testing on the mobile web. It’s one of the most important presentations we’ve done because the mobile web is changing fast. Conversion Sciences is Road Tripping to Chicago June 2.   We know a thing or two about your mobile marketing. Your Mobile traffic is probably one of your fastest growing…
  • See Me at Conversion World and Keep Your Pajamas On

    Brian Massey, The Conversion Scientist
    15 Apr 2015 | 12:00 am
    There’s a formula for your landing pages that guide you to to get the reaction you’re aiming for.  You’re paying for the traffic: now’s your chance to get the most from it. The first ever online CRO conference is fast-approaching, and if you want that critical formula for high-converting landing pages (and of course you do), request an invite to the Conversion World Conference happening April 20-22. You’ll never be able to learn from a more diverse, interesting and knowledgeable group of international conversion experts. Ever. You don’t even have to…
  • Unalytics: Unconventional Analytics to Guide Your Decisions

    Brian Massey, The Conversion Scientist
    10 Apr 2015 | 12:48 pm
    What kind of person is “good” at analytics? It’s time to change our opinion of what a “data scientist” is. If you are involved in the care and feeding of an online marketing endeavor, you have to be good at this “data thing.” Fortunately, this doesn’t mean that you put on your lab coat and pocket protector and spend endless hours combing through data, charts and spreadsheets. That IS the job of the data scientist. No, you are more of a data detective, finding data to guide your decisions in unexpected places. Subscribe to The Conversion…
  • Austin is the Conversion Capital of the World in 2015

    Kathryn Aragon
    9 Apr 2015 | 4:00 am
    Last year, Conversion Sciences and I teamed up to prove that Austin, Texas, is the Conversion Capital of the World. While some may disagree, evidence still points to this unique claim to fame for the capital city of Texas. For those who aren’t sure where Austin is, we’re providing a map. Conversion experts and Austin: weirdly connected At first glance, conversion optimizers can seem like an elite group. Even for marketers who know they should be testing, the practice of hypothesizing and measuring feels like it should be reserved for brainy number-nerds. But if you look closely, there’s…
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    SEO Inc Blog

  • SEO Tips for the Established Website

    Eric Seal
    1 Apr 2015 | 9:54 am
    Your business’s website has been around for a while. Long enough that you’ve seen SEO become a major part of running a modern business. Only now you’re struggling on the digital front. The SEO tips you’ve learned over the years aren’t getting results any longer. Some of the SEO tools you’ve used in the past may even be doing more harm than good. It’s time to make some changes to your search engine optimization. Change is inevitable and is necessary to the longevity of any website. And if you think your SEO tools are exempt from that inevitability, you’re dead wrong.
  • How to Use a 301 Redirect for SEO

    Eric Seal
    24 Mar 2015 | 1:03 pm
    Are you getting the most out of your 301 redirects? SEO best practices demand that you use each 301 redirect for maximum benefit—for visitors and you. But whether you’re rewriting URLs or fixing navigation errors, using 301 redirects in an SEO sense takes a little more effort than usual. As San Diego’s premier SEO service provider, we at SEO Inc. use 301s to get your visitors on the right track. And you should be doing the same. Redirecting the SEO Way From an internet marketing standpoint, knowing how to use 301 redirects the right way can give you a competitive edge. Redirects are a…
  • Internet Explorer Ending, New Microsoft Browser Incoming

    Eric Seal
    18 Mar 2015 | 10:55 am
    Microsoft is finally putting Internet Explorer out to pasture. According to a report by The Verge yesterday, Microsoft will let the branding die for their internet browser. In its place will arise a new browser, codenamed ‘Project Spartan’ (yes, that’s another Halo reference), which will release with the forthcoming Windows 10. Internet Explorer was set to release alongside Spartan in Windows 10. Except now… it won’t? The History of Internet Explorer We can’t help but feel kind of bad for Internet Explorer. It had its time in the spotlight—and far more than a mere fifteen…
  • Mobile Friendly Update to be “Bigger” than Penguin, Panda

    Eric Seal
    17 Mar 2015 | 1:08 pm
    Big changes are coming in SEO. You already knew they were coming. But now we know the upcoming mobile friendly update that Google is launching on April 21, 2015 is going to be big. Zineb Ait Bahajji, one of Google’s Webmaster Trends Analysts, announced earlier this morning at SMX Munich that the upcoming algorithm for mobile-friendly websites was going to be big. How big exactly is anyone’s guess. But we do know from a tweet by international SEO consultant Aleyda Solis that the mobile friendly update is reportedly “going to have a bigger effect than penguin and panda.” Bigger than…
  • What is SEO? And Why Do I Need It?

    Eric Seal
    11 Mar 2015 | 2:27 pm
    Don’t worry—all businesses have asked these questions at some point. Unfortunately, the answers to “What is SEO?” and “Why do I need it?” are not immediately obvious. Especially not when you’re looking to gain a better internet presence to really get ahead of your competition. Getting these answers requires you to learn from someone who not only knows the answers but knows what they’re doing. Someone like us— SEO Inc. We’ve put together this blog to answer your most burning questions about SEO. It’s our hope that, by its end, you’ll realize just how much you need SEO.
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    Rand Group

  • Your Manufacturing ERP Investment: Part IV

    Tony Chalet
    7 Apr 2015 | 8:00 am
    Set the Sail It’s widely accepted that ERP projects require a large investment not only in financial capital but also operationally from the internal resources that make the business run. Human resources are often viewed as an organization’s most important … Continue Reading — The post Your Manufacturing ERP Investment: Part IV appeared first on Rand Group.
  • Your Manufacturing ERP Investment: Part III

    Tony Chalet
    31 Mar 2015 | 8:00 am
    Plot Your Course While maps and charts for ancient seafarers were rudimentary lacking the fine detail we have today, the captain of a vessel knew the importance of charting the course to avoid known obstacles and arrive as quickly as … Continue Reading — The post Your Manufacturing ERP Investment: Part III appeared first on Rand Group.
  • Don’t Let Employee Rants Ruin Your Reputation

    Karin Wilson
    26 Mar 2015 | 8:00 am
    Today the realm of employee recruitment spins on the axis of the internet, with virtually everyone using online services to find and obtain the jobs they need. And with that comes a few unexpected outcomes few could have imagined. Along … Continue Reading — The post Don’t Let Employee Rants Ruin Your Reputation appeared first on Rand Group.
  • Quality Management in Microsoft Dynamics AX 2012

    Amer Dalain
    18 Mar 2015 | 8:00 am
    Improved quality management is every executive’s desire. One of the best features of Microsoft Dynamics AX 2012 is that quality management lies at the very heart of the program. In this series, we’ll explore these various features, starting with an … Continue Reading — The post Quality Management in Microsoft Dynamics AX 2012 appeared first on Rand Group.
  • How to Generate Leads with LinkedIn

    Karin Wilson
    10 Mar 2015 | 4:09 pm
    The LinkedIn world has gone ad crazy. Not just with regular ads, but with a new kind of social media ad that companies are eating up like candy. With millions upon millions of members, LinkedIn proved to be such an … Continue Reading — The post How to Generate Leads with LinkedIn appeared first on Rand Group.
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    Facebook Marketing Made Easy

  • Facebook Ads Bootcamp: The Anatomy of Creating Facebook Ads That Work (In Just 4 Steps)

    31 Mar 2015 | 8:43 am
    I know from personal experience that creating the perfect Facebook Ad can sometimes feel like climbing Mount Everest—the hard way! With so many potential factors to think about, it can be easy to get bogged down in details and not know what you’re really meant to do. When it comes to creating the perfect Facebook Ad, I feel it’s better not to overthink what you’re doing—otherwise what needs to be short, punchy and attention-grabbing might become invisible to your potential leads—and ruin the point of your ad in the first place! These are my four top steps to creating a……
  • How To Give Your Facebook Ad Campaign A Quick Boost With This Little-Known Tool…

    17 Mar 2015 | 8:41 am
    It’s exciting to work with Facebook for ads—all that customization, right at your fingertips—but how can you be sure that your campaign is actually working? How can you be sure that your conversion rates are good? How can you even know that people are listening to what you have to say? If you’re racing ahead with the campaign without knowing anything—that could be problematic in the long run. But there is a tool out there that lets you fine-tune your marketing campaign, just as if you were one of those marketing ninjas effortlessly creating campaigns that simply work. And…
  • How To Organize Your Facebook Ads Campaign

    6 Mar 2015 | 4:23 am
    Overwhelmed? Don’t know what to do in your Facebook Ads dashboard? In this video, you’ll learn how to organize your Facebook Ads campaign to market your product effectively. To begin organizing your Facebook ads campaign, login to your page and look at the navigation bar on the left and choose the bar that says “Ads Manager.” After you have clicked that button you’ll see several different options to the right of the navigation bar, but for this video we’ll focus on just a few options related to campaign structure and organization. The 3 buttons we’re focusing on now are…
  • REVEALED: Facebook Ads Are The ONLY Way To Successfully Market On Facebook – And Here’s Why!

    3 Dec 2014 | 4:13 am
    There’s no doubting that Facebook is a great way to stay in touch with friends – but are you using it successfully to expand your own business? Chances are, you’ve tried, but it turns out that the labyrinthine back-office and myriad of choices have likely flummoxed you. You’re not alone: Facebook’s constant algorithm changing often hurts people just like you. Click here to find out how I can help you! It used to be simple. You grew your fans through good fashioned, honest hard work. You got your likes with blood, sweat and tears. You did this so fans could……
  • Tired of wasting time and no results? Four juicy steps to follow and create your own Social Media Strategy Template!

    17 Mar 2014 | 12:29 pm
    Here is the deal! You dedicate such a big amount of time – maybe even more than 30 minutes a day – and…. no results!!!! It is not funny!!  I know. Maybe sometimes you wonder what’s the whole fuss around social media miracle anyway. It doesn’t get results anyway. But here is the thing. You need to become a PRO!! Pro means having a social media strategy template – it’s a MUST!!! To make sure you have one that’s right for your business, go here and read more. It’s so easy to get sucked in all the social content if… Read the Full ArticleThe post…
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    Ekcetera Marketing and Design

  • How the Facebook Algorithm Works In Plain English

    Kelly Garrett
    27 Mar 2015 | 12:34 pm
    Every year, Facebook holds a gathering of web developers, marketers, and others to show how things work and inform them of what’s new and upcoming. They never fail to offer some extremely valuable information for those trying to demystify the social platform. This year was no exception. F8 2015 was all about answering some of the greatest Facebook mysteries and discussing the future of the newsfeed. Arguably, one of the best pieces of information was a plain English explanation of how the newsfeed algorithm works. Don’t forget the basics As marketers, we often think of Facebook as…
  • How to Tell If Google Sees Your Website as Mobile Friendly

    Kelly Garrett
    11 Mar 2015 | 11:23 am
    A couple of weeks ago, Google announced it would start penalizing rankings for websites that aren’t mobile friendly. This isn’t surprising as we’ve been hearing for years that mobile usage continues to increase. People are accessing the internet in a variety of ways on the go and many people might not be aware their websites don’t appear all that fantastic on mobiles devices. Starting April 21, 2015, Google will incorporate mobile usability into its ranking algorithm. To put it bluntly, if your site isn’t mobile-friendly, your rankings will drop.  I can see it…
  • Top 10 Resources for Stylish & Smart Entrepreneurs in 2015

    Kelly Garrett
    25 Feb 2015 | 2:20 pm
    Owning a business takes courage. Even more so in 2015. All of the technology available has made the world shift online to not only buy and sell products, but to build relationships over bytes of data. It’s fascinating. Never in my wildest dreams did I imagine I’d be spending my days with my husband, at home, working from our virtual offices, making connections and relationships with people all over the world. That’s what Entrepreneurship looks like for me in the 21st century. But it hasn’t been easy getting here. I’ve learned from countless resources and a pricey…
  • Has Your Website Had An Oil Change Lately?

    Kelly Garrett
    11 Dec 2014 | 8:43 am
    We’re all familiar with changing the oil on our car, right? It’s a necessary part of owning a car. Most of us wouldn’t dream of going for extended periods of time running on old, dirty oil, or with a filter that needed changing ages ago. So why isn’t the same true of your website? Granted, most websites don’t cost the same amount of money as a shiny new BMW, but if your website is the backbone of your business marketing (as most are), or a direct revenue producer, the cost of running it into the ground can end up massive. Yet, so many business owners don’t…
  • Gift Guide for Entrepreneurs

    Kelly Garrett
    25 Nov 2014 | 4:16 pm
    The Holiday shopping season is upon us again. Each year, I get more and more overwhelmed with gift buying. Sometimes, I want to skip gifts altogether. (Who needs yet another trendy kitchen gadget?) But, the anti-Scrooge in me says to pause and give thoughtfully. Instead of grabbing deals left and right because they’re inexpensive and convenient, I try to put thought into what I gift and make sure the receiver will truly find it useful. Thus, I’ve compiled a list of Practical Gifts for the Entrepreneur In Your Life (Plus a few just for fun). Some offer fantastic Black Friday…
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    Attacat of Edinburgh » Brain

  • The shape of Bing to come – updates and predictions

    Rasmus Lof
    25 Mar 2015 | 7:42 am
    Everyone working with online marketing is aware of the presence of Bing Ads, and as a responsible PPC professional you have probably recommended a client at some point to import existing AdWords campaigns to Bing to possibly try to achieve cheaper cost per clicks and CPAs. Poor Bing, constantly being looked upon as the “little brother” of PPC, where successful AdWords campaigns often gets dumped with no further optimisation work often being done. But might there be any change coming up on the Bing horizon to alter this view? I would say yes, and no. The feeling is that although Bing keeps…
  • Google Adwords Updates: What You Need to Know About This Month

    Andrew Morgan
    9 Mar 2015 | 8:24 am
    Most of these you should have heard about before this month but we know how it is, time just seems to pass us by! Here’s a quick overview of some of the changes made to Google Adwords that you should know about today. Adwords Editor At the end of 2014 Adwords launched a new and improved version of Adwords Editor. If you’ve not already updated, do. Google have stated that Editor has been redesigned from the ground up by enhancing current features as well as adding new and improved features. The biggest changes are: The ability to open up Editor in multiple windows, allowing you to…
  • Marketing Automation: Digital Marketing On Steroids

    Mark Boyd
    6 Mar 2015 | 6:17 am
    We are constantly looking for new and innovative ways in which we can benefit our client’s businesses through their digital efforts. Yes, we’re particularly confident with SEO, PPC, CRO and Analytics amongst other channels, but this doesn’t mean we’re going to rest on our laurels. We’re an inquisitive bunch with a thirst for knowledge and a desire to be top of our digital games. As such, we’ve always got our ear close to the ground to listen out for digital tremors that we feel are worth taking note of. One of these tremors has been occurring over the last…
  • Month in Numbers: February 2015

    Charlotte Hardy
    6 Mar 2015 | 1:10 am
    February brings the dreaded day of luurrvvveee, the Oscars and the Super Bowl. It’s also the month of the year with the least amount of precipitation, isn’t that a delight! This edition of Month in Number’s includes stats on how an improved onsite user experience can have a staggering effect on your site traffic, which brand was the most mentioned during this year’s Oscars ceremony and what percentage of surveyed companies are going to spend more on their marketing budget in 2015. Stay tuned for all this and more! 98% The Guardian online paper has achieved a record…
  • Charlie’s Quick Fire Reading List #9: Facebook Ads & Maximising Your ROI

    Charlotte Hardy
    19 Feb 2015 | 9:18 am
    Facebook are doing some pretty cool things at the moment. I know, right? Take a break from doing cool stuff Facebook! We love to think that we hate Facebook, but really it’s turning out to be quite useful for us marketing types. Stay tuned in this post for a couple of blog posts on cool new Facebook products/tools. We’ve also mentioned a really good article about content syndication, platforms you can use to do this, and how to make it super efficient. All this and more! How to Improve Title Tag CTR by 20% You may remember Joel writing a recent blog post on headline writing.
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    latest solar news

  • The Basics and Benefits of Solar Pool Heating

    19 Apr 2015 | 3:35 am
    Solar pool heater can help reduce the cost of maintaining a backyard pool. Instead of using the traditional mechanical system, you can harness energy from the sun to keep the comfortable water for her family. How Does It Work To increase the temperatureof H2O with a swimming pool solar heating system, equipment pump water through a special filter in hot water collector. This device is mounted directly on a roof where the sun is always in the summer. Small tubes extending through the manifold, and passes through the water being heated by the sun. After raising the temperature, the return pipes…
  • It’s All Regarding Solar Power Info

    18 Apr 2015 | 1:07 pm
    Solar panels are the most dominant manifestation of renewable energy available in the market today. You can use them to generate heat, electricity and indoor and outdoor lighting. Solar energy has been tested for human use for centuries. Due to space exploration and urgency of process energy, technology has progressed beyond all expectations in a very short period of time. Although there is still a striking separation of a world entirely by solar energy, we can now see how renewable energy technologies can help us more quickly. Energy from the sun The sun, a particular source of renewable…
  • What Are 3 Advantages Of Solar Energy?

    18 Apr 2015 | 3:51 am
    Solar energy is the energy of the sun exploited. Solar thin “sun” in Latin. The sun’s energy is very powerful and once operated by the use of modern tools can support life. Solar energy is rich, long lasting and, above all, 100% free. Benefits Solar energy does not cause pollution to the ecosystem. The main reason for harnessing energy from the sun is we can not avoid creating the greenhouse effect. It is free of chemicals in the smoke and toxic gases chemically transformed our normal products. artificial atmospheric gases threaten any balance of our land. Accumulation read…
  • Why Switch to Full Potential of Solar Power?

    17 Apr 2015 | 10:48 am
    The numerous benefits of using solar power to fascinate everyone to try to start using this energy in their homes. People who rely primarily on the use of commercial electricity always would throw the question “Why Go Solar?” Here is the important point. Choosing a solar energy system will allow you to reduce your monthly electricity bills tend to rise occasionally. Current technology more current lifestyle are forcing many people to consume large amounts of electricity from time to time to keep in touch with their computers and mobile phones and other devices that make life…
  • Clear Explanation of Home Solar Power Generation

    17 Apr 2015 | 2:19 am
    There must be groups of questions about solar energy at home, but can not receive clear answers for them. Here is a list of questions and clear answers about solar energy. I hope you can help everyone who reads the list. 1. What should I do before installing the system? First, you should get a professional to collect information from your home, including the type of property (residential or commercial), the structure of the house, roof, monthly energy consumption and so on. Based on the information gathered earlier, the installer will install an economic plan for you to maximize your profits.
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    Digital Marketing Consultant

  • Montessori School of Fremont enlists WSI Connect to Increase Enrollment

    John Danenbarger
    16 Apr 2015 | 7:00 am
    Montessori West is a family of 11 authentic Montessori Schools located in the Bay Area. There are many interpretations of Montessori teaching, but Montessori West prides itself on a curriculum based on authentic Montessori method and philosophies. The owners of Montessori West initially enlisted the help of digital marketing firm WSI Connect to promote its newest school, Montessori School of Pleasanton, which opened in 2014. WSI created a PPC campaign in order to increase traffic for their website and ultimately increase the number of prospective families scheduling a tour of their facility.
  • WSI Launches SEO Campaign For Ventura County Home Staging

    John Danenbarger
    28 Mar 2015 | 4:02 am
    Ventura County Home Staging (VCHS), established in 2010 and owned by parent company Refined Home Staging, provides professional home staging services for homeowners, Realtors, investors and property managers. The company serves towns throughout the greater Conejo Valley area. VCHS primarily provides home staging services for Westlake Village, an affluent area where the median home price for homes currently listed for sale is $1,195,000. VCHS serves this upscale clientele by calling on the interior design expertise of Pam Smith, the company founder. Ms. Smith is active with the Real Estate…
  • WSI Implements Local SEO for SYNERGY HomeCare in Denver Area

    John Danenbarger
    26 Mar 2015 | 9:30 am
    You have probably seen the predictions for astounding growth of our senior population in the next few years – it will double to 70 million by 2025.  This huge shift in the age of our population presents both challenges and opportunities.  This is where SYNERGY HomeCare comes in.  A leader in the home health care field, SYNERGY caregivers provide in home care not only to seniors but also to special needs children, new mothers, and those recovering from illness or surgery. WSI was retained by the Denver area franchisees to not only increase their leads with better web site rankings and…
  • WSI Implements Local SEO for Rose Wang Dental in Nashua Area

    John Danenbarger
    26 Mar 2015 | 8:02 am
    WSI is the Agency of record for Rose L. Wang DMD and Associates, a dentist in Nashua, NH. Dr Wang’s dental practice is one of the oldest and professional dentist practices in the Nashua, NH community. She employs many dentists in Nashua that deliver thorough, caring and relaxing dental procedures as noted by over 700 customer reviews over the years. WSI delivers their Local SEO and administers their PPC advertising while monitoring their over overall web presence. Dr. Rose L. Wang and her dental staff are well known for their efficiencies and expert delivery of extensive teeth restorations…
  • WSI and Rick Norris CPA, Accountancy Corporation Engage in Search Engine Marketing

    John Danenbarger
    10 Mar 2015 | 10:41 am
    March 9, 2015 LOS ANGELES — WSI is proud to announce the company’s engagement with Rick Norris CPA Accountancy Corporation, a Los Angeles entertainment CPA, in a Search Engine Marketing and Internet Advertising campaign. The website and building an internet presence is part of an integrated communications plan for Rick Norris CPA, Accountancy Corporation.  Rick Norris, owner of Rick Norris CPA, based in Los Angeles is excited about the potential of search engine marketing and Internet advertising to increase the internet traffic on their website. The campaign will entail writing…
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    The B2B Inbound Marketing Blog

  • 3 Bad Things That Can Happen When You Don't Qualify Leads

    15 Apr 2015 | 8:42 am
    In my opinion, the importance of lead qualification can't be overstated. My friend Ali Powell of HubSpot recent wrote an excellent blog post on that very subject. You should definitely read the whole post, but the gist of her article is that before you start putting effort into working on a potential customer, you should do the research to make sure the prospect is a good fit for your company. I couldn't agree more. For SMB companies, focusing on a targeted niche is the best way to grow. The reasoning behind that advice is simple. Smaller businesses generally have expertise in a particular…
  • The Biggest Mistake Business Owners Make With Inbound Marketing

    9 Apr 2015 | 8:20 am
    Despite happy talk about the economy from politicians, the economy is still struggling. This is particularly true in the case of business investment. In today's Washington Post, Robert Samuelson (my favorite economic writer by far) wrote an article titled, "The investment bust (explained.)" The first paragraph will give you the gist of the article: "One of the great disappointments of the weak economic recovery has been the sluggish revival of business investment — spending on new buildings, factories, equipment and intellectual property (mainly research and development, and software).
  • 5 SMART Goals For Business Development

    6 Apr 2015 | 4:30 pm
    The term "business development" means different things to different people. For purposes of this article, I will use Scott Pollack's definition of business development from his article in Forbes: Business development is the creation of long-term value for an organization from customers, markets, and relationships. This definition encompasses marketing, sales, branding and thought leadership in relationship to creating "long-term value" for an organization. It can be thought of the overarching efforts of your company to generate revenue and improve your reputation as an…
  • 3 Web Design Tactics We Used On The New Rapidan Inbound Website

    1 Apr 2015 | 3:00 pm
    As web designers, the team at Brandca constantly adopts new tactics to improve user experience while making our customer's brands shine at the same time. We've designed sites on several platforms, including HTML5, WordPress, Magento and many others. Last fall, we were awarded the HubSpot Design Certification to build websites on HubSpot's Content Optimization System (COS.) Now that we've built a few sites on the HubSpot platform, we've hit our stride in incorporating the latest design elements on the HubSpot COS. Here's how Santiago Restrepo, the head of our Development team describes the…
  • Rapidan Inbound Announces Strategic Partnership with Colombian Branding Firm Brandca (Press Release)

    30 Mar 2015 | 3:00 pm
    Washington, DC Inbound Marketing Agency Rapidan Inbound announces strategic partnership with Brandca of Bogotá, Colombia to provide inbound marketing services to professional services firms and technology companies. With the new partnership, Rapidan Inbound now offers a full range of marketing services to SMB companies.   Washington, DC (PRWEB) March 30, 2015 Washington, DC inbound marketing agency Rapidan Inbound  announced today a strategic partnership with Bogotá, Colombia branding and design firm Brandca to provide web design and branding services to its customers. Rapidan…
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    Internet Marketing Mantra

  • 9 Things You Need to Know About Google’s Mobile-Friendly Update

    Vicky Khobragade
    9 Apr 2015 | 12:07 am
    Rumors are flying about Google’s upcoming mobile-friendly update, and bits of reliable information have come from several sources. My colleague Emily Grossman and I wanted to cut through the noise and bring online marketers a clearer picture of what’s in store later this month. In this post, you’ll find our answers to nine key questions about the update. 1. What changes is Google making to its algorithm on April 21st? Answer: Recently, Google has been rolling out lots of changes to apps, Google Play, the presentation of mobile SERPS, and some of the more advanced…
  • Basic Website Audit Checklist For SEO

    Vicky Khobragade
    24 Mar 2015 | 11:26 pm
    Before starting your website SEO (Search engine Optimization) campaign, it must run one time audit of your website. The website audit will help you detect and correct the existing issues of your website that could interfere with your domain authority. For example: Any website broken links or architecture or improperly structured navigation could compromise website search engine visibility before you even begin. Running a website audit will defiantly help to identify the problems or errors that will help to initiate your SEO campaign Image Source : This website SEO audit…
  • 21 Best FREE SEO Tools for On-Page Optimization

    Vicky Khobragade
    20 Apr 2014 | 11:51 pm
    Google’s official position on webmaster best practices really hasn’t changed much over the years. What has changed is the search engine’s ability to enforce these guidelines through improved algorithms. The implementation of Panda, Penguin, and Hummingbird has had a profound impact on the SEO landscape. Google’s Matt Cutts has remarked that no one should be surprised when a website that hasn’t followed the guidelines is penalized. What Cutts overlooks or chooses to ignore is something that I have dubbed the “Google Paradox”. I suspect the Google…
  • Google’s Hummingbird update explained – what should it mean for your SEO?

    Vicky Khobragade
    11 Oct 2013 | 12:11 am
    Google’s Hummingbird update explained – what should it mean for your SEO? Last week Google announced its new Hummingbird algo update, putting lots of SEOs into doubts and concerns – what should this algo change mean to you and your website? To make sure you don’t get down into panic and plan your SEO strategy wisely, we’ve put up this short guide to explain what Hummingbird update is, how it affects your rankings and how to adapt your SEO strategy to benefit from the changes. So, what do we know about Hummingbird? Though announced on September 26 only, Hummingbird…
  • List of 25 Best .Edu Forums (Free)

    Vicky Khobragade
    28 Jan 2013 | 10:32 pm
    If you have been blogging for a few years, then you would surely be knowing the importance of backlinks, especially for ranking your blog high in search engines. Though there are a lot of ways to build backlinks which were extensively used by bloggers for a long time, recently Google stepped up the gas and decided to target blogs that were using unnatural link building methods, resulting in huge drop in traffic for most of the blogs. However edu backlinks still work quite effectively in boosting SERP rankings as edu blogs enjoy an authority status on nearly every search engine, and if you…
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    Big Thinking Online

  • Why You Should Use Education Marketing For Lead Generation.

    13 Apr 2015 | 1:12 am
    Why you should use Education Marketing for Lead Generation. Almost everyone who uses the internet is using it to look for information. Whether they’re researching a holiday destination, looking at cars or getting ideas for a project, the vast majority of browsers are browsing for information. That’s what education marketing is, delivering information that your customers are looking for. Whilst many of these browsers aren’t planning on buying anything straight away, the chances are that they’ll remember the sites they’ve visited and what they’ve seen there so that when the time…
  • Don’t Make These 7 Mistakes With Your Online Marketing Strategy.

    James Debono
    9 Apr 2015 | 2:21 am
    Don’t make these 7 mistakes with your online marketing strategy. Having an Online Marketing strategy has become absolutely essential for any business. Just getting a website commissioned is not good enough. You need to find and continually work to attract targeted users to your site, in order to convert those browsers into paying clients of your business. The Internet landscape and search engines constantly update their search algorithms, users change the way they consume and interact with online information and a thus an online marketing strategy that worked well 12 months ago will not be…
  • If You Don’t Fix Your Mobile Website Issues it Could Cost You!

    James Debono
    19 Mar 2015 | 1:35 am
    So this morning I woke up to the following email in my inbox: Now as far as I was aware this site is mobile optimised; we have a responsive theme, which means that the website layout will adjust depending on what device the user is using to interact with the site. Therefore I wasn’t panicked, however I was keen to find out what the issue was. I followed the link in the email that took me to Google Analytics and read the report. “1 page out of 423 is not optimised correctly.” 1 page! Oh come on, give me a break! Anyway after doing a bit of digging I found the page that was…
  • 5 Ways To Add Social Proof To Your Website

    4 Mar 2015 | 2:39 am
    5 Ways To Add Social Proof To Your Website The term Social Proof seems to be popping up more and more in relation to brands and marketing, although the concept itself is far from new. For those of you who haven’t come across it, Social Proof is the positive influence created when someone finds out that others are doing something. According to Wikipedia, “Social proof is a type of conformity. When a person is in a situation where they are unsure of the correct way to behave, they will often look to others for cues concerning the correct behaviour. When “we conform because we believe…
  • Online Video Marketing Strategy – Why Should You Have one?

    James Debono
    25 Feb 2015 | 12:36 am
    Online Video Marketing Strategy – Why Should You Have one? Do you have an online video marketing strategy? Answering Yes because you uploaded a video to YouTube 3 years ago, or you invested in a corporate video of you in your 90’s power suit, does not count. Having an online video marketing strategy means regularly producing online video content that your user base, your clients, patients, customers or social media following, find educational, entertaining or enlightening. Ideally, your content will be so memorable that when one of your targeted following is in need of your services or…
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    Annetta Powell

  • Personal Development: The 5 Indicators of High Self-Esteem

    Annetta Powell
    11 Apr 2015 | 4:23 pm
    Self-esteem plays a huge part in one’s success in life.   There are people who suffer from very low self-esteem, and these are the ones who choose to stay in the background. They refuse to take on challenges out of fear that they may fail and ruin everything. They also find it really hard to talk to people with ease and they lack the confidence to face the world. Public speaking, for them, is one scary stunt.   On the opposite side, while there are people who lack self-esteem, there are also those who are oozing with it.   People are made differently, which goes to show in…
  • LinkedIn Marketing Basics: Top 5 Tips to Get You Networking In No Time

    5 Sep 2013 | 11:51 am
    Who doesn’t know about LinkedIn?   It is a business networking website with over 225 million users from more than 200 countries. It is a playground for recruiters and HR departments of many prestigious firms but more importantly, it is a great place to find the latest data, information and business statistics, conduct industry specific surveys and discover sales leads.   So why are you still flying under the radar on LinkedIn?   Many Americans have already created a LinkedIn profile and chances are that it is still there, waiting to be dusted off and used. Try our LinkedIn…
  • How to Drive Engagement into Your Twitter Marketing?

    2 Sep 2013 | 9:47 pm
    Image Credit: Rosaura Ochoa Let’s face it, when Twitter was launched as the first micro-messaging social network, we were all a little skeptical about how it could help anyone except the short-messaging obsessed teens. Not long after, the chirpy little blue bird surprised us by hitting the 100 million mark, and today it has reached beyond 500 million users. I doubt if there really are that many teenagers out there in the social media-sphere. Anyhow, we know that Twitter has managed to attract users from varying age groups and different professions including celebs, brands, and even small…
  • Surviving Against Competition in Online Lead Generation

    31 Aug 2013 | 10:13 pm
      The rising level of online competition is not breaking news anymore. Still, to prove that point let’s just consider the story of a 40 something single mother selling home-made shampoos and soaps online. The lady, with the help of a web developer and designer probably, has created an amazing website. Her online customers hardly know that she lives in a shabby apartment and runs the whole business from her part living-room part office. Her competitors on the other hand are other similar business owners, and most of them do have a proper office or at least a dedicated room and PC to run…
  • The Quantity & Quality Dilemma and the ROI of Lead Generation

    29 Aug 2013 | 10:42 pm
      This is not the first time we are discussing online lead generation here. In a previous post, we talked about some of the major challenges of online lead generation. However, we only touched the issues on the surface and more in-depth analysis of these challenges is required. In order to find a feasible solution, we must identify the reasons and factors behind these challenges. And one of such challenges is the quantity and quality dilemma.   Describing the dilemma in the simplest manner, let us take an example of an online business that gets 100 leads per day i.e. a pretty…
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    Fearless Competitor by Jeff Ogden

  • i’m a registered Republican in Florida

    The Fearless Competitor, Jeff Ogden
    17 Apr 2015 | 9:00 pm
    My taxes for 2013 and 2014 are paid – so I’m officially a single man in Florida now with the IRS. Thanks to my Mom and the volunteers who did the taxes. (Still waiting for a refund check to come in the mail.) I’m also a registered Republican voter here as well for the first time ever and I got a letter from Deborah Clark, who is the Pinellas County Supervisor of Elections yesterday and I applied to be a Poll Worker. I actually chipped in a few bucks for Marco Rubio who is running for President. He is from Cuba. Buenos Dias Marco! That is the first time I ever gave money to…
  • We could all learn a lot from Jeff Bullas

    The Fearless Competitor, Jeff Ogden
    15 Apr 2015 | 9:03 pm
    Jeff Bullas is a great blogger who writes great articles like: 6 Simple Tips to Grow a Large Email List Read more at He’s a top blogger and I’m a big fan of Jeff.  You can learn a lot there too. Blogs are a good way to share things like other top bloggers. Smoking Don’t smoke at all because my father died of lung cancer, so I don’t need the product Chatix, but I hope others quit smoking and anything people do to help quit smoking is a good thing for everyone. News Aaron…
  • Every single day is a gift for me

    The Fearless Competitor, Jeff Ogden
    9 Apr 2015 | 7:00 am
    Unfortunately, I fell 10 feet to a concrete floor on April 1, 2014 and nearly died – until early June 2014. (The photo is the halo I wore for weeks 24 hours a day and even slept in, which was no fun at all.) Cracked spine, broken ribs, tubes, etc. But thankfully I got many prayers and support from so many people, so that every day I’m alive is like a new Christmas gift for me. My mom kept a log that is frightening to read. Fortunately, my long term memory is just fine, but there may be other mental issues, but we will learn this soon after I meet with the doctor on April 9th. Glad…
  • How to get start with Marketing – Step 1 – Buyer Personas

    The Fearless Competitor, Jeff Ogden
    6 Apr 2015 | 10:30 am
    Buyer Personas help you create better marketing content, plain and simple. Adele Revella of The Buyer Persona Institute and Tony Zambido are the top experts in buyer personas. Suggest you visit their websites to learn more about Buyer Personas. Thanks to, Find New Customers still has all the great content from the Buyer Persona Master Class we took a long time ago. Also learned that if you type “Fearless Competitor” into Google Blog Search, this blog shows up. If I have misspelled words, please tell me, because I was told I make mistakes. What Star Wars Character are You?
  • Things I miss every single day

    The Fearless Competitor, Jeff Ogden
    2 Apr 2015 | 10:30 am
    The business avatar of Jeffrey L. Ogden of Find New Customers Here are some things I miss every day. What are people’s first impression of you? (Quiz) That should be a fun quiz for you. Deeply sorry that my business site is not working and my email is broken.  Hope it is fixed soon! Jeffrey L. Ogden (@fearlesscomp on Twitter, if you want to follow me like so many do) of Find New Customers, which I like to call the “most likeable company in marketing today”, thanks to our partnership with Likeable Local – misses a lot of things every day when he goes for a walk in the…
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    Inbound Marketing Blog

  • Mobilegeddon - Are you ready? - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    19 Apr 2015 | 8:09 am
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week?  This week's inbound highlights hand-crafted just for you, straight from the HubSpot oven.  Why Your Marketing Content is an Asset, Not a Cost - I’ve always believed this. Once you write a blog and post it, it’s yours forever. To share, include in email blasts or mention to sales prospects. It never goes away. You can also update the content with new data or a fresh CTA. Contrast this to a limited time PPC ad and you clearly see how much of an asset your own content is. 4 steps to prepare your website for…
  • Blog This Much To Increase Traffic 3X - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    12 Apr 2015 | 8:37 am
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week?  This week's inbound highlights hand-crafted just for you, straight from the HubSpot oven.  Is CRM enough? - How much is enough? How many yachts can you water ski behind? Wait. Sorry, please forgive the 80’s reference. And CRM isn’t enough. A CRM system typically kicks in when a visitor becomes a lead. Think of all the brand interactions and website visits that occur before a lead is created. A CRM doesn’t address that portion of the buyer journey. A marketing automation system does. CRMs and marketing…
  • 7 Ideas To Spruce Up Your Boring Website With Video Marketing

    10 Apr 2015 | 7:15 am
      I spend an undisclosed amount of time on YouTube and watching ridiculous vines. For whatever reason, these videos are addicting. YouTube has more than 1 billion users and Vine has racked up more than 40 million users. I'm not saying that a lot of these people shouldn't put down the iPhone and put up a paperback book (myself included). What I am saying is that people are receiving content online in different ways. No one has the time or patience to read pages of boring content, when they can receive that same information in a 10 second entertaining video.  When it comes to your…
  • Slow Cooking and HubSpot Magic - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    5 Apr 2015 | 2:58 pm
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week? Happy Easter! Was the Easter Bunny good to you?  This week's inbound highlights hand-crafted just for you, straight from the HubSpot oven.  4 Ways Brands Can Tell Compelling Stories With Content Marketing - The thing truly unique about you is your own personal story. We all are bipeds and have mucosal membranes. Tell me something about you I don’t know. The only thing unique about a brand is the brand’s story. Nike and Under Armour both sell fitness gear. I prefer Under Armour. Why? Because of the way the…
  • Why Your Email Was Marked as Spam - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    29 Mar 2015 | 8:34 am
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week? Do you love our website redesign? Take some time to check out the new digs.  This week's inbound highlights hand-crafted just for you, straight from the HubSpot oven.  The Rise of Email Subject Line Designers? - Email still works (well). Email still matters (a lot). And email is still evolving. Subject lines with special characters and emoji are becoming all the rage in email. From simple stars to brand representations it’s an effective way to crystallize a message and increase click rates. Email subject lines…
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    The IMPACT Blog

  • Inbound Marketing Trends: April 19th, 2015

    19 Apr 2015 | 5:00 am
    Another Sunday, another round up of Inbound trends! This week, the Twitter homepage got a makeover, Game of Thrones, Silicon Valley, AND Veep returned to brighten our Sunday nights, and... (For the full post, please click the blog title link above.)
  • 10 Phenomenal Freemium Models That Are Actually Worth Paying For

    17 Apr 2015 | 5:00 am
    If I know anything in life to be true, it’s this: people will do anything for a free t-shirt. Whether you’re at a basketball game, on a college campus, or at a local bar, people will stop just... (For the full post, please click the blog title link above.)
  • 6 Things Your Creative Team is Sick to Death of Hearing

    16 Apr 2015 | 5:00 am
    After I graduated college, I went on a Eurotrip. As expected there were moments of culture clash, especially with the various language barriers. What I didn’t expect was to struggle with the... (For the full post, please click the blog title link above.)
  • How to Steal Your Marketing Message from Your Audience

    15 Apr 2015 | 5:00 am
    I get it. You’re stressed, under a time crunch, and struggling with writer’s block. Why can’t someone else make like Nike and just do it, right? Here’s a little plot twist for you: someone else... (For the full post, please click the blog title link above.)
  • 5 Hacks For Getting the Most Out of Your Welcome Emails

    14 Apr 2015 | 5:00 am
    Remember how awkward the first day of school was? Or your first day on a new job? I don’t know about you, but whether it was kindergarten, college, or my first full-time job, adjusting to a... (For the full post, please click the blog title link above.)
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    Tim Bonner

  • What If?

    Tim Bonner
    17 Apr 2015 | 12:55 pm
    Photo Credit: ttarasiuk via Compfight cc Do you ever find yourself wondering what if? I don’t dwell on the past but sometimes I wonder what would have happened if I’d pursued my original career goal. From my early teens I was very interested in Classical Music, so much so that I started playing the flute and piano. Over the years I passed music theory and performance exams and eventually found myself at the University of Edinburgh studying a Bachelor of Music degree. It was what I decided I wanted to spend my time doing for the rest of my life. But after so many years of study…
  • Are Long Blog Posts Really A Good Idea?

    Tim Bonner
    10 Apr 2015 | 3:05 am
    Wherever I turn these days I find suggestions that long blog posts are the way to go. Need more search engine traffic? Write long blog posts. How about more social media shares? Write long blog posts. Cure for cancer? Well maybe not but you get the idea. But is it really great advice? The answer is…. it depends – at least from my perspective as a blogger and as a reader. Attention Spans Aren’t What They Were The average attention span of the modern human being is about half as long as whatever you’re trying to tell them. – Meg Rosoff We live in a fast-paced…
  • Are Content Upgrades The Future Of Email Sign Ups?

    Tim Bonner
    1 Apr 2015 | 2:00 am
    Disclosure: Some of the links in this post are affiliate links, and at no additional cost to you, I will earn a commission if you decide to make a purchase. Once upon a time it was relatively easy to throw up an optin form in your sidebar and get people to subscribe to your blog. If you offered an incentive to sign up, even better but the days of offering a generic ebook may be numbered. Pop ups can work but they put off some readers and whilst they convert well, the quality of the conversion isn’t always that great. So where do you go next to try and persuade people to subscribe to…
  • Is It Wrong To Want More?

    Tim Bonner
    27 Mar 2015 | 3:45 am
    Growing up, I led a relatively modest life in rural England. I lived on a large farming estate with my parents and two sisters. My dad worked (and still works) for the estate as an agricultural worker. After staying at home with the kids, my mum worked hard to build a career in accounting with no prior knowledge. And she succeeded. I’ve always been taught that we should make the best of ourselves that we can – whether that be through education or on the job work experience. That means not living off the state unless we fall into hard times and not expecting something for…
  • Are You Tempted To Be A Blogging Used Car Salesman?

    Tim Bonner
    23 Mar 2015 | 10:30 am
    I like to try out new shiny stuff on my blog. The latest tools, plugins and themes are things that I enjoy testing. When I’m researching possible candidates, I look to my fellow bloggers for impartial advice. But where affiliate marketing’s involved, can we ever be impartial? And I include myself in that. Affiliate marketers are looking for the sale. Nothing more, nothing less. A bit like a used car salesman. Impartial Advice Or Sales Patter? I’m interested in visual editors for WordPress and have been for some time now. I’ve tried out quite a few. The trouble is…
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    Calloway Green » Blog

  • Make the Most of Your Content on LinkedIn

    Chris Green
    7 Apr 2015 | 8:12 am
    Facebook and Twitter often dominate the social networking scene, but there’s a ton of other platforms to help get your content in front of your prospects. The one I want to draw your attention to is the often overlooked and misunderstood LinkedIn. LinkedIn boasts they are the third-quickest growing social network with over 300 million subscribers and counting.  Growing businesses, websites, and blogs use LinkedIn as a way to get more out of their existing content.  Buffer have vouched for LinkedIn, saying their traffic has increased by more than 4,000 percent in the past year just…
  • Yes, Even Manufacturing Companies Have Websites

    Andy Calloway
    18 Mar 2015 | 2:35 pm
    Even though we’re not in the centre of Birmingham, our little office in Kinver is still heavily influenced by the city. I just had to drive through a big chunk of it on the M6, and something struck me. There’s still an incredible amount of industry here. I wonder if they have websites? There’s a tendency to think that websites are just for tech-heavy companies selling the latest gadgets or those in the service industry with fancy names. As the Internet is a predominantly business to consumer arena, most people aren’t going to be searching for “rolled cold…
  • Seven Ways to Get All Your Blog Posts Written Today

    Andy Calloway
    16 Mar 2015 | 9:33 am
    Have you created all your blog posts for this week? I have. In fact, I’m into next week which means I can get on with doing other things like creating content for clients, drinking coffee and having a wash. Too many times though, I’ve sat in front of my computer completely dumbfounded. I know I have to created content for our website, because that’s how it will start to perform better in Google, but knowing what to write? That’s the difficulty. I mean, surely everything’s been written now? Luckily, I fixed the problem, I worked out what I needed to do in order to…
  • The Best Way to Get Great Google Rankings? Give People Great Content

    Andy Calloway
    11 Mar 2015 | 2:50 pm
    The world of SEO has moved considerably in the last few years. We’re now at the point where most digital marketing companies don’t even use the term “SEO” any more because it brings with it some rather uncomfortable baggage. So why has this happened and what’s the answer to that elusive number one position? For a very long time it was understood that us SEO types were actually the holders of some great secret. Somehow, we knew how Google ‘ticked’ and we knew how we could take a website and propel it to the number one spot. Often it was thought that we…
  • Get Your Site Mobile, or Your Rankings Will Drop

    Andy Calloway
    3 Mar 2015 | 3:23 am
    On Thursday 26th Feb, Google made a pretty big announcement. It was so significant that the nerdosphere went crazy, however to most in the business world it meant absolutely nothing. Again, it’s one of those technical things that just flies over the head of many business owners, but you know what? You should listen up to this. Mobile is big If you have a quick look at your website analytics, you’ll see something quite startling I bet. You’ll notice that the number of people viewing your site from a mobile phone has been steadily increasing over time. In many cases it’s over 40%, some…
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    Blue Interactive Agency

  • How to Choose a South Florida Mobile App Developer

    Peter Brooke
    17 Apr 2015 | 8:35 am
    Now that mobile apps have become such a necessary part of online marketing strategies, it seems as though every marketing firm is suddenly claiming to have skilled, experienced mobile app developers on staff. Whether your mobile app will be a purchase portal, reservation booking engine, or simply a brand–building ambassador of good will, you need to find an experienced mobile app developer who has the skills to bring your vision to life. Cutting through the hype to find the South Florida mobile app developer who is the best fit for your company can seem like an impossible task, but it is…
  • Mobile App Development: Which business model is right for your app?

    Peter Brooke
    16 Apr 2015 | 12:37 pm
    The right business model can help ensure your app’s success. One of the hardest tasks you face as a mobile app development company is figuring out how to make money with your mobile app. There’s no question that the market for mobile apps is still going strong; with smartphone sales reaching historic highs across the country, mobile apps are becoming the preferred way for customers to accomplish tasks and interact with the Internet. Mobile apps present a variety of ways to generate revenue, however, which can make it difficult to determine which business model is right for your mobile…
  • 4 Reasons Your Business Needs a Mobile Responsive Website Now

    Peter Brooke
    13 Apr 2015 | 12:10 pm
    Your non-mobile friendly website is hurting your business. We get it. Really we do. There are a lot of reasons why you may be reluctant to replace your current website with a mobile responsive one. Maybe updating your website sounds like it will be more hassle than its worth…. after all, you’ve already made the investment of time and effort in your current  website, and it’s  worked well for you so far.  Maybe the thought of coming up with copy for your website makes you cringe. Perhaps convincing your company to get on board with the update will be a  chore.  Whatever your reasons…
  • Is My Site Ready To Face Google’s New Mobile-Friendly Update?

    Peter Brooke
    9 Apr 2015 | 8:51 am
    When Google’s latest update rolls out on April 21, will your site be one of the winners or left in the dust?  Mobile devices now account for 60 percent of the traffic on the web, according to a report from comScore, and Google is taking steps to ensure the best possible search experience for users of these devices. Google introduces a major mobile search change with their algorithm update on April 21, when they expand their use of mobile friendliness by adding it to their list of ranking signals. Designed  to make it easier for users to get relevant, high quality search results that are…
  • Why is SEO Important in Business Marketing?

    Peter Brooke
    2 Apr 2015 | 9:10 am
    SEO gives your business visibility. In any discussion of online marketing, you’re certain to hear mention of SEO. SEO or search engine optimization is the process of improving websites’ performance in search engine rankings. Using keywords, content, links, and social media strategies, SEO experts can effect a significant change in a website’s visibility. There are a lot of dramatic statements about SEO published on the web – some sites proclaim that SEO is dead and others that SEO is the only online marketing strategy that matters. Trying to sort through the hype can leave you…
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  • 4 Reasons Why Content Curation Matters

    Gina Joseph
    18 Apr 2015 | 5:30 am
    When you think of content marketing, you may automatically think about ways PR professionals and marketers can create original content that will resonate with their audiences. And while that’s true, it’s important not to overlook the practice of curating and sharing content from respected influencers and brands in your industry. Why? Here are four reasons. 1. It can grow your audience. Sharing begets sharing in the social media world, and what better way to build a larger audience than sharing great content? Follow the influencers in your industry on Twitter or by reading up on their…
  • Lisa Cericola Named Features Editor of Food Network Magazine

    Cision Staff
    17 Apr 2015 | 8:30 am
    Lisa Cericola has been named features editor of Food Network Magazine. She joined the publication in April 2013 as a senior editor. Prior to this, Cericola was a senior food editor at For creative recipes and product promotions, follow Food Network Magazine on Facebook. Don’t miss the latest media news. Sign up for our daily or weekly emails now!
  • MediaPulse | A Weekly Media Round-Up

    Cision Staff
    17 Apr 2015 | 8:26 am
    Some industry stories we’re following this week: The Big News: Hillary Clinton announces her 2016 presidential campaign via social media, followed by Marco Rubio a day later (The Huffington Post) and ESPN reporter Britt McHenry is suspended for a week after video of her bad-mouth outburst with a towing attendant goes viral (NBC News) Apps Radar: The New York Times announces its app NYT Now will relaunch as a free product with new features on May 11 including an expanded iPhone team devoted to mobile offerings. Additionally, The Times will be on Apple Watch when the device becomes available…
  • Promotion at The Fresno Bee

    Cision Staff
    17 Apr 2015 | 8:13 am
    The Fresno Bee‘s assistant managing editor John Rich has been promoted to managing editor. He will oversee all print and online content. Rich has been with the paper since 1984, originally working in the sports department. For more news updates from California’s Central Valley, follow The Fresno Bee on Twitter. Want to see the media industry’s latest job openings and more? See how Cision can help!
  • Lucky’s Leigh Belz Ray Talks New Role, Social Influencers

    Laura Botham
    17 Apr 2015 | 8:03 am
    Leigh Belz Ray was named executive editor for Lucky magazine at the beginning of this year, ahead of Lucky’s push into the e-commerce realm. She got her start as an editorial assistant for ELLE in 2001 and has since worked with Teen VOGUE and People StyleWatch, joining Lucky as deputy editor about a year and a half ago. She is a style expert who is well versed in the world of influencers and has an innovative approach to finding new tastemakers. She sits down to talk about style, shopping and Sleater-Kinney. Leigh Beltz Ray | photo courtesy of Leigh Beltz Ray Tell us about Lucky and your…
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  • Are You Only Focusing on the Negative Feedback?

