Internet Marketing

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  • Top Six Seo Mistakes Small Businesses Should Avoid

    SEO and Digital Marketing Blog - Blogginluv » SEO and Digital Marketing Blog - Blogginluv
    Ali Akbar
    9 Jul 2015 | 5:07 pm
    In order to stay competitive within a specific industry and capitalize on local traffic, leading SEO agencies analyse six costly mistakes small businesses should avoid. Cardiff, United Kingdom – July 8 2015 – According to reputable outlets operating within the Search Engine Optimization (SEO) marketing sector, it is important that companies focus on not only the best online marketing tactics but also avoid “costly mistakes” in order to remain competitive within their industries and capitalize on local traffic. It is widely accepted that there are six major “local SEO” mistakes…
  • How to Find Who Shared Your LinkedIn Posts

    Social Media Marketing Plus
    Neil Ferree
    3 Jul 2015 | 2:46 pm
    The post How to Find Who Shared Your LinkedIn Posts appeared first on Social Media Marketing Plus A LinkedIn Post is an excellent social media channel to increase your online visibility and brand awareness with your target audience. If your LinkedIn post is well written and well received, the chances of your readers sharing your LinkedIn Post with their social audience will go up and that’s a good thing. Here’s a simple 3-step process on how to find […] The post How to Find Who Shared Your LinkedIn Posts appeared first on Social Media Marketing Plus
  • How To Start Making Money As A Freelance Writer

    Tim Bonner
    Tim Bonner
    21 Jul 2015 | 6:00 am
    Disclosure: Some of the links in this post are affiliate links, and at no additional cost to you, I will earn a commission if you decide to make a purchase. I’m not giving up on making a regular income online. I’ve been researching ways to make money as a freelance writer. I need to do something to help with the family finances once my kids are both at school full-time. Some avenues have already become too cumbersome for me. But, the life of a freelance writer is more attainable. Along with affiliate marketing and building niche sites, it’s the way forward for me. I already knew…
  • How NASA Does Social Media - Inbound Marketing Highlights

    Inbound Marketing Blog
    Mike Rastiello and Roman Kniahynyckyj
    26 Jul 2015 | 2:40 pm
    Hi, I'm Roman; and this is Mike. Welcome, fellow inbounder.  Here are this week's inbound marketing highlights hand-crafted just for you, straight from our HubSpot oven.  3 Ways to Tweak What You're Doing Anyway to Generate More Leads - 3 very powerful tactics here. Firstly, FAQ sections. We've found that many of our clients' FAQ sections are some of the most visited pages on their websites. Your FAQ section should be robust and should be able to answer as many questions as possible with the depth of an experienced salesperson. Many B2B leads are 'burning platform' leads. They are…
  • Top Tips From Facebook’s Boost Your Business Tour!

    Big Thinking Online
    Roz
    13 Jul 2015 | 12:05 am
    Top Tips From Facebook’s Boost Your Business Tour! Yesterday we attended the Facebook Boost Your Business Summer Tour. It was a session designed specifically for small businesses who are aiming to grow through using Facebook. There were plenty of Facebook Gurus on hand to answer questions on subjects like local targeting, brand awareness, driving sales online and Instagram, and there was also an introduction from Facebook’s SME Director Ciaran Quilty. His talk was really aimed at pressing home the importance of mobile and video for business and he had some pretty powerful stats to…
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    ShoeMoney

  • Join me LIVE today on the ShoeMoney Show with BuluBox

    Jeremy Schoemaker
    28 Jul 2015 | 5:02 am
    Today on the ShoeMoney Show I will have my friend, founder, and CEO of BuluBox – Paul Jarett.    And you can join us live and ask questions (see below). Years ago when I had my office downtown Paul and his wife had rented a month to month super small office to start an online supplement box company.  This was right next to ours.  It barely had lights let alone a bathroom – guess whose they used LOL. Long story short he has built one of the largest monthly subscription box companies and has raised over 4 million dollars for the company to date. Paul will be LIVE on the…
  • Build Your Online Business With Brand Reputation In Mind

    Jeremy Schoemaker
    23 Jul 2015 | 6:04 am
    Whether your business is big or small, brand reputation is hugely important. You need to be constantly thinking about how you want to be known and remembered by your leads, customers, and website visitors. Most business owners would probably say that they want their company to be well-thought of, but don’t necessarily have a plan to execute on. So here’s a workable plan, also known as – what I like to call – the eight be’s (you’ll find out why in a second). Here’s how you can build your online business with brand reputation in mind. Be Transparent…
  • How To Perfect Your Story To Get More PR Opportunities

    Jeremy Schoemaker
    16 Jul 2015 | 7:31 am
    It might be cliché to say, but when it comes to branding and marketing, nothing is more important than your story. You’ve probably heard that before, but it bears repeating. So you’ve decided that you need to get covered by the media. It’s a great way to gain more attention for your website, blog, podcast, product, app, or whatever you’re doing, but unless you know how to connect with journalists and reporters, you’re going to have a tough time getting coverage. You’ve got to put together a compelling story. So here are four steps you can take to craft a…
  • 10 Keys For Improving As A Speaker And Getting Speaking Opportunities

    Jeremy Schoemaker
    8 Jul 2015 | 5:54 am
    Very few people are naturally-born speakers. The thing is, if you start doing more speaking engagements, you will become more recognized as an expert in your field. It can get you a lot more attention for your business too. So there are a lot of benefits to getting into the game, but there’s also a lot to know. Check out the following 10 keys for improving as a speaker and getting more opportunities. Just Get Started People tend to have a lot of fears associated with public speaking. This stops them from doing anything. But not you, right? You’re serious about becoming a better…
  • How To Find Potential Business Partners When You’re A “Nobody”

    Jeremy Schoemaker
    1 Jul 2015 | 4:00 am
    Most entrepreneurs with any experience will tell you that finding a business partner isn’t easy. So, when you’re a “nobody”, that can present some additional challenges. You’re probably not going to be able to partner up with someone more known than you are. At the very least, it’s not going to prove easy. But working alone is hard, and having a partner can add a lot of perspective to your business. You can share in your tasks, keep each other motivated, leverage your connections, and pool your ideas together. That’s a good thing, because sometimes…
 
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    The Official Blog of Josh Boxer

  • How mobile technology has changed our lives.

    admin
    22 Jul 2015 | 6:20 am
    I was born in 1972, Graduated from college in 1995 and didn’t get my first cell phone until 1997, which by the way was 3 years before my first daughter was born.  I remember the bag phones that cost 5 grand and came with $1000/m bills. I remember phone’s in cars that looked like what house phones used to look like.   That was back in the 1980’s. 1980’s bag phone. 20lbs Today I live with 3 women; My wife Pamela and two daughters Hannah (15) and Kaylee (12). Technology has taken over our lives.  My wife easily spends a good 6-8 hours of the day on her now Samsung 6,…
  • Wakesurfing – Josh Boxer at Lake Lanier Islands (Wake Surf Lake Lanier)

    admin
    29 May 2015 | 5:40 am
  • My Continued Journey Through Life, Liberty and the Pursuit of Happiness.

    admin
    27 Mar 2015 | 10:39 am
    It’s been a while since my last post on my Blog here at JoshBoxer.com . Quite honestly, I just wrote a whole paragraph on why I’ve been gone, yada yada all this BS. I highlighted it and deleted it and thought I’d shoot you right from the heart. My wife Pamela and I celebrated 15 years of marriage this year.  For us, its monumental.  We Have Hannah who’s about to be 15 in June and Kaylee who just turned 12. It’s been such a blessing raising these girls.  For the past 7 years, I have had the privilege of working from home. It’s allowed me to spend every…
  • The 2014 Year in Review

    admin
    7 Dec 2014 | 5:40 am
    Well, It’s been about six months since my last post and we are winding down the last few weeks of 2014.  This has been a year of transformation and change for me.  I feel myself getting older and wiser and slowing down just a bit. I haven’t forgotten about my blog here, I just have not been inspired to write much lately.  Stay tuned for 2015. New year, new thoughts, new goals, dreams and mountains to climb.
  • Tail of the Dragon – Deals Gap 2014

    admin
    30 May 2014 | 10:29 am
    One of the most awesome rides I have taken to date was to The Dragon’s Tail up on the border of Tennessee and North Carolina.  Driving there from Cumming Georgia up Rt. 129 was awesome.  I met my friend Steve Whittle up off Exit 17 on Ga 400 at 7am on Tuesday, May 27th and we headed out.  It was about a 3 hour ride up with a stop for Gas along the way. The ride to get there was magnificent.  We rode through mountains, past streams and in and out of valley’s.  Below are some pictures from some of the awesome photography companies like KillBoy.  
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    ComBlu | Your Marketing Strategy

  • Media Relations: The Pitch Package

    Pam Flores
    21 Jul 2015 | 7:10 am
    ComBlu has recently been working on a number of thought leadership engagements for clients in a variety of industries, including financial services, healthcare, insurance and banking. This is right up my alley as the chief media relations person at ComBlu, and it has been fun working with new media outlets and reconnecting with reporters and editors I had not had reason to contact recently. As I reported in a recent post, social media has transformed the media relations discipline forever. However, getting back to basics – in the form of the original word of mouth or a good old fashioned…
  • Do We Really Need Another Content Marketing Tool?

    Kevin Lynch
    14 Jul 2015 | 6:44 am
    Does the marketing world really need another content marketing tool? This was a hotly debated issue at the recent Social Media Strategies Conference in Chicago. Pam Didner, formerly responsible for worldwide social media and content marketing at Intel, had a strong viewpoint on this issue. “For many marketers, especially those newly responsible for content strategy and execution, the lure of one-stop shopping for a technical platform and software solution are very difficult to resist.” Pam went on to say that the most asked question she faces is, “which solution do you recommend?” But…
  • What’s The Real Value Of Community?

    Administrator
    7 Jul 2015 | 1:18 pm
    This post was originally written by Dennis Smith on his blog, thedennissmith.com.  Simply put; communities exists so that people can share unique experiences or to solve common problems. However in today’s social world there a lot of faster and more convenient ways of getting an answer to your question…..right? Why would anyone take the extra step to join a community? How does an online community fit in with the goals of the business? From a consumer point of view communities allow me to find answers or post questions about specific issues I am having with a product and they also allow…
  • CMOs Make Strides in Becoming a Publisher

    Kathy Baughman
    30 Jun 2015 | 6:40 am
    Today, brands have a big mission for content. As part of the steering committee for a Forbes study called, “Publish or Perish”, we had the opportunity to survey over 300 CMOs and interview another 15 about the role content plays in meeting their business objectives. When asked to indicate the mission of their content initiatives, the following responses told a diverse story.       The interviews uncovered additional context for this survey response. Almost all of the CMOs agreed that content is critical to growth and needs to Deliver personalized experiences Help sales ramp…
  • The Conundrum of the Tech Marketer

    Jennifer Voisard
    23 Jun 2015 | 12:05 pm
    My colleagues and I have been in the tech marketing space for well over a decade. Back in the old days it was simple (ish). We used direct input from our customers to shape different kinds of online communities, build social programs, facilitate face-to-face meet-ups and run advocate groups for various purposes. Our goals were to extend customer support, capture ideas and help our IT Pros make the most out of our products. Today, we are tasked with selling and communicating the value of IoT, Big Data, Mobility and BYOD, XaaS, VDI, Software Defined (fill in the blank), Hyper-Converged….I…
 
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    Conversation Marketing from Portent, Inc: Internet Marketing with a Twist of Lemon

  • 10 Tips for a Successful Post-Mortem

    Kyle Eliason
    16 Jul 2015 | 9:23 am
    I love meetings. Actually, let me clarify. I like creative, strategy-focused meetings like a brainstorm or its emo cousin, the Post-Mortem. What is a post-mortem? To some, it’s an examination of a corpse in order to determine the correct cause of death. To other more well-adjusted individuals (no offense Dana Scully), it’s a discussion (usually at the end of the project) to identify and analyze elements of a project that were successful or unsuccessful. It answers the question, “How’d we do?” Many people find the name “post-mortem” too macabre. They’d rather call it a…
  • How Conflict Is Key To Creating Great User Experiences

    Misty Weaver
    2 Jul 2015 | 1:15 pm
    Mr. Fisher Goes to Washington Steve Fisher, co-organizer Design & Content Conference recently visited Portent’s office in Seattle (Washington) to exchange brilliant ideas, but also to tell us some horror stories. For example: What do zombies have to do with content and design? Clearly, a lot. We Content Strategists are officially outpaced and outnumbered. So we huddle together for warmth at meetups and look for brilliant ways to help clients solve the business challenges that undermine their content programs. Although Steve loves Zombie metaphors he says we’re not facing an…
  • To my team, at 20

    Ian Lurie
    29 Jun 2015 | 4:22 pm
    This is what I said at Portent’s 20th-anniversary party. It’s also a kind of open letter to my team. For posterity, I’m posting it here. If you really want to know what we’re all about, this is a really good place to start: 20 years ago when I started Portent, as my accountant filled out our paperwork, he asked “What do you do?” I said “Information design.” He raised an eyebrow and asked “aruh?” I explained “We build websites, help clients generate PDFs, and we write great copy for them.” He said “uhhh…”…
  • Three Months at Portent: My Life as an Intern

    Portent Staff
    26 Jun 2015 | 12:25 pm
    My internship at Portent is ending, and although I am sad to be leaving, I want to take the time to reflect on my past three months. Here are some thoughts I want to share for anyone out there looking for an internship in social media or something related to digital advertising. To the best of my ability, I have collected everything that I have learned and found most helpful regarding social media. First and foremost, Facebook Business Manager became a really good friend of mine these past three months. I learned more about Facebook after coming to Portent than I ever knew before. The…
  • Why not?

    Ian Lurie
    18 Jun 2015 | 2:09 pm
    TL;DR: I wrote my very first Medium post ever. It’s about marketing leadership and getting to “Why not?” Click here to read it. Any smart organization has the risk-takers and the risk-averse. That’s a very necessary balance. If all you have are risk-takers you’ll probably run aground in a hurry. If everyone on your team is risk-averse, you probably won’t make any progress. As Internet marketers, we’re usually called upon to be the risk takers. We charge in with all sorts of ideas for change. We assume everyone will fall all over themselves to implement those ideas. But…
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    Greg's Corner

  • Trump’s Political Push Exposes Bad-For-Business Behavior

    Greg Collier
    15 Jul 2015 | 9:02 am
    As a business owner, I understand that my customers and business relationships are key to the long-term success of my company and I want to do everything I can to maintain and expand those relationships. At the same time, I also need to be able to maintain my voice and speak up about issues that matter to me, both professionally and personally. That’s one of the best things about having this blog. Still, there’s a fine line that must be walked when a business owner starts sounding off on the controversial topics of the day – and. boy, are there plenty to choose from these days. The…
  • Today’s state of sports: Kids could teach the pros a thing or two

    Greg Collier
    4 Jun 2015 | 1:28 pm
    Over a recent weekend, I spoke with a friend who had spent the past couple of months coaching a little league team of 8-year-old boys. The kids had a good season, he said, emphasizing that “good” didn’t necessarily mean “winning.” Sure, they won their share of games, he said. But they lost a couple of heartbreakers, too. Still, he said, all of the kids had a good season. Some really improved their skills. Others picked up some confidence in their abilities. And at the end-of-the-season party, the kids talked about great catches and good hits instead of victories or losses. For these…
  • Don’t be a Craigslist Killing: Raising Awareness for Safer Face-to-Face Transactions

    Greg Collier
    23 Mar 2015 | 8:21 am
    Conducting business with a stranger always brings a certain amount of risk – both for buyer and seller. But, in this digital age of classified advertising, where individuals are conducting one-on-one transactions for used cars, sports tickets, furniture or even intimate relationships, the risk of harm grows exponentially. Consider the recently-published “Craigslist killings,” a list of 84 people whose lives were cut short over the last 8 years through encounters with people they met via the online classifieds site. Some were involved in encounters that were already risky enough,…
  • Cheating in the NFL: Here’s One Simple, but Tough, Question for the New England Patriots

    Greg Collier
    26 Jan 2015 | 5:33 am
    I have only one question for the person who deflated 11 of the 12 footballs for the New England Patriots when they played against the Indianapolis Colts for the AFC Championship earlier this month. Was it worth it? I mean, here we are, counting down the days until the Super Bowl, the biggest game of the year, and instead of listening to radio hosts and TV analysts talk about the strengths of a running game or weaknesses in the defense, I’m listening to questions about quarterback Tom Brady’s integrity and suggestions that Coach Bill Belichick be suspended from the Super Bowl. Was it worth…
  • Slashing journalism won’t bring new readers, more revenue to newspapers

    Greg Collier
    14 Oct 2014 | 6:25 am
    Nearly 20 years after the Internet became a thorn in the side of newspapers, the old-school print industry continues to take steps to soften the blow that the Web has had on its business model. The problem is that newspapers, as part of their effort to become one with the digital side of news, keep making the same mistake. They keep chopping the journalism side of the business, the side that creates the original content that keeps visitors – and the eyeballs for their ads – clicking on their sites. This time around, it’s the mighty New York Times that’s slashing newsroom jobs…
 
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    dotmailer Status - Incident History

  • External network routing maintenance

    dotmailer
    7 Aug 2015 | 10:00 pm
    Jul 23, 15:49 BSTScheduled - On Saturday 8th August 2015 between 06:00 and 09:00 BST we’ll be making some changes to our external network routing. Throughout this important maintenance, it won’t be possible to access dotmailer. For our US east coast users, that equates to 01:00 EST on Saturday 8th August 2015 to 04:00 EST on Saturday 8th August 2015. During this period, dotmailer will be unavailable. The unavailable services will include: - my.dotmailer.com (our primary web application) - Sends, including scheduled sends - Link tracking - Surveys - API - Connectors (including those for…
  • Regular application update

    dotmailer
    22 Jul 2015 | 12:05 am
    Jul 22, 08:05 BSTCompleted - The scheduled maintenance has been completed.Jul 22, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Jul 16, 13:57 BSTScheduled - Our next regular application update is scheduled for 22nd July at 7:30am UK time (UTC+1). Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Infrastructure Software Upgrade

    dotmailer
    18 Jul 2015 | 4:08 am
    Jul 18, 12:08 BSTCompleted - The scheduled maintenance has been completed.Jul 18, 08:00 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Jul 3, 09:52 BSTScheduled - On Saturday 18 July 2015, dotmailer's load balancing hardware will be undergoing a software upgrade. While we aim to provide continuous service throughout the upgrade, please anticipate service interruption of up to 4 hours during the maintenance. The maintenance will begin at 8:00am UK time (3:00am EDT) and last until 12:00pm UK time (7:00am EDT). We appreciate that being…
  • Regular application update

    dotmailer
    7 Jul 2015 | 11:45 pm
    Jul 8, 07:45 BSTCompleted - The scheduled maintenance has been completed.Jul 8, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Jul 1, 15:31 BSTScheduled - Our next regular application update is scheduled for 8 July at 7:30am UK time (GMT+1). Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Database migration 28 June 2015

    dotmailer
    28 Jun 2015 | 3:59 am
    Jun 28, 11:59 BSTCompleted - The scheduled maintenance has been completed.Jun 28, 09:00 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Jun 12, 12:46 BSTScheduled - On Sunday 28 June 2015, dotmailer will be unavailable for up to three hours from 9:00am UK time (04:00am EDT). Following the successful upgrade of our storage equipment, during this time we'll be migrating databases to the new equipment helping to ensure platform stability for the future. We appreciate that being offline during this time may impact on you, and we're doing…
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    Starmark | Integrated Marketing Communications » Starmark eTips

  • Location Based Marketing Cheat Sheet

    jtitelius
    28 Jul 2015 | 8:38 am
    Location based marketing (LBM) is a direct marketing strategy that delivers targeted communications based on where your audience is standing. With the proliferation of mobile devices in today’s market, there is tremendous potential to leverage this emerging technology. To help you navigate through the geofences and beacons, we’ve developed a cheat sheet that outlines these... View Article
  • Can you see the future through a Periscope?

    Roberto Renteria
    2 Jul 2015 | 11:07 am
    Periscope is a new app launched by Twitter that lets you broadcast live video streaming from your phone and because of its integration with Twitter, you have an instant community of followers to share your live streams with. As a marketer, what can you live stream? A great place to start is with special events or... View Article
  • Keep a Pulse on your Performance with an Executive Dashboard

    Roberto Renteria
    25 Jun 2015 | 2:22 pm
    An executive dashboard has become a very useful tool to help keep executives and key stakeholders abreast of the company’s ongoing performance for a specific effort or for the organization as a whole. In a nutshell, dashboards are a visual representation of performance that gives executives a quick and easy way to view results in... View Article
  • Cutting URLs down to size

    Roberto Renteria
    11 Jun 2015 | 1:37 pm
    Cumbersome URLs are not only a challenge for marketers to remember, but rest assured the public at large isn’t going to remember them either. So what’s a marketer to do? A vanity URL , if you remember, is a unique web address that can be branded and used in marketing executions.  The main reason people use these... View Article
  • 10 Questions you Should ask when Hiring an Agency

    jtitelius
    4 Jun 2015 | 7:37 am
    We’ve asked three CMOs to share their thoughts about this updated list of critical success factors (for them) when they’re in the process of selecting a successful agency partner. Will the “pitch team” become the account service team? As a brand, you don’t want a secondary team on the account after the pitch. Is your... View Article
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    Online Marketing Strategy for Entrepreneurs | Denise Wakeman

  • Ghost Blogging – Yes or No? [Poll]

    Denise Wakeman
    15 Jul 2015 | 5:18 pm
    On the fence. That’s my current position on ghost blogging. For years, I’ve been adamant about not using ghost bloggers. I’ve maintained a hard line that a business blog needs to reflect the voice of the owner and she/he needs to be invested in the content being published in their name.  I’m changing my tune. When I started blogging in 2004, there were no social networks to contend with. Adding a blog to your marketing mix was a lot more straightforward: you wrote an article, optimized it for the search engines and published.  Now, not only do you have to take the…
  • How National Media can Improve your Reach and Visibility in New Markets

    Joanne McCall
    6 Jul 2015 | 8:49 am
    We’ve all heard the cries that the media is dying but is that really the case? Yes, things are changing, forms are changing, viewing habits are changing, the devices we use are changing, but the truth of the matter is that media has been in the process of integration for a number of years now, and they’ve reinvented themselves. It isn’t dying and those who say it is, are not keeping up. (I know, those might sound like fighting words, but I don’t mean it that way. There was a time when “old media” and “new media” meant something. Those days are…
  • How to Blog Like a Pro and Stay Ahead of the Pack

    Denise Wakeman
    2 Jul 2015 | 12:28 pm
    As a business owner, you know how it goes…you’ve got to constantly learn and adapt to new ways of marketing your wares, develop and reach new fans, and stay ahead of your competition.  The same goes for your blogsite, especially if it’s an integral part of your online marketing strategy (it is, right?). Whether you want to or not, you’ve got to blog like a pro. What’s hot in design, what works for SEO and blog promotion, how to get more traffic and better conversion…it’s not a static situation and it’s easy to fall behind when you’re busy…
  • Badass Visual Branding for Your Blog | Adventures in Visibility with Andrea Beltrami

    Denise Wakeman
    28 Jun 2015 | 2:15 pm
    By the end of a mini-course on creating branded blog images, taught by Andrea Beltrami, I knew I was going to hire her to help me with the visual branding for my blog and other marketing images. She is sassy and savvy, both qualities I like, and most importantly, Andrea is talented with a keen eye for what works. I hired her and immediately received feedback about what I wanted, what would work and what wouldn’t, along with suggestions for how to improve my visuals all around. Andrea helped me create a simple, attractive and recognizable look for my blog and quote images. Now,  you…
  • How to Build Your Brand with Live Video [video and checklist]

    Denise Wakeman
    24 Jun 2015 | 2:54 pm
    One of my favorite conferences is the annual BlogPaws event for pet bloggers. Held in Nashville, this year, it was off the charts amazing with over 500 pet bloggers and activists in attendance. For the second year in a row, I was invited to present on how bloggers can use video to engage with their audience. How to Build Your Pet Brand with Live Video at #BlogPaws This year, I had a co-presenter, my colleague and gal pal, Mia Voss of The Mia Connect. At the last minute, something came up so Mia couldn’t attend, but that didn’t stop us from co-presenting. You’ll see what I…
 
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    The Official Blog of Josh Boxer

  • How mobile technology has changed our lives.

    admin
    22 Jul 2015 | 6:20 am
    I was born in 1972, Graduated from college in 1995 and didn’t get my first cell phone until 1997, which by the way was 3 years before my first daughter was born.  I remember the bag phones that cost 5 grand and came with $1000/m bills. I remember phone’s in cars that looked like what house phones used to look like.   That was back in the 1980’s. 1980’s bag phone. 20lbs Today I live with 3 women; My wife Pamela and two daughters Hannah (15) and Kaylee (12). Technology has taken over our lives.  My wife easily spends a good 6-8 hours of the day on her now Samsung 6,…
  • Wakesurfing – Josh Boxer at Lake Lanier Islands (Wake Surf Lake Lanier)

    admin
    29 May 2015 | 5:40 am
  • My Continued Journey Through Life, Liberty and the Pursuit of Happiness.

    admin
    27 Mar 2015 | 10:39 am
    It’s been a while since my last post on my Blog here at JoshBoxer.com . Quite honestly, I just wrote a whole paragraph on why I’ve been gone, yada yada all this BS. I highlighted it and deleted it and thought I’d shoot you right from the heart. My wife Pamela and I celebrated 15 years of marriage this year.  For us, its monumental.  We Have Hannah who’s about to be 15 in June and Kaylee who just turned 12. It’s been such a blessing raising these girls.  For the past 7 years, I have had the privilege of working from home. It’s allowed me to spend every…
  • The 2014 Year in Review

    admin
    7 Dec 2014 | 5:40 am
    Well, It’s been about six months since my last post and we are winding down the last few weeks of 2014.  This has been a year of transformation and change for me.  I feel myself getting older and wiser and slowing down just a bit. I haven’t forgotten about my blog here, I just have not been inspired to write much lately.  Stay tuned for 2015. New year, new thoughts, new goals, dreams and mountains to climb.
  • Tail of the Dragon – Deals Gap 2014

    admin
    30 May 2014 | 10:29 am
    One of the most awesome rides I have taken to date was to The Dragon’s Tail up on the border of Tennessee and North Carolina.  Driving there from Cumming Georgia up Rt. 129 was awesome.  I met my friend Steve Whittle up off Exit 17 on Ga 400 at 7am on Tuesday, May 27th and we headed out.  It was about a 3 hour ride up with a stop for Gas along the way. The ride to get there was magnificent.  We rode through mountains, past streams and in and out of valley’s.  Below are some pictures from some of the awesome photography companies like KillBoy.  
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    Radical Marketer

  • Trends in Healthcare Sector

    RadicalMarketer
    6 Jul 2015 | 4:08 am
    Three major trends in health sector for 2015: 1) Health Tourism 2) Wearable Health Gadgets 3) Big Data in Personal Health – How big data could be used to predict a patient’s future- Datasets will soon be used to foresee and prepare for individual illnesses as well as periods of increased demand on servicesama, Google Health service discontinued in 12/2012 (Google Health Competitors: Microsoft’s HealthVault, Dossia, the open-source Indivo project, MediConnect Global) – Google stated that they were discontinuing Google Health because it did not have as broad impact as…
  • Manage your wealth – Areas of Wealth

    RadicalMarketer
    26 May 2014 | 9:56 am
    Managing marketing is a big issue, but managing your life is much more important. I have talked a lot about  marketing management. But, today I want to write about managing your life. The analogy in management is that you have to measure it, and by measuring your life you have to define the correct KPIs (Key Performance indicators). “the wealthy, will be happy… … but, first you need to define and understand the diverse sources of capital & wealth” As Peter Drucker accurately stated; “If you can’t measure it, you can’t manage it”. However, I go one step further;…
  • 6 pillars of Jonathan Ive’s Design Philosophy

    RadicalMarketer
    13 Aug 2012 | 3:40 am
    6 pillars of Jonathan Ive’s Design Philosophy 1) Focus on good design, not profits 2) Focus on a manageable number of products 3) Invest an incredible amount of care 4) Be ready for challenges on many axes 5) Be familiar and fluent with technologies 6) Have respect for craftsmanship
  • Ten principles of “good design”

    RadicalMarketer
    13 Aug 2012 | 12:43 am
    Dieter Rams introduced the idea of sustainable development and of obsolescence being a crime in design in the 1970s. Accordingly he asked himself the question: is my design good design? The answer formed his now celebrated ten principles. 10 Principles of Good Design: 1) Is innovative – The possibilities for innovation are not, by any means, exhausted. Technological development is always offering new opportunities for innovative design. But innovative design always develops in tandem with innovative technology, and can never be an end in itself. 2) Makes a product useful – A…
  • Effectively managing the agencies

    tech
    26 Jun 2012 | 2:35 am
    When your brand / company works with agencies you can usually follow two paths. Be a low-maintenance or high-maintenance client. These two types are described well in iMediaConnection article as: Low-maintenance clients are: trusting enjoyable to be around transparent in discussing their goals and intentions appreciative of what you do in it for the long run (not fickle or willing to play you off other competitors)\ not arbitrary willing to pay for expertise High-maintenance clients, on the other hand, are: demanding and in need of ego-stroking lacking in communication skills constantly…
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    Social Media Marketing Plus