    Kristen Daukas
    8 Apr 2015 | 7:56 am
    Social Media and Customer Service We work with a variety of different-sized businesses, but I find that many of the smaller ones have a lot of questions and sometimes even apprehensions about putting social media to work for them.  I would say that 1 out of every 10 conversations that I have with these owners […]
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    Advice Interactive Group

  • Content Curation Part 2: What Should I Curate?

    Bernadette Coleman
    14 Apr 2015 | 2:00 am
    Last week I began a series of posts on content curation, a type of content marketing where you select, organize and add value to content created by others. In doing that, you are playing a role similar to that of a newspaper editor or museum curator. You are plucking gems from the rushing river of content that appears online every day and presenting the best of it as a service to your clients. There are bonuses for you in content curation too. First, by monitoring content topics and choosing the best pieces, you automatically keep current with developments and new ideas in your field. Also,…
  • You Can Get A Herd of Grazing Goats on the New Amazon Home Services

    Diana Wells
    8 Apr 2015 | 2:00 am
    Have you ever bought something at a place like Ikea, brought it home with the anticipation of having your new entertainment hutch ready to use before the big game only to open the box to find hundreds of parts, screws, bolts and a seeming “book” of instructions with how to put it together?  It is in moments like these that I have wished I could just call someone to come and magically put it together for me while I have a snack. Amazon’s new Home Services have made that wish come true.  You can now go to your computer or smart phone, click on home services and order your very own…
  • Content Curation Part 1: The Secret Sauce of Content Marketing

    Bernadette Coleman
    7 Apr 2015 | 2:00 am
    In my work with small and medium-sized enterprises (SMEs) I often hear executives say that they don’t have time to do content marketing. They’re already fully occupied with running their businesses and believe, not without cause, that content marketing just takes too much time. That’s one big reason they hire my company to manage this part of marketing for them. For some business owners and managers, however, there are good reasons to take the time to work on content marketing yourself. Say, for instance, that you want to experiment with it so that you learn more about your customers’…
  • I’m All About That Data #MoData Video

    Bernadette Coleman
    30 Mar 2015 | 12:01 pm
    I am really excited to share with you the #MoData video we created as a joint effort between Advice Interactive Group and Universal Business Listing. We created this video to raise brand awareness about our industry and to educate you about why you need to control your data and how to take your data back. Let’s start by watching this fun video. I’m All About That Data #MoData Video Now, let’s explore why you need to control your data, also often referred to as citations or your NAP (name / address / phone number). Why You Need To Control Your Data Google serves your business…
  • Is Your Digital Marketing Driving You Mad? Tips from The March Madness Playbook

    Diana Wells
    23 Mar 2015 | 2:00 am
    March Madness is here and those brackets are heating up! If you are into college basketball or your spouse or colleagues at work are into it, then you have no doubt been asked to play the brackets. Some groups play for quarters, some play for chores and, of course, there are those that play for the big bucks (I am not one of those). Then, you have the manner in which each person or group chooses to play; the “oh, I’m just joining in the fun, but don’t care either way” method, the “I hope my team wins” method and the ever popular “You are going down and I will never let you…
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    Depth of Knowledge by Jeff Sauer

  • Is There ANY Value in Digital Marketing Best Practices?

    Jeff Sauer
    14 Apr 2015 | 4:30 pm
    This morning I participated in my first #PPCChat in a long time, and it reminded me of both the good and bad that can come from trying to create value in 140 characters. But first, I wanted to bring your attention to PPC Chat, in case you were not aware of how it works. Each Tuesday at 9 AM PST/12 PM EST, Matthew Umbro poses questions to a group of search marketers on Twitter. Everyone participating answers the question by indicating their answer number and including the #ppcchat hashtag to identify. This week the chat was around “best practices” and the value they provide. The…
  • Is Google Analytics Newest Data Quality Issue the Most Challenging?

    Jeff Sauer
    10 Apr 2015 | 1:30 am
    Author’s Note: This post is asking an honest question about some issues I am noticing with the quality of data in Google Analytics. My business relies on the generosity of Google to provide Google Analytics for free to many satisfied users, and by no means do I want to damage that relationship. But this topic seems so out of control I am hoping this post will show the size of the problem we are currently facing. We need a data annulment There is a massive data quality issue happening right now in Google Analytics, and not enough people are talking about it. This is the most challenging data…
  • Should You Worry About Visitor Pathway Analysis?

    Jeff Sauer
    2 Apr 2015 | 1:10 pm
    Imagine you are in a meeting with a new client. Everything is going well, almost too well. Your suggestions are well received. Your geeky jokes get the laughs you anticipated. You are on top of the world. Then it happens. Just as you think you will be able to escape the meeting unscathed, a suggestion comes through. One that you are not sure is useful, advisable or even technically possible. The client, nonchalantly asks a question that will send your head spinning for the next several days. “I would like to know the path that every visitor takes to purchase our products” A simple…
  • Digital Strategy – Avoiding Ready Fire Aim Marketing

    Jeff Sauer
    24 Mar 2015 | 1:37 pm
    I gave two presentations at this years SMX conference in Munich. The first presentation is a version of a talk I have given several times in the past year about digital measurement strategy, and is also the subject of this companion blog post. While I hope to cover all of the slides from this presentation in future posts, today I wanted to talk specifically about the need for strategy in digital marketing. There is too much industry focus is on tactical marketing and tools to get the job done. I have been in countless meetings where the focus was around which tools we should purchase to…
  • 32,199 Reasons I Dislike Posts with a Specific Number in the Title and 1 Trick to Avoid Them

    Jeff Sauer
    12 Mar 2015 | 7:30 am
    Don’t Click.     I wanted to let my tip hang there. I was annoyed recently after seeing so many posts come across my RSS feed with extremely specific numbers in the title (yes, I still use RSS to discover content). I know that these are designed to add credibility to the post, and that bigger and more specific numbers are thought draw more clicks. But that doesn’t mean that I love this tactic. It seems to be everywhere right now, probably because it draws in a large number of links and social shares for those who employ it. Or maybe they are just copycats who see others and do…
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    ZOG Digital Blog

  • ZOG Digital Offers Responsive Design Service Following Google Algorithm Updates

    ZOG Digital
    16 Apr 2015 | 10:45 am
    SCOTTSDALE, Ariz. (Apr. 16, 2015) – ZOG Digital, a leading digital marketing and technology company, is now offering responsive design services following Google’s recent announcement that websites lacking mobile optimization may be penalized in search rankings. Recently, Google announced on its blog that websites lacking mobile-friendly design would see a significant impact in search results starting April 21, 2015. Due to the recent surge in mobile subscriptions worldwide, Google has backed responsive web design as its preferred format to offer an optimized and quality user-experience on…
  • Learn Report: Responsive Design and Mobile Optimization

    ZOG Digital
    15 Apr 2015 | 5:30 pm
    Our most recent white paper offers a detailed look into the benefits of responsive design. Google recently made an announcement stating websites that are not optimized to provide users relevant, high-quality search results on a mobile device will experience a significant impact in search results. Download our Learn to see how responsive web design can help prevent your website from experience penalties in search, increase user engagement across all devices, and improve your brand experience. Elevate your digital presence with a website that fluidly adjusts to the device and size of the screen…
  • The Best Examples Of Responsive Design

    ZOG Digital
    3 Apr 2015 | 4:58 am
    Responsive web design influences more than how a website will respond to the size of a screen or the rankings of a search algorithm; it also impacts how users will interact with your brand. Creating a user experience that is optimized and consistent across all devices helps establish your brand perception as relevant and engaging. By now you’ve heard the news that Google will penalize the search rankings of website that are not mobile-optimized. Many spokesmen for responsive design have stretched the truth of this update as a fear tactic or gave false promises of increasing rankings.
  • Content Marketing KPIs – Measuring Results And Tracking ROI

    ZOG Digital
    2 Apr 2015 | 4:49 am
    This guest blog is written by Nick Rojas, a business consultant and writer who lives in Los Angeles, Calif Content marketing continues to reign supreme online even almost two decades after Bill Gates wrote his “Content Is King” article back in 1996 when he stated, “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” While his prediction came to pass, Bill Gates didn’t see the tremendous impact that social media and mobile devices would have on the Internet marketplace, but we can all safely agree that more content is…
  • Increasing Search Visibility With Google’s Entity Search

    ZOG Digital
    1 Apr 2015 | 10:31 am
    Search Engine Land: Increasing Search Visibility With Google’s Entity Search Google’s move towards entity search is changing how search marketers operate, and columnist Thomas Stern discusses some ways in which we can adjust to this new reality. The post Increasing Search Visibility With Google’s Entity Search appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital.
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    Splat Productions » Sitegeist: The Blog of Splat Productions

  • Specifications that will change the web of tomorrow, part 1: Regions

    David Hitt
    30 Mar 2015 | 9:47 am
    As working web professionals, we’re faced with walking a tightrope of information and explanation everyday. Basically, what we do is technical by nature. But, it has very real ramifications in the daily lives of our (usually) non-technical clients. One of our core tasks in the studio, then, is attempting to clarify how the technical minutiae of the web can affect things like user experience, conversion rates and other things of value to our customers. In this spirit, then, of debabelizing the arcane language of the web, I thought it would be fun to take a look at some of the emerging…
  • 5 Strategies for a Successful Website Redesign

    David Hitt
    22 Mar 2015 | 5:01 pm
    Whether you’re a small business owner or an in-house marketer, you’ve probably had the experience of managing the redesign of a corporate website or a smaller individual project. Depending on how those have gone for you, you might perhaps substitute another noun or sentence fragment for the word “experience.” “Challenging but gratifying” is one realistic description we’ve heard many times from new clients. “Nightmare” or “clusterf*ck” are, unfortunately, other descriptions we’ve heard more times than we would like. In my…
  • The Benefits & Hazards of Pro Bono Work

    David Hitt
    1 Mar 2015 | 3:30 pm
    Over the years, we’ve made the decision to offer design services ‘pro bono’ to a select few non-profit clients. Usually, the circumstances behind our decision to take on work of this sort result from one of the following: We’re slow and have the time to offer our services for a charitable cause we support. The non-profit serves a membership with potential clients for us. A combination of the first two. Having made the decision to take on this sort of work a few times, here are some observations we’ve come to (sometimes, by way of a tough learning curve…)…
  • Creating an Effective Design Review Process for Website Development

    David Hitt
    21 Sep 2014 | 9:00 am
    Throughout my life, I’ve lived among fitness addicts. Many of my friends have been working out for decades; they’ve witnessed every trend come and go, from aerobics to Crossfit. ® A lot of them possess skill sets which rival those of people who train for a living. The other day, I was having coffee with one of these friends and he let me in on a training secret. He told me that, long ago he’d given up self-training. Instead, he relayed, he’s been paying a trainer three times a week for many, many years. “Why,” I asked, “would someone who has been training…
  • User Experience Begins with CSS

    David Hitt
    4 Aug 2014 | 8:49 am
    I just finished reading an article about emerging layout standards in CSS which recently appeared in ‘A List Apart.‘ The article, written by the fellow who proposed CSS way back in 1994, details the development of new proposals within the CSS spec, which – if implemented — will allow for multi-column formatting (like a print periodical) and the flexible placement of images within layouts. After I finished reading the piece – which was well populated with code snippets – I couldn’t help but notice that the article dovetailed with one of the many issues that send me to my…
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  • Who Made Up The Rules Around Social Engagement Anyway?

    15 Apr 2015 | 4:30 am
    There is a lot of information and advice being thrown around when it comes to how marketers should handle social. That’s mostly a good thing, since we can all use more ideas and best practices about getting our messaging right. Sometimes, though, all of this helpful insight can actually get in the way of common sense and real human-to-human interaction (#H2H). In fact, I would go as far as to say that finding success in social occasionally comes down to doing it the way that feels most natural to you. To show you why and how, here are three unconventional, but highly effective, tips for…
  • Managing Your Own Social Engagement: It’s Not Just a Good Idea, It Might Be the Law

    8 Apr 2015 | 5:00 am
    I’m relatively outspoken on a lot of different topics, and one of them is the need for business owners and marketers to handle their own social engagement. Doing so allows them to keep their finger on the pulse of their industry, along with customer discussions and concerns and insights they just couldn't find 'not' being there. As it turns out, doing so may not just be a good idea, but also a legal requirement. Social Engagement and Legal Disclosure Recent changes to U.S. law, enacted by the Federal Trade Commission (FTC), make it clear that bloggers and marketers must “clearly and…
  • Google Mobile Assisted Search Shows Promise

    1 Apr 2015 | 5:00 am
    Google has always been known as an innovator, but today’s news of a shift in the way local search results will be handled is truly an eye-opener… Recognizing that more and more users are coming to Google through their smartphones, beginning April 21st, the company will introduce an entirely separate search index for the mobile market. What makes this idea truly unique is that it takes advantage of a piece of technology you might not think of as being groundbreaking – the phone itself. How Google’s Mobile Search Will Revolutionize Your Mobile Experience Imagine if you could make…
  • Don't Shortcut Your Knowledge Investment: Think Solutions Before Tools

    24 Mar 2015 | 5:00 am
    Fill in the blank: “If I were just able to use a ______________ tool, my problems would be solved in an instant.” If you filled in your blank with something like “better knowledge,” or “smarter decision-making,” then let me know and I’ll beam you over a shiny gold star. If you answered with anything else – maybe WordPress, Hootsuite, Buffer, or HubSpot – you might be making the classic mistake of confusing tools with solutions. Why It’s So Easy to Make This Mistake There are a lot of reasons it’s easy to become fixated on an automation or marketing tool and become…
  • Why My Contact Form Is Not The Best Place to Pitch Me

    16 Mar 2015 | 4:30 am
    Here at Kayak, we have a pretty open stance about ethics when it comes to sales and marketing – we prefer an inbound, attraction-based approach where prospects seek us out based on our being helpful and valued. We’re simply not in the habit of thrusting ourselves into the faces of prospects. A side effect of that philosophy is that we tend to get really, really annoyed with people who try to take shortcuts when they’re attempting to earn our business. Which brings me to a particular pet peeve: salespeople trying to solicit me through the contact forms on my website. I suspect I’m not…
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    Acceleration Partners

  • AP Named #3 Pacesetter by BBJ

    17 Apr 2015 | 6:56 am
    We’re excited to announce that Acceleration Partners has been named the third fastest-growing private company in Massachusetts, filling the number three slot on the Boston Business Journal’s Pacesetters list for the second year in a row. The 2015 Pacesetters list includes the seventy privately held businesses that recorded the state’s fastest revenue growth from 2011 through 2014. To be considered, companies needed a baseline of $1 million in revenue for 2014. While the list of companies was announced several weeks ago, the actual order was not announced until a special breakfast…
  • Local SEO: What You Need to Know

    16 Apr 2015 | 6:00 am
    Having a presence on the Web on a wide scale is great, but what’s even better is having a strong presence in your local market. Though local search engine optimization (SEO) is sometimes tricky to navigate, there are some steps you can take to enhance your company’s presence on the Web. Business Listings One of the easiest ways to amp up your local SEO efforts is to place your business on local listings like Google and YP. Don’t minimize the usefulness of listing your business on social media sites like Facebook. Make sure you use phone numbers and addresses consistent with the area…
  • Facebook Case Study: Fueling New Customer Acquisition

    15 Apr 2015 | 6:00 am
    Background: Retailers are increasingly recognizing the power of Facebook to fuel new customer acquisition. A leading pet retailer was looking to find and acquire new customers on Facebook. The challenge for Acceleration Partners was to develop a scalable strategy for leveraging Facebook as a customer acquisition channel by achieving a $100 or lower CPA or lower CPA in a five-week period. Strategy & Approach With so many variables in Facebook advertising (image, headlines, and infinite targeting options) and a limited time (five weeks), it was important to take a very structured approach.
  • Recent Ruling Highlights Importance of FTC Compliance

    14 Apr 2015 | 6:00 am
    The FTC continues to crack down on affiliate marketing, highlighting the need for merchants to work with a trusted affiliate management partner who will ensure they’re in compliance with all FTC rules and regulations. A recent summary judgment ruling by a United States District Court forced affiliate marketing network LeadClick Media and its parent company, CoreLogic, to turn over $16 million in “ill-gotten gains” earned through affiliate marketing. Many of the affiliates in LeadClick’s network were using fake news sites to promote and sell acai berry diet products from one of its…
  • CJ Affiliate: Recruiting Quality Affiliates with Content Marketing

    9 Apr 2015 | 6:00 am
    This is the second installment of our partner spotlight series. In this post, we highlight how CJ Affiliate’s Content Certified Program is making it easier for advertisers and publishers to connect by making content more accessible. For many affiliate marketers, managing an affiliate program can be time consuming especially when it comes to finding the right publishers to promote their products. Not only do marketers need to continuously recruit quality affiliates but they also need to activate and engage them with content and offers. Our affiliate network partner, CJ Affiliate is at the…
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    Angela Booth's Creativity Factory

  • Content Ideas: Easy Types Of Content

    Angela Booth
    13 Apr 2015 | 6:01 pm
    At least once a week, a client complains that they’re all out of content ideas. I created a quick mind map of easy types of content for them. The map usually sparks lots of fresh ideas, and inspiration. They realize that they have content which can be repurposed. You have more content than you think you do Often, all unknowing, a client has a mass of content that’s able to be repurposed. Product manuals, for example. Yes, I know that sounds dry and horrid, but if you’ve ever searched online for a product manual for a stove or a washer, you know that generally all you’ll find is a…
  • For Writers: Closeouts On Bestselling Programs

    Angela Booth
    9 Apr 2015 | 12:24 am
    Over the next few weeks, we’ll have some great deals for writers, as I mentioned on the freelance writing blog: Family problems have meant that my writing time is limited — and I suddenly realized HOW MUCH I was doing. With my time so limited, I need to cut down on my projects, so I can meet my writing goals for 2015. Going forward, I’ll be concentrating on personal coaching, and on publishing. This means that many of our bestselling programs are closing. This is good news for you, if you’re looking to build your skills, and increase your income. I’ve set up a page for closeout…
  • 5 Blogging Tips To Help You To Love Your Blog

    Angela Booth
    25 Mar 2015 | 1:41 pm
    A few days ago, one of my students said that she was giving up her blog — it was taking too much time, for too little return. Many more people give up their blogs than commit to them for the long term, so maybe you feel the same way. If you do, here are some blogging tips to help you to fall in love with your blog, perhaps for the first time. Before we get started, think about your reasons for blogging. WHY are you blogging? Maybe you want to become a full-time blogger, or you’re marketing your business, or a book. Grab a notebook, or open a new computer file, and write three…
  • Writing a Book for Your Business: Hooks

    Angela Booth
    6 Feb 2015 | 7:49 pm
    A reader asked me about writing a book, and getting it published. Her goal is to promote her coaching business; she hopes that her book will give her visibility. It can certainly do that, but if you’re writing a book for your business, you need to ensure that your goals match those of your publisher. Your goal: to promote your business. Your publisher’s goal: to sell lots of books. The bigger the publisher, the more books the company aims to sell. This means that you’ll need a good hook to gain a publisher’s interest. Celebrity books sell (some of them) because they have a…
  • Who Needs Another Blogging Platform?

    Angela Booth
    3 Feb 2015 | 2:05 pm
    Who needs another blogging platform? No one, if you believe that current platforms are perfect. After 15 years of blogging, and after trying just about every platform — I know that no platform is PERFECT. Each and every platform is either too simple (not enough functionality) or too complex. And no, I’m not looking at WordPress when I say “too complex.” WordPress is perfect for what it does; it’s my favorite platform, but I’m not enraptured when it comes to usability. If you just want to write a quick post, it’s challenging. You know that you’re not going to be done and…
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    Sonny Lanorias | Online Marketing Secrets Success Blog

  • 5 Proven Steps To Becoming A Member Of The Month in Your Opportunity

    Sonny Lanorias
    15 Apr 2015 | 9:19 am
    Are you struggling in your current business right now? Or are you jumping from one opportunity to another showing no results and getting frustrated in the end? Because in this post, I will be sharing with you the 5 proven steps to becoming a member of the month in your opportunity. So Here are The 5 Proven Steps To Becoming A Member Of The Month in Your Opportunity:  1. Make a DECISION and COMMIT 100%… 2. FOCUS on nothing else other than your goal… and visualize your goal DAILY! 3. Join a team or a system, or an opportunity that will RECOGNIZE you… 4. Find a step-by-step…
  • 5 Simple Steps That Can Easily Increase Your Network Marketing Business Results In 2015

    Sonny Lanorias
    2 Apr 2015 | 9:18 am
    Happy New Year! Remember today that the new has come. It’s a new year with new opportunities, and it’s time for you to be the new you. Let this be the year that you break off procrastination. Let this be the year that you move forward with your network marketing business. Be encouraged today because no matter what is happening with your business right now, you have a chance for a new beginning. Choose to leave the old habits — leave behind old methods that doesn’t work, old thinking, old words, and old mindsets and embrace the new by taking action. So here are 5 Simple Steps That…
  • 6 Ultimate Reasons Why You Need To Be Blogging

    Sonny Lanorias
    10 Nov 2014 | 8:00 am
    Blogging is a game changer these days if you want to build a solid and profitable online business. In this post I am going to share with you the 6 ultimate reasons why you need to be blogging. Blogging is extremely popular today since it enables individuals to connect to one another. Blogging has additionally also been a popular seo (Search engine optimization) tool because search engines like Google and Yahoo loves wordpress blogs. It can also identify that your blog is often up-to-date with content or customer comments, so their bots visit blogs frequently searching for new content to…
  • Pure Leverage Scam – The Truth vs. The Myth

    Sonny Lanorias
    13 May 2013 | 8:10 pm
    Is there really a thing such as a Pure Leverage scam?  This catchphrase has been inhabiting the net as of late as more and more people want to know the truth behind it.  Is it for real, or it is just another hype? It is a question to ask as Pure Leverage, a network marketing company, is an online business that promises to help you make money.  It is not your usual multi level marketing firm that sells energy drinks, cosmetics, and vitamin supplements.  Maybe the product differentiation is what has stirred the pot and fueled the rumors of a Pure Leverage scam. Let’s look at the…
  • How To Generate Up To 350 FREE Leads Per Day On Facebook

    Sonny Lanorias
    4 Apr 2013 | 10:37 pm
    How to generate up to 350 FREE Leads Per Day on Facebook? That is the command of the day and the mother lode of all Facebook efforts – how to generate up to 350 FREE Leads Per Day on Facebook. 350 leads per day or 10,000 a month – that is something that everyone would want to have.  Every entrepreneur, hobbyist, individual, and corporation.  It is a dream come true as that would mean a captive audience who would read everything you post and, chances are, at least patronize once any product you pitch. So this begs the question and an answer – how to generate up to 350 FREE Leads Per…
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  • A weekend in Ljubljana, Slovenia

    Sandro Lonardi
    7 Apr 2015 | 11:51 am
    Slovenia, which shares similarities to Austria and Südtirol in terms of its good food and architecture, is a good bet for a long weekend break. So, I decided to travel with a couple of friends and spend Easter weekend in Ljubljana, the nation’s capital that sits in the country’s center. Situated just an hour’s flight from Zurich, it seemed like a great compromise between traveling abroad and a short plane ride. We stayed in Ljubljana for 3 days, which allowed plenty of time to explore the area. The city center is approximately 1 square kilometer and where you should spend most of your…
  • Galapagos and the Thousand Hammerheads

    Sandro Lonardi
    24 Mar 2015 | 12:43 pm
    The Galapagos Islands are a well-known archipelago situated about 1,000 kilometers off the Ecuadorian coast. You may have heard of them because of Charles Darwin’s Theory of Evolution or possibly because Galapagos is famous for being one of the best spots in the world to see and dive with hammerhead and whale sharks. When to go You can enjoy Galapagos’ weather year-round, but when you go will strongly affect what you’ll see, especially underwater. If you want to dive with whale sharks, you should plan your trip for the cold but dry season, spanning June to November. The water…
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  • Mobile-Friendly Blog Basics: Get Ready for the Google Update

    Prasanna Bidkar
    13 Apr 2015 | 6:03 am
    Prasanna Bidkar, People have been shouting about how important it is to get your web sites and blogs optimized for multiple devices for at least last couple of years. But nothing creates as much buzz as Google declaring that a specific feature will be considered as a critical signal to rank results. Everyone who manages their web site or a self-hosted blog needs to sit-up and pay attention to this new requirement. According to Google, come April 21, Google will tweak its search algorithm to push down search results of blogs and websites that are not mobile-friendly for…
  • How to Choose Bloggers as Brand Advocates

    Prasanna Bidkar
    21 Mar 2015 | 7:34 am
    Prasanna Bidkar, How much do bloggers really influence your brand image? Can bloggers really be brand advocates? If you are on the brink of this decision, this post will set you straight. While there are examples of influencers making or breaking brand perceptions, non-celebrity, niche bloggers have much more impact on influencing the buying decision. The latest data on bloggers and their influence on readers, according to the research conducted by Research Now shows that, Step 1: Define your Brand/Product Audience If you have done any kind of marketing, you must…
  • 9 Simple Ways to Get NO Blog Comments

    Pragati Bidkar
    25 Feb 2015 | 1:00 am
    Pragati Bidkar, Blog Comments are huge! We all know that. They mean someone is standing in your store, OK, your virtual store. Remember what Charlie Trumper preached? People don’t want to enter an empty store. The moment a reader sees comments on a post, they probably head there first. No Comments means your post is not that popular. It doesn’t mean its not good! I should know that, because I have many good posts that have no comments. Comments affect many technical things like MOZ rank, Alexa rank, Google rankings etc. Ultimately it affects where you land on the…
  • How to Build a Successful eMail Campaign

    Dave Landry
    13 Feb 2015 | 9:11 am
    Dave Landry, Email marketing campaigns can be a beast to master. As anyone that has ever deployed an email campaign knows, it’s easy for an email to be filtered into a junk mail folder, destined to be deleted without being read. That’s a scary prospect for any business that is spending valuable time, resources and money on email marketing. So, how can companies and marketing teams avoid this fate? Here are the essentials for creating and deploying a successful email campaign (and what not to do):   DO: Get permission. All email campaigns should comply with…
  • Altitude Pro Theme – Latest Parallax Theme from Studiopress

    Pragati Bidkar
    27 Jan 2015 | 1:09 am
    Pragati Bidkar, My earliest understanding of the parallax concept came from sunglasses. Yes! As a teen, I was totally fascinated by sunglasses. They seemed so chic and grown up. Checking out sunglasses from street sellers was a favorite thing to do while hanging out with friends. Raybans they weren’t. And very frequently they skewed the world view. Some smart kid said this was ‘parallax’ and it became a buzz word amongst smart alecs. So every time we checked out a fancy pair of shades, someone perked up, ‘Have you checked it for parallax?”. I literally…
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    Launch Grow Joy » » Blog - Launch Grow Joy

  • Five steps to finding a mentor for your business with @GeoffWoods

    15 Apr 2015 | 11:53 am
    Have you ever wanted a mentor? The process of finding a mentor to help you and your company grow can be daunting and scary. Geoff Woods is the host of podcast Mentee and has been documenting his journey of being... The post Five steps to finding a mentor for your business with @GeoffWoods appeared first on Launch Grow Joy.
  • How Susan Axelrod of Love and Quiches built a hugely successful food business

    9 Apr 2015 | 2:39 pm
    Have you ever wondered if you have the capacity to begin and manage your own food business? The founder and owner of the globally-recognized Love and Quiches did just that. On today’s episode of The Launch Grow Joy Show Susan... The post How Susan Axelrod of Love and Quiches built a hugely successful food business appeared first on Launch Grow Joy.
  • How to build a successful direct sales business with Jerry Salerno of Discovery Toys

    2 Apr 2015 | 3:20 pm
    If you want to grow your business and haven’t yet considered the direct sales model, you should! Our guest for today’s episode, Jerry Salerno, is here to share with us the story of Discovery Toys and the benefits of the... The post How to build a successful direct sales business with Jerry Salerno of Discovery Toys appeared first on Launch Grow Joy.
  • Why & how to start an email autoresponder series for your online store

    31 Mar 2015 | 8:29 am
    This is a guest post from If you do any kind of business online, it’s crazy not to have an email mailing list. We’ve talked about this on the Aeolidia blog before, and here is the quick rundown of... The post Why & how to start an email autoresponder series for your online store appeared first on Launch Grow Joy.
  • How to Grow Your Business With Effective Blog Content

    30 Mar 2015 | 1:52 pm
    This is a guest post from As an online seller, you know better than anyone else that 24 is not enough hours in a day. Your daily to-do list seems to grow three lines for every one you check... The post How to Grow Your Business With Effective Blog Content appeared first on Launch Grow Joy.
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    Godot Media

  • 5 Mistakes to Avoid in Keyword Research

    2 Apr 2015 | 4:15 am
    Keywords are an important aspect of your SEO campaign. The problem, however, is that you are spoiled for choices. So, it is not inconceivable that you can make mistakes while choosing keywords. What’s worse is that you may not even be aware that you are erring. Below are five common mistakes that should be avoided while choosing keywords: Not understanding how people search: While you may know what your customers need, your customers may only have a very vague idea. Using head terms (keywords that are only one or two words long) made up of industry jargon will not give you the best…
  • Brand Journalism: An Emerging Trend

    20 Mar 2015 | 3:30 am
    In the year 2004, McDonald’s employed a new marketing strategy that Larry Light, its chief marketing officer, called “brand journalism”. But, what is brand journalism and its relation to marketing?According to Light, it was not possible for brands to communicate what they represented to their customers through means of just a single ad. It was also not possible to approach marketing with a one size fits all strategy. What was needed was the segmentation of their customer base to appeal to each group separately. In other words, provide each potential customer with what they want,…
  • Key Trends in Search Marketing for 2015

    Godot Media
    17 Feb 2015 | 4:05 am
    Here are a few key emerging trends for search marketing in 2015 along with some handy with tips for brands and businesses: Marketers will go mobile: Mobile search is getting bigger by the day and it is quite visible in customer acquisition numbers for brands and businesses. Businesses in 2015 will be spending a lot more on mobile search marketing than they did last year, as the consumption of mobile media increases at a burning pace. Optimization of mobile search campaigns would be key as the consumption behavior on mobile is different than web, and not accounting for this distinction can…
  • Facebook 101: Native Scheduling vs 3rd Party Apps

    Godot Media
    3 Feb 2015 | 8:40 pm
    Facebook lets you schedule posts up to six months in advance (this is called Native scheduling), so why all the fuss around third-party scheduling apps (like Swayy and DrumUp)? That’s because third-party apps come with several added features that you’ll find extremely useful as a social media marketer. What you can do on Facebook, and what you can’t If you’re scheduling posts natively on Facebook all you can do is set the date and time when you want your post to go public. You’ll still have to spend a considerable amount of time creating or curating the content…
  • 5 Characteristics of Content that Goes Viral

    Godot Media
    28 Jan 2015 | 11:16 pm
    Everybody wants viral content. The idea that something you created can be shared and seen around the world is flattering. It’s also great for your message or your brand. But, viral content isn’t just a lucky coincidence. There are common characteristics of viral content that you can use to make yours go further. Headlines That Pull In Eyeballs In traditional news, the headlines are very informative, giving readers the gist of the story. But there’s a reason that traditional news stories don’t go viral very much anymore. If a reader thinks they know everything there is to know about…
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    Amy Starr Allen

  • 4 Crucial Qualities to Consider When Choosing a Mentor

    3 Apr 2015 | 9:58 am
    How do you choose a mentor who can really help you start a living life by design, on your own terms? Here’s something I was taught by one of my mentors… something that I’ve carried through my life with me for years. “Whatever it is you want, give that to others. If you want love, give love. If you want money, give money to others. If you want good health, support others in being healthy.” It’s one of the most important lessons I’ve learned. It’s actually an important principle to help you in knowing who will be a great mentor for you. The key is…
  • It’s Time to Be Extraordinary (A Message Whose Time Has Come)

    29 Mar 2015 | 9:39 pm
    I’m just coming off of a crazy couple of weeks (in a REALLY good way) and I want to share with you about everything that’s happening. Remember when I wrote a post back in the beginning of 2015 about my commitments for the year? If not, you can read that post here. If so, you may remember that I promised I would be delivering more value to the marketplace in the way of products and events… right? Well, I must say it’s interesting how things happen. Often times, the Universe has a plan for us to help us stay on the right track, to be able to follow our hearts and live into…
  • Interview With Chris Rocheleau- Founder of EPIC Story Academy (And Last Chance To Get Tickets)

    13 Mar 2015 | 7:53 pm
    We are only 1 week away from the first ever EPIC Story Academy… EPIC Story Academy is a transformational event where 50 entrepreneurs will come together to learn how to craft their story powerfully to use in their marketing, as well as what it means to market from a conscious level. I just got off of an awesome interview with Chris Rocheleau, my dear friend and business partner and the founder of EPIC Story Academy. I know you may be hearing Chris’s name all over the internet right now and all of the excitement leading up to EPIC Story Academy next week… So here’s your…
  • Being Prepared to Change Lanes in Your Life- An Inspirational Lesson (Video)

    13 Mar 2015 | 9:07 am
    I saw this story a few days and it moved me to tears. I shared it on my CrossFit Blog and it’s been getting a TON of views and shares… So, this leads me to believe that this is an important lesson that needs to be heard right now.  That’s why I decided I’d put it on this blog as well, so that it could reach even more people. I love this message because it is living proof that, although we don’t always know what the future holds and things may not always go the way we plan them, if we stick to our passions, we are capable of extraordinary things in our lives. I…
  • How To Rank Your Blog on Google For Trending Topics (Video Proof)

    5 Mar 2015 | 10:01 am
    Have you ever wanted to get on the front page of Google for a topic that’s trending RIGHT NOW? Were you wondering if you could get your content to rank fast enough so that you could benefit from the traffic while that particular topic is still trending? If so, I have some good news for you today. I’m going to show you that it can be done and give you proof… I was just able to rank a post last night in no time flat for a trending topic… so I’m going to show you how I did, and how you can do it, too. Why does this matter? It matters because if you know that…
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    WooRank Blog

  • Does Google Think Your Site Is As Mobile-Friendly as You Do?

    Jean-Louis Lauwers
    9 Apr 2015 | 6:49 am
    In June 2009, Google publically released their PageSpeed tool, a platform that was originally developed for internal use at Google, to help website owners with usability and speed testing. In January of this year, Google released v2 of the PageSpeed Insights tool. The update came with an increased focus on mobile performance and usability. Of course, it didn’t take long for digital marketers, developers and SEO experts to jump on the new release in order to follow best practices and better optimize websites for mobile users. WooRank also recently started using the PageSpeed tool to develop…
  • Mobile Criteria Improvements

    Natalie Jones
    9 Apr 2015 | 6:17 am
    There’s been a lot of buzz about mobile optimization recently. In a total departure from their modus operandi, Google has announced in advance that they are making an algorithm change on 21 April and have explained exactly who is going to be affected. Their mobile search rankings are getting overhauled, and that means that any site that they can’t detect as mobile-friendly could see a major drop in mobile organic traffic. In response to the announcement, WooRank has done some overhauling of its own – you’ll see it in the form of an entirely redesigned Mobile section…
  • Preparing for #MobileMadness (And Other Improvements)

    Natalie Jones
    20 Mar 2015 | 6:15 am
    Hi WooRankers! As you might have read in our newsletter, here’s what’s new at WooRank this month: (Didn’t get our newsletter? If you’d like to, you can sign up here to keep up-to-date on everything WooRank is working on, sometimes even before we release it!) We improved our PDF Editor with better colors and customizations, including a new transparent footer option. PDF Editor Updates, including a new white/transparent footer! The Marketing Checklist has been updated so that users can dynamically filter tasks to appear by topic instead of automatically being broken…
  • How To Claim Back Your Brand On Twitter?

    Divi Fernando
    15 Feb 2015 | 11:30 pm
    Safeguarding intellectual property on social media is a concern with many brands and individuals lately. Impersonations and trademark violations are rather commonplace in the digital world, especially for celebrities and popular consumer brand. Even if you are a small to mid-sized business who has just ventured into social media marketing, you should check to make sure that your brand has not already been claimed or misused by a third party. Worst case scenario, if you do find someone impersonating you or your brand or using your trademark logo, graphics or text, you can report the…
  • Here’s What’s New This Month

    Natalie Jones
    12 Feb 2015 | 6:29 am
    The last couple of months have been busy ones here at WooRank. In case you missed anything, here’s what’s recently gone live. Criteria Improvements Metadata Previously two separate criteria called Microformats and Dublin Core, this updated criterion has been combined and expanded to include RDFa and microdata, which will improve accuracy and ease-of-use in our reviews. Blocking Factors To make it easier to see which elements in your website could be causing the most direct issues for search engine bots, we’ve combined our Flash and Frames criteria into one simple…
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    Rise to the Top Blog

  • 3 Essentials That Will Boost Your Mobile Commerce

    Rohan Ayyar
    16 Apr 2015 | 3:30 am
    Remember those sepia tinted days when we heard everyone gush on and on about e-commerce. Ah, distant memories. The new kid on the block – m-commerce – has taken the retail world by storm. According to a study by PayPal and Ipsos, mobile commerce is growing three times faster than good ol’ e-commerce. The study conducted across 22 countries and 17,500 customers show the compounded annual growth rate of mobile commerce pegged at 42%, whereas e-commerce is currently growing at about 13% per annum. Asia clearly leads the mobile commerce charge with China, Turkey, and the United Arab…
  • RankTrackr Review

    15 Apr 2015 | 3:30 am
    Introducing the Tool RankTrackr is a new cloud-based keyword rank tracking tool. The company claims that this is the number one growth hacking tool for SEO. The tool comes with a unique feature that allows you to track your YouTube rankings. It provides a robust API and allows you to customize your data. Choosing a reliable SEO software can vastly improve your SEO efforts. Over the years, we have used many similar rank tracking tools and some of the best we still use is WebCEO. When we came to know about RankTrackr, we wanted to share our experience with the features of this tool. In this…
  • This Week in Internet Marketing 2015 04 14

    Cherry Kwan
    14 Apr 2015 | 9:00 am
    This Week in Internet Marketing, we’re looking at tips to reduce bounce rates in your Google AdWords, how you can inspire first time blog visitors to trust you, and tactics to combat seasonal peaks in search volume. We’ll also look at the importance of visual content marketing and different ways to create enticing call-to-actions. 6 Tips to Reduce Bounce Rates in Google AdWords Display Campaign High bounce rates are often a troubling problem for business owners because visitors are leaving the page without any conversions. In addition, your website’s bounce rate is…
  • Evolution of Online Marketing: What Have We Learned About Using SEO?

    Alex Miller
    13 Apr 2015 | 3:40 am
    The origin of the term SEO is hard to track. The leading SEO online publication, Search Engine Land, has one anecdotal description from the mid-90s. The rock group Jefferson Starship was then unhappy with the way its website appeared nowhere near the first page on the popular search engines. It was so early in the evolution of the mainstream Internet then, that there was no SEO in existence for them to turn to; yet this rock group realized that something could be done about it. The web developer that they put in charge of the project, a company named Cybernautics, decided to fix the problem…
  • 14 SEO Tips for a Better Online Presence

    Daniel Mattei
    10 Apr 2015 | 3:40 am
    With so many people using search engines to find answers, hunt-down products, and to find local service-providers, you really are missing out if you’ve failed to set-up a website. The world of search engine optimization (SEO) has changed considerably in recent years with such dark days of keyword-stuffing and hidden content long gone. Instead, companies need to engage with potential customers by showing them where and who you are and keeping their attention once you have it. Also on TechWyse Top 10 Google SEO Tips from Matt Cutts How To Gain Google’s Trust Through Powerful SEO…
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    Corey Rabazinski

  • How I Got 20,000 eBook Downloads in 30 days

    7 Apr 2015 | 12:45 pm
    Earlier this year, I launched my e-book, Google Adwords for Beginners, on Amazon. Since then, the book had over 20,000 downloads and the response has been nothing less than amazing. Quick Background I wrote the book to test self-publishing on Amazon and to promote my video course. The course was hosted exclusively on Udemy, but I wanted Read more The post How I Got 20,000 eBook Downloads in 30 days appeared first on Corey Rabazinski.
  • How We Increased Lifetime Value with 3 Emails

    18 Feb 2015 | 9:53 am
    Oftentimes marketers get so focused on user acquisition that they forget about the denominator of their acquisition metrics.  By increasing your  Lifetime Value (LTV), you can afford to spend more money acquiring new customers and increase your margins. At Code School, we face a different challenge than most SaaS companies, which has caused us to Read more The post How We Increased Lifetime Value with 3 Emails appeared first on Corey Rabazinski.
  • Common (and Easily Fixed) AdWords Pitfalls

    3 Feb 2015 | 7:49 am
    Since releasing my AdWords course, I’ve heard from several students who have tried using PPC advertising in the past with little success. They figured AdWords wasn’t ever going to work for them, and they were concerned that taking the course would be, to a certain extent, pointless. After seeing this same email come through a Read more The post Common (and Easily Fixed) AdWords Pitfalls appeared first on Corey Rabazinski.
  • Designing Remarketing Ads with Sketch

    23 Jan 2015 | 5:23 pm
    Download Sketch here: The post Designing Remarketing Ads with Sketch appeared first on Corey Rabazinski.
  • Lessons Learned from Sending Over 30 Million Emails

    21 Jan 2015 | 12:39 pm
    2014 was a HUGE year at Code School. We finally reached the million-user mark and saw month-over-month increases in MRR and paying subscribers. Oh, and we were acquired by Pluralsight. One of the biggest takeaways for me, from a marketing standpoint, is how valuable email is and continues to be. I spent around 50% of my Read more The post Lessons Learned from Sending Over 30 Million Emails appeared first on Corey Rabazinski.
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    SoMedia Video Marketing Blog

  • Video Discussion: Functional vs. Viral Videos Plus a Few YouTube Advertising Misconceptions

    SoMedia Team
    16 Apr 2015 | 11:00 am
    Google Partners gained many new video advertising insights at the Google Canada YouTube event held this week in Toronto, Canada. Over 150 partners joined speakers from Google Canada, YouTube, 6S Marketing and SoMedia Networks to learn about evolving media trends and how advertising dollars are shifting towards online video and social media in a big way. Some of the topics discussed at the event were: 77% of Canadians visit YouTube – why video matters more than ever Why changing media trends point towards video as the future Creating compelling video content and video ads New video…
  • 6 Best Practices For Product Video Ads

    Shweta Adodra
    15 Apr 2015 | 4:16 pm
    Amongst the many online shopping trends that are impacting e-commerce businesses, product video ads provide the biggest opportunity for marketers to convert browsers to shoppers. According to a recent Video Commerce Benchmarks Report, retail video views were up 54% in 2014 and online shoppers who viewed video were 1.6X more likely to buy. A similar study by Liveclicker confirmed that including video in product landing pages could increase the average order value by 50%. No doubt, product videos are very effective, but how do e-commerce marketers know if they are doing it right? We delved in…
  • SoMedia Founder George Fleming Joins Expert Panel at Google Partners YouTube Event in Toronto

    SoMedia Team
    8 Apr 2015 | 10:12 am
    SoMedia Founder and Co-CEO George Fleming will be joining an expert panel at the upcoming Google Agency Partners event being held in Toronto Tuesday, April 14th at the Design Exchange. It’s an exclusive, hands-on event for Google agencies focused on the opportunities for their clients on YouTube. This is an invitation-only event hosted by Google Canada. Discussion topics will include: 77% of Canadians visit YouTube – why video matters more than ever Why changing media trends point towards video as the future Creating compelling video content and video ads New video advertising…
  • Tips From a Video Producer: 7 Pre-Production Questions to Help You Plan Better

    Brian Adler
    30 Mar 2015 | 12:26 pm
    As someone who’s been in the film and video industry for over 15 years now, I’ve worked with all types of clients, made all types of videos and seen my share of video mishaps. Most notably, I’ve seen a lot of disconnect between clients and producers, who are at odds about how much it should cost, how the process should go, and how much time should be put into making a great video. And unfortunately, there are a lot of producers out there who will jack up the price of your video with add-ons that you don’t need if they see the opportunity. The good news is there are questions you can…
  • 3 Ways Your Video Investment Can Give You Immediate Payback

    Shweta Adodra
    16 Mar 2015 | 1:05 pm
    There are countless reasons why online video consumption is exploding. To name a few – people find video content more compelling than text,  remember visual content better, and video informs their purchase decisions. Despite consumer’s preferences, some marketers and businesses shy away from producing high-quality video content because of the seemingly large up-front investment. Today’s data-driven marketers needs more information to justify their investment and understand how it will translate to more leads, conversions and ultimately sales. So we aimed to find out, once and for…
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    Seven Boats Info-System Pvt. Ltd.

  • Brand Optimizing Lessons for SEO Teams

    Debajyoti Banerjee
    16 Apr 2015 | 6:43 am
    Brand Optimizing Lessons for SEO Teams Brand Optimizing Lessons – In the age of overcrowding among brands, it is a decidedly tough ask to optimize brands. The stiffest resistance comes from the consumers themselves. They are saturated with brands brewing around them. Consumers are quite tired of the traditional branding practices and those ways of making sales. They are looking for a change. If you can give it to them, you are making yourself heard without breaking a sweat. Change does not mean trying out some bizarre stunts to grab audience attention! In the world of 24/7 breaking…
  • The Daily SEO Checklist for your Website

    Debajyoti Banerjee
    10 Apr 2015 | 11:35 am
    The Daily SEO Checklist for your Website Readers of this blog would know that SEO is not something that follows the popular ad catch-line, fit it and forget it! You have to work daily with a SEO checklist in hand. There are no quick fixes to optimizing your website, true. But it is equally true that there is no auto-run mode for SEO. It cannot work in the model that you achieve some lofty goals in terms of keywords or market dominance and then rest on your laurels forever! SEO, like the topsoil, will erode away with time unless you work daily to retain it. That is something that I have found…
  • Sneak Peek of Google’s Update for Mobile Searches on April 21

    Debajyoti Banerjee
    7 Apr 2015 | 11:00 am
    Sneak Peek of Google’s Update for Mobile Searches on April 21 This April 21, Google is slated to release updates to its algorithm that deals with searches made through mobile devices. As you are well aware, mobile searches are so much in vogue that there are some websites, like, that are doing away with their bona fide websites. They are going to rely entirely on mobile apps! Even is slated to go that way soon, because they are apparently not happy with the revenue that they are generating through PCs. In this post, I have shut out all the clamor gathering storm…
  • What Entrepreneurs Can Learn from Commonfloor Co-founder Vikas Malpani

    Debajyoti Banerjee
    5 Apr 2015 | 12:15 pm
    What Entrepreneurs Can Learn from Commonfloor Co-founder Vikas Malpani “Plans are dispensable, planning is not”…you nod in acceptance! “If you are an entrepreneur, your wife calls and you suddenly do not recognize her but when a client calls midnight you know his entire history”… you straightway start relating yourself with such situation. Laced with right dose of practical jokes, such engrossing has been the Ignite Talk session with Vikas Malpani of Commonfloor (@vikasmalpani) fame that everyone who has attended the show must have gone back with a big packet of start-up…
  • – Inter-personal social influence network website

    Debajyoti Banerjee
    3 Apr 2015 | 12:53 pm – Inter-personal social influence network website Jarios is your inter-personal social influence network to help people improve their response and actions … for you. For free. Social influencing is comparatively a new concept and if properly market it’s true potential, is definitely going to be one of the top social networking websites in coming future. Motivate, enable, and influence, all those who you interact with – in business, workplace, and social engagements. Get ready to experience the future of social media. This new networking site not…
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    Small Business Internet Marketing Blog

  • Marketing for Startups – the MIT Way

    Andrew Percey
    27 Mar 2015 | 10:37 am
    Each January I deliver marketing seminars at MIT, my alma mater.  The attendees are undergrads, grads, business school students, alumni, teachers and other members of the MIT community. This year, together with my podcast partner Kenny Goodman, we crafted a very special all-new seminar to address the burning marketing questions that we hear over and over again from new company founders. These aren’t scholarly questions that get theoretically analyzed in MIT textbooks. These are practical nuts and bolts questions about how to get real marketing to really work – questions that…
  • Forget Setting Marketing Goals. Focus on This Instead.