  • How to Find Who Shared Your LinkedIn Posts

    Neil Ferree
    3 Jul 2015 | 2:46 pm
    The post How to Find Who Shared Your LinkedIn Posts appeared first on Social Media Marketing Plus A LinkedIn Post is an excellent social media channel to increase your online visibility and brand awareness with your target audience. If your LinkedIn post is well written and well received, the chances of your readers sharing your LinkedIn Post with their social audience will go up and that’s a good thing. Here’s a simple 3-step process on how to find […] The post How to Find Who Shared Your LinkedIn Posts appeared first on Social Media Marketing Plus
  • Marketing Automation for Small Business

    Neil Ferree
    31 Mar 2015 | 4:03 pm
    The post Marketing Automation for Small Business appeared first on Social Media Marketing Plus After you watch this video on Marketing Automation for Small Business, you will see this solution is easy to use and fast to deploy. By following this routine, you can quickly find and curate quality content and share it with your target audience on multiple social networks. Once you’ve set-up and configured the 4 content […] The post Marketing Automation for Small Business appeared first on Social Media Marketing Plus
  • How to Become a Content Marketing Ninja

    Neil Ferree
    16 Mar 2015 | 2:50 pm
    The post How to Become a Content Marketing Ninja appeared first on Social Media Marketing Plus Content Marketing can be cumbersome and time consuming but it doesn’t have to be either. This is an advanced Content Marketing Ninja Hack I’ve been using to drive targeted traffic to my Blog. By following this routine, you can quickly find and curate quality content and share it with your target audience on multiple social networks. […] The post How to Become a Content Marketing Ninja appeared first on Social Media Marketing Plus
  • How to Dramatically Increase Your Online Visibility

    Neil Ferree
    7 Mar 2015 | 4:43 pm
    The post How to Dramatically Increase Your Online Visibility appeared first on Social Media Marketing Plus If a tree falls in a forest and no one is around to hear it, does it make a sound? Conversely, if you author an epic article and nobody sees it or reads it, does publishing it have the impact on your online visibility and brand awareness you were looking for? Increase Your Online Visibility There are 2 […] The post How to Dramatically Increase Your Online Visibility appeared first on Social Media Marketing Plus
  • Why Snip.ly is the Best URL Shortener for Social Sharing

    Neil Ferree
    8 Jan 2015 | 5:17 pm
    The post Why Snip.ly is the Best URL Shortener for Social Sharing appeared first on Social Media Marketing Plus Read what 2 super successful marketers have to say about Snip.ly and why I say that Snip.ly is the Best URL Shortener for Social Sharing What if there was a way that you could share content to other people’s stuff and still easily bring them back to your own content, with little or no effort? I […] The post Why Snip.ly is the Best URL Shortener for Social Sharing appeared first on Social Media Marketing Plus
 
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    Omar Kattan - New Age Ad Man

  • Twitter Google Deal: What Businesses Need To Know

    Omar Kattan
    3 Jul 2015 | 12:31 pm
    If you’re a business owner, it’s important to understand the changes coming to Twitter, as well as how they can potentially impact your business. In February, a deal was reached between Google and Twitter to allow Google direct access to the Twitter firehose (the term used to refer to the constant stream of data generated [...] Twitter Google Deal: What Businesses Need To Know is a post from: Omar Kattan - New Age Ad Man The post Twitter Google Deal: What Businesses Need To Know appeared first on Omar Kattan - New Age Ad Man.
  • Mobile App Store Optimization: A Guide to Better Ranking

    Omar Kattan
    26 Jun 2015 | 6:48 am
    Mobile apps are changing the way UAE does business online. More users continue to gravitate towards mobile devices for shopping, reading, and searching the web. Most marketing people know the ins and outs of search engine optimization, but mobile apps also change the way optimization works for success. According to GulfNews.com, the UAE controls 60% [...] Mobile App Store Optimization: A Guide to Better Ranking is a post from: Omar Kattan - New Age Ad Man The post Mobile App Store Optimization: A Guide to Better Ranking appeared first on Omar Kattan - New Age Ad Man.
  • Beginner’s Guide to Remarketing

    Omar Kattan
    29 May 2015 | 11:34 pm
    If you have spent even a little time online, there have probably been times when you thought you were being stalked. Not by the government or the NSA, but by corporations trying to pitch you products. You enter a Google search for exercise tips, and pretty soon you are seeing banner ads for treadmills and [...] Beginner’s Guide to Remarketing is a post from: Omar Kattan - New Age Ad Man The post Beginner’s Guide to Remarketing appeared first on Omar Kattan - New Age Ad Man.
  • Conversion Optimization Through Google Analytics

    Omar Kattan
    14 May 2015 | 10:42 am
    Google Analytics provides a wealth of data for those looking to optimize their conversion, whether a webmaster is interested in very basic site tweaks or a comprehensive testing process. Optimizing your conversion often requires a level of experimentation, and Google Analytics can give you insight into changes that may be beneficial, in addition to showing [...] Conversion Optimization Through Google Analytics is a post from: Omar Kattan - New Age Ad Man The post Conversion Optimization Through Google Analytics appeared first on Omar Kattan - New Age Ad Man.
  • Review: Periscope vs Meerkat – The Battle for Live Streaming

    Omar Kattan
    25 Apr 2015 | 2:33 am
    In a world of smart devices, the applications you use define your experience. Users are constantly on the lookout for the best app to share their reality with. In previous years, the battle has been between Facebook, Instagram, and Snapchat. However, the recent debate has become a Facebook-vs-MySpace style duel between live-streaming apps, Periscope and [...] Review: Periscope vs Meerkat – The Battle for Live Streaming is a post from: Omar Kattan - New Age Ad Man The post Review: Periscope vs Meerkat – The Battle for Live Streaming appeared first on Omar Kattan - New Age Ad Man.
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    E-Marketing Associates - Online Marketing Products for Independent Hotels » Blog

  • How Hotels Can Improve Their Customer Service

    Tina Cheong
    24 Jul 2015 | 1:29 pm
    Customer service has always been essential to every business, especially the hospitality industry. In this day and age where your social media channels are just as important to manage as your actual website, it is necessary to provide excellent customer service across all platforms. Aside from the basics that everybody in customer service should already know, here are a few ways to improve on that customer service to keep customers happy and satisfied. Imagine if your guest is not enjoying their stay at your hotel because they don’t have hot water in their room. If they approach you…
  • Creating a Social Media Strategy for your Hotel

    Arielle Sanchez
    23 Jul 2015 | 4:13 pm
    Social Media is an important part of any hotel’s digital marketing strategy. Not only is it a great way to connect with guests, but social signals also provide great SEO/SSO benefits, which will help your hotel rank higher on search engine results. While more hoteliers are getting on board and taking advantage of all that social channels have to offer, it’s important to have a solid Social Media strategy in place in order to receive the benefits. Here are some steps you can take to create a Social Media strategy for your hotel: Determine your target audience This should be in line with…
  • The Power of the Hotel Concierge App

    Nigel J. Rodgers
    23 Jul 2015 | 7:00 am
    We are currently living in a time where the smartphone is one of the most important and technologically advanced consumer products in the hands of the public. The possibilities of what a smartphone can do are insurmountable. The smartphone is also important when it comes to travel. In an era where people want faster check ins and less human interaction, hotels have begun working with idea of concierge apps for their guests. According to a study by Tech Impact Report, 60% of travelers stated that they want to be able to check in, order room service, and receive their room keys on their…
  • Don’t Forget the Baby Boomers!

    Nigel J. Rodgers
    17 Jul 2015 | 9:00 am
    Over the past few years, marketing companies have been focusing their efforts on attracting the Millennials. The Millennials are the fast-paced, tech savvy, creative generation born between 1980 and 1999. The Millennials, also known as Generation Y have the largest generation population and will take up most of the work force in the next 5 years. With so much attention on Millennials, the former largest generation the Baby Boomers has been placed on the back burner when it comes to marketing. As a hotelier, one cannot overlook this still-important generation group. The Baby Boomers, born…
  • Using Social Media to Compete With OTA’s

    Nigel J. Rodgers
    10 Jul 2015 | 9:00 am
    It is well known that OTA’s and hotels are in a long standing battle for customer bookings. Whenever an OTA books a room for a hotel, that hotel must pay the OTA. This can be pricey since about 58% of people booked hotels through an OTA in 2014 according to one study. This can be frustrating for hoteliers. When rooms are searched for, an online travel agency like Expedia or Orbitz is most likely to rank the highest on a search results page. In order to compete and get people to their sites, hoteliers must raise their ranking. In May I wrote an article about how hoteliers can use their…
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    The Conversion Scientist

  • 7 Ideas Stolen from Online Retailers Who Will Kill It This Holiday

    Luis Ramirez
    28 Jul 2015 | 8:30 am
    Retail season is just three months away.  Surprise! Come again?! Yes it’s true. Between the months of November and late December, many businesses who generate significant profit online will experience an increase in traffic and (hopefully) sales. How do you know if your website is fully prepared to take full advantage of the holiday rush? Instead of Santa Claus loading up his sleigh with merchandise from your warehouse, you could see an increase in shopping cart abandonment, low sales, and a whole lot of tears in your eggnog. Most online businesses generate the majority of the…
  • Get Around Website Blind Spots with Split Testing Software [PODCAST]

    Brian Massey, The Conversion Scientist
    24 Jul 2015 | 4:07 am
    How many goals do you set when you’re designing a split test for your website? We’re goal-crazy here in the lab at Conversion Sciences. It is not unusual for our tests have dozens of goals. Why is that? We see split testing as a data collection activity, not a tool that gives us answers. It’s not like wikipedia. The split-testing software on the market to day is amazingly agile when it comes to tracking, targeting and snooping on visitor behavior. We certainly want to track transactions, revenue and leads. But we learn so much more from our tests. Subscribe to The…
  • Conversion Optimization is Like Retirement Planning, Just More Exciting

    Brian Massey, The Conversion Scientist
    23 Jul 2015 | 4:00 am
    A shocking graph; The power of compound interest; What 7% a month growth gets you. I had to study the graphic two or three times before my brain registered what it was saying. We recently enacted a new retirement plan here at Conversion Sciences — a Safe Harbor 401(k) for you odd ducks that find this sort of thing interesting. I thought I understood the value of saving at an early age, especially since I have acquired the wisdom that is lacking among early-agers. Yet, a little graphic buried in the heavy pages of our retirement plan manual made me wish I could jump on George…
  • Your Own Conversion Optimization Team

    Brian Massey, The Conversion Scientist
    17 Jul 2015 | 5:06 am
    We’re proud of our website optimization family here at Conversion Sciences and display this fact proudly on our fictitious mobile conversion vehicle, CRO-1. This represents the team we put on each of our clients when we look for more revenue on the site. If you were to build your own conversion optimization team, this is what it would look like. Of course, we have just such a team ready and waiting to serve you today. Someone Who Knows How to Turn Data into Good Questions The Data Scientist is a strange duck. We’re not talking about someone who spends all their time in spreadsheets,…
  • Data Reveals Shocking Truth: Men and Women Shop Differently [INFOGRAPHIC]

    Trina Bolfing
    16 Jul 2015 | 9:48 pm
    If it’s backed by data, it’s not sexist. At least that’s what we tell ourselves. If the data says it’s true, it’s not stereotyping. We all know men and women shop differently. Except when they don’t. So this daring infographic, conspiring with the numbers to perpetuate some of our favorite stereotypes definitely caught our eye. We were interigued because you could replace the word “Men” with “Relational Shopppers” and the word “Women” with “Transactional Shoppers” and this infographic would still make sense.
 
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    Blog Aspire

  • 25+ Free Stock Images Websites

    rahul
    26 Jul 2015 | 11:35 am
    Hmm.. Searching for free stock images? Yah! Then you are onto a right place. Hi! I am Rahul and in this post you will get the list of top 25+ sites which offer free royalty free images . Images Are Important! Many case-studies has proved that a blog post with a good image has much more engagement rate than a normal post. Images play an important role in magnifying your articles. They convey your messages with more impact. They help you to get viral. You can see the trend of infographics. Adding a good relevant images to your post is a really good tactic to engage your website readers. So from…
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    SEO Inc Blog

  • SEO Inc. is Growing! We Expand Our Team and Open the Doors to Our New Office

    Eric Seal
    14 Jul 2015 | 11:50 am
     Change can be good.At SEO Inc., we believe in the kind of change that benefits the whole. Like switching up your keyword strategy to include more LSI keywords, for example. That’s the kind of change that can make a major positive impact.Today we’re pleased to announce our own upcoming changes. Our recent successes have all been pointing toward one thing—the rapid growth of SEO Inc.In a few days, SEO Inc. is opening the doors to our new office space! It’s everything we’ve been looking for and is just the place to grow our business and offer even better SEO…
  • How to Use Latent Semantic Indexing for Better Content

    Eric Seal
    18 Jun 2015 | 8:53 am
    Do you use latent semantic indexing for your content? You should.Use LSI keywords wisely, and your organic traffic may rise. But use them the wrong way, and you could suffer from weak rankings.Today, we’ll go over what latent semantic indexing is, what it isn’t, and how to use it in your content in a way that both readers and search engines will love.What is Latent Semantic Indexing?As Google focuses on a better user experience, it gets harder to write content using your target keywords without coming across spammy.That’s where you can use latent semantic indexing, also…
  • Here’s What We Saw at IRCE Chicago

    Eric Seal
    9 Jun 2015 | 12:13 pm
    We recently attended the Internet Retailer Conference and Exhibition in Chicago earlier this week, and boy — what a show! IRCE has certainly done its share of growing over the years, and it was extremely gratifying for us to spend time in a place with such a focus on internet marketing and e-commerce.We had a good time at the show, but we’re glad to be home in San Diego. However, we didn’t leave Chicago without bringing some great memories back with us.Here are a few of the sights we saw in Chicago while attending IRCE 2015 (as well as some things you should see if you’re…
  • Get a Taste of SEO Inc.’s Award-Winning Campaigns

    Eric Seal
    3 Jun 2015 | 9:49 am
    If you’ve been following our blog lately, you’ve probably read a lot about our “award-winning campaigns.” That’s because we’ve been taking SEO and PPC case studies to conferences such as ad:tech and IRCE and sharing our secrets for getting higher rankings and profitability.Today we’d like to share with you some of the latest awards we’ve received. They’re just taste of the award-winning campaigns we’ve been presenting, but they will show you exactly why we are a top SEO company.Choose an SEO Company That Will Take Care of YouIt’s…
  • Meet SEO Inc. at IRCE Chicago!

    Eric Seal
    1 Jun 2015 | 10:29 am
    Want some hot SEO tips for your eCommerce site? You can get them live and in-person from SEO Inc. this week!That’s right, we’re heading to Chicago to showcase all the SEO services we have to offer at the Internet Retailer Conference and Exhibition (IRCE).Trust us when we say you don’t want to miss this chance to meet us.Why Go to IRCE?As the world’s largest eCommerce event, the IRCE is the place to go if you want to network with the industry-leading minds behind some of the most recognizable businesses and brands. The event will host a number of noteworthy speakers and leaders in…
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    Rand Group

  • Windows Server 2003 is Dead

    Calvin Gorriaran
    16 Jul 2015 | 2:17 pm
    This should come as a shock to no one, but Windows Server 2003 has officially run its course. And it’s had a good run – 12 years later it’s still one of the most popular platforms used today, which is … Continue Reading — The post Windows Server 2003 is Dead appeared first on Rand Group.
  • What Your Website’s Colors Really Say About Your Business

    Kenny Reyes
    22 Jun 2015 | 10:03 am
    Words are powerful things. But every strong marketer knows that it’s the image that makes the first impression. And woe be to any designer who gets the colors wrong. Beyond simple aesthetic, colors convey a story and it’s important to … Continue Reading — The post What Your Website’s Colors Really Say About Your Business appeared first on Rand Group.
  • Tips on Working with Financial Consolidations in Microsoft Dynamics AX

    Audra Alvarado
    9 Jun 2015 | 2:31 pm
    There are plenty of Microsoft Dynamics AX users who are charged with consolidating parent company financial data from multiple subsidiary entities. Aggregating company financials from more than one subsidiary can be a challenge if you do not have a powerful … Continue Reading — The post Tips on Working with Financial Consolidations in Microsoft Dynamics AX appeared first on Rand Group.
  • Keep IT in Control

    Rob Forst
    20 May 2015 | 2:14 pm
    Ask any business, small or large — security is one of their biggest concerns. In an increasingly connected world, how can you be sure that your company data is both accessible and secure? A business solution from Microsoft gives you … Continue Reading — The post Keep IT in Control appeared first on Rand Group.
  • Is Cloud Right for My Business?

    George Brown
    1 May 2015 | 8:47 am
    As we enter the age of the mobile world, more and more organizations are asking themselves, is cloud right for my business? With the challenges facing organizations trying to implement a new system or solution – securing support, integrating legacy … Continue Reading — The post Is Cloud Right for My Business? appeared first on Rand Group.
 
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    Search Engine Marketing Blog | Silverback Strategies

  • Facebook’s CPC Policy Shift: Transitioning from a Social Platform to an ROI platform

    klambert@silverbackstrategies.com
    22 Jul 2015 | 7:17 am
    In a move that universally delighted CMOs and digital marketers alike,Facebook has decided to shift their policy to no longer charge for social clicks (likes, shares, comments, etc.), and instead only charge for link clicks. No policy shift of this magnitude happens without careful planning, cost/ benefit analysis, and strategic goals in mind. That said, this move is one of several made by Facebook in recent months that shift the perception of Facebook advertising from a branding and social platform to more of a direct ROI platform. The Details As stated previously, Facebook will now charge…
  • Learn Something New Using a Project Management Strategy

    klambert@silverbackstrategies.com
    15 Jul 2015 | 8:06 am
    The world is ever changing, growing, developing and people must adapt accordingly. Skills that were valuable even 5-10 years ago are no longer needed because of advancements in technology, low costs of outsourcing abroad, and more. Even with projected overall job growth in the US over the next few years, some industries will be drastically declining. Technological changes will continue to replace skilled workers, but they will also provide the opportunity for job growth. However, people must adapt by learning new valuable skills and by understanding how to learn them. The Search Engine…
  • Facebook’s New Lead Ads: Simplifying the Path to Conversion

    klambert@silverbackstrategies.com
    6 Jul 2015 | 4:58 pm
    Craving pizza? Your favorite pizza is en route to your door in matter of a few clicks. Need a ride? Uber is on its way to pick you up seconds after your request. Need Directions? Google Maps instantly provides nearby points of interest and options based on your current location. In recent years digital advancements have dramatically simplified the process to complete these everyday actions. Advertising platforms are following this simplification trend by creating new ad formats that cut down the steps to complete an action. Lead Ads Last week, Facebook announced testing of a new ad format…
  • Google Mobile Guru Day

    klambert@silverbackstrategies.com
    22 Jun 2015 | 12:59 pm
    Recently, Silverback Strategies was selected to participate in Google’s latest “Guru” session, comprised of a one-day, in-depth summit covering a specific focus area.  This time the conference focused on all things Mobile, from trends and insights to strategy and implementation.  I had the distinct pleasure of representing Silverback at Mobile Guru Day, joining some of the best people from the finest agencies in the country at Google’s East Coast headquarters in New York City.  While many of the things covered by Google are already in practice at…
  • Expanding your E-commerce Reach & Revenue with Facebook Dynamic Product Ads

    klambert@silverbackstrategies.com
    18 May 2015 | 11:14 am
      For several years now, Facebook has been an excellent channel upon which business can connect to consumers on a network outside of the typical search engines, and one where their consumers spend a tremendous amount of their time.  Facebook has recently expanded its ad offerings to become much more competitive with the likes of Google.  Businesses, both Lead-Gen and Ecommerce oriented, have found a great deal of success with the wide variety of targeting options available on their ad network.  One of the most effective and conservative strategies is of course remarketing…
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    Attacat of Edinburgh » Brain

  • Google Shopping Exam: Tips On How To Pass First Time

    Andrew Morgan
    17 Jul 2015 | 1:44 am
    So, at the beginning of the year Google introduced a new exam to their list of Google partners certifications; the Google Shopping exam. Google state that it covers the basic and advanced concepts of shopping advertising, including the creation of Merchant Center accounts, product data and campaigns. Having recently sat and passed the exam, the PPC team at Attacat thought it would be a great idea to share our experience with the exam so that you know what to expect, (and pass with flying colours). If you haven’t dealt with shopping campaigns or have little experience in them I would suggest…
  • Remarketing made easier: Advice from a PPC professional

    Rasmus Lof
    13 Jul 2015 | 2:43 am
    For those of you that don’t know, Remarketing helps you to reach people who have already shown interest in your brand. Whether they have already visited your website, or used your app, Remarketing allows you to specifically target these users with highly targeted adverts, based on their previous visit behaviour. Over the last few years, Remarketing has been one of the most used tools for any PPC marketer. Traditionally, setting up remarketing as an agency typically has involved sending the AdWords remarketing code, together with detailed instructions on how to implement the code on the…
  • My Experience With B2C Communication

    Attacat Jon
    3 Jul 2015 | 8:57 am
    I recently received some B2C (Business to Consumer) communication over LinkedIn that prompted me to write about the experience. I would summarise this as a mini critique, but more importantly a refreshing reminder of what it’s like to be on the end of blanket marketing communication. Before I go any further, I would like to point out that no one is perfect. I used the term, ‘mini critique’ because I’m not a fan of pointing and ridiculing people. I’ve seen a lot of people get burnt with this approach, so I’d prefer to keep this post constructive and…
  • Month in Numbers: June 2015

    Zach Klein
    3 Jul 2015 | 7:46 am
    We’re back again with a cheeky wee look at June’s most interesting statistics from the digital marketing world. We reveal the winner of the ongoing transaction method war, struggle to fathom the sheer daily volume of instant messages being sent and update you on Jamie Oliver’s  Instagram followership (lucky you!). 48%  Cash has at last been superseded by digital payment methods. It’s been recently confirmed that 48% of all transactions in the UK last year were made with cash, being narrowly pipped at the post by our now officially favoured digital payment methods. This trend is…
  • Business phone number legislation change: A simple explanation

    Zach Klein
    19 Jun 2015 | 7:00 am
      You’ve undoubtedly been made aware of the upcoming rule changes to the advertisement of service phone numbers (those that start with 084, 087, 09 or 118). We’ve been inundated with related information and have found ourselves saying “and what is it you actually want us to do to comply?”. Instead of indulging an instinct to shrug the shoulders and move on to other tasks, we decided to distill this information down to its simplest possible form (for you, of course).   Be prepared for the rule changes regarding the display of service numbers   If you are…
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    latest solar news

  • Solar-powered ‘treehouse’ has 360-degree views, Wi-Fi and refrigerated beer

    26 Jul 2015 | 4:21 pm
    Real treehouses are a thing of the past. In 2015, the ultimate off-the-grid pad is here and don’t worry, it has Wi-Fi, beer, 360-degree view from its transparent walls and plenty of options for mood lighting. Dubbed ‘The Skysphere’, the innovative elevated room has been designed by plastics engineer and graphic designer, Jono Williams who wanted to build an elevated room with a view that could sit virtually anywhere in the world not just where large trees grow. The Skysphere is located in Linton, New Zealand, the structure is a circular single room accessible by a ladder in its base…
  • What Is a Solar Bird Bath Fountain?

    26 Jul 2015 | 8:15 am
    A solar bird bath is a type of water source is solar powered. The collected energy is stored in batteries or used immediately to operate the filter system and pump and control the water flow. If there is enough sunlight a solar birds drinking fountain is easy to install and run. Adding a water fountain in the courtyard can provide a variety of benefits for the lawn and garden. These are some of the most beneficial reasons to install this feature garden: Easy to install: An important quality of solar systems is the ease of installation and use. This type of function garden is fully autonomous…
  • In the Know About Solar Roof Panels

    25 Jul 2015 | 2:59 pm
    Solar panels usually work by harnessing the sun’s energy and convert it into a form of energy that can be stored and used. This special type of solar panel is designed to be placed on the roof of a structure for photovoltaic energy. This type of energy is produced when sunlight is converted to energy using solar cells. Energy becomes a ceramic heating method or electrically. Two types of solar roof panels, which are: • construction of solar thermal collectors by simply absorbing this energy in a liquid medium that will later be used as thermal energy • Module-this type of…
  • Japan’s Abandoned Golf Courses Are Being Transformed Into Solar Power Farms

    20 Jul 2015 | 2:42 pm
    The Kyocera Corporation is transforming an abandoned golf course into a solar power farm, with ambition to partner and repeat the same sustainable work elsewhere in Japan. An abandoned and bankrupt golf course is being transformed into a solar power station by the Kyocera Corporation. Last week, the business announced it would turn the former golf course in Kyoto into a 23-megawatt solar farm; the artist’s rendition is shown above. Once the solar power farm is finished and online (in 2017), it will generate enough electricity to power 8,100 homes. 
  • World First Solar Powered Fashion Show

    10 Jul 2015 | 12:06 pm
    Jessica Minh Anh is no stranger to extraordinary catwalk in the best places. The July 17, 2015, the model and the contractor will be history making 10th generation in the middle of the solar power plant Gemasolar win in Seville, Spain. Unlike previous fashions Jessica at the Eiffel Tower, the Tower Bridge in London, Grand Canyon Skywalk, and One World Trade Center, J Summer Fashion Show 2015 not only presented a combination of art, architecture, culture and fashion, but also celebrate the best of advanced technology and environmental preservation. With backdrop of famous film central tower…
 
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    Digital Marketing Consultant

  • DoGoneFun! Get’s Help From WSI To Recover From Kennel Cough

    John Danenbarger
    27 Jul 2015 | 4:52 am
    DoGoneFun! located in Chicago, Il was badly affected by the recent kennel cough outbreak.  Having to close their dog boarding facility as well as not taking any dogs for daycare drastically reduced revenue for this small local business. With a micro focus on building their dog boarding business, WSI has implemented an online reservation system, written content based on factual information about the risks associated with boarding a dog as well as built site pages around boarding to better educated the public about the service that DoGoneFun! provides. In the 3 months WSI has worked on this…
  • Adlex Abogados Relies on WSI for their Web Presence

    John Danenbarger
    27 Jul 2015 | 4:48 am
    ADLEX Abogados is a law firm that offers services of administrative law, corporate law, fiscal defense, legal support for public procurement, and municipal law. Its main value is a personalized attention for their customers. Adlex Abogados have contracted WSI to develop its web presence through SEO, in order to attract more customers in the areas of fiscal defense, corporate law and public procurements. As part of the on-page activities of web positioning, WSI has optimized the Adlex Abogados web site for organic positioning. These optimized pages are:…
  • WSI Partners with CM Furnaces – Lab and Production Furnace Manufacturer

    John Danenbarger
    27 Jul 2015 | 4:45 am
    WSI, the world’s largest internet marketing company, announces it has partnered with CM Furnaces (http://www.cmfurnaces.com), a worldwide manufacturer of lab and production furnaces for over 70 years. CM Furnaces has established itself as the “Cadillac manufacturer” of furnaces for serious scientific research and production work. Used throughout labs and universities as well as in the metal injection molding and ceramics industries, all CM furnaces provide advanced features and a “no-shorcuts” design mindset making them quality and reliability standouts among all high temperature…
  • WSI’s Partnered with Reorganiza to Improve Web Rankings Through SEO

    John Danenbarger
    27 Jul 2015 | 4:41 am
    Reorganiza is a fast growing Financial Consulting and Training Portuguese company, specialized in the areas of Bank Loans and Savings. Aware of the fast growing digital market, Reorganiza’s Leadership decided to search for external services to help them improve their already significant web presence to new heights. For this purpose they have selected and partnered with WSI to implement an effective SEO program, consisting on creating and optimizing several pages on their website and continuing building their authority and reputation over the web and with search engines in…
  • Expanding the Medical Coding Business with WSI’s Help

    John Danenbarger
    27 Jul 2015 | 4:32 am
    Professional Dynamic Network, a medical coding company located in Chicago, IL providing medical coding services nationwide, recently made the decision to refocus their business towards medical coding rather than medical coder staffing. The biggest challenge for this project has been to transform a site mainly targeted for those looking for employment or staffing, and “re-target” it for those looking to outsource medical coding. This is a completely different buyer’s persona, and audience target. Our strategy was built on micro-focus on promoting just a few pages removing all content…
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    The B2B Inbound Marketing Blog

  • Trust - The Foundation of Your Professional Services Marketing Strategy

    27 Jul 2015 | 3:00 pm
    Do your customers trust you? If you're in the professional services industry and you answered no to that question, you're in deep trouble. Businesses trust some of their most important issues to professional services firms - legal issues, financial issues and operational issues. If they don't trust you, how can you expect them to outsource their most important business issues to you? Many professional services businesses overlook the importance of building trust in their marketing process. To successfully grow your professional services business, you need to earn your customer's trust from…
  • How To Nail Your Marketing Strategy Basics

    21 Jul 2015 | 10:13 am
    Despite the fact that marketing is one of the most important fundamental processes of any business, many business managers fly be the seat of their pants with their marketing strategy. Developing a marketing strategy is like designing a blueprint for a house - the blueprint lays out how the house will be built, taking into account considerations like the needs of the future inhabitants and the environment in which the house will be built. A good place to start in developing your marketing strategy is the 4 P's of marketing, first developed by E. Jerome McCarthy in 1960: Product (or service),…
  • A Response To "Beware the Dark Side of LinkedIn"

    14 Jul 2015 | 5:12 am
    I just read an article in Inc. magazine by Steve Cody titled, "Beware the Dark Side of LinkedIn." I urge you to read the full article, but it is about LinkedIn spammers and Cody's advice on how to deal with them. Don't get me wrong, a day rarely goes by that I don't get a LinkedIn connection request shortly followed by a boilerplate sales message. The most frequent offenders are "lead generation" experts. If that's the way they generate leads, I don't want them doing it for me. I also receive spammy sales messages daily via the contact section of my website, spammy twitter messages…
  • The New Frontier of Marketing Automation: Predictive Lead Scoring

    13 Jul 2015 | 11:00 am
    Marketing automation has become a standard business practice for most B2B companies. When used properly, marketing automation provides you with information about your potential buyers and helps you optimize your communications with them. Paradoxically, a good marketing automation program make your marketing seem more human because it anticipates your buyers wants and needs and responds to actions they take with your marketing process. Innovative companies are turning to predictive analytics to take their marketing automation to the next level. Bala Deshpande, founder of data analytics firm…
  • How To Measure Marketing ROI for Growth

    8 Jul 2015 | 12:44 pm
    Department store magnate John Wanamaker famously said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." With inbound marketing, that's not the case. If you're using inbound marketing software like HubSpot, you can measure the effectiveness of every asset of an inbound marketing campaign from calls-to-action to blog posts. We've written in the past about SMART goals for lead generation and tactical inbound marketing analytics. But what about the business manager who wants to know how effective her overall marketing is? This blog post and the…
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    Internet Marketing Mantra

  • Google is Hiring Someone to Help Improve its SEO Ranking (seriously)

    Vicky Khobragade
    17 Jul 2015 | 5:42 am
    Google is looking for an SEO expert. A new job posting for a “Program Manager, Search Engine Optimization” was spotted on the Google job board today, and it’s got everyone scratching their heads. First, let’s check out the job description: As a Program Manager for Technical SEO, you will work... Read more » The post Google is Hiring Someone to Help Improve its SEO Ranking (seriously) appeared first on Internet Marketing Mantra.
  • Learn How to Set up Google Webmaster tools – Google Search Console

    Vicky Khobragade
    27 May 2015 | 12:37 am
    Google Webmaster Tools (also called Google Search Console) is a no-charge web service by Google for webmasters. As of May 20th, 2015, Google re branded Google Webmaster Tools as Google Search Console. It allows webmasters to check indexing status and optimize visibility of their websites. Features of Google Search Console:... Read more » The post Learn How to Set up Google Webmaster tools – Google Search Console appeared first on Internet Marketing Mantra.
  • Best SEO Tools to Make Your Life Easier

    Vicky Khobragade
    21 May 2015 | 3:26 am
    As per my experience and deep analysis in a digital marketing , I’ve compiled a list of useful tools to help with on-site optimization, link analysis and more.  While some of these tools are paid, the majority are free to use, or at least offer a limited service for free users.... Read more » The post Best SEO Tools to Make Your Life Easier appeared first on Internet Marketing Mantra.
  • Phantom Update Rolls Out Targeting “How To Style Content”

    Vicky Khobragade
    14 May 2015 | 10:41 pm
    According to the NBC News, Google has launched the latest Algorithm Update, called “Phantom”. Revealed just after Google’s Mobilegeddon update that has favored the mobile friendly website in search results, Google’ Phantom update is primarily focused towards impacting publishers and modifying their “how to style content” part. Hubpages, a compilation... Read more » The post Phantom Update Rolls Out Targeting “How To Style Content” appeared first on Internet Marketing Mantra.
  • 5 Advanced SEO Strategies for Inbound Experts

    Vicky Khobragade
    11 May 2015 | 11:51 pm
    SEO is easy to pick up, but very difficult to master. Anyone who spends a few hours learning the fundamental pillars of SEO can get a relatively firm grasp on the basics — including keeping your site updated, harnessing the power of great content, building external links, and getting involved... Read more » The post 5 Advanced SEO Strategies for Inbound Experts appeared first on Internet Marketing Mantra.
 