    Andrew Percey
    30 Jan 2015 | 7:11 am
    I don’t make New Year’s resolutions.  No, I’m not a humbug — I just don’t think that successful goals are built upon an arbitrary calendar date.     But I do set goals. Lots of ‘em. 5-year goals, yearly goals, monthly goals… which then break down into weekly and daily tasks. This goal process is based on a truly spectacular book that I gush about regularly: “The One Thing” by Gary Keller. And so I thought I had this whole goal thing figured out… until I read an article this month by James Clear over at Entrepreneur…
  • Does Your Business Need a Lead Magnet?

    Andrew Percey
    4 Dec 2014 | 7:31 am
    It’s a safe bet that you’ve requested a whole bunch of lead magnets recently, even if you didn’t know it. What’s a “lead magnet,” you say? A lead magnet is a valuable piece of content that a business offers in exchange for your email address. It’s that simple.     A lead magnet could be a special report (like my current lead magnet), a white paper, a tool kit, a cheat sheet, a presentation, a video, a podcast, a coupon, or anything else that your ideal prospects would perceive as valuable. And that’s the key, because the purpose…
  • SEO vs. PPC: Which is Best for Your Business? (Handy Flowchart)

    Andrew Percey
    30 Sep 2014 | 8:18 am
    Do you want your business website to show up in Google search results?  Then you’ve probably struggled with how to best achieve that – with SEO, PPC, or a mix of both? And you’ve likely spent time reading various opinions online, only to come away even more confused. In this post I’ll help you determine the right answer for your business objectives. And I’ve included a handy downloadable flowchart at the end of the post to make it even easier.   continue reading
  • Stop Being a Wandering Generality. It’s Time to Go Niche.

    Andrew Percey
    30 Jul 2014 | 7:55 am
    You understand the value of specialization.  You get why heart surgeons earn 10x more than family doctors. Yet, as a professional or business owner, you are afraid to specialize. You are afraid to GO NICHE! You fear that by focusing on a narrow market you will miss a mountain of potential business.     But the exact opposite is true. When you specialize, your business becomes vastly easier.  By focusing all of your energy into one clear high-value area, you can find and attract your ideal clients quickly and effortlessly. 3 Huge Reasons to Go Niche continue reading
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    Majux » Blog

  • A Rundown Of The Web’s Best 2015 April Fools Jokes

    Luke Marchie
    31 Mar 2015 | 1:46 pm
    Websites are already starting to roll out their 2015 April Fools jokes and what better reason to throw any semblance of productivity away in order to keep track of this year’s jokes.  While plenty of webmasters are still on the edge of their seats waiting for April to actually begin, plenty of companies this year are getting a head start.  If you’ve come across any April Fools pranks feel free to contact us in the comments with any additions and we’ll be happy to update them. Google – Pacman Enabled Google Maps What better way to kill time when you should be…
  • Law Firms: Don’t Lose the Branded Search Battle

    Bernard Clark
    10 Dec 2014 | 12:14 pm
    What’s the easiest way to lose qualified leads looking for your law firm? Have a website other than your firm’s homepage show up in Google’s top spot for your branded search term. Even if a social media property, including the firm’s Facebook or Twitter, shows up before the main site, you’re still sacrificing valuable clicks that could turn into business revenue. Don’t think branded search matters for your online marketing? We guarantee you it does and here’s why. What is Branded Search? For search engine marketing purposes, branded search terms are keywords containing all or a…
  • Six Red Flags that You’re Selecting the Wrong Outsourced Marketing Company

    Emily Homrok
    2 Sep 2014 | 12:00 pm
    The obvious purpose of outsourcing any function is to make your business function better than it already does – but many companies end up making their situation worse by selecting companies that don’t work out.  I overhear the horror stories at client onboarding meetings.  Situations like a company hiring a ‘marketing expert’ whose end product was convincing the company that their lobby needed to be redecorated and then helping them do so.  Stories like marketing companies who outsource every aspect of a campaign and then have no answer as to why things aren’t…
  • Are You Seeing Accurate Ranking Results when You Google Yourself?

    Bernard Clark
    21 Aug 2014 | 1:43 pm
    Google wants to give every searcher the “best” possible results when they use the search engine.  To accomplish this, their developers have created and implemented personalized search; a means of providing results for search queries based on each person’s search history, websites they visit, online buying habits and even their physical location. For webmasters, determining where their own websites rank in Google search results in the age of personalized search is muddier than ever. Personalized results limit the prospect of searchers finding new websites and information, since the…
  • Negative SEO in the Legal Industry: A Desperate Move that’s here to Stay?

    Bernie Clark
    30 Jul 2014 | 2:06 am
    In the past two months (or so), we have seen instances of negative SEO being implemented in major markets by firms that our clients compete against.  As we work through cleanup measures, I am left wondering if this is something that is becoming more widespread in the legal niche.  Perhaps it is the fact that some of the (previously) visible firms in those areas took a hit from Google’s algorithm update a few months back, effectively wiping out campaigns they had thrown a good deal of money at.  Did that lead to a sense of desperation and a need to fix it regardless of the…
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    Polar Design

  • Utility Marketing Part 1: The Big Idea behind Mass Big Data

    Polar Design
    26 Mar 2015 | 12:09 pm
    Utility Marketing (n.)—Utility Marketing is a strategy to attract customers by providing them tools or online experiences that answer a need or solve an issue, while aligning your brand with them through shared affinity or values. This is the first part in a multi-series of posts about utility marketing. Through this series, we will explore the role that new marketing strategies have played in organizations’ communications efforts.  Some examples will be our clients’ communications efforts, where we will discuss how we have worked with them to design and develop tools to help them with…
  • Series: New Marketing Strategies

    Polar Design
    20 Mar 2015 | 1:03 pm
    The marketing imperative.  Each year, it gives birth to new buzzwords.  At Polar Design, we’ve witnessed quite a few marketing strategies rise and fall.  The following list is by no means perfect, but provides some perspective on how digital marketing has progressed in our 15 years history: 1999 – 2002 : E-mail marketing 2002 – 2004 : PPC (when even keywords cost $0.05 per click) 2004 – 2007 : Early SEO 2007 – 2010 : Social Media Marketing 2010 – 2014 : Content Marketing Here at Polar Design, we’re less excited by the emergence of new strategies…
  • Branding Strategies When Expanding Your Company

    Polar Design
    5 Feb 2015 | 1:25 pm
    Your company is expanding; there’s a lot to think about. It’s easy to get caught up in management and finances and let your brand image fall to the wayside. However, maintaining strong marketing and branding strategies is crucial to keeping your business recognizable to both individuals and other companies. It is also a crucial way to reevaluate and recommit to your company’s core values. Recently, our team worked with Lupoli Companies to help them reassess their strategy for the overall company and its subsidiaries. Polar Design created the sites for Lupoli Companies and…
  • MA Healthcare Website CHIA’s Redesign Offers Better Data Access

    Polar Design
    17 Dec 2014 | 9:06 am
    Polar Design is very pleased to announce the launch of its most recent site,, created for the Center for Health Information and Analysis (CHIA), an agency of the Commonwealth of Massachusetts. In a previous blog post, we discussed a few of the innovative ways that government websites are reaching out to their stakeholders. CHIA is one such government agency: their new website aims to present their vast and varying data sets in ways best suited to each of their target audiences. In addition, the redesign needed to provide ease of navigation and clear calls-to-action in order to…
  • Government Websites Improve Online Communication and Data Sharing

    Polar Design
    14 Oct 2014 | 12:25 pm
    The relationship between government agencies and the public is changing rapidly due to the availability and ease of access to big data. With a growing online presence, government agencies are able to connect with citizens, businesses, and the public in new and meaningful ways. Online communication opens up new ways to engage varying constituencies in decisions as well as inform them of the meaningful work and tangible results they produce. This is made possible through presentation of both basic information and large amounts of data, which the public can use to improve quality of life through…
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    Small Business Internet Marketing Blog

  • Marketing for Startups – the MIT Way

    Andrew Percey
    27 Mar 2015 | 10:37 am
    Each January I deliver marketing seminars at MIT, my alma mater.  The attendees are undergrads, grads, business school students, alumni, teachers and other members of the MIT community. This year, together with my podcast partner Kenny Goodman, we crafted a very special all-new seminar to address the burning marketing questions that we hear over and over again from new company founders. These aren’t scholarly questions that get theoretically analyzed in MIT textbooks. These are practical nuts and bolts questions about how to get real marketing to really work – questions that…
  • Forget Setting Marketing Goals. Focus on This Instead.

    Andrew Percey
    30 Jan 2015 | 7:11 am
    I don’t make New Year’s resolutions.  No, I’m not a humbug — I just don’t think that successful goals are built upon an arbitrary calendar date.     But I do set goals. Lots of ‘em. 5-year goals, yearly goals, monthly goals… which then break down into weekly and daily tasks. This goal process is based on a truly spectacular book that I gush about regularly: “The One Thing” by Gary Keller. And so I thought I had this whole goal thing figured out… until I read an article this month by James Clear over at Entrepreneur…
  • Does Your Business Need a Lead Magnet?

    Andrew Percey
    4 Dec 2014 | 7:31 am
    It’s a safe bet that you’ve requested a whole bunch of lead magnets recently, even if you didn’t know it. What’s a “lead magnet,” you say? A lead magnet is a valuable piece of content that a business offers in exchange for your email address. It’s that simple.     A lead magnet could be a special report (like my current lead magnet), a white paper, a tool kit, a cheat sheet, a presentation, a video, a podcast, a coupon, or anything else that your ideal prospects would perceive as valuable. And that’s the key, because the purpose…
  • SEO vs. PPC: Which is Best for Your Business? (Handy Flowchart)

    Andrew Percey
    30 Sep 2014 | 8:18 am
    Do you want your business website to show up in Google search results?  Then you’ve probably struggled with how to best achieve that – with SEO, PPC, or a mix of both? And you’ve likely spent time reading various opinions online, only to come away even more confused. In this post I’ll help you determine the right answer for your business objectives. And I’ve included a handy downloadable flowchart at the end of the post to make it even easier.   continue reading
  • Stop Being a Wandering Generality. It’s Time to Go Niche.

    Andrew Percey
    30 Jul 2014 | 7:55 am
    You understand the value of specialization.  You get why heart surgeons earn 10x more than family doctors. Yet, as a professional or business owner, you are afraid to specialize. You are afraid to GO NICHE! You fear that by focusing on a narrow market you will miss a mountain of potential business.     But the exact opposite is true. When you specialize, your business becomes vastly easier.  By focusing all of your energy into one clear high-value area, you can find and attract your ideal clients quickly and effortlessly. 3 Huge Reasons to Go Niche continue reading
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    Precision Dialogue Blog

  • The Summit Sum-up: 3 things you should know if you weren’t at Adobe Summit 2015

    Carly Delisio
    27 Mar 2015 | 6:52 am
    Explore the trends. Learn the tools. Meet the innovators. March 9–13, 2015 | Salt Lake City, UT   Topping the charts in attendance with over 7,000 attendees from different industries across the world, Adobe Summit 2015 was a success, to say the least.  Thank you to our partners at Adobe for hosting this spectacular week full of innovation, inspiration and interaction, which they summed up in this must-see 99 second video:   Now let’s recap! 1. New Releases: Adobe Primetime and Adobe Audience Manager were revealed to the crowd on Day 1, as the newest additions to the growing…
  • Can’t Take My Eyes Off These Cinemagraphs

    Patricio Sapir
    19 Feb 2015 | 8:00 am
    While some people might say that these are just artsy animated gifs, we can’t deny that the way these photos are brought to life is hypnotic and reminds us to the magical pictures from Harry Potter. The concept has been around for a few years, but according to ADWEEK, Facebook is going to be experimenting with Cinemagraphs in their ads. Here are a few tips you should take into account if you are thinking about implementing Cinemagraphs in your marketing campaigns: Creating a Cinemagraph In essence, a Cinemagraph is an animated gif that one could create using tools like Adobe Photoshop or…
  • How to Grow Customers with Analytical Modeling

    Joe Kanyok
    27 Oct 2014 | 7:45 am
    As the old marketing adage says, retaining your existing customers is much less expensive (5X less) than acquiring new customers.  Consequently, it is important to focus your marketing attention and budget on developing strategies to systematically maintain and grow your share of wallet. Step 1: Developing a rich set of customer attributes and behaviors is a key component in this process; the goal is to develop a 360 degree view.  This knowledge provides the foundation for analytical routines and models, allowing for a better understanding of your customers. Customer attributes should be…
  • Transforming Audiences Into Advocates: Using Social Media Advertising to Create Brand Affinity

    Laura Cameron
    13 Oct 2014 | 6:49 am
    One of our online retail clients issued us a challenge: Devise and execute a social media strategy that helps us not only reach consumers who are new-to-brand, but also cultivate true ‘brand advocates’ whose loyalty to the brand will drive them to spread the word online. Even for well-known brands, long-term customer value relies on cultivating consumer interaction and keeping interest active. While clear social media content and communication plans are essential, social media advertising programs help ensure that branded content reaches a critical mass and drives value. For our client,…
  • Email and Direct Mail: Bringing the Two Worlds Together

    Patricio Sapir
    7 Oct 2014 | 2:09 pm
    When we think about multi-channel or cross-channel Marketing as a strategy to engage customers and generate revenue for a business, it’s usually difficult to consider offline channels as part of that strategy. But for that Marketing strategy to be successful, it’s important that our message remains not only consistent throughout every single interaction that each customer has with our brand, but that is also that is highly personalized based on different aspects of data that we have collected for each customer. Email and Direct Mail are, among others, critical pieces of a marketing…
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    ImageWorks Creative blogs

  • The art of corporate storytelling: 5 secrets that will make you stand out

    13 Apr 2015 | 9:44 am
    Corporate storytelling is one of the standout methods that major companies use in order to promote their business further and engage their audience. The main purpose of corporate storytelling is to generate conversions via storytelling while enticing people to check out their products and services. This is about winning the acceptance of a service, product or concept that’s new on the market, making people convert at a premium pricing and improving the revenue margin. When people read a story, they are much more inclined to convert. This is why corporate storytelling is such a success.
  • This Year, Forget Links and Build Connections via Content Marketing

    8 Apr 2015 | 6:39 am
    Less than two years ago, we wrote a post called Link Building and Content: The Right Combination for Getting Found Online. Since then, Google’s algorithm has become more refined and SEO tactics even more complex, but the advice we offered then has yet to go out of style. Good content, it seems, continues to withstand the test of time. In fact, content marketing is now one of the biggest buzzwords in the industry. Curata reports that 77% of B2B marketers plan to increase content production in the next 12 months. 55% plan to increase their content marketing spend during those same 12 months.
  • 2015 Creative Trends - what do they mean for your business?

    23 Mar 2015 | 9:36 am
    One of our favorite clients shared an excellent article with me today. Thanks, Old Bust Head - we love you for more than just your delicious local beer! Besides the great content which shares trends in design, imagery, video and more, along with how these creative elements are used differently across the globe, here are a couple other things to take away from this piece: It’s an infographic…but it's not static. Unlike most infographics, this one is very interactive! There's no shortage of animations. Notice how the infographic uses HTML5 to load images and movement throughout the…
  • CSSNectar Site of the Day!

    20 Mar 2015 | 11:43 am
    Thanks to CSS Nectar for awarding our site "Site of the Day" on Tuesday! We're honored. To view our website, along with many other terrific sites that were nominated, click here. We appreciate all the votes, and the opportunity to look at the great work others are turning out, too. There are so many inventive things going on in the world of web design and user experience these days that we find ourselves constantly impressed. Can we help make your site a winning one? Give us a call to discuss your goals!
  • From Washington DC to Indonesia – Our Firm is Reaching Out

    16 Mar 2015 | 1:52 pm
    Sitting here in the comfort of our Chantilly, VA office, just a few miles away from Washington D.C., it’s easy to see how privileged we all are. We work in a comfortable environment, we walk just a few steps to the kitchen to get snacks throughout the day, and when the workday ends, we drive home to our warm houses, full of material comforts. We know all too well that so many people around the world are far less fortunate than we are, and we try to do our best to make things better for them. Just recently, ImageWorks made the decision to sponsor a child through, a ministry…
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    Online Money Making Ideas

  • How To Make Money With Sponsored Tweets

    Vipul Jain
    2 Apr 2015 | 12:47 am
    Twitter is not only used for fun or entertainment, but is proving to be beneficial from a business point of view. Gone are the days when people were only fond of boasting their views by tweeting. Now twitter is used for a variety of other purposes like finding jobs, relevant articles or business posts. It ...
  • How to earn money as a Virtual call centre agent?

    28 Mar 2015 | 7:48 am
    You can earn tremendously by working as a virtual call centre agent. All you need to do is acquire the right skills required for working as a virtual agent online. Virtual call centers can be of many types like a surveyor, customer service executive, interviewer, sales persons, LIC sales representative or anyone that can be ...
  • How to Earn Money from Babysitting?

    Vipul Jain
    23 Mar 2015 | 10:28 am
    Do you get bored sitting idle at home? Well get your hands on something exotic that will enable you to earn a handful of money- Babysitting.  As a parent, you must be well acquainted with the behavior of babies and their handling techniques. So why not utilize your baby handling skills and earn extra. Image ...
  • Key Benefits of Binary options

    1 Mar 2015 | 8:03 am
    Before divulging into the key benefits of binary options, let us first understand that what exactly it means. Binary options is a type of options where the payoff (your gain from the deal) is structured in such a way that either it is a fixed sum when deal expires in the money or nothing if ...
  • How to Make Money with Forex

    24 Feb 2015 | 8:32 am
    Everyone wants to make money to get a good lifestyle. Forex trading is considered as the best way to earn money in a short span of time. It is basically done with the help of  a market maker or a broker. In Forex trading you have to choose a particular currency pair in which you ...
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    Digital Eye Media » Blog

  • Top Websites That Offer the Best Curated Content

    Jeff Brewer
    17 Apr 2015 | 8:00 am
    Just as there is more to being a curator of fine art than hanging paintings on a wall, there is more to being a content curator than publishing a collection of articles on a website. The top content curators display a certain flair for uncovering the best articles and posts available and presenting them to an appreciative audience that may have never discovered them on their own. Content curation in its simplest form is the process of sifting through volumes of web content, selecting only the best and the most meaningful, and presenting this material in an organized fashion that delivers…
  • How Your Business can Benefit from Internet Marketing

    Kathryn Brewer
    16 Apr 2015 | 8:00 am
    Internet marketing is one of the cheapest and most effective methods of reaching today’s consumer. Sometimes referred to as digital or online marketing, Internet marketing is replacing traditional advertising media such as local newspapers, radio, and television simply because it provides a better way to reach an increasingly technology-driven audience. Newspaper readership is on the decline, radio and television usage is down, and many communities don’t even bother distributing printed versions of the telephone book anymore. Consumers in growing numbers are adopting new methods of…
  • The Critical Importance of Relationship Building in Building Backlinks

    Jeff Brewer
    15 Apr 2015 | 8:00 am
    Quality inbound links are one of the single most important factors that determine how well your website ranks in the organic search results. Despite multiple algorithm updates that have discredited many backlink acquisition tactics, Google still relies heavily on backlinks to weigh the value of your website for its search users, and is likely to continue to do so for some time to come. Back in the good old days, a quantity of backlinks from practically any source was good enough to propel a website to the top of the organic search results. Those days are long gone, and today Google demands…
  • How Mobile Apps Can Improve Your Company’s Customer Service

    Kathryn Brewer
    14 Apr 2015 | 8:00 am
    In just a few short years, mobile devices have overtaken desktop computers to become the dominant tool of choice for shopping, searching, and connecting. Along the way, mobile has altered consumer’s expectations of the companies they do business with, turning the marketplace into a vast community of instant gratification seekers. People want to connect with companies whenever the whim strikes them. Issues and questions, no matter how trivial, demand an instant response and solution. With a single click or tap on a smartphone, consumers expect the companies that they choose to do business…
  • Open or Closed Source: Picking the Right CMS Platform for Your Business

    Jeff Brewer
    13 Apr 2015 | 8:00 am
    One of the earliest and most critically important decisions you face when creating a new website for your business is the choice of which content management system (CMS) platform will be used to build out your site. Your decision will affect the design and features available on your site, the time required for development and design, and the cost of building your site as well as maintaining and updating it in the future. For the vast majority of marketers, the choice of CMS platform essentially comes down to two options: Open source Closed source A third option, reserved for those companies…
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    Change the World Marketing »

  • Comparing webinar services-Google Hangouts on Air, GoToWebinar, and Zoom-and why I chose Zoom

    Ellen Finkelstein
    11 Apr 2015 | 10:22 am
    I’ve switched to Zoom! I’ve used GoToWebinar for many years but a friend (thanks, Sheila Finkelstein!) introduced me to Zoom. I tested it for several months and last week I took the plunge — I cancelled my GoToWebinar/Meeting account. Why? I was looking for ways to engage more with my audience. That meant more webcam/video I wanted to reduce my cost (I was paying $99/month for GoToWebinar) I wanted to be able to record the webcam portion of a webinar (GoToWebinar doesn’t) I also considered Google+ Hangouts on Air along with Webinarjam, which is software that enhances…
  • Are you promoting enough to make a living?

    Ellen Finkelstein
    29 Mar 2015 | 8:04 pm
    One thing I think is universal — people who aren’t making enough money online aren’t promoting products and services enough. Are you sending out enough emails to make it possible for you to make the income you want? Yes, there are other ways to promote and make money, but without email, you probably won’t make enough. A couple of weeks ago, here are the emails I sent out, all within 1 week: 4 promotions to my Change the World Marketing list My weekly Change the World Marketing newsletter 2 promotions to my PowerPoint list My weekly PowerPoint newsletter 5 emails to…
  • My takeaways from the NAMS13 workshop

    Ellen Finkelstein
    25 Mar 2015 | 9:46 am
    I’m just back from the NAMS13 workshop in Atlanta. It was my first time as an instructor. NAMS (Novice to Advanced Workshop) is owned by David Perdiew. Here’s a photo of David and his wife Charlsa, both of whom hosted the workshop. Not to brag or anything — in fact, just to encourage you to attend next time — here’s a tweet from someone who attended my session, which was called High-Persuasion PowerPoint Presentation Secrets. (Thanks, @darthjordan!) A few points from a few of the sessions From Ken McArthur Know what your message is. Think about how to create an…
  • How to take the plunge and start your own online business

    Ellen Finkelstein
    14 Mar 2015 | 12:55 pm
    Starting your own business is scary. I did it gradually, as my kids grew and my husband was working — we had room, board and a small stipend as backup. For me, the scariest moment was after I’d had my business for several years with a steady income and we built a house and took on a mortgage. My business was the sole basis for paying that mortgage. I’m grateful that it has all worked out, but it was definitely a risk. No matter what your situation, you’ll need to take a risk when you start your own online business and especially when you depend on it full time as your…
  • Best plug-ins for your WordPress site

    Ellen Finkelstein
    10 Mar 2015 | 7:07 pm
    If you have a WordPress website, you need plug-ins! Plug-ins are added software that work with WordPress and add features to it. Everyone has their own list of favorite plug-ins and there isn’t a definitive list. After all, the plug-ins you use should depend on your target market, business model, goals, and strategy. But not having the right plug-ins can really hurt your business in several ways: Lack of backups Lack of subscribers and visitors Lack of reader engagement Lack of conversions Not sure how to install a plug-in? See my post, “Install a plug-in to engage your…
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    Dex Media » Blog Home

  • Why Images Go Viral, According to Science

    Jeff B. Copeland
    17 Apr 2015 | 7:30 am
    Grumpy Cat, Success Kid, Ridiculously Photogenic Guy, Overly Attached Girlfriend, Ariana Grande Kissing Miley Cyrus – why do some images blow up on social media? To answer this jackpot question of internet marketing, researchers from digital agency Fractl and Vanderbilt University showed popular images from sharing site Reddit to 800 men and women, and asked the...continue reading … The post Why Images Go Viral, According to Science appeared first on Dex Media.
  • Is Ad Success Hiding in Your Offline Conversions?

    Jonathan Larkin
    16 Apr 2015 | 2:35 pm
    Conversions are a major metric for determining the success of your advertising campaigns, but are you actually capturing all of your conversions? Last year Google launched an initiative to improve their ability to reveal the full success of their campaigns. According to a post this month, those improvements are making it a lot easier for businesses...continue reading … The post Is Ad Success Hiding in Your Offline Conversions? appeared first on Dex Media.
  • Periscope: Twitter’s New Live-Streaming Video App

    Danielle Celmer
    15 Apr 2015 | 8:30 am
    Periscope is Twitter’s new live-streaming video app that allows users to watch and broadcast live video. The app allows users to broadcast live from anywhere, with no need for a WiFi connection or a webcam. Periscope’s live feeds can be shot from iPhones and iPads and watched through smartphones, desktop and laptops. Note: An Android version...continue reading … The post Periscope: Twitter’s New Live-Streaming Video App appeared first on Dex Media.
  • Beware of Mobilegeddon! The Terms and Advice that Local Businesses Need to Know

    Vu Thai
    14 Apr 2015 | 3:25 pm
    As a local business, you might have heard from the grapevine that Google is up to something.  The whispers from your marketing company, web developer, or designer’s next door neighbors are getting louder and louder.  You have heard the prophecies of impending doom for those who do not adapt their websites to the ever-growing number...continue reading … The post Beware of Mobilegeddon! The Terms and Advice that Local Businesses Need to Know appeared first on Dex Media.
  • Where’s the Best Bang for Your Marketing Buck? [Infographic]

    Marion Jacobson
    13 Apr 2015 | 3:08 pm
    A recent study by Thrive Analytics has found that SMBs are having more marketing success with their websites than with any other marketing or outreach channel. Social Media is an effective tool that can help drive more traffic to your website. It’s a perfect match to boost your marketing efforts and improve your visibility. From...continue reading … The post Where’s the Best Bang for Your Marketing Buck? [Infographic] appeared first on Dex Media.
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    Reboot Authentic

  • Confession of a Lifelong Salesman: The Two Faces of Persuasion

    Gary Korisko
    23 Mar 2015 | 9:09 pm
    I have a confession to make. I haven’t always been as comfortable in my own skin as I might let on. For years I’ve been at odds with myself. Having spent over 20 years in sales and marketing, I’ve walked the line between my area of expertise and my moral compass. I love working in sales. Properly done, it’s a challenging and fulfilling profession that benefits all parties involved. But as there usually is, there’s another less altruistic side to this coin. It’s the darker, greasier side of persuasion that often puts me at odds with my beloved field of expertise. The side I don’t…
  • You Already Know Enough To Succeed

    Gary Korisko
    26 Jan 2015 | 7:00 am
      Do me a favor. Read this post quickly – then go do something enthusiastically. Take action. Execute. There is a world of difference between knowing what to do and actually doing it. -Bill Phillips. Those words from Bill Phillips both motivate and haunt me. What do they do for you? Do they remind you of a time when you chose to be a person of action, took on a big challenge, and kicked its ass? Or does it remind you of all those plans you could have, should have, would have executed if only… The timing was better… You had more money… You had more free time… Yadda, yadda,…
  • How to Overcome Adversity and Steal Its Power

    Gary Korisko
    16 Dec 2014 | 8:39 pm
    Does it ever seem like you have more adversity in your life than other people do? As if everyone around you is having an easier time of things than you are? You begin to feel sorry for yourself and think, “Why does this stuff always happen to ME?” It seems as if even though you continue to endure punch after punch and still keep your feet under you – life always has another crushing body blow in store for you. Every time you take yet another beating, persevere and turn a corner… someone is waiting around that corner ready to crack you over the head again with a sock full of…
  • How I Saved My Sanity and Boosted My Online Business by Doing Less (and How You Can Too)

    Gary Korisko
    21 Oct 2014 | 6:24 am
    Have you ever felt totally overwhelmed? Not just regular busy… I’m talking completely slammed, under the gun, over-committed, and hopeless? You’ve been there before, haven’t you? As you mentally assess all the things you have to accomplish in the next several days, you begin to realize there’s no way you’re going to get it all done. Then that horrible stunned feeling washes over you. You know the one. You feel hot and flushed, there’s a knot in your stomach, and you notice a growing pressure in your head which you just know (in your non-medical opinion) is not just your…
  • How to Build Credibility by Using an Email Interview

    Jenn Flynn-Shon
    25 Aug 2014 | 9:55 pm
    As an entrepreneur, you’re always on the lookout for creative ways to build credibility for your business in order to make it more visible and more successful. If you’re doing it right, the content you publish on your website promotes engagement with your customers and eventually leads to sales. So it goes to follow that your goal should be to regularly produce fascinating content that’s insanely useful to your audience and gets them excited about your business. But what happens when you feel tapped out? When you’re out of ideas and feel like you have nothing useful to share to keep…
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    Search Laboratory » Blog

  • This Week in Digital…

    Tess Brumwell-Gaze
    17 Apr 2015 | 12:25 am
    Fancy a Poster Pint? Carlsberg created what they called ‘probably the best poster in the world’, a poster which dispensed lager to passers-by. A security guard was present to keep the unconventional tap in check, and Londoners enjoyed a pint on their walk through the city. Time to Get Phone Friendly Google’s mobile-friendly calling is nigh (April 21st), so all companies must ensure their site has large text, easy-to-click links and responsive design. You can find out the exact demands of a mobile-friendly website, and put your URL through the checker here. Mobile marketing company Somo…
  • Mobile-Friendly AdWords Campaigns: A Quick Guide

    Andrew Faulding
    14 Apr 2015 | 2:48 am
    Getting the most from mobile search One of the largest changes to the search marketing landscape in recent years has been the mass adoption of internet capable mobile and tablet devices. What started out as phones designed for contacting each other on the move have themselves evolved into integrated devices which now more closely resemble miniature computers. In fact last year we saw mobile search traffic overtake desktop for the first time, with further growth predicted. This blog post has been written to help you get more from your AdWords campaigns with mobile search in mind, but before…
  • This Week in Digital…

    Laura Clarke
    10 Apr 2015 | 1:53 am
    Thunderbirds Are Go… If you’ve been waiting for an excuse to use up your unwanted washing up liquid bottles and egg boxes, then why not make your own Tracy Island, Blue Perter-style, to celebrate the re-launch of everyone’s childhood favourite, Thunderbirds, to our television screens. As a PR stunt to launch the return of the show, a 15ft bright yellow underwater rescue vehicle (Thunderbird 4) was seen whizzing past commuters on the Thames taking in landmarks including Tower Bridge and the Houses of Parliament. But if you’re waiting to see your favourite puppet characters spring into…
  • Germany’s best and worst ads

    Gloria Gavrilovic
    7 Apr 2015 | 1:00 am
    Marketing and advertising campaigns have to be innovative in order to be successful. Sometimes it’s the campaigns that push boundaries that are most talked about, although the claim to fame might not always be positive. When an idea backfires, it can create a backlash… Germany is no stranger to excellent marketing strategies, so we’ve compiled a list of Germany’s best and worst ads: EDEKA – #Supergeil EDEKA is a German supermarket chain that created an international viral hit. The Supergeil video (meaning super cool) shows entertainer Friedrich Liechtenstein dancing around…
  • This Week in Digital…

    Tess Brumwell-Gaze
    27 Mar 2015 | 3:11 am
     Bad week for One Direction and the BBC Jeremy Clarkson’s big mouth has got him in trouble before, but the BBC’s director general, Tony Hall, concluded that by punching a producer, Clarkson had officially “crossed a line”. There wasn’t too much time to sulk though, as One Direction’s Zayn announced that he was heading in another direction, leaving the boyband to go it alone. Memes, tweets and newsjacking stunts have been on top form, though we favoured Lidl’s price cut stunt, and HR company Peninsula’s announcement. Speculation that the two were involved in some career…
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    InBoundio Marketing Blog

  • Buy Inboundio PRO White Label Marketing Software for just $499

    Pushkar Gaikwad
    7 Apr 2015 | 10:27 am
    We have decided to reduce the InBoundio PRO white label marketing software from $2997 to $499 for limited time. So now you can get the full source code with edit rights to launch your own marketing software or SaaS solution … Read the rest The post Buy Inboundio PRO White Label Marketing Software for just $499 appeared first on InBoundio Marketing Blog.
  • Lead Generation Software – AeroLeads

    Pushkar Gaikwad
    18 Mar 2015 | 1:13 pm
    We were working on another product AeroLeads in parallel with InBoundio and after multiple iteration and feedback, we have launched the first finished version of AeroLeads. Earlier we were focussing on lead generation but decided to focus on prospect generation … Read the rest The post Lead Generation Software – AeroLeads appeared first on InBoundio Marketing Blog.
  • Free Prospect and Leads Generation Tool – AeroLeads

    Pushkar Gaikwad
    12 Jan 2015 | 6:27 am
    After 4 weeks of hard work, we have finally finished and launched AeroLeads which is a lead generation and prospect finding tool. We built it as I felt there is no such tool in the market which shows prospects and … Read the rest The post Free Prospect and Leads Generation Tool – AeroLeads appeared first on InBoundio Marketing Blog.
  • Optimise Your LinkedIn Marketing with These 4 Methods for More Leads

    Pushkar Gaikwad
    22 Dec 2014 | 10:38 pm
    LinkedIn with its 300 million user is a huge platform that allows professionals from all over the world to connect with each other and for job opportunities. However, the LinkedIn social media platform can also be used as a marketing … Read the rest The post Optimise Your LinkedIn Marketing with These 4 Methods for More Leads appeared first on InBoundio Marketing Blog.
  • Advanced Inbound Marketing for 2015 – Focus on these 7 Things to Get Maximum ROI

    Pushkar Gaikwad
    11 Dec 2014 | 10:49 am
    Inbound Marketing has become somewhat repetitive and little overused. Lot of content has already been written by HubSpot, Moz, Business2Community and various other marketing blogs. Most of the content is written about what is inbound marketing and how businesses can … Read the rest The post Advanced Inbound Marketing for 2015 – Focus on these 7 Things to Get Maximum ROI appeared first on InBoundio Marketing Blog.
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  • How to Procrastinate (And Not Feel Guilty)

    Dhugal Gardner
    1 Apr 2015 | 8:18 am
    It’s that time of day again: you’ve just eaten lunch and you’re back at your desk. The office is almost empty; the only other sign of life is that guy who won’t stop humming “Don’t Stop Believing.” You turn on your monitor and a flood of emails storm your inbox, including one from your boss asking for that Powerpoint presentation you hoped she would forget about. The promise you made yourself earlier that morning to finally finish that monthly report seems more far fetched than ever, and you hate yourself for eating that second Crunchwrap Supreme.
  • Are Local Reviews Hurting Your Healthcare Business?

    Brianna Entler
    27 Mar 2015 | 7:25 am
    In the age of information, consumers rely on online reviews in order to make purchasing decisions. Healthcare decisions are no exception. In order to determine the reputation of potential healthcare providers, patients look at online reviews to ensure their doctor is not only the best qualified but also provides an excellent bed-side manner. The better review your practice receives, the greater the opportunity to convince a potential patient he or she should choose you as their provider. Healthcare reviews exist not only on Google+ but many provider-specific review sites such as ZocDoc,…
  • 6 SEO Mistakes You’re Probably Making

    Dalton Mattox
    27 Mar 2015 | 7:12 am
    SEO is a wild world of complex algorithms that are always changing. Every change and update creates a new challenge to overcome, and there are so many that it’s not difficult to fall behind. In our haste to become the next SEO guru, many of us fail to master even the most basic SEO principles. Don’t get slipped up by these careless mistakes! 1. Duplicate Content Duplicate content is content or images that are found on more than one page of a website. A search engine will view this duplicate material as an attempt to make a website appear larger than it really is.  Duplicate content…
  • How to Host an Engaging Google Hangout on Air in 11 Steps

    Kristina Drake
    5 Mar 2015 | 1:24 pm
    Salvatore Vuono via Free Digital Photos Are you looking for new ways to utilize Google+ for your company? We recommend Google+ Hangouts on Air, the live-broadcast feature on which you can share your industry highlights and insights. Our helpful guide shows you how in just 11 steps. Connect Your Social Accounts In order to host a Hangout on Air, you’ll need a Gmail, YouTube and Google+ account. Google+ account – Decide if you want to connect your business or personal account with Hangouts. YouTube account – Go to YouTube’s Advanced Settings, select Connect With a Google+ page and…
  • 6 Tips for Spurring Creativity

    Brianna Entler
    26 Feb 2015 | 1:33 pm
    As members of a creative industry, we have to come up with innovative ideas on a daily basis. But sometimes the creative well runs a little dry. We’ve all been there before. Staring at a blank page with that angry, blinking cursor demanding words (and not to mention clients demanding results!) is never a fun way to spend your work day. A secret though? All that staring isn’t productive. So what are you supposed to do instead? Here are a few tactics I use to help me out of a creative rut: 1. Step away from the computer courtesy of Drew Coffman Take a walk. Get some coffee. Go for lunch.
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    The Watershed

  • An Essential Media Buying Checklist for Thermonuclear Ad Campaigns

    17 Apr 2015 | 12:07 pm
    The success of your media buying campaign is established way before your first ad goes live.  Your success is actually determined during your campaign’s planning stage. The more thorough your plan, the higher your chances of having an explosively powerful campaign. Before launching your media buying campaign, you must first decide its objectives, your target ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • Vital competitive analysis you must do before buying any form of media

    15 Apr 2015 | 11:52 am
    “Don’t reinvent the wheel, just realign it.” – Anthony D’Angelo   Spending weeks or months testing ads and finding out what works, where it works and if it is profitable or not is advertising’s equivalent of reinventing the wheel. It’s simply not necessary, when instead you can take a wheel and adapt it to your ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • Why Your Login Form is Killing Your Apps Conversion. A Cautionary Tale

    13 Apr 2015 | 7:49 am
    The purpose of every login form seems simple enough, to give the user access to their account. It should be a simple process of completing a few basic details and setting a memorable, yet unique, password. However, despite the simplicity of the idea, many sites fail in the practice of creating streamlined, efficient, and secure ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • How to Orchestrate a Content Marketing Strategy

    10 Apr 2015 | 8:21 am
    When faced with a daunting task you have three options; do nothing, run away screaming, or break it down into small manageable tasks. Option one requires the least effort and option two is often our instinctual response. But, only option three will actually produce results. Whether you are a multi-national brand or a single freelancer the ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • 10 Made to Measure Mobile Advertising Ideas

    8 Apr 2015 | 1:11 am
    If you are in a public place, take a look around. How many people are using a mobile device?  Maybe you are using one to read this article. At this point, you are probably aware that the market of mobile users is growing exponentially. The number of smartphones in use right now totals around 1.4 ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
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    Latest Blogs

  • Alfresco Live Chat with TogetherJS

    6 Apr 2015 | 9:27 am
    In Alfresco Summit 2014 one of the topics/projects that was discussed was an integration between Alfresco and TogetherJS to develop a live chat in Sha
  • Alfresco with Docx4j

    31 Mar 2015 | 10:20 am
    Docx4j is an open source (ASLv2) Java library for creating and manipulating Microsoft Open XML (Word docx, Powerpoint pptx, and Excel xlsx) files.
  • Using the Drupal testing API

    30 Mar 2015 | 1:57 pm
    Knowing how to write tests could be useful because it can help to increase the quality of the code and save hours of time clicking around a site making sure things still work after making any changes.
  • Best Gulp.js Plugins For A Front-End Developer

    25 Mar 2015 | 1:31 pm
    Recently, I started using Gulp.js on my projects to automate and enhance my workflow for the front-end part. I had the chance to experiment a few plugins and I will highlight 3 of them that I found very useful.
  • BDD with Behat and Drupal

    16 Mar 2015 | 5:20 pm
    As a back-end developer, I had the chance to work on a project which required writing automated tests for a Drupal site using Behat.
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  • [Infographic] Advertising Agencies: Past, Present, and Future

    Megan Gardner
    16 Apr 2015 | 8:00 am
    Are you currently using an advertising agency to execute part of your marketing strategy? Or maybe you’re in the process of hiring one? Have you considered what type of agency would be the best fit for your strategy? How do their capabilities extend into the digital advertising world to help truly engage with your audience? WhatRunsWhere is taking a deep dive into the world of advertising agencies in a 3 part blog series. We’ll take you through the history of advertising agencies and discuss how digital technologies have changed the dynamics of this industry. With marketing technologies…
  • 4 Key Take-Aways from MarTech 2015

    Jenny Duong
    8 Apr 2015 | 9:29 am
    Last week WhatRunsWhere was happy to be one of the 67 exhibitors at MarTech in San Francisco. We were absolutely at home at the conference which unites our passion for technology and marketing. Jordan, our Account Executive, happy to talk competitive intelligence for online display advertising. MarTech 2015 witnessed twice the number of vendors since last year with over 1,800 companies in attendance, compared to only 947 in 2014. Such rapid growth in the marketing technology landscape indicates major shifts in the marketing world. Marketing is evolving and is now being driven by technology…
  • The Native Ad Opportunity: The Do’s and Don’ts of Strategy

    Jenny Duong
    2 Apr 2015 | 8:00 am
    In our series, the Native Ad Opportunity, we’ve talked a great deal about the benefits of native advertising and the importance of Content Discovery Networks. By now we should be in agreement: native advertising has and will continue to revolutionize the digital advertising landscape. In fact according to Patrick Albano, Head of Solutions EMEA at Yahoo, we’re seeing “a renaissance underway in digital advertising that is driving brands, publishers and consumers to communicate with each other in more personal and natural ways.” He adds, “Native advertising is an important piece of…
  • Introducing WhatRunsWear, an Exclusive Collection

    Jenny Duong
    1 Apr 2015 | 5:00 am
    We’re excited to announce the launch of WhatRunsWear, a fresh designer active wear clothing line that will reinvigorate your fitness fashion game. Starting in May, our men’s and women’s summer apparel collection will be available exclusively online. From cross-fit and running gear, to dance attire and yoga pants (that you’ll wear everywhere because they’re THAT comfortable) – WhatRunsWear has all your fitness needs covered. You can shop the WhatRunsWear summer active wear collection beginning in May 2015.  Each piece in the collection is designed from state of the art fabric that…
  • The Native Ad Opportunity: Content Discovery Networks

    Jenny Duong
    26 Mar 2015 | 8:40 am
    In our recent posts, we gave a brief introduction to native advertising and broke down the three golden rules of a good native campaign. Create valuable, enriching, and non-disruptive content and viewers will click – those clicks will quickly turn into conversion. But creating interesting content alone isn’t enough – you need to be able to get it in front of the right audience. This is where Content Discovery Networks come in. Content Discovery Networks (CDN, also known as Content Recommendation Engines) help advertisers distribute ads by serving sponsored content to the…
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    RGR Marketing

  • Mortgage Facts: The Connection Between Average Down Payment and Sales Price

    Matty Byloos
    15 Apr 2015 | 11:33 pm
    RGR Marketing HIgh Quality B2B Leads Online Do You Really Need Twenty Percent Down Payment? How much do you really need to make a down payment on a house? Conventional wisdom holds that 20% is the sweet spot, and that’s been the going rate for a long time. At 20% down, mortgage customers are able to get the most affordable rates on their mortgage loans. Of course, not everyone who dreams of owning a home can afford to set aside one fifth of the home’s asking price. Given recent average new home sales prices of around $340k, they’d be looking at around $68,000 down, which is a…
  • What Kind of ROI Can Your Customers Expect to See for Solar Improvements?

    Matty Byloos
    14 Apr 2015 | 12:32 am
    RGR Marketing HIgh Quality B2B Leads Online Going Green Can Put More Green In Your Clients’ Pockets There’s no doubt about it: more people than ever are interested in going solar. The past few years have been record-breakers for solar technology, with new solar installations multiplying exponentially. That being said, solar still has a long way to go before it overtakes traditional energy sources as a mainstay in American homes. People are resistant to change, but that’s not the only thing stopping the average consumer from going solar. Stubborn misconceptions are the main factors…
  • Clean Energy Patents Hit Another New High: Solar Leads the Charge

    Matty Byloos
    8 Apr 2015 | 11:55 pm
    RGR Marketing HIgh Quality B2B Leads Online Clean Energy Is on the Rise Not too long ago, widespread adoption of clean energy seemed a long way off. Yes, the technology existed, but it was prohibitively expensive for most consumers, and much of it was of dubious viability for everyday use. The only folks really using renewable power sources were those who were willing to make sacrifices for environmental quality and had the budget to do so, and those who lived in isolated locales that made off-the-grid power a necessity. But that’s all rapidly changing. Solar has been gaining ground by…
  • Educating Younger Clients About Their Mortgage Closing Costs

    Matty Byloos
    7 Apr 2015 | 1:55 am
    RGR Marketing HIgh Quality B2B Leads Online How to Engage Millenials About Mortgages Millennials, the generation of young people born between 1980 and 2000, have been the subject of much debate among economists. On one hand, they’re a sizable demographic whose purchasing power is sure to have a major impact on the financial marketplace. On the other hand, they’ve seemed hesitant to engage with bedrock traditions such as home ownership and marriage. Many even eschew purchasing vehicles, preferring instead to take advantage of public transit or car-sharing services. Of course, comparing the…
  • Why California Leads the Nation in Solar Power

    Matty Byloos
    3 Apr 2015 | 4:25 am
    RGR Marketing HIgh Quality B2B Leads Online The Sun in California Is Powering Thousands of Homes Solar power is heating up across the nation, as more consumers look for ways to preserve the environment and save money. Lots of states are working to boost their solar capacity, but one state is the undisputed champion. Is it Arizona’s solar power, given the state’s bountiful sunshine? Nope. Is it North Carolina, with its giant tech-sector solar farms? Not even close. It’s California. The Golden State turns more golden sunshine into power than any other state in the union. How Much…
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  • And Our #WaggingAtWork Winner Is …

    Stephan Marais
    13 Apr 2015 | 7:38 am
    Our #WaggingAtWork campaign was a blast thanks to a rat, a cat and the majestic pooches that gave us massive heart-feels! (Cockapoo is the best breed name ever.) An incredible 26 animal-loving offices entered 32 different business-like beasts into the competition. Together, they received 1,346 votes!   And the Winner is…  Watson – Catch Digital Give This Dog a Bone! The handsomest Boxer ever from @CatchDigital in London left competitors in the dust with 220 votes! This 4-year-old deaf rescue boy is a big fan of the ladies and runs half marathons with his dad to raise…
  • A Word from our #WaggingAtWork Dog Charity!

    Stephan Marais
    7 Apr 2015 | 6:04 am
    All Dogs Matter is a no kill shelter that cares for and rescues dogs in need of a second chance. We’ve shown our support for their great work with our #WaggingAtWork campaign, now it’s your chance to support them too. Here’s what they have to say: We are All Dogs Matter A dog rescue and rehoming charity based near Highgate, North London, which was set up in 2009.  Our aim is to rescue and rehome dogs from all areas in and around Greater London and Norfolk. We work tirelessly with local pounds and kennels to provide either permanent or foster homes for dogs and puppies that are…
  • Best Office Pet Awards 2015 – The Final Leg

    Amanda Stone
    30 Mar 2015 | 3:10 am
    It’s almost time! Our #WaggingAtWork Best Office Pet Competition 2015 is drawing to a close. (Sniffs.) We’ve had a fabulous time raising both awareness and funds for All Dogs Matter, a charity doing phenomenal work rescuing and rehoming dogs in need. As a company (and a collective of pet enthusiasts), we decided to donate five pounds to All Dogs Matter on behalf of every entry, and encouraged contestants to match our donations. During the course of the competition we’ve also learnt about the barking-mad benefits of inviting pets into the workplace. And we think that, what with all the…
  • Digital Dogs and Clever Cats – Why You Should Bring Your Pet to Work.

    Katherine Verhoeven
    30 Mar 2015 | 3:01 am
    This month we’re celebrating what it means to welcome pets into the office. As a company that is slightly obsessed with animals ourselves, we thought it fitting to share with the world why having your four-legged friends at work is such a good idea. There’s no denying that the internet loves animals. But did you know that spending time just browsing pictures of pets online can help you reduce stress and be happier at work? It’s no wonder so many people have dedicated so much time to their animals on the web. And actually bringing your pets to work could help boost your creativity by…
  • WOOFS & FUR – #WaggingAtWork – Best Office Pet Awards 2015

    Simone Basson
    9 Mar 2015 | 2:11 am
    Meet Milo Skywalker III, general dogsbody at MediaVision. Milo frequents the MediaVision London HQ on a freelance basis and joins in on regular Skype meetings with our Cape Town office. No matter what the challenges are of the day – Milo brings boundless joy and enthusiasm to the table. Milo’s career highlights thus far are undoubtedly his workshops titled “Smoulder: using your sad eyes to get that treat” and “Cuteness: it’s not only for kittens” which has helped us form the cornerstone of our client relationships to date. It’s safe to say that without Milo, MediaVision…
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  • 6 Tips to Nail Your Next On-Camera Interview

    Megan Breinig
    13 Apr 2015 | 1:00 am
    You’re sitting in a chair waiting to be drilled with questions by a person you barely know. All the while, there is a big, black camera just 12 inches away from your face. There is no argument that being the brand spokesperson or interviewee during an on-camera segment can be a nerve-wracking experience. Knowing what say and how to effectively relate your message to the audience is crucial. Luckily, we have plenty of experience. So, we’ve provided 5 helpful tips to help you nail your next on-camera interview. 1. Make yourself comfortable Take a seat, relax, and have a conversation. Tune…
  • When You’ve Just Got to Crow!

    Lauren Reeves
    6 Apr 2015 | 1:00 am
    Here at LaneTerralever, we know how much hard work and dedication will go into creating a single campaign, or even just a piece thereof. Because of that, we believe every project, client and individual involved should be celebrated. And right now, it’s one of those times when you’ve just got to crow! In order to share our projects with others in the industry and offer recognition to our clients and team members, we often enter some of our best work into award programs. We’re excited to share that we we’ve recently been recognized for a few projects in the Arizona…
  • Decision fatigue is destroying your work ethic

    Jessie Gould
    30 Mar 2015 | 1:00 am
    We rely on our decision-making ability, but some decisions are worthier than others. My personal indecision of choice is whether or not to drink coffee in the morning. After several minutes of internal dialogue about the benefits of caffeine versus the cons, I find myself just downing a cup anyway. But it turns out that hemming and hawing is wasting more than time; it’s eating away at our ability to make the important decisions later on. Decision fatigue Decision fatigue, sometimes called ‘ego depletion,’ is a recent term that describes how making decisions impairs our ability to make…
  • The Migration to Mobile

    Lauren Reeves
    23 Mar 2015 | 1:00 am
    It’s happening. The international migration to mobile is in full swing, whether you like it or not. And according to a February Lexology about the migration to mobile, there’s two reasons why every brand should switch a mobile-friendly interface. The first is because “…brand owners’ competitors and, more importantly, their customers are already there.” And second is that there are “new opportunities in the mobile world for brand owners to promote their brand and to nurture an affinity for it in the minds of their customers.” Recent data reports support these suggestions. A…
  • Digital Divide: Fact or Fiction?

    Elise Gould
    16 Mar 2015 | 1:00 am
    The “digital divide” is the gap between those who have ready access to tech products and services, and those who don’t. Specifically, when folks reference it they’re usually referring to the gap between young techies and the older consumers who grew up in a ‘pre-internet era. The boomer generation purportedly has less experience with and interest in digital devices; however, that so-called divide may well be evaporating. Some convincing recent research from Mintel makes the case that the distinction between age groups is becoming more and more blurred when it comes to being…
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    Tamar SEO and Social Blog

  • Periscope – The world is your oyster

    Elise Romero
    14 Apr 2015 | 9:04 am
    Unless you’ve been hiding for the past few weeks, you’ll doubtless have heard of the “hip” new social media app, Periscope. Recently launched, it has already been downloaded onto thousands of excited smartphones. If you are wondering what this craze is all about and whether you should jump on the band wagon, don’t worry – we’ve carefully looked through the app and have highlighted what Periscope is and why we think you should “get social” with this app. What is Periscope all about? Unveiled as the best social media platform, Periscope lets you share LIVE videos with others,…
  • Men are better at tech: Shattering the illusion

    Caroline Westgate
    1 Apr 2015 | 7:21 am
    An article has emerged today on the Telegraph website with a title that could perhaps be pretty misleading. “Why men are better at Google than women” could easily lead many people to jump to certain conclusions about the nature of the article. Thankfully though, it’s not saying that men are superior at digital or tech but outlines various studies looking into the gender differences of internet search habits and why these differences could occur. Despite the rather infuriating line “men are better at searching for information online”, the author does not argue that it is true, merely…
  • Say Ello to Zayn Malik’s social network

    Valentin Boulan
    1 Apr 2015 | 1:47 am
    Unless you spent last week hiding away in a cave, you’re probably aware that Zayn Malik has quit One Direction.  After being signed off for stress and leaving the band’s tour, it was announced the 22 year old would not return, and the band is set to continue as a 4. Let’s face it, it’s unlikely to be the last you hear from Malik. One Direction are renowned for their passionate fans, who are particularly active on social networks such as Twitter and Instagram. Indeed, each of the 1D boys as well as the band’s official Twitter account are among the top 60 most followed in the…
  • What can #YourMum teach us? A lot apparently

    Isobel Capelin
    16 Mar 2015 | 2:25 am
    Last week Penguin Books launched a Twitter campaign to celebrate Mother’s Day. They decided to ask users to tweet them to provide book suggestions for their mothers. To the internet’s amusement they used the hashtag #YourMum. For the next hour (and every lunchtime this week), tweet us using #YourMum & we’ll endeavour to provide gift (where gift = book) advice. Go! — Penguin Books UK (@PenguinUKBooks) March 9, 2015 As you can imagine, they were bombarded with numerous #YourMum innuendos and jokes. It’s caused quite a debate online about whether it was an innocent mistake from…
  • Wearable tech: Is the Apple Watch a game-changer?

    Isobel Capelin
    13 Mar 2015 | 2:35 am
    We predicted at the beginning of the year that 2015 is set to be the “year of wearable tech” and Monday’s Apple event only confirmed it. Apple Watch The Apple Watch has caused quite a stir, in both the offline and online world. After its initial announcement back in September 2014, the March 9th event earlier this week confirmed its release date as April 24th. It may not be cheap, but it comes with a variety of features that are arguably difficult to compete with. The gadget communicates with your iPhone, via both Bluetooth and Wi-Fi and boasts an all-day battery life. It’s worth…
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    ROI Factor Blog

  • 10 Ways to Grow Your LinkedIn Business Page Organically

    Paige Weiners
    16 Apr 2015 | 11:13 am
    Social media continues to prove itself every day as one of the most promising and effective channels of communication for businesses across all industries. For B2Bs, leveraging this surge in social media to attract the right customers at the right time is incredibly important, and LinkedIn is increasingly becoming one of the best ways to do so. For social media content related to business, LinkedIn is undoubtedly the go-to social platform, and rightfully so - the platform’s career-oriented focus and structure is ideal for thought leadership and makes it a perfect network for users to share…
  • The Ultimate Guide to Social Media Advertising

    Kate Endres
    3 Apr 2015 | 9:22 am
    Social ad platforms compile information based on user activity such as shares, likes, and the sites and apps they frequently use rather than relying on keyword targeting methods. While users on each social platform are hit with ads, there is also an opportunity for users to control what type of ads they see or don’t see, and even opt out entirely from being served certain ads. As a result, it’s pivotal that any business looking to use social advertising to generate great ROI fully understands what it takes to create a successful campaign from both a technical implementation and creative…
  • Meerkat, Periscope and the Future of Live Video Marketing

    Andrew Jung
    31 Mar 2015 | 10:50 am
    With the birth of YouTube, video marketing has quickly become one of the best ways to engage in content marketing. With the rise of mobile usage, video content has evolved so that it can now be created for users on the go through platforms like Snapchat, Vine and Instagram. In the past month, I believe we have reached the next step of video content marketing - with live streaming apps such as Meerkat and Periscope starting to gain widespread recognition. If you are an early adopter or tech savvy, then you probably have heard of one or both of these apps and maybe you’ve already downloaded…
  • 5 Reasons Why Online Communities Are A Good Investment For Your Brand

    Megan Biondi
    25 Mar 2015 | 11:35 pm
    So your brand has found a social media posting plan that works. You are creating engaging content and your advertising efforts are on track, but now you want to take your social media strategy to the next level. This is where digital communities come in. What are digital communities? They are exactly what they sound like. Digital communities are groups of people on the internet discussing a common interest or topic. These communities can be found on different social media platforms - LinkedIn and Facebook use “Groups”, Twitter has “hashtags”, Google + has “hangouts”, Reddit has…
  • What Does the Next Google Algorithm Update Mean for Mobile?

    John Marcinuk
    24 Mar 2015 | 6:50 am
    Google's search algorithms change as frequently as the New York weather, with 15 confirmed updates and 500-600 unconfirmed minor adjustments in 2014 alone. It's only the major changes with cute animal nicknames like Penguin, Panda, and Pigeon that anyone outside of the SEO world hears anything about - normally after thousands of sites are impacted worldwide and SEO teams scramble to make sense of the new world order. Google Algorithm Update: Coming Soon When Google comes out in advance and makes an announcement on their Webmaster Central Blog that they’ll be making an algorithm change, the…
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    JL Internet Marketing is YOUR Resource For Making Money Online

  • 7 Simple PPC Tips to Help You Drive More Traffic to Your Website

    8 Apr 2015 | 8:29 am
    7 Simple PPC Tips to Help You Drive More Traffic to Your Website Whether your PPC goal is to rack up clicks on your website’s “Submit Order” button, or to have new customers walking through the “virtual” door of your online business, you need to make sure that your campaigns are effective and efficient at getting your potential customers to visit your website, or you will be wasting both your time AND your money, and will probably quickly go out of business. You can’t escape this one MASSIVE fact. In the online business world TRAFFIC is the key to your success,…
  • 5 Simple Tips to Help You Make Money With PPC Marketing

    4 Apr 2015 | 11:53 am
    5 Simple Tips to Help You Make Money With PPC Marketing Pay Per Click marketing (PPC) can be one of the most cost effective, fastest and easiest methods to drive targeted visitors (traffic) to any website or blog of your choosing. However, as with most things you really shouldn’t start any PPC marketing campaigns without learning the basics first. If you fail to implement PPC in the the right way, you will probably lose a lot of money with very little to show for it. But with the right training and advice you can soon learn how to implement a successful PPC marketing campaign. So…
  • How to Choose The Right Online Business

    26 Mar 2015 | 7:25 am
    How to Choose The Right Online Business The biggest threat to your online success is not a lack of resources or information. You have everything you need… It’s a problem that’s recently surfaced in the last decade or so, and that is: An absolute abundance of choice. Think about the last time you walked in to your local supermarket, for example: the toothpaste section. the toilet paper section. Do you really need 200 varieties to choose from? In internet marketing though it’s actually much, much worse. You’ve got systems and product launches being rammed down your throat…
  • How to Get Your Home Business Started

    19 Mar 2015 | 4:20 pm
    How to Get Your Home Business Started Let’s say I gave you two options to make $1 million dollars online. Option #1: You can sell 100,000 ebooks at $10 a piece. Option #2: You can sell 100 programs at $10,000 a piece. Now, 100 is a LOT less than 100,000 (obviously). And all things being equal, anyone would chose Option #2. But all things are not equal. It is harder to make that $10,000 sale…… but (and here’s the key), it is not PROPORTIONATELY harder. Here’s what that means… It may be easier to go out and get one customer at $10, but it is NOT easier than going out and getting…
  • How To Use Facebook to Market Your Business

    18 Mar 2015 | 10:31 am
    How To Use Facebook to Market Your Business It’s never been easier than it is TODAY to get more web traffic, more leads and more sales thanks to Facebook and Social Media Marketing in general. The main problem I see however is that most marketers and business owners simply don’t know how to market using social media. So in this blog post you’ll discover some little-known social media marketing secrets that have been responsible for some of the world’s most successful social media marketing campaigns using Facebook The first step for using Facebook to market your business, is to…
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    Marco Moeschter

  • You must prepare yourself for the up’s and downs when starting a Internet marketing business

    Marco Moeschter
    17 Apr 2015 | 6:55 am
        You must prepare yourself for the up’s and downs when starting a Internet marketing business!       Most new marketers who want to start an internet marketing business doing this a bit blue-eyed if you ask me.   They see all the other marketers with their fancy products the boat loads of cash they make and the nice cars and houses. But are they really prepared for the up and downs when they start an internet marketing business?   Most of the time not because the so called gurus don’t show you this site of the medal. The one where you have to work…
  • The best screen capture software for Youtube Videos?

    Marco Moeschter
    14 Apr 2015 | 7:02 am
        The best screen capture software for Youtube Videos?         There are many options when it comes to screen capture softwares.   Before you even think about to get one you have to answer yourself a few important questions.   It can depend on those questions what the best screen capture software might be for you.   Okay first at all. What system you are on? You are on a Mac or a Windows PC? The software I used the last couple of years and which I would also recommend runs on both.   Of course the price (it’s a paid software) it’s a…
  • How to get a free car while earning money?

    Marco Moeschter
    28 Mar 2015 | 10:16 am
      How to get a free car while earning money?   How can you get a car like a Mercedes-Benz SL550 for free? Okay it’s not completely free because you have to earn commissions for yourself to qualify! Does both of this sounds crazy to you? I guess so because it is crazy. Where can you get a nice car for free while earning money? Good question. The answer is the Mobe Merc program. If you haven’t heard about it before like in a previous video of mine it’s actually like that. When you’re a Mobe Affiliate you have a width variety of different products which you can promote. While…
  • How you can find good affiliate offers to promote!

    Marco Moeschter
    23 Mar 2015 | 3:56 pm
    How you can find good affiliate offers to promote!       I started my internet marketing carrier with affiliate marketing because it’s a way to make good money without having all the hard work to create a product your own. Affiliate marketing is a good way to get started with internet marketing but you’ll need one important thing and that is of course an converting affiliate offer to promote. Now new marketers in that game spent often a lot of time for things which are not needed or which don’t bring results. I know that from my personal experience. It’s hard to decide…
  • How Can You Turbocharge Your Personal Growth – Secret Revealed?

    Marco Moeschter
    20 Mar 2015 | 7:54 am
    How Can You Turbocharge Your Personal Growth – Secret Revealed? I tried a lot of different things when it comes to self development or personal growthon my to become an entrepreneur. At the beginning I didn’t really grasp the  concept and why I should do it. I mean you probably know how it is. I thought  I know already everything andthat’s just a waste of my precious time (which I used to surf on Youtube or Facebook anyway). When I got more experienced and above of all started to listen to others and take their advice I saw the importance to grow myself if I want to reach the…
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    NetrepidNetrepid | » Colocation And Hosting Blog: Netrepid

  • 5 Business Lessons I Learned On The Golf Course

    Sam Coyl
    9 Apr 2015 | 8:02 am
    Happy Thursday at The Masters everyone! Spring is officially here! We live in a society where we are always connected and business is happening 24/7/365. In competition with that, however, I also love playing golf! Being disconnected for four hours from a business can seem overwhelming – especially when you are the one running the business. With that said, some of the best lessons I have learned about being an entrepreneur can directly relate to the greatest game. Below are the five best business lessons I have learned on the golf course – including some great insights from…
  • Our CEO Has Been Named A Governor’s ImPAct Awards Finalist

    Jonathan Bentz
    7 Apr 2015 | 11:29 am
    Coyl Recognized For Creativity, Innovation, Managerial Ability, Leadership & Turnaround. Our President and CEO, Sam Coyl, has been named a finalist for the third annual Governor’s ImPAct Awards for creating jobs that pay and for his contributions to economic impact within the commonwealth. Awards will be presented at a ceremony at the Hershey Lodge on May 21. Coyl was nominated for the Governor’s ImPAct Awards because he demonstrates a determination, vision and leadership befitting not only his Marine Corps brotherhood, but which are required for all successful…
  • MSPmentor Named Us One Of 2015′s Fastest Growing MSPs

    Jonathan Bentz
    6 Apr 2015 | 12:50 pm
    ANNUAL REPORT NAMES NETREPID ONE OF THE TOP 501 MSPS & 8TH FASTEST GROWING A little over a year after being named one of North America’s top 100 managed hosting providers by one of the leading technology news publications in the IT channel, we learned last week that we have now been named one of the top 501 MSPs in the world by MSPmentor, the “Ultimate Guide to Managed Services & MSP News.” As an added feature to its annual list of the top 501 companies in the managed services sector, Netrepid was also named the 8th fastest growing managed services provider on this year’s…
  • We Are Hiring A Solutions Engineer!

    Jonathan Bentz
    18 Mar 2015 | 8:01 pm
    NOW HIRING! TIER 3 SOLUTIONS ENGINEER Netrepid is hiring a Tier 3 Solutions Engineer to join our fast growing company. The right candidate will join our team based out of our headquarters in Harrisburg, PA and will help us improve our client services as well as our internal processes. Learn more by reviewing the job responsibilities, competencies, education and experience requirements below. Think you’re the right person for the job? Please send all resumes and requests for consideration to We look forward to hearing from you! TIER 3 SOLUTIONS ENGINEER CORE…
  • The 6 ?’s Of The Cloud: Larry Kesslin, 4-Profit

    Jonathan Bentz
    5 Dec 2014 | 7:18 am
    Over the last few weeks, we have publishing exclusive interviews with many of the speakers scheduled to appear. We have prepared six questions for each speaker related to the cloud and cloud services for solution providers, and each speaker has been generous enough to share their answers with us and our blog readers. Below is the seventh interview in our series featuring Larry Kesslin of 4-Profit. Links to the other interviews in the series are included at the bottom of this interview. MEET THE SPEAKER Name: Larry Kesslin Title/Company: CEO, 4-Profit Session Topic: Success Redefined Date…
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  • Make Money Writing Articles: 37 Blogs That Pays Up To $300 For Your Guest Posts

    Mahesh Mohan
    12 Apr 2015 | 6:45 am
    First Published: June 25, 2012; Last Updated: Sunday, April 12, 2015 Freelance blogging is a great way to make money writing online because there is immense demand for awesome blog posts, always! But that doesn’t make it easy! The problem is… finding high-paying freelance writing jobs will take time and loads of efforts, especially if you’re a newbie. In fact, if you visit any of those freelance marketplaces or job sites, you can see that it’s crowded with hundreds of thousands of writers/bloggers. And if you don’t have an author profile or pricing that is…
  • Freelance Writing Jobs: Over 51 Places To Find Freelance Writing Gigs That Pays

    Mahesh Mohan
    7 Apr 2015 | 11:28 am
    I know you are here because you are looking for freelance writing jobs and want to make money by becoming a freelance writer, right? Freelance writing is one of the best ways to make money online from home and you don’t even need a website to get started. That said, if you own a blog (or even a portfolio website) it gives you instant credibility and a lot more exposure because you will be able to showcase your skills and your portfolio. Okay, let’s get to the basics. Who is a freelance writer? Well, a freelance writer can be anyone who writes content for another individual or for…
  • The Search Engine Optimization (SEO) Handbook — 201+ Resources, Tips, Guides & Tools

    Mahesh Mohan
    23 Mar 2015 | 6:17 am
    Search Engine Optimization (SEO) is evolving. And the good thing is… you no longer need a ton of backlinks to rank higher on search engines. In fact, all the Google algorithmic updates that happened over the past several years were to filter out low-quality websites. For instance, there was an algorithmic update to penalize content farms and websites that were engaged in spamming. And there was another update to penalize web pages with slow loading speed or one with lot of ads. Here is a comprehensive list of SEO resources that I have collected over the past several years. I have…
  • How I Increased My Organic Traffic By 500% In 10 Months (And Doubled Them In A Year)

    Mahesh Mohan
    3 Mar 2015 | 6:32 am
    Blogging is one of the most powerful modern marketing medium out there. The only problem is — you cannot expect overnight success. Why? Because it’s a marathon and not just a sprint! So, always go term! “I’ve worked in marketing since 1987 and nothing I have used, studied or witnessed, comes close to the marketing power of an effective blog. Period.” — Jim Connolly When I compiled the blog marketing resources I mentioned that I do not have a blog promotion strategy. Still, I wanted to share my blogging strategy with you and realized that it’s…
  • 12 Blog Marketing Resources To Promote Your Blog (Plus 21 Quick Tips To Increase Traffic)

    Mahesh Mohan
    2 Mar 2015 | 5:36 am
    My blogging strategy is pretty simple. When I publish a blog post I just ask myself whether it solves some or any problem, or is it literally “just another blog post” on the blogosphere. And I try to make sure that each blog post of mine targets different audience (by focusing on different long tail keywords). That’s why I do not have multiple blog posts covering the same topic over and over. Read: Why 365 Blog Posts (Or Less) Is All You Need To Become A Great Blogger Also, I rarely do content promotion or link building because as an “on-page guy” I spend most…
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    Online Free Tools

  • Four free Microsoft Word alternatives you can use today

    Kamran Khan
    31 Mar 2015 | 7:09 am
    Many of us generally believe that the use of Microsoft Word has become such a routine that we are simply locked on to it. The software and brand have got such a perception, that it makes people think there is no replacement for it. As if there was no Microsoft Word, the things that are dependent on it would cease to exist. Such dependability is what makes the company continue to evolve and keep
  • Rankaware: Free Keyword Rank Checker ( Monitor SERPs Quickly)

    Kamran Khan
    7 Mar 2015 | 5:51 am
    Before I start talking about the benefits of Rankware, I'd like to say, previously I've been using Cuterank to check my keyword positions in Google. Yeap! that one is free too, however It was getting stuck when I was exiting the program after checking the rankings. A week ago, I saw a post on facebook asking for a free rank checker, and seen Rankaware, first I thought it will would support
  • Five Best Sites to Learn a Foreign Language.

    Kamran Khan
    11 Feb 2015 | 10:21 pm
    Once you've decided to learn a foreign language you begin to search for necessary tools that will help you to study. Today we have lots of them: electronic books, different websites, applications, translators and special communities adding in study online. A huge variety of such resources and tools causes difficulties as a learner has to spend hours googling and looking for an appropriate
  • How To Recover All lost Data From iPhone/iPad/iPad Easily And Quickly

    Kamran Khan
    9 Feb 2015 | 3:09 am
    Among many, one big headache is losing data from your smart phone, having hope is always positive, and here’s a good news, What if I tell you, you can recover them with a software, which is free to download. If you’ve an idevice, means an iphone, ipod or an ipad and have lost all of your important data such as iPhone text message recovery, contacts, media (images, videos), notes, etc. Either
  • 5 Less Known Resume Tips For Effective Profiling Techniques

    Kamran Khan
    6 Feb 2015 | 3:49 am
    Writing a resume is not an easy task, it requires a focus and thorough planning, keeping in mind the jobs you wish to apply for. However, writing a great resume does not mean, you have to be an expert writer who holds numerous publications. All it requires is a vision, a plan and a milestone with some common sense. Writing a resume might be helpful if you take tips and expert opinion from
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    SEO and Digital Marketing Blog - Blogginluv » SEO and Digital Marketing Blog - Blogginluv

  • Powering up marketing automation with top of the line tools by Edward Azorbo

    Ali Akbar
    19 Apr 2015 | 3:23 am
    In just two years, marketing automation has grown exponentially. In fact, it is now an industry worth a billion dollars. Software providers have mushroomed of late, and all of them claim to provide the best that the industry has to offer. Online marketing expert Edward Azorbo recommends having a thorough understanding of current offers first before deciding that one software provider is better than the other. Parameters to evaluate First, determine the usability of the software being offered. Overly complex utilities require investing on staff training. If the software requires a long period…
  • A Basic Guide To Online Reputation Management

    Ali Akbar
    2 Apr 2015 | 9:16 pm
    Over 90% of online consumers admit to looking at online reviews before making a purchase. If your business has bad reviews on websites like Yelp, Google Plus and Foursquare, the results can be detrimental. For that reason, it's important to actively engage in online reputation management. Reputation management isn't a new industry; it's just becoming more important as commerce continues to move online. A number of blog's like Moz have published articles on reputation management, so this post is to summarize the main points. Respond to Bad Comments A lot of the times, people that leave bad…
  • Choosing an SEO for Competitive Industries in 2015

    Ali Akbar
    1 Apr 2015 | 10:20 am
    Every business wants to increase their search engine rankings and so most employ the services of an SEO professional or company but you need to be very careful before you do this as there are lots of pitfalls just waiting for you if you choose the wrong company. In fact you may have already done that a few years ago and seen your rankings collapse and are wondering what to do now, if that is the case then we have you covered too. Choosing the right SEO Company When you contact an SEO company the first thing to make clear is that you only want ‘white hat’ SEO techniques and especially with…
  • Why your traffic are not converting into customers

    Ali Akbar
    17 Mar 2015 | 8:44 pm
    "The money is in the list”. No hesitation.... You have possibly heard that saying many times before and if you’re brand new to marketing products and services on the internet, inevitability I can tell you that it is absolutely true. But the major misconception most people have about building a list of subscribers is that just having a list of people that you can access anytime you want does mean that they will buy from you right away or at all. The major problem that many marketers encounter when it comes to making money from their list is that they are not ready giving their subscribers…
  • Boosting Your E-commerce Platform with Facebook by Edward Azorbo

    Ali Akbar
    11 Mar 2015 | 11:02 am
    If you are trying to figure out how you can sell a hundred items of your newest product within 24 hours, maybe you should shift your focus from a diffuse online marketing approach to a more specific modus operandi. Edward Azorbo is an expert in online marketing and he will give you one advice—focus your social activity on your Facebook store and sell the target number of items in record time. An overview of Facebook stores as an e-commerce platform Facebook currently has 1.19 billion monthly active users. Facebook Shop provides online merchants the chance to access a huge and diverse pool…
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    Your Forum Blog

  • Make New Forum Members Active Members

    Shawn Gossman
    2 Apr 2015 | 10:00 am
    Are you trying to figure out how to make new forum member active members on your community?   To make new forum members active members on a community sounds like it would be a fairly difficult task. But it really isn’t if you just put a little bit of effort into it. The first thing you need to understand about trying to make new forum members active members on your forum is the simple fact that new members are new. New people have to become comfortable with something usually before they start to actively participate. It would be like you joining a new club – you will likely stay…
  • Twitter Forum Member Conversion Guide

    Shawn Gossman
    31 Mar 2015 | 10:00 am
      When you put your forum on Twitter, you probably hope for a successful Twitter forum member conversion to happen, right?   Go surf around on the various admin and webmaster forums on the internet and you will notice a lot of forum owners griping about not having much luck with Twitter forum member conversion success rates. The problem that often exists is issues with commitment and patience. If you won’t spend time and be patient about Twitter forum member conversion, I can tell you now that it isn’t going to be that successful for you. It is also going to depend on the niche…
  • Forum Premium Membership Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    20 Mar 2015 | 10:00 am
    Are you earning forum premium membership income as of yet?   Forum premium membership income is probably one of the oldest methods of earning income on a message forum. Many forum owners like you are still earning a substantial amount of forum premium membership income from their communities. Are you earning forum premium membership income on your community, yet? If you said no – you should be earning! But just take into consideration that earning forum premium membership income have evolved through the years and older methods of having a premium membership are so outdated that failure…
  • Forum Event Sponsor Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    18 Mar 2015 | 10:00 am
    Have you earned forum event sponsor income on your community yet?   Forum event sponsor income is the type of income you earn from companies and sponsors who help to host events on your message forum. Now understand that forum event sponsor income might not always been monetary income. Some forms of forum event sponsor income could be free prizes donated for a contest or something similar to that. However, if you are saving money with forum event sponsor income – then you are really making money. Keep reading this article to learn more about forum event sponsor income earning…
  • Forum Review Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    6 Mar 2015 | 10:00 am
    Have you ever earned forum review income before?   Forum review income is when you review a product on your message forum and earn forum review income in the process. Many bloggers earn income from paid reviews and are successful when these types of profiting system – so why can’t forum owners like you also earn from forum review income tactics as well? In this article, we will explore different tactics on earning forum review income with your online message forum community…   Photo by Jacksons   Earn Forum Review Income by Staying Positive When it comes to your tactics…
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  • Updated Blog Can Build Loyalty!

    12 Apr 2015 | 7:22 pm
    An updated blog will always attract the search engines based upon the fact they love fresh content. In most cases if the blog update contains information that is relevant to […]
  • The Right Content for Your Email Marketing

    30 Mar 2015 | 12:31 am
    Email marketing may include sending email advertisements to a large distribution list, publishing and distributing an e-newsletter and sending informative emails with a soft sell approach to encourage recipients to […]
  • When Email Marketing Is Not Enough

    14 Mar 2015 | 10:49 pm
    If you have already entered the world of email marketing you likely already realize the potential this type of marketing has to offer. However, you also likely realize it is […]
  • When Email Marketing Does Not Work

    1 Mar 2015 | 10:01 pm
    Whether you are already involved in an email marketing campaign or are simply considering the possibility of launching an email marketing campaign it is important to note that email marketing […]
  • The 3 Things To Avoid When Emailing Your List

    15 Feb 2015 | 9:34 pm
    When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in […]
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    Digital Information World

  • How Google’s Mobile-Friendly Algorithm Change Will Drastically Affect Your Website’s Traffic - #infographic

    18 Apr 2015 | 8:00 pm
    Did you know that 67 percent of fortune 100 companies are not mobile friendly and that 61 percent of total web traffic comes from mobile devices.Google is changing its mobile search algorithm, and because of this, mobile friendly websites will rise to the top of mobile searches after April 21 2015. This change will give top priority to websites that Google deems “mobile friendly”. Although, this change only affects searches on mobile devices - for now. However, if your website or blog is not mobile friendly, this update could cause you to lose one-third of your site's traffic,…
  • How To Write Better Paid Search Ads - #SEO

    17 Apr 2015 | 8:00 pm
    This is a guest contribution from Brad Shorr.If you do a Google search for “how to write better paid search ads” you’ll get over 75 million results. This alone tells you there’s no definitive formula for writing them. Nevertheless, following a few basic principles will help you develop a writing system that leads to higher conversion rates over time.
  • #SocialMedia Marketing: How to Turn #Pinterest Into A Revenue Generating Channel - #infographic

    16 Apr 2015 | 8:00 pm
    Did you know that customers spend more money when converted from a Pinterest referral than any other social referral (i.e Facebook or Twitter).Pinterest is one of the most used social media sites with over 70 million registered users, 71 percent percent of those members being women. Because of these statistics, you have no choice but to leverage it.But, the real question is how do you generate revenue from Pinterest? How it can be leveraged to make you more money?To show you how you can use Pinterest from a marketer’s perspective, Quicksprout designed an infographic that breaks down…
  • Study: Top 10 Twitter Behaviors Among Active Users

    16 Apr 2015 | 6:54 am
    According to Q1 2015 study from Global Web Index, 41 percent of twitter active users read a new story on a monthly basis in their timelines, while 36 percent log-in to see what's happening without posting anything; moreover, 34 percent active users use Twitter to know what is in trend.Check out this chart for more details.
  • How #SocialMedia Is Affecting Our Mental Health - #Infographic

    15 Apr 2015 | 8:30 pm
    “The hyper-connectivity of the mobile age and the ubiquity of social media means that we've all literally in each other's pockets all day long. But how does always being "ON" affects out mental health? Is social media friend or foe?”Take a look at the infographic below to find out.Key stats from the visual:66 percent people claimed to have difficulty relaxing or sleeping after spending time on social networks.A university of Michigan study found that subjects felt sadder after going on Facebook, and that over time, they felt un-happier with their lives in…
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  • Is your Website Mobile Friendly? If Not, Prepare for Mobilegeddon

    Salman Aslam
    8 Apr 2015 | 12:00 am
    We’ve all seen what Google algorithm updates can do to businesses, for some it is nothing less an apocalypse as a lot of small businesses rely on search engine traffic to sustain and grow their business. The bad news is that it is happening all over again, Google announced that on April 21st 2015, Google will roll out an update that will make mobile-friendliness as a part of ranking signals and websites which are mobile friendly will get significant boost as non-optimized sites will get pushed down. Here is an excerpt from their official statement: Starting April 21, we will be…
  • Best eCommerce Platform: Shopify vs. Bigcommerce

    Salman Aslam
    6 Apr 2015 | 12:00 am
    The task of choosing an ecommerce platform isn’t an easy one. First, there are so many different platforms to consider and each has it pros and cons. Some are incredibly easy to use and well-suited to beginners, but are designed to handle only simple transactions. Others are robust and feature-packed, but require more experience and time to manage. The key in choosing any platform is to look at what it can do and to match it to your needs. You need to walk into the comparison knowing: What you want to accomplish with the platform What you want to sell How you want to sell it What your…
  • Siteground vs Bluehost – Which one is Right for your business?

    Salman Aslam
    23 Mar 2015 | 1:00 am
    Finding a great hosting provider for your WordPress site can be a daunting task. There are simply too many options to choose from. Luckily, at Omnicore Agency, we want to take some of the guesswork out of finding the right hosting provider for your site. We’ve taken a look and done a comparison of two popular hosting providers: SiteGround and Bluehost. We want to see which one comes out on top for offering the best value, best support, and best performance for a WordPress site. Here’s our rundown. SiteGround Hosting Billed as carefully tailored to meet your needs, SiteGround…
  • Best Professional and Entry-Level DSLR Cameras of 2015

    Salman Aslam
    16 Mar 2015 | 1:00 am
    While we all might have cameras built into our phones, sometimes you just need a better camera. Bloggers of all types and skill levels agree that having the right digital camera can make all the difference in the experience they deliver to their readers. Not to mention, all types of blogging can benefit from having beautiful photos to accompany posts. Food bloggers, fashion bloggers, mom bloggers, sports bloggers, and every blogger type in between rely on DSLRs to go well beyond what’s already built into their laptops and smartphones. With the right camera (and the right photo editing…
  • The Definitive Guide to Blogger Outreach

    Salman Aslam
    9 Mar 2015 | 1:00 am
    Everyone wants to be known. Maybe you’re a small business that wants to connect with influencers in your community. Maybe you’re a life coach who wants to connect with people who you know you can inspire. Maybe you’ve made something amazing and you want it to sell. Whatever your reasons behind being known, it’s universally understood that getting found doesn’t just happen. It takes work, patience, and time – but it can go faster. That is why I’ve written for you: Blogger Outreach: The Definitive Guide. Reaching out to people who can share your story,…
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    Foxtail Marketing

  • B2B Marketing: Managing the Customer Lifecycle

    Kevin McFadyen
    14 Apr 2015 | 1:00 am
    What separates the top companies from the average ones in terms of B2B marketing? There are several factors at play here, but we’ve noticed one play a particularly important role. In this blog we’ll talk about how you can manage your customer lifecycle. Businesses that sit back and wait for customers aren’t playing the odds. There’s a short period of time when consumers are torn between two or more competitors. If your strategy is to just be patient, you’re going to lose. The best B2B marketers are the ones that take control of their customer…
  • Content Marketing: The Connection Between Blogs and Website Traffic

    Darren Faber
    7 Apr 2015 | 12:54 am
    How important is driving traffic to your website as a part of your content marketing campaign? More traffic is almost always good, but the specific goals you have set will determine how much you will depend on your blog to generate traffic. The more traffic you need, the more blog posts you’ll have to write each week. There is a clear connection between blogs and website traffic. For some companies, driving traffic to their website really isn’t that important. This is often the case when website traffic has no direct impact on sales. For all the other businesses, however,…
  • Onsite Blogging: The Key to Providing Your Site with Fresh Content

    Matthew Santos
    2 Apr 2015 | 2:00 am
    Blogging is beneficial for multiple reasons:  improving your website’s authority within your industry, providing answers to your visitor’s questions, and giving tips that help your visitors in various ways. If you currently have a fairly static website, aside from the blogging that you do, you should prioritize onsite blogging because it will help you enjoy the numerous benefits of content consistently being added. Update Your Old Blogs While adding new content is certainly important, you can also get the same content benefits when you update an existing blog. The key to updating…
  • Why There’s No Guaranteed Formula for Content Creation

    Brandon Stauffer
    31 Mar 2015 | 2:00 am
    Content creation means nothing if it’s not backed by substance. You should always aim for quality over quantity in your content strategy. In this article, we’ll take a look at where businesses go wrong in their content marketing campaigns. First of all, let’s get one thing straight. There’s no such thing as a content formula which will guarantee you success. You can write 20 blogs a week, but it won’t amount to anything if the quality is low. Your goal shouldn’t be a specific number or rate. Instead, your focus should be on writing quality content that…
  • 3 Strategies for Better Online Marketing

    Sara Davis
    26 Mar 2015 | 12:48 pm
    There is no shortage of online marketing strategies. In order to make sure that what your company is doing is effective is vital to reaching your target market. Here we discuss three tips for improving any marketing strategy: Make Sure You Are Mobile Friendly The vast majority of people today have a smartphone and that means they will probably be mobile browsing. Make sure your website is not only optimized for computer users, but also mobile users. Ensure that everything fits perfectly and can be read easily from a smartphone. You don’t want to drive away potential customers just because…
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    Overit Blog

  • Turning the Aircraft Carrier: Driving Change in the Large Enterprise (#CZLNY)

    Janae DeRusso
    1 Apr 2015 | 12:05 pm
    I’ve been eagerly awaiting this session since interviewing Eric Enge of Stone Temple Consulting a few weeks ago. Today, Eric and Sean Kainec of Home Depot are talking about how to change how SEO is perceived in an enterprise environment.  How is SEO perceived? Well, version one is it’s done in a dark closet, it’s black magic, it’s sketchy. Or, version two, you’re the “keyword people.” What keywords do I need to put on my page? (ok that’s it, thanks, now go away). Or, version three: You want keywords, title tags, meta...Continue reading…
  • Ready, Set, Integrate: Data-Driven Email (#CZLNY)

    Janae DeRusso
    1 Apr 2015 | 9:19 am
    People get too many emails. Their second complaint about email marketing? The email content isn’t relevant to the recipient. You need to personalize your emails, and data helps you do that. That’s the theme of the ClickZ New York session by Allison Kell, marketing manager at the Credit Union of New Jersey. There are three stages of email marketing you need to know. Stage 1: Ice Breaker DON’T SELL. This first stage is about getting to know them, and listening. Have a two-way conversation. Have them tell you what they...Continue reading Ready, Set, Integrate: Data-Driven Email…
  • The Magic of Mobile (#CZLNY)

    Janae DeRusso
    1 Apr 2015 | 8:17 am
    John Shehata, executive director of search at ABC News,  has 90 slides to finish in 35 mins. Let’s go! Mobile usage is overtaking desktop for the first time in history. Google is designing for mobile-first and applying for desktop. And they’re scaring users now by saying “This site isn’t mobile friendly.” Are your users being scared away? Quick intro thoughts: Matt Cutts told us last year mobile search would exceed PC. We’re there. Search is the #1 content discovery tool for mobile users. Mobile rankings – old news. Ranking changes...Continue reading…
  • Digital Innovation at the White House (#CZLNY)

    Janae DeRusso
    1 Apr 2015 | 7:28 am
    It’s time for Day 2 at ClickZ Live New York! The morning’s kicking off with Leigh Heyman, director of new media technologies at the White House. While leading the technical team, he works closely with the digital marketing/content-focused experts at the White House, and he immediately stresses the need for those two teams to work together. His keynote focuses on two digital marketing approaches – event-driven and long-term – with the same goals: engagement. 2015 State of the Union Digital Strategy For the 2015 State of the Union, his team...Continue reading Digital…
  • How Can Analytics Better Inform Content? (#CZLNY)

    Janae DeRusso
    31 Mar 2015 | 1:15 pm
    Ian Walsh, CMO of Trackmaven, reminds us that content has become modern marketing’s fuel. Along the way, a lot of technology has come along – content production tools, workflow tools, distribution tools, and analytics and attribution tools (not to mention the many social channels themselves). But… 63% of B2C and 61% of B2B marketers don’t think their content is effective (all stats from Content Marketing Institute/MarketingProfs 2015 B2C/B2B Marketing Trends). The reality is that most content is failing. We don’t think this – we know it. TrackMaven tracks the…
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    The Clix Group

  • Google to Roll out New Mobile Algorithm Update April 21st

    Sammi Seligsohn
    8 Apr 2015 | 6:18 am
    This month, Google will release one of the most significant updates to its algorithm in recent memory. This update will focus solely on how Google ranks websites in mobile search results, taking into consideration how mobile friendly a website is. What is the update? The update will start factoring in mobile friendliness as a ranking signal. This major change in Google’s algorithm will affect mobile searches in all languages across the world and could have a significant impact on all mobile search queries. This update is set to launch on April 21, but keep in mind these updates don’t…
  • 14 Reasons Why You Don’t Succeed In Digital Marketing

    Jared Lender
    27 Mar 2015 | 9:30 am
    Digital Marketing is not something most small business owners take the time learn about. In fact, I think most business owners either take marketing online for granted or almost completely ignore it altogether. Google actually reports “four out of five people use search engines to find local information, like business hours and addresses… Yet only 37 percent of businesses have claimed a local business listing on a search engine.” On the other hand, if you are giving online marketing a solid go and you’ve come to a stall… here are a few tips to get you online strategy humming…
  • Facebook Update Connected to a Decrease in Page Likes

    Sammi Seligsohn
    25 Mar 2015 | 7:00 am
    Making Facebook Page Likes More Meaningful Recently, Facebook made an update to ensure all data throughout the platform is consistent and up-to-date to make audience data more relevant and meaningful for Business pages. Facebook is removing all memorialized and voluntarily deactivated accounts from all Pages’ like counts, so be prepared to see a drop in Page likes. There are two major benefits to removing these types of accounts: Business Results and Consistency. Business Results Removing inactive accounts from Business Page audience data will provide your business accurate insights…
  • Farewell, Internet Explorer

    Robert Graves
    19 Mar 2015 | 10:51 am
    After years and years of enduring a reputation of being the slowest, least secure, and ugliest web browser in common use, Microsoft has finally decided to scrap Internet Explorer and start over. First appearing for Windows 95, using IE has been a staple for PC users born at least 20 years ago. Joys were few, frustrations were many, but there it was all the same. Ready to download Firefox or Chrome after a Windows reinstallation. Bravely updating Windows XP because it was the only browser that could. Resolutely asking whether we are really sure that we don’t want it to be our default…
  • 3 Common SEO Myths

    Jared Lender
    16 Mar 2015 | 8:48 am
    SEO How Search Engine Optimizers (SEOs) actually optimize their websites is usually a closely guarded secret. This level of mystery and the technical nature of web development in general are the main reasons why most people don’t understand what goes into actively optimizing a website for search traffic. Still, we all tend to know something about SEO. The problem is that many times, what we think about SEO is either outdated or pretty far from the truth. If it’s been a while since you’ve last looked into it, you will probably recognize these 3 common myths surrounding SEO:…
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    Heroic Search

  • How to Use HARO to Earn Valuable Mentions and Links

    Jared Carrizales
    26 Mar 2015 | 10:05 am
    A few months ago I gave a presentation about integrating press into SEO campaigns, specifically how to use HARO and how it could be used efficiently by small businesses. Since then I’ve heard a lot of stories from people (including a lot of agencies, to my surprise) who have had significant difficulties getting picked up through HARO. Between our clients and our […] The post How to Use HARO to Earn Valuable Mentions and Links appeared first on Heroic Search.
  • What Does Psychology Have to Do with Creating Engaging Headlines?

    Kali Hawlk
    4 Dec 2014 | 4:03 pm
    According to Copyblogger, 8 of 10 people read your headline. But only 2 out of 10 will continue on and read the rest of your content. Headlines matter. And most of us know this. That’s why there are countless articles and copywriting how-tos that explain what words work, which don’t, and how you can use […] The post What Does Psychology Have to Do with Creating Engaging Headlines? appeared first on Heroic Search.
  • Bring on the designs! I’ll Be A Judge In Jotform’s Web Form Design Awards

    Jared Carrizales
    12 Nov 2014 | 10:08 am
    Calling all designers, marketers, and creative peeps! Jotform, the versatile WYSIWYG form builder, is putting on a competition that will make you salivate. From now until December 4th you can submit your form designs using their Form Designer for a chance to win $7500. I’m lucky enough to be a judge for the contest, and I can’t […] The post Bring on the designs! I’ll Be A Judge In Jotform’s Web Form Design Awards appeared first on Heroic Search.
  • Which Social Media Monitoring Dashboard Is Right for You?

    Kali Hawlk
    30 Oct 2014 | 10:00 am
    There are a number of social media management tools out there. While many dashboards contain similar features or functions, each trends toward serving a particular market and set of needs in a niche. There are three main platforms to use: Hootsuite, Buffer, and Sprout Social. Let’s take a look at the features, benefits, pros, and […] The post Which Social Media Monitoring Dashboard Is Right for You? appeared first on Heroic Search.
  • Proving ROI – A Collection of Posts, Case Studies, Tools, and Templates for Marketers

    Jared Carrizales
    7 Oct 2014 | 4:45 am
    Working in the SEO industry in 2014 means something totally different than it did in 2010. Return on investment is at the forefront of everyone’s mind (as it should be), client and practitioner alike. This means that as we help clients in all kinds of industries, we need to make sure to do a good job of […] The post Proving ROI – A Collection of Posts, Case Studies, Tools, and Templates for Marketers appeared first on Heroic Search.
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    SEO, SEM, SMO, SMM, Digital Marketing, Adsense Optimization, Marketing ROI, Technical Writing Tips

  • Online Advertiser - friendly Content Writing - Adsense Optimisation

    16 Apr 2015 | 6:24 am
    Advertiser - friendly Content Writing require user centric landing pages. User landing pages are playing key role in online internet marketing. Developing the user content in terms of advertiser prospects if your website making money with Google Adsense and best alternates to Adsense to earn money online. Google Adsense is still a promienant online passive income source to many website owners, content writers, house moms and many netizens.If you are not familiar with Google Adsense and Adsense alternate sources, learn how to write advertiser friendly content writing to make online money.
  • Internet Marketing Services Company's PPC Audit Reports & Website Marketing Reports

    10 Apr 2015 | 5:00 am
    Internet Marketing Services Company ReportsInternet marketing services companies are provide a web search engine optimization and website marketing consulting services at their rates. The PPC pay per click management reports are includes from ppc campaign keywords audit to local search engine marketing ROI results. The ppc campaign management and performance reports are vary from each client. In addition to campaign audit reports, these ppc management service companies provides a ppc keywords and campaign insights and the implemented activities, recommendations to their clients.Reporting is…
  • Google Answers with Bold In Search Results - Internet user optimisation tips

    8 Apr 2015 | 6:43 am
    Google Answers with Bold In Search Results Not QueriesSee here few examples on How Google able to show "BOLDING" in its knowledge graph answers.1. Search Query - Highest cricket odi score by a team. Till now the "highest score in cricket one day matches" is 443 for 9 wickets by Srilanka cricket team in 2006. See the above Google knowledge graph answer snapshot 443 /9 is highlighted by bold by Google.2. Search Query - IAS officer salary in India.For the search query "IAS officer salary in India" is also displaying BOLD in the Google knowledge graph answer.The monthly salary of IAS offices…
  • Your AdWords Ad disapproved by Google. Learn Why?

    8 Apr 2015 | 4:58 am
    This Digital Marketing Blog article will discuss about how your pay per click search network only campaign ad is disapproved and how to fix a disapproved ad and get approved by Google with little efforts like PPC ad copywriting and other PPC management techniques.Everyone knows that in pay per click advertising we have a structure as campaign > ad group > keywords > Ads. In Google AdWords every ad copy we mentioned should be verified and approved by the Google then only your ads gets visible to the users otherwise it won’t show to your potential customers.Why your Google AdWords…
  • Pick SEO Supportive Website Theme - Tips to Choose Best SEO Friendly Themes for Websites and Blogs

    7 Apr 2015 | 4:49 am
    What is your Content Publishing PlatformFrom the search engine results, online visitors are landing to your website pages and spend their time to get what they searching. Search Engine Optimisation for websites is depends on what is your website theme / template and how your website theme is providing search engine friendly design and user experience with website navigation and content information architecture.  Many website designers and web developers are using the various programming coding languages such as HTML, CSS, basic java, jQuery, ASPX, and DotNetNuke, PHP etc. to build an SEO…
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    Website Design Atlanta | Inbound Marketing Agency » Website Design AtlantaInbound Marketing Agency

  • Will Google Penalize Your Site for Not Being Mobile Friendly?

    26 Mar 2015 | 3:33 pm
    It’s been a rumor for quite some time now that Google is going to start penalizing sites that are not mobile friendly. Techies around that globe have been warning their clients, some listened and others felt like it was some type of trick to sell more website design services. So is there any truth to this? Google will be launching a new algorithm update that will impact sites without mobile capabilities in a major way! According to the announcement posted on February 26, 2015 on its Webmaster Central blog, Google said: “Starting April 21, we will be expanding our use ……
  • 4 Free Image Editing Software Tools

    23 Feb 2015 | 11:42 am
    Having an appealing website also means have inviting graphics or images. I do a lot of WordPress training workshops and one of the most often requests is for free image editing software. Most of the people attending my workshops are not designers nor do they want to be; they are simply wanting to learn how to manage their own website. And for this reason, they don’t want to invest in expensive image editing software knowing that it will not be used that often. Here is a list of 4 free image editing tools that are currently available. 1. Pixlr Editor … Continue reading →
  • Cranking Your Content up to 11

    Ivan Serrano
    10 Feb 2015 | 8:06 pm
    You’ve finally decided to act on that idea you’ve been mulling over for months, and started your own start-up. Maybe you’re still in your best friends’ garage, or maybe you’ve moved on, and you’ve bought your own office space, or factory, or manufacturing company. Whatever it is, your idea is new, solid and out there to change things. And you know it. But in spite of all the energy you’ve thrown into this new company, it just isn’t getting the sort of coverage you hoped for, even after you spent a lot of time – and money – building an…
  • Mobile Design for the Modern Business

    Ivan Serrano
    21 Jan 2015 | 7:15 am
    When the mobile phone was first developed back in the late 1980’s, it was the size of a brick and weighed about as much; it was the invention of the century, or decade, at least. High-paying customers stood in long lines to marvel over the new technology, buying the phones just so they could make a call without being connected to any sort of wire. The invention spread like wildfire – and developed just as fast. With a few years,  mobile phones were able to entertain, with games offered like handheld pinball machines, as well as become more useful, with … Continue reading…
  • A Wake-up Call for Your Service Based Business

    31 Dec 2014 | 3:27 am
    The new year is right around the corner and once again you have promised yourself that this year will be different. This will be the year that you hit or exceed your business goals. Your service based business is going to be a huge success and nothing will get in your way. Well, I don’t want to be the bearer of bad news but for many of us, this resolution will not come to fruition. We go into the new year with great intentions and some of us even go the distance in terms of planning and working hard. The truth is that … Continue reading →
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    Similarweb Blog

  • Featured Chart: What is the Most Searched Query Driving Traffic to the IRS Website?