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    Big Thinking Online

  • Top Tips From Facebook’s Boost Your Business Tour!

    Roz
    13 Jul 2015 | 12:05 am
    Top Tips From Facebook’s Boost Your Business Tour! Yesterday we attended the Facebook Boost Your Business Summer Tour. It was a session designed specifically for small businesses who are aiming to grow through using Facebook. There were plenty of Facebook Gurus on hand to answer questions on subjects like local targeting, brand awareness, driving sales online and Instagram, and there was also an introduction from Facebook’s SME Director Ciaran Quilty. His talk was really aimed at pressing home the importance of mobile and video for business and he had some pretty powerful stats to…
  • 7 Ways To Use The Internet for Marketing

    Roz
    8 Jul 2015 | 3:08 am
    7 Ways To Use The Internet for Marketing Trying to determine the best way to market your business online can be overwhelming. It seems there are countless different ways to attract peoples’ attention, but unless you know how to execute any of them properly then standing out online can be virtually impossible. In this blog I’ll show you  seven ways you can break down your Internet marketing so that you can try and determine more clearly which avenues may suit you the best. Affiliate Marketing Affiliate marketing is a type of performance-based marketing in which a business rewards one…
  • 5 Ways To Kickstart Your Year

    Roz
    30 Jun 2015 | 11:04 pm
    5 Ways To Kickstart Your Year We’re Half way through 2015, so now’s as good a time as any to take a moment to reflect whether or not you are on track to meet your annual goals. No matter where you stand against the numbers it’s time to re-evaluate what you want to achieve in the second half of the year. Those of you who are doing better than you’d hoped may need to set a higher target in order to not fall into complacency. For anyone who has found 2015 a struggle are there any changes you can make to what you are doing in order to make the next 6 months more lucrative? Or do you need…
  • Does Your Business Website Have These 17 Key Pages?

    Roz
    30 Jun 2015 | 7:24 am
    Does Your Business Website Have These 17 Key Pages? When it comes to planning your website it’s not always easy to visualise all the key elements that you need to fit into it. It’s important to consider what the main of your website is, for example do you want to use it to attract new customers? will you be selling directly from the website? Is it going to be a business blog or more of a brochure site? To help you figure all of this out, here’s a handy guide to some of the key pages that people might expect to see on a business website. Some of these pages you will definitely need,…
  • Are Your Patients So Scared Of You They’ll Use Superglue On Their Teeth?

    Roz
    3 Jun 2015 | 6:50 am
    Are Your Patients So Scared Of You They’ll Use Superglue On Their Teeth? This week there was a story that made the national news about a lady who was so terrified of the dentist that she spent 10 years trying to fix her own teeth with superglue. Fear of the dentist is one of the most common phobias in the UK, with more people afraid of their regular check up than they are of spiders (Dental Health) and about 1 in 4 people overall admitting they dread visiting the dentist (NHS). While many dentists are acutely aware of these statistics and are doing as much as they can to prove that…
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    Annetta Powell

  • How to Acquire the Essential Qualities of A Great Leader

    Annetta Powell
    8 Jul 2015 | 2:55 am
      Nobody is born with all the essential qualities of a great leader.   Although many of us think that the ability to lead others is a gift, I believe that anyone can learn the essential qualities of a leader. Leadership, just like any other human trait, is not innate. So, whether you came from an influential family, chances are you won’t be a great as your mom, dad, or your grandpa when it comes to leading your subordinates.   Leadership is a trait that you learn across your life.   Yes, being born the shy type, most people will think that you won’t ever come…
  • How to Create A Personal Development Plan

    Annetta Powell
    1 Jul 2015 | 12:58 am
      We all have our goals in life, and each day we try to accomplish something to get to the big picture. However, do you know that all the steps you go through to achieve your goals comes with a higher success rate with a personal development plan?   Ever noticed the instructional material when you purchase an appliance? This works to guide you in using what you bought. Just like this, a personal development plan helps you focus on your goals and track your progress on a daily, monthly, quarterly, and annual basis.   Writing out a personal development plan pays off in the long…
  • Try This Daily 30-Minute Personal Development Training

    Annetta Powell
    17 Jun 2015 | 7:02 pm
      There are so many things that you can do in thirty minutes, one of which is investing in personal development training.   Within this time frame, you can take a bath, savor a meal, get a power nap, do your exercise routine, cook a dish, or watch your favorite television show. However, if you are resourceful enough, you can do productive things within thirty minutes. In fact, you can plan and practice daily personal development training too.   Personal Development is a Process   Personal development is a process and it cannot be achieved right away. If you want to…
  • The Disadvantages of Network Marketing

    admin
    10 Jun 2015 | 3:51 am
      Nowadays, many people feel very interested in network marketing. Its huge and free structure offers several possibilities to many persons. In fact, being an agent at a network marketing company means that you have no desk to sit on and no time limit to respect. It also means that your income won’t only be related to the products you sell, but also to the people you recruit.   The great number of advantages provided by network marketing has attracted people from all over the world. Moreover, it is no new discipline for people to talk about network marketing in every place. You…
  • Ways to make money online

    admin
    6 Jun 2015 | 2:03 am
      The online community is constantly increasing. The amount of people that are logging in at a daily scale is just amazing! Indeed, the different online functionalities have taken people to make great investments at this domain and today, being online is not only about having conversation on social media platforms. In fact, the virtual community has shown the world that it is not a matter of losing time logging in, it is actually getting more professional and people are using their smart devices now to generate money!   In case you have not noticed yet, the world is getting deep…
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    Inbound Marketing Blog

  • How NASA Does Social Media - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    26 Jul 2015 | 2:40 pm
    Hi, I'm Roman; and this is Mike. Welcome, fellow inbounder.  Here are this week's inbound marketing highlights hand-crafted just for you, straight from our HubSpot oven.  3 Ways to Tweak What You're Doing Anyway to Generate More Leads - 3 very powerful tactics here. Firstly, FAQ sections. We've found that many of our clients' FAQ sections are some of the most visited pages on their websites. Your FAQ section should be robust and should be able to answer as many questions as possible with the depth of an experienced salesperson. Many B2B leads are 'burning platform' leads. They are…
  • 3 Email Tools I Can't Live Without

    21 Jul 2015 | 12:10 pm
    As a marketer, I'm frequently asked about inbound marketing, social media and email tools. Naturally, I'm happy to discuss and opine on a variety of topics. When it comes to email, I'm regularly asked how I can deal with the ever increasing volume of emails. Conversely, I'm also asked about tools that can best send emails to add to that ever increasing amount of emails in your inbox. Here are three tools I use everyday.  Unroll.Me Whether it's staying in the know for a client industry or keeping up with competitors, I subscribe to a whole gaggle of blogs and newsletters. I don't…
  • Facebook Takes on E-Commerce - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    19 Jul 2015 | 12:22 pm
    Hi, I'm Roman; and this is Mike. Welcome, fellow inbounder.  Here are this week's inbound marketing highlights hand-crafted just for you, straight from our HubSpot oven. Why "Content Marketing" is the Wrong Thing to Measure - Good reminder here that outcomes are what matter. It's not the success of the surgery but the outcome that we care about. If the heart attack patient dies because he threw a clot will anyone care about the successful surgery? If an ebook is eloquently and effectively written but not downloaded at a high rate how do we define its effectiveness? The notion of outcomes…
  • 3 Perfect Occasions to Introduce Paid Media into Your Inbound Marketing Efforts

    17 Jul 2015 | 7:22 am
    Look, I get it. There's no doubt inbound marketing works. All the content, social media posts and emails you've created will continue to pay you handsome rewards. Sometimes, though, you need a boost, a little jolt of marketing caffeine. That's when paid media comes in handy. Here are some examples of when to inject paid media into your inound efforts.  To Promote Savings  Yesterday, was Prime Day at Amazon. They spent a bit on advertising to say the least. Even though you're not Amazon, spending budget on paid media to promote discounts on your product or service is useful. You may…
  • 5 Sales & Marketing Tactics Guaranteed to Annoy Customers

    13 Jul 2015 | 11:01 am
    At LyntonWeb we approach potential prospects with a desire to understand their business goals and determine if we are the best fit for them as an inbound marketing agency. It’s important to realize that any web design, marketing or integration project is a relationship. Any good relationship starts with making sure you don’t annoy the folks you could be working with for months or years. Here are some ways you can annoy your potential customers and how to avoid them. Believing You Have the Perfect Product or Service for Each Prospect There are few things in life that are perfect - a…
 
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    Tim Bonner

  • How To Start Making Money As A Freelance Writer

    Tim Bonner
    21 Jul 2015 | 6:00 am
    Disclosure: Some of the links in this post are affiliate links, and at no additional cost to you, I will earn a commission if you decide to make a purchase. I’m not giving up on making a regular income online. I’ve been researching ways to make money as a freelance writer. I need to do something to help with the family finances once my kids are both at school full-time. Some avenues have already become too cumbersome for me. But, the life of a freelance writer is more attainable. Along with affiliate marketing and building niche sites, it’s the way forward for me. I already knew…
  • Is It Time For Blogger Burnout Rehab Already?

    Tim Bonner
    9 Jul 2015 | 2:15 am
    I often wonder whether one day I may get to the blogger burnout stage. It’s not so much about whether I’ll run out of ideas though. The thing that concerns me more is having the motivation and determination to push forward when I’m feeling absolutely knackered. Do you continue to blog under those circumstances or give it a rest for a while? Things Have Gone Crazy With my wife’s new job starting earlier than expected, things have gone crazy around here. And now school’s out for the summer. I’m in Stay At Home Dad plus mode at the moment – cooking,…
  • 6 Smart Strategies to Increase Your Blog Traffic

    Erik Emanuelli
    4 Jul 2015 | 2:00 am
    Over the years, several magical formulas and strategies have appeared on the internet. The aim of these was to “break into the fairy virtual world” allowing people to beat Google. Things like: long-tail keywords, quality posts, link building, social media, online advertising, SEO, SEM, and voodoo rituals. In this post I would like to give my thoughts on everything I’ve read about the subject. I will talk about some good practices that are the key to bringing visibility, visits and consequently business and notoriety. Here are six ways to encourage more visits and traffic…
  • Expert Roundups: The Demise Of Knowledge As We Know It

    Tim Bonner
    25 Jun 2015 | 1:35 pm
    Photo Credit: Neil Rickards I’m curious. What do you think makes someone an expert? I regularly receive emails asking me to contribute to expert roundups. I don’t respond positively to any of them. It seems I’m everything from a blogging expert through to an authority on being a stay at home dad. But I’d be the first to admit that I’m not an expert; at least not yet. And if I’m not then you can bet that most of the other people featured won’t be either. That’s why whenever I see those roundups published, I cringe. After list posts, I think…
  • Sometimes Blog Comments Suck

    Tim Bonner
    14 Jun 2015 | 6:00 am
    I’ve been trying to write this post for a few days now. Every time I start it I don’t feel like I’m getting across what I want to. But the longer I leave it, the more it festers and it becomes dangerous! For the past few weeks I’ve felt completely demotivated and struggled to write anything. The reason I keep stumbling is that I hate the reason that started it off. It’s stupid. Something I should be able to just shrug off and carry on. This is my attempt to do that by getting things off my chest. It All Started (And Ended) With A Tweet I wrote a post a…
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    » Blog

  • There dozens of ways to promote your content. That’s probably why you’re not doing it.

    Andy Calloway
    20 Jul 2015 | 1:30 am
    Are you using Twitter, LinkedIn, Google+, Facebook? Do you regularly post to Instagram, Pinterest, Flickr? Are you writing blogs on your site as well as writing guest posts for others? No? Then chances are you’re probably doing nothing. Your website is potentially a goldmine. You have the chance of getting in front thousands of people if you can just market it correctly, but where do you start? Well, my bad, we’ve probably been telling you the wrong thing. I bet you’ve seen all the posts where we’ve told you about the great places you can publish content, all the social networks, all…
  • Google Advertising for SEOs Now?

    Andy Calloway
    16 Jul 2015 | 11:56 pm
    In a move that almost broke the Internet, Google advertised a job. They wanted someone to help them rank their pages in Google. Yes, really. Google is trolling! It’s like SEO inception! How ironic, Google needs an SEO! Those are just some of the themes that emerged in the past 24 hours since we reported on Search Engine Land that Google is looking to hire an SEO Manager. According to the job description, Google wants someone who can, “…take part in website development and optimization, help shape blog and social strategy, improve website code hygiene and define web architecture for…
  • What’s All This Periscope Stuff About?

    Andy Calloway
    13 Jul 2015 | 8:06 am
    Smartphones have revolutionised not just how we communicate, but how we interact on a daily basis with technology. Applications that in the past would have required desktop computers and complex hardware, are now available in small packages that fit in our pockets. The pace of change has been relentless and just when you think everything’s been done and every app was now available, someone pulls another out the bag. Such is the story with Periscope. Developed by engineers Joe Bernstein and Kayvon Beykpour, this new mobile application was purchased by Twitter in March of 2015 for a reported…
  • These Three Mistakes are Ruining Your Website Rankings. Are You Guilty?

    Andy Calloway
    26 May 2015 | 3:26 am
    Over the last few years, I’ve been performing website audits for customers looking to find out why their sites are not being found in the search results. I thought I’d have a look through them and see what the most common problems where and how to fix them. Here are the top three. The surprising thing is; they’re incredibly common and yet easy to remedy. Titles The title of your page is critical. It’s what stands out to both visitors to your site and to Google, and so it needs to be succinct, to the point and grab users so they’ll be interested in your content.
  • More changes from Google, quality wins again!

    Andy Calloway
    19 May 2015 | 12:53 pm
      Google is relentless in its pursuit of quality content, and this is borne out by its constant updating of its algorithm. The company was rumoured to be up to something a couple of weeks ago when people noticed that ranking was changing on a number of articles and blogs. It seemed at the time that “How To” style articles were being targeted, but this was a generalist and probably wrong as some others were doing extremely well. The update got dubbed “Phantom” because Google wouldn’t admit anything was happening. However, they’ve recently just explained…
 
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    Blue Interactive Agency

  • Content Marketing Checklist: How to Create Content That Matters

    Peter Brooke
    28 Jul 2015 | 10:53 am
    Find the best content marketing strategy for your company After reading through countless blogs that proclaim that “Content is King,” and checking out the many impressive stats on the effectiveness of content marketing, you’ve made the decision to implement a content marketing strategy of your own. That’s a great first step – now you need to figure out what type of content you’re going to produce. The key to enacting a successful content marketing strategy is finding the best content marketing strategy for your particular company. This is no easy task – you need to carefully…
  • Content Marketing for Business Professionals in a Hurry

    Peter Brooke
    23 Jul 2015 | 7:44 am
    How to implement a content marketing strategy in 30 minutes or less Does this sound familiar? You’re a high-powered business professional working to make your company successful. You realize that content marketing has proven to be one of the most effective ways to reach new customers, so you start a company blog and resolve to post once a week. Once you put your new content marketing strategy into effect you run into a huge problem:  it’s taking you hours to write a blog and you just don’t have that much time to spare. You’re not alone; many of Blue Interactive Agency’s clients…
  • How to Write an SEO-friendly Blog Post

    Peter Brooke
    21 Jul 2015 | 7:40 am
    Learn how to hit the search engine sweet spot with every blog If you’re looking for a way to increase your blog’s profile and drive more traffic to your website, these SEO-friendly blog writing tips are the way to go! Search engine optimization, or SEO, is the process of making your blog post more attractive to Google and other search engines so it is ranked higher in search results. Optimizing your blogs is an essential step when you are blogging for your business, because no matter how much effort you put into your writing, if visitors can’t find and read your blogs, you might as well…
  • Best Free Stock Images, Blogging Tips, and Website Design Advice

    Peter Brooke
    16 Jul 2015 | 10:50 am
    Where to find the blogging images you need and how to choose them You’ve written a riveting blog, and you’re almost ready to publish and start growing your following…. just as soon as you find the right image to accompany it. If you have a bottomless marketing budget, the solution is easy – you can afford to go to one of the large stock photo services like iStockPhoto or Shutterstock and have a world of high quality, high resolution images at your fingertips. Sign up for a subscription and you can joyfully add images to your blog, Facebook posts, and Tweets without a care. But what if…
  • How To Use Analytics To Answer Your Marketing Questions

    Peter Brooke
    14 Jul 2015 | 7:26 am
    Where to find the info you need to plan your marketing strategies As you chart the course of your online marketing strategies, you may start to feel as though you are drowning in a sea of questions. How many contacts are your marketing campaigns generating? Do you need to adjust your blogging strategy? Which of your marketing channels have the highest conversion rates? It’s not unusual to feel a bit overwhelmed, especially since these questions cover a variety of marketing issues that you need to answer before you can plan your next marketing move. Fortunately, all the information you need…
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    Cision

  • CisionScoop | Nathan Storey Steps to Surface

    Cision Staff
    28 Jul 2015 | 11:22 am
    Travel + Leisure assistant editor Nathan Storey has joined Surface as an associate travel editor. He first joined T+L as an editorial assistant in September 2010, following a stint with New York Resident and its sister publication, Hamptons Resident. Surface covers the latest in modern interior design across the world, aimed at design professionals. Follow Surface on Twitter and Instagram for more. Want to forge better relationships with communications pros? See how Cision can help!
  • Rod Walton Leaves Tulsa World

    Cision Staff
    28 Jul 2015 | 11:16 am
    Tulsa World business editor Rod Walton has announced his exit from the paper in a farewell column. He served as business editor since April 2013, joined the business desk in 2007 and joined the paper in April 1995, also serving as assistant city editor and state writer during his tenure.  More updates on events and businesses in Northeastern Oklahoma can be found at Tulsa World’s Twitter and Facebook. Don’t miss the latest media news. Sign up for our daily or weekly emails now!
  • Creative & Production Changes at TNT & TBS

    Cision Staff
    28 Jul 2015 | 11:11 am
    Turner Broadcasting has announced new appointments for both TBS and TNT in production and creative development. Thom Hinkle has been named the senior vice president of original programming at TBS, most recently the vice president of comedy since October 2013. Joining Turner Broadcasting is Joey Chavez, who will serve as senior vice president of original programming at TNT. Chavez comes to TNT from NBC, where he most recently served as vice president of drama development, working with NBC’s drama programming since September 2008. Turner Broadcasting has also promoted Robin Pelleck…
  • Two More Editors Exit Gawker

    Cision Staff
    28 Jul 2015 | 9:55 am
    William Arkin and Leah Finnegan have announced that they are leaving Gawker. Arkin had been serving as the blog’s national security editor. Finnegan was working as a features editor for Gawker. These two departures come in the wake of controversy andturnover at the top of the blog’s editorial team, including the editor in chief and executive editor. Gawker’s CEO and founder, Nick Denton, announced on Friday that editors unwilling to work at the publication would be offered severance pay. Find more updates on political gossip and culture by following Gawker on Twitter and…
  • ThinkProgress Promotes Tara Culp-Ressler

    Cision Staff
    28 Jul 2015 | 9:51 am
    Tara Culp-Ressler has been promoted to senior editor at ThinkProgress, overseeing coverage of religion, immigration and health policy. She most recently served as health editor since July 2013, and joined ThinkProgess as an editorial assistant in April 2012. Find more news on social and economic justice movements by following ThinkProgress on Twitter and by clicking ‘Like’ on Facebook.  Want to forge better relationships with communications pros? See how Cision can help!
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    atlanticwebworks.com

  • Have You Given up on Google Adwords Too Soon?

    Adrienne Cregar Jandler
    28 Jul 2015 | 8:13 am
    For every one or two companies that use Google AdWords search advertising profitably, there are probably a dozen others who tried it for a week or two and gave up. That’s a shame because AdWords can be great for helping you to find targeted web traffic quickly. In order for that to happen, though, you […]
 
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    Liz Lockard Marketing Consulting

  • How to Create a Survey That Doesn’t Suck (Huge Guide. Survey Question Examples Included)

    Liz Lockard
    21 Jul 2015 | 7:30 am
    Can’t live with ‘em, can’t live without ‘em. Am I right? Of course I’m right! I know you know you should be surveying your audience on a regular basis but let me ask you… Are you actually doing it? If you are – awesome! (though – keep reading – because you might just be making a few costly errors in the way your survey is structured) If you aren’t – I’m going to make it super easy for you. Writing Survey Questions That Give You Insight Into Your Customer’s Minds Surveys are something I help a LOT of my clients with because getting into your…
  • Getting Started with SEO: Where to Even Begin?

    Liz Lockard
    23 Jun 2015 | 11:57 am
    One of the MOST asked questions I get goes something like this: Okay, SEO. I get that it’s important. But where I do even begin?? I get it. SEO aka Search Engine Optimization can be a bit overwhelming with all the moving parts. Title tags? Creating links to your site? Writing content? Keyword research? Alt tags? Oy. Makes you just want to hide under a table instead right? Or maybe login to Netflix to catch up on the latest binge? To get started with SEO, it doesn’t have to be hard. Seriously. If you want an SEO strategy that will work for you & your business, the answer is simple.
  • Case Study: How to Increase Your Traffic by 10,000 Per Month

    Liz Lockard
    4 May 2015 | 12:09 pm
    It’s been awhile since I’ve brought someone else in here to share their traffic story, so I thought I’d sit down with Theresa Reed to share hers with you. Theresa Reed is probably better known as “The Tarot Lady” is an intuitive Tarot reader, teacher, mentor and yogi on a mission to take Tarot from hippie to hip. When she’s not reading tarot, she’s busy helping broke-ass mystics learn how to create sustainable + profitable businesses. (that’s how Theresa describes herself on her website – which you have to admit is kind of amazeballs) Theresa is also a member of Your SEO…
  • How to Create an Irresistible Email Opt-In Freebie in 48 Hours

    Liz Lockard
    13 Jan 2015 | 12:38 pm
    List building is a topic every online entrepreneur dives into sooner or later. The power is in your list. If you don’t have a list, you don’t have a business. You need to grow your list to X amount before your business will really take off… Any of those sound familiar? I thought so. So, tell me – how’s your list building going? Do you have one started yet? Is it going sloooower than you might like it to be? One of the things that skyrocketed my own list growth was creating a TRULY irresistible email opt-in freebie. I mean REALLY. Do you offer an incentive for people to sign…
  • What Exactly Is Direct Traffic in Google Analytics?

    Liz Lockard
    17 Dec 2014 | 5:25 pm
    If only all Google Analytics traffic came with one of these. Direct/none? What is Google Analytics trying to tell me? Note from Liz: Hey there! If you’re looking for some help with understanding Google Analytics, you might be interested in my 100% Free Google Analytics Quickstart course – takes you through these steps as well as a few extra tweaks to make sure you’re setup for success! Grab your free course by clicking here. Ever log in to your Google Analytics (don’t have it setup? Do that here.) to see where your website traffic is coming from? It’s one of the…
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    Advice Interactive Group

  • The Quick Start Content Marketing Plan Part 3: Attracting The Right Target Audience

    Bernadette Coleman
    27 Jul 2015 | 2:00 am
    This is the third post in my five-part series on creating a content marketing plan. The first installment, “The One Stop, Five Step, Quick Start Content Marketing Plan,” provided an overview of the process. The second post covered “Establishing Content Marketing Goals”. This installment delves deeper into step 2 and 3, exploring who exactly is the right person to give you the action you are wanting and where this conversion will take place. If you’re a business owner engaged in DIY content marketing, this is the step that can trip you up. If you misidentify your core…
  • The Quick Start Content Marketing Plan Part 2: Establishing Content Marketing Goals

    Bernadette Coleman
    20 Jul 2015 | 2:00 am
    In the previous post, The One Stop, Five Step, Quick Start Content Marketing Plan, I wrote about the five steps involved in creating a basic content marketing plan. Now, let’s go in-depth on the first step — Identify the Action You Seek. While this step is obviously about goal setting, I avoid that term in favor of using language that focuses on action. Otherwise, it’s too easy to conceive goals in a vague, often immeasurable way. State Content Marketing Goals in Terms of Action Ask a business owner what their goals for content marketing are and they are likely to say something general…
  • The One Stop, Five Step, Quick Start Content Marketing Plan

    Bernadette Coleman
    14 Jul 2015 | 8:35 am
    It’s time to review your content marketing activities and assess how, or whether, they have delivered the results you expected. Even though many businesses have a regularly updated Facebook page and Twitter account, most don’t know how to measure the return on their content marketing investments. What’s a “like” worth? How about a “retweet” or a comment on the company blog? The truth is that you can’t make much headway in evaluating content marketing unless you first have a clear content marketing plan. And for some business owners and managers, creating such a…
  • How to Connect a Brick-n-Mortar Business with the Local Community

    Bernadette Coleman
    7 Jul 2015 | 2:00 am
    It’s important for your business, regardless of whether it’s online or if you have a brick-n-mortar location, to create an environment that builds a local community of loyal fans. This is your chance to make a brick-n-mortar business appealing, fun and interactive for its customers. Keep reading and learn how to combine forces and create community in a local business. How to Build Community Awareness at a Brick-n-Mortar Business Stay Aware of What is Happening in Your Community Is something big going on in the community? Whether good or bad, if it’s a major event, take the opportunity…
  • Why and How to Create Content That Can Be Easily Repurposed

    Bernadette Coleman
    19 Jun 2015 | 2:00 am
    Before we dive into why and how to create content that you can repurpose, let’s learn more about it. According to the Webster dictionary repurposing means to change (something) so that it can be used for a different purpose. So what that means for people in our industry is content that can be reused repeatedly but reused in new and different ways. Why Repurposing Content is Important in Digital Marketing Everyone learns and processes information differently, so having your content presented in multiple formats to attract reading, kinesthetic, visual and auditory learners will expose your…
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    Depth of Knowledge by Jeff Sauer

  • Is the 10/90 Rule of Web Analytics a Practical Measure?