    16 Apr 2015 | 1:20 am
    While yesterday was the deadline for U.S. taxpayers to file federal and state income tax returns, they’re already wondering when the IRS will show them every penny of their tax refunds, according to our data.   A review of the Top 10 most-searched for words on Google sending web traffic to the Internal Revenue Service ( during the first three months of 2015 shows that more than nearly 17% of taxpayers in America want their refunds, and they want them now. The … Continue reading →
  • Featured Chart: Google is Driving Millions to File Share Sites

    15 Apr 2015 | 1:14 am
    Ever wonder where all the traffic to file share sites comes from? Well, according to our data, the main traffic driver is none other than the most popular search engine in the world. This is something we’ve noticed recently, with Game of Thrones fans downloading episodes of the popular TV show from equally popular piracy sites. And Google is sending millions who search for ‘Game of Thrones’ episodes to these Torrent file-sharing download sites.   A review of top-ranked file-sharing websites from … Continue reading →
  • Featured Chart: This Site Got Over 1.6M Visits in Just a Week After Launching

    14 Apr 2015 | 4:07 am
    Want something? Send a text, and voíla! It’s yours!   It may sound vague, but that’s exactly what the, uh, magic is behind the new startup Magic  – text what you want to the number, and one of Magic’s operators (magicians?) will have it for you as soon as possible. Requests can vary from the mundane (ie, a meatball sub and a coke) to the exotic (a Bengal tiger delivered to your door). If you’re willing to pay for it, … Continue reading →
  • New Feature Release on SimilarWeb PRO – Custom Websites

    Natalie Halimi
    12 Apr 2015 | 11:55 pm
    We’ve just released a new Enterprise feature and we’re excited to share it with you. It’s our Custom Websites feature,  which lets you analyze a group of websites together using accumulated data. Now you’ll be able to create custom groups of websites that you can then analyze with a single search using ‘Website Analysis’ on SimilarWeb PRO.   What can I analyze with Custom Websites?   With Custom Websites you can analyze multiple websites in a single search. You’ll be … Continue reading →
  • Infographic: The Power of Drudge

    Lauren Meir
    9 Apr 2015 | 10:00 am
    Conservative news aggregator site the Drudge Report has been around for 20 years, which is definitely impressive considering the fleeting quality of websites in the digital age. Featuring hundreds of links to news sites and columns from all over the globe, the Drudge Report covers a vast spectrum of news categories including entertainment, politics, current affairs, and more. Aside from being one of the most established news aggregators, Drudge has another claim-to-fame: It was the first news source to break the Lewinsky-Clinton scandal back … Continue reading →
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    Inspiration and Marketing Strategies for Entrepreneurs

  • Marketing Strategies – Survive or Thrive in Your Business?

    Tammy Hawk-Bridges
    2 Apr 2015 | 6:14 am
    Very often I will get asked by a business owner, “How can my business survive in today’s marketplace?” My heart breaks a little when I hear the question, I find it painful that one has the goal of merely surviving. I want every business owner to have the goal of thriving. It’s possible! You’ll first need to understand why the marketplace is so tough, then its matter of coming up with a marketing strategy and plan of attack. Let’s determine the reasoning behind the more difficult economy. First, it’s important to understand that most everything that…
  • How to Use Presentation Platforms to Increase Website Traffic

    Tammy Hawk-Bridges
    25 Feb 2015 | 8:37 am
    Let’s face it, coming up with a social media marketing strategy is overwhelming. There’s so many moving parts, you probably don’t know how to use it or more importantly why to use it. First, let’s talk about what a social media strategy should be about – it’s about growing your followers AND driving traffic to your website. Social media platforms are amazing for increasing website traffic. Post Google updates (Penguin, Hummingbird etc.) organic traffic (Traffic that comes from the result of people typing into the search engine a certain phrase or keyword…
  • Have a Small Business Idea? Here’s Some Considerations

    Tammy Hawk-Bridges
    19 Feb 2015 | 6:38 am
    One of the worst things you can do? Create a business with absolutely no foundation other than it seems like a cool idea. When I left corporate America and entered into the world of entrepreneurship I thought that being a smart business woman gave me a leg up. Boy, was I stupid! I had a very cool idea, all my friends and family said so! But I did no research on my market. I didn’t know who my buyer was, and what’s worse I couldn’t reach enough of them to support my business. So guess what? 13 months, tons of lost time, tons of lost money, lots of tears later – big…
  • Marketing is a Verb – That Means Action

    Tammy Hawk-Bridges
    11 Feb 2015 | 7:05 pm
    If you want to grow your reach and make more money in your business the process by which you make that happen is called marketing. 1 million new micro businesses start up every year (A micro business is made up of 1 or 2 people.). 80% of those 1 million businesses won’t break 50K in annual revenue (Notice I didn’t say profit- I said revenue). Why? There are lots of reasons but in many cases marketing is the missing piece. They’re too small minded about their business. (Sorry, I’m not trying to be mean here, just honest :-).) Small Mind = Small Profits Most people will get…
  • Entrepreneur Education – Declutter To Make More Money in Your Business

    Tammy Hawk-Bridges
    5 Feb 2015 | 7:14 am
    You know what’s really cool about what I do? I get to tell people how to make more money. If they have a valid business idea, I can tell them how to build a process to bridge the gaps and be more profitable. Given the right person that’s willing to roll up their sleeves and get really serious, I can succeed every time. However, one of the things I learned first as a sales trainer back in my corporate days that still holds true today in my life as an entrepreneur mentor is that people who are messy and unorganized will struggle. You cannot build profitability in chaos. When I was a…
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    - Promodo Blog

  • Friday Catch-Up: The Much Awaited Avalanche of Brand New Launches & Releases

    Lena Ruchko
    17 Apr 2015 | 7:07 am
    Hello Everybody! We hope the work week hasn’t stripped you of all your enthusiasm and zeal because we have a lot of interesting posts for you that are worth a read. Like we said last week, the rate of acceleration … Continue reading → (Read more...) The post Friday Catch-Up: The Much Awaited Avalanche of Brand New Launches & Releases appeared first on - Promodo Blog.
  • Webinar Announcement: “How to Improve the Operation and Management of your Online Business”

    Lena Ruchko
    14 Apr 2015 | 6:45 am
    If you are an owner of online store, don’t miss our free webinar to learn how to achieve competitive advantage and work more effectively by reducing costs and increasing income at the same time. Hurry up to book your seat … Continue reading → (Read more...) The post Webinar Announcement: “How to Improve the Operation and Management of your Online Business” appeared first on - Promodo Blog.
  • Friday Catch-Up: The Imaginarium of the World Wide Web

    Lena Ruchko
    10 Apr 2015 | 8:30 am
    Haven’t you felt lately that the internet world is becoming what most of us ‘dreamed’ and ‘hoped’ for it to become almost what, some ten years ago? We can only imagine where it will lead us in the next ten … Continue reading → (Read more...) The post Friday Catch-Up: The Imaginarium of the World Wide Web appeared first on - Promodo Blog.
  • Friday Catch-Up: Google Making Headway in the Search Engine Game

    Lena Ruchko
    3 Apr 2015 | 7:02 am
    Remember how we promised we’ll make all the work related stresses go away at the end of the week with some happening internet updates? Well, as promised, here we are! Lately, Google has been overtaking the internet industry updates by … Continue reading → (Read more...) The post Friday Catch-Up: Google Making Headway in the Search Engine Game appeared first on - Promodo Blog.
  • Ecommerce Design Trends for 2015 – Interview with Rick Wilson, the President of Miva

    Lena Ruchko
    1 Apr 2015 | 7:45 am
    We are happy to have for our interview Rick Wilson, President of Miva. Miva is a provider of ecommerce software and services to small and medium-sized companies. In today’s conversation we will discuss the latest ecommerce design trends for 2015. … Continue reading → (Read more...) The post Ecommerce Design Trends for 2015 – Interview with Rick Wilson, the President of Miva appeared first on - Promodo Blog.
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    Find and Convert » Optimize This

  • The B2B Digital Marketing Journey

    Bernie Borges
    16 Apr 2015 | 6:41 pm
    The three phases of the B2B digital marketing journey illustrated in this infographic serve to describe the path or journey. The journey is unique to each B2B company and it is influenced by many factors. Discover which stage you are in and the factors to consider to get to the next phase. The post The B2B Digital Marketing Journey appeared first on Find and Convert.
  • 5 Take Aways from Social Media Marketing World 2015

    Bernie Borges
    29 Mar 2015 | 7:21 pm
    In my opinion, Social Media Marketing World has become one of the top three marketing conferences in the U.S. Approximately 2,500 people descended on the scenic city of San Diego for two-plus days of education, networking and entertainment. Following are my 5 key take aways from this amazing conference. The post 5 Take Aways from Social Media Marketing World 2015 appeared first on Find and Convert.
  • Google Mobile Search Draws Line in the Sand

    Bernie Borges
    21 Mar 2015 | 6:32 am
    Marketers are all a-buzz about the announcement by Google that a new algorithm update to go live April 21, 2015 will favor mobile friendly websites in mobile search results. All B2B marketers should be prepared. Discover how. The post Google Mobile Search Draws Line in the Sand appeared first on Find and Convert.
  • Why Social Fluency Should Be Required in the C-Suite

    Bernie Borges
    11 Feb 2015 | 1:36 pm
    Why have most CEOs mandated their marketing departments to use social, while they themselves have little or no social media presence at all? The post Why Social Fluency Should Be Required in the C-Suite appeared first on Find and Convert.
  • Social Selling Tips from the Pros

    Bernie Borges
    3 Feb 2015 | 3:34 am
    These social selling pros have packed a ton of actionable take-aways in these podcasts. What's your favorite take-away? The post Social Selling Tips from the Pros appeared first on Find and Convert.
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  • You Owe It To Yourself To Practice These Self Improvement Tips!

    High Traffic Wealth Program
    19 Apr 2015 | 4:01 am
    Study up on the hows and whys of self improvement if you want to achieve the best you can in personal growth. Steer yourself in the right direction by contemplating the tips in this article and properly applying them to your personal development. Get as much work done as you can during the day. One […]
  • Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good

    High Traffic Wealth Program
    19 Apr 2015 | 3:15 am
    Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good This book shows students and practitioners how to develop social marketing programs through a simple, six-step process of strategic planning and design. Nedra Kline Weinreich starts by introducing the concept of social marketing and then walks the reader through each of the six steps […]
  • Excellent Advice For Any Website Marketing Strategy!

    High Traffic Wealth Program
    18 Apr 2015 | 8:29 pm
    Internet promotion is one of the most efficient ways to attract the biggest number of customers to your site and to grow your business. Whatever your product or service is, this article will give you some great tips that can help you market it online. You will be well on your way to becoming a […]
  • How to Use Facebook for Business – Your Quickstart Guide for Getting Customers Fast (Social Media for Business 1)

    High Traffic Wealth Program
    18 Apr 2015 | 7:15 pm
    How to Use Facebook for Business – Your Quickstart Guide for Getting Customers Fast (Social Media for Business 1) Using Facebook for Business & Getting Sales Perhaps you’ve heard that Facebook marketing can help you get customers… but you can’t believe all of the hype and noise? Or you’ve considered using Facebook advertising for your […]
  • Nuggets Of Wisdom For Successful Gold Investing

    High Traffic Wealth Program
    18 Apr 2015 | 6:41 pm
    The price of gold may be constantly changing but the trend is always upward. The gold market is always hopping, whether you want to buy, sell or trade. When the economy hits hard times, gold often starts going even higher. Continue reading this article to learn the basics of the gold market. Changes in the […]
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    Mallee Blue Media

  • How the Experts Increase Traffic to Their Website

    David Trounce
    14 Apr 2015 | 6:52 am
    OK, to begin, I should qualify what I mean by Increasing your website traffic. By web traffic, I don’t simply mean more visitors to your website.  For $5.00 you can get software on Fiverr for a whole bunch of site visitors. The kind of traffic I want, and you want, is qualified traffic. Web Traffic that […]
  • How Cheap SEO Can Ruin Your Small Business

    David Trounce
    1 Apr 2015 | 11:39 pm
    Low Budget SEO Services are appealing. I get that. You shell out $350.00 and hope for extraordinary results. It’s temping to offer them and even more tempting to take up the offer of a cheap SEO Service. But the service fails. Not only is it a failure from the outset, it continues to fail the more […]
  • How to Get more Traffic to a Website Long Term

    David Trounce
    16 Mar 2015 | 9:07 pm
    I have been working on ways to build and boost traffic to websites for some years. Every other week I read of the latest techniques and tips for Boosting Traffic. Some good. Some of them are rubbish tactics that take business nowhere. Other strategies turn out to be long lasting Gems. Increasing Traffic, provided it […]
  • Using Pinterest to Build Traffic for Small Business

    David Trounce
    16 Mar 2015 | 12:05 am
    So, you’ve got your Pinterest account all set up with pretty pictures and boards. Now, what to do, what to do! How do you get those boards to boost and increase your website traffic? In this article I have rounded up the best minds on the subject of how you can increase traffic using Pinterest […]
  • Recovering First Page Google Rank after a Penalty

    David Trounce
    2 Mar 2015 | 3:40 pm
    Can you recover your first page rankings in Google after a Google penalty caused by an algorithm update? The answer is yes, you can. While we can’t guarantee an outcome (not owning Google and all), we can take steps to put you in the best possible position to return to the first page of Google […]
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    SixtyMarketing » Blog

  • How To Add A New Blog Post

    Kev Massey
    31 Mar 2015 | 8:24 am
    Adding quality content to your website on a regular basis is great for your SEO as Google loves amazing blog posts and WordPress is a great platform for blogging. In this WordPress Tutorial I will show you how to add a new blog post on your WordPress website.Before i start, I will run over some important points to attract more readers for your blog post. As I mentioned, Google loves amazing blog posts that attract readers, social shares and backlinks. Adding posts just for the sake of it is completely pointless and will not improve your relationship with Google at all. If you haven’t…
  • 5 Ways To Use Social Media To Get A Job

    Kev Massey
    23 Mar 2015 | 1:03 am
    Social media has changed our lives in the last decade and not just in the world of entertainment and communication. It can also be pivotal for those of us looking for a job. In fact, for a lot of us nowadays social media can be at the centre of our efforts to land that dream role. So, we thought we’d compile some great tips to help people not in the know on how to do the same.LinkedInIf you’re a newbie to the scene you may not have used LinkedIn, this is something that’s especially the case for university students. For students LinkedIn may be a bit of an intimidating place –…
  • How to Optimise your App for the App Store

    Kev Massey
    13 Mar 2015 | 2:10 am
    Building an app and adding it to the app store is no guarantee that it will be found. Optimising for the App store is a must and there’s a notable overlap between this form of optimisation and traditional SEO. So, here are some tips on the factors that impact on ranking in the app store and how to use them to get your rank up there.On Page FactorsThere are numerous on-page factors used to determine the position of an app in the app store. However, some are far more important than others and this can account for a lot of positions in the rankings. Here are some of the major ones:The App…
  • 4 Ways to Protect Your Business Phone

    Kev Massey
    2 Mar 2015 | 4:39 am
    You’ll be hard pushed to think of someone that doesn’t own a smart phone, tablet, or laptop. In today’s technically advanced world, it’s not an unfamiliar site to see children even as young as 6 confidently using a smart phone!As a direct result of this increase in popularity, mobile phones are big business, with high profile brands such as Apple and Samsung constantly bringing out new, technically advanced models. There’s always a demand for faster, smarter features that allow you to carry out everyday tasks such as banking, emailing, shopping and even updating your social media…
  • 7 tips for starting an eBay business

    Kev Massey
    27 Feb 2015 | 8:43 am
    The advent of the internet and online shopping platforms such as eBay, has paved the way for new opportunities when it comes to setting up sustainable online businesses, allowing you to connect with customers all over the world. Anyone can do it and it is quick and easy to do – if you know how!Known as an easy-to-use platform to sell and buy an expansive range of new and used products, eBay has continued to evolve at a rapid pace – allowing people to run sustainable and lucrative businesses from the comfort of their own homes.From clothes, electrical goods, and antiques to cars…
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  • Google Algorithm Update: Appearance of Mobile URLs in Search Results

    Abby Stewart
    17 Apr 2015 | 2:09 pm
    Google announced yesterday that they are making another update to their algorithms, this time to the ones that determine the URLs displayed in search results on mobile devices. The objective was to generate search result information that better reflects the names of the websites in order to help mobile searchers understand their results more clearly. Google’s solution is to use the real-world name of the website instead of the domain name in mobile search results, as well as to display the URL structure of websites in a “breadcrumb-like” format to help searchers understand their…
  • 14 Great Things to Do in Norfolk While Attending #VRMAEast

    Abby Stewart
    17 Apr 2015 | 7:58 am
    Are you attending the VRMA 2015 Eastern Regional Seminar in Norfolk, VA at the end of April (April 27-28)? This educational networking event is sure to be a great opportunity for vacation rental professionals in the region. Concurrently, Norfolk has a nice collection of unique restaurants, cultural happenings, and an interesting history that can make for an exciting experience! Make the most out of your trip to the VRMA East Seminar by checking out some of these places during your down time for an authentic Norfolk experience. Paveya will be there and we’d love to meet you, so be sure…
  • 4 Things Baseball Can Teach Us about Home Builder Marketing

    Thomas Bruce
    16 Apr 2015 | 1:53 pm
    The home building industry of today is extremely competitive. This competitive market, while exciting, can also be stressful as home builders know their time to impress potential home buyers is limited. Any misstep in building customer relationships could cost you a sale. In fact, the sales and marketing game is as intense a game as any. Take baseball for example.  As with baseball, it’s important to remain focused and make sure that every move helps you achieve your goal. If you think about it, many concepts that make a successful baseball player are pretty relevant for home builders,…
  • The #1 Mistake Vacation Rental Companies Make with PPC

    Abby Stewart
    9 Apr 2015 | 2:27 pm
    Many vacation rental companies who use PPC advertising like Google AdWords make one very critical and common PPC mistake. That is, they send everyone who clicks on their PPC ads to their website’s home page. Why is this such a big mistake? It’s because your home page offers the user too many options, which makes it less likely that they will take the action you really want them to take. Instead of sending them to your home page, you should link each ad to a page on your website that is very closely related to the subject of the keyword targeted by the ad. For example, when searching for…
  • How to Find Last Minute Inventory for Late Bookers of Prime Weeks

    Guest Author
    9 Apr 2015 | 11:35 am
    Enjoy this guest blog post byMickey Kropf, co-founder of VacationFutures Peak seasons – from the end of summer to winter holidays to school vacation weeks – can make a major difference for property managers’ annual productivity given the endless consumer demand for rentals.  Managers tend to fully rent out their existing properties during these prime weeks far in advance, however consumer demand for rentals tends to continue all the way up until the last minute and such “late bookers” are willing to pay a premium to rent.  This common scenario begs the question: how can…
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    Inbound Marketing Blog

  • 50 Totally Un-Boring Ideas for Social Media Marketing Content

    Bill Faeth
    18 Apr 2015 | 5:29 am
    Blog post link. News article link. Infographic link. YouTube link. Yawn. Raise your hand if you’re guilty of occasionally getting a little bit, well, routine with your social media content. It happens to many of us. Social media networks reach some 82% of the world’s population currently. However, nearly half of all social users can feel more than a little fed up at times. Some 41% recently reported feeling annoyed with social media posts, and expressed intent to spend less time on Facebook, Twitter, Pinterest, and other networking sites. If your brand’s content has gotten too…
  • Real-Life Confessionals: 5 User Experience Mistakes We’ve ALL Made

    Bill Faeth
    17 Apr 2015 | 5:05 am
    How does your website appear to first-time visitors? If you’re not entirely sure, you definitely should be. Some 96% of first-time visitors to your company’s website aren’t ready to make a purchase. If your website is slow to load, difficult to navigate, or just plain ugly, you might be out of luck. It could be their first and last visit. The world’s most effective websites have no learning curve. They’re attractive, wicked fast, and funnel users seamlessly towards high-quality content resources. These awesome websites are actual conversion machines. Most of us know an attractive…
  • 5 Colossal Ways Content Marketing Will Change in 2016

    Jasmine Henry
    15 Apr 2015 | 5:06 am
    26% of all marketing dollars in the US are now directed toward custom, branded content, according to the latest research by the CMO council. Considering that content marketing was in it’s infancy stages just a decade ago, this fact is absolutely staggering. As organizations continue to invest more heavily in all forms of digital content, from white papers to custom videos, it’s no secret that the field is changing very rapidly. It’s no longer considered novel for a company to have a blog, or send gorgeous, visually-stimulating emails about deals and sales. It’s the norm. If your…
  • 15 Quick Tips for Building an Online Community

    Bill Faeth
    13 Apr 2015 | 5:06 am
    How common is online community? Well, there are something like 4 million or more businesses with brand pages on Facebook. However, only several thousand of these companies have more than a million fans. How many of these brand presences are true online community? Not nearly enough. There’s a big difference between a company with a social media presence, and a company that’s managed to build a vibrant online community. Think to brands like marketer Gary Vaynerchuk, boot retailers Country Outfitters, and country singer Miranda Lambert. These are all examples of well-defined brands with some…
  • Battle Ready Marketing Ideas for EVERY Stage of the Buyer's Journey

    Bill Faeth
    11 Apr 2015 | 5:05 am
    Marketers have long recognized the power of blogging to engage potential customers, and are familiar with the need to post new content on a reliable schedule. Yet it is also critical to be sure you’re posting content that is right for your audience, making your readers want to engage—to share on social media and discuss with friends and colleagues—and opening the door to becoming leads in the sales pipeline. Engaging leads Raising awareness is an important first step in drawing potential leads to your site. This is an opportunity to position your business as a subject matter expert and…
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    7eye Technologies Blog

  • Benefits of Content Delivery Network (CDN)

    7 Apr 2015 | 5:24 am
    The content delivery network (CDN) is a huge distributed system of the servers that deployed in numerous data centers over the Internet. The aim of a content delivery network is to provide content to end-users through the higher accessibility and higher performance. These days, Content distribution network provides a great fraction of Internet content with the web objects such as text, scripts and graphics along with downloadable objects such as media files, documents, software and applications, portals, e-commerce, on-demand streaming media, live streaming media and social networks. So,…
  • Top Web Design Trends for 2015

    30 Mar 2015 | 3:45 am
    Web design is an art that offers stunning look to websites. It includes planning for website’s look and creation of websites. Web design includes many different types of skills and regulations regarding maintenance and designing of websites. There are different types of web design areas like web graphic design, interface design with standardized rules and proprietary software, user skill design etc. There are number of useful trends for the web design in 2015. Some of them are: 1. Typography Typography is the fine art and method of arranging style to build written language clear and…
  • Best eCommerce Platform for Online Store

    17 Mar 2015 | 3:05 am
    These days, there are various platforms available to start an online store that consists of various features. Basically, there are 2 main categories of the e-commerce platforms that are hosted and self-hosted. Hosted means the company will host your online store and the self-hosted means the available ecommerce software but you will have to use your own Website hosting. It is important to choose right platform for your online store according business need. There are some great eCommerce Platforms for online store that will be best fit for your online store. Shopify Shopify is the most…
  • Top 5 SEO and Web Designing Companies in India

    9 Mar 2015 | 5:07 am
    There are many SEO and web design companies in India which offer different types of web designing services. Even only top 10 companies got rank 1 to 10 by Top 5 companies which captured our attention are: 1. SEO.IN is an agency of online marketing in Bangalore, India with the aim to make wide-ranging services which give results for its clients and associate agencies. They offer different types of services such as Search Engine Optimization, PPC, Link Building, Social media, Reputation Management, Web design, Mobile development and some others. The company…
  • Types of Programming Languages Use in Web Development

    21 Feb 2015 | 3:26 am
    Nowadays, languages are playing a very important role in web development because there are numerous effective, easy to use and powerful languages available for development. There are different types of top programming languages for designing and development. The following are some of them: HTML HTML stands for Hypertext Markup Language that is a programming language and use by developers of all over the world for creating the web pages. HTML is a well known liked and easy to understand programming language. Everyone is familiar with it in Web Development Company and web development world. CSS…
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    Mad Lemmings » Mad Lemmings

  • 4 Reasons Your SEO Sucks (And How You Can Learn To Be A Pro)

    Ashley Faulkes
    13 Apr 2015 | 11:38 pm
    You are probably making at least 2 of these horrible SEO mistakes and your rankings are suffering as a result. So in this post I am going to show you why your website is like a dead body. Let me clarify. That is a part of a fun quote I read at SMMW recently: The best place to hide a dead body is on the second page of Google Sounds a bit like an episode of CSI! But what does it mean exactly? Almost nobody ever gets to the second page of Google, so if you are not on Page 1 of Google, you might as well not even be on there at all. Here are the stats to prove it: Image Courtesy of Moz This…
  • Mobile D-Day is Coming – Is Website Your Ready? (Or Will It Drop Massively In Google)

    Ashley Faulkes
    30 Mar 2015 | 10:20 pm
    On April 21st, Google is going to roll out one of the biggest updates ever to search. This update could impact your website massively if it is not mobile friendly. Mobile usage on the internet is increasing at an exponential rate, and now Google are not only recommending you pay attention, they are going to make sure – by penalizing you if you don’t. What is this Google Mobile Ready update all about, and what can you do about it? Mobile D-Day is Coming – What is Google Doing This Time Google has been working their way up to this for a while, but they made an official…
  • 4 Powerful Tools For Writing An Error-Free Blog Post

    Liudas Butkus
    18 Mar 2015 | 8:58 am
    In this guest post Liudas will show you 4 powerful tools that will help you make your next blog post error-free and a pleasure to read. I live in Lithuania and I speak Lithuanian. English is my second language, which I started learning very early on. I remember watching cartoons on TV and learning more and more every day. By the time I started learning English at school, I was already quite advanced compared to my classmates. Fast forward to the last year of school, I passed the final English exam at 93%. I consider that my greatest achievement in the realm of academic English language.
  • Website Redesign: My Way Podcast

    Ashley Faulkes
    10 Mar 2015 | 8:58 am
    In this post I want to show you how I rebuilt a website for a client of mine who is running a fantastic podcast. Why would you want a website redesign? There are many reasons: Your website is not mobile friendly It was designed over 5 years ago and needs a refresh Your business focus has changed You designed it yourself (or your best friend’s cousin did) and it is not that professional You get the idea. But let’s take a look at the what Michael needed…. The Website Brief Michael started his podcast from a simple WordPress Podcast Theme and found that it was no longer suiting…
  • Someone Deleted Your Website! Now What?

    Ashley Faulkes
    3 Mar 2015 | 4:29 am
    In this post I am going to show you the best WordPress backup (and restore) plugins around. Just a few weeks ago, a very nasty hacker kept trying to get into my website over and over again. Although they did not manage to take my site down, because I have some security in place, there is always a chance. As I was unable to get into my site on the day, I thought to myself: what if manage to get in and they delete everything? As a website owner, it is your worst nightmare – your website is gone, and…you don’t have a backup! Maybe someone hacked your site and deleted it. (like…
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  • Zero to 5,273 Subscribers in 90 Days

    Marc Andre
    25 Mar 2015 | 4:54 am
    It’s no secret that email subscribers are key to growing a successful online business. With that in mind, building a list of subscribers should be a priority regardless of whether you are running a blog, e-commerce site, membership site, or any other type of website. Being able to stay in touch with the people who are most interested in what you have to offer will help you in countless ways. Late in 2014 I launched a new site as a side project with the goal of selling digital products. In late December I set up a mailing list with GetResponse and took a few steps to attract subscribers…
  • Using Upsells to Boost Revenue

    Marc Andre
    11 Mar 2015 | 4:37 am
    If you are a long-time reader of ProfitBlitz you know that selling your own digital products is one of my favorite ways to monetize a website or blog. Creating and selling your own product allows you to have freedom over pricing, benefit from the reputation that you have developed, create streams of steady income, and explode your revenue through an affiliate program. And for product sellers, offering upsells or higher-priced packages is a great way to boost your revenue even further. In the internet marketing industry one-time-offers (a special offer immediately following a purchase) are…
  • How to Set Up an Effective Autoresponder Sequence

    Marc Andre
    23 Feb 2015 | 6:00 am
    Email marketing should be an essential part of any blogger or marketer’s plan. During my first few years as a blogger I didn’t even attempt to build an email list, and it was a big mistake. Over the past 2 or 3 years my email lists have become a priority in my business, and as a result I’ve seen more stability in traffic, and I’ve been able to more effectively promote my own products and affiliate products. Although I started building email lists a few years ago I really didn’t give much attention to the autoresponder sequence until the past year. Now I am using…
  • 7 Tips for Using Freebies Effectively

    Marc Andre
    18 Feb 2015 | 5:56 am
    Image designed by Vecteezy Everyone loves getting something good for free. As a blogger or marketer you can use freebies to gain valuable exposure and reach a larger audience, and the best news is that you can use freebies in just about any industry or niche. I’ve been using free downloads with my own blogs for about 5 years now, and it is a strategy that has proven to work very well for me over the years. In many cases I use the freebies to promote digital products that I sell, and I also use them for attracting traffic to my sites/blogs. In this article I’d like to share a few…
  • The Best WordPress Plugins for Affiliate Management

    Marc Andre
    4 Feb 2015 | 5:28 am
    Image designed by Vecteezy It’s no secret that selling your own products is one of the best ways to make money from your website or blog. This is especially true with digital products like ebooks, courses, and other downloadable products that don’t involve inventory or shipping. But one of the biggest reasons many people put off creating and selling their own products is because they don’t think they will be able to generate enough sales. The answer to this is an affiliate program that allows other bloggers and website owners to promote your products in return for a…
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    91 Digital

  • When Remarketing Ads Don’t Work, Try These Tips

    Conrad O'Connell
    19 Apr 2015 | 5:36 am
    It’s probably the most common form of advertising advice you hear on the internet — use remarketing. Remarketing drives huge results, they say. In my experience, it can. But, you’ve got to avoid these pitfalls that’ll have your carefully crafted advertising campaign fall completely flat. You’ll Need Top-Notch Creative This is the most overlooked area of […] The post When Remarketing Ads Don’t Work, Try These Tips appeared first on 91 Digital.
  • The Most Common Marketing Mistake Struggling Companies Make

    Conrad O'Connell
    12 Apr 2015 | 8:23 am
    I actually have a marketing degree. Shocking, I know. And, believe or not, my four years taught me very little about real-world marketing concepts. It taught me literally zero things about digital marketing. But, if there’s one thing I did learn, it was a lecture from my Marketing Concepts course during my final semester. This […] The post The Most Common Marketing Mistake Struggling Companies Make appeared first on 91 Digital.
  • 92 Callout Extension Examples To Boost Click Through Rates

    Conrad O'Connell
    15 Mar 2015 | 4:26 pm
    Google callout extensions are the bees knees of free extensions in Google Adwords. Read this post for best practices & common examples. The post 92 Callout Extension Examples To Boost Click Through Rates appeared first on 91 Digital.
  • Your Analytics Data Probably Isn’t Accurate

    Conrad O'Connell
    27 Feb 2015 | 2:59 pm
    In the world of online marketing, looking at numbers is data is about half of the job. Through the transition to digital marketing over less-trackable forms of media, business owners and marketing managers everywhere have become data-obsessed. At times, it’s easy to see why. Watching graphed lines, pivot tables, spider charts, real time visitor numbers […] The post Your Analytics Data Probably Isn’t Accurate appeared first on 91 Digital.
  • Semrush Review & How I Find New Keywords

    Conrad O'Connell
    8 Feb 2015 | 9:22 am
    Semrush (aff. link) is tool for competitive research for digital marketers. Now, there are a lot of tools that offer up competitive research for marketers, but in my honest opinion, Semrush tops the list. While there are more than a few Semrush reviews out there, I didn’t really want to break down every single tool that […] The post Semrush Review & How I Find New Keywords appeared first on 91 Digital.
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    Reputation Management Expert, Simon Wadsworth » Blog

  • Building a Reputation Online Will Help Your Business Compete with Market Leaders

    Simon Wadsworth
    13 Apr 2015 | 6:54 am
    Lloyds Bank’s latest Business Digital Index in association with Go ON UK, suggests that although progress is being made, small and medium-sized enterprises across the UK still lack the digital skills they need to compete in a rapidly modernising market. Basic digital skills rises to 77% According to the report the number of “SMEs now holding the right basic digital skills” has risen “from 75% to 77% since 2014,” however this figure varies from region to region, and across industry sectors. London is the most “digitally mature region” while the North East has seen the largest…
  • Are You Protecting Your Business from a Cyber-Attack?

    Simon Wadsworth
    25 Mar 2015 | 5:32 am
    The rise of Internet technologies like social media and review sites have fundamentally changed the way we do business. Yet my experience with Igniyte has shown me that increasing reliance on electronic media makes businesses increasingly vulnerable to cyber-attacks, damaging their reputations. Every business needs to ask itself whether it is protecting itself from a cyber-attack. Cyber-attacks are on the rise The increasing prominence of digital technologies, coupled with growing reliance on their capabilities has caused cyber-attacks to rise throughout the past few years. A study…
  • No Reputation Online as Damaging as a Poor Reputation

    Simon Wadsworth
    12 Mar 2015 | 7:46 am
    Some company executives believe that staying silent will safeguard their and their firm’s reputation online. Yet having no reputation online can be just as damaging as a having a poor reputation. Company executives recognise reputation risk Deloitte’s 2014 Global Survey on Reputational Risk showed that company executives across the world see reputation as a major risk for their firm. Data revealed that 87% of company executives surveyed believed that reputation risk is more important than other strategic risks their businesses currently face. Meanwhile 88% of companies are explicitly…
  • Using Social Media for Reputation Management

    Simon Wadsworth
    3 Feb 2015 | 7:36 am
    Deloitte’s 2014 global survey on reputation risk, Reputation@Risk, suggests that 87% of company executives surveyed believe that reputation risk is ‘more important’ or ‘a lot more important’ than any other strategic risk facing their firms. It has become very important for businesses to detect and respond to things that are being said about them online, as user-generated content, such as blogs, reviews, forums and online chat, increases. Social media facts Social media has dominated the last decade helping companies and individuals to engage with other users through blogs, articles,…
  • Top 10 Tips to Refresh Your Reputation Management in 2015

    Simon Wadsworth
    30 Jan 2015 | 5:11 am
    The Rise of Online Reputation (Reputation of the Brand) According to a survey conducted by YouGov, 8 out of 10 American adults read online consumer reviews for products and services before committing to purchase with 79% trusting an online review as much as a personal recommendation. Furthermore, consumers are now forming opinions about businesses much faster than they did 12 to 24 months ago. Meaning that if you have a mixed online presence, you may lose potential clients if they land on negative links first. Be Proactive in Your Approach First and foremost, the ability to recognise a…
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  • Profit From A Legal Threat?

    Ryan Even
    2 Apr 2015 | 3:08 pm
    Profit From A Legal Threat? Check out this example of how Brian and Scott from SamCart took a negative (a cease and desist letter from a lawyer) and turned into a profit generating positive. The post Profit From A Legal Threat? appeared first on
  • Limiting Beliefs & Your Internet Marketing Mindset

    Ryan Even
    20 Jan 2015 | 5:00 pm
    Limiting Beliefs & Your Internet Marketing Mindset Leave a comment and let me know what you think of this video… Also, what do you think of this style of video (with me live-on-camera acting like a fool for part of the video and the words I’m saying on the screen for the rest of the […] The post Limiting Beliefs & Your Internet Marketing Mindset appeared first on
  • Focus On Cash Producing Tasks

    Ryan Even
    27 Jul 2014 | 12:30 pm
    If you were to write down everything you do while you’re “working” on your online business for an entire week, how many of the things you write down that you’re doing are actually “cash producing tasks”. In other words, stuff that actually makes you money? If your answer is “not enough”, you’re not alone: This video […] The post Focus On Cash Producing Tasks appeared first on
  • July 2014 Goals

    Ryan Even
    15 Jul 2014 | 12:54 pm
    Well, well, well…  At the top of last month’s June goals was Moving to Infusionsoft…  Unfortunately it didn’t work out with Infusionsoft so at the top of my July 2014 Goals is moving everything back to Aweber. I’ve also been licensing some products in some of my niche markets lately so after the Aweber move […] The post July 2014 Goals appeared first on
  • June 2014 Goals

    Ryan Even
    1 Jun 2014 | 3:34 pm
    It’s the beginning of the month and time for my public declaration of my June 2014 goals! So without further ado, here are my… June 2014 Goals I’ll be doing some traveling again in June (just like I did in May) so this my agenda of what I will be working on during June, however, […] The post June 2014 Goals appeared first on
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    Branding Media

  • .sucks Domain Under Investigation For Extortionate Pricing

    Matt Jackson
    14 Apr 2015 | 4:19 pm
    Brand Owners Being Forced To Pay Thousands For Dot Sucks Domain Or Face Negative PR ICANN, the group responsible for assigning and selling Top Level Domain (TLD) extensions, including the recent .porn and .sucks TLDs, has asked the US and Canadian trade authorities to look into the pricing and selling practices being employed by Vox Populi. While it typically costs between $5 and $20 to register a domain name, some of those registering dot sucks addresses during the “sunrise” period will have to pay as much as $2,500. A number of groups and influential individuals have complained about…
  • Dot Ping Domain Fetches $1.5m But Still Dwarfed By Google’s Dot App

    Matt Jackson
    28 Mar 2015 | 1:12 pm
    TLD Auctions Have Raised More Than $50m For ICANN, With Google’s Purchase Of Dot App For $25m The Richest So Far The Dot Ping Top Level Domain (TLD) was one of two recent domain auctions that ended, and it reached a respectable $1.5m fee. However, Google’s $25m acquisition of the Dot App domain remains the richest resolution so far. Amazon managed to secure two TLDs recently, dot buy and dot spot, bringing their spending to more than $6.5m, although this figure will be higher because of their purchase of dot coupon. For years, buyers and website owners have been heavily restricted to a…
  • Ultra Secure Dot Bank TLD Coming Soon

    Matt Jackson
    28 Mar 2015 | 10:56 am
    Top Level Domain Expansion Continues With Plans To Launch Secure Dot Bank Domains This Summer fTLD Registry Services has said that banks will be able to start registering new dot bank domain names as soon as May this year, and that the first .bank domains may be available for use by this summer. The dot bank TLD is only one of hundreds of new Top Level Domains, and while many of the domains will go on general sale so that anybody can buy them, .insurance and .bank TLDs, both of which will be managed by fTLD, will require verification and will offer a greater level of security. However, with…
  • Dot Com Domain Celebrates Its 30th Birthday

    Matt Jackson
    28 Mar 2015 | 9:41 am
    30 Years Since The First Dot Com Domain, Was Registered was the first ever domain name to be bought and registered by a commercial entity in March 1985, and although it has changed hands since, it remains the oldest registered dot com domain. The first dot com domain was purchased by a tech company, and the top level domain was initially meant only to serve commercial businesses. However, its popularity stems from the fact that any company, any individual, or any investor can snap up their choice of domain name. Dot com retains more than 40% of market share in…
  • Taylor Swift And Microsoft Aim To Protect Their Brands

    Matt Jackson
    27 Mar 2015 | 7:38 pm
    Deluge Of New Top Level Domains Causing A Stir With Celebs And Brands Taylor Swift, Richard Branson, and Microsoft have taken steps to try and proactively protect their reputation, buying new top level domains like,, and Many brands are following suit, as they are forced to decide whether to ignore the potential negative branding or pay to buy up TLDs like dot adult, dot porn, and dot sucks. New Top Level Domains In reality, hundreds of new top level domains have been made available in recent months, including the likes of .London and…
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    Social Media Agency

  • Getting Your Hashtag To Trend

    Serena Chan
    13 Apr 2015 | 2:34 am
    Have you ever done an #ootd? When was the last time you created an #epic hashtag that everyone wanted to use? Did you know that there’s a hashtag(#) in Hashmeta’s story? Hashtags may sometimes seem unnecessary especially when marketers are overusing it for every single word in a simple sentence. However, they extremely useful in allowing trackback to certain content based on a few simple keywords. Apart from that, it also allows businesses to reach out to potential customers using hashtags. If you are wondering, here is a simple question that may provide some insights: Would you use a…
  • 6 Types Of Blog Posts You Can Write Today To Get Your Blog Going Again

    Woon Lan Ang
    22 Mar 2015 | 1:17 am
    Ever wonder why someone can write 8 blog posts per week when you can’t even finish one blog post per fortnight? Well… me too. For most of us, our passion for content writing is comparable to fireworks — it burns brightly and fiercely in the initial stage of passion, and quickly fizzles out within seconds, or in our case, days. And part of the reason is due to the lack of content to write. Or so we think. Most of us just aren’t too sure what content we can write. So I decided to look at the different type of articles on the web and realised there are about 6 general types of blog posts…
  • How To Write Headlines That Get Clicks

    Woon Lan Ang
    15 Feb 2015 | 7:13 pm
    Every 60 seconds, there are 216,000 Instagram updates, 277,000 tweets, 2,460,000 content shares on Facebook,and hundreds of thousands of other content being shared across other social networks and messaging app. So how are you going to get your readers to read the article you took hours to research, write, and edit? Headlines. And it is becoming more important with each new social platform. Being inundated with hundreds, if not thousands, of updates every day, the average person often only skim through their social updates in search of contents that interests them at first sight. You…
  • Best Chinese New Year Ads 2015

    Nadirah Norruddin
    14 Feb 2015 | 6:46 pm
    With Chinese New Year round the corner, billions worldwide are ushering in the year of the goat with much excitement and zest. This is not without bouts of nostalgia as we reminiscence on lost memories, childhood and the importance of familial ties. These sentiments are visually captured with the help of marketing giants from Apple to McDonalds and also some regionally produced ones by OWL and Be warned though, the following advertisements are bound to bring a tear to your eye. #1 CCTV English’s “Celebrating over 4,000 years of tradition” CCTV English effectively encapsulates…
  • Off-Page SEO In 2015: Do Things Different

    Gaurav Sharm
    12 Feb 2015 | 8:59 pm
    Search engine optimization is an ever-changing field. Big or small, significant or insignificant, this field is always bombarded with new revolutionary modifications and inventions. Sometimes people in the SEO industry don’t even realize that whatever they have learned about off-page SEO could be outdated in 2015. To understand it better, let’s go some years back and analyze what was happening to SEO: People were following the conventional methods like article spinning, link exchange, excessive directory submission, and social bookmarking. Some people were even using black hat techniques…
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    Think Landing Pages

  • Put Constant Contact On Your Landing Pages

    10 Apr 2015 | 12:50 am
    If you want to put Constant Contact on your landing pages you are limited to using Constant Contact’s share method or a third party plugin/service. Here is a tutorial that shows you how to use the share method, Third party services Form Stack
  • Installing Simple Maintenance Mode Pro

    2 Mar 2015 | 10:37 am
    Installing the Simple Maintenance Mode Pro Plugin Please Read:  If you have a previous version of the Simple Maintenance Mode  installed, including the free version, deactivate it and uninstall it before installing the new version. 1.  You will receive an email with the download link once you have finished the sign up process. 2.  Right-click the download link and save the file, (version number may be different), to your hard drive. 3.  Login to your WordPress site and go to Plugins>Add New. 4.  Click on Upload in the sub-menu on the Add New…
  • Setting Up Mailchimp on Your Landing Page (updated)

    24 Jan 2015 | 11:07 pm
    1. Click on List in the main menu on your Mailchimp account Dashboard.         2. Click on the down arrow next to Stats for the list you want to your visitors to subscribe to. Then click on Signup Forms.               3. Click on Embedded Forms         4. Scroll down until you see the Sub-heading, Copy/Paste onto your site. Select all the code inside the box. Clicking inside the box should select it all. If not, click inside the box and press Ctrl+a. Then copy the code to your clipboard with Ctrl+c. 5. Past the code…
  • Add Google Analytics To Ultimate Landing Page Pro

    4 Jan 2015 | 5:01 pm
    1. Click on the admin link on the top of the Google Analytics menu. 2. Select your website from the property dropdown. Then click Tracking Info>Tracking Code 3. Highlight and copy your Google Analytics tracking code. 4. Go the your landing pages Settings page (Settings>Landing Page Pro Options). Paste your tracking code in the Custom Code/Analytics box and save.
  • Responsive Image Landing Page With Email Form On Top Of Image

    2 Dec 2014 | 10:52 pm
    The Ultimate Landing Page Advanced plugin does some amazing things out of the box. But sometimes you want to accomplish something that requires a little bit of coding. In this tutorial, I will show you how to place an image in the center of your landing page and position an email form on top of the image. The image will be responsive so it will look correct when resized and placed on mobile devices. First, we need to turn off the default email form. Select Custom from the Email Management drop down. Next, place your custom email form code in the Custom Email Form for Shortcode box. Next, put…
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    Internet Marketing Muscle

  • Use Your Email List to Drive Traffic to Your Blog - Internet Marketing Muscle

    Bill Davis
    16 Apr 2015 | 10:27 am
    Did you know that the easiest way to drive traffic to your website is through your email list? What? You don’t have an email list? Better start one up right away! Go here –  Aweber – the best email service you will find. With that simple service, you can begin amassing tons of traffic. Here’s how: Start with one simple list. Follow the easy directions. Now, the key: Put an opt-in form on your site. It doesn’t have to be fancy. And contrary to popular “goo-roo” opinion, you don’t even have to offer a free report. In all honesty, offering…
  • Long Blog Posts Do Better Than Short Ones - Internet Marketing Muscle

    Bill Davis
    16 Apr 2015 | 10:02 am
    You may already know this – long blog posts rank better than short ones. But what is a “long” blog post? What is a “short” blog post? The good folks at SERP IQ analyzed a bunch of data and what they found may surprise you. They found that the average post length for the #1 ranked page for any given keyword was around 2400-2500 words. The #10 ranked web page had over 2000 words. NOTHING in the top 10 had anything less than 2000 words. Definitely something to think about. Now, the question is, do all of your blog posts have to be over 2000 words? I submit that the…
  • 5 Ways to Supercharge Your Website Traffic Meetup - Internet Marketing Muscle

    Bill Davis
    13 Apr 2015 | 8:23 am
    I’m having a Meetup tonight in Pleasant Hill at El Tapatio, where I will show you 5 ways to boost your website traffic. There will be a bonus report offer at the end (free of charge, but a) you have to attend and b) you have to submit a request). RSVP The post 5 Ways to Supercharge Your Website Traffic Meetup appeared first on Internet Marketing Muscle.
  • How to Download a YouTube Video That You Uploaded - Internet Marketing Muscle

    Bill Davis
    17 Mar 2015 | 8:22 am
    Here’s a simple tutorial that shows you how to download an mp4 from YouTube that you uploaded (you can use this method for Google Hangouts On Air that you broadcasted, too). The post How to Download a YouTube Video That You Uploaded appeared first on Internet Marketing Muscle.
  • How to Speed Up Your WordPress Website in 3 Simple Steps - Internet Marketing Muscle

    Bill Davis
    10 Mar 2015 | 8:01 am
    I recently gave a presentation at the Internet Marketing of the Bay Area Meetup that showed how to speed up a WordPress website in 3 easy steps. The presentation is below, shared on SlideShare. In a nutshell, here’s how you increase your loadspeeds on a WordPress website: Use a Content Distribution Network (CDN) Minify your stuff Use a caching plugin Optionally (and these are biggies but they take a LOT more time): Optimize your images before you upload them to your WordPress site (obviously, to do this right, you have to take down your existing images, run them through Photoshop to…
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    David Scarpitta

  • Being The Cheapest & Why It’s Destroying Your Business Online

    David Scarpitta
    22 Mar 2015 | 6:03 pm
    Everyone wants to save money!   I understand that this a part of human nature and especially as business owners (or potential online and offline) we always need to think about practicality and what the “cost of cheap” is!   Here’s the hard honest truth about being cheap with your business online     Especially in an economy that is unforgiving of mistakes, that one or two poor business decisions can put you in the poor house.   But your cheapness IS DESTROYING your business. Now, before I go into detail about why you should not be trying to find…
  • Should You Get a Twitter Account for Online Marketing?

    David Scarpitta
    9 Feb 2015 | 3:50 pm
    This is big news. In fact, I stopped the press on everything else today to get this featured news to you guy/gals. As you may already know, many of the times you will hear the term “Social Marketing” being thrown around. And really, it’s a bit of broad useless term to throw around in itself. Because “being social” is so much more than just having an social account and trying to sell yourself all day to people that don’t know you. BUT THIS NEWS CHANGES EVERYTHING!               In the below, is an excerpt for the Bloomberg…
  • New Year’s Cheap Juice Extractor Review

    David Scarpitta
    2 Jan 2015 | 4:08 pm
    So for everyone out there who are looking to up their game physically for 2015, we’ve got something great for you!     Health is Wealth my friends, and if you want to be successful in business no matter what market you may be in you have to treat your body right!   So I am starting the year off with this cheap juice extractor and my review of this extractor in action “juicing up” some of my favorite fruits and veggies.   So what type of juice do you need to lose weight and feel great .   Try some of this:     I’d be happy to hear what…
  • How to Improve Your Small Business for 2015

    David Scarpitta
    29 Dec 2014 | 5:24 pm
    A  New Year, equals new opportunity.   On a quick personal note, when I owned and operated a brick and mortar small business location in NY, I always believed the New Year to not only be a time for “personal resolutions” but also a clean slate for “business resolutions” as well.   With that in mind, 2015 is here and I presume that many entrepreneurs, small business owners, CEOs, self employed contractors or any business oriented individual that sees everyday as an opportunity towards growth are looking at this year as another clean slate to build their…
  • Are You The Best According to Google?

    David Scarpitta
    19 Dec 2014 | 3:59 pm
    We all want the recognition.  We want to standout, we want to be credited for “being the best” at what we do.   And when it comes to your business, you want to be shine even brighter.   Nothing says “the best” with a pat on the back from Google.   But Are You the Best According to Google?   As of late, I’ve had alot of consultations with businesses about wanting to be “the best” in what they are doing. Now, as you all know that having a good re-designed site, good concept and quality of content for your site users is important,…
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    Ignite Visibility

  • Game Changer, Chrome 42 to Show Warnings for non-HTTPS

    John E Lincoln
    15 Apr 2015 | 1:00 pm
    On Monday, Google’s Ilya Grigorik posted a stern reminder that Google Chrome will start displaying warnings for websites that don’t hold a verification for HTTPS in Chrome 42 (make sure yours is up to date). Also, sites that are non-HTTPS will be flagged as vulnerable. Game Changer, Chrome 42 to Show Warnings for non-HTTPS This anticipated move comes after a proposal from the Chrome Security Team to gradually visibly mark non-secure websites on Chrome in 2015. Google embraced this move to clearly alert users to the fact HTTP sites provide no data security in order to allow internet users…
  • Ultimate Guide to Search Engine Friendly Pagination

    John E Lincoln
    14 Apr 2015 | 1:19 pm
    Pagination is often one of the least favorite aspects of SEO because there are various formats that can make your head spin. Eventually, pagination is something every webmaster will have to address because it’s an important element to SEO, which produces huge implications for rankings, conversion rates and website usability. Websites are a series of templates and it is critical to understand how pagination is seen by the search engines in those templates. Although many typically believe it’s not something you need to worry about if you have a smaller website, any website, no matter the…
  • Guide to rel=”alternate” for Mobile Subdomain Optimization

    John E Lincoln
    13 Apr 2015 | 1:38 pm
    As mobile usage continues to skyrocket and search engines increase their focus on mobile-friendly ranking, you’ve probably noticed that we’ve been working to bring you even more ways to ensure that your website is optimized for mobile devices. And while Google and many of us in the SEO world strongly encourage implementing responsive design where possible to improve both search performance and user experience, we realize that in some cases this isn’t always an option. Guide to rel=”alternate” for Mobile Subdomain Optimization For some businesses, it still makes sense to create…
  • Why Inbound Marketing Is the New External Linking Strategy for SEO

    John E Lincoln
    9 Apr 2015 | 1:00 am
    If you read my up-to-date guide on external linking for SEO the other day (if not, check it out), one of the major themes you probably took away from it is the importance of creating great content. As both people and search engines like Google become increasingly wary of cheap ploys to lure clicks, it becomes increasingly critical for companies to develop a solid inbound marketing strategy to drive traffic, create conversions and build a brand. Why Inbound Marketing Is the New External Linking Strategy for SEO By creating great content and finding smart ways to distribute that content to your…
  • All the Different Types of Blog Posts You Can Do

    John E Lincoln
    8 Apr 2015 | 2:28 am
    Content marketing is a huge avenue with proven results, but it’s takes more than creating a basic blog posts to generate results. With 164 million blogs and most receiving less than 1,000 visitors per month, it takes a variety of great posts to drive traffic. Standard posts get boring very quickly, causing your readers to slowly stop reading. But, with a variety of blog posts, you’ll have fresh exciting content that’s appealing and provides resources to your readers to satisfy their cravings. All the Different Typesof Blog Posts You Can Do The How-To Post In today’s world, internet…
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    Biz Lab Online

  • Debunking the 12 Most Common Social Media Marketing Myths

    18 Apr 2015 | 6:22 pm
    Let’s face it, just like everything else out there; the internet is filled with numerous misconceptions and myths about social media marketing. While most of these myths are downright crazy, many marketers have held onto them. With social media changing and evolving rapidly, it’s usually difficult to stay updated with the latest information. That is why we have put together debunking the 12 most common Social Media Marketing Myths... The post Debunking the 12 Most Common Social Media Marketing Myths appeared first on Biz Lab Online.
  • How To Tap Into Your Super Powers

    7 Apr 2015 | 1:01 am
    In this episode, we are going to discuss tapping into our super powers. Yes it's all about mindset and being peak physical condition. If you are not in peak mental and physical condition you are setting your business up for epic failure... The post How To Tap Into Your Super Powers appeared first on Biz Lab Online.
  • Costly Online Marketing Mistakes to Avoid

    5 Apr 2015 | 6:52 pm
    Costly online marketing mistakes to avoid. Who said marketing your brand online has to be expensive or difficult? With a little creativity, you can create a lot of interest in your company, which will in turn bring you a lot more traffic to your online web business, leads, customers, and money. However, while achieving these results would be awesome, several businesses make some silly mistakes in terms of online marketing, mistakes which can be easily avoided. Therefore, I thought it was finally time to come up with an article that would highlight these common mistakes as well as ways to…
  • How To Launch A New Product Online

    30 Mar 2015 | 4:17 pm
  • How To Start A Web Business For Dummies

    28 Mar 2015 | 5:26 pm
    How to start a web business for dummies is not a new strategy, it’s a strategy for success. So what do you need to start a web business?... The post How To Start A Web Business For Dummies appeared first on Biz Lab Online.
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    IndigoVerge » IndigoVerge

  • Hydrogen Vehicles vs. Electric Vehicles

    Ilia Iordanov
    1 Apr 2015 | 5:40 am
    Today I watched a very interesting video about the efficiency and the environmental impact of both the Hydrogen Fuel-Cell Vehicles (HFCV) and Electric Vehicles (EV). The presenter is Tony Seba – a Lecturer in Entrepreneurship, Disruption and Clean Energy at Stanford University. He managed to outline the main differences between both technologies in a very comprehensive and clear way. I’ll summarize the key points below: Hydrogen (H2) is not a power source – it’s a form of an energy storage. In order to extract the hydrogen from the source material (i.e. water), we need…
  • Choosing software for managing charging stations network for EVs – the process and lessons learnt

    Ilia Iordanov
    26 Feb 2015 | 4:47 am
    In October 2014 IndigoVerge was selected as the IT partner in a project for building a network of charging stations for electric vehicles (EVs). Our responsibility was everything IT such as consulting, evaluating different software solutions, tests, upgrades, deployment, integration, mobile apps, support etc. But, our first and probably most important task was to find the least expensive (in terms of money and time) way to give the business a start so we can figure out whether it’s viable at all. So in this post I’ll explain the approach we followed, and hopefully you’ll find something…
  • World Economic Forum research of the Industrial Internet of Things (IIoT) potential

    Ivan Dragoev
    6 Feb 2015 | 1:12 am
    While Internet of Things was appointed by Gartner as the most hyped technology in 2014, I believe that Industrial Internet of Things has even bigger potential and will change the business models in the industry entirely in the next decade. World Economic Forum in collaboration with Accenture released a research paper “Industrial Internet of Things: Unleashing the Potential of Connected Products and Services” which brings more light to the future based on the IIoT. Here you will find out the key points from the research regarding the business models, opportunities and problems. Continue…
  • 5 Google Analytics features you should pay attention to

    Ralli Georgieva
    4 Feb 2015 | 4:40 am
    Google Analytics is for sure the most widely used website statistics tool. Since it first rolled out in November 2005, the platform has undergone some spectacular changes so it could offer you the most targeted data about your users and their interaction with your website/app. And since it’s such a big tool, loaded with lots of features, you could easily miss some of the opportunities it could offer to you. Below I have briefly explained 5 essential Google Analytics features that will help you make the most of the platform. 1. The Users Flow Chart Users Flow is a graphical representation of…
  • 9 ways to spice up your company Facebook page

    Ralli Georgieva
    9 Dec 2014 | 1:47 am
    Are you looking for new ways to spark your Facebook fans’ interest and bring some charisma to your company page? I’ve summarized in this post 9 tips/good practices that I am using on my job as an online marketing specialist. 1) Update your cover image every once in a while You know what people say – there’s no second chance for a first impression. And the cover image is among the first things a user visiting your company Facebook page will see. So – make sure the cover image is up-to-date and conveys the appropriate message to your user. Update it to reflect new product…
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    Dynamic Yield

  • The Dialog between Data, Segmentation and Personalization and its Impact on Customer Experience

    Yaniv Navot
    12 Apr 2015 | 5:25 pm
    Orchestrate your marketing strategy wisely and serve customers effectively across all your inbound, outbound and real-time channels. The post The Dialog between Data, Segmentation and Personalization and its Impact on Customer Experience appeared first on Dynamic Yield.
  • 10 Powerful Customer Experience Stats and Insights that You Can’t Ignore

    Yaniv Navot
    8 Apr 2015 | 12:41 am
    Here are 10 must-know stats and insights to get you thinking about your current and future customer experience strategy. The post 10 Powerful Customer Experience Stats and Insights that You Can’t Ignore appeared first on Dynamic Yield.
  • Using Data to Deliver Personalized Experiences through Segmentation

    Yaniv Navot
    23 Mar 2015 | 4:51 am
    Visitor segments are the fuel that drives our marketing analysis, testing, optimization and personalization efforts towards success. Here is why. The post Using Data to Deliver Personalized Experiences through Segmentation appeared first on Dynamic Yield.
  • Top 15 Conversion Rate Optimization Thought Leaders to Follow

    Yaniv Navot
    15 Mar 2015 | 11:14 pm
    Here's the list of the top 15 conversion rate optimization experts you should watch to stay ahead of the crowd. The post Top 15 Conversion Rate Optimization Thought Leaders to Follow appeared first on Dynamic Yield.
  • 40 Step On-Page SEO Checklist

    Yaniv Navot
    8 Mar 2015 | 3:50 am
    The following 40-step on-page SEO checklist should help you conduct a thorough site audit, making sure your on-page SEO strategy is heading towards success. The post 40 Step On-Page SEO Checklist appeared first on Dynamic Yield.
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    Super Monitoring Blog

  • Make Forms Fun with TypeForm

    17 Apr 2015 | 11:28 am
    While working on the Internet every day, we come across many websites that require us to fill some forms. Be it to register for a website’s newsletters, to apply for a service, to give feedback for a product or simply to create an account, we often come face to face with online form filling. However, forms in their essence are not very interesting. Creating fields for a form or filling vertically stacked requirements for details are supremely boring tasks. Both the creators and the audience of an online form generally find dealing with forms quite mundane. However, form filling cannot be…
  • Is your website capturing enough mobile traffic? Find out with

    9 Apr 2015 | 12:17 pm
    With the progress of innovation, smartphones and tablets have captured the imagination of users across the globe in such a manner that any website which does not cater to the requirements of these devices is considered outdated. Your website might be attracting huge traffic on computer web browsers, but unless it does so on tablets and smartphones too, its impact won’t nearly be as spread out as you would like. So it is necessary to ensure that you cover all possible ends there are to make your website suitable for mobile device browsers too. From the design to the interface, touch-screen…
  • Top websites, Google searches, Facebook pages, Twitter and Google+ most followed in March 2015

    1 Apr 2015 | 9:52 am
    What was popular on the Internet in March 2015? Google top 25 search phrases Facebook top 25 Pages Twitter 25 most followed Google+ 25 most followed Alexa top 25 websites Web browsers market share.   Scroll down for Twitter TAKEAWAYS (or click here) Feel free to use this infographic on your blog or website, but please don’t forget to link to TWITTER TAKEAWAYS Top 10 searches in March 2015: facebook, google, you, youtube, craigslist, weather, news, yahoo, amazon, gmail…
  • My Web Toolkit: Rand Fishkin

    5 Mar 2015 | 9:49 am
    Last time we have interviewed the creator of Crazy Egg, KISSmetrics and Hello Bar. Today we present you a SEO Guru. Rand Fishkin is best known for creating Moz (former SEO Moz) – a popular SEO platform offering inbound marketing software, tools and resources. He also co-founded – the community for marketing professionals. Rand is very popular because of his blogs, where he shares his great knowledge: the official Moz Blog and his personal Rand’s Blog. I guess you might have heard of Whiteboard Friday – a series of short videos, full of valuable insight,…
  • Top websites, Google searches, Facebook pages, Twitter and Google+ most followed in February 2015

    2 Mar 2015 | 9:18 am
    What was popular on the Internet in February 2015? Google top 25 search phrases Facebook top 25 Pages Twitter 25 most followed Google+ 25 most followed Alexa top 25 websites Web browsers market share.   Scroll down for Twitter TAKEAWAYS (or click here) Feel free to use this infographic on your blog or website, but please don’t forget to link to TWITTER TAKEAWAYS Top 10 searches in February 2015: facebook, google, you, youtube, weather, craigslist, news, yahoo, amazon, gmail Tweet this Top 5 Facebook pages in February 2015: Facebook for…
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    SEO 5 Consulting

  • 5 Tips for Analyzing Back Link Problems

    14 Apr 2015 | 11:16 am
    Back link issues are one of the leading problem areas within floundering SEO campaigns. After checking whether their site is being indexed properly and reviewing the Google Webmaster Tools for potential penalty issues, it’s time for SEO campaign managers to focus on the leading culprit for low rankings – back link errors. Within this blog, we’ll provide five tips for analyzing back link problems to ensure sites retain their top level search performance. 1. Begin by Collecting Back Link Information Site owners should begin the link recovery process by pulling the data from their Google…
  • What You Need to Know About the Google Mobile Update

    6 Apr 2015 | 8:46 am
    On February 26th, Google announced for the first time they would be factoring in mobile-friendliness as a ranking signal on search. This announcement has led to a significant number of companies updating their websites to ensure they’re mobile-optimized ready for the change. In this blog, we’ll take a look at what you need to know about the Google search mobile update. Who Will the Google Mobile Update Affect? The new algorithm change will impact all mobile searches and in all languages around the world. This means it will have a significant impact on the mobile marketplace, as companies…
  • The 3 Most Common Google Optimization Mistakes

    30 Mar 2015 | 8:18 am
    With Google now making mobile optimization an important ranking factor within their most recent algorithm update, companies must now make sure their sites are optimized for smart phone and tablet users. But in making the transition to mobile optimized sites, site owners are making mistakes that could find them penalized within the mobile optimized site rankings. And so within this blog, we’ll outline 3 of the most common mistakes and how to undo those mistakes and secure stronger ranking on mobile platforms. 1. Unplayable Content Instead of using media that requires Flash or…
  • An Inside Look at the Unrelenting Growth of Natural Search and What It Means for Brands

    23 Mar 2015 | 11:40 am
    The latest data highlights the resounding impact SEO can have for proactive organizations. A recent Search Engine Watch study found that the average SEO-engaged brand saw its natural traffic levels rise by 19.8% year-on-year in 2014. The study also showed that natural search outperformed paid search, which helped the average brand achieve a traffic level increase of 9% year-on-year in 2014. These figures point to the continuing value of SEO and within this blog, we’ll highlight how brands can react and utilize natural search in 2015. 1. Natural Search Focus Important for Conversion Search…
  • 3 Keys to Using Keywords in 2015

    17 Mar 2015 | 6:41 am
    Effective use of keywords in SEO has become one of the most persistent and evolving challenges for marketers in recent years. With Google cracking down on the use of keywords to improving ranking, many content creators are now confused on how best to implement keyword campaigns. We know that every search begins with a keyword. But it’s the process of crafting content in response to that search query that is now becoming most important to search marketing success. In this blog, we’ll review three keys to using keywords in 2015. 1. Respond to Intent Intent is the critical factor in…
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    Web Technology Blog - Unveil the

  • How Can I Find the Right Web Designer for My Business?

    13 Apr 2015 | 7:14 am
    Over the last decade I discovered that finding the right web designer was one of the hardest things to do for a business owner. It can be a high ticket priced item and knowing if someone is competent and capable and can follow through is important to every business owner or entrepreneur who is assuming the risk of making this all important item. There is lot at stake for a business when it comes to a website… money, time, potential prospects, sales, ecommerce, automated efficiencies, messaging, branding and more. Ultimately, it comes down to risk as you choose to give money to someone you…
  • Success, Community Building, Write, Website Traffic – Rewind Saturday Re-Launches

    11 Apr 2015 | 4:45 am
    Last summer and fall "Saturday Rewind" was a massive hit… and now it’s back. I read nearly fifty articles every week online from bloggers in different genres and this is a list of just a few of them that made my personal top list of favorites. Be sure to check some of them out and connect with them on social media.....
  • Assembly Required If Online Marketing is Going to Work!

    10 Apr 2015 | 5:56 am
    Have you ever tried to assemble Lego’s? How many times have you try to build a Lego set only discover you can’t find that one missing piece because you assembled it by accident somewhere else and you don’t know which piece it even is. Or, maybe the dog ate it? Your Lego set is incomplete and worse yet, you have to start over. If you have been assembling ideas and strategies from "how to" articles but your missing that one piece, today is you lucky day. Discover what the missing piece is.....
  • How I Gain Clarity in My Business and Why I Changed My Website

    7 Apr 2015 | 5:36 am
    Every business owner wants to be successful. Me included! The desire to be the best I can be and the desire to push through challenges and obstacles to reach my purpose and mission drives me each day to research, learn, discover and think about what I’m doing and more importantly why I’m doing it. Over the last eight months I’ve become known as the guy who asks “what business are you “really” in?” What led me to this question that I love to ask? Read more and discover why I realized the clarity on my own website was lacking and what I did about it!....
  • Starting a Business and Building it for Success

    31 Mar 2015 | 7:43 am
    Over the last decade I have met a lot of business owners and entrepreneurs in all kinds of industries. The overwhelming majority of them no long exist. Many of them share a common mistake that will set them on the path to failure before they even start. Learn what that is today and what you can do to start and build a business for success.....
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    Volume Nine SEO » SEO Blog

  • The 6 WordPress Mistakes Made by Newbies

    Kelsey Anderson
    16 Apr 2015 | 2:20 pm
    WordPress is a great platform for blogging. It’s navigational dashboard allows students, moms, and small and large businesses to easily add content without ever taking a web design or development course. Unfortunately, even WordPress isn’t flawless. There are a few “gotchas!” which can throw even experienced bloggers for a loop. Here are some of the top WordPress mistakes that WordPress Newbs (or veterans) can make. 1. Changing Permalinks The ideal blog URL structure should look something like this:…
  • How to Identify Bad Links in Your Link Profile

    Katelyn Massey
    14 Apr 2015 | 2:01 pm
    Your link profile (meaning the collection of backlinks to your website) plays a major role in your search engine rankings. Consequently, bad backlinks, or simply “bad links”, can negatively impact your SEO. That’s why it’s important to identify the bad links in your link profile, and then make an educated decision about what to do with each one. What is a Bad Link? Bad links come in various forms, but in general they are backlinks that Google sees as “unnatural”. If a backlink (a link on another website that points back to your website) appears to Google as the type of link…
  • V9 Sponsoring SearchCon 2015

    Natalie Henley
    10 Apr 2015 | 9:45 am
    Volume Nine is proud to be a Black Diamond Sponsor of SearchCon 2015 which is taking place on April 9th and 10th right here in our lovely town of Breckenridge, Colorado.  The conference will cover a variety of topics including Search Engine Optimization, Internet Marketing, Social Media, and Content Marketing. The conference provides attendees an “escape to the mountains” with breaks on Friday to squeeze a few ski runs in before heading back to more high-energy and intimate settings that should allow for an exchange of search marketing ideas and strategies. “After years of leading…
  • Don’t Panic! The Only 3 Things You Need to Know About the Google Mobile Update

    Brian Lich
    9 Apr 2015 | 10:59 am
    We are just a few short weeks away from a significant mobile-friendly algorithm update set to debut by Google. Although the announcement is not altogether a surprise, alarm has still been raised among many Webmasters. What Is the Google Mobile Update?  On April 21, 2015, Google will begin rolling out the mobile update, which assesses pages in real-time on an individual, page-by-page basis.  Google also states they will “use information from indexed apps as a factor in ranking for signed-in users.” Can You Test It?  To determine if your website is mobile-friendly, multiple options…
  • Friday Fun-time: Upgrade to the New Google Hangouts

    Barb Dittert
    3 Apr 2015 | 3:46 pm
    Prior to working as a Content Marketing specialist at Volume Nine, I worked for a group of radio stations writing commercials. It was not uncommon to see people whizzing through the halls on scooters or hearing a DJ screaming his head off while on the air. It was a loud place, to say the least. When I joined Volume Nine, it was a bit of a culture shock; the world of SEO was quite different from the world of radio. The biggest difference was the noise level, it was quiet. Almost … too quiet. To me, the biggest mystery was why people communicated through Google chat services, especially when…
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    Blackhat Sparrow Internet Marketing

  • SimCity BuildIt Hack Android And iOS

    Captain Jack Sparrow
    1 Apr 2015 | 8:24 am
    On this very webpage you will find the latest updated version of our SimCity BuildIt Hack software for the Android and iOS phone or tablet devices that has the SimCity BuildIt game installed. By using our hack software you will be permitted to add 99999999 much-needed Simoleons, SimCash and Keys to your SimCity Buildit game [...] The post SimCity BuildIt Hack Android And iOS appeared first on Blackhat Sparrow Internet Marketing.
  • Attracting Web Business

    Captain Jack Sparrow
    7 Mar 2015 | 7:32 pm
    So you’ve finished building a great website and you’re ready to start raking in the profits – if you can figure out how to let the world know your business exists. Although creating an attractive website is an important first step if you plan to start your own online business, it is definitely not the [...] The post Attracting Web Business appeared first on Blackhat Sparrow Internet Marketing.
  • Is Google Adsense Still A Viable Income Option For Your Website?

    Captain Jack Sparrow
    26 Dec 2014 | 11:55 pm
    This is a question I have often pondered whilst planning and making new websites along with thinking of ways to monetize the content I produce. Here are just a few of my own thoughts and experiences when participating in the Google Adsense program as a revenue stream for my website and articles. Nearly all websites nowadays have [...] The post Is Google Adsense Still A Viable Income Option For Your Website? appeared first on Blackhat Sparrow Internet Marketing.
  • The Whitehat Way To Make Money With Youtube Videos

    Captain Jack Sparrow
    26 Nov 2014 | 2:21 pm
    There are literally thousands of methods you can use to make serious money with videos uploaded to Youtube, and can be either whitehat, greyhat, or blackhat in terms of approach. In this article I am going to focus on the whitehat methods thousands of users on Youtube use to make six figures in earnings. You [...] The post The Whitehat Way To Make Money With Youtube Videos appeared first on Blackhat Sparrow Internet Marketing.
  • Optimising Offers On PPD Networks Is Important

    Captain Jack Sparrow
    9 Nov 2014 | 10:58 am
    Have you ever found yourself wondering why you are not making as much money as you can with the successful download of files through your PPD network? Well, the answer is so simple that not many people who are members of PPD networks actually consider this when locking their file downloads behind offers from PPD [...] The post Optimising Offers On PPD Networks Is Important appeared first on Blackhat Sparrow Internet Marketing.
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    Silkstream | Web Design Blog

  • Apple App Store SEO & Keyword Research for ASO

    17 Apr 2015 | 6:35 am
    So you’ve found yourself fumbling around Apple’s iTunes Connect, looking for bits and pieces you can tweak on your app settings. You might have even read a beginner’s guide to App Store Optimisation (ASO), but are still struggling to get the wheels in motion when it comes to Apple’s App Store specifically. Well, if you have Read More The post Apple App Store SEO & Keyword Research for ASO appeared first on Silkstream | Web Design Blog.
  • What is a Google CTR Bot?

    10 Apr 2015 | 2:54 am
    We’ve noticed something quite interesting going on with our search impressions lately. At first glance, it looks a little suspicious… For smaller websites that don’t tend to get a lot of impressions, seeing huge increases like this may be normal every now and again depending on seasonal trends and efforts suddenly being thrown into search engine Read More The post What is a Google CTR Bot? appeared first on Silkstream | Web Design Blog.
  • Times When Tesco Won at Twitter

    8 Apr 2015 | 6:25 am
    Ah Tesco, we do love you(r social media team) Out of all the things you do with your free time, food shopping isn’t exactly what we all look forward to. Competitive prices, food flying off the shelves and screaming children throwing tantrums..Why, oh why would you sign yourself up for more than you already have Read More The post Times When Tesco Won at Twitter appeared first on Silkstream | Web Design Blog.
  • Best Google April Fools 2015

    1 Apr 2015 | 7:52 am
    It’s April Fools Day and no, we’re not kidding! To celebrate everyone’s favourite day in April, Google are up to their annual prankster antics. Here are our Top 3, personal favourite Google pranks this year: #1 Smartbox, by Inbox, by Gmail, by Google Ever wanted to check your post without actually having to get out of Read More The post Best Google April Fools 2015 appeared first on Silkstream | Web Design Blog.
  • Q-Cornwall’s New Website

    30 Mar 2015 | 6:47 am
    Q-Cornwall asked the Silkstream team to design a new mobile-friendly “brochure website” for them, so that they can promote their coin-operated products and services online. Who are Q-Cornwall? Q-Cornwall are suppliers of coin-operated machines, supplying to pubs, clubs and bars in Cornwall and Devon. They have a reputation for reliability, honesty and fairness and are fully Read More The post Q-Cornwall’s New Website appeared first on Silkstream | Web Design Blog.
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    Infinite Conversions

  • How to Use Urgency To Increase Conversions

    David Rosenfeld
    15 Apr 2015 | 11:02 am
    “Without a sense of urgency, desire loses its value.” — Jim Rohn — Jim Rohn Official (@OfficialJimRohn) March 6, 2015 Read that tweet one more time. The desire we want to instill in customers and the value we want to...The post How to Use Urgency To Increase Conversions appeared first on Infinite Conversions.
  • 39 Tips to Kill Conversion-Blockers and Boost Sales

    David Rosenfeld
    26 Mar 2015 | 5:00 am
    Many sites lose conversions due to unnecessary friction on their website. Friction is defined by Marketing Experiments as “a psychological resistance to a given element in the sales or sign-up process.” That’s a somewhat abstract definition. Put more concretely, friction...The post 39 Tips to Kill Conversion-Blockers and Boost Sales appeared first on Infinite Conversions.
  • The Essential Guide to Trust in Marketing

    David Rosenfeld
    18 Mar 2015 | 5:51 am
    This article originally appeared in Crazy Egg. You can see the original here. Trust. It could easily be the least understood and the most essential element for increasing conversions and extracting the maximum value from your website. Think about it....The post The Essential Guide to Trust in Marketing appeared first on Infinite Conversions.
  • 46 Ways to increase conversion rates and sales (with pictures)

    David Rosenfeld
    11 Mar 2015 | 4:01 am
    I was asked the other day to provide a link to the top fifty ways in which you can increase conversion rates. But my search came up fruitless, so I’ve decided to put together a list of my own. Not...The post 46 Ways to increase conversion rates and sales (with pictures) appeared first on Infinite Conversions.
  • Buck the trend – give automatic image sliders the thumbs down

    David Rosenfeld
    5 Mar 2015 | 9:50 pm
    Since 2013, when it comes to landing pages there’s been an ‘unwritten law’ that every landing page MUST contain an automated image sideshow. But how cool are they? Not as cool as you might think. In fact they may even...The post Buck the trend – give automatic image sliders the thumbs down appeared first on Infinite Conversions.
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    Marketing Access Pass

  • Inbound Marketing Tips For E-Commerce Websites with Tom Schwab

    Anthony Tran
    16 Apr 2015 | 4:21 pm
    Subscribe on iTunes | Listen on Stitcher Do you want to attract customers to your e-commerce website? In this episode I interview Tom Schwab, an inbound marketing expert, to talk about tips, strategies and resources to help you attract more visitors to your website and grow your online business. You don’t want to miss out on this episode! Episode Featured Guest: Tom Schwab Tom Schwab is an Inbound Marketing Expert, published author and professional speaker. He is the leader of eCommerce HubSpot’s user group and is a frequent contributor on HubSpot, Social Business Engine, Dan…
  • 10 Questions You Should Ask When Designing a Website with Anthony Tran

    Anthony Tran
    9 Apr 2015 | 3:00 am
    Subscribe on iTunes | Listen on Stitcher Are you starting a website or planning to redesign one?  There are 10 crucial questions you should be asking yourself before doing so.  In this episode I share with you the exact questions I ask my clients before I start any website design project.  These questions will benefit you to ensure that you’re thinking through marketing strategy, branding, user-navigation, conversions, etc. when designing your website. In This Podcast Episode You Will Learn: Why choosing the right color can have an impact on mood and overall design Why having too…
  • How to Get Your Spouse to Support Your Entrepreneurial Goals with Susie Miller

    Anthony Tran
    3 Apr 2015 | 8:39 pm
    Subscribe on iTunes | Listen on Stitcher Behind most successful entrepreneurs usually is a strong supportive spouse. Is your spouse or partner struggling to understand your goals and aspirations? In this episode I interview Susie Miller, a relationship expert, who is going to share with you some tips on how to get your partner on board with your business plans. Episode Featured Guest: Susie Miller Susie Miller is an expert relationship coach, published author, public speaker, and cancer survivor! For over 20 years she has helped entrepreneurs reduce stress, improve communication, and have…
  • How to Launch Any Product Using the “Lean Startup Method” with Kenn Kelly

    Anthony Tran
    27 Mar 2015 | 12:35 pm
    Subscribe on iTunes | Listen on Stitcher Are you looking to launch a product or start a company? Ever wonder how tech startups develop and create products from the ground up? In this episode I interview Kenn Kelly, who shares his experience of creating a start-up company and launching products that satisfy customers needs.   Episode Featured Guest: Kenn Kelly Kenn Kelly is the co-founder and head of operations of Never Settle, a web development company that creates WordPress plugins, apps, games and more. Kenn is an entrepreneur for both Fortune 100 and Silicone Valley startups. In This…
  • “Decide” the Ultimate Success Trigger with Jim Palmer

    Anthony Tran
    20 Mar 2015 | 3:45 pm
    Subscribe on iTunes | Listen on Stitcher Do you know what is the #1 thing that’s holding you back from being a successful entrepreneur? It’s not a tool, or a software program, or a widget, etc. If you want to achieve your dreams, you simply have to “DECIDE” to. Whether you’re just starting your online business or you have been doing it for many years, this episode is definitely for you. Episode Featured Guest: Jim Palmer Jim Palmer is actually a returning guest so make sure you check out to learn about his story. I brought him back on the show to share…
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    Multimind Group

  • Think beyond Facebook and Twitter marketing

    MultiMind Group
    19 Apr 2015 | 6:14 am
    If you think Facebookand Twitter marketing alone are enough to sustain your business, you’re wrong.  If you want to advertise, you need to know how to promote your business and understand which communication channels work best for you by giving you the maximum ROI.  But there are so many channels out there, and they leave most people confused. How does one go about picking the best channel for their business? According to the MultiMind Group, here are the best three channels for you that will allow the maximum ROI for you - Social mediaThe 2015 social media advertising revenue is…
  • Social networking facts surrounding Google+,

    MultiMind Group
    7 Apr 2015 | 7:58 am
      For this week’s social networking facts, let’s discuss the importance of Google+ as part of your social network solutions. It doesn’t matter if you’re an international brand or a small time retailer; the truth is, G+ is one of the most misunderstood and underrated social networks there are out there, and you need to be on it, today. But before we delve any deeper into the social networking facts surrounding Google+, we must understand why this social networking site was created. G+ was created with the intention of enticing first timers to create their own Google…
  • How long do SEO ranking factors take to work?

    MultiMind Group
    11 Mar 2015 | 11:41 pm
       When it comes to SEO ranking factors, there really is no fixed time period with which one can state that your web page will witness improvement. At the MMG SEO consultancy, we strive to work hard towards getting your website an SEO push as much as we can, but even then there are so many variables to be taken into account that it’s next to impossible to give a client a set time period for them to see results.  SEO ranking factors depend on a lot of things like how old your website is, what its previous SEO strategies were, the amount of content on it etc. Even if…
  • The changing face of SEO ranking factors

    MultiMind Group
    5 Mar 2015 | 5:04 am
      When hiring an SEO consultancy, be sure you hire one that knows currently reigning SEO ranking factors inside out. But to be honest, there really is no one answer to the question “How long will I see results from my SEO ranking?” That’s because SEO is ever evolving and what was true 2 years ago is not so relevant today.Not so long ago, every SEO consultancy would work by identifying the most relevant keywords for your brand’s blog or website in order to get the most traffic. There would be primary and secondary keywords which would drive the majority of the traffic to your…
  • Lenovo & Samsung for LinkedIn’s Lead generation B2B product suite

    MultiMind Group
    3 Mar 2015 | 3:49 am
    LinkedIn’s Lead generation B2B product suite is being used on a trial basis by the likes of Samsung and Lenovo. Officially unveiled in late February, their product suite aims at helping brands generate and maintain new business leads via their social networking site. This move is one of LinkedIn’s first commercial product rollouts since it acquired Bizo (a B2B marketing firm) in August 2014. The $175m acquisition was agreed to be paid in 90% cash and 10% in stock. Senior VP of product and user experience at LinkedIn, Deep Nishar, stated: “It’s exciting for us to bring…
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  • How to build an email list

    Tim Felmingham
    26 Mar 2015 | 9:20 am
    Over 70% of people who visit your website will NEVER come back. Learn how to capture them, and turn them into customers for life in this 7 day email course on How To Build an Email List for Your Business. What you will learn: Why building an email list is one of the most important things to do for your business or blog The mechanism for getting new subscribers and building a relationship with them What tools you need and how to set them up How to create Opt-in forms that really work by using Pop Ups, Slide-ins and Lightboxes How to get more subscribers — create a ‘Lead Magnet’ How…
  • AWeber vs MailChimp — which is best?

    Tim Felmingham
    26 Feb 2015 | 2:11 pm
    AWeber and MailChimp are two of the most popular email services, each with many thousands of satisfied customers and their own strengths and weaknesses. Although there are others, one of these is probably the best starting point. So how do you decide which email provider is the best for your business — AWeber or MailChimp? Why you need an email service such as AWeber or MailChimp Before we look at which is best, MailChimp or AWeber, let’s first of all take a look at why you need an email service like this in the first place. There are two main reasons: To send high-quality emails to your…
  • AdWords Conversion Tracking for Affiliates

    Tim Felmingham
    19 Jan 2015 | 8:22 am
    If you’re an Affiliate Marketer using Google AdWords to promote affiliate offers, you will want to be able to track conversions and see which of your AdWords Campaigns, Adverts and Keywords make you money. And which lose you money… That is the key to success in Affiliate Marketing — being able to scale up campaigns that work and to identify and kill campaigns that don’t, so you maximise your profits and don’t waste money on Ads or Keywords that don’t convert. AdWords does have a very good Conversion Tracking facility which works by putting a snippet of code on…
  • Living the dream 4 – More Digital Nomads share their story

    Tim Felmingham
    17 Dec 2014 | 2:12 pm
    Today, I’m going somewhere very different to meet another Chiang Mai Digital Nomad. In Part 1 of this article I explained what I’m doing here in Chiang Mai, and in Part 2 and Part 3 I explained what Digital Nomads are and introduced you to a few I have met. I’m going out to the rainforest to meet Dani Leis in a little village called Pong Noi. Dani has been kind enough to send her friend (and the best tuk-tuk driver in Chiang Mai), Rung to fetch me. Rung is something of a legend and could easily merit an article of her own… We blasted through the streets of Chiang Mai…
  • Living the Dream 3 – What’s it like to be a Chiang Mai Digital Nomad?

    Tim Felmingham
    11 Dec 2014 | 7:12 pm
    In Part One and Part Two of this article, I explained what I am doing here in Chiang Mai. I’ve come here to meet some Digital Nomads who have given up a conventional lifestyle and moved to Chiang Mai to follow their dreams. In this part, I meet two more Chiang Mai Digital Nomads who have been kind enough to share their stories with me, and tell me about their experiences doing what could be called ‘living the dream’. Abandoning the drudgery (and security) of the 9-5 job, working online instead, and using the independence that offers, to up sticks and live somewhere exotic.
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  • Alternative Methods to Monetize Your Blog after AdSense

    19 Apr 2015 | 12:41 am
    Blogging is one of the easiest ways to make money online. It is more than just posting articles or sharing stuff you have interest in. If your contents are useful and set to be SEO friendly, you can gain quick flow of visitors’ traffic. It is a good sign to tell Google that you have valuable source of information. Your website is much easier to get indexed and reach the strategic position on SERP. It means your site is healthy and ready to be monetized.Read more »
  • Get More Decent Traffic to Optimize AdSense Revenue

    19 Apr 2015 | 12:40 am
    Google AdSense has been the more familiar online money making program to bloggers. It lets you display some advertisement units on your site. If a visitor click on an ad there, you will get paid. Since the advertisements do not come directly from the advertisers, you are not going to receive the full commission. There is a portion of the set advertising budget will be Google’s revenue. It is surely larger than the one you receive.Read more »
  • Use Power of Social Media for Promotion

    19 Apr 2015 | 12:39 am
    We know that it is very important to have a website today. The website will provide a lot of advantages, especially if in it we have interesting content and can be used as a make a lot of money.The website alone is not enough to earn a lot of money, we need a plan so that the website is widely read by others so that whatever is in it could be seen by many people. Promoting sites on the Internet is very important. Read more »
  • How to Make Your Own Website in Youtube

    19 Apr 2015 | 12:36 am
    YouTube became one of the traffic for free. Each JV can use YouTube as a means of promoting business and others. As an example if you have the expertise to create a website by yourself, then you can upload on YouTube how to make a website easily. It is very easy to get greater traffic to your site faster. Why is that? Therefore, a lot of people who want to create a website with a look at the ways in YouTube .Read more »
  • Things that Can Lead People to be Banned from AdSense

    19 Apr 2015 | 12:35 am
    Many webmaster use Google AdSense to leverage their visibility in the internet, thus bringing more traffic to their site and in the end increasing their profit. AdSense has become the tool that helps people reach the success they always dream of and yet, there is always the case when someone gets banned from using AdSense. Read more »
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    Empire Flippers

  • EFP 133: Why We’re Building Our Business Abroad

    Justin Cooke
    16 Apr 2015 | 3:47 am
    When are you coming back to the US? Why do you guys spend so much time abroad? Wouldn’t it be better to build your business in the US? We get this questions quite often and thought it would be fun to do a podcast episode explaining exactly why we’re building our business offshore and why we’ve chosen the “expat entrepreneurial lifestyle”. To be clear – we have a US-based, California corporation, pay our taxes, and aren’t banned, wanted, or otherwise refused entry into the US, etc. There are just some business and personal advantages that come with…
  • Mobilegeddon: Website Owner’s Guide To Google’s Mobile Update

    Justin Cooke
    13 Apr 2015 | 4:48 am
    Are your websites ready for Mobilegeddon? In February, Google posted an announcement that there will be an algorithm change on April 21st, 2015 that will “have a significant impact”, affecting mobile searches worldwide. If you haven’t been keeping up with the latest changes, it’s worth noting that the Webmaster Trends team was quoted as saying this new update will have a larger impact than both the Panda and Penguin updates. Yikes. Both of those updates had some massive effects on the SERP’s and you should expect similar results here. Will This Affect Me?
  • EFP 132: Lessons In Startup Failure From A Harvard Grad

    Justin Cooke
    10 Apr 2015 | 4:01 am
    “Past performance is not necessarily indicative of future success.” Dave started off in a much better position than most entrepreneurs. He’d been accepted to and graduated from Harvard, had a great job and trajectory into the business world, etc. Still – he wasn’t happy. He needed some adventure in his life and so he took off to explore the lifestyle of a digital nomad. He had a TON of success to start…and then it all went away. In today’s episode, I sit down with Dave from to discuss his ups and downs with entrepreneurship. We…
  • Our Monthly Report – February 2015

    Justin Cooke
    2 Apr 2015 | 7:10 am
    Welcome to our Monthly Business Report for February, 2015. After a strong start to the year in January we took a bit of a step back in February. Ok…a big step back. To be frank – February was the worst month we’ve had to date at Empire Flippers. We’ll get into our take on the reasons for that in the details below. We’re clearly not happy with how February turned out, but there were a few lessons learned and some bright spots leading us to believe the negative trend won’t continue. As always, our goal is to share with you our successes and failures in…
  • EFP 131: Crush Your Competition

    Justin Cooke
    27 Mar 2015 | 3:59 am
    When most people think about how they’re going to crush the competition, they’re envisioning a zero-sum game. If you’re going to win, someone else has to lose. Today, we’re seeing that flipped on its head. In many industries, companies are looking at more ways they can work with their competition. Not so that they can give their competition a leg up, but because it helps grow their own business. In today’s episode, we’ll cover five thoughts we have on a new-and-improved way to crush your competition. Check Out This Week’s Episode Here:…
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  • Social Media Icons Widget

    17 Apr 2015 | 9:00 am
    Now available in a widget dashboard near you, we present the Social Media Icons Widget! No longer do you have to fiddle around with complicated HTML code to add beautiful social media icons to your blog or website. With this new widget, you can add icons for the most popular social networks in no time. The icons are linked to your social media profiles, making it easy for your readers to follow your latest status updates. The Old Way The New Way Currently, we support adding social media icons for the most popular social networks, including: Facebook Twitter Instagram Pinterest LinkedIn…
  • New Theme: Cyanotype

    Takashi Irie
    16 Apr 2015 | 9:00 am
    It’s the time of the week again, Happy Theme Thursday! We’re pleased to present a new free theme, Cyanotype: Cyanotype Cyanotype, designed by yours truly, is a monochromatic blog theme with a bold, yet simple look that sets your blog apart from the rest. Pick your favorite background color or image to lend your personal flair. Cyanotype also supports the following popular features: Custom Header, Custom Menu, Social Links, Site Logo, Featured Images, and Widgets. Read more about Cyanotype on the Theme Showcase, or activate it on your site from Appearance → Themes!Filed under:…
  • Keep Connected! Expats and Nomads Blog Around the World

    Michelle W.
    15 Apr 2015 | 9:00 am
    We don’t write blogs purely for ourselves — we write them to be read. For people who live far from family and friends, blogs serve twin readerships: they give the intrepid traveler a simultaneous way to chronicle travels for a broad audience and update those back at home. We love following the worldly adventures of these four expats and nomads, and we’re sure their friends appreciate the virtual lifeline, too! Wish I Were Here Writer J.D. Riso is a self-identified dromomaniac — a person with an uncontrollable desire to wander. Wish I Were Here is her record of…
  • Field Notes: Hispanicize 2015

    Marjorie R. Asturias
    10 Apr 2015 | 9:00 am
    Automatticians, the people who build, participate in events and projects around the world every day. Periodically, they report back on the exciting things they do when not in front of a computer. Two weeks ago, Happiness Engineers Karen Arnold, Marjorie R. Asturias, and Jamil Abreu, as well as Code Wrangler Damian Suarez, attended the sixth annual Hispanicize conference in downtown Miami, Florida. The event, which took place from March 16-20, is billed as the “largest annual event for Latino trendsetters and newsmakers in journalism, blogging, marketing, entertainment,…
  • New Theme: Lingonberry

    Caroline Moore
    9 Apr 2015 | 9:00 am
    It’s Theme Thursday, and we’re happy to present a brand new free theme for your enjoyment. Lingonberry Lingonberry is a bright, personable blogging theme by Anders Norén with bold colors and accents and a playful, modern twist. Formatted posts stand out from the rest, space for your site logo adds a personal touch, and footer widget areas for additional content give your posts and pages plenty of room to shine. Lingonberry also adapts to your device, for a flawless reading experience no matter the screen size. Get to know Lingonberry on the Theme Showcase, or give it a spin by…
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  • Internet Marketing Humor Part 3

    Vinny La Barbera
    1 Apr 2015 | 6:54 am it comes to advice, wiser words have never been spoken… “He who laughs, lasts.” This is why we’re keeping our Internet Marketing Humor series alive. Here’s Part 3 to keep things rolling and to keep you laughing…                         Special thanks to ContentVerve, SearchRead More This post, Internet Marketing Humor Part 3, is from the Online Marketing Blog by imFORZA. Enjoy!
  • Website Pet Peeves: How Guilty is Your Website?