    Jeff Sauer
    28 Jul 2015 | 6:00 am
    In 2006, a web analyst at Intuit wrote a blog post that really resonated with me. At the time I was just getting my feet wet in the world of Web Analytics, with the release of Google Analytics the year before finally making analysis affordable. Here I had this free tool, Google Analytics, and barely enough knowledge to be dangerous. So I started reading every source I could find on the topic, filling my RSS reader (yes, that was a thing then) with every blog I could find. But the most useful posts were from this guy at Intuit. He always seemed to write about the problems I would run into as…
  • How to Get a Job in Digital Marketing in 4 Steps

    Jeff Sauer
    20 Jul 2015 | 7:00 am
    Getting hired in Digital Marketing should be easy. There are more open job postings than qualified candidates. With more demand for skills than supply, the market is ripe for anyone looking to get a job as a digital marketer. And yet I meet hundreds of people a year who find breaking into digital marketing to be a seemingly insurmountable task. Where is the disconnect? Here is my advice on how to get a job in digital marketing. The first problem I come across is confidence Digital Marketing is so new and mystifying that most candidates are not confident in their knowledge levels and skills.
  • Telling a Compelling Story with Google Analytics Data – My #MnSummit Presentation

    Jeff Sauer
    26 Jun 2015 | 8:20 am
    Telling a story with Google Analytics data – MnSearch Summit 2015  Here is an embed of my presentation from the MnSearch Summit. I will come back in the future and provide a proper transcript, but for now, enjoy! The post Telling a Compelling Story with Google Analytics Data – My #MnSummit Presentation appeared first on Depth of Knowledge by Jeff Sauer.
  • Free Google AdWords Course – Get 7 Lessons From PPC Course Free

    Jeff Sauer
    12 Jun 2015 | 11:00 am
    There are several ways to learn Google AdWords online, but I truly believe that I have produced the best online PPC Course available. Especially when you consider the price point for the full course (currently $197 for lifetime access). We have had 100+ course enrollees since our official launch on March 1st of 2015, and the course has been successful by all measures. Except one. There was no free version. Prospective students would have to take my word that the course delivered on all promises. Thankfully several early adopters were willing to jump on the opportunity, but others may have…
  • PPC CRO Hacks, Data Update & AdWords Strategy – This Week in PPC

    Josh Moe
    5 Jun 2015 | 1:30 pm
      6 Insights to Maximize Your Google AdWords Strategy By: The Financial Brand The financial brand performs a yearly analysis on AdWords performance metrics from banking/financial brands from around the world in order to provide rich insights into PPC trends and tactics. This year’s analysis is complete and they have provided six insights to help marketers maximize and improve their AdWords strategy. Here are the tips: Budget is not static value: Jumping into a PPC campaign without carefully planning budget requirements can be a recipe for disaster. having an established plan…
 
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    ZOG Digital Blog

  • A Break Up Letter: YouTube and Google+ Split Up

    ZOG Digital
    28 Jul 2015 | 10:42 am
    It’s not you, it’s me…. A public statement from both parties tell only one story: YouTube will no longer require a Google+ profile when you want to upload a video, write a comment, or create a channel. In the weeks to come, Google+ will stop integrating into Google identities altogether, starting with YouTube. After a lot of user feedback, a Google Account will be all that’s necessary to share content, communicate with contacts and, most importantly, write comments on YouTube. What this means is that comments made on YouTube are going to stay there. Nothing written will ever find its…
  • Why Digital PR is Essential for Content Outreach

    ZOG Digital
    28 Jul 2015 | 7:36 am
    Below we explore the breakdown of Digital PR and how your brand can elevate its digital authority through content outreach and relationship marketing. This article was originally published by Business.com The integration of digital media into everyday life has reshaped how society functions, evolving how consumers get their news, how they shop and how they build relationships. The Internet is continuously changing, and it is important that your public relations strategy keeps up with the pace. Consumers have grown to demand more than traditional PR techniques to conduct research and interact…
  • 5 Ways Retailers Can Convert Online Traffic To Brick And Mortar Retail Sales

    ZOG Digital
    27 Jul 2015 | 7:06 am
    Digital interactions influence 50 percent of in-store sales according to a study from Deloitte Digital. While the majority of shopping still happens offline, many brands have found creative ways to drive offline sales through digital efforts. A study from Dimensional Research shows that 91 percent of consumers have gone into a store based on an online experience. By developing quality relationships and cohesive marketing strategies that tie digital and traditional together, brands can drive sales to their brick and mortar stores. 1) Provide Detailed Information To Shoppers Many consumers…
  • Use Of Responsive Design In Retail Doubles

    ZOG Digital
    24 Jul 2015 | 9:50 am
    Smartphones are convenient, social, and the fact that two out of three Americans own one puts an emphasis on brands to be mobile-friendly in 2015. Just as there was a transition from “on your desk” to “in your email,” the “I just texted you” culture shift is upon us. Innovative developers are finding solutions to integrate mobile devices into daily human functions: from navigation to gaming to even dating. Shopping is no exception. Recent studies by Pure Oxygen Labs show that 20 percent of the Internet’s top 500 mobile retail sites now use responsive design, up from 9…
  • Improve Twitter Advertising Relevancy And Automation With New Event Targeting Tools

    ZOG Digital
    23 Jul 2015 | 12:29 pm
    Earlier this morning, Twitter released event targeting to help brands and marketers target their ads at users already engaged with live events. This update provides three new tools (Calendar, Insights, and Activation) to improve audience targeting and content relevance by integrating trending events and user data into campaign strategies. Update Highlights: Events Calendar gives brands a way to discover upcoming major live events. Event Insights gives you a bird’s eye view on who’s already engaged with the event, and Event Activation lets you take that information and put it into action…
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    blog

  • 7 Tips For Gathering Content From Your Team

    28 Jul 2015 | 5:00 am
    Often, the hardest part of launching a new website or getting a marketing plan off the ground involves getting content from different members of the team or organization. Having multiple perspectives and ideas is helpful, but it can also turn something that seems simple into a herding exercise. There’s a good reason getting content from your team is never easy. Unlike those of us in the marketing world, your employees or coworkers have responsibilities, deadlines, and tasks that have to be finished – their jobs aren’t 100% marketing “fun” the way ours are. [joking!] And yet,…
  • How Much of the Internet’s Potential are You Wasting?

    15 Jul 2015 | 5:00 am
    There is an interesting dichotomy floating around on the Internet. On the one hand, the web (and social media specifically) is supposed to be fostering creativity and individual expression. On the other hand, the partisan and anonymous nature of the Internet is fuelling a stronger and stronger herd mentality. A distance that causes people to act as they were wearing a mask. The result is that more and more people are acting different than they would in real life. The Problem With Masks Although I don’t necessarily consider myself to be the greatest thinker, I have been known to go against…
  • White, Black, or Grey: Which Search Optimizer Are You?

    30 Jun 2015 | 5:00 am
    Spend enough time learning about search optimization, and you’ll undoubtedly run into strong opinions about “white hat” versus “black hat” tactics. Marketers argue (often very privately) all the time about which work best, or are even ethical to use. To understand which camp we fall into – and where we think you should be, too – it’s important to know some of the key differences. So let’s dive into the white hat versus black hat chat… White Hat SEO Is All About Great Content, Activity, and Visibility Pure white hat SEOs keep things squeaky clean. That means complying with…
  • My Take-aways From The Blogging on LinkedIn Hangout

    25 Jun 2015 | 5:00 am
    Recently, I had the chance to participate in a Google On Air Hangout hosted by LinkedIn fellow Greg Cooper on the topic of LinkedIn Publishing platform Pulse and, specifically, what marketers can do to make the most of it as a blogging platform. On the call with me were LinkedIn heavyweights Marc Miller and Paul Shapiro. In case you’re just looking for the highlights, however, I wanted to share a few tips and takeaways from the session that I thought were particularly insightful. 1. LinkedIn Pulse is Perfect for Syndicating Great Content As I’ve noted in the past, I love using LinkedIn…
  • Plan Run Evaluate Improve Your Marketing Efforts

    17 Jun 2015 | 4:30 am
    If part of your job involves helping your company to find new customers, especially over the Internet, then there’s a good chance you’ve been hearing a bit of chatter about agile marketing or agile web development. Here are a Couple of Pros and Cons for Applying Agile to Your Marketing Efforts The idea, which originated in the world of software development, has been gaining steam in a lot of circles. That’s because it comes from a fun, exciting premise: that the best way to accomplish a given task is to focus on the most important goals in front of you, and then “sprint” with all of…
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    Acceleration Partners

  • Should Retailers Work with Jet.com?

    admin
    28 Jul 2015 | 7:40 am
    Membership-only retailer Jet.com recently launched with a new strategy designed to compete with the big online retailers. The company is betting on buying merchandise from other retailers to fill the holes in their product offering and underpricing Amazon.com while initially facing some big losses. Jet’s concierge-style service creates the perception that they have millions of products for sale that they don’t actually stock themselves.  Jet buys items from other sites for its customers if they don’t inventory the products themselves. According to the Wall Street Journal, the company…
  • Leading the Way: AP Fellows and Next Level Leadership™ Programs

    admin
    23 Jul 2015 | 6:00 am
    If you had to describe the difference between leadership and management, would you be able to? What about defining what leadership is and why it’s important? How about the role of a leader versus the role of a manager? Most would find that these are not easy questions to answer; nor are they always clear. Even more confounding is that it seems as though there are countless definitions of leadership and management –and they often conflict! We experienced this first-hand in the early stages of our journey to establish an internal leadership program within Acceleration Partners. As our…
  • Too Many Companies Are Creating Feedback Fatigue

    admin
    21 Jul 2015 | 6:08 am
    This article was originally published on Forbes. As company decisions increasingly become data- and customer-driven, it’s tempting to go into feedback overdrive and attempt to collect as much data as you can get your hands on. But asking for too much feedback can actually have harmful effects, such as a decline in response rates or lower-quality feedback. Ironically, you could end up having less data with diluted value. How Much Is Too Much? Everyone likes to feel like his or her feedback is taken into account, but at a certain point, it can annoy people and sour them on your brand. For…
  • AP’s Amazing Race across Boston

    admin
    17 Jul 2015 | 11:57 am
    Last week the Acceleration Partners team gathered in Boston for our semi-annual company meeting. As always, our time was filled with informative sessions and much-needed catching up. New this year, however, was a scavenger hunt that sent different-colored teams skedaddling across Boston in an attempt to photograph themselves at as many designated locations as possible. Founder and managing director Robert Glazer was cryptic when he told team members to expect a ‘great race’ that would test their strategy, teamwork, and physical endurance. Everyone donned brightly colored team…
  • Seven SEO Best Practices for WordPress

    admin
    16 Jul 2015 | 6:00 am
    WordPress is one of the most versatile platforms available, which is why it’s the most widely-used content management system (CMS) on the market. People use WordPress to connect with an online audience, share thought leadership, make sales, and more. In order to maximize the reach of your site it’s important to optimize it for SEO. The foundation of all good SEO is writing relevant, compelling, target-audience-focused content and headlines, but here are some tips and tricks that can help you better optimize for search engines in WordPress and boost the visibility of your content. 1.
 
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    Angela Booth's Creativity Factory

  • Promote Your Writing In Any Way You Can

    Angela Booth
    23 Jul 2015 | 4:52 pm
    A reader asked how to promote your writing, when you write more and more. You can promote everything, it takes too much time. She was asking about promoting ebooks, specifically. She’s written around 15. It’s a challenge. Do the best you can. With ebooks, you can try: Bundling them. Try compiling three or more ebooks which are related into a new ebook. Don’t remove the original ebooks from sale; Scheduling promotions for older ebooks; Boost your mailing list for your newer ebooks by offering some older ebooks as freebies; If you’re writing nonfiction, revise and…
  • Ebook Promotion: How To Blog Your Novel

    Angela Booth
    21 Jul 2015 | 11:58 pm
    We’ve been talking about ebook promotion this week. It’s a popular topic, and I’ve had questions. Several readers asked about how to blog your novel. Another reader put his current novel on the backburner for now, and doesn’t know how to tell his blog readers that he’s started a new novel. Let’s look at blog topics for novelists first. You’re using a blog to promote your novels: what can you write about? The short answer: anything you like. :-) The only proviso is — try not to give spoilers. A lot depends on your genre. Some genres lend themselves easily to blog promotions.
  • Market Your Ebooks To Get Out Of Keyword Hell

    Angela Booth
    20 Jul 2015 | 9:38 pm
    Authors complain about marketing, but it’s necessary, otherwise you won’t make sales. There are endless ways to market your ebooks. Sadly if you’re relying on tags and keywords to make your ebooks discoverable, you’ll hit a snag. Some authors on Amazon cram their titles with a dozen keywords, so your book is pushed back ten or 30 pages deep in the search results. Authors have complained about keyword-cramming for years. Sooner or later Amazon will conduct a purge. In the meantime, do some easy promotions yourself. It’s not difficult, and it needn’t take much time. The process I…
  • Writing Classes: Offerings Ending This Week

    Angela Booth
    19 Jul 2015 | 7:42 pm
    Readers complain they miss out on offerings for writing classes. So here you go: we have a couple of offerings ending this week. Serial Fiction Bonanza: Get Readers, Get Fans — prelaunch ends soon Serial fiction is a hot trend. We mentioned serials in Story Power, but students wanted more. So, here you go — Serial Fiction Bonanza. We’ve had some lovely feedback, and have just added a PayPal option too, as we mentioned here. Why serial fiction? The primary reason: writing serials helps your ebook sales. What’s a serial? A serial is: “a SERIAL is a long story. It’s a novel which is…
  • Ebook Promotion: Fast, Easy And Powerful

    Angela Booth
    19 Jul 2015 | 12:04 am
    If you’re an author who hates ebook promotion, you know you need to build a readers’ list, but it seems complicated. It’s not. You can create a simple webpage, and direct your readers to that so that they can sign up to your list. We’ve discussed using Squarespace for simple one-page websites. Squarespace creates gorgeous one-page websites, which look great on any device. A couple of readers asked about other options. While there are endless ways you can create an ebook launch page, from the simple to the complex, it’s best to stick to something simple if you’re new to website…
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    Lonardi

  • Sandro's favorites restaurants around the world

    Sandro Lonardi
    6 Jul 2015 | 3:17 am
    I've create a Google Map with my favorites restaurants around the world, this is an ongoing project of course, so bookmark this page and check it out next time you're abroad for some inspiration on where to go eating. If you have problems viewing the map, click here.
  • Oeschinen Lake - Switzerland

    Sandro Lonardi
    5 Jul 2015 | 4:13 am
  • The 5 best dive sites in Ari Atoll, Maldives

    Sandro Lonardi
    21 May 2015 | 12:58 am
    I worked as a diving instructor in the Maldives for a few seasons, and I had the privilege of living there for a couple of years. Maldives is a phenomenal place for diving: the water is warm, the sea is flat, and the marine life is stunning. The Maldives is one of those places where diving is “comfortable.” I mean, it may be challenging underwater because of strong currents and the dive site formations, but overall, it’s convenient, warm, and easy to dive. Guides take excellent care of your equipment (from washing it to filling your tank on the boat), and you’ll be touring on old…
  • 5 things you need to know before diving in the Maldives

    Sandro Lonardi
    18 May 2015 | 11:49 am
    The Maldives are (or should be) on every diver’s to-do list. With its perfect white sand beaches, warm water, and stunning marine life, it is absolutely one of the best dive vacations out there. Before you book a trip to this excellent Indian Ocean island nation, here are 5 things you should know on the best time to go, the best areas for diving, and what to expect underwater. 1. Best times to go The Maldives lie on the Equator and extend ±4° north and south. This location is dictated by two seasons: the warm, beautiful, calm season, and the warm and slightly stormier monsoon season. That…
  • A weekend in Ljubljana, Slovenia

    Sandro Lonardi
    7 Apr 2015 | 11:51 am
    Slovenia, which shares similarities to Austria and Südtirol in terms of its good food and architecture, is a good bet for a long weekend break. So, I decided to travel with a couple of friends and spend Easter weekend in Ljubljana, the nation’s capital that sits in the country’s center. Situated just an hour’s flight from Zurich, it seemed like a great compromise between traveling abroad and a short plane ride. We stayed in Ljubljana for 3 days, which allowed plenty of time to explore the area. The city center is approximately 1 square kilometer and where you should spend most of your…
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    Launch Grow Joy » » Blog - Launch Grow Joy

  • Five quick ways to grow your email list

    launchgrowjoy
    21 Jul 2015 | 1:51 pm
    Are you tired of hearing how important it is to the success of your online store that you grow your email list and “market to your list”? Yeah, me too. But guess what? It’s not just important – building and... The post Five quick ways to grow your email list appeared first on Launch Grow Joy.
  • How to start a blog in under 3 minutes

    launchgrowjoy
    5 Jul 2015 | 12:38 pm
    Are you wondering how to start a blog, but think that it might take too long or be too difficult? That couldn’t be farther from the truth. Today I am going to walk you through how to start a blog... The post How to start a blog in under 3 minutes appeared first on Launch Grow Joy.
  • How to promote your online store through Instagram

    launchgrowjoy
    27 May 2015 | 1:56 pm
    This is a guest post by Melissa Camilleri, Founder of Compliment, Inc. and the 21-Day Insta-course As long as you haven’t been living under a rock the past couple years, you’ll know that Instagram should be a key component to... The post How to promote your online store through Instagram appeared first on Launch Grow Joy.
  • What’s next for the Launch Grow Joy podcast and two things you need to know!

    launchgrowjoy
    21 May 2015 | 8:53 am
    If you’ve been a listener and subscriber to The Launch Grow Joy Show for a while (THANK YOU!) you’ve come to count on the regular weekly episodes. Unfortunately, a few things came up in the last few weeks and I... The post What’s next for the Launch Grow Joy podcast and two things you need to know! appeared first on Launch Grow Joy.
  • Six ways to work smarter in your business

    launchgrowjoy
    11 May 2015 | 10:03 am
    This post is brought to you by Sam’s Club and The Motherhood. All opinions are my own. Do you sometimes feel like there’s so much to do as an entrepreneur? I know I’ve felt this at times (and sometimes I... The post Six ways to work smarter in your business appeared first on Launch Grow Joy.
 
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    Godot Media

  • How To Create Content That Can Drive Conversions On Social Media

    Godot
    13 Jul 2015 | 9:37 pm
    Despite the fact that many businesses have an active social media presence and have managed to amass a decent following, most struggle with conversions. If you do too, it is probably time to adopt a conversion-driven strategy. Depending on what kind of conversion you are hoping to achieve, creating a conversion funnel can help optimize your social media marketing efforts. You probably already have a conversion funnel detailing every step of the assumed path your customers take on the way to a conversion. But what you don’t realize is that your funnel has some holes. Several potential…
  • Tips on Using Video Marketing as Part of your Content Marketing Strategy

    Godot
    11 Jun 2015 | 12:16 am
    Marketing strategies are ever-changing and this is especially true for the dynamic world of social media, where trends change faster than the blink of an eye. Okay, maybe not that fast, but you get the drift. To keep up with changing trends, businesses have to rework their marketing strategies and identify ways to better engage their customers. One useful technique in this regard is using video as part of your content marketing strategy. You can use videos to generate leads, strengthen your brand image and engage with your customers. Here are some simple tips on using video marketing as part…
  • Talkwalker vs. Crimson Hexagon: A Comparative Review

    Godot
    14 May 2015 | 11:11 am
    Social media has amplified the information explosion originally caused by the worldwide web. It is expected that in the year 2020, more than 40 zettabytes of digital information will be produced globally – that’s 5200GB of data for each person on the planet. And unsurprisingly, a large chunk of the data will relate to content shared through social media. For businesses, the situation poses both an opportunity and a challenge. While all the information can be used to better understand and address your target audience, the challenge lies in turning the data into insights. Social media…
  • Gated Content: An Unresolved Debate

    Godot
    28 Apr 2015 | 3:25 am
    To gate or not to gate? This has been a much debated marketing question, subject to oscillating public and professional opinions over the last decade. Most businesses might have already given in to the practice of putting high-value content behind opt-in forms that require users to provide some information about themselves. Still, there is no denying the fact that making your content freely accessible to the users results in a greater number of downloads and better brand recognition. One of the main reasons why the debate on gated content remains unresolved is because it’s tough to…
  • 5 Mistakes to Avoid in Keyword Research

    Godot
    2 Apr 2015 | 4:15 am
    Keywords are an important aspect of your SEO campaign. The problem, however, is that you are spoiled for choices. So, it is not inconceivable that you can make mistakes while choosing keywords. What’s worse is that you may not even be aware that you are erring. Below are five common mistakes that should be avoided while choosing keywords: Not understanding how people search: While you may know what your customers need, your customers may only have a very vague idea. Using head terms (keywords that are only one or two words long) made up of industry jargon will not give you the best…
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    Amy Starr Allen

  • Are You Getting Paid What You’re Worth?

    admin
    3 Jul 2015 | 8:29 pm
    I’d love to know you’re honest answer to this question… So often, we undervalue what we are actually worth, and don’t charge enough for our skills and services. I’m gonna share a funny story with you as well about something that happened to me yesterday that made me think twice about this question. Let me know what you think after you watch this video… Are You Getting Paid What You’re Worth? Here’s the link to the system I use to create leveraged income online. Please let me now your honest thoughts in the comments… Are you getting paid…
  • Coffee with Paul Lipton (Hour of the Wolf- An Experiment in Ageless Living)

    admin
    28 Jun 2015 | 11:16 am
    I had coffee a few days ago with my friend, Paul Lipton. Paul is such an incredible inspiration to me in my life… He’s 70-years-old, does CrossFit (that’s how we met), rides motorcycles, and is chock full of ultra profound wisdom. One of the things he said to me during out coffee the other day was, “It’s always such s gift when people are willing to have courageous conversations. Most people are afraid to. What are they afraid of? We are all just a part of the Universe.”     Paul’s book, Hour of the Wolf- An Experiment in Ageless Living, is…
  • Miracles Happen When You Follow Your Heart

    admin
    26 Jun 2015 | 12:31 pm
    I’m feeling so much gratitude today. I’ve been honoring a promise I made to myself in the beginning of the year to completely trust my intuition and follow my heart, no matter how scary it is or what other people have to say about it,  and it’s been nothing short of miraculous what’s been showing up in my life because of it. Part of my mission and purpose now has become helping others to be able to do the same. I hope this video helps you in some way to realize your true potential and that the gifts you have to bring to the world matter and are much needed. Miracles…
  • Blogging on Purpose- LIVE on Saturday!

    admin
    24 Jun 2015 | 10:06 am
    I’m super stoked for what I’m about to share with you… After years of struggling: – to find my voice -thinking that I didn’t have anything to share that people actually cared about -and not having enough confidence to create with authenticity… … I’ve come to learn a lot about what actually works when it comes to blogging. I’ve learned how to connect with my audience in a way that has allowed me to enormously increase the amount of results I get with my blog (WAY more leads and sales). And I’ve also learned something even BETTER. The…
  • Next Level Blogging Blueprint is LIVE! (Today is the Last Day for Bonuses!)

    admin
    26 May 2015 | 9:03 am
    I’m so excited to share a training with you that was literally inspired by YOU. My new training program, the Next Level Blogging Blueprint, was opened up to the public on Saturday… This is a program that I’ve literally poured my heart and soul into over the last couple of months… after getting so many requests for people who were wanting to know how to make money blogging. In the Next Level Blogging Blueprint, I literally let you look over my shoulder and learn everything I know, and everything I’ve been implementing, that has helped me to create my success…
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    WooRank Blog

  • Link building Strategies Part 1: Tactics to avoid

    Sam Gooch
    28 Jul 2015 | 6:19 am
    Link building techniques have been used and abused since the very beginning of search engines, and while Google has been in a constant battle to prevent websites from manipulating its search results through acquiring unnatural links, a lot of ground has been covered in recent years, particularly with the release of its spam fighting algorithmic update, codenamed ‘Penguin’. This makes it even more important to stay up-to-date with the latest link building techniques, especially as many of the overused methods that previously sat in a bit of grey area have since moved over to the dark…
  • 14 Days to Discover WooRank

    Natalie Jones
    16 Jul 2015 | 4:03 am
    In the beginning, WooRank was a tiny, automated website review tool. We did two things – let you review a site, and let you download the review as a PDF to send to a client or boss. That’s why, when we switched to a freemium subscription model, a 7-day trial made sense; you could easily explore the tool completely and know whether it was useful to your business in 7 days. Since then, however, we’ve grown. And I don’t mean there’s just a little bit more to love – I mean WooRank went through a full-on three year growth spurt, which resulted in a tool that’s more useful…
  • How to get your website indexed by Google

    Sam Gooch
    10 Jul 2015 | 4:57 am
    Whether you’ve just launched your website and want to help Google discover it; you’re having problems making your web pages appear in the search results; or you want to increase the rate at which Google crawls your website in order to get your new pages indexed faster & crawled more frequently, there are lots of things that can be done to help. Using the infographic below you can quickly carry out the most important checks to make sure you’ve covered everything:   This infographic was developed by our friends at Venngage.com. Want to use this infographic on your…
  • WooRank Roadmap: An exit, a refueling and a look toward the future

    WooRank
    3 Jul 2015 | 6:26 am
    A significant exit We’re a relatively young company, but we’ve come a long way on just our bootstraps. In four years, with no outside investment, WooRank has grown to 20 colleagues and 3,300 clients. It’s been an exciting journey and every journey has important mile markers – last week WooRank announced one of these: a management buyout. In 2010 Boris & Jean set out on a journey (aka side project) to create a tool to help you understand and address your website’s digital marketing needs. So far we’ve had mile markers of new features, added language capabilities, winning…
  • 3 Onsite Factors that Impact User Experience

    Al Gomez
    18 Jun 2015 | 8:59 am
    In life and in digital marketing, little things count. From the position of your brand logo, to your choice of website color scheme – there are a wide range of factors that come together to affect an online visitor’s perception and overall experience. One may argue that responses to these onsite elements are subjective. Although that’s true to some extent, at the end of the day, majority rules. If most of your online visitors find a particular aspect irksome or troubling, you could risk losing a huge chunk of your market over time, so it’s important to make your website easy to…
 
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    Rise to the Top Blog

  • This Week in Internet Marketing 2015 07 28

    Cherry Kwan
    28 Jul 2015 | 8:55 am
    Happy  Tuesday! This Week in Internet Marketing, we’ve gathered some of the best stories and articles on the web. We’re looking at the elements of a high-quality website, how to rank on YouTube, and ways to convert more mobile users. We’ll also be taking a look at the power of online reviews for local businesses and how you can use emotional targeting to grow your conversion rates. The Elements of a High-Quality Website (Infographic) The way people see your website is the perception they have for your overall business. The grammatical errors, irrelevant content, and lack of…
  • Storytelling Your Way To Higher Click-Through-Rates

    Patrick Banks
    28 Jul 2015 | 3:10 am
    Do you realize that millions of blog posts are being published every day? Even more, millions of ads are being pushed daily in front of billions of people, who simply do not have the time to inhale this entire ocean of bits. So, how do you expect your content to make it to your target audience and get them to read it and click on your links? How are you securing your place in their mind and all the way to their wallets? The Answer Is… Storytelling We, as humans, are hard-wired to listen to stories, ever since the first cavemen stood around the fire and passing on wisdom to the younger…
  • A Detailed Guide on Link Evaluation to Improve Link Profile

    Shane Barker
    27 Jul 2015 | 3:10 am
    When Google was launched in 1998, a “link” was one of the chief factors among all other SEO off-page factors. Later on, many new ranking signals were added to improve search quality. Google also launched many spam fighting updates like Penguin, Panda, Hummingbird, and Pirate. So, what’s most important in SEO today? Moz has collectively compiled data on search ranking factors based on survey and correlation. If you study each factor and correlation, then you can deduce that “Link Profile” is now more important in SEO. A link profile indicates how well a website is connected…
  • 4 Simple, Surefire Techniques For Boosting Your Reader-To-Lead Conversion

    Brian Birnbaum
    24 Jul 2015 | 3:10 am
    Listen, you can write bucketloads of fresh content and have a great position in search engines… but if you can’t persuade people to take action – you won’t get the business you need. Here, I’m going to share four simple, proven techniques to make sure your content compels action and drives more leads, sales, and revenue. Let’s start at the beginning: 1) The Appeal The aspect of your product or service you primarily focus on and the benefit it provides is the most critical component in developing winning content. If you get this wrong – your material will fail to generate the…
  • How to Add a User in Google Webmaster Tools / Search Console

    Steve Toth
    23 Jul 2015 | 3:10 am
    As someone who works in SEO, it’s a request that is made to me on a weekly basis. So, I decided to write a blog including visuals that will show you how to add someone to Google Search Console (formerly Google Webmaster Tools). Google Webmaster Tools or now Google Search Console is an essential part of any SEO’s toolkit. It can give you insights into the health of your site and a whole lot more. For an extensive guide to Google Webmaster Tools, now renamed Search Console, I highly Recommend this eBook! Let’s get to it! A Two-Step Guide to Adding a New User in Google Search…
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    SoMedia Video Marketing Blog

  • Beyond Viral: 5 Functional Video Ad Styles That Drive Brand Lift & Conversions

    Shweta Adodra
    8 Jul 2015 | 3:53 pm
    Businesses large and small are turning to online video ads to explain their services and grow their brands. And with good reason – a recent study by Facebook & Nielsen confirmed that even 3 second video ad views and impressions drive value in terms of ad recall, brand awareness and purchase consideration. It’s not just expensive viral video ads that are making headways. Marketers are now realizing that videos ads don’t need to be viral to be functional, and that even simpler company videos can help them increase conversions and maximize ROI with advanced targeting. Here we’ll…
  • 3 Tactics to Enhance Your Client’s Facebook Campaigns with Video Advertising

    Shweta Adodra
    12 Jun 2015 | 3:04 pm
    Facebook’s recent shift and emphasis on video content has opened up a world of video advertising opportunities for brands and agencies. Ad execs are now realizing that video is the next big tool for targeting the platform’s huge video viewing audience and getting higher conversions on their Facebook ad dollars. Click-through rates for paid video placements are 2-3X higher than other types of Facebook Ads According to a Nielsen study, Facebook users are impacted by video ads even before viewing them for a full second A recent poll by Advertising Age and RBC revealed that over 60% of US…
  • Video Discussion: Simplifying the Video Ad Creation Process

    SoMedia Team
    29 May 2015 | 10:15 am
    With 68% of businesses planning to increase their digital video ad spend; we know that online video is on the minds of most marketers and agencies today. In fact, video content and video advertising was the focus of the panel discussion at a recent Google Partners event held in Toronto. Agencies and marketers today are rethinking the creative process and looking for solutions that will help them create “more and more video content that is more and more cost effective over time.” Christian Purser, Chief Digital Officer at M&C Saatchi SoMedia Founder & Co-CEO, George Fleming spoke…
  • 5 Emerging Video Advertising Trends

    Shweta Adodra
    1 May 2015 | 3:02 pm
    Advertising dollars have always followed the eyes of consumers, and going by Cisco’s forecast, 79% of consumers will be watching online video by 2018. As video advertising spend increases and even outpaces TV and other digital formats, online video emerges as the fastest-growing advertising category. With an average CTR of 1.84% (the highest of all digital formats), more marketers will look to add online video to their advertising plans. This also means that as a marketer, you will need to keep pace with the latest trends and innovations shaping the industry. Let’s see some of the biggest…
  • The Evolution of Video Production: Video in any volume, anywhere, delivered in 14 days

    Colin Osing
    22 Apr 2015 | 3:54 pm
    By now we all know that content marketing has exploded, and that, according to the Content Marketing Institute, most marketers plan to increase their content marketing budgets this year. It should also come as no surprise that a large portion of these budgets will be allocated to video production, since B2B and B2C marketers alike rate video as a top-three content marketing tactic. But what you probably don’t know is that there is a new way that marketers are meeting this growing demand for video content, and that it makes it easier than ever to create high-quality video content quickly,…
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    Seven Boats Info-System Pvt. Ltd.