    Vinny La Barbera
    18 Feb 2015 | 7:21 am your website contain some of the most annoying elements that continuously drive visitors away? If you’re not sure, then there’s a good chance that it does. I want to help you change that though. In this article I am going to make you aware of the most common website pet peeves, explain why they’re badRead More This post, Website Pet Peeves: How Guilty is Your Website?, is from the Online Marketing Blog by imFORZA. Enjoy!
  • 18 Content Promotion Tactics You Should Not Be Skipping

    Vinny La Barbera
    29 Jan 2015 | 7:10 am your content, even the high quality stuff, failing to attract traffic or generate business for you? The solution to your problem is most likely some much needed, but often ignored content promotion. In this article I am going to provide 18 content promotion tactics that you should not be skipping. These tactics, although notRead More This post, 18 Content Promotion Tactics You Should Not Be Skipping, is from the Online Marketing Blog by imFORZA. Enjoy!
  • Our Top Internet Marketing Articles (2014)

    Vinny La Barbera
    30 Dec 2014 | 6:44 am you miss out on some of the best Internet marketing articles from this past year? There were a ton of great marketing tips, hints and hacks published in 2014 and we like to think that some of ours made the list of the most useful ones. For that reason we have compiled a roundup of our ownRead More This post, Our Top Internet Marketing Articles (2014), is from the Online Marketing Blog by imFORZA. Enjoy!
  • 10 Step Persona Building Guide for More Effective Marketing

    Vinny La Barbera
    20 Nov 2014 | 7:03 am you frustrated with the lack of responses and results from your marketing efforts? Unless your marketing campaign results have hockey-sticked  over the past 12 months, then chances are that you’re missing a very important step – persona building. In this article you will find a complete and detailed persona building guide to help yield better,Read More This post, 10 Step Persona Building Guide for More Effective Marketing, is from the Online Marketing Blog by imFORZA. Enjoy!
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  • 6 Essential Tips to Get Your Next Article Featured on LinkedIn Pulse

    Olga Mestnikova
    16 Apr 2015 | 10:45 am
    A few months ago, I posted a LinkedIn article that received 30K+ views and hundreds of comments and shares. Several of my articles have been featured in various channels since then. LinkedIn Pulse is not only a great publishing platform for sharing industry news, tips and insights, but it also became a top source of website traffic with over 40% of our company’s website traffic subsequently coming from LinkedIn. We always include LinkedIn as a part of the social media marketing campaigns for our clients and can’t stress enough the importance of LinkedIn and the difference it has made for…
  • A Math Problem That Has Every Social Media User Puzzled

    Sjaak (Jacob) van de Pol
    14 Apr 2015 | 2:22 pm
    A math quiz which was first assumed to be for fifth grade students turned out to be a social media puzzle that caught the attention of bloggers, news channels and online users across the globe. The question asks to solve a math problem based on three simple statements and with ten possible dates. After you follow the steps in the picture it should be a simple elimination challenge. It turns out that the test is a part of the Singapore and Asian Schools Math Olympiad test that targets the top 40% of the student population. Don’t get discouraged though, since everybody is breaking their…
  • 4 Strategies for Blogger Outreach

    Alex Noudelman
    14 Apr 2015 | 7:35 am
    There are over 200 million blogs out there and that means there are plenty of sites for every niche, industry and/or topic; even the most boring ones. We encourage all organizations doing internet marketing to outreach to the ones that pertain to them because link-earning (formerly link-building) is still a very large part of SEO. There is still great value in reaching out to influencers to see if they can blog about your products and services. Here are 5 strategies you can implement to get the online publicity and public relations your enterprise needs to grow: • Host Blogger Events…
  • LinkedIn Welcomes, a Leader in Online Training

    Olga Mestnikova
    13 Apr 2015 | 9:57 am
    LinkedIn purchased, an online learning company, for $1.5 billion. With the acquisition of, LinkedIn has entered the growing marketing for online education and learning and will soon be able to provide its members with educational videos and courses to help develop new skills. “When I look at’s platform, I see a best-in-class collection of high-quality, premium content that is focused on professional skills — hundreds of thousands of videos, comprising thousands of full courses — that make it possible for anybody to easily and effectively acquire a skill…
  • Facebook Opens Its New ‘Live, Work, Play’ Office

    Sjaak (Jacob) van de Pol
    10 Apr 2015 | 6:36 am
    Last week Facebook opened its new office called MPK 20 in Silicon Valley. It is a 43,000 square foot office, which according to Mark Zuckerberg, is “the largest open floor plan in the world”. Frank Gehry, the architect, created a space with lots of small spaces where people can communicate and work together. The building is LEED Gold certified by the U.S. Green Building Council and holds a 9 acre park on its roof with walking trails and outdoor spaces to relax and work. The new building offers a workplace for 2800 Facebook employees and has a tunnel which connects the new office with…
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    Jumix Design

  • 5 Online Business Ideas To Start in Malaysia

    15 Apr 2015 | 12:03 am
    Looking to make your fortune through online business? It’s not a hard thing today consider the fact that internet is easily accessible and the population of internet users is raising tremendously over the years. There are so many types of online business running nowadays and it’s easy to get lost on what online business you should venture into. Start with something you familiar with but that is pretty saturated? Or start an online business that you have no knowledge on how to do it but it has high potential? Picking the type of online business to start with is a massive hit to the…
  • How To Build an Online Store That is Profitable

    7 Apr 2015 | 6:19 pm
    Do you have the thoughts of starting your very own online store? Good, as the barrier to enter into online business is getting lower these days, a small personal seller to a large multinational corporation can easily enter into the world of online business by simply building an online store. However, how do you make sure your online store and business is profitable? You will need to spend money upfront as investment, but can you make sure your online store will surely be profitable? Below is the check-list that you should go through to learn how to build an online store that is…
  • How Can Social Media Benefit Your Business in 2015

    31 Mar 2015 | 10:59 pm
    There are now more than 5.7 billion of social profiles on social media and the time people spend on these social media accounts for 28% of their media consumption duration. Which means, if a person spend 1 hour consuming media, they will spend at least 16 minutes on social media and the rest of the time on other stuffs, like watching a video. The rapid rise of usage on social media is something that business and marketer should not neglect. Social media gives a lot of opportunity for businesses to engage with their potential and existing customers. Although the use of social media may be free…
  • What is eCommerce and Why You Should Do It

    23 Mar 2015 | 7:39 pm
    You may have seen this word “eCommerce” several times, but do you know what is eCommerce and why there are more and more people doing it now? So, what is eCommerce? eCommerce which also commonly known as e-Commerce or electronic commerce, is the activity which involves the trading of products or services through the Internet. These activities include internet banking service, internet marketing,or buying of products through an online store. With the rapid growth of internet users population, more and more people are engaging in eCommerce everyday, no matter being the buyer,…
  • Mother’s Day 2015 Design Inspirations

    16 Mar 2015 | 2:27 am
    We are less than 1 month away from Mother’s Day, are you getting ready for it or is your business getting ready for the celebration or promotion? This is the first time we are doing a blog entry for “Design Inspirations”! We hope that all our clients and people who are reading this are able to get some idea from here, no matter you want to use it for printing, newsletter, email greetings or put it on your website! Without further ado, let’s see some of the designs that we find plausible to use as inspirations.   A paper greeting card never gets old!   Your…
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    Web Marketing Pros

  • Google Simplifies URL Structure in Mobile Search Results

    Peter Roesler
    17 Apr 2015 | 6:00 am
    Despite the maxim to the contrary, many people judge books by their covers. On the internet, consumers can discern a lot about the content on a page by it’s URL structure. The name of the page, the category it’s in, etc. can help searchers determine if a particular page probably contains the information they are looking for. To make it easier for people to quickly make sense of pages they see in search results Google is changing the way URLs are presented in mobile search. After experimenting the with idea for a long time, Google announced they will start using simplified URL structure in…
  • 8 Stats that Showcase the Growing Power of Mobile

    Peter Roesler
    16 Apr 2015 | 7:15 am
    Mobile phones have seen a tremendous growth in power and usefulness over the past 20 years. For those of us who can remember when cellphones were mounted to cars, or when a Nokia with a Snake game was the pinnacle technology, it’s easy to underestimate how useful mobile devices have become for entertainment, shopping, research, and communication (besides phone calls). Recent reports from researchers at Nielsen, INMOBI and Pew Research Center show just how important mobile devices are for consumers and vicariously, marketers. Here are eight statistics that showcase the power of mobile.
  • Study Finds Social Media Strongly Influences Car Shoppers

    Peter Roesler
    15 Apr 2015 | 7:09 am
    For something that happens very often in America, buying a car can be a challenging experience for the buyer and the retailer. Most auto sales happen as the result of face-to-face interaction with a sales person, but that doesn’t mean that there isn’t a role for technology in the industry. Many dealers know how a website can help find customers and showcase inventory but there’s more to it than that. A recent study from Crowdtap shows that social media plays a large role in purchasing decisions of modern car shoppers. In February of 2015, Crowdtap conducted a survey of 500 consumers who…
  • New Study Suggests Men Shop Online More than Women

    Peter Roesler
    14 Apr 2015 | 6:15 am
    Most business owners and marketers who have been in the business a while feel that they know their consumers, but such complacency can be counterproductive. The simple truth is that consumers change their habits rapidly and preconceived notions about behaviors can become outdated very quickly. A recent study from Bronto Software provides insights into some of the way ecommerce is changing in the modern age. Bronto Software is releasing a series of reports on consumer behavior, the first of which came out in April. The company partnered with Ipsos to conduct a survey in January 2015 that…
  • ICANN Asks US and Canada For Advice On .Sucks Controversy

    Peter Roesler
    13 Apr 2015 | 6:15 am
    A few weeks ago, we discussed the controversial .sucks domains that will go live shortly. We wrote at the time, “As the letter from Rockefeller showed, there are already powerful interests that want to shut this down.”. With just a couple of months remaining before the .sucks domain are set to go online, news about the domain is spreading amongst the business community and pressure is building on the ICANN to shut .sucks down before it goes online. To review the basics, .sucks is one the the new Top Level Domains that will is registered to a company that will control how much the domains…
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    Digital Marketing Radio

  • OMN London Meetup - 19th March 2015 - DMR #97
    12 Apr 2015 | 2:25 pm I went along to one of the biggest digital marketing Meetups in London – ONM London it’s called and asked a few attendees and speakers there for their thoughts on the state of digital marketing today. Visit to view the full show notes.
  • Social Signals SEO - LUKASZ ZELEZNY | DMR #96
    8 Apr 2015 | 2:09 pm
    Lukasz Zelezny is an event speaker, Head of Organic @uSwitchUK and self-confessed SEO, PPC & social media geek! You can also find him on LinkedIn. Read the full show notes here:
  • Digital Marketing Technology & Blogging – CHRIS GARRETT | DMR #95
    30 Mar 2015 | 1:20 pm Chris Garrett is Co-Author of the ProBlogger book and Chief Digital Officer at Copyblogger Media. You can find him over at
  • How to start an eCommerce business - PAUL RYAZANOV | DMR #94
    22 Mar 2015 | 3:13 pm
    Paul Ryazanov is an event speaker and a digital marketing expert with a focus on helping retail businesses with their eCommerce strategy. You can find him over at Read the full show notes here:
  • Google Plus for Business tips - MARTIN SHERVINGTON | DMR #93
    17 Mar 2015 | 6:22 pm
    Martin Shervington is a consultant, speaker, trainer and coach on all things Google. He’s the community manager for Plus Your Business – you can find him over at Read the full show notes here:
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    Nolan Wilson Freelance Blog | Toronto Freelance Writer | SEO | Social Media

  • Must Read For All Writers: The Copywriting Infographic

    Nolan Wilson
    10 Apr 2015 | 11:27 am
    ABC Copywriting has produced a fantastic infographic  that outlines everything you need to know about copywriting. It speaks for itself!   To view the infographic online: visit The post Must Read For All Writers: The Copywriting Infographic appeared first on Nolan Wilson Freelance Blog | Toronto Freelance Writer | SEO | Social Media.
  • Do You Really Know What You Are Doing? Time To Hand Over the Keys to Your Marketing Machine

    Nolan Wilson
    8 Apr 2015 | 3:00 pm
    So you have been plugging away at a good clip, you’re making some money, and all is good – except for the fact that you are overworked and can’t remember the last time you (or your team) actually had some time off. You are starting to realize it’s time to reassess things – maybe a change is in order. I mean, we all come to the point where we get tired of working evening and weekends, right? Maybe not yet, but it will happen to you. This is the sacrifice we make to be our own boss and have our own company. All those late nights, excessive amounts of coffee, and being “on” all the…
  • How To Manage Web Content Effectively

    Nolan Wilson
    31 Mar 2015 | 9:17 am
    Creating a website is extremely easy these days. You sign up for a service, get a host, and just start building. There are step by step tools that can help even the most inexperience wannabe webmaster put together a professional grade site in hours, something that many people who would otherwise never have dreamed of owning a site take advantage of regularly. The complicated part comes with maintaining that site. In particular, managing the content can be a stressful proposition. If you are planning on monetizing or growing your site, it is even more of a daunting take. Not only do you have…
  • Don’t Give up on Google+ Just Yet: Why it Needs to be Part of Your Social Media Marketing Plan

    Nolan Wilson
    2 Mar 2015 | 9:05 am
    Ask any online marketer what they think about Google+, and most of them will probably roll their eyes and sigh. While it’s true that some brands have great success on Google+, most marketers struggle to get their G+ campaigns off the ground. It’s often hard to find, let alone engage, your audience on G+. In fact, Forbes has gone as far as to call G+ a “ghost town”. But if you do locate your target audience and create engaging content that people want to share, G+ can take your social media and content marketing efforts to the next level. We may not like G+, but it’s an absolutely…
  • 7 More SEO Tips No Business Can Overlook

    Nolan Wilson
    21 Jan 2015 | 4:09 pm
    Last week we gave you seven great SEO strategies that have withstood the test of time – and changing algorithms. Google evaluates your website against more than 200 factors before it shows your link (or not) on organic search results, so there’s a lot you can do to make sure your website is up to snuff. That’s why we’re back with seven more SEO tips for your website. Use a Site Map You may see it as a useless, annoying page that simply lists links to all your other webpages, but search engines love site maps. Site maps help search engines understand the structure of your website,…
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    Web Brain InfoTech

  • The Latest Marketing Trend Is Mobile App

    16 Apr 2015 | 5:35 am
    With the increment in the quantity of portable applications there is an expanded interest for Mobile Application Development Services. Representatives are moving towards transforming their business into creating portable applications. Due to the notoriety of these advanced cells these application advancement organizations are flooding with profits. Mobile app development company India is knowledgeable about this industry. Those included in the web business know extremely well about all the profits that accompany SMO services India and the included focal points that one gets when Social Media…
  • Points To Ponder At Latest Marketing Techniques

    14 Apr 2015 | 2:18 am
    Online media is flooding and thriving with innovations and Internet promoting organizations are utilizing and combining these advances according to their customers' targets. Tremendousness of Internet world draws in every entrepreneur to dodge through it to tackle its target section of business sector over the length and width of universe of Internet. A percentage of the best in class systems of today's Internet showcasing organizations are-l Social systems administration locales total substance conceptualized by clients furthermore are valuable in dividing target advertise according to their…
  • Is Your Website Responsive? Make it Mobile Friendly Today !

    7 Apr 2015 | 11:48 pm
    Google announced few days before that they are going to roll out their Mobile update for websites. So, update your website and have a mobile friendly website. This is something Good and Bad both for the business owners. The Good point is that like other Algorithm updates they ddin’t make it secret and revealed before you with some extra time to work on it and fix your problem. And the bad point is that if you won’t do the same you might lose lot of traffics for your website. So, it’s time for small business owners to update their website and make it mobile friendly. What is…
  • Tips to Optimize Local Business and Get More with Google

    6 Apr 2015 | 7:51 am
    Tips to Optimize Local Business and Get More with Google To reach out more to your local audience is really a tricky job. You will have to put your extra attention in doing some local optimization work for your business. I am back here with some local business works and how local business can get more out of Google. Google Places for Business is one of the best services of Google that helps business owners to add informations about their services, contact informations with geographical locations. This helps business owners to reach more to local audience and let them update about business…
  • How Web Brain Infotech Helps Online Business with its SEO Services?

    3 Apr 2015 | 1:44 am
    Internet is your best friend to maximize your online business to users. Now day’s 95% people all across globe are using internet for studying, online shopping, tickets bookings and others. Every business owner has the one and only goal to catch million and more users to increase their business ROI. This all will happen using the best online marketing programs for your business. Among Various Online marketing techniques SEO has a special meaning and it helps business much more than others counterparts. It helps you to get Top Page Ranking as well as increase number of users to website,…
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    Elementary Digital

  • Magento Events in Europe 2015

    Gyles Seward
    17 Apr 2015 | 6:03 am
    Europe is a hotbed of activity in the Magento calendar and 2015 is no different. This year, there are three new ones starting up: Meet Magento Romania, Meet Magento Switzerland, and Meet Magento Ukraine. Meet Magento is an opportunity for people in the Magento community to get together and talk about all things Magento. With guest speakers and a road show of many developers, merchants, and solutions providers, it is a great way to get together to discuss best practise as well as meeting up with some like-minded individuals. Meet Magento isn’t the only organisation that provides…
  • Adopting Best Practice When Using Magento Extensions

    Owen Radford
    16 Apr 2015 | 8:38 am
    Extensions found in Magento Connect are what make Magento one of the best e-commerce platforms around, adding additional functionality and flexibility to the platform. But how can you be sure that you are using the ones you need? Reliability – Make sure that you choose an extension developer that has a good reputation. Check out online forums and make sure that they are available to help you with any issue. Reviews- Reviews are an excellent quality indicator of how good any extension may be. Refunds- Extensions should offer a refund for a long enough time period that you get to try it…
  • Using Cache on your Magento website

    Andy Holland
    15 Apr 2015 | 6:45 am
    Making sure that your Magento website runs quickly is very important when to comes to your business and your revenue. Slow loading sites cause visitors to quickly get frustrated and click away – never to return. It is also a SEO ranking factor and will affect where you appear on Google’s search engines results page. There are a number of strategies you can use to increase website speed: Upgrade the Server Code Optimisation Caching Upgrading your server can help with website speed. It can however be less impressive than you might originally hope. This is because slow website speed…
  • Upgrading your Magento Store: a Practical Guide

    Andy Holland
    14 Apr 2015 | 6:34 am
    Making sure that the Magento platform is up to date is essential for your store. It ensures that your site is secure and makes sure that you have all of the latest features. But how do you go about updating to the latest version? Allow Andy and our Magento Development team to explain all: For this blog post we’ll say we’re installed at /home/magtest/public_html, that the database is on localhost and is called magtest_magento to help you to understand what’s going on. Make sure that you replace these with the relevant info for your store as you follow along. Backup your Store If…
  • Avoid basket abandonment when using Magento

    Gyles Seward
    13 Apr 2015 | 5:44 am
    People will always end up abandoning baskets on your Magento site. It’s just what happens – no store can get a 100% conversion rate. There are a number of causes including overpriced delivery, poor usability, or a visitor who isn’t at the right stage in the sales funnel to actually go through with the purchase who may be just checking out prices. Take a look at our Magento Design Services that are geared towards driving your conversions. However, there are things that you can do to reduce the amount of people who are leaving baskets without going through with the purchase.
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    Blog Sortlist

  • Building Creative and Talented Teams: Why and How to Pair People Up 

    Camille Petteau
    17 Apr 2015 | 2:35 am
    Ever wondered whether you were better off working alone or in a team? Have you ever had to pair people up to work together and had no idea how to do so? Let us help you! We have the answers for you. Why pairing with talented teams is a necessity to achieve your business goals Henry Ford once said “Coming together is a beginning, staying together is progress, and working together is success” …He could not have been more right. To make ideas happen, a person needs the available resources around her. Even if one’s a solo worker, the ideas he’ll get will surely come from the…
  • Marketing Manager Luxus Maniet: “Sortlist ? Pratique, Facile Gratuit !”

    Camille Petteau
    13 Apr 2015 | 1:14 am
    Il y a peu nous sommes allés à la rencontre de Samantha ferari, Marketing Manager pour Chaussures Maniet. Compte rendu d’une rencontre riche : « Le monde des agences a fort évolué ces 10 dernières années parce que, la conjoncture économique faisant, nous réduisons les budgets publicitaires. Un euro investi doit en rapporter 2, et ce rapidement. », nous explique Samantha. Selon elle, il devient de plus en plus difficile de trouver une agence de publicité correspondant aux besoins de l’annonceur, puisqu’à présent, toutes les agences se sont repositionnées en 360, rendant…
  • SORTLIST et MEDIA MARKETING unissent leurs forces

    8 Apr 2015 | 2:59 am
    Pour un moteur de recherche d’agences de référence en Belgique  [Nederlandse Versie] Serge De Schryver, Fred Bouchar (Media Marketing) & les fondateurs de Sortlist Bruxelles, le 7 avril 2015 – SORTLIST, la jeune start-up belge spécialisée dans le “matchmaking” entre agences de communication et annonceurs, qui vient par ailleurs de lever 550.000€ auprès d’investisseurs privés pour assurer son développement international, et le magazine professionnel MEDIA MARKETING ont décidé de s’associer sur le marché belge afin de faire de la plateforme…
  • 3 Reasons Why You do Need Netflix Recommendation for your Agency Search and Selection

    Camille Petteau
    2 Apr 2015 | 5:18 am
    In today’s world, everybody knows Netflix. Or at least have heard of it. It’s a fact. Netflix has become one of the most used platforms to watch movies at home. Most of your friends use it, and you probably use it too! People love Netflix for some reasons: First, it’s obviously easy to use! Second, Netflix possess a great movie recommendations system. Based on an impressive algorithm, it will help you decide which movie suits you the best. You get it. With Netflix, you say no to these endless film decision-making sessions with friends! This leading to my point: Why such a system…
  • 7 endroits insolites pour un brief Annonceur – Agence à Bruxelles

    Camille Petteau
    30 Mar 2015 | 2:56 am
    Vous vous préparez pour un brief Annonceur-Agence et vous avez envie de changer d’air? Vous êtes au bon endroit. Le brief est toujours un moment stressant que ce soit pour l’agence ou le client… On le sait, un brief est primordial pour la bonne réalisation d’une campagne et les rencontres entre les deux parties sont également très importantes! Afin que celles-ci se déroulent dans les meilleures conditions, sur un terrain neutre et agréable, que diriez-vous d’une liste des endroits les plus appropriés pour organiser ce brief? Nous avons décidé de lancer une nouvelle…
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    eCommerce ERP CRM | Digital Marketing Agency

  • Best Custom Design Shopify Templates

    27 Mar 2015 | 8:13 am
    Gowebbaby design and develop custom Shopify Design Stores. We do have a team of expert designers and Shopify developers to design shopify templates. Please check few of the custom designs for Shopify Stores. Custom Design Shopify Pet Food Store Shopify Ecommerce Template for Maternity Store Custom Shopify Store Design for Printing Company    
  • Migrate Amazon Webstore to Magento Ecommerce Platform

    19 Mar 2015 | 8:39 am
    As, you all aware about the bad news that Amazon Webstore is going to be close soon, we have a great option to get out of this situation. Yes, if you have your own Webstore, then now with us you can migrate Amazon Webstore to Magento ecommerce platform. As the Webstore services would not be closed before June 2016, you have sufficient time to move on your business to the best ecommerce platform i.e. Magento. What we offer in Migrating Amazon Webstore to Magento? Here are some of the essential features we offer in migrating your Webstore to Magento. Import Amazon products into Magento…
  • Amazon is Going to Shut Down Amazon Webstore Services – July 2016

    19 Mar 2015 | 8:03 am
      Yes, you read it right, Amazon Webstore is going to shut down Webstore services in 2016. It’s really a bad news for all business owners, who are currently selling on Amazon webstore. Amazon Webstore is no longer open to new applicants and will be completely discontinued at the end of June next year.   No Official Reason till Now No official reason has been given. But as you can imagine, if as a seller you had invested a great deal of time getting your Amazon webstore up and running, this news would be a real blow and a massive setback for your business. It’s another useful…
  • What You Need in a Shopify E-Commerce Store?

    17 Mar 2015 | 11:16 pm
    As an entrepreneur in any field, it is very important for you to start thinking of the best ways to sell your product. A very important thing that should always guide you is consumer behavior. This is the situation where you analyze the latest trends in consumer behavior and then trying as much as possible to fill the gap. One thing that you should always consider is that of getting into online business. If you have a brick and mortar store, you should do the best you can to get your products online and then selling them to potential clients. This has seemed to work for many businesses which…
  • PHP Programming: Why A Better Choice for Web Development?

    17 Mar 2015 | 6:11 am
    In today’s virtual age of internet, reaching out to maximum number of potential customers globally is no hard task. Companies, both big and small, are opting for a website design and development that helps them enjoy an effective online presence. As the competition of web market rises by leaps and bounds, every organization wants their website to be unique and innovative so that it is capable of holding on to a visitor’s attention quickly and spontaneously. This is where PHP development is of true help that enables a professional to create various attractive websites that are…
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    Velocity Local

  • Facebook Posting Tactics that Will Increase Your Engagement

    14 Apr 2015 | 10:05 am
    Overtime, Facebook marketing has become more challenging. Crowded feeds, changes in Facebook algorithm and too much noise coming from brand competitions add up to the challenge that every marketer, old and new, are facing today. And while Facebook remains to be in the forefront of social media’s most effective platforms for marketing, the crowdedness seem to drown the interest away for marketing amateurs to find alternatives in platforms like Instagram, Pinterest and other emerging ones. However, no one can deny that Facebook is still crucial for any social media marketing campaign and…
  • Is Your Website Mobile Friendly? Preparing for Google’s April 21st Update

    8 Apr 2015 | 9:59 am
    Is your Website Mobile-Friendly? Preparing for Google’s April 21st Update With the increasing use of mobile phones for Google searches across the world, it is only expected that Google’s next algorithm update will focus on mobile. And as anticipated by experts, Google will roll out its next update on April 21st which will focus on mobile friendliness of websites.  In recent years, mobile search users experienced frustrations with websites not designed for mobile, requiring the user to zoom in, tilt, scroll left and right, and almost every possible move for a website to be at least…
  • Google +Post Ads: A Different Take on Brand Advertising

    3 Apr 2015 | 12:03 pm
    Google +Post Ads were introduced by Google in 2014 to provide an alternative method to social advertisement for businesses. Although the concept of ad posting in social networking sites is not anymore new, Google +Post Ads offer a different take on how it is offered, as well a unique mechanism to expose and promote brands.   The chief idea of Google +Post Ads is that instead of straightforwardly promoting the business or brand, it focuses on sending the brand message to the people—that is, by promoting content. Google+ posts that include links to blog posts, videos, and Google+…
  • Why Your Content Marketing Calendar Sucks and How to Fix it

    30 Mar 2015 | 12:03 pm
    Creating a content marketing calendar for your digital marketing or local marketing campaigns is supposed to help you in your content marketing efforts across various channels and platforms. However, some marketers find themselves burdened instead of eased by creating a content calendar, and realizing that it actually does not help much in their brand promotions. There are also those who feel that making a calendar just won’t make any difference in their endeavors. A content marketing calendar is designed to make content marketing easier and more effective. But why are some marketers…
  • 3 New Facebook Features Every Marketer Should Know and Use

    16 Mar 2015 | 10:16 am
    Facebook is ever evolving, and lately it added new stuff to its roster of features for better social media experience. For businesses, these features will provide new avenues to explore to better attract audience, market brands and create an impact for whooping ROI on social media campaigns. Here are some of the new Facebook features that every marketer should know and explore: 1. Multi-Product Ads Traditional Facebook ads include one image, a headline, post text, description, and a display URL. With the new multi-product ad or carousel, you can rotate several products in one ad. Every…
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    FreshMail » Blog

  • My war with Outlook…

    Łukasz Stasiak
    14 Apr 2015 | 12:40 am
    Every coder who creates newsletters and email campaigns will, sooner or later, lose his mind. The reason? Microsoft Outlook I can’t even remember how many times during my work that I’ve said to myself “Ok, everything looks great… wait second… something in Outlook isn’t right”. I’ve spent way too much time and energy trying to identify problems and find solutions so newsletters would display properly in Outlook. So what’s causing the problems in Outlook? In an earlier version of Outlook the rendering engine of Internet Explorer was responsible for the look of emails but in…
  • What’s there to like about Gmail?

    Łukasz Hardek
    9 Apr 2015 | 6:26 am
    Gmail is one of the biggest web-based internet service and keeps growing every day. You could fill many volumes with a detailed descriptions of Gmail’s functionalities, options and setting but let’s focus on a few features of interest to professional marketers. Gmail, despite drawbacks like an anti-spam algorithm that can drive marketers crazy, tries to make marketers’ jobs easier. And whether they were intentionally designed with marketers in mind or not, there are some things that make the work of email marketing specialists easier that are worth mentioning. This is a ranking of the…
  • Email marketing – still on top

    Anna Łowczowska
    2 Apr 2015 | 1:34 am
    Just a short note for you today to share something we obviously think is important. Recent research has once again confirmed what we here at FreshMail know very well. It’s something that often gets lost in the media buzz over things like social media and new ways of connecting with consumers but anyone responsible for a company’s online sales knows that is it true. So are you ready to learn what this business “secret” is? Ready to discover the truth that forms the foundation of the online strategies for successful companies of every kind around the world? Ok, here it is. Email…
  • See what email marketing can do for you! [infographic]

    Joanna Pietryka
    30 Mar 2015 | 6:23 am
    Email is everywhere! We use it at work, we use it to communicate with friends and we use it send commercial messages. Even if you use email marketing on a daily basis, you should remember that if you’re not moving forward you are moving back. You should always look for new ways to improve your email marketing strategy: analyse reports, find new channels, reach new potential customers, develop your content etc. If your actions don’t bring you the ROI you want, try to refine your email marketing strategy. In the infographic below you will find a lot to inspire you on the subject of email…
  • The best newsletter ideas for Easter and Spring

    Joanna Pietryka
    26 Mar 2015 | 6:23 am
    The days are longer, the nights are warmer and we can finally put our heavy coats and gloves in the back of the closet. Winter is gone and that means it’s time to put together a great newsletter announcing your Spring and Easter promotions. Easter certainly isn’t the biggest event in e-commerce since it isn’t directly associated with buying gifts. Still, as with other holidays, it is a great opportunity for dinner parties, house decorating and…springtime fashions and accessories. We’ve put together some great ideas for your Easter newsletter. Learn from the best! Play with eggs…
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  • books to read

    28 Mar 2015 | 12:24 am
    The post books to read appeared first on Palchoice. This post is for all those book lovers, who like to read and read and read more… I have read all these books while i was preparing for my management entrance exam. I know it sound odd but this is how i started my reading habit. This post can also help all those who are [...] The post books to read appeared first on Palchoice.
  • 15 life lessons from ancient text panchtantra

    15 Dec 2014 | 12:33 am
    The post 15 life lessons from ancient text panchtantra appeared first on Palchoice. Man quest is always to learn new things. But we can learn so many new things from our ancient history also. The ancient text is full of wisdom quotes and text. They can teach us how to live a wonderful life. Recently I completed reading the ancient Indian text panchtantra. I tell you this book [...] The post 15 life lessons from ancient text panchtantra appeared first on Palchoice.
  • 16 wake up early quotes to inspire you

    28 Nov 2014 | 10:21 am
    The post 16 wake up early quotes to inspire you appeared first on Palchoice.   Why is there  so much fuss about waking up early in the morning? Why your mother keep on pestering you from the day you started your school to get up early in the morning? What’s so magical about getting up early in the morning? Let’s get it clear that every person is different. Some [...] The post 16 wake up early quotes to inspire you appeared first on Palchoice.
  • top 9 famous quotes of chanakya

    23 Nov 2014 | 12:39 am
    The post top 9 famous quotes of chanakya appeared first on Palchoice. Chanakya was an acclaimed Indian teacher, philosopher, and royal advisor. A professor of economics and political science at the ancient Takshashila University, Chanakya is widely credited for having played the most important role in the establishment of the Maurya Empire. Maurya empire was the first empire in archaeologically recorded history to rule most of the Indian subcontinent. [...] The post top 9 famous quotes of chanakya appeared first on Palchoice.
  • 7 ways to motivate yourself for studies

    17 Nov 2014 | 6:55 am
    The post 7 ways to motivate yourself for studies appeared first on Palchoice. Do you find it difficult to motivate yourself for studies? Or do you want to find the ways to motivate your children for studies? If your answer is yes to above questions then I think you are landed on the right place. In this article, I am going to share some of the practical things [...] The post 7 ways to motivate yourself for studies appeared first on Palchoice.
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    Disruptive Advertising

  • How To Setup Gmail Sponsored Promotions

    Jenny Holt
    17 Apr 2015 | 9:38 am
    Gmail Sponsored Promotions: Email advertising users actually kind of like Let’s start with a quick background on Gmail Sponsored Promotions. They are ads that are found at the top (and sometimes the bottom) of the Promotions tab in your Gmail inbox. When a user opens the email, you’re charged for the click and they’re shown an expanded ad, which you can The post How To Setup Gmail Sponsored Promotions appeared first on Disruptive Advertising.
  • How To Make a Great PPC Landing Page From Your Website

    Manny Lopez
    8 Apr 2015 | 7:30 am
    PPC landing pages are more than just a fresh coat of paint Whats the difference between a website and a landing page? A website and a landing page serve two very different purposes. A website is usually the command center for a company. It contains all products, services, blogs, and company information spread across many pages. It exists for branding, SEO, The post How To Make a Great PPC Landing Page From Your Website appeared first on Disruptive Advertising.
  • The Ad Rank Formula Revealed

    Jenny Holt
    3 Apr 2015 | 7:00 am
    Win all the PPC Prizes By Knowing the Ad Rank formula. We thought jockeying for position would end in high school. Then we found out that high school never ends (Thanks Bowling For Soup). The ad rank formula is Google’s way of making advertisers jockey for ad position. But I’m going to tell you the secret to being top of the class The post The Ad Rank Formula Revealed appeared first on Disruptive Advertising.
  • Why Use PPC Advertising?

    Tim Gilson
    31 Mar 2015 | 8:19 am
    How PPC Advertising Will Help Your Business Take Off…If You Do It Right When I talk to prospective clients about online advertising, I get a lot of questions. Many business owners and marketing executives find themselves overwhelmed trying to decide if pay per click is the best option for their marketing spend. Between all of the traditional marketing methods available, and The post Why Use PPC Advertising? appeared first on Disruptive Advertising.
  • Setting Up Bing Ads Conversion Tracking With The Universal Event Tag

    Casey Walrath
    20 Mar 2015 | 8:12 am
    One Tag To Rule Them All. If you’ve been doing Paid Search advertising using the Bing Ads platform, you’ve probably gotten an email recently about upcoming changes to Bing Ads conversion tracking. As of July 2015, Bing Ads will no longer support or allow you to edit conversion goals created with Bing Campaign Analytics. I’m here to help you understand what’s The post Setting Up Bing Ads Conversion Tracking With The Universal Event Tag appeared first on Disruptive Advertising.
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    Welcome To The #1 Customer Flow Communication Platform

  • Radio Station Marketing in the Digital Age

    17 Apr 2015 | 4:47 am
    The radio industry is highly competitive. You are not only competing with other radio stations in your area. You are also trying to win listeners away from online radio stations and music streaming services. You need to offer listeners perks that they can’t get anywhere else. What are the benefits of listening to your radio station, besides just entertainment? Tried and true radio marketing methods like contests and community events now go hand in hand with email promotions and social media interaction. Get Listeners Involved Build engagement by creating an active experience for your…
  • 10 Questions to Ask Before You Send an Email

    Veronica Taylor
    16 Apr 2015 | 3:36 am
    Wait! Don’t click send yet. Before you blast out an email newsletter to your subscribers, there are a few last minute checks you need to perform. Answering these questions will help you avoid mistakes and keep your subscribers interested. Now ask yourself… 1. Is there anything that might be caught in a spam filter? If your email contains content that may be flagged as spam, your deliverability will suffer. Subscribers may not even receive your email at all. Make sure your subject line doesn’t contain any spam trigger words. Email clients are now sophisticated enough to…
  • How to Get Started as a Marketing Automation Reseller

    Ariel Hopper
    15 Apr 2015 | 4:31 am
    Marketing automation is one of the hottest industries to get involved in. We’re talking billions of dollars, high year over year growth and still plenty of room for new sales opportunities due to the slow-but-steady growing rate of adoption. So how do you get in on the rise of marketing automation? How do you profit from it? Becoming a marketing automation reseller is one of the best ways to take advantage of marketing automation. It is easy to add on to your current offering and it has the potential to significantly increase your revenue while building customer loyalty and retention.
  • Common Marketing Mistakes that Drive Your Customers Crazy

    Veronica Taylor
    13 Apr 2015 | 3:59 am
    Marketing is often a game of trial and error. You send out campaigns then analyze the results, test different strategies, discover what your audience likes and learn from your mistakes. You can usually recover from missteps and reengage your customers. There are some mistakes, however, that drive customers away. In order to avoid these pitfalls, you need to truly listen to your customers and provide excellent customer service. Here are a few of the most common mistakes that small businesses make and how you can prevent them from happening to you. 1. Not Making Educational Information Readily…
  • New Tools for Internet Marketing for Restaurants

    11 Apr 2015 | 6:47 am
    What methods do you currently use to get customers into your restaurant? New internet marketing tools help you reach out to new leads without increasing your marketing budget. Attract Customers on a Slow Day Bring in new customers at the slowest times of the week with special time-sensitive promotions and coupons. Automated text message reminders are the ideal way to reach customers quickly. People carry their mobile devices wherever they go and usually check their text messages within five minutes of receiving them. You can take advantage of that fact. Text messages can be triggered…
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    SoumenSiddhanta dot com

  • Make Money Online With Google Adsense (Part –8)

    Soumen Siddhanta
    17 Apr 2015 | 2:35 am
    As a demo, time-attempted Internet Company Model, there is not any denying that for the vast bulk, gaining among the principal 10 Internet Businesses as most conspicuously used online with Google AdSense ranks. Here are my own ideas on gaining with Google AdSense. WHAT’S IT UNDER ONE UMBRELLA? Given by the all-powerful Google itself, you [...] Make Money Online With Google Adsense (Part –8) is a post fromSoumenSiddhanta dot com
  • Make Money Online With Google Adsense (Part – 7)

    Soumen Siddhanta
    17 Apr 2015 | 12:57 am
    Google presented a system for the vendors wide and far several years back and since the beginning, this job is considered around the world as a standout among the remunerating thoughts for the web site masters. There are numerous sites that drive millions of guests and they are able to make a not too terrible [...] Make Money Online With Google Adsense (Part – 7) is a post fromSoumenSiddhanta dot com
  • Make Money Online With Google Adsense (Part – 6)

    Soumen Siddhanta
    14 Apr 2015 | 3:52 am
    Anybody criticise AdSense? I actually learn it often enough that it clears outside me. They say that AdSense will simply make you peanuts and that gaining with Google AdSense is much substandard compared to routines, for associate showcasing example, rundown building, and really running cost per action offers. Keeping in mind I concur that these [...] Make Money Online With Google Adsense (Part – 6) is a post fromSoumenSiddhanta dot com
  • Make Money Online With Google Adsense (Part 5)

    Soumen Siddhanta
    8 Apr 2015 | 2:22 am
    Google AdSense allow income offering to any or all measurement sites who put ads for managements and products. These ads concentrated at the web site ‘s targeted visitors, and are significant to the content on the site. When the advertisement is clicked on a small amount is paid to the web site manager. Google AdWords [...] Make Money Online With Google Adsense (Part 5) is a post fromSoumenSiddhanta dot com
  • Make Money Online With Google Adsense (Part 4)

    Soumen Siddhanta
    8 Apr 2015 | 1:10 am
    The verbalization “Google AdSense” is a term that a lot of web site supervisors are acquainted with. It is a pay version you could utilize to gain cash from your web site, by easing appropriate promotions identified onto your pages with your web site. Contingent upon the creation of the true repeat traffic as well [...] Make Money Online With Google Adsense (Part 4) is a post fromSoumenSiddhanta dot com
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    Freshrank - The Best SEO company in Mumbai.

  • Band Baaja Social Media

    16 Apr 2015 | 8:20 pm
    With the onset of the wedding season in India, you can be rest assured that you’re going to be listening to the beat of the dhol and spot quite a few over-dressed bling-clad baaraat across your city streets. This wedding season lasts till about June this year, but that’s not what we’re talking about here, this fancy celebration also teaches us a thing or two about social media. So get set and pay attention to the dhol, the baaraatis and all that bling, you might just find an idea for your next social media campaign. Make it Big If there’s one thing our Indian culture does best,…
  • 7 days remaining! ACT TODAY!

    16 Apr 2015 | 5:02 am
    Net Neutrality is the NEED OF THE HOUR more than a hot topic. It has just blazed the market within a few days and people are involving themselves in a campaign to SAVE THE INTERNET. As the Internet has simply deciphered the possibilities of people, splitting it…pinches, doesn’t it? Imagine having to pay for every image you download, yes, you read it right, every single IMAGE! However, not many know what is the whole #SaveTheInternet all about. We’re here to help you out! Firstly: Know what is Net Neutrality is all about Net Neutrality is basically where all the websites,…
  • Now, Experience Facebook Messenger on your web

    9 Apr 2015 | 4:59 am
    Facebook has been constantly upgrading its platform by introducing new features. This has helped its users as well as delivered great user-experience. On Wednesday, the platform rolled out a web browser version of its standalone Messenger App. Why is it introduced? The clear agenda behind introducing this feature is to provide a way to chat with other Facebook users without any distractions like extraneous notifications, the news feed, timeline photos, and videos and so on. Like the messenger mobile app, the web platform can be accessible via The best thing of this app is that…
  • 5 Ways To Keep Your Social Media Presence Healthy

    7 Apr 2015 | 10:59 am
    It’s a weekend! And what better way to work off the week’s stress than to indulge in some good food with pleasant company? You sit relaxed at your favorite restaurant and order a welldone steak. It arrives looking scrumptiously delicious. You pick your fork and knife and dig in only to realize it’s rare. Even though the restaurant tries to make amends, your meal is ruined perhaps with most of your day. Was it a healthy practice on their part? Would you consider going back to that restaurant? Most of all, would you recommend it to a friend? Of course not! That restaurant could be your…
  • How Facebook’s New App Can Help Your Business Go Viral!

    2 Apr 2015 | 5:27 am
    What if you had a recipe that could help your videos go viral? The internet realm has seen it all – from funny cat videos to an epic prank to street fights and so on. Imagine, having your own video go viral while thousands of users respond to it on your Facebook profile… wouldn’t that be great, especially for your business? After successfully interlacing video sharing into many of its products and services such as Instagram and Hyperlapse, Facebook has now released a new video app. The app, called Riff, is a byproduct of late after-hours work by Facebook employees and a little…
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    online super ninja

  • 3 Ways to Generate Leads Using LinkedIn Groups

    John Nemo
    19 Apr 2015 | 5:35 am
    Since it launched back in 2003, LinkedIn has undergone a remarkable transformation. From its inauspicious beginnings as a basic “careers” website with 4,500 users to a global B2B lead generation and networking phenomenon with more than 350 million members, LinkedIn has become an indispensible social network when it comes to doing business online. So how can you make the most of the fertile marketing ground that is LinkedIn? These three lead generation tips will help you maximize your efforts with the world’s most powerful business-themed social network when it comes to locating,…
  • Who Should Manage Your Social Media?

    Nicole Rose Dion
    16 Apr 2015 | 5:29 am
    As the saying goes, if you want something done right, you have to do it yourself. This is true, but may not be a reality for when it comes to managing your company’s social media so I’ve provided four options below for you to choose from to fit your needs and particular situation. Option 1: Manage your social media yourself. PRO: You know exactly what’s going on in your industry. CON: You may have no idea how to post effectively on social media or you may have no time to do it. Most companies I talk to do not have the time to manage their own social media. I think it’s incredibly…
  • Why you need to use apps to help improve your team’s online marketing strategy (& How to do it)

    Tara Lifland
    12 Apr 2015 | 6:52 am
    While CEOs are no strangers to the many ways portable smart devices help us work and play more efficiently, how can you harness this power and use smartphones and tablets to help your teams improve their online marketing efforts? In today’s world, apps have come a long way from simply being tools for playing games and streaming music – now, they offer necessary functionalities that keep us connected and help us with everyday tasks like checking email, booking tickets, or ordering food delivery on the go. However, assimilating apps to fluidly function both personally and professionally…
  • Q & A from a Social Media Coach & Digital Marketing Strategist, Lisa Peyton

    Lisa Peyton
    10 Apr 2015 | 6:51 am
    Tell us a bit about yourself and how you became a Digital Marketing Strategist? I got into the digital marketing industry by learning how to build websites, back in the day. All of my website clients wanted to know how they could show up on Google – so I quickly learned I had to school myself on SEO and website optimization. Fast forward several months and I got hired by a digital marketing agency. I stayed there for a few years, learned everything I could and fell in LOVE with social media. I was an early adopter of Twitter and was likely the first marketer to build an account for a…
  • 8 Rules to Create a Perfect Profile Picture

    Kyle McNatt
    8 Apr 2015 | 6:49 am
    In a fraction of a second you have made a first impression.  In fact according to a study published by Psychological Science, it takes as little as 40 milliseconds for a person to decide whether you are someone they trust, would like to get to know, or want to do business with. In the online world, the majority of the time that first impression comes from your profile picture.  The right profile picture sets you apart from your competition and sends the right message.  Luckily by using the secrets of body language science, some creativity, and a touch of psychology, you can make that first…
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    On Blast Blog

  • Living the Dream: A No Nonsense Guide on How to Work From Home

    Matt Banner
    15 Apr 2015 | 12:44 pm
    I think I speak for everyone when I say that we would all rather work from home than spend years of our lives in a cubicle. Working from home is ENTIRELY possible, but make no mistake my friends, it’s not easy. Once you learn how to work from home, you’ll figure out that It requires hard work, […] The post Living the Dream: A No Nonsense Guide on How to Work From Home appeared first on On Blast Blog.
  • How to Start a Food Blog: The Ultimate Step-by-Step Guide

    Matt Banner
    7 Apr 2015 | 8:52 am
    Hey there, are you hungry? If not, you will be because today we’re going to talk about how to start a food blog, and get it up off the ground. Food is, in a sense, edible art. It comes in almost limitless forms and variations. It has meaning behind it, it’s constantly evolving, and everyone […] The post How to Start a Food Blog: The Ultimate Step-by-Step Guide appeared first on On Blast Blog.
  • Expert Tips to Become the Most Productive Person You Know

    Matt Banner
    30 Mar 2015 | 9:14 am
    Are you looking for ways to make your work day more productive? I see it everywhere – Internet marketers and bloggers alike struggling to find efficiency in their work day. It’s something that I still continue to struggle with from time to time. In order to make sure that my readers learn how to prioritize their day […] The post Expert Tips to Become the Most Productive Person You Know appeared first on On Blast Blog.
  • How to Write a Blog Post with Perfection: The Only Step-by-Step Guide You Need

    Matt Banner
    16 Mar 2015 | 2:51 pm
    A wise man (me) once said that… perfection is not a plateau, instead it’s a stepping stone on the path to true greatness.Click To Tweet Learning how to write a blog post that is shining with absolute perfection isn’t easy, but it is possible. One thing you should understand right off the bat here is […] The post How to Write a Blog Post with Perfection: The Only Step-by-Step Guide You Need appeared first on On Blast Blog.
  • 30 Experts Reveal Their #1 Tip for Blogging Growth

    Matt Banner
    18 Feb 2015 | 1:22 pm
    I had a question that has been on my mind lately… After reading The ONE Thing: The Surprisingly Simple Behind Extraordinary Results by Gary Keller and Jay Papasan, I started digging deep about blogging in regards to this book. How does a NEW blogger KNOW what to focus on to find success in growth hacking their blog? […] The post 30 Experts Reveal Their #1 Tip for Blogging Growth appeared first on On Blast Blog.
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    Email Marketing Tips

  • Digital Marketing News: April 2015

    Olivia Dello Buono
    17 Apr 2015 | 12:43 pm
    Looking to bring something new to the watercooler conversation? We’ve rounded up the latest industry news and hot topics that should be on your radar. Think of it as CliffsNotes for the digital marketing set. Google’s Mobile-Friendly Update: Moz Has You Covered Rumors are circulating about Google’s latest iteration to their algorithm, expected to launch April 21st. So what do we know for real about the update? Moz breaks down the nine things that online marketers should expect: Google has been rolling out changes upon changes to their apps, many believe to be in preparation for the 4/21…
  • 10 Easy Ways to Grow Your Email List and Revenue

    Kristen Dunleavy
    17 Apr 2015 | 7:00 am
    Anyone who’s ever gone on a health kick with the goal of losing a few pounds knows how tough it can be when your progress starts to plateau. It’s a common problem. Even when you start off strong, maintaining that momentum is a real challenge (especially when things like Oreo churros exist). The same is true for growing your email list. Whether you’ve grown your list to 10, 100 or 1,000 subscribers, it can be hard to reach that next big goal. Don’t give up! Here are 10 easy ways to kickstart your email list growth. 1. Add a Sign Up Form to Your Website or Blog The first (and sometime…
  • How One Rapper Used Email + Video to Create a Loyal Following

    Kristen Dunleavy
    16 Apr 2015 | 7:31 am
    Cole Mize is an independent recording artist, writer and producer who provides coaching for up-and-coming rappers. That’s right – if you’re looking to become the next Swizz Beatz, Cole Mize is your guy. He serves a niche market, for sure, but the demand for his services spans far beyond his small Georgia hometown. The Challenge Cole needed a way to spread the word about his business and showcase his awesome content. Traditional advertising wouldn’t cut it. For someone whose career was built on trust and personal relationships, Cole knew that any marketing he used would have to be…
  • Quick Tips Video: Using Design to Enhance Your Content

    Monica Montesa
    15 Apr 2015 | 7:05 am
    When you create a piece of content such as a blog post, at what point do you consider design? If you tend to conduct a quick Google image search after you’ve edited your blog article, you’re not alone. Too often, design is an afterthought to writing – which means you could be missing out on a big opportunity to create content that’ll really wow  your audience. Ready to learn more about enhancing your content with design? Watch our latest episode of Quick Tips now: Missed an important tip in the video? Hit replay or read the video transcript below: Olivia (O): Hey I’m…
  • Building a Strong and Consistent Brand for Your Business

    Monica Montesa
    14 Apr 2015 | 9:40 am
    Anytime you interact with Apple – whether online, in-store or with a product – there are no doubts about what company you’re engaging with. From their simple color scheme to their clean website and packaging, it’s easy to recognize when you’re enveloped in an Apple experience. But how do they create such an amazing experience for their customers? By establishing a consistent brand image and experience. The Case for the Consistent Brand Developing a strong brand takes a lot of time and effort, but it’s essential to the success of any business – and you don’t have to be a…
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    Brent Jones Online

  • 30 Lessons I Learned Before My 30th Birthday

    Brent Jones
    8 Apr 2015 | 3:49 am
    Tomorrow is my birthday. And although I generally try to keep my blog topics related to digital marketing, I decided to make an exception and share something a little more personal. After all, you only live once. I intend to live forever. So far, so good. – Steven Wright In no particular order, I have put together a list of 30 lessons I learned before my 30th birthday. Some of these lessons are old cliches. Some are paraphrased quotes. And others are bits of advice my father passed on to me… In any event, these are words of wisdom I have heard and come to believe in my 30…
  • How to Share Your Blog Links on Reddit

    Brent Jones
    6 Apr 2015 | 3:27 am
    Posting blog links on Reddit can be a quick method to generate hundreds – if not thousands – of visitors to your newest content. That being said, Reddit is not a community that takes kindly to blogspam, and redditors have been known to leave exceptionally harsh criticism on the content they downvote. In this short guide, I will walk you through the basics of Reddit, as well as how to share your blog links on Reddit without rubbing anyone the wrong way. What Is Reddit? A Quick Overview: If you are not familiar, Reddit is, a type of online community where users vote on content. Used…
  • How to Set Goals & Achieve Them

    Brent Jones
    1 Apr 2015 | 3:20 am
    There are very few people I know who are successful at much of anything without considering how to set goals and achieve them. Goals challenge us to achieve more than we normally would, to expand our capacity, and to discover our true potential. A calculated, carefully planned goal with meaningful action steps and a well-defined payoff is a powerful tool to achieve new levels of success. For instance, I set a goal for my freelancing business last December. The goal was to achieve a specific revenue target for Q1 2015 – January through March. And I decided that once that goal was…
  • Boost Twitter Engagement Using 8 Simple Methods

    Brent Jones
    30 Mar 2015 | 3:23 am
    According to Jimmy Hang of Twitter for Small Business, 6 out of every 10 users have made a purchase from a small or medium-sized business they follow on Twitter. And considering there are 288 million active Twitter users, that is a whole lot of transactions that began in less than 140 characters. For the purposes of this article, engagement occurs on Twitter each time a user: Retweets your tweet Favorites your tweet Replies to your tweet Clicks a link in your tweet If your goal is to market your brand or business online, you might be wondering how to boost Twitter engagement. In other words,…
  • 10 Social Media Trends Bloggers Need to Know About in 2015

    Matt Banner
    25 Mar 2015 | 3:35 am
    What began as nothing more than a way to connect people and spread the occasional gossip has now exploded into a way of life for mostly everyone who uses the internet. I am, of course, talking about social media. Years ago, an internet marketer or blogger wouldn’t have given Myspace a second glance as a marketing tool, but now these platforms are a huge part of almost every marketing campaign. As of 2014, reports show that 97% of internet marketers utilize social media, and up to 92% of them are proponents of using these platforms to better their respective businesses. I, for one, am a…
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    ADG Online Blog

  • How Content Compliments SEO for Greater Visibility

    15 Apr 2015 | 11:05 pm
    Do you still think of SEO as purely metadata sets, or on-page key phrases, it’s high time to move forward and get yourself introduces to a lot more sophisticated methods of SEO. And a much more holistic approach is required. The most pleasing thing about SEO today is that it requires an ethical approach that […]
  • Remain Safe from Google Penalty via Link Risk Management

    12 Apr 2015 | 10:05 pm
    Since the launch of ‘Penguin’ update, numerous sites around the world have been penalized and virtually vanished from the world of Internet. Webmasters continue to search for more efficient and effective ways to keep their sites from getting penalized as Google continually keep on re-defining what constitutes a “good” link. One integral concept that gives […]
  • Behavioural Email: Key to unlocking hidden value in users

    9 Apr 2015 | 10:42 pm
    Emails are sent with the aim of being opened, clicked and converted into sale. Mass emails are sent to reach larger audience but the bigger the list, the less marketer know and the more he is forced to guess about what to say and what to send. So if you change the strategy and send […]
  • Effective ORM to Bolster User Confidence

    6 Apr 2015 | 12:31 am
    We talk a lot about Online Reputation Management, indeed it’s very important. As today’s organisations and individuals are at the mercy of 24/7 internet media. Unflattering news, reviews, pictures, and even outright lies can be posted instantaneously and dispersed throughout the online world swiftly. It takes a lot of time and effort to build a […]
  • Earn Big Bucks with Smart Mobile Advertising

    2 Apr 2015 | 12:07 am
    Those days are long gone when mobile advertising just meant banner ads which aimed at no one in particular. But now ad targeting and delivery has become much more strategic, and ads have also become much more engaging and creative.  With this growing effectiveness of ads and consumers attention shifting from TV to mobile apps, […]
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  • Can Social Networks Bring You More Business?

    Mystey Helm
    16 Apr 2015 | 2:56 pm
    According to, Facebook and other social media sites ranked as the second most effective marketing method among US small and medium-sized businesses surveyed in January 2015 by Thrive Analytics, but that doesn’t mean more are using it. More than 4 out of 10 US small businesses surveyed in February and March 2015 said they didn’t use social media for business. This is unfortunate! If your business isn’t leveraging Facebook, Twitter and other social media sites you may be losing out to the competition. Social Media sites bring together a community of online users who are…
  • What You Need to Know About Google’s Mobile Update

    Dallas McLaughlin
    8 Apr 2015 | 3:40 pm
    Recently, Google made a good news, bad news announcement about an update to their search algorithm due to begin rolling out on April 21st. I wanted to take the time to address some of the rumors and misinformation that I’ve heard swirling around. But first, let’s look at the most important piece of the Google announcement. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Emphasis mine. Let’s get the bad news…
  • 4 Email Marketing Trends To Watch

    Dallas McLaughlin
    7 Apr 2015 | 12:57 pm
    As is the case with all internet marketing, the landscape of email marketing is constantly evolving. The way brands and consumers communicate changes daily. With new tools and technologies arriving at a never before seen pace, it’s important for any marketer to keep an eye on what’s coming and stay ahead of the curve when it comes to adopting new technology. Although email is still fundamentally going to be email, the way we manage this marketing channel will see some changes over the coming months and years. That said, let’s take a look at the 4 latest email marketing trends to…
  • Why Mobile Usability Just Became More Important Than Ever

    Dallas McLaughlin
    4 Mar 2015 | 12:25 pm
    It’s no secret that mobile usability should be at the forefront of all current and future marketing strategies. With 60% of consumers exclusively using mobile to make purchasing decisions, you can see why many businesses are adopting a “mobile first” philosophy when it comes to their website. If there was any question still remaining about how important a mobile friendly site is to the long term success of your internet marketing, Google has delivered a message that should clear things up. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking…
  • 5 Step Guide to Re-Engaging Your Email List

    Nicole Young
    26 Feb 2015 | 9:39 am
    Inactive subscribers. A term that an email marketer knows all too well. These are the people who have displayed a decline in engagement by not opening or clicking on your emails. So what could be the reason for these subscribers to go quiet? Well, there are many reasons (which is a whole blog topic in itself), but the most common one is a lack of interest in the content of your emails. But regardless of the reason, you should always have a re-engagement tactic in place, so that you can put yourself back in good standing with your subscribers. In this blog I will outline a 5-step guide for…
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    Wylie Communications, Inc.

  • Reframe the problem

    Ann Wylie
    18 Apr 2015 | 10:00 pm
    Break an egg? Make an omeletDon’t you love the way H&R Block reframed tax season as refund season this year? So do I.Are you telling me the other guy makes you break your own eggs? That’s the art of reframing. Image by Diego DiazTake a tip from H&R Block: Got a negative story to tell? Reframe it.How P.T. Barnum reframed a truckload of white salmonListen in as campaign advisor Bruno Gianelli schools White House Communications Director Toby Ziegler, on The West Wing:TOBY Listen, the OMB’s gonna come out with a recommendation for a new way to calculate the poverty…
  • String readers along

    Ann Wylie
    11 Apr 2015 | 10:00 pm
    Strings of quotes work when they’re fascinatingWhen does it make sense to load up your story with quotes? When the people you’re quoting are incredibly quotable.You can quote me on that When is overquoting not overquoting? When clever quotes help move the story forward.That’s why The New York Times devoted 23% of its word count to quotes in “David Garth, 84, Dies; Consultant Was an Innovator of Political TV Ads.”On average, the Times devotes 12% of its word count to quotes. That’s according to an analysis we ran of 99 stories in the Dec. 15, 2014, edition…
  • Write by number

    Ann Wylie
    4 Apr 2015 | 10:00 pm
    Stop reinventing the wheel, use story templatesI once asked fiber artist Jason Pollen how he could be creative under the constraints of designing textiles on assignment for clients like Chanel and Donna Karan.Mechanical painting Mark Chadwick used remote-control toy cars and power tools to create this painting. He made all decisions — including colors, number of layers, and type of brush — by drawing instructions out of a hat. So … is this art? Science? A parlor trick? Or just a beautiful painting with a compelling story?“There’s a whole universe to explore…
  • Create more short pages

    Ann Wylie
    21 Mar 2015 | 10:00 pm
    Fewer long pages are less effectiveThink index cards, not toilet paper: Websites with many short pages — as opposed to those with fewer longer pages — work better.Usability experts John Morkes and Jakob Nielsen studied Web visitors’ performance with two versions of a website:One site contained three pages with 4,500 words.The other contained eight pages with 2,500 words.The eight-page, more concise site was:Easier to understandMore memorableFaster to readMore satisfyingBottom line: Break your copy into meaningful chunks, and create a page for each chunk.Catch Your Readers If…
  • Stop it with the ing-ing

    Ann Wylie
    14 Mar 2015 | 10:00 pm
    Present participle heads may be worse than labelsBarney Kilgore, the legendary editor of The Wall Street Journal, once wrote: “If I see ‘upcoming’ slip in[to] the paper again, I’ll be downcoming and someone will be outgoing.”Hanging around Stop ing-ing your headlines headlines. Image by Trent StrohmI’m with Barney: Stop ing-ing. Especially in headlines.Now, to be fair, Kilgore’s comment refers to gerunds: verbs that get turned into nouns with the addition of an “-ing,” as in “Writing is fun.”What I’m talking about are…
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  • How Did Scent Sations Inc and Mia Bella Candles Begin?

    Steven Suchar
    23 Mar 2015 | 3:30 pm
    Show some social love by sharing this post!It truly is an inspiring story… …one that I would love to share with you right now. It’s a make you feel warm inside type of story, you know, fuzzy like. If you’ve never heard of Scent Sations Inc and Mia Bella Candles yet, this blog post will dial you right into what’s happening in Wilkes Barre Pennsylvania on George Avenue. How it all began…   Bob Scocozzo and Charles Umphred were introduced to home based network marketing back in 1988. They both have reached top level positions in every company they were…
  • Free Leads For MLM Are Sweet Like Honey!

    Steven Suchar
    20 Feb 2015 | 12:50 pm
    Show some social love by sharing this post!Gathering free leads for mlm is as straightforward as… Leaving comments on blogs which are closely related to the products or services that you are representing. When you are working multilevel marketing, you need to set a target for the quantity of comments that you leave every day. It should be expected that not every comment you write is going to be permitted by the respective blog owner. Until you become known on the blogging circuit, you may not even receive a click through back to your website/blog off of your comments. Don’t…
  • Success In Network Marketing – A Perfect Mix!

    Steven Suchar
    20 Feb 2015 | 12:31 pm
    Show some social love by sharing this post!A lot goes into cooking up success in network marketing… Dedication, discipline, persistence, passion and so much more. If success in network marketing is what you are shooting for, then it’s not something you will work only when you feel like it. You have to set your ambitions and progress towards those goals. But, do you even understand what your goals are? Masses of people live from day to day never knowing what their ideal goal is. A survey among collegiate students was taken not so long ago. They were asked to jot down their goals in…
  • Any Lead Generation Website Proudly Serves!

    Steven Suchar
    17 Feb 2015 | 7:59 pm
    Show some social love by sharing this post!A lead generation website encourages a visitor to request more information… If you do not have an opt-in box on your website/blog for the purpose of lead generation, you should consider adding one. You should also take a look at a reliable automated system that runs your email campaigns as well. There are two premier communications companies that are capable of handling all of your email needs, they are AWeber and GetResponse. These ‘all inclusive’ systems can be configured to send out a collection of sequenced messages to anyone…
  • Is Your MLM Sponsoring Turn Key?

    Steven Suchar
    16 Feb 2015 | 9:51 pm
    Show some social love by sharing this post!One of the most significant parts of network marketing is mlm sponsoring… After you have learned how to recruit the best people into your social marketing team, this can insure that your earnings will begin to grow quickly. Without a doubt, the like minded individuals in your group will be extremely motivated and want to do as well as you do, perhaps even better. It’s kind of funny though, the masses who buy into a multilevel program for the most part, do not have the right stuff. Why do you think that the wrong type of person is being…
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    BringsBrand - Digital Marketing Tips & Trends 2014

  • The five most important factors for improving Ecommerce conversion and sales? [infographic]

    24 Mar 2015 | 6:46 pm
    Creating website conversion strategies to improve ROI Over the last four years we have completed research with thousands of digital marketers in collaboration with Econsultancy reviewing what they are doing to improve their website conversion. There are literally hundreds of different ways to improve conversion and we know digital marketers battle to know where to […]
  • The Ideal Length for All Online Content

    26 Jan 2015 | 1:38 am
    Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much? I tend to get carried away. And for the times that I do, it sure would be nice to know if all this extra typing is hurting or helping my cause. I want to stand out on social […]
  • What Really Happens When Someone Clicks Your Facebook Like Button

    26 Jan 2015 | 1:27 am
    Funny, we’ve had the Facebook Like button along the side of every Buffer blog post for the past several years. And I don’t think I’ve ever clicked it. I’ve hoped that others would, of course. I hope they click all the share buttons. But until now, I’ve never known what that experience was like for the […]
  • 35 Tactics To Improve Your 2015 Content Marketing

    26 Jan 2015 | 12:45 am
    10 Big 2015 Content Marketing Predictions As we enter 2015, content marketing moves beyond a strategy to supplement your marketing to an integral part of your business plans and operation. 10 Big 2015 content marketing predictions Here are the 10 big 2015 content marketing predictions and related tactics you need to get your business on […]
  • Hacking AdWords For Low Budget Campaigns

    26 Jan 2015 | 12:21 am
    Have you wanted to start with AdWords but severely lack the budget? I have been there a few times and currently just launched a campaign with a very low $300 a month budget. I am going to share with you the hacks I use to launch a low budget campaign that has a global niche. […]
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    Nick Logan Blog

  • How to Make Money Online in a Day

    Nick Logan
    19 Apr 2015 | 8:58 am
    The World Wide Web is filled with ads that promise you to easily earn 100, 200, some even suggest you can earn 600 dollars a day by completing tasks online. But you know what? If you are in a financial dire strait situation, then trusting these possible scams (yes, most of these ads are scams) is the last thing you want to! If your wallet has been losing significant weight and reaches size 0, then there are some legitimate ways to fatten it up. And you can do this in one day only. Yes, you can make money in a day! And depending on your motivation and your skills, you may earn 100 dollars…
  • Top 6 PPC Affiliate Programs for Your Website or Blog

    15 Apr 2015 | 12:14 pm
    The cyber space is filled with numerous Pay-Per-Click PPC affiliate programs, and their purpose is really enticing to many bloggers or online marketers who hope to make money from the page’s generated clicks. While this may look like the easiest way ever to make money online, there is a catch. A quite big one, if you ask me. You can make some really, really nice sums of money from these affiliate programs, however, first you need to make sure that your blog is generating enough traffic before you even consider applying for one of these pay per click programs for affiliate partners. Top #PPC…
  • Guide on Running a Successful Kickstarter Campaign

    10 Apr 2015 | 8:35 am
    Ever since I started working as an online entrepreneur, I have sought my inspiration in two popular quotes: “If at first, the idea is not absurd, then there is no hope for it.” – Albert Einstein And “New ideas pass through three periods: 1) It can’t be done; 2) It probably can be done, but it’s not worth doing; 3) I knew it was a good idea all along!” – Arthur C. Clarke Restore Your Belief in Humanity Is there a creative idea bouncing around your head, burning inside you, beginning you to see the light of the day? Are you a struggling filmmaker,…
  • How to Make Money By Selling Your Old Stuff Online in Fun and Effective Way

    7 Apr 2015 | 4:24 am
    This is the era of consumerism, right? This means we are swarmed with things, stuff and items we don’t use and don’t need in first place. Accordingly, we are all faced with three choices:     1. Starring in one of TV’s most popular shows: Hoarding: Buried Alive 2. Throwing everything out and embrace the minimalistic lifestyle or 3. Auction the items online, make money and enjoy your clutter free lives. So, what do you say? I actually chose the third option, and I am more than happy with it. If you opt for option number one, then please contact the show’s producers. If you…
  • Ignite Your Online Marketing Efforts with Giveaways Powered by Rafflecopter

    2 Apr 2015 | 8:27 am
    Everyone loves getting free stuff: it’s a fact. I clearly remember the time when I was the 1000th visitor at a certain event and this “entitled” me to a one year supply of energy bars. Even though I am an adult, I was really, really happy. If your business is going through a rough patch, organizing a free giveaway may be the very thing that will give it the much needed boost. Plus, you can try boosting up your sales with a little help of Instagram. Don’t know how? Read all about it here: Boost up your sales with a little help from Instagram! The Power of “FREE” We all know the…
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  • SEO Myth – Is SEO going to DIE?

    Saurabh Sharma
    30 Mar 2015 | 7:27 pm
    Intro I don’t know why but nowadays confusion has been created in the mind of people because whenever I do research to check other webmasters opinion then I found that most internet marketers are now accepting SEO as just the myth and as a result people have began to abandon its importance. Even if you do a search in Google regarding “is SEO Myth” then you will be astonished after reading the replies of users as all have the same thoughts and they’re keep saying that “Yes SEO is just a rumor” and by seeing all these views, others web experts seems to be confused. Look, you don’t…
  • How and ways to decrease the bounce rate of website?

    Saurabh Sharma
    29 Mar 2015 | 8:14 am
    Intro If your increased bounce rate is becoming a big concern for you and have been exhausted by adopting multiple methods but still does not succeed then you need to be alert because it reflects that your working style isn’t functioning correctly. There can be many flaws by which it’s all possible but sometimes errors not only present in your work rather may also be available in your website’s structure, therefore patrolling of website and working strategy must be done carefully. Don’t leave any aspect unchecked because when all the things will be in rhythm only then will you find…
  • Why my website ranking is going down – factors and myths

    27 Mar 2015 | 8:21 am
    From Shutterstock Intro I understand that if your website is the main source of your livelihood then a little stir in search ranking is enough to intimidate us and this fact cannot be denied even by me or you. A former SEO friend of mine was on the same situation after Google’s panda and penguin update and he had lost the entire keyword ranking in Google and because of this count of advertiser also dropped. But, he still was unswerving on his way and took a few months to achieve the same point again. Many factors may include behind the scattering of a website’s SEO rank but the two most…
  • Why my SEO strategy isn’t working

    24 Mar 2015 | 9:20 pm
    From Shutterstock Intro Some questions that are bothering you; I’m working very hard to achieve the good quality business leads with my website but failed. Will my SEO strategy only be operational after the long wait? My desire of good results has been broken because despite of absolutely systematic work, I’m not getting any benefit. SEO, a practice that is the very first step for any webmaster subsequently, we do begin to focus on other working style like email marketing, social media or other else. When this functioning (SEO) does not yield us then we begin to feel frightened and this…
  • What is the best SEO strategy for long lasting website

    Saurabh Sharma
    16 Mar 2015 | 11:52 pm
    Intro Traders tendency are now moving to the Internet and daily new entrepreneurs are beginning to work on the Internet. Some of the online businessman’s are included in the list of the world’s richest people thanks to the widespread reach of internet. If you are also resorting to the Internet to earn your living then you have to think deeply about all the SEO techniques because it can improve the economic situation of your website and by working out in the right way, your website will be able to give you the desired and enough traffic to generate top business leads. One mistake can…
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    WhatCounts - Enterprise Email Marketing Solutions

  • Keeping on the Good Side: General Email Best Practices to Remember

    Victoria Lopiano
    14 Apr 2015 | 6:30 am
    We’ve all been in that ever-so-frustrating situation where it feels like your inbox is out to get you. You had to search for the unsubscribe button, you couldn’t unsubscribe, you couldn’t read content on your mobile device – the list goes on and on. Email marketers, you’ve probably wondered about certain sending standards, such as [...] The post Keeping on the Good Side: General Email Best Practices to Remember appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • How Data Science Drives Personalized & Profitable Campaigns

    Joy Ugi
    7 Apr 2015 | 6:00 am
    Recently, I had the privilege of chatting with Caroline Riddle, partner marketing manager at Windsor Circle, about what data science is and why it’s so significant right now for email marketers. With lots of experience in the industry and unparalleled knowledge of the topic – this is Windsor Circle’s sweet spot – Caroline dove into the [...] The post How Data Science Drives Personalized & Profitable Campaigns appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • Responsive Design vs. Fluid Design

    Lindsey McFadden
    2 Apr 2015 | 6:30 am
    Beautiful design is just as important as personalized, relevant content in today’s email marketing. Many marketers are seeing their audiences go the way of mobile email reading, which makes it essential to be designing messages for these devices. There are many approaches to mobile email design. Many marketers still go the way of mobile-friendly – [...] The post Responsive Design vs. Fluid Design appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • Opens, Clicks, Conversions – Oh My! What to do to boost engagement in your emails

    Victoria Lopiano
    31 Mar 2015 | 6:15 am
    Getting more engagement on your emails is the ultimate quest for email marketers. We’re all looking for the silver bullet that will give way toimproved metrics and subscribers who don’t just open, read, and click content, but crave it regularly. While I can’t provide you with a magic solution to this never-ending goal, I can provide [...] The post Opens, Clicks, Conversions – Oh My! What to do to boost engagement in your emails appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • How Social Coupons Drive Email Remarketing Campaigns

    Joy Ugi
    24 Mar 2015 | 6:00 am
    From the beginning the coupon was a successful marketing tactic, starting with Coca-Cola’s original coupon for a free Cola in the late 1800s. It’s estimated that between 1894 and 1913, one in nine Americans had received a free Coca-Cola as a result of their coupon campaigns (a total of 8,500,000 free drinks). While coupon tactics [...] The post How Social Coupons Drive Email Remarketing Campaigns appeared first on WhatCounts - Enterprise Email Marketing Solutions.
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    Think To Succeed

  • Where there’s a WILL there’s a WAY

    Kris Whitehead
    24 Mar 2015 | 9:07 am
    One of New Hampshire’s own is making a name for herself in business.  Remarkable by itself, running and operating your own business while battling Type 1 Diabetes… There’s just a little more to the story.  Sure, many people all over the world have to get up, go to work, put their “happy” face on and bring home the bacon.  It’s just a fact of life…yet, what makes this story so meaningful, is that Bella Walley, age 10, with the help of her mother is making big waves.  I want you to take the time to watch this short newsreel from WMUR’s Channel…
  • Science Backs Meditation for Making Your Life Better

    Kris Whitehead
    12 Mar 2015 | 10:56 am
    Are you skeptical about meditation or maybe think you don’t have time to incorporate it into your daily life? Think Again…Research Suggests that if you aren’t meditating you’re short changing yourself. Before I get into some of the facts, I want to tell you how I came upon meditation and why I was compelled to begin. I remember being a teenager in the 80’s and Mom had a book on meditation. Being the curious boy that I was, I decided to read a little of it…(that should have been the first sign of my Attention Deficit Disorder ) Anyway, I remember…
  • The 3 Scientific Triggers that Force People to Like You

    Kris Whitehead
    18 Feb 2015 | 12:00 pm
    We’ve all heard of the “know, like, trust” factor…and with all other factors being equal, people do business with those they know, like, and trust.  Although it sounds easy enough, in today’s world, many people are doing business with others online, and building rapport isn’t as easy as going to your local networking meeting and sparking a connection…or is it? Okay, picture this… You walk into a room full of people you’ve never met and you have ONLY one objective. To meet the 5 people in the room who will want to do business with…
  • 3 FREE Ways to Increase Traffic to Your Blogposts

    Kris Whitehead
    13 Feb 2015 | 7:01 am
    I was doing research online looking to deliver a few cool tips for you to increase traffic to your website through your blogs and the amount of free information out there is not only prevalent, it’s down right overwhelming. If you are committed to creating original and thought-provoking content here are a few tips that will help you find more eyeballs for your blogs (that hopefully you’re leading to sign up for your RSS feed or newsletter..right?) Find a Leader Who Will Teach You I don’t know about you but finding someone (not a company) who is already driving massive…
  • The Simplest Ways to Make the Most of Networking

    Kris Whitehead
    3 Feb 2015 | 8:10 am
    I remember when I first began networking I really struggled to get tangible results.  In fact, I was so anxious, that I’d wait at least 1/2 hour until after the event began just to ensure that whomever had invited me was there, so I’d have someone to talk to.  Yet, I rarely met anyone new.  I didn’t know how to approach people, I didn’t know what to say, and I was just counting the minutes until the event was over so I could go home and pat myself on the back for showing up at all… If you struggle with Networking and getting the most out of it, if you have…
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    Better Graph Blog

  • Simple Guidelines To Optimize Your AdWords Campaign

    Better Graph Team
    1 Apr 2015 | 10:44 pm
    Google AdWords has now become the most important approach for marketing process. This approach comprises the keywords researching, scrutinizing the audience, drafting strategies, setting up geographical location for displaying Ad online and many more. It is a faster way to drive product’s promotion, generating leads, increasing visitors and boosting the market. With the changing time, most of the marketing professionals like to optimize their AdWords campaign in order to boost the marketing according to trending marketplace. Similar to setting up, enhancing AdWords campaign also requires…
  • The Beginner’s Guide to Setting up pay-per-click campaign

    Better Graph Team
    30 Mar 2015 | 11:39 pm
    Whether to establish a newly launched brand, promote a new product, advertise about sale or increase visitors toward website, PPC is the best place to start. PPC means Pay Per Click. It is a powerful tool for marketing campaign. Here, the marketers basically pay certain amount to the owners of the website, where the users have clicked the advertisement that is drafted by marketers. Setting up PPC campaign is not a piece of cake for everyone. There is a requirement of awareness regarding all the steps to deploy PPC campaign successfully. Before coming to these steps, first of all, the…
  • How To Strategize Online Reputation Management: Learn Significant Tips

    Better Graph Team
    25 Mar 2015 | 1:52 am
    Many people form opinions about the company by reading the reviews on the internet. The emergence of social media, online review and community websites have enabled the users to write review and feedback regarding any business easier and faster. If the audience gives positive statement, then it is fine. But, when the negative reviews are shared, then it is imperative for all businesses to be aware of what people are writing about them, so that they can define relevant measures to save their reputation. As we all know, any business cannot cease the people from sharing negative review, but…
  • Top 6 Ways To Boost Online Sales, Leads & Website Traffic

    Better Graph Team
    22 Mar 2015 | 11:18 pm
    In order to increase online sales, leads and the website traffic, many companies are working relentlessly. But, due to ineffective strategies, they do not get the anticipated output or they bring their business in a failure state. Optimizing sales, leads or web traffic is not an easy task, it requires systematic approach that this blog elaborates within 6 points. Let’s Have a Glance Over The 6 Strategic Tips 1. Understand Your Audience Audience plays a key role in pushing the business. Before preparing any content or post for your website and social media page, you should know your audience…
  • Hire PPC Experts: Why Should Every Business Think About It!

    Better Graph Team
    17 Mar 2015 | 10:02 pm
    PPC (Pay Per Click) is an effective approach to run marketing campaign for every type of company (especially the start-ups). It is a faster process as compared to SEO, but not easy to deploy. For deploying PPC successfully, the expertise is required, which is only possessed by PPC experts. If you are thinking of launching the Pay Per Click campaign, then also think of hiring the expert even you have team of marketing specialists. The dedicated PPC experts have been associated in this domain for many years, therefore they know every key tactic that can lead to expected marketing target.
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    Web Development| Mobile Apps| Online Marketing - Tractus | RSS Feed

  • 5 “Google My Business” Benefits For Your Company

    Ekaterina Lepikhina
    14 Apr 2015 | 3:11 pm
    Every time we talk to entrepreneurs who own local businesses, we find it shocking how many of them are missing out on opportunities provided by Google My Business. The benefits that this social network brings are underestimated by a lot of businesses. Having a properly setup Google My Business profile (integrated Google Places for Business and Google+ Pages Dashboard) is not optional anymore. It’s a must and here is why. Location…Location. Location? If you are a local business, the first thing that you want customers to learn is where you are and how to reach out to you. And this…
  • 7 Facts That Show Colors Can Increase Website Conversions

    Ekaterina Lepikhina
    2 Apr 2015 | 2:28 pm
    A lot of times, marketers and business owners forget that psychology is the foundation of marketing. Customer behavior is driven by a lot of psychological factors including their reaction to colors. In this blog post, we are not going to give you a full description of color meanings or tell you what colors you must use on your website. We will just show you in 7 slides that colors DO influence buyers and increase website conversions. 7 Facts Show Colors Can Increase Conversions from Tractus Every color scheme has its unique influence on people. You can check this infographic for detailed…
  • Why Your Website Won’t be Visible in Google Search After April 21st

    Ekaterina Lepikhina
    27 Mar 2015 | 5:18 pm
    The notion of mobile-friendly sites and responsive design is not new. But this time it is going to affect your rankings in a serious manner. Google is launching a mobile-friendly ranking algorithm on April 21st, 2015. Mobile Search Evaluated On A Bigger Scale It is not surprising that Google’s upcoming algorithm update is aimed at mobile search results since more than 80% of Internet users have smartphones these days. A few months ago if your website was not responsive it mostly meant frustrated visitors and lower traffic. And yes, your SEO efforts overall were affected, however, not…
  • Scale WordPress Horizontally With Amazon Elastic Beanstalk

    23 Mar 2015 | 11:24 am
    Here at Tractus we are always impressed with how easy to use WordPress is as a CMS, which leads us to recommend WordPress to many of our clients as we discuss building their Website. WordPress is a very capable system, however, there seems to be a lack of information available on scaling WordPress in the cloud. This guide will summarize our experience at Tractus in building WordPress systems that can scale infinitely using Amazon Cloud Services. The information here can easily be applied to other frameworks than WordPress but that is what we’ll be referencing throughout this guide.
  • How Much Does a Website Cost?

    19 Mar 2015 | 3:47 pm
    How much does it cost to make a website? How much do you charge to create a website? These are questions that we hear every day from people. If you’ve never hired a developer, or have never been involved in building a software project it can be a very daunting task to to branch into the unknown, especially when there are so many barriers to overcome before you even know how much it costs to build a website. Today we’re making it easier to build your own custom software, at a fraction of the price of the competition. We’re happy to announce that we are now PUBLISHING OUR WEB…
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  • List of Top Free Classified Ads Websites in Paris, France

    17 Apr 2015 | 12:53 am
    Nowadays, free classifieds ad is one the most powerful tools of online advertising over the Internet. You can promote your business at thousands of free classified websites. You can sell your old stuff or you can advertise your business free of cost by submitting free classified ads. As well as, people can buy several products of their requirements here. Here, I have collected best Classified website In Paris, France. please take a look at…
  • Top 10 Best Free HTML5 and CSS3 Responsive Templates 2015

    24 Mar 2015 | 12:35 am
    Are you looking for the best Responsive HTML5 and CSS3 Site Website Templates for FREE!!! I have collected some of the best free responsive HTML5 website templates from the web which are Highly recommended by customers. As you can see Free html5 templates are one of the newest searched keywords from all over the world. It is popular because it has amazing features and amazing flexibility. Most of the developers and programmers are choosing this because HTML5 contain advanced features like 2D drawing, audio/video support, user-friendly codes and much more. In this article I have covered and…
  • Top 10 Malaysia Free Classified Ads Website List

    23 Mar 2015 | 12:58 am
    Here is the list of Top 10 Malaysia Free Classified Ads Website List
  • Top 10 classifieds Ads Websites in Rome, Italy/Italian

    20 Mar 2015 | 6:16 am
    Hello Guy'sAre you looking for the best classifieds websites in Italy? Here i have collected best classifeds websites of italy from the web. Hope that helps to you. Cheers! enjoy
  • Philippines Classified List - Top Free Classified Ads Posting Website List Philippines

    19 Mar 2015 | 2:32 am
    If you are looking for the free Philippines local classifieds ad posting websites list, then try these best online ad posting websites list. I have collected here top best free Philippines classified ad posting websites list of year 2015.For local Philippines ad posting, this free classified list of free online ad posting sites is arranged according to classified websites Alexa rank, Google page rank, popularity among ad finders, ad posters, and online promoters.Here is list…
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  • A Guide to Hire Content Marketing Writers with iWriter

    Ankit Prakash
    4 Apr 2015 | 4:50 am
    If you are like most online businesses, it can be tough to keep up with the constant demand for new content. It may seem like it is worthwhile investment to hire a content writer for your website or business, and sometimes that is true. However, hiring the wrong content writer for your business can cost you… Read More » The post A Guide to Hire Content Marketing Writers with iWriter appeared first on Sprout24. Related Posts: List of Websites to Hire Content Writers and Copywriters
  • How We are Saving $5000+ on Email Marketing with Sendy

    Ankit Prakash
    19 Mar 2015 | 1:07 pm
    While running an online business it becomes the need of the hour to communicate with customers. There are various forms of initiating a conversation or triggering communication. Among all, email campaigns is one such form. Whether it’s product update or sharing new tips with customers in form of regular newsletters, emails are needed everywhere, at… Read More » The post How We are Saving $5000+ on Email Marketing with Sendy appeared first on Sprout24. No related posts.
  • Keepupdated is James Bond for Internet Competitor Tracking

    Ankit Prakash
    14 Mar 2015 | 4:06 pm
    While exploring the web in depth and analyzing how the Internet works, I have almost started to get a feeling of being a spy. My earlier posts on Must-have Bookmarklets for website analysis and Tools for Real-time Marketing Monitoring of competitor business are a testimony to this feeling. However, like I always say, the web is ever… Read More » The post Keepupdated is James Bond for Internet Competitor Tracking appeared first on Sprout24. Related Posts: 9 Must Have Bookmark-lets for Analysing any Website
  • 7 Next Generation Drip Email Apps that Drive Conversion

    Ankit Prakash
    13 Mar 2015 | 12:47 pm
    So, you have heard of success stories of people making lots of money selling software services or products online, and you were convinced to try it out yourself. You might say The wheel starts to turn, after careful thinking, a product or a service is chosen, based on your subject expertise. A website domain is… Read More » The post 7 Next Generation Drip Email Apps that Drive Conversion appeared first on Sprout24. Related Posts: Sending 1 Million Marketing Emails per Day at $100 with Amazon SES 12x Cheaper Mailchimp Alternatives for Email Marketing
  • 10 All Time Best Basecamp Alternatives for Project Management

    Ankit Prakash
    28 Feb 2015 | 11:48 am
    No matter how much responsible you are about your work, you are bound to forget tasks at times. It becomes tedious at times to manage tasks of a whole team; monitoring each one’s task and also having a clear view as to how much progress has happened in work. In such situations, team management apps… Read More » The post 10 All Time Best Basecamp Alternatives for Project Management appeared first on Sprout24. No related posts.
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    Vasilis Stergiou - Entrepreneur, Marketing Consultant & Life Coach

  • How To Use Compassion To Increase Your Profit In Business

    15 Apr 2015 | 7:58 pm
    In this article you are going to learn how to use compassion to increase your profit in business. How to use compassion to simulate the lives of other human beings and use this to talk in... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • What is a Squeeze Page and How to Optimize it

    7 Apr 2015 | 3:08 am
    In this guide you are going to learn what is a squeeze page, how and why you need to create one for your website or your business plus how to optimize it to achieve increased conversions,... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Why Educating Your Prospects Can Take Your Business to The Next Level?

    29 Mar 2015 | 3:57 am
    In this article you are going to learn about the importance of educating your prospects and why this can take your business to the next level, increasing costumer loyalty, customer retention and your... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How Conquering Fear, Anxiety & Worry Can Help You Win Big in Business

    23 Mar 2015 | 4:56 am
    In this article I’m going to teach you how conquering fear, anxiety & worry — in 3 easy steps — can help you win big in business and personal life. Many of us, when we were children, we had a... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • REVEALED: The Secret Of Turning Free Subscribers Into Paid Customers

    14 Mar 2015 | 8:27 am
    In this article you are going to learn about a counterintuitive “secret” technique that will help you turn your free subscribers into paid customers, in a simple & easy way. Let me explain you... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    Latest Google updates News SEO, SMO, PPC Tips By SEOBRANDPRO


    12 Apr 2015 | 10:29 am
    High PR Article Submission Site List with Dofollow Best Article Submission Site list: All SEO Expert looking for best and high page rank article site for getting backlinks, because this effort help to building a backlinks and more traffic for a website. What should be check point before submitting an article to any article publishing website, check point is Page Rank, Alexa, Page Authority, Domain Authority and what the website is providing like Dofollow Links or Nofollow links etc. Below I am sharing almost best High PR DoFollow Article Directory Sites.Article submission sitesCheck this…
  • Spam Score: Moz's New Metric to Measure Penalization Risk

    31 Mar 2015 | 11:57 pm
    Today, I'm very excited to announce that Moz's Spam Score, an R&D project we've worked on for nearly a year, is finally going live. In this post, you can learn more about how we're calculating spam score, what it means, and how you can potentially use it in your SEO work.Moz Spam score ToolHow does Spam Score work?Over the last year, our data science team, led by  Dr. Matt Peters, examined a great number of potential factors that predicted that a site might be penalized or banned by Google. We found strong correlations with 17 unique factors we call "spam flags," and turned them into…
  • Google News Ranking Won’t Be Impacted By The New Mobile-Friendly Algorithm

    29 Mar 2015 | 2:31 am
    Google News ranking algorithm won't factor in if a publisher is mobile-friendly or not, at least not yet.New mobile friendly algorithm Everyone is preparing for the mobile-friendly Google algorithm which will touch down April 21st. But Google News publishers don’t have to worry just yet, at least in terms of the ranking in the Google News search results. Google News community manager, Stacie Chan, said in a Google+ hangout yesterday, that as of now, the Google News ranking team has no plans on implementing the mobile-friendly algorithm into the Google News results, at least not yet.
  • Download The Periodic Table Of SEO Success Factors

    18 Mar 2015 | 11:49 pm
    Liked our Periodic Table Of SEO Success Factors? Get a copy for yourself TO PRINT or TO POST ON your site, using the options below!Get the Periodic Table of SEO Success Factors as a PDFDownload the complete infographic (chart and full descriptions)Download the condensed infographic (chart only)Embed the Full InfographicChoose which size graphic you’d likeClick on the code in the corresponding boxHit Ctrl-C to copyPaste the code into your site’s pageNeed To Host Images Yourself?Yes, you have our permission to make copies of the images below and place them on your own site:Full…
  • High Page Rank Indian Classified Top Sites lists 2015

    18 Mar 2015 | 12:42 am
    List of top Indian classified site Classified Submission Site List India 2015 I am SEO Expert I always my colleague are asking for best classified list for India that’s why I share here 40 classified sites list and this list is very help full for India based client website project. Why classified submission is important in SEO?  Classified submission is way to promote any brand, product and service, it has both free and paid service. From classifiedposting you can driving lots of traffic on your website or blog.     Below I am sharing best classified list for…
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    The Marketing Now

  • 14 Mobile App Development Tools To Highlight Your Brand

    Saulo Segurado
    17 Apr 2015 | 7:00 am
    If you are a smart business owner, I`m sure you already turned your eyes to mobile marketing. Mobile communication is now bigger than any other type of communication on the Planet. That’s real big, my friend. Well, you already know why to invest on mobile marketing, but, considering the many options available, people always ask: “how should I start?” I’ve also heard many business owners saying that mobile app development is very difficult and expensite, so it should be left only to large corporations. If you think that way, you’re VERY wrong and I’ll…
  • 5 World-Class Content Marketing Strategy Templates To Your Business

    Saulo Segurado
    14 Apr 2015 | 7:00 am
    Content marketing is the best way to build your business brand today. That, my friend, is a fact. When done correctly, content marketing builds just the right perception and trust that every business owner dream about. And, as I said in a recent post about social media marketing, it’s unacceptable to play loose with any growth-related efforts of your business and, obviously, that includes content marketing. If you decide to play, only play to win. In other words, if you’re going to add content marketing to your “growth plan”, you MUST have an strategy. I`m not talking…
  • Web’s Top 10 Videos About Search Engine Optimization Techniques

    Saulo Segurado
    10 Apr 2015 | 7:00 am
    For a lot of small businesses, search engine optimization is one of the few things they can trust, considering it’s a proven successful strategy, and afford, considering their low budget at the beginning. For a lot of medium-sized enterprises, search engine optimization is one their largest investments when the subject is marketing. For a lot of big corporations, search engine optimization is a must-have item on their “annual growth plan” or whatever they call it. Well, I’m sure you have identified a pattern here. For all types of businesses, search engine optimization…
  • Boost Your Sales With These 20 Free Email Marketing Software

    Saulo Segurado
    8 Apr 2015 | 7:00 am
    As a business owner, if you already did your homework, you know that email marketing have a better ROI than any other digital marketing channel. According to Neil Patel, for every $1 spent on email marketing, you’ll get $40 back. That’s 1.8 times bigger than the ROI from SEO ($22.24), 2 times bigger than the ROI from internet display ($19.72), and 2.35 times bigger than the ROI from keyword ads ($17). But, wait! This post is not about investing in anything, this post is about free email marketing software, isn’t it? Yes, I know that! But, before I show you Click here to read…
  • 33 Secrets From 7 Experts For A Great Social Media Marketing Strategy

    Saulo Segurado
    6 Apr 2015 | 7:00 am
    If you think social media is just a silly way to young people communicate and share nonsense stuff, well… you’re not totally wrong. Ha! Just kidding, boys. Now, seriously, you can’t commit the typical mistake of not having a social media marketing strategy for your business. Why? For the same reason that you have (or should have) an advertising strategy or a content creation strategy or a public relations strategy, and so on. In other words, having a strategy for social media marketing is not less important that having a strategy for any other marketing area. That’s…
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    Web Heroes

  • Google Gives Mobile-Friendly Sites a SEO Boost

    15 Apr 2015 | 9:55 pm
    On the 21st of April the big G will do a major update to its search algorithm that some have dubbed ‘Mobilegeddon’ – Basically Google will rank mobile friendly websites higher than their non mobile optimized counterparts for searches from mobile phones.With mobile searches accounting for nearly 40% of organic search traffic (and growing) this shift in policy is have a critical effect on businesses that depend on organic search traffic.Tablets won’t initially be affected by this change for now, so if you are behind on the curve for now these are some of the issues the…
  • 3 Ways to Make your Website Earn its Keep

    13 Apr 2015 | 9:08 pm
    Many businesses and organizations have websites that are glorified brochures. Sure information about your organization is important, but wouldn’t it be even better if your website actually helped you to offer a better product or services to your customers?Here are three ways your website can start working for you today without any major investment on your part.Orders for pick up & delivery E-commerce is the Holy grail for many businesses however to execute successfully you need to have the infrastructure in place to manage inventory as well as fulfillment which might require much…
  • How to Actually Write Content for your Website

    13 Apr 2015 | 6:50 pm
    Let’s face it, writing is hard. You stare at the empty screen…It stares back at you…You walk around to shake up your thoughts…6 months later…We have all been there…words that sound so easy in our head…dissolves under the glare of the computer screen. What do you do when your last update is a month or two ago…and the cobwebs start to gather?These are the techniques I use to keep writing.1. Write shorter articles – kind of a no-brainer – convert that 1000 word article into 4 articles 250 words a peace and BAM four posts under your…
  • Anatomy of a Conversion Marketing Campaign

    13 Apr 2015 | 6:55 am
    Influencing behavior is at the holy grail of marketing, how do we get people to buy our products or use our services? The main tool utilized for directly influencing customer behavior online is in the form of a conversion marketing campaign. However to be effective a conversion marketing campaign needs to be precisely planned and executed.For a conversion campaign to be successful it must have the following parts.The Target The target is the group or groups that the campaign hopes to communicate with and influence. Relevance is critical in target selection. A highly relevant group for a…
  • Awareness Marketing Vs Conversion Marketing

    13 Apr 2015 | 5:41 am
    Understanding the difference between awareness marketing and conversion marketing is vital if you are to achieve your marketing goals.“Awareness marketing” refers to tactics that are aimed at increasing your brand recognition in the market place. Awareness marketing strategies usually focus on getting more people to be aware of your business products within a specified target group or groups. An example of this type of marketing is to creating a Facebook account and building your fan base.“Conversion Marketing” refers to tactics that are aimed at getting your audience…
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    The Media Investor's Guide to Programmatic Buying

  • Understanding the Four Kinds of Online Advertising Fraud

    8 Apr 2015 | 1:26 am
    The recent coverage on the topic of advertising fraud has been very much focused on one aspect of the problem. In the above model this particular kind of activity is referred to as “Zombie” activity. This name is appropriate because the activity is related with infected computers acting on the behalf of the perpetrator. Much like a Zombie would act without its knowledge under the influence of a virus. In the model presented above, we have four different kinds of online ad fraud, each with a corresponding level of barrier to entry, ease of detection and scalability. We will investigate…
  • How Large is the Online Advertising Fraud Problem?

    27 Mar 2015 | 8:41 am
    For the sake of this article, we have two ways for attempting to answer the question about the total size of the ad fraud market. One is by looking at the numbers already available through secondary research sources, and the the other is to use reasoning. First I will focus on looking at numbers from secondary sources.The NumbersTelemetry says “more than 50% of ad views are by bots” [1]Solve Media says “more than 50% of ad traffic fraud” [2]Oxford University says “Between 88% and 98% of all ad clicks were by bots”[3]Science Channel Veritasium says “Over 75% of Facebook likes…
  • Online Advertising Fraud: Who Is Operating It?

    18 Mar 2015 | 11:02 am
    Regardless of the model, when we go down to level of individuals operating anddeveloping systems, the profile of the individual is more or less the same. If you had grown up programming and playing games, and ended up in trouble because theeducation system and the society at large not only failed to challenge you, but failed to appreciate your unique mind, what do you think you would be looking for as your 21st-century career opportunities? I think that for many of these kids the opportunity of playing a 24/7/365 computer game with a US$100bn in price money can be hard to turn down. For the…
  • The above graphic highlights the level of complexity involved in...

    16 Mar 2015 | 6:34 am
    The above graphic highlights the level of complexity involved in the practice of making a sandwich in your kitchen. To illustrate the phenomena that is taking place here, we have coined a term Lumascaping which means the stuffing of a powerpoint slide with a lot of logos to create an illusion of complexity. 
  • Online Advertising Fraud: Why You Have to Read the ANA / White Ops Report

    14 Mar 2015 | 8:26 am
    If you work in media, you should read the ANA / White Ops Fraud paper on bot-activity and online advertising fraud. There are many reason to why you absolutely have to read this report cover to cover, including: It clearly outlines new information about online advertising fraudIt presents this information with the highest possible production quality It makes many actionable recommendations for tackling fraudIt makes a crucial “call-to-arms” for the industry to followFor anyone working in digital media, ignoring careful study of this landmark report could be considered as serious…
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  • Links for 2015-04-13 []

    14 Apr 2015 | 12:00 am
    Work online from home in Jamaica | Marketingwithbry Work online from home in Jamaica , Work online from home , Jamaica work online
  • What freelancing means

    12 Apr 2015 | 10:32 pm
    What  freelancing means ? Do you want to know what freelancing means? of course you do. Simply put freelancers are skilled persons who sell their skills or services online.For example if you are very good with designing websites you can sell your services on various websites online or you can create your own website promoting your Skills or services. Now that we a Freelancer is a skilled person selling their skills to make a profit whether online or offline, so freelancing is the process by which a freelancer goes and sell his skills or services to make a profit online and offline. Some…
  • Work online from home in Jamaica

    12 Apr 2015 | 9:53 pm
    Work online from home in Jamaica In Jamaica where jobs are very hard to get we need to start creating jobs so that we can sustain ourselves. Many individuals across the world are working from home online and you can too Work online from home in Jamaica. This question “Can i work online from home in Jamaica?” is a relative question where anyone hearing about those who work online and benefit immensely would want to ask; if you search this term “Work online from home in Jamaica” in Google you will more than likely get websites on the first page that will tell you they…
  • Is There Any Legit Way To Work From Home ?

    11 Apr 2015 | 10:48 pm
    Is There Any Legit Way To Work From Home ? Many individuals today seeking additional income streams may well and ask themselves this question “Is There Any Legit Way to Work from Home?” Well yes there are many legitimate ways to work from home, many lawyers and accountants work from home. Many persons indeed work from home and make a living from it and you can too, unlike some lawyers and accountants that mostly work from the comfort of their homes, you do not need a degree or Masters. All that is required of you is to follow these three recommendations I will give you and you will be…
  • How to make 10 dollars per day online

    10 Apr 2015 | 11:04 am
    How to make 10 dollars per day online ? Lets  get straight to the point, earning online is easy as long as you have a means by which to receive the money,most common medium is Paypal. When i earned my first 50 dollars online , i was using a website called . I realized that i could earn in (GBP) Pound Sterling, so i thoroughly studied the website. is a website that  people from all over the world mainly England , visits in order to purchase services they need . So as an entrepreneur i know that where there is a demand there must be a supply , so i…
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    WiseReads- Curated content on Growth Hacking , Startups ,Conversion optimization

  • 18 unbeatable points on content marketing.

    Ajay .K
    10 Apr 2015 | 7:44 am
    Content marketing efforts must have a 12-month road map to align content publishing activity with your company’s goals. Ensure content production aligns with long-term business goals and client needs. Have an editorial calendar: Everyone on the content team should have access to a content calendar.Brainstorm new content ideas and marketing approaches during editorial  meetings.  Consider doing content audit. A content audit will provide you with a clear picture of what content you currently have and what needs to be there.  The key trick is you should be focusing on  creating the…
  • Slideshow : Inbound Marketing – Things you must know…

    Ajay .K
    9 Apr 2015 | 10:50 am
    Inbound marketing- Things you must know Inbound marketing – Things you must know from WiseReads The post Slideshow : Inbound Marketing – Things you must know… appeared first on WiseReads.
  • Internet marketing articles you should not miss this week-April Week1 2015

    Ajay .K
    5 Apr 2015 | 2:15 am
    Don’t want your content to be ignored and journalists and bloggers ,read this , The knack of creating  content that is always and accepted by journalists and PR folks is some things that needs to be considered while creating content. Read full article here on  How to get more journalists to accept your content   So after getting found by customers what happens next ?… Have you mapped the journey of customers ,where & how they find you and what happens next ? Where customers find you and how do they come inside your sales funnel and how do they convert into happy users of…
  • Conversion optimization articles you should not miss this week – March-2015-Week-4

    Ajay .K
    29 Mar 2015 | 10:58 am
    Need more social media shares for your articles ,do this to optimize your articles Producing lot of content can help but if that content is not shared with on social media it may not give the expected results. To get your articles on social media below things should be present, Long article with around 500 words Large image which is relevant to articles content Some outbound links to other relevant content These things will trigger mind of readers to share with more here on Clickz blog. So have you have optimized enough your landing page ,but what about the…
  • Off the track conversion optimization tricks

    Ajay .K
    25 Mar 2015 | 10:29 am
    1.Have heard of “about-us” page optimization , here is how ? Landing page optimization we all know, but have your heard of about us page optimization, CopyHackers explains what to do and avoid on ‘about-us’ page. Read more…. 2. An Infographic that explains what your landing page need to have for higher conversion. This infographic, which was presented by Salsa, talks about 7 steps that you can take to create an effective landing page. 3.Do you rely on Conversion optimization consultant ? You should know this. It might be that what they tell you is total BS*…
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    Advised Marketing

  • Social Media Analytics – Benefits and Tools to Use

    11 Apr 2015 | 1:01 am
    Social Media Analytics – Benefits and Tools to Use Social media analytics is known to accumulate data from social networking websites, blogs and analyze information that is important for business decisions. It is commonly used to gauge the support of potential customers in various customer services and promotional activities. Whether you are a small or a large-sized business, you will be able to get a complete image of the market with social media analytics. With regular effort investment, time and money into social networking, you will be able to reap the benefits of your hard…
  • Social Media Tools – 6 Powerful Apps You Cannot Do Without

    11 Apr 2015 | 12:17 am
    Social Media Tools – 6 Powerful Apps You Cannot Do Without It is essential for you to use the most appropriate social media tools to promote your business, whether you require a way to manage the existing user base target or find entirely new consumers. With diverse social media channels opening up, businesses are turning more and more towards social advertising. Naturally, you can come across more products which can effectively assist you in managing your brand presence on the web. The following social media tools can provide you with great assistance when maximizing the chances for…
  • Social Media Manager Job Description – 5 Things You Are Expected To Do

    11 Apr 2015 | 12:17 am
    Social Media Manager Job Description – 5 Things You Are Expected To Do You must have heard about the term social media manager and wondered what does this job involve?A recent social media report has mentioned that there is a huge demand for this job and listings about the occupation have been on the upswing. You can make as much as in the range of $51,000 – $55,000 each year by using only your iPhone or laptop. Although this appears to be too high, it is actually not. Companies are always on the lookout for more and more profits and wish to hire someone who can ensure a good ROI…
  • Social Media Business – 5 Advantages You Can Get

    11 Apr 2015 | 12:17 am
     Social Media Business – 5 Advantages You Can Get These days, the growth of businesses cannot simply be achieved by word of mouth publicity. You need to have a solid marketing team and excellent promotional strategies that can provide your business with the maximum amount of exposure. The market is ever-changing and these days, most business owners have realized that social media is a powerful promotional tool that cannot be ignored any more. In case you are still wondering whether or not to use social media business, it is important for you to consider its following advantages. You can…
  • Social Media Certification – 6 Amazing Programs to Follow

    11 Apr 2015 | 12:16 am
    Social Media Certification – 6 Amazing Programs to Follow Social media, as you probably already know, is not a simple recreational platform meant to spend some time on. It has become a vital part of almost all types of businesses. It is being regarded as an essential component of any 21st century company and about as vital as Marketing or HR. Some of the companies also invest time and energy in training their employees in using social media platforms, so that they can devise new policies that can help the organization to get optimum benefits from the platforms. Whether you are the owner of…
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