  • Monetize Fan Frenzy on Facebook: Doing it Differently

    Debajyoti Banerjee
    24 Jul 2015 | 6:17 am
    Monetize Fan Frenzy on Facebook: Doing it DifferentlyLet us start today with a damp squib: everyone on Facebook knows that there are online marketers trying to monetize users. What it means is that you cannot do something on the sly. It will require some special thought and care on your part as a social media marketer to get people interested. It becomes tougher because these very people already know that you are out to engage their interest. They make it difficult and sometimes impossible to tap. You need some ideas that are different and breaks through the clutter. In this post, I have…
  • Email Marketer’s Nirvana: Facebook!

    Debajyoti Banerjee
    20 Jul 2015 | 3:01 am
    Email Marketer’s Nirvana: Facebook!Does it sound a little out of tune for you? Yes, you are aware of branding and product promotion and selling on Facebook. Yes, you know that you can take your content to a wider audience through Facebook. Can it help your email marketing campaign as well? Yes, it can! Think of all those email ids that users have to use to subscribe! How would it be if users could subscribe to your email list through your Facebook page and you could add them to your email list without them having to visit your email subscription page on the website? That would mean…
  • Your Guide to the Right PPC Partner

    Debajyoti Banerjee
    16 Jul 2015 | 1:59 am
    Your Guide to the Right PPC PartnerPPC is a very demanding field. Even when you apply yourself to it round the clock, it seems impossible to keep track of every new update and development in the world of PPC. It is best to outsource your PPC work to a reliable partner. You can achieve two points with this decision: concentrate on your core business area and keep up with the rapidly changing PPC domain. However, the catch lies right there! You need the right PPC partner to get your nose ahead of the competition. I am looking at some pointers to help you decide on the right partner in this…
  • Google Analytics and Some Related Headaches

    Debajyoti Banerjee
    13 Jul 2015 | 12:29 pm
    Google Analytics and Some Related HeadachesPick up any digital marketer around and ask the person: which tracking platform do you use and why. The answer will be Google Analytics, nine out of ten times! As for the reason, it will be a monosyllabic answer, every single time: Google! The brand name of Google makes this platform the go-to destination for tracking data about websites and user behavior. No doubt, it is the best around. However, tracking can be a mistake-prone job. Even when the brand is Google, people man it and they are liable to get things wrong now and then. The problem with…
  • Content is More than Just Commodity in 2015

    Debajyoti Banerjee
    10 Jul 2015 | 10:06 pm
    Content is More than Just Commodity in 2015It was long some years back when content writers were given stiff targets of writing approximately 2500 words per day! It seems unreal today. The change in perception is largely due to how content is perceived by the search engines in 2015. Previously digital marketers felt compelled to create and publish content pieces by the dozens to satisfy the perpetual hunger of the search engines. These days, search algorithms are now gunning for quality, not quantity. It means that there is no point in producing a large volume of content today. A few…
 
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    Precision Dialogue

  • 17 Jul 2015 | 6:46 am

    Mike Woodcock
    17 Jul 2015 | 6:46 am
    “Precision Dialogue exemplifies what a great Direct Mail partner should be.” The post appeared first on Precision Dialogue.
  • Adobe Campaign Chicagoland Meetup

    Katie Pickard
    2 Jul 2015 | 10:00 am
    September 22 / Chicago/ Join Lacy Schuette and other AC users at an informal happy hour, exchange tips on how to better utilize the software, troubleshooting techniques, best practices, etc. All skills levels of Adobe Campaign are welcome. Join the group and register via the Adobe Campaign Meetup. The post Adobe Campaign Chicagoland Meetup appeared first on Precision Dialogue.
  • Research and Customer Experience – User Research Manager [Cleveland, Ohio]

    Katie Pickard
    2 Jun 2015 | 7:17 am
    Location: Cleveland, Ohio Area Position Description This person will be responsible for leading user research studies, including facilitating, data analysis, report writing and client management. This senior position will provide mentorship to the team, with possible direct report(s). The candidate must be detail-oriented focused on delivering high quality deliverables, have a passion for the field of […] The post Research and Customer Experience – User Research Manager [Cleveland, Ohio] appeared first on Precision Dialogue.
  • Salesforce Marketing Cloud – Marketing Consultant [Cleveland, Ohio]

    Katie Pickard
    29 May 2015 | 11:31 am
    Location: Cleveland, Ohio Position Description The Marketing Consultant is a digital marketing consultant who partners with the account, analytics, and business intelligence team to monitor channel performance metrics leading to refining email/digital marketing strategy with a focus on leveraging the marketing automation platforms more effectively.  Consulting focus with a deep knowledge of marketing automation technology and […] The post Salesforce Marketing Cloud – Marketing Consultant [Cleveland, Ohio] appeared first on Precision Dialogue.
  • Salesforce Marketing Cloud – Program Manager [Cleveland, Ohio]

    Katie Pickard
    29 May 2015 | 11:30 am
    Location: Cleveland, Ohio Position Description A Program Manager serves as the leader, manager and primary point of client interaction for all Salesforce Marketing Cloud email deployment campaigns.  The Program Manager will partner with the Account team and is accountable for accuracy, timeliness, consistency of all campaigns executed on behalf of the client, and is responsible for […] The post Salesforce Marketing Cloud – Program Manager [Cleveland, Ohio] appeared first on Precision Dialogue.
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    ImageWorks Creative blogs

  • Site Launch: Take a Look at KM Institute Before & After

    jess
    17 Jul 2015 | 10:44 am
    KM Institute, experts in knowledge management and knowledge management certifications, has been working with us for a long time. For the past several months, we've been working with them to help evolve the way their brand looks and feels, and the result is a brand new website that represents their modern approach to training and organization. Take a look at KMI before: And after: While the old site was colorful and appealing, the new site takes their brand one step further with an updated, simple look and improved navigation to help visitors find the information they need. What do you think?
  • WordPress or Drupal? Which CMS is Right for Your Business

    jess
    17 Jul 2015 | 9:28 am
    Whether you are creating a business or personal website, you might be wondering what content management system is the best option for your needs. Today, you can choose from a variety of CMS options, including Drupal and WordPress. Both choices offer advantages, but also have their drawbacks. Drupal Drupal is known for being extremely powerful as well as developer-friendly. If you are building a complex site, Drupal is a good choice. If there is a significant downside to this CMS option, it is that it requires some experience and expertise. Utilizing a highly sophisticated programming…
  • HTML5 Animations: Cool Add-Ons to Engage Your Visitors

    jess
    7 Jul 2015 | 10:07 am
    Animations are everywhere these days. They help key content stand out and draw the eye to different areas of your webpage. We recommend using animations when you have important things to feature, or if you really want to add the “WOW” factor to your site. There are many types of animations: timed, slideshows, Y-axis (on scroll), activated on click, permanently “on”, and so many more. You can see some cool animations all over our site. We even have a page of common animation “styles” and effects that can be customized for your business. Many animations are used for conversions by…
  • B2B Email Marketing Tips: Email Messaging that Works!

    jess
    6 Jul 2015 | 8:54 am
    If you have a list of contacts, congratulations! You have the basis for a robust lead generation campaign. Yet, the fact remains that four out of five B2B leads never actually turn into sales. Why exactly is that? Email marketing can be a great way to bring in new leads, but to make it work for you, your company must go beyond simply sending out generic emails and hoping for the best. The fact remains that in B2B marketing, you must target your leads based on their interests and nurture those leads to convert them into paying customers. One of the most common mistakes that many companies make…
  • The VIEW in Ballston Has The Shooshan Company Looking Forward

    jess
    2 Jul 2015 | 8:37 am
    It seems like just yesterday that the ImageWorks Creative team was brainstorming names, logos and campaigns for a new building under construction in Arlington’s Ballston neighborhood. We knew that the building was going to be a tall one, with sweeping views of the monuments and the R-B corridor, and we knew that it would house some of the neighborhood’s most stylish luxury apartments. Today, The View (which our team named and branded right here in Chantilly) is one of the last buildings to deliver in The Shooshan Company’s eight-building Liberty Center project that is now credited with…
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    SEO

  • Google Rolls Out its 30th Official Panda 4.2 Update

    admin
    27 Jul 2015 | 5:13 am
    Relevant and good quality content is what Panda likes! If your website has it, panda will surely acknowledge it this time! Yes, the latest Google Panda update 4.2 has arrived! It is the 30th official update in its series and first of 2015. Panda updates have always focused on the content quality, since its inception in 2011. Reports claim that the latest update began on 18/19 July, which will continue for a couple of weeks to complete. The ongoing rollout is slow that’s why it isn’t noticeable for now. All your postings and on-page activities will get evaluated now, so keep your fingers…
  • Google Mobile Friendly Update

    admin
    22 Apr 2015 | 7:15 am
    Walking with the trending world has become a mandate for Google as well. Which made them come up with a fresh idea, that is the ‘Mobile Friendly Update’. Almost every individual uses his or her mobile to surf through internet. So to increase the indent of the mobile phone users Google couldn’t stop itself but launch this exciting update. It was on 21st April 2015, when the giant search engine hits the deck with its latest update for all the mobile users. Considering the fact that this is another very compelling update by Google that will not only help one find significant…
  • Google Releases Penguin 3.0 Update

    admin
    20 Oct 2014 | 1:22 am
    Every time Google releases a new Penguin Update, it’s time to say goodbye to your spammy link building strategies. Now this won’t come surprising for websites if they see a considerable shift in rankings within the next few weeks. And the good news is that a number of publishers seem to be happy with this new refresh. Well folks, like it or not, it’s finally the time to greet Penguin 3.0! Though not officially enumerated by Google, yet the latest Penguin Release is called 3.0 owing to a large gap since the last release. The algorithm update took place on 17th of October and the rolling…
  • Google Panda Update Version 4.1

    admin
    26 Sep 2014 | 6:27 am
    A filter designed to distinguish poor content from the well written ones, Google had released its latest Panda Update – Version 4.1 on 25th September 2014. The roll out of the update has been announced to affect 3-5% of search queries depending on various locations. If Google is to be believed, Panda Update 4.1 will not be only more precise in terms of content quality but will as well allow medium and small sites with refined content to rank better. Now with this, those who have been previously penalized by Panda will have an opportunity to emerge and rank provided they possess content of…
  • Google Pigeon Update

    Anup
    26 Jul 2014 | 4:37 am
    On 24th of July, 2014; Google has announced quite a significant local search algorithm update. Though initially the renowned search engine had informed that the update has got no specific name, now it has came to be called as PIGEON as it is a local search update compared to the innocent bird that keeps returning home. The update released is said to improve the complete search results by offering more relevant, useful and accurate local end results that are associated more closely to customary web search ranking signals. The alterations will be noticeable within the Google Web search results…
 
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    Digital Eye Media » Blog

  • Are You Familiar with Growth Hacking? You Should Be and Here’s Why

    Danielle Kogan
    28 Jul 2015 | 9:43 am
    Growth hacking is a relatively new term, coined in 2010 by Sean Ellis, an expert in startup marketing and growth. It’s often thrown around as a marketing term, but it’s not exactly marketing. It’s a new business philosophy. Whereas marketing is more about creating profit, growth is about organic, sustainable change. You’re aware by now that content marketing is a mainstay of the current consumer model. What you may not realize is that content creation is necessary for the concept of growth hacking to even exist. Think about it. Most Internet businesses are not selling physical…
  • Crisis Management and Your Company’s Reputation – Essential Tips To Protect Your Brand Online

    Kathryn Brewer
    24 Jul 2015 | 10:55 am
    From large corporations to small business alike, it’s important to have the skills and know-how needed to protect your brand online. Whether it’s your company’s logo or website design or features, you’ll want to ensure you’re safeguarded from the “borrowers” in competitive business. Keeping your brand safe is critical to defining your abilities and character. You’ll need robust security in order to network, advertise and market your business or product. Follow the tips below to ensure you protect your brand in any way that you can: Name The name…
  • 15 Creative Strategies For Using Instagram To Turbocharge Your Branding

    Danielle Kogan
    20 Jul 2015 | 11:45 am
    Established as a fun way to share pictures between friends, Instagram is so much more! Whether you’re posting on your iPhone or any smartphone, Instagram is a great source for continuous branding lead generation opportunities throughout the country and worldwide. 1. Profile Picture: You’ll need to add a profile picture to your Instagram account. Now, in order to really make a good impression, you’ll want to choose an image that is eye-catching and relative to your branding efforts. Whether you’re building up your personal or business branding, you only get one chance to…
  • Mobile-First or Mobile-Only? Which Campaign Strategy Is Better For Your Brand?

    Jeff Brewer
    17 Jul 2015 | 10:15 am
    Mobile first refers to the business approach that assumes employees are primarily using mobile technology such as smartphones and tablets to be more productive. On the other hand, a mobile only approach to business assumes mobile devices are the only tools being used for most applications. Mobile devices are often referred to as the “second screen”, meaning they are usually people’s first choice over a desktop or laptop. However, statistics have shown that 60% of users access digital content through mobile platforms. In terms of your marketing approach, this means there may be…
  • Everything You Need To Know About Creating A Twitter Influencer List

    Danielle Kogan
    15 Jul 2015 | 10:00 am
    A Twitter influencer list is a marketing strategy that’s used successfully in advertisement and endorsement campaigns. The difference today is the online marketing applications do most of the research work. Some call it the “hero campaign” describing this marketing technique using product recommendations from known sources. It works when all of the marketing elements support each other. Think of a product brand name that you started buying because it was associated a hero, celebrity or athlete, or a goal that seems to be so far out of reach, yet one person you admire against all odds…
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    Nerds Do It Better

  • Landing Page Help: Pick a Goal and Run With It

    Adam Lundquist
    16 Jul 2015 | 11:05 am
    You are using pay per click advertising effectively, or so you think. You know this much… that users do go to your page, but then they leave. Sometimes they go to another page on your website, sometimes they click on the link to check your facebook page and sometimes they go to a competitor’s page and never come back. What they do not do is fill out a form, call your business or buy your product online. You are happy with the clicks generated from pay per click advertising, but are unhappy with the business results. As time goes on and you continue to pay for people to basically…
  • Break Optimization Down Into Concrete Steps

    Adam Lundquist
    1 Jun 2015 | 6:23 am
    You stare at your screen and it stares back at you. The numbers are not very good in your AdWords account and you are not exactly sure why that is. You have heard a lot about the importance of optimizing a PPC campaign, and this word “optimizing” seems to mean a lot of different things to different people. It is a vague and opaque word and one that you find frustrating. Every blog you read informs you to try different vague ideas to optimize your campaign. How do you “better connect with what your user wants”? You could be stuck forever trying to decipher how to put these ideas into…
  • Get Clicks on Your AdWords Text Ads

    Adam Lundquist
    9 Mar 2015 | 12:08 pm
    You have a budget of $200.00 per day to spend on Google AdWords, yet you’ve only been able to spend $20.00 for the entire week. You wonder if your ads are even showing. A quick look at the AdWords dashboard confirms that the ads are in fact showing, but now you are even more frustrated. It cost $20.00 for one single lousy click. The low click-through rates on the ads have driven down the quality score of the keywords to the point where you must pay a prohibitively high price for every single click. The frustration and the feeling of failure sets in and you wonder what needs to happen to get…
  • Get Local With Your Internet Advertising

    Adam Lundquist
    23 Feb 2015 | 9:43 am
      You know local customers are out there. You see them walk by your store, looking at their phones searching for just what your business offers and yet they still click on your competitors – even when your ads appear in the search results. As a local business you know that can’t compete with the national competition on price because they leverage their economy of scale. They use their volume-based economies of scale to make offers with razor-thin margins, offers which any local business is unable to match. You feel frustrated and see no way out. You know the value of…
  • Use Your Customers…. For Internet Advertising

    Adam Lundquist
    5 Feb 2015 | 7:30 am
    You feel like you are on a bad blind date when potential customers visit your website. It is clear that you are not connecting with them – however, instead of ending the bad blind date with an awkward hug outside the restaurant, your poor customer interaction ends with you going out of business. This is a real problem. Users come to your landing page from your PPC ad, and you can almost feel the air as your marketing message swings and misses. You have a service that you know could help them, but it is like you are speaking a completely different language. The dynamic is that of…
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    Change the World Marketing »

  • Teach to learn

    Ellen Finkelstein
    26 Jul 2015 | 8:32 pm
    Recently, I was listening to a mini-workshop on social media. There was a panel of social media experts. The leader was saying that he was learning, too. Then he asked, “How many of you do training to learn yourselves?” Most … Continue reading → The post Teach to learn appeared first on Change the World Marketing.
  • How I won an affiliate contest

    Ellen Finkelstein
    17 Jul 2015 | 1:55 pm
    This is a delicate topic for me. Marketers who are selling products and asking affiliates to promote for them often have affiliate contests to persuade the affiliates to promote more often. How do you feel about this? I ask because … Continue reading → The post How I won an affiliate contest appeared first on Change the World Marketing.
  • Grow your list by trading mentions in emails

    Ellen Finkelstein
    5 Jul 2015 | 9:32 am
    Again, I’m harping on the need for you to grow your list. I covered 3 ways to grow a list recently here. But I want to get more specific about one method. Over time, people leave your list – they move on … Continue reading → The post Grow your list by trading mentions in emails appeared first on Change the World Marketing.
  • Exhaustive list of ways to get more subscribers

    Ellen Finkelstein
    28 Jun 2015 | 10:24 am
    I’m working on a new report, “30 Days to a Massive, Responsive List.” By no means does the report cover ALL the ways to grow a list, but I’d like to collect here an exhaustive list because I think it will … Continue reading → The post Exhaustive list of ways to get more subscribers appeared first on Change the World Marketing.
  • Lead to the sale

    Ellen Finkelstein
    22 Jun 2015 | 7:39 pm
    There are many ways to sell a product — in a webinar or on a sales page. But however you do it, you must lead to the sale. What I mean by that is that your content must lead people … Continue reading → The post Lead to the sale appeared first on Change the World Marketing.
 
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    Dex Media » Blog Home

  • 5 Lessons from #1 Ranked Roofer Websites

    Jeff B. Copeland
    24 Jul 2015 | 11:00 am
    These roofing company sites made it to the first position of the map’s “7-Pack”, the Winner’s Circle of a local search return page on Google, where a favored 7 get free placement below the ads of the paying customers that lead the page. The search was “roofing companies in [city, state abbreviation]” and the winners...continue reading … The post 5 Lessons from #1 Ranked Roofer Websites appeared first on Dex Media.
  • Roofing Contractors: Give Your Customers Something to Talk About with Content Marketing

    Chris Irby
    22 Jul 2015 | 12:42 pm
    When somebody calls a roofing contractor, it’s usually because their roof needs repairs or replacement. I know that sounds painfully obvious, but it’s that fact that drives the marketing efforts of most roofing companies. At the risk of oversimplifying things, marketing can be broken down into three broad goals—getting found, getting chosen, and getting talked...continue reading … The post Roofing Contractors: Give Your Customers Something to Talk About with Content Marketing appeared first on Dex Media.
  • Bing Launches Native Ads Beta on MSN

    Jonathan Larkin
    21 Jul 2015 | 9:00 am
    Yesterday, Bing announced that they would be entering the native ad space to “combine…strong intent signals with native experiences which are relevant and natural.” Let’s try and decode some of the marketing buzzwords so you can understand what that means in plain English. Native Ads Online advertising often sticks out like a sore thumb. Banner ads are easy...continue reading … The post Bing Launches Native Ads Beta on MSN appeared first on Dex Media.
  • SEM for Roofing Contractors – How to Keep Costs Down

    Cat De Rohan
    16 Jul 2015 | 2:30 pm
    Adding PPC (pay per click) to your digital marketing plan can be a great strategy. However, roofing keywords tend to have high competition and a high cost per click—roofing terms, on average, run between $12 and $20 per click. This can get very expensive very quickly, but with good campaign structure, proper keywords, and the proper...continue reading … The post SEM for Roofing Contractors – How to Keep Costs Down appeared first on Dex Media.
  • The Top 10 Infographics of 2015 (So Far…)

    Chris Irby
    15 Jul 2015 | 12:55 pm
    If a picture is worth a thousand words, then this may well be our most epic blog post to date. Today, we’ll be taking a look at some popular infographics that we’ve culled from all over the Web. Enjoy!   10. Buying Local This enlightening infographic from CustomMade illustrates how buying from locally owned, independent...continue reading … The post The Top 10 Infographics of 2015 (So Far…) appeared first on Dex Media.
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    Search Laboratory » Blog

  • The Impact of Globalisation on Social Media

    Sarah Tramm
    19 Jul 2015 | 12:33 am
    With the increasing use of social media and blurring of country borders, how are companies adapting to globalisation versus localisation online? According to a recent study by Search Laboratory, it was found that 75% of decision makers in US companies believe that they are missing potentially lucrative opportunities to trade abroad. The study found that […] The post The Impact of Globalisation on Social Media appeared first on Search Laboratory.
  • This Week in Digital

    Hayley Smith
    17 Jul 2015 | 1:35 am
    Airbnb asks ‘Are we good?’ Airbnb is in the public eye once again, this time for its biggest global campaign to date. The slow motion video ‘Is Mankind?’ shows an innocent baby in a darkened corridor precariously making its way towards the front door. In the background, Angela Bassett whispers a deep and emotive poem […] The post This Week in Digital appeared first on Search Laboratory.
  • WordPress SEO by Yoast

    Sean Devlin
    15 Jul 2015 | 2:55 am
    WordPress is a brilliant place to start building your first website. It’s simple to install and you can have it up and running in five minutes, (if you’ve done it a few times, your first try might be tricky so here is an excellent guide on how to get things up and running). The CMS system […] The post WordPress SEO by Yoast appeared first on Search Laboratory.
  • Yorkshire Three Peaks Challenge

    Alison Mann
    14 Jul 2015 | 7:37 am
        This year, Search Laboratory is supporting ASSERT, a little-known charity that raises funds and awareness for children and families living with Angelman syndrome. What is Angelman Syndrome? Angelman syndrome is a genetic condition where one of the chromosomes (chromosome 15) has an irregularity, causing physical and emotional abnormalities. It is a rare condition […] The post Yorkshire Three Peaks Challenge appeared first on Search Laboratory.
  • A Guide to International Digital Strategy

    Sarah Oxley
    13 Jul 2015 | 2:00 am
    International campaigns can be complex. The digital landscape has made entering a new market easier, but there are still a few key considerations and plenty of failed attempt examples out there. For some of these examples it can be a case of being lost in translation, such as Coors’ famous entry into the Spanish market […] The post A Guide to International Digital Strategy appeared first on Search Laboratory.
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    chatterbuzzmedia.com

  • Moments – Facebook’s Latest App

    Jesse Till
    27 Jul 2015 | 10:44 am
    It was recently announced that Facebook has released a new app called Moments. What exactly is Moments? Is it a sharing app? Is it a new advancement in AI technology? Is it really necessary? Yes to all the above. Moments is Facebook’s new app that scans all the photos on your computer, stores them as events and then tags your Facebook friends in them using the company’s new face-recognition technology. With the app, you can separate all your photos as you wish and share them within the app exclusively. You don’t have to upload any photos or even albums. The app streamlines you’re…
  • 7 Questions for Senior Content Writer and Editor Brianna Entler

    Kristina Drake
    22 Jul 2015 | 1:24 pm
    Brianna leads an office yoga session Our red-pen ninja and resident brunch advisor, Brianna Entler, recently received an award for Communications Professional of the Year by the American Business Awards. The award came as no surprise to us – Brianna can whip up  a blog post faster than anyone we know and edit through an endless amount of web copy in one day. We decided to chat with her about writing, finding inspiration and of course, brunch. What was your first writing gig? I remember writing a story in elementary school about a horse. I looked up a publisher’s address in the front…
  • 11 Facts You Must Know for Social Media Day [INFOGRAPHIC]

    Kristina Drake
    29 Jun 2015 | 2:54 pm
    How do social media users interact on the most popular platforms like Instagram or Twitter? It may depend on where you live. In honor of Social Media Day 2015, a global celebration on June 30, we’ve compiled facts on social media behavior in different countries. Now more than ever, our world connects to multiple social media platforms to discover new people, places and things. Here are a few facts: 3 of the 5 top global platforms are chat apps like WhatsApp and Line. There are 6 countries that block social media – Turkey, Iran, Pakistan, China, Vietnam & North Korea. 47% of…
  • #FeministFriday Roundup – Week 2

    Brianna Entler
    12 Jun 2015 | 1:10 pm
    Ah, friends. Women’s business enthusiasts. Feminists everywhere. Here’s another installment of #FeministFriday and some links from around the web! Sexy scientists prove to be a massive distraction in laboratories everywhere!   Nothing like a Nobel laureate wanting to bring segregation into the workplace! The oh-so-eloquent and extremely progressive biochemist, Tim Hunt, insulted female scientists (and women everywhere!) at a recent conference. “Let me tell you about my trouble with girls,” he says. (Yes, please tell us your troubles!) “Three things happen when they are…
  • Beacon Marketing: How It Works And Why It Will Be Effective

    Jesse Till
    9 Jun 2015 | 12:00 pm
    *Graphic by Moveable Online   Picture this: You’re walking in your favorite department store looking for that great deal. As you work your way to speak to one of the sales associates, your cellphone vibrates and a distinguishable ring sounds off. You immediately unlock your phone to see that you’ve received a notification from the brand you were looking for offering you a 20% discount on your next purchase. Your face lights up with excitement with that little voice in your heading saying, “how did they know I wanted that?” Has this ever happened to you before? With more and more…
 
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    Latest Blogs

  • MuleSoft - Alfresco Connector

    paladro
    28 Jul 2015 | 7:27 am
    I've recently been certified as a MuleSoft Associate Developer and over the last couple of weeks I have been working on a Mulesoft Alfresco connector to practice my training.
  • Class Loader Control in Mule

    jjian
    22 Jul 2015 | 4:49 pm
    As we know, Mule is a java-based platform. And external java package might be needed for a mule project.
  • Consuming Backend SOAP APIs from Frontend RAML APIs

    bkalali
    15 Jul 2015 | 7:59 am
    We recently had a client requirement to demonstrate a proof of concept (PoC) using RAML/APIKit and Data mapper to integrate with an existing SOAP API in CloudHub. The
  • Autocomplete Fields in Alfresco

    paladro
    8 Jul 2015 | 1:55 am
    Sometimes we need to define constraint list properties in Alfresco with a large number of values. For this type of metadata fields, the form layout is quite useless, as we need to search for a particular value in a long list of values (i.e.
  • Drupal North Regional Summit

    kmoll
    6 Jul 2015 | 5:32 am
    Last weekend was the first annual Drupal North Summit held in Toronto, Ontario.
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    WhatRunsWhere

  • Update: Japan and South Africa Data Is Here!

    Jenny Duong
    28 Jul 2015 | 12:40 pm
    You requested it, and now we’re delivering. Today WhatRunsWhere is announcing the expansion of our global data coverage to TWO brand new countries, Japan and South Africa!  WhatRunsWhere now supports 17 countries globally!  USA Canada Australia Israel Brazil Mexico United Kingdom Spain Japan NEW! Germany France Netherlands Italy Turkey Russia Sweden South Africa NEW! What type of data is available? Now you get all of the WhatRunsWhere features you’re familiar with PLUS the bonus of added data for Japan and South Africa. How can you leverage data in these markets? With…
  • Meet us at Affiliate Summit East!

    Megan Gardner
    21 Jul 2015 | 7:00 am
    WhatRunsWhere is thrilled to be both exhibiting and speaking at Affiliate Summit East which is taking place in New York from August 2-4. This premier conference brings together agencies, affiliates, merchants, networks and vendors for three days of networking, education and discovery of the latest industry trends. One of the best aspects of Affiliate Summit East is the affiliate marketing experts who will be sharing their insights and personal experiences to help others in the industry succeed. David Kelly, VP of Business Development Our VP of Business Development, David Kelly, will be…
  • [Webinar Recap] How To Launch Campaigns That Convert

    Megan Gardner
    9 Jul 2015 | 8:40 am
    On Tuesday July 7, WhatRunsWhere and Offervault teamed up for an exclusive webinar on How To Launch Campaigns That Convert. Speakers included Max Teitelbaum, WhatRunsWhere Co-founder and COO, and Liane Carmi, Director of Training at Offervault. As experts in the affiliate marketing industry, they provided valuable insights for new and seasoned affiliates alike, in need of solutions to: Finding the best offers on the market Saving time and money, while reducing risk And most especially, boosting their ROI The webinar provides exactly those solutions. Using three case studies Max and Liane…
  • [Infographic] Battle of the Brands: Nike vs. Under Armour

    Jenny Duong
    2 Jul 2015 | 7:34 am
    So last month, the NBA finals went out with a bang as the Golden State Warriors won its first NBA title in 40 years. Cue the fanfare for #dubnation (meanwhile tears stream for Cavs fans). Cue also the insane celebrity brand endorsements. I’m talking about Under Armour’s plans to build a $1 billion athletic apparel empire centred on Stephen Curry (Have you visited their website recently? The man is all over it).  Talk about brand power. Curry is touted to become the NBA’s next big marketing megastar with a serious social following. With the support of Curry’s own brand power,…
  • Key Take-Aways from Performance Marketing Insights Europe 2015

    Megan Gardner
    30 Jun 2015 | 11:03 am
    Last week, the WhatRunsWhere team jetted off to Berlin to attend Performance Marketing Insights (PMI).  This marketing conference welcomed more than 800 senior executives globally to network, strategize, and discuss the evolutionary future of performance marketing. Attendees included advertisers, publishers, networks, agencies, affiliates, and adtechs from around the world. It was two days of informative keynotes and insightful panels led by industry leaders from companies including Matomy Media Group, Salesforce, RetailMeNot, and hotels.com. PMI attracted a wide variety of industries, but…
 
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    RGR Marketing

  • Your Mortgage Business and the Community Reinvestment Act

    Matty Byloos
    28 Jul 2015 | 3:45 am
    RGR Marketing HIgh Quality B2B Leads Online The CRA Prevents Discriminatory Lending There was a time when discriminatory mortgage lending practices were all too common. Lenders would mark off neighborhoods they considered to be “high-risk” in red, and would deny mortgage applications from residents of those neighborhoods. This practice came to be known as “redlining.” Originally passed in 1977, the Community Reinvestment Act was designed to eliminate discriminatory lending practices that so often barred low-income individuals from homeownership. CFPB and DOJ Are Cracking Down on…
  • 5 Easy Ways to Make Your Solar Email Marketing Campaigns Work Better

    Matty Byloos
    23 Jul 2015 | 5:44 am
    RGR Marketing HIgh Quality B2B Leads Online Marketing Your Solar Business Effectively These days, there are so many ways to market your business, and many of them were unimaginable not that long ago. You can do search marketing through Google, bolster your solar business’s brand image and engagement through social media, and create videos to show off your solar knowledge and winning personality. Compared to some of the more recent marketing developments, email marketing seems downright quaint. But in reality, it’s still one of the most effective ways to market your solar business. Here…
  • What Your Solar Customers Need to Know About Utility Companies

    Matty Byloos
    21 Jul 2015 | 5:44 am
    RGR Marketing HIgh Quality B2B Leads Online Solar Power vs. Conventional Power from Traditional Utilities Investor-owned utilities have had an effective monopoly going for nearly as long as we’ve had electric lights in our homes. But the advent of affordable photovoltaic systems has the potential to disrupt their business model in a major way, and in many markets, it’s already doing just that. And while many utilities are recognizing the benefits of adding solar and other renewables to their own energy production portfolios, they’re less enthusiastic about rank-and-file electricity…
  • The Top 10 Things Every Potential Solar Customer Needs to Know About Going Solar

    Matty Byloos
    16 Jul 2015 | 6:44 am
    RGR Marketing HIgh Quality B2B Leads Online Solar Customers Still on the Fence? If you’re like most solar installers, you’re probably still encountering quite a few misinformed prospects. Where do they get some of those crazy ideas about solar? We may never know. But it’s your job as a solar installer to make sure they understand these 10 crucial points about going solar. Solar Is Low Maintenance Some clients may be worried about maintaining their solar panels. Imagine their surprise when you tell them that generally, an occasional rinse is all their solar panels required to give them…
  • 6 Fully Legit Solar Marketing Methods You Solar Installation Business Needs to Know

    Matty Byloos
    14 Jul 2015 | 5:45 am
    RGR Marketing HIgh Quality B2B Leads Online No More Cold Calling for Solar Leads! We’ve all had the unfortunate experience of having our live interrupted by unsolicited telemarketers. Whether we’re in the middle of watching a movie, eating dinner with friends, or listening to a podcast while out for an evening walk, it’s not a pleasant experience. We look at the caller ID and think, “Hmm. I don’t know this number, but it could be important. I’d better see who it is.” But no, it’s never important. It’s always some desperate salesperson trying to sell you on something you have…
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    MediaVision

  • PPC checklist – Daily, Weekly, Monthly and Quarterly Optimisation

    Allina Cioponea
    23 Jul 2015 | 2:00 am
    AdWords marketing is an effective way to drive qualified traffic to your site and you’re likely to start seeing results instantly when you run PPC ads, but achieving success with AdWords can be difficult. The process of growing an effective marketing campaign while staying organized and prioritising other tasks can become overwhelming. That’s why we developed an operational PPC checklist! Whether you’re new to PPC management, or have been running accounts for a while but could use a reminder, this task checklist is for you. First we divide tasks into main PPC channels: Text Search,…
  • MediaVision Shortlisted in UK Agency Awards!

    Jacky Lovato
    17 Jul 2015 | 5:37 am
    Hot on the heels of our recent win at the CIM Awards in April, we’re breaking out the tequila, screaming it from the rooftops unhinged with happiness to learn we’ve just been shortlisted for a UK Agency Award! We’re listed in the Best Content Marketing category having been recognised for our work on the MediaVision 10 Year Birthday Campaign. With great content and strategic promotional tactics we received a 625% in crease in referral traffic during our birthday content marketing campaign, with 509 new backlinks and a 300% increase in warm leads – plus even more…
  • Blogging vs Content Marketing. Wait – Aren’t They the Same Thing?

    Katherine Verhoeven
    15 Jul 2015 | 6:41 am
    Content Marketing has been the buzz word on everyone’s lips for a while now, but a lot of people still don’t understand how it really differs from brand blogging. They’re both just creating content for your site right? Content continues to be the backbone of an integrated digital approach to marketing. That means it also needs strategy behind it so that it reaps the rewards you’re looking for. The truth is that blogging and Content Marketing each offer audiences something completely different.   In short, blogging helps tell a story about your company and lets customers know that…
  • How Content Marketing Makes PR Relevant Again

    Emma Gilbey
    8 Jul 2015 | 6:50 am
    As the realm of Digital PR evolves at a rapid pace, brands and PRs alike are generating new and innovative ideas to grab journalists’ attention and capture the brand’s audience. ‘Content Marketing’ is a term that the industry has been using for a while but some are still uncertain of its definition.  For those who are still unsure, Content Marketing is relevant and informative content that is created by a brand in order to engage its audience whilst educating them.  Ultimately, the content is there to keep the brand at the front of the consumer’s mind and increase probability of…
  • The Little Birdy that Bellows; Marketing Challenges in an Age of Social Media

    Amanda Stone
    26 Jun 2015 | 9:01 am
    Social Media Day (yes, it’s a thing) is just around the corner. The day takes place on the 30th of June and exists to celebrate the impact of social media on life as we know it. Events are even set to take place worldwide to aid in celebrating the 6th ever Social Media Day (#SMDay). So what’s so special about social media that it deserves its own day? Well, what was once simply a fun novelty has evolved into a global phenomenon; a platform that offers something genuinely useful to the majority of the population. Facebook is said to boast well over 500 million active users, ranging in…
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    LaneTerralever

  • List for a List Series: Arizona Athletic Activities

    Elise Gould
    27 Jul 2015 | 9:37 am
    We’re excited to share that LaneTerralever has been nominated by Ranking Arizona as the “Best in Arizona Business” for two categories: Advertising Agency and Best Workplace Culture: Advertising/Marketing. If you love doing business with us, consider helping us make our way up these lists. In exchange, we’re sharing some lists of our own. VOTE NOW From ethical clothing to cookbooks, we’ve got you covered! Our team here at LT loves to get outdoors, so lace up your hiking boots and check your bike tires… Here’s a list of Pete Schaer, our VP, Creative Director’s Top 5 Athletic…
  • List for a List Series: Top 5 Restaurants in Phoenix

    Elise Gould
    24 Jul 2015 | 7:29 am
    LaneTerralever has been nominated as “The Best in Arizona Business” for the Ranking Arizona Annual List. This year, we’ve been highlighted in the categories of Advertising Agency and Best Workplace Culture: Advertising/Marketing. We are so proud of this nomination, but we can’t make our way up the list without your help. So, we’ll trade you one-for-one: in exchange for your supporting, we’re sharing some lists of our favorite things. From craft beers to ethical clothing, LT’s best and brightest have you covered. VOTE NOW This week’s list comes from our Search Strategy &…
  • Life is Short, Protect Your Asse(t)s

    Leigh Dow
    23 Jul 2015 | 9:58 pm
    What a year for crisis communications, with the latest coming from Ashley Madison. The online dating service that helps people cheat on their spouses, boasting the tagline “Life is Short, Have An Affair”, has built their reputation on being a discreet service with a focus on protecting users’ identities. Hackers breached the site and have begun to expose the identities of the members. Does this mean the brand is marred beyond repair? It’s an interesting study in crisis communications management. The consequences of a crisis come in many forms: financial impact, legal filings,…
  • List for a List Series: Best Arizona Summer Beers

    Elise Gould
    20 Jul 2015 | 1:56 am
    LaneTerralever is proud to be nominated among “The Best in Arizona Business – 2015″ in the categories of Advertising Agency and Best Workplace Culture: Advertising/Marketing. With your vote, we can make our way up the list. VOTE NOW Thanks for taking the time to vote for us. In exchange, CJ, our President, has ranked something fun and local to say thanks. CJ’s Top Arizona Summer Beers 5. – Oak Creek Hefeweizen – Hefeweizen 4. – Four Peaks Hop Knot – American IPA 3. – Lumberyard Knotty Pine – American Pale Ale 2. – San Tan Devil’s Ale – American…
  • Making Sense of Scents in Sensory Marketing

    Elise Gould
    13 Jul 2015 | 1:00 am
    Warm sugar cookies. Microwaved fish. Fresh roses. Can you imagine each scent? In our tech-focused culture, we are familiar with visual ads of all kinds. Banners flash, pre-roll videos play, pop-ups pop up, and we learn to focus our vision on solely the information we’re seeking. Brands looking to separate themselves from the pack must focus on delivering the whole package. It’s not what the brand looks like; what does it feel like? A key element to crafting an experience is scent. You may remember an Old Spice commercial stating, “Scent is the strongest sense tied to memory,” and…
 
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    Devetol

  • THE FUTURE OF SEO – What Top 25 Experts Think

    Adesh Saxena
    1 Jul 2015 | 9:34 am
    25 experts, 4 questions regarding the future of SEO    The post THE FUTURE OF SEO – What Top 25 Experts Think appeared first on Devetol.
  • Is Social Media Marketing important for Online Business

    Adesh Saxena
    4 May 2015 | 10:56 am
    Hello friends today in this post I am going to share a very important topic about social media marketing. Now a days people are very crazy because of creating website and growing business online. Promotion of that website is very important. If you are not promoting a website it means you are wasting your time. ... The post Is Social Media Marketing important for Online Business appeared first on Devetol.
  • LinkedIn Reveals Top 25 Skills Of 2014

    Adesh Saxena
    31 Dec 2014 | 9:16 am
    LinkedIn recently revealed the top 25 hottest skills of 2014, which was determined after analyzing data in over 330 million LinkedIn member profiles to determine which were the most in-demand skills. Some good news for those of us in the SEO industry— our skills came in at number 5! Marketing, programming, and other web-related skills ... The post LinkedIn Reveals Top 25 Skills Of 2014 appeared first on Devetol.
  • How to Make Money Online from Internet

    Adesh Saxena
    22 Dec 2014 | 8:36 am
    Making money online is very interesting and fun, Only the thing you have activity, creativity and dedication. Here I am going to share some important points by which you can make money online. Image Source Let me explain one by one: Make money by Adsense: Those who don’t know about it Adsense let me explain ... The post How to Make Money Online from Internet appeared first on Devetol.
  • High PR Do Follow blog list – PR 2 to PR 7

    Adesh Saxena
    4 Nov 2014 | 4:22 am
    Backlinks play a very important in SEO but it should be from High PR site. Today in this post I am sharing High PR Do Follow blog list (Pr 2 to Pr 7).  Source If you are working for a project in SEO then you have to use backlinks. In my opinion there are two main benefits for ... The post High PR Do Follow blog list – PR 2 to PR 7 appeared first on Devetol.
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    Mashbout

  • The Psychology of In-Store Marketing Mechanisms

    Jesse Aaron
    17 Jul 2015 | 10:13 am
    Everything about your common store — from the humble coffee shop to the glitzy supermarket — is designed to make you shell out cash. Some of the tactics used are obvious, like the way bookstore owners display their “New Arrivals” near the entrance. Others are much more subtle, insidious, and effective at pushing your “Buy” […] The post The Psychology of In-Store Marketing Mechanisms appeared first on Mashbout.
  • 7 Vital SEO Tips for Use in 2015

    Jesse Aaron
    21 Apr 2015 | 9:07 am
    When it comes to search engine optimization, many businesses are still unsure of what metrics to use to ultimately measure the effectiveness of their efforts and indeed, just how relevant SEO actually is with regards to their content marketing strategies. Those who understand the importance of best practice in SEO ultimately maintain a greater competitive […] The post 7 Vital SEO Tips for Use in 2015 appeared first on Mashbout.
  • The Best Times and Content to Post on Social Media

    Jesse Aaron
    23 Feb 2015 | 12:12 pm
    Facebook Best content to post: Almost anything is fair game on Facebook. When it comes to the most popular content, however, quizzes, personal stories and entertainment news take the cake. Facebook is a platform on which you engage with those you know, such as friends, family, acquaintances, etc. It’s not surprising, therefore, that sharing more […] The post The Best Times and Content to Post on Social Media appeared first on Mashbout.
  • The Practical Psychology of Conversion – Buttons, Colors, Copy, Prices, and UX

    Jesse Aaron
    27 Jan 2015 | 1:35 pm
    Why did you read an article? Was it the simple need to clear curiosity about recent news? Why did you buy a product? Was it to satisfy a simple desire? I’m a bit cynical when it comes to marketing and the schools of thought that come with it. I strongly believe people make decisions based on […] The post The Practical Psychology of Conversion – Buttons, Colors, Copy, Prices, and UX appeared first on Mashbout.
  • Understanding Digitally-Connected Adults: Insights from PEW

    Jesse Aaron
    30 Dec 2014 | 11:19 am
    Why did my aunt join Facebook and why does she always post listicles and click-bait from BuzzFeed? Are her emotional triggers just that easy to pull? It’s because she makes up just one of the millions of blips that ‘LIKE’ BuzzFeed on Facebook. It’s because she’s part of their target audience. But that makes her not […] The post Understanding Digitally-Connected Adults: Insights from PEW appeared first on Mashbout.
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    Tamar SEO and Social Blog

  • 5 things which happened in SEO this month

    Valentin Boulan
    24 Jul 2015 | 1:45 am
    SEO is a very fast moving industry. With Google and other search engines constantly moving the goal posts, it’s essential for us to keep up with the latest news and stay ahead of the game. Here are 5 things which happened in SEO so far this month. Panda 4.2 After 10 months wait, Google has rolled out yet another Panda update, number 42. As often, the content-focused update will take weeks if not month to show full impact, and is set to affect about 2-3% of English queries. Panda 4.2 is a chance for formerly penalized sites to gradually recover their SEO visibility. And of course,…
  • Is Google’s algorithm sexist?

    Billy Leonard
    10 Jul 2015 | 6:01 am
        It’s not a good month for Google is it? Last week they were forced to issue an apology after their new Photos app misidentified black people as ‘gorillas’, and it wasn’t long ago that the news came out that if you search for ‘CEO’ on Google Images, the first woman that shows up is Barbie. Now fresh research has emerged that Google search results show fewer ads for high-paying executive jobs if you’re a woman. What study? A study carried out at the International Computer Science Institute and Carnegie Mellon University, both in the States, mapped out how Google Ads…
  • The Tamar Times: June

    Sarah Graveling
    8 Jul 2015 | 3:00 am
    The Tamar Times is out and it’s HOT! WE CELEBRATED… Twenty years has seen many interesting characters walk through the doors at Tamar HQ. So what better way to celebrate the milestone, than a bit of reminiscing to remind ourselves and Tamar friends about some of the good times. Yes, a lot of them involved booze, and shaving and lunging… but we won’t say any more – you’ll need to read the blog post. WE’VE BEEN BUSY… We’ve been working with the Royal Voluntary Service to help launch their festival GrandFest, which is an event celebrating the…
  • 3 SEO tips for DuckDuckGo

    Isobel Capelin
    26 Jun 2015 | 3:48 am
    How often have you asked someone a question about something you don’t know, and their response is “why don’t you Google it?”. There’s even a site called Let Me Google That For You where you can create a searches for people in a very addictive and mocking way. We all know that Google is poised for world domination, but there are in fact a number of search engines that are given Google a run for its money. We’ve spoken before about different international search engines, like Baidu and Yandex, but there’s another player that you may have seen popping up…
  • 3 Things We Learnt At London Tech Week

    James Vatter
    22 Jun 2015 | 5:05 am
      With the hustle and bustle of London’s annual tech week now a distant memory, we decided to take a look back at three of the most important lessons that the industry as a whole can take away from the events of the capital’s technological symposium. 1. London is Kind of a Big Deal for Tech What became abundantly clear from London Tech Week is that London is now not only the capital of England, but the technological capital of Europe. From the first day to the last and beyond, the message that was being thrown at us was that London is now one of the global big hitters in terms of…
 
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    UDI System

  • How to stick with your local search engine optimization techniques?

    Madhukar S V
    9 Jul 2015 | 1:30 am
    Structuring a firm base for local search engine high visibility in Google is indispensable for a website, substantially in the age of the digital era. Now a day’s fortunately for local SEO searches visibility, increased for words like ‘near me’ & it is continuously rising day by day. Near future your customer may be looking you using any mobile device like tablet or phone, laptop or desktop. Mobile searches had already overtaken the desktop result on search engine. Make your site appear on search engine ranking result page systematically and entirely. Initially you need to do the…
  • Flaunt your Site’s SEO Result with Google’s Top SEO Ranking Factor

    Madhukar S V
    1 Jun 2015 | 1:44 am
    Everyone might know Google uses nearly 200 ranking factors in its algorithm. What the heck are these 200 high ranking elements or factors? Whether it is worth it? Here today I am speaking about some of the most proven, controversial and SEO Poindexter speculations. Flaunt your Site’s SEO Result with Google’s Top SEO Ranking Factor. Domain Age: Now the variance between domains that’s only six month old verses a one year old domain really not a great deal at all. Keywords in your Domain: It doesn’t give any boost, but having them in your domain influence relevancy. Domain Length:…
  • How to avoid using Google Stop Words in Title

    Madhukar S V
    14 May 2015 | 1:30 am
    If you are an SEO whimsical, you doubtlessly may have known the term “STOP WORDS”. Also, you may listened that these stop words are deleterious especially when you are optimizing your title for search engine like Google, Yahoo, Bing. What are SEO Stop Words means? How to avoid using Google Stop Words in Title? Are they really very injurious? Many search engines do not churn immensely common words in order to accelerate search results or save disc capacity.  These strainer words are called as “STOP WORDS”. These words completely disregarded by search engines. These stop words create…
  • Your SEO Checklist: A few Tips On Optimising Your Website

    Madhukar S V
    22 Feb 2015 | 11:46 pm
    Whether you’re an active blogger looking to take your work to the next level, or you have a business that needs attention, what better way to start promoting your work than on an online platform? Here are few Tips On Optimising Your Website. Search Engine Optimisation or SEO as you already know, is a process that affects the visibility of a website/webpage on a search engine’s result page. So the better your webpage is, the higher it ranks on the search results page. Read on to know how to get a high performance website that is designed in accordance to the SEO checklist. Follow these…
  • Why Every Entrepreneur Should Focus on Local SEO?

    Madhukar S V
    17 Feb 2015 | 10:45 pm
    Entrepreneur Should Focus on Local SEO, Lets get in to the details. This decade has seen a boom in search engine optimisation or SEO. This dynamic technology has been integral to e-commerce sites, blogs, and social media. In recent times, local SEO has gained just as much attention owing to its area-specific approach. Why Should You Invest In Local SEO? The benefits of applying local SEO strategies to small businesses are wide and varied. With the increase in online marketing techniques, one needs to be fiercely competitive in order to edge out other businesses. Investing in local SEO can…
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    ROI Factor Blog

  • 10 Steps to Optimize your LinkedIn Profile for Search

    BFM
    28 Jul 2015 | 2:33 pm
    The job hunt usually starts out pretty optimistic. You’re hopeful about the future, confident in your potential, and determined to do what it takes to get the job. But it doesn’t take long to become discouraged. The process is arduous, the competition is stiff, and when you are not receiving any response from the various directions in which you sent your resume, the feeling of defeat overcomes. (Read: it sucks). It’s a vast, wide world in the job market. In this case, it’s vast with competition and wide with confusion. You’re no longer looking for THE job. You’re looking for ANY…
  • 10 SEO Analysis Tools to Monitor Your Website Performance

    Austin Paley
    28 Jul 2015 | 11:47 am
    1) Open Site Explorer When it comes to analyzing your website’s SEO performance, one of the most important places to start is your overall backlink profile. You want to make sure that as your website grows, you have a good mixture of different kinds of links (follow and nofollow), anchor texts (branded and keyword rich), and a number of different websites linking to you. Our favorite tool to accomplish this is Moz’s Open Site Explorer. It’s easy to use and provides tons of information about any given website’s domain authority. All while lending a quick understanding of how many links…
  • How to Choose a Tag Line That Delivers Your Company’s Message Effectively

    BFM
    28 Jul 2015 | 9:30 am
    Just Do It Easy, Breezy, Beautiful I’m Lovin’ It You’re In Good Hands Chances are you don’t have to be told which companies are associated with these tag lines. The respective logos pop into your mind the second you hear the short, but memorable slogans. Just like Nike, CoverGirl, McDonalds, and Allstate, a great tag line can help to establish and maintain a company's message, as well as distinguish itself from competitors. Not only do they set the foundation for a brand’s identity, but they build brand loyalty amongst new and existing customers. These examples make it look easy,…
  • Learn How to Improve your Social Media Presence in 5 Steps

    Angelina Concialdi
    28 Jul 2015 | 3:17 am
    Taking the time to build loyalty with your customers is one of the best long-term investments you can make for your business. From creating brand advocates to establishing relationships that can help your business increase its brand recognition, the value of creating a passionate customer base is huge. According to a report by Texas Tech University, brands who have an established social media presence receive higher levels of loyalty from their customers. Social media creates the perfect environment for brands to communicate with their consumers and create a bond which leads to brand loyalty.
  • How To Be Successful on Pinterest in 8 Steps

    Ashley Kemper
    26 Jul 2015 | 3:15 am
    This article was updated on 9/27/12. This year, Pinterest has become more popular than ever before: 72.8 million visitors users in 2015 47.1 million users Pinterest is estimated to reach in the US in 2015 85% female users 42% of users aged 18-34 Does that sound like an audience you’d like to reach? If you want to tap into the fastest growing social network to date, Pinterest has 72.8 million users who are ready and waiting. The ever-growing and addicted Pinterest fans have taken this virtual bulletin board from a startup to one of the most used social platforms in only two years. If you…
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    JL Internet Marketing. YOUR Resource For Making Money Online

  • How to Use Your Mind to Make the Right Decision

    jleuty
    22 Jul 2015 | 5:16 am
    How to Use Your Mind to Make the Right Decision “Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs Watch the video above by Vishen Lakhiani and keep a special look out at the specific timed sections of the video mentioned below. Enjoy! 0:35 – Logical decisions vs. intuitive decisions (and why being irrational may be to your advantage) 1:35 – How Vishen used his intuition in his first job to get promoted three times in just four months. 4:05 – The next BIG intuitive insight that…
  • 3 Simple Tips to Help You Get More from Your Facebook Ads

    jleuty
    20 Jul 2015 | 4:48 pm
    3 Simple Tips to Help You Get More from Your Facebook Ads If you are you thinking about using Facebook ads? Or maybe you are already using Facebook ads, but aren’t getting the results you want. In either case, you can expect a much better return on your investment if you use the following tips. So read on as I reveal to you in today’s blog post the 3 simple tips to help you get more from your Facebook ads. 3 Simple Tips to Help You Get More from Your Facebook Ads Tip No 1. Start with Split Testing Your Ads. Split testing is simply the practice of varying one thing in a series of ads…
  • How to Make More Sales By Split Testing

    jleuty
    17 Jul 2015 | 4:41 am
    How to Make More Sales By Split Testing Take a look at that last email promotion you sent. Go ahead, open it up. How is your subject? Interesting enough to open? How about your call to action? So intriguing that you want to click it? Good! But opens and clicks only measure interest. They’re not your end goal. Your goal is to make sales. It’s the revenue from customer purchases that keeps you afloat. So a broadcast’s true worth can be measured in the sales it generates. The trick is finding out how to put the message together in a way that prompts the most purchases. With a little setup,…
  • 7 Steps for More Traffic to Your Online Business

    jleuty
    7 Jul 2015 | 6:26 am
    7 Steps for More Traffic to Your Online Business If you have a capture page, blog or some other website and you know that even the best website in the world is no good if nobody ever visits! Then you can probably relate to the fact that its almost like having a great hotel in the middle of the desert… If no one ever sees it… ….if it never gets any “traffic” its not going to be any good, no matter how amazing it may be. So in this blog post today I would like to show you some very simple steps that you can implement immediately to drive more traffic and get more targeted…
  • 5 Ways to Target Your Facebook Ads

    jleuty
    20 Jun 2015 | 4:08 am
    5 Ways to Target Your Facebook Ads Do you use Facebook ads to generate leads and sales? If so, then I guess you would be interested in reaching highly specific groups of people with your ads? Facebook therefore could be the answer to your dreams, as their ad targeting offers your business many ways to serve the right ad to the right user at the right time. So in today’s blog post I would like to share with you 5 Ways to Target Your Facebook Ads 5 Ways to Target Your Facebook Ads Number 1: Serve Your Ads to Everyone Who Visits Your Website Except Those Who are Already Your Customers.
 
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    Marco Moeschter

  • Internet Marketing Tips from the Grow Stronger Experience Workshop

    Marco Moeschter
    21 Jul 2015 | 11:59 pm
        Internet Marketing Tips from the Grow Stronger Experience Workshop         Here are a few powerful Internet Marketing Tips that I learned from the “Grow Stronger Experience” workshop in Berlin.     If you are serious about internet marketing success, you are going to want to see these.     I’ve been on the weekend at the grow stronger experience workshop with Elliot Hulse who is a great guy. He started as a fitness coach and build up a studio by now and become kind of famous with his videos on Youtube.     He can teach you…
  • How to get more blog traffic and subscribers!

    Marco Moeschter
    13 Jul 2015 | 12:33 am
        How to get more blog traffic and subscribers!         You know I do a lot of research and read even more about what is going on  in our industry and how I can improve my marketing and business.     While reading about all this, one thing was getting my attention again and again because it seemed that everybody was talking about the little tweak they used to get more traffic.     Actually it wasn’t about getting more traffic instead of having something like a Content Upgrade.     Before their site were leaking and they lost…
  • No means maybe and maybe means yes!

    Marco Moeschter
    8 Jul 2015 | 11:52 pm
    No means maybe and maybe means yes!         Do you open for an challenge? If so then take the challenge which are in front of you probably every day.     Which challenge this is you ask? The challenge not to take every no as a no!     Sounds strange I know but marketers get to easy discouraged when they hear the word “No”.     They automatically think that when they offer or recommend something to their buyers and they say no that there is no in change at all to sell something.     But is is really like that?     Most…
  • Do you suffer from the deadly disease? Jim Rohn’s Wisdom!

    Marco Moeschter
    3 Jul 2015 | 1:01 am
        Do you suffer from the deadly disease? Jim Rohn’s Wisdom!   Do you suffer from a disease called excuses?   There is a deadly disease going around and I’m not talking about cancer, the flu or diseases like that but still you could be affected as well.     Let me show you a video from one of my favourite teachers out there. Unfortunately did he pass away a couple of years ago but what he taught is as valuable today like it was back in his days.     Jim Rohn was this man and here is what he was saying about the disease.      Video…
  • Why Outsourcing? Because to stop doing what you hate!

    Marco Moeschter
    29 Jun 2015 | 2:41 pm
        Why Outsourcing? Because to stop doing what you hate!         Do you work your bud off every day, day in day out to make this business work? Do you learn new skills even it takes ages to learn and do them and most of the time you hate doing it?     I know this feeling I’ve been there. Doing everything by myself. Building my blog, doing the graphics, editing, writing, logos you name it I learned it or at least I tried.     But you know what you can do that you can do everything by yourself but if you want to grow your business you have to…
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    NetrepidNetrepid | » Colocation And Hosting Blog: Netrepid

  • Cloud Poser Vs. Cloud Pro [Infographic]

    Jonathan Bentz
    6 Jul 2015 | 12:05 pm
    Cloud Poser Vs. Cloud Pro By AutoTaskOur new friends at AutoTask have some great resources on their website for businesses in the managed services and IT industry. While our team was busy browsing all of their content over the long holiday weekend, we uncovered the infographic you see above with tips for everyone on how to spot a “cloud poser”. After reviewing it, we have to say we agree with almost 100% of the characteristics of a cloud poser they offer above! Cloud services (like the ones powered by Netrepid) have enabled people and companies to access their critical apps from…
  • Our CEO Will Be Speaking At HostingCon San Diego!

    Jonathan Bentz
    29 Jun 2015 | 12:20 pm
    Coyl To Present Playbook For “Competing In The Cloud” At HostingCon Global 2015 In San Diego. We are happy to announce today that our President and CEO has been named as a speaker for HostingCon Global 2015, coming up at the end of this month in San Diego. Sam’s buzzworthy presentation – “How To Position Your Cloud Services To Compete With AWS, Azure, and Google” – has been presented to standing room only crowds at other cloud and hosting industry events over the past year, and now it’s coming back to San Diego on the industry’s biggest…
  • Post Acute Medical Lays Out Plans For Netrepid’s Solutions In Latest Quarterly Newsletter

    Jonathan Bentz
    23 Jun 2015 | 11:58 am
    Editor’s Note: In a recent quarterly newsletter titled “The Post“, Post Acute Medical recapped its progress and shared its future plans for moving its hospitals from an internal data center and support system to Netrepid’s data center and support services. Who is Post Acute Medical? A healthcare provider operating 18 hospitals and 10 outpatient facilities across the US offering quality care for patients with rehabilitation needs and other medically complex conditions. The Post is a newsletter distributed by Post Acute Medical for their “friends and…
  • Netrepid Intern Gabbidon Receives National Achievement Scholarship Award

    Jonathan Bentz
    26 May 2015 | 8:58 am
    Jini Gabbidon, an intern at Netrepid and a senior at the Harrisburg Academy, has been named a 2015 recipient of a National Achievement® $2,500 Scholarship award. Gabbidon has been offered and chose to accept the college-sponsored scholarship to Massachusetts Institute of Technology, where he will attend in the spring. The National Achievement Scholarship Program honors individual Black American high school students who excel in academics. Keo Oura Kounlavong-Sabath, director of college counseling, said, “Congratulations to Jini on receiving a National Achievement Scholarship. Having shown…
  • ImPAct Interview: Rob DiNardi, L&S Machine Co.

    Jonathan Bentz
    21 May 2015 | 10:49 am
    Editor’s Note: Today, we continue our series of entrepreneur interviews featuring many of the leaders recognized for having “Entrepreneur ImPAct” at this year’s Governor’s ImPAct Awards. We have prepared five questions for each speaker related to the nomination criteria, and each entrepreneur has been generous enough to share their answers with us and our blog readers. Below is the sixth interview in our series featuring Rob DiNardi of L&S Machine Company. Entrepreneur ImPAct Award Finalist: Rob DiNardi, L&S Machine Company Title: President…
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    Minterest

  • Link Building: How SEO Gurus Do It And Why You Shouldn’t Follow Them

    Minterest
    27 Jul 2015 | 6:32 am
    If you’re a blogger then I bet you get a lot of emails from marketers (and sometimes from “guru” bloggers) that says they are a regular reader of your blog and then say “Great stuff!” after highlighting a blog post of yours. The reality? They are neither a regular reader of your blog nor did they read any of your blog posts. How do I know? Well, essentially what they send is just an email template (it can be copied or a custom one). You can easily find it out by Google searching a phrase or two from the email message. And they send it to a ton of other…
  • Microsoft iPhone. Microsoft iPad. Microsoft Android.

    Mahesh Mohan
    22 Jul 2015 | 8:30 am
    No, no, no. Microsoft is not going to launch a mobile device powered by iOS or Android. You bet! Over the past few months/years Microsoft has released a bunch of apps for the iOS platform (and Android too). And they’re not stopping there as they continue launching new apps. Microsoft’s commitment to the iOS platform is very much evident from their recent acquisitions. Last December they acquired one of the most popular email app for iOS —  Acompli. And in less than two months they rebranded it as Outlook for iOS. Read: Over 25 Email Apps (Free & Premium) For Your…
  • Propeller Ads Review: Pros & Cons And Everything You Need To Know

    Mahesh Mohan
    21 Jul 2015 | 6:30 am
    Google AdSense is the biggest (and the most popular) ad network with millions of advertisers and publishers. Thanks to Google’s huge AdWords ad inventory. However, it doesn’t really mean that AdSense is always the best way to monetize your website. There are a dozen other ad networks that are willing to pay a higher CPM for your traffic. Propeller Ads is one of them. CPM (Cost Per Mille) stands for Cost Per 1,000 Impressions. CPM networks pays for every 1,000 impressions you generate. If a CPM ad network is paying you $1 CPM then it means that they’re paying you $1 for…
  • Why Market Timing Doesn’t Matter And When Does It Costs A Fortune

    Mahesh Mohan
    20 Jul 2015 | 11:00 pm
    Image Credit: Flickr When I started Minterest back in 2006 it was a personal finance blog — and my goal was to aggregate all things personal finance. Later in 2007 I transformed the website into an internet marketing and technology blog and coined the tagline “Money, Internet, Investing”. But I never published any investing related blog posts all these years — except the Warren Buffett quotes. Don’t Miss: 101 Hand-picked Warren Buffett Quotes On Investing A few weeks earlier I came across an interesting blog post about market timing and it has inspired me to write…
  • 11 Reasons Why I Love Dropbox — And You Should Too

    Mahesh Mohan
    28 May 2015 | 9:40 am
    Dropbox was never my favorite cloud storage service. In fact, I never even used it until 2013. My preferred cloud storage services were SkyDrive (now known as OneDrive) and Google Drive. I have always prefered everything Microsoft/Google as I didn’t want to depend upon different companies for different products. My mistake! Don’t Miss: OneDrive vs. Dropbox vs. Google Drive vs. Everything Else Back then, I relied a lot on Google — Gmail (for email), Google Calendar (for calendar), Google Notebook (for note-taking), Google Tasks (for task management), Google Drive (for cloud…
 
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    Online Free Tools

  • 10 Best Online Essay Writing Services

    Kamran Khan
    9 Jul 2015 | 11:12 pm
    There are plenty of situations when students simply need to rely on essay writing services. Otherwise, they risk affecting their GPA if they fail to succeed with the assignment. Thanks to writing services, both international and native students can always submit high-quality papers on time. The collaboration with professional writers is also important for those who want to improve their writing
  • Top 7 tremendous iPad and iPhone apps for Booklovers

    Kamran Khan
    1 Jul 2015 | 2:37 am
    If you have a great passion for both reading and gadgets, then you should use your iPhone or iPad to its fullest ability to read e-books and news. Having a mobile gadget allows you using all the benefits of reading wherever you are: in a train, on a plane, standing in a line for a cup of coffee, or waiting for a client. Now we give you the list of top 7 tremendous iPhone and iPad apps for all
  • 10 Powerful tools which will change the way you approach content creation

    Kamran Khan
    20 Jun 2015 | 12:24 am
    Content writers are in constant demand of tools, apps, and websites that would make their work easier. The needs of contemporary readers are not simple; writers have to find a way to preserve the attention with a great load of useful information in a relatively short text. Although content authors have to write new posts on a daily basis, they are not always writing about something new; they
  • RationalPlan: Collaborative Project Management Tools

    Kamran Khan
    4 May 2015 | 5:38 am
    Rational Plan project management tools are one of the top tools for project team members and administrator (project manager), so dynamic with all the practical needs you can name. Today we're going to talk about all 4 products Rational plan offering on their website, all of the are related to project management with some difference. Rational plan Team collaborate with big companies like IBM,
  • Free Photoshop Online Photo Editing Tool

    Kamran Khan
    3 Apr 2015 | 3:37 am
    Using adobe Photoshop free online comes in handy when you're out of home and have't access to Adobe Photoshop desktop software, you might not installed it on your own PC or have some urgent work to be accomplished in timely manner. Our today post is a bit different from previous ones, if you are a power visitor of our site, you may know that usually we publish list of tools that are free to use.
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    SEO and Digital Marketing Blog - Blogginluv » SEO and Digital Marketing Blog - Blogginluv

  • Why Organic SEO Services are a Must for Your Business

    Ali Akbar
    23 Jul 2015 | 9:12 pm
    Having difficulty getting visitors to your site? Maybe your rankings are not as you hoped? Your aim should be to attract many visitors to your website each day. Organic SEO services will be able to assist you with this. Your difficulties will soon be quietly resolved. These days, organic SEO is a set of rules and guidelines to assist internet advertisers. It also assists web masters to get better search engine rankings. To have a successful website, SEO Organicis the right approach to get better rankings in search engines. No one can deny how vital natural online rankings are. Organic SEO…
  • Link Schemes – What You should Know About It

    Ali Akbar
    22 Jul 2015 | 1:07 pm
    Did you know that you can actually buy or sell links to Internet marketers? Let's put things straight. When it comes to online marketing, the most important factor in determining your success or failure with your marketing strategy are the links. There are inbound links and outbound links, but for today, we'll talk about the links that target your website. We all know that with each click going into your website, this raises your websites value within the Internet. Thus the more links you spread in the Internet, the more traffic you get. With this in mind, marketers have developed link…
  • What Is Website Usability and Analysis?

    Ali Akbar
    9 Jul 2015 | 6:38 pm
    Web usability is all about how people interact with a website when they visit it online. A website usability analysis can be very helpful in determining the types of individuals that are visiting a website, how they go about using it and whether they are making return visits. This kind of detailed information is invaluable.  A competent analysis will equip the site owner with a set of internet marketing tools to assist with the website optimization, thereby ensuring that high numbers of the right kind of potential customers are coming to the site, and, more importantly, making return…
  • Apple App Store Optimization in 7 Steps

    Ali Akbar
    9 Jul 2015 | 5:31 pm
    SEO allows you to appear higher in relevant searches, but what about in the App Store? App Store Optimization or ASO is something that helps in improving the online visibility of mobile apps in an app store. With more than 2 million mobile apps in the Apple app store, mobile app publishers today are facing issues in getting their apps discovered. Gummicube breaks down the very basics of App Store Optimization for the Apple App Store and how it’s essential for your mobile marketing strategy in the infographic below
  • Top Six Seo Mistakes Small Businesses Should Avoid

    Ali Akbar
    9 Jul 2015 | 5:07 pm
    In order to stay competitive within a specific industry and capitalize on local traffic, leading SEO agencies analyse six costly mistakes small businesses should avoid. Cardiff, United Kingdom – July 8 2015 – According to reputable outlets operating within the Search Engine Optimization (SEO) marketing sector, it is important that companies focus on not only the best online marketing tactics but also avoid “costly mistakes” in order to remain competitive within their industries and capitalize on local traffic. It is widely accepted that there are six major “local SEO” mistakes…
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    Amazon Prime Review

  • Amazon Prime Day

    Sauti
    11 Jul 2015 | 11:18 pm
    Amazon Prime Day , July 15, 2015 ONLY: More Deals than Black Friday. Start your 30 day Free Trial Amazon Prime UK Now . The post Amazon Prime Day appeared first on Amazon Prime Review.
  • Mothers Day Card Ideas

    Sauti
    13 Jun 2015 | 4:09 am
    Mothers Day Card Ideas? :10 best gifts ideas. Mother’s day is here again,this is a special day to remember our mothers and if you have not yet figured. The post Mothers Day Card Ideas appeared first on Amazon Prime Review.
  • Mothers Day Quotes for Cards

    Sauti
    13 Jun 2015 | 3:59 am
    Choosing the right mothers day quotes can complement your relationship with your loved mom. The quote should be made more personal so as to add a perspective. The post Mothers Day Quotes for Cards appeared first on Amazon Prime Review.
  • Which Kindle To Buy : Compare Kindles

    Sauti
    27 May 2015 | 9:51 am
    Which kindle to buy? Find detail reviews and compares Kindles Fire HD (Previous Generation), Paperwhite, HDX 8.9 and HD 7 key features and best prices. The post Which Kindle To Buy : Compare Kindles appeared first on Amazon Prime Review.
  • Amazon Kindle Books UK

    Sauti
    26 Feb 2015 | 6:47 am
    Amazon Kindle Books UK. Find detailed reviews and highlights of the Amazon UK Kindle Books features, and how to get free kindle books . The post Amazon Kindle Books UK appeared first on Amazon Prime Review.
 
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    emarketingonlinebusiness

  • Email Etiquette-Losing business when you miss manners

    Kit
    21 Jul 2015 | 5:34 am
    Network etiquette is understood to be one basic rule: show consideration for the other party online. Until now, the edict has been written mostly from the point of view of […]
  • Costly Email Mistakes

    Kit
    6 Jul 2015 | 12:53 am
    When an email program is designed and executed well it can bring more subscribers and revenue than what was targeted. If, executed poorly it will get terrible results and also […]
  • When Email Marketing Does Not Work

    Kit
    22 Jun 2015 | 9:57 pm
    Whether you are already involved in an email marketing campaign or are simply considering the possibility of launching an email marketing campaign it is important to note that email marketing […]
  • Steps for Improving Your Email Marketing

    Kit
    8 Jun 2015 | 4:55 am
    The success of your email marketing campaign is often based on a set of complex factors. However, a number of these issues can be proactively managed to ensure an optimized […]
  • What is Email Marketing?

    Kit
    25 May 2015 | 6:43 am
    When talking about email marketing, what comes to mind to so many individuals are the various hindrances that may be encountered in the future. However, like all strategies, there are […]
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    Digital Information World

  • Top 10 Search Marketing Tips Every Entrepreneur Should Know - #infographic

    26 Jul 2015 | 8:00 pm
    Building a successful business today calls for you to go beyond offering a great product or services and creating a dazzling website. In fact, these efforts will be all for naught if you fail to reach your target audience and bring in the revenue you need to profit.The infographic below proposes 10 tips that you should employ to survive and thrive in today's competitive digital marketing world.
  • Design And Emotion Trends 2015 - #infographic

    25 Jul 2015 | 8:00 pm
    Marketers and advertisers know the way to engage a customer is by tugging on their heart strings.   Through its regular data-driven infographic series, Shutterstock examined which primary emotions were most popular and trending with creative professionals.While love, the top ranking emotion, grew 73 percent from the previous year, demand for sad images has more than doubled – a nod to the rising trend of Sadvertising.
  • A Marketer's Guide To Combating Website Conversion Killers - #infographic

    24 Jul 2015 | 8:00 pm
    Let’s face it: There’s nothing more frustrating than a landing page, form or campaign that just doesn’t deliver.We talk a lot about ways to optimize conversions. But it’s just as important to recognize the danger zones that, if left unchecked, can become serious conversion killers.The good news is, with a few minor modifications to design, messaging or timing, these conversion killers can be transformed into conversion heroes. By using a measured and strategic approach to deploying changes (and keeping track of what works) you can write your own playbook detailing exactly how to…
  • Steps To Take For A Social Media Strategy - #infographic

    23 Jul 2015 | 8:30 pm
    Business Insider estimates that Americans spend more of their time on social media than any other online activity, including email. Because of this user engagement, using social media to promote your business can be one of the lowest cost channels in your marketing toolbox — but realizing a business benefit from it demands that you have a plan. Here are the steps you need to devise an impactful social media strategy:
  • How Much Has Snapchat Really Grown in 4 Years? - #Infographic

    22 Jul 2015 | 8:00 pm
    It’s hard to believe that only four years ago, Snapchat didn’t exist. And considering that it’s now one of the most popular social networking apps on the market with 100 million daily active users, it makes sense that the app has a reputation for fast growth.However, it’s hard to gauge whether or not the app’s growth is unusual without a little comparison. After all, Snapchat isn’t the only social platform with millions of users. So how were other networks doing four years after their launch?The infographic below, created by Webpagefx, compares Snapchat’s stats today with…
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    omnicoreagency.com

  • The Best Podcast Equipment for Professional Podcast Studio Setup

    Salman Aslam
    11 Jul 2015 | 12:00 am
    Recently, we published a guide on best podcast microphones where we featured both entry level and professional level microphones with price range from $50 to $500. We receive a lot of  requests to share other essential podcasting equipments too that are required for a podcasting studio setup. We took that into consideration and decided to create a complete podcasting equipment guide that will show you everything you need to setup your own podcast recording studio. What do you really need to Start a Podcast? There are many components that goes into creating a podcast from content to systems…
  • Content Marketing and the Future of SEO for Healthcare & Medical Marketing

    Salman Aslam
    6 Jul 2015 | 12:00 am
    Is Your Content Marketing Aligned with the Future of SEO? Salman Aslam, the CEO at Omnicore, was a recent guest on the TechnologyAdvice Expert Interview Series to share his insight on the intersection of sales, marketing, and technology. The series, which is hosted by TechnologyAdvice’s Josh Bland, explores a variety of business and technology landscapes through conversations with industry leaders. In this episode we discuss everything from the future of SEO to link building and the importance of outreach and promotion. Below are a few highlights from our conversation: TechnologyAdvice:…
  • Gmail Review Technique: Use Gmail to get Google Local Listing Reviews

    Salman Aslam
    15 Jun 2015 | 12:00 am
    The One Thing You’re Missing to Get More Local Listing Reviews Every small business relies on word of mouth to grow. You want people to know about you, to trust you, and to think of you when they need something. Sure, having great customer service and a convenient location is one thing, but it’s really the reputation your business has that seals the deal. According to BrightLocal: 88% of local consumers read reviews to determine the quality of a local business 72% say that positive reviews make them trust a local business more 88% trust online reviews as much as personal…
  • Top 11 Best Ergonomic Office Chairs 2015

    Salman Aslam
    26 May 2015 | 4:00 am
    If there is any one factor that you can change to make spending eight hours a day in an office easier, it’s your chair. There is no shortage of evidence proving that being stuck in a chair for too long can increase the risk of cardiovascular disease and worsen back pain. In fact, sitting too much is even called worse than smoking. Many people who have office jobs develop problems like numbness, spinal misalignment, joint pain, neck pain, and herniated discs — usually from sitting too long on a poor quality chair without support. While you probably do not want to spend a lot of…
  • How to Get Listed on Google Maps (Google My Business)

    Salman Aslam
    25 May 2015 | 12:00 am
    For any local business, the biggest challenge is getting found. Word of mouth may drive business but it’s being found in local search that really makes a big difference. The best way to do just that is to get listed on Google Maps aka Google My Business, which is Google’s own dashboard for managing a local business’s information on Google properties, such as maps and Google+. If you’ve taken notice of local search results and the appearance of business listings in with local search, you’ve already seen Google My Business in action. Simply put, Google is invested in helping small…
 
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    Foxtail Marketing

  • 16 Experts to follow If Your Company Uses HubSpot

    Darren Faber
    27 Jul 2015 | 8:19 am
    Hubspot is a powerful marketing automation tool embraced by companies of every size, shape, and vertical. When used effectively, Hubspot streamlines content creation, increases company audiences, converts a greater number of leads, fills the sales funnel, and nurtures leads to the close. It’s a beast! Marketing teams who have selected Hubspot know the key to success is understanding the robust tools offered on the platform. In addition to the training and ongoing education Hubspot offers, it’s vital to do some self-educating. Social media is a great place to start. Do your company…
  • Leveraging Industry Influencers in Your B2B Marketing Strategy

    Sara Davis
    25 Jul 2015 | 3:41 pm
      Utilize Influencers in Your B2B Marketing Strategy The internet is a flutter with brilliant B2B marketing efforts.. Just having a well executed piece of content is no longer enough. In this day where new information is being written and published online by the second, it’s easy for scintillating content to get lost in the wind. Within the past year, “influencer marketing” has exploded as a new form of digital marketing. In the B2B realm, this type of marketing is being completely underutilized and untouched. So what is influencer marketing? Influencer marketing is a form of…
  • 5 Remarketing Hacks No One Seems To Be Talking About

    Matthew Santos
    23 Jul 2015 | 7:01 am
    Lets begin with a simple question… How would you describe your current remarketing efforts? For those of you who have never heard the term “remarketing”, I like to describe it as the technique of consistently staying on the mind of your audience. Remarketing allows advertisers to continue to reach out to traffic that has either visited their website or one of their landing pages. This technique can be applied to any section of the sales funnel. Now that you have some context, let’s dive deeper into some remarketing hacks no one is really talking about yet. Take Advantage of Dynamic…
  • 22 Millennial Marketing Tips from a 22 Year Old

    Laura B
    22 Jul 2015 | 8:50 am
    Every company cares about one thing: getting more leads. They come up with solution after solution to generate leads and increase revenue. But there’s one highly influential market where companies seem to miss the mark: millennials. Companies, specifically B2B companies, may see marketing to millennials as a waste of time. Millennials aren’t the CEO’s and key decision makers of most companies. But they are the buzz generators. Creating a campaign that millennials are drawn to will get them talking, and higher management will recognize the excitement. As a millennial finding my way in…
  • Deploying Marketing Strategies at Each Stage of the Sales Funnel: Part 2

    Kevin McFadyen
    22 Jul 2015 | 8:09 am
      Welcome back for Part 2 of the Deploying Marketing Strategies at Each Stage of the Sales Funnel series. Now that you have a better understanding of different marketing strategies you can use for the top of the sales funnel, lets take a look at what you can use for those who move down to the middle. Middle of Sales Funnel Strategies The middle of the sales funnel is a whole different beast when it comes to marketing strategies and what you should use to get people wanting more. This is where you go from making people aware of who you are and what you do, to convincing them they need…
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    Overit Blog

  • Google to Clients: Go Ahead, Break That Moneymaker

    Lisa Barone
    6 Jul 2015 | 12:30 pm
    I’m not a surgeon. I don’t cut people for a living. However, even having never done it, I imagine being a surgeon is pretty difficult. I probably couldn’t read a few blog posts on the topic, or even binge watch a season of House, and then burst into the operating room ready to save your life. If I tried, you would die on the table (sorry). Lots of people would be sad. I’m not a contractor. Regardless of how many Saturdays I spend locked into HGTV, I can’t fix your...Continue reading Google to Clients: Go Ahead, Break That Moneymaker on the Overit Blog.
  • Brands and Master Storytellers

    Lisa Barone
    21 May 2015 | 3:39 pm
    Hey, hey, ad:tech friends. First, thanks for hanging with us during this conference! I’ve made so many new friends and I hope you’ve found the liveblogging coverage useful, or at least entertaining. We’re going to wrap up our time at ad:tech talking about brands as storytellers, which somehow seems very appropriate. I have been waiting for this one. Speaking we have James Cockerille (FutureBrand), Rick Spiekermann (Nestle Purina), Sherrie Weitzman (Cadillac), Steve Sommers (Under Armour) and Dan Neely (Networked Insights). Dan asks everyone how they’re doing today and…
  • Marketing Automation

    Lisa Barone
    21 May 2015 | 2:29 pm
    We’re back in action! Software and platforms are coming to market giving marketers new tools to move the consumer along the buying path while reducing manual processes and tasks. We know this, we’ve heard about the platforms and maybe we’ve even started using them. But now we’re going to learn to do it better. Or, at least that’s the intent of this session. Speaking we have Chris Moloney (ARIA), Dave Karel (LinkedIn), Eric Hoppe (Pandora) and Kevin Ryan (Motivity Marketing).  Austin Dichary is moderating. We start by giving initial thoughts...Continue reading…
  • Your Data is for Crap, Measure Crap Anyways

    Lisa Barone
    21 May 2015 | 11:14 am
    MORE DATA! Your boss asks for data. Clients ask for data (but then ignore it). And everyone is talking about data. So let’s learn more about it. Leading the conversation today are Alex Craddock (Blackrock), Mark Donatelli (OgilvyAmp), Michael Moore (Qosmy) and Steve DeAngelis (M&C Saatchi Mobile). Things are happening faster than any marketer can keep up with. There are more vendors in this space than marketers can learn about. It’s creating pockets of data – sales people have their data, SEOs have their data, etc. It’s inefficient. The idea that you...Continue…
  • Keynote Presentation: New Consumer Journeys >> New Product Roadmaps

    Lisa Barone
    21 May 2015 | 10:00 am
    Good morning! It’s time for Day 2 of ad:tech San Francisco! Are you geared up for this? We’re kicking things off with an all-star morning keynote. Talking about the new customer journey we have Sridhar Ramaswamy (Google), Chia Chen (Digitas), Michael Menis (InterContinental Hotels Group PLC) and Darren Stoll (Macys.com). Kevin Ryan is our host. He tells us that ad:tech San Francisco is moving to LA next year. Which is very exciting. And just like that, he’s done. Sridhar is up first. He’s going to give a short keynote before...Continue reading Keynote Presentation: New…
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    The Clix Group

  • Is Google Becoming An Online Market Place?

    Jared Lender
    22 Jul 2015 | 8:12 am
    Topics like this pull at my heart strings. On one hand, I like Google because they have provided small companies amazing opportunities and tools to succeed through marketing themselves on the internet. Google does this by providing entrepreneurs and startups cheap infrastructure and applications such as Google Drive and Gmail. Google has additionally provided, My Business Profiles, Adwords Campaigns, and organic search engine results that allow for new ideas and companies to be found as soon as the enter the market. On the other hand, I don’t like Google because they are a mega corporation…
  • Transparency & Advertising: How Trust is Built

    Ben Black
    10 Jul 2015 | 5:41 am
    Today, the ability of brands to communicate with their customers is vastly more efficient and effective than it ever has been, and so communication has taken on added meaning. A business that creates or provides helpful content through cross-channel marketing and works with its customers to solve their problems is an example of a business as an engaged resource. This is especially true now that people care more about their experiences with a product more than its price. Applying more focus on communication and resourcefulness to content strategy is only becoming more important, because people…
  • Google to Roll out New Mobile Algorithm Update April 21st

    Sammi Seligsohn
    8 Apr 2015 | 6:18 am
    This month, Google will release one of the most significant updates to its algorithm in recent memory. This update will focus solely on how Google ranks websites in mobile search results, taking into consideration how mobile friendly a website is. What is the update? The update will start factoring in mobile friendliness as a ranking signal. This major change in Google’s algorithm will affect mobile searches in all languages across the world and could have a significant impact on all mobile search queries. This update is set to launch on April 21, but keep in mind these updates don’t…
  • 14 Reasons Why You Don’t Succeed In Digital Marketing

    Jared Lender
    27 Mar 2015 | 9:30 am
    Digital Marketing is not something most small business owners take the time learn about. In fact, I think most business owners either take marketing online for granted or almost completely ignore it altogether. Google actually reports “four out of five people use search engines to find local information, like business hours and addresses… Yet only 37 percent of businesses have claimed a local business listing on a search engine.” On the other hand, if you are giving online marketing a solid go and you’ve come to a stall… here are a few tips to get you online strategy humming…
  • Facebook Update Connected to a Decrease in Page Likes

    Sammi Seligsohn
    25 Mar 2015 | 7:00 am
    Making Facebook Page Likes More Meaningful Recently, Facebook made an update to ensure all data throughout the platform is consistent and up-to-date to make audience data more relevant and meaningful for Business pages. Facebook is removing all memorialized and voluntarily deactivated accounts from all Pages’ like counts, so be prepared to see a drop in Page likes. There are two major benefits to removing these types of accounts: Business Results and Consistency. Business Results Removing inactive accounts from Business Page audience data will provide your business accurate insights…
 
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    PastMasterBlogger

  • Top 10 Tricks On How To Write Catchy Headlines [Infographic]

    Mainak Halder
    15 Jul 2015 | 10:27 am
    How to write catchy headlines that turns a browser into a reader? You’ve seen some sites boasting of getting lower bounce rate. Why do they have such low bounce rate? Because they create magnetic headlines… Their headlines are such that people would want to click-through and read what the post contains. Some words also play […] The post Top 10 Tricks On How To Write Catchy Headlines [Infographic] appeared first on PastMasterBlogger.
  • How To Set Up Feedburner With Best Configuration Settings

    Mainak Halder
    3 Jul 2015 | 10:51 am
    Want to set up RSS Tracking system for your blog? Tracking RSS subscribers on your new blog is very important to grow your blog and get more traffic to your blog. It shows you how to progress with your blog in the future. And of my favorite is Feedburner. This article will guide you to […] The post How To Set Up Feedburner With Best Configuration Settings appeared first on PastMasterBlogger.
  • The Best Google AdSense Alternatives for a Blog

    Mainak Halder
    15 Jun 2015 | 11:08 am
    Looking for the best Google AdSense alternatives to make more money? You’re in a shock because your AdSense account has been banned!! What do I do? How can I monetize my blog and still make money online? These questions do pop out of your head if your AdSense account has been banned. I know, Google […] The post The Best Google AdSense Alternatives for a Blog appeared first on PastMasterBlogger.
  • The Ultimate Guide to Niche Market Analysis

    Mainak Halder
    10 Jun 2015 | 10:20 am
    Niche market analysis is the key to success for any online or offline business. Of course, if you’re to start a business, what’s the one thing you do primarily? Is it keyword research? No… It’s digging down a niche for your business. It’s niche market analysis that you do. Unless you find a profitable niche […] The post The Ultimate Guide to Niche Market Analysis appeared first on PastMasterBlogger.
  • 10 Free WordPress Plugins to Track Traffic to a WordPress Site

    Mainak Halder
    3 Feb 2015 | 9:21 pm
    Today, the one website any blogger flocks to is WordPress. This website has changed the face of blogging. The extremely simple procedure of writing a blog and adding images has led to new blogs being posted every minute on this portal. However, the basic reason, any person starts a blog is to setup a revenue […] The post 10 Free WordPress Plugins to Track Traffic to a WordPress Site appeared first on PastMasterBlogger.
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    SEO Digital Marketing and Web Writing to Increase Search Traffic, Online Leads, Sales & ROI

  • Pendem Raju Google Tag Manager Fundamentals Certificate in Google Tag Manager Fundamentals Course

    24 Jul 2015 | 5:38 am
    Website-seoguide.blogspot.com content writer Pendem Raju is just passed and acquired the Google Tag Manager Fundamentals Certificate exam in Google Tag Manager Fundamentals Course.Pendem Raju, the founder and blogger of this http://website-seoguide.blogspot.com is just completed online exam with Google Tag Manager Fundamentals Question And Answers in Google Tag Manager Fundamentals course and . Blogger Raju is Digital Marketing Strategist - specialize in SEO, SEM, SMO, SMM and Google Analytics, Webmaster Tool, Content Marketing etc. and Hyderabad based. Currently he is working as Digital…
  • Digital Marketing Internships and Content Writing Internship Opportunities

    16 May 2015 | 5:13 am
    Digital Marketing Internships and Content Writing Internships Are you a self-motivate team player? Looking to join an internship in digital marketing and  internship in content writing...! Want to provide your ideas and marketing methods for client facing business issues? Want to work with company management and clients but without travel just on the computer?Are you ready to learn latest online internet marketing techniques, web marketing methods, marketing tools usage, marketing research, marketing analysis, project management skills, website management tips, also want to go-getter…
  • Google Maps Transit is with Indian Railways Train Timings... Travel Plan with Google Transit feature

    13 May 2015 | 3:04 am
    Indian Railways now Showing all Train Arraival & Departure timings in Google Maps TransitGoogle Maps are one of the techology friend to all internet citizens searching directions, ways to shortcut path to nearest and distance locations. Google on Tuesday announced that Indian railways train schedules and rail arraival departure timings are showing up in Google Maps at Public Transport categories or option in addition to buses, metros, trams, walking directions to the desired destination. Could I get all Indian Cities Transport Information?The Google map services providing the bus and…
  • Mothers Day - Wish your Mother with SEO and Adsense Websites

    9 May 2015 | 1:49 am
    When is International Mothers Day? When is Mother Day in this Year?May month's second Sunday in every year is Mothers day. in the 2015, the mothers day is celebrating on 10 the May 2015. Searching how to wish mother to convey her on this moms special day. Looking to give a best mothers day gifts or gift articles to mother etc.Mothers Day Gift Ideas - What are Good Mothers Day GiftsChoose best gifts for your mum Her favourite Flowers - Use online florists' flower delivery today services to deliver the your mom favourite flowers to delivered same day on the vacation of this moms special day.New…
  • SEO Emails with Website Optimization and Search Engine Optimization Prices and Offers - SEO Email Spam Analysis

    1 May 2015 | 2:57 am
    SEO Emails Spam AnalysisHave you received tons of SEO Emails with Website Optimization and Search Engine Optimization Prices and Offers.Is your inbox receiving spam emails with Website Optimization and Search Engine Optimization offers and SEO rates. It is estimated to over 100 billion spam emails are sent on daily basis on seo, lottery prize win in foreign countries, local gifts items, bank deposits help needed etc. Among them in the recent days almost every netizen receiving SEO spam emails with improve website at Google at affordable rates and regular outdated linkbuilding practices.Are…
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    Virtual Assistant |Atlanta Website Design »

  • Why WordPress is Great for Small Business Owners

    Trena
    27 Jul 2015 | 4:38 am
    As a small business owner, it’s important for you to be familiar with every aspect of your business. Even if you’re not performing the task yourself, it’s never a bad idea to know how things work to some degree. So your website is not the exception. You don’t have to be a designer or developer but making basic changes should be on your list of know-hows. There are some awesome do-it-yourself website builder platforms out there, but for my clients, I always recommend WordPress. In this article, I’m going to share with you why WordPress is at the top of ……
  • 9 Tasks Wedding and Event Planners Can Outsource to a Virtual Assistant

    Gminski
    17 Jul 2015 | 4:32 am
    Something tells me that wedding and event planners are about to get a bit busier. If you’ve been paying attention to the news recently you know what I’m talking about. Wedding and event planners are going to have to figure out how to manage their time more effectively and learn how to master the art of delegating. Additional help may come in the form of new employees or even a virtual assistant. If you’re new to the term virtual assistant you’d be pleasantly surprised to know that working with a virtual assistant is an easy way to get the help you need to … Continue reading…
  • Working with a Virtual Assistant

    Gminski
    22 Jun 2015 | 1:13 pm
    So your business has reached the point where you realize you can’t do it alone. You’ve tried wearing every hat and juggling every ball only to find out that there is not enough caffeine in the world to help you sustain. You’ve finally decided to step out on faith and hire a Virtual Assistant. The idea of having a Virtual Assistant or VA makes perfect sense to you and you’ve read a few articles about how it can free up hours of your day and save you tons of money. The only question now is how do you begin the … Continue reading →
  • 9 FREE Marketing Tips for Small Business Budgets

    Trena
    17 Jun 2015 | 3:00 am
    As a business owner, it’s not always a wise decision to put all of your eggs in one basket. It’s important to have several different components in your marketing strategy. New businesses that I talk to often feel like it’s better to focus on one area of marketing and invest all of their dollars and time into that single idea. This is never the right move. If you only have one marketing focus and it fails, you might be closing your doors. Here are some free marketing tips that you can easily add to your marketing mix. As with every … Continue reading →
  • 9 Tasks a Virtual Assistant Can Complete for a Business Coach

    Trena
    12 Jun 2015 | 4:00 am
    As a business coach, you have a lot of responsibilities. You are tasked with not only managing and growing your business, but you also have to help your clients grow their businesses. Without the proper support, it can be very stressful. It can be hard giving your clients 100% if you’re drowning in day to day tasks like responding to emails, confirming appointments, updating your website, proofing your blog posts, managing multiple social media accounts, paying bills, updating your CRM, preparing newsletters, etc. Hiring a virtual assistant (VA) will allow you the time you need to get…
 
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    Similarweb Blog

  • Is Wikipedia Being Hit By a Google Penalty?

    Roy Hinkis
    28 Jul 2015 | 3:28 am
      In conjunction with my recent post on Google’s new Panda 4.2 update, I want to explore another site that seems to have been hit – though whether or not it’s from Panda is still unclear.   In the last couple of months I started to notice a rather disturbing trend: referring traffic from all Wikipedia pages to SimilarWeb started dropping. At my last analysis, I calculated that Wikipedia referral traffic dropped a whopping 40%!     What was going … Continue reading → The post Is Wikipedia Being Hit By a Google Penalty? appeared first on…
  • More Countries Added to App Engagement on SimilarWeb PRO!

    Natalie Halimi
    27 Jul 2015 | 3:18 am
    Since launching App Engagement on SimilarWeb PRO in January, we’ve been getting amazing feedback from our users, who say that this section has now become an essential part of their competitive and market app analysis process.   With features such as ‘Current Installs’, ‘Active Users’, and ‘Retention’, it’s now easier than ever to understand the true value of any mobile app, and to approach new markets and industries with the information required to succeed.   Up until now, all App … Continue reading → The post More Countries Added to App Engagement on…
  • Google Panda 4.2 Update in Town: Google’s Slowpoke Panda Algorithm Already Making an Impact

    Roy Hinkis
    26 Jul 2015 | 3:36 am
    There’s a new Panda update from Google, and while “he” doesn’t have a name, he’s already making his presence known. He’s Panda 4.2 and he just rolled into town a week ago. That’s just 10 months after his predecessor Panda 4.1 came and took the web by storm.  Panda 4.2 will be slowly rolled out in the coming months, affecting roughly 2%-3% of English language queries.   The main characteristic of this Panda is that he’s slow – it could … Continue reading → The post Google Panda 4.2 Update in Town: Google’s Slowpoke Panda Algorithm Already…
  • Top Health Apps: Are People Actually Using their Fitbits?

    Pavel Tuchinsky
    23 Jul 2015 | 4:08 am
    Why yes, yes they are. But allow us to elaborate.   Summer is here, which is about the time everyone’s health-related New Year’s resolutions start kicking in (think: swimsuit season). So in honor of all things health-related, we took a dive into the top most used Health apps in the US. Grab your PBA-free bottle of natural spring water, throw on your sweat-wicking running shorts and get ready to immerse yourself in some seriously healthy apps!     And the number … Continue reading → The post Top Health Apps: Are People Actually Using their Fitbits?
  • 8 Reasons Why Instagram’s Kevin Systrom Should Be Twitter’s Next CEO

    Joel Zand
    22 Jul 2015 | 3:59 am
    Twitter is still actively searching for their next CEO. And wth all due respect to Snoop Dogg, there is a better candidate for Twitter’s open top tier position. It’s Kevin Systrom, founder and current CEO of Instagram.   While the whole world is aflutter about Twitter, it’s Instagram that’s rocking the KPIs with more current installs (Android) and better engagement.  Just by installs alone, it’s clear that Instagram is pretty much killing it, while Twitter is…being killed. This is probably … Continue reading → The post 8 Reasons Why Instagram’s Kevin…
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    - Promodo Blog

  • Friday Catch-Up: Microsoft Backs Google, Saying Revenge Porn is NOT COOL!

    Lena Ruchko
    24 Jul 2015 | 7:27 am
    There’s something special about this Friday, and if you listen closely, you will hear the shrieks of a million porn uploaders and pervs screaming at the top of their lungs. Yes, this week’s news section has a sweet surprise for … Continue reading → (Read more...) The post Friday Catch-Up: Microsoft Backs Google, Saying Revenge Porn is NOT COOL! appeared first on - Promodo Blog.
  • Cohort Analysis: Analyse Magento Customers’ Behaviour

    Promodo
    21 Jul 2015 | 12:56 am
    Understanding your customers natural behaviour can not only bring more sales to you, but also make your brand loved and honoured. When average businessman hears about Cohort analytics, Latency Matrix or RFM reports, the only thing that arises in mind … Continue reading → (Read more...) The post Cohort Analysis: Analyse Magento Customers’ Behaviour appeared first on - Promodo Blog.
  • Friday Catch-Up: Testing, Fundraising, and Announcing!

    Lena Ruchko
    17 Jul 2015 | 7:42 am
    Hello Everybody, and welcome back to this week’s edition of the Friday Catch-Up series. Let’s talk about the news and updates this week!  News and Updates Facebook Testing a “Watch Later” Option for Videos The social media networking giant has … Continue reading → (Read more...) The post Friday Catch-Up: Testing, Fundraising, and Announcing! appeared first on - Promodo Blog.
  • Infographics Online Consumer Habits by Country

    Lena Ruchko
    14 Jul 2015 | 3:22 am
    This infografics visualizes the trends in the online consumer habits around the world. This will be useful for all ecommerce players who are looking to find a quick and representative image of typical consumers that shop online in the most advanced economics. … Continue reading → (Read more...) The post Infographics Online Consumer Habits by Country appeared first on - Promodo Blog.
  • Friday Catch-Up: Hijack Alert – Google Taking Over! 

    Lena Ruchko
    10 Jul 2015 | 5:56 am
    You know those weeks when there’s nothing else to talk about except the giant with the biggest horns? Yeah, this one’s going to be one of those. Imagine the world of the web as a Bullfighting Arena if you will, … Continue reading → (Read more...) The post Friday Catch-Up: Hijack Alert – Google Taking Over!  appeared first on - Promodo Blog.
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    Find and Convert » Optimize This

  • Why You Should Help Your Employees Become Influential

    Bernie Borges
    24 Jul 2015 | 10:47 am
    The employees who live and breath your company's brand promise on a daily basis are best suited to be engaged by your buyers. The more influential your employees are in your market segment, the better the chance your brand message will reach your target buyer. The post Why You Should Help Your Employees Become Influential appeared first on Find and Convert.
  • How to Attract Millennials With Your B2B Marketing

    Meaghan Alvarado
    9 Jul 2015 | 6:32 am
    As a millennial, it’s a major turnoff when I search for a company and there are no solid results, or they have a website (designed 15 years ago) and no social media presence. In this blog post I supply 5 ways you can reach the millennial B2B researcher. The post How to Attract Millennials With Your B2B Marketing appeared first on Find and Convert.
  • Shaking Up Your Business through Social Media

    Bernie Borges
    14 Jun 2015 | 6:17 pm
    I recently attended The Social Shake Up 2015. It was attended by approximately 500 people, mostly from mid-size to large brands. The event delivers 40 breakout sessions across 5 tracks running concurrently. I thoroughly enjoyed the event. In this post I share my insights and recommended actions from some of the sessions I attended. I encourage you to watch my (52 second) video summary of the event at the end of this post. The post Shaking Up Your Business through Social Media appeared first on Find and Convert.
  • Why Your Keywords Are Cannibalizing Your Content Strategy

    Stacy Jackson
    1 Jun 2015 | 1:30 am
    People who approach digital marketing from an SEO perspective sometimes get caught up in the mindset of “optimizing” a page. This optimization mindset may cause them to overlook things such as good user experience and high-value content. On the other hand, content marketers with limited SEO background may churn out a ton of great content […] The post Why Your Keywords Are Cannibalizing Your Content Strategy appeared first on Find and Convert.
  • 2 Ways to Measure Social Media Results in B2B

    Bernie Borges
    13 May 2015 | 6:11 pm
    There are two "buckets" of social media results to measure. As you review these two buckets, consider the specific social media metrics that are meaningful to your B2B business on your path to social business success. The post 2 Ways to Measure Social Media Results in B2B appeared first on Find and Convert.
 
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    Mallee Blue Media

  • 8 Expert Tips for Building a Mobile-Friendly Website

    David Trounce
    23 Jul 2015 | 1:31 am
    Statistics reveal that mobile internet usage has actually doubled in the past few years. If you’re looking ahead to woo your visitors to a level that they become your loyal clients, then owning a mobile-friendly website is a must. With an incredibly high proportion of mobile traffic for your website, you can easily grab the […]
  • Best Practice SEO and Marketing for a Hair Salon

    David Trounce
    16 Jul 2015 | 3:59 am
    In the last few years, Hair Salon and Hairdressing websites have begun to take seriously the huge audience available online. Especially the Google search audience. Given the excellent return on investment a first page position in Google can give you, many Salons are searching for ways to stay ahead of the competition. These brief SEO […]
  • Super Cool or Super Lame? How People Use Facebook

    David Trounce
    8 Jul 2015 | 8:12 am
    OK, first, I need to thank the super cool Australian web hosting and small business guys at Crucial. I’ve hacked up their infographic on less common uses of Facebook for this Facebook marketing article. Facebook is one of the more outstanding and controversial marketing and social media platforms to be built since the web began. […]
  • Optimising your Landing Page to Increase Traffic

    David Trounce
    1 Jul 2015 | 5:37 am
    Are you witnessing an higher bounce rate on your website? Are your PPC Campaigns going haywire? If your answer to both these questions is a “Yes” then there might be some issue with your landing page. If you want to increase traffic and improve the conversion rates on your website, it’s important to find and fix the problem sooner […]
  • How to Create Google Friendly Content Hubs

    David Trounce
    29 Jun 2015 | 11:30 pm
    We’ve all been told that creating good content is only half the battle if you want to increase traffic and boost your search engine results in Google. The theory being that your content also has to be shared across the web by a targeted audience interested in what you have to say. But I want […]
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    Paveya

  • Make a Splash and Survive Changes in Technology and Digital Marketing

    John Tully
    23 Jul 2015 | 12:22 pm
    The Digital Age has transformed the way nearly every industry strategizes, analyzes and executes operations these days. Businesses are no longer dependent on the old brick-and-mortar model, particularly in real estate, which in itself can lead to tremendous savings. Successful online startup companies who began in their garage or home often opt to stay in the same space, Brands are relying more on customer-generated advertising through distribution channels like social media more than ever before. We live in an exciting time, a digital renaissance that affects not only social and personal…
  • 5 Ways to Showcase Your Area

    Thomas Bruce
    20 Jul 2015 | 8:45 am
    No matter if you’re in the tourism, home building, real estate, or vacation rental industry, it is extremely important to be able to showcase your area to the masses. This can be done through a fully responsive website, blog, and various social media outlets. However, showcasing your area in a way that attracts as much of your target audience as possible without offending anyone can be a difficult task. Luckily, there are a few sure fire ways that you can promote your area in a manner that just about anyone can appreciate. Learn how by reading below! Natural Beauty While all areas aren’t…
  • 3 Tips For Diving Into Content Distribution on Social Media

    John Tully
    16 Jul 2015 | 12:56 pm
    Ever wonder why some posts to social media are shared and others are skipped? Well, there are many variables that go into whether or not people engage with your posts and pages. From the content you share, to the time and day you share it, all the way to the tone of the content and the emotional reaction it evokes on your audience. Content- is the content interesting and have value to the reader or is it simply trying to sell them something? Some people would agree that content is king. If you’re writing articles, designing advertisements, making movies, writing books, making photographs,…
  • Facebook Update Puts You in Control of Your News Feed

    Abby Stewart
    15 Jul 2015 | 7:01 am
    Last week, Facebook announced its newest update…a change in its News Feed algorithm that will grant people more control over their own News Feeds. This means, the 1.4 billion monthly active Facebook users worldwide will now be able to prioritize the updates they receive in their feeds using a tool Facebook is calling “See First.” Facebook users will soon be able to prioritize their updates, choosing which of their friends and Pages they would like to see above the others. While some features have been in place for years that have allowed users to filter content coming through their News…
  • Common Social Media Mistakes

    Thomas Bruce
    14 Jul 2015 | 10:01 am
    Social media has allowed millions of businesses across the planet to reach potential clients and customers that they would have never before imagined. Once you make a Facebook business page or Instagram account for your brand, you have the immediate ability to market your services and product offerings on an international level. However, with power comes responsibility, and social media represents another facet of your business’ marketing that demands attention. If you don’t take the time to maintain your social media accounts, disaster can ensue. To avoid potential social media issues,…
 
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    Inbound Marketing Blog

  • When Choosing a Marketing Agency, Choose Authenticity First

    Jessica Bowers
    27 Jul 2015 | 5:18 am
    How to Select An Agency to Represent Your Human Side In an increasingly connected, techno-centric world, it is possible to interact with customers from Europe and colleagues from Canada. You can find brand advocates from any point on the map, and you can form relationships with fans and affiliates online but never come face-to-face with these individuals. Technology makes our big world feel very small. Most of the time, this connectedness is a good thing. It can enhance our customer service abilities, allow us to share resources or introduce us to people who can shape our world view. In…
  • Is Your Sales Team Working For You Or Against You?

    Bill Faeth
    24 Jul 2015 | 5:20 am
    Why Achieving Smarketing Really Is Beneficial For Your Bottom Line As a company, of course, both the sales and the marketing departments are on the same side, with one common goal: to improve the bottom line of the business. At least, that’s the way it should be. But some days it may not always seem that way. Now, though, there a number of proven strategies to get around this friction in the workplace. These techniques, principles and strategies are collectively known as Smarketing, and they can turn your business around. Did you know that, according to a study conducted in 2010, companies…
  • 8 Sources for Incredibly Interesting Social Media Content [SlideShare]

    Cameron Bartlett
    22 Jul 2015 | 5:22 am
    "Our business isn't interesting" isn't an excuse anymore! When we are consulting with clients on the type of content to share on their various social media channels, we often discuss creating a well-rounded social media strategy. We begin with how often to post on which channels. We break down the times of day and types of posts that work best for different audiences and different outlets. We explain why video works really well on some platforms but not so well on others.  Once our clients understand the breakdown of content and platform, we then dive into building an authentic voice for…
  • Leveraging Big Data in Your Marketing Strategy

    Jessica Bowers
    20 Jul 2015 | 5:26 am
    Using Data Insights to Make Better Marketing Decisions and Drive Better Results Big data is a ubiquitous term these days. It seems as though everyone from marketing to tech companies to well-renowned journalists are using this phrase in their writing. We’ve even discussed big data in marketing a time or two on our own blog. Though the origins of the term itself are somewhat debatable, most users today are in consensus about the definition of “big data” in 2015. According to Wikipedia (the inarguable source of all knowledge these days), big data refers to “a broad term for data sets so…
  • 6 Actionable Steps For Using Your Keyword Research

    Lindsay Tjepkema
    17 Jul 2015 | 5:08 am
    You've got keywords, but do you know how to use them? So you’ve completed some keyword research and you know which words make sense to try to rank for. You have created a solid keyword strategy to boost your website’s search rankings and SEO. Now what? Many marketers get that deer-in-the-headlights look when asked how they use their keywords. Are you one of them? If so, here is information you can use today to start seeing some value from your keyword research and well-crafted SEO strategy. 1. Organize your keywords by type It’s important to know that not all keywords are created equal.
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    Mad Lemmings » Mad Lemmings

  • 3 Powerful Tools for Simple and Effective Keyword Research

    Michael Bird
    15 Jul 2015 | 11:41 pm
    This is a guest post from Michael Bird from Social Garden. In this post you will discover 3 very powerful keyword research tools and some very effective ideas for using them. Out of all the search engine optimisation (SEO) practices you or your team embarks embarks on, none is more important or has the highest chance for a high return than keyword research. Keywords are the backbone of SEO. If your pages are all optimised with same relevant keywords, then your pages are more likely to be pulled forward in search results. Not only do you learn more about your industry with keyword research,…
  • SEO Power: It’s All In the Long Tail Keywords

    Ashley Faulkes
    2 Jul 2015 | 5:34 am
    As the web gets more and more crowded, it becomes harder and harder for you to rank your website on Google. As of December 2014, Netcraft’s annual survey found there are now 915,780,262 websites on the web. Shocking I know. But don’t fall off your chair just yet… I know, we are all competing with those billion websites! But there is a solution… The problem is actually easier to solve than you realize, and it lies with a phrase called: long tail keywords. What Are Long Tail Keywords? People are searching more specifically these days, and often with complete sentences.
  • How To Propel Your Marketing Efforts With Blogger Outreach

    David Schneider
    7 Jun 2015 | 10:53 pm
    Last year Ashley did a podcast with influencer marketing expert, Ron Sela, in which he described influencer marketing as a hot trend. One year later, and the trend has only gotten hotter. And for good reason. It can help you expand the reach of your content, get more social shares and links as well. So what’s not to like? If you’re not executing influencer marketing (or blogger outreach, as some might say), this post is going to provide you with the necessary tools and information to do so from start to finish. What Is Blogger Outreach And Who Is It For? Asking what is blogger…
  • Is This Social Sharing Plugin Better Than Chocolate?

    Ashley Faulkes
    1 Jun 2015 | 11:35 pm
    Are you looking for the ultimate social media plugin to encourage your visitors to share your content? Maybe I have the plugin just for you. I have used a lot of plugins in WordPress for both my own sites, and my customer’s. And to be honest, there is a lot of crap out there. Don’t get me wrong, it is great that people develop free plugins in their spare time, but when you are running a serious business/website you want reliable, customizable, well written and develop plugins that you can rely on. And you want support too. Because sometimes things go wrong (sometimes very…
  • 7 Proven Techniques to Make Your Blog Posts Soar

    Brian
    26 May 2015 | 12:54 am
    In this post you will learn 7 proven techniques for making your blog posts/content more readable, shareable and higher quality in general. One of the biggest challenges in content marketing and blogging is standing out from the crowd. Everyone and their sister is blogging right now and it is hard to rise above the noise and gets noticed. A post that stands out will often get shared by influencers, which will get you even more attention, more traffic and more social shares. But what are top bloggers doing that other bloggers aren’t? Why do some people do so well with blogging, while…
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    ProfitBlitz

  • How to Get 8,958 Email Subscribers in 90 Days

    Marc Andre
    1 Jul 2015 | 4:28 am
    About 3 months ago I published a post Zero to 5,273 Subscribers in 90 Days where I covered the process I used with one of my sites to start building an email list. Today I’d like to follow up on that email and show the progress of that project over the past 90 days. I know building an email list is a major priority for many people who are reading this and so I hope there is some information here that can be useful to you with your own projects. Before I get into the details I’d like to mention that the site I am writing about here is not ProfitBlitz, it is one of my other sites…
  • 230+ Domain Name Ideas for Your New Websites and Blogs

    Marc Andre
    13 May 2015 | 4:34 am
    Choosing the domain name is an important step in the early stages of any type of website or blog, but it can be a big challenge with so many domains already registered. Personally, I really struggle to come up with possible domain names for my sites, and I know I am not alone. One of my go-to resources over the past several years has been this list of domain name prefixes and suffixes compiled by Daniel Scocco. I’ve used this list to brainstorm possibilities for many different sites and over the years I have added many other words to create my own list that I also use. Daniel’s…
  • 13 Ways to Generate Leads for Your Business

    Dave Schneider
    29 Apr 2015 | 10:32 am
    You hear a lot about traffic, but not as much about leads. But the truth is, leads are what people are really after – we just don’t express it that way. There’s an assumption that traffic will just naturally convert to leads, but that isn’t always the case. And what if you don’t have traffic, but want to generate leads for your business today? In that case, you have to pursue other avenues. I’m going to be covering 13 different ways to generate leads for your business, many of which are free, simple, and can be started now. #1 – Ninja Outreach Full disclosure –…
  • On-Going Traffic from Pinterest

    Marc Andre
    20 Apr 2015 | 5:12 am
    Back in January I published a post about how I was able to more than double my traffic from Pinterest in just 30 days. A few months have gone by since that time and I wanted to follow up to show the results over a longer period of time. One of the reasons I love Pinterest is because, unlike most other social networks, it has the potential to be a consistent source of traffic. Facebook can lead to huge traffic if you get a link shared on a popular fan page, or if your content is shared/liked by loads of users, but that traffic is always short-lived. The life of a post that gets a lot of pins…
  • Zero to 5,273 Subscribers in 90 Days

    Marc Andre
    25 Mar 2015 | 4:54 am
    It’s no secret that email subscribers are key to growing a successful online business. With that in mind, building a list of subscribers should be a priority regardless of whether you are running a blog, e-commerce site, membership site, or any other type of website. Being able to stay in touch with the people who are most interested in what you have to offer will help you in countless ways. Late in 2014 I launched a new site as a side project with the goal of selling digital products. In late December I set up a mailing list with GetResponse and took a few steps to attract subscribers…
 
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    91 Digital

  • Google AdWords Extensions: Quick Start Guide

    Conrad O'Connell
    25 Jul 2015 | 2:42 pm
    Google AdWords can be a beast of a software – with all of the settings, menus, sub-menus and options, it can drive the average business owner a bit crazy. Most of the time, when I’m auditing paid search accounts, I find that most people who setup ad accounts don’t take advantage of the different ad […] The post Google AdWords Extensions: Quick Start Guide appeared first on 91 Digital.
  • Don’t Let These Facebook Ad Mistakes Poison Your Results

    Conrad O'Connell
    11 Jul 2015 | 3:43 pm
    Learn from my Facebook ad mistakes — clicking the wrong button in the Facebook ad dashboard can be costly. As someone who’s been running Facebook ads for awhile, I still see the same mistakes today as I did when I started to learn how to use Facebook ads to drive traffic. Even mega-national brands make […] The post Don’t Let These Facebook Ad Mistakes Poison Your Results appeared first on 91 Digital.
  • Plugin Smackdown: Genesis SEO vs Yoast SEO

    Conrad O'Connell
    6 Jun 2015 | 4:36 pm
    The Genesis Framework might just be the best thing since sliced bread. It’s secure, has beautifully designed themes and has clean code that makes your site load quickly. It’s allowed someone (me) who’s not a WordPress or PHP developer to create beautiful websites quickly that I can actually control. And, if you’ve poked around the […] The post Plugin Smackdown: Genesis SEO vs Yoast SEO appeared first on 91 Digital.
  • How To Complete A Website Project Effectively

    Conrad O'Connell
    23 May 2015 | 2:54 pm
    Through my time as a digital marketer, I’ve largely focused my efforts on search engine optimization, pay-per-click advertising and email marketing. Of course, all of this doesn’t work without a strong website to back it up. While front-end web design or back-end web development isn’t my skill set, I find it’s good to have the […] The post How To Complete A Website Project Effectively appeared first on 91 Digital.
  • When Remarketing Ads Don’t Work, Try These Tips

    Conrad O'Connell
    19 Apr 2015 | 5:36 am
    It’s probably the most common form of advertising advice you hear on the internet — use remarketing. Remarketing drives huge results, they say. In my experience, it can. But, you’ve got to avoid these pitfalls that’ll have your carefully crafted advertising campaign fall completely flat. You’ll Need Top-Notch Creative This is the most overlooked area of […] The post When Remarketing Ads Don’t Work, Try These Tips appeared first on 91 Digital.
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    Reputation Management Expert, Simon Wadsworth » Blog

  • What makes a company reputable?

    Simon Wadsworth
    23 Jul 2015 | 7:39 am
    Earlier this year, Forbes released its annual list of the world’s most reputable companies. The list saw BMW, Google and Daimler named as having the strongest and best reputations in the world. To qualify for the list, companies must be achieving revenues of at least $6 billion in the US or $1 billion globally and obviously, be very well known. The 20 companies selected were then included in a three-month long survey to 61,000 consumers in 15 countries. Consumers were asked to rate how much they trusted each company and how they felt about each company relating to four main areas of esteem,…
  • Building and Restoring Reputation in the Finance Industry

    Simon Wadsworth
    15 Jul 2015 | 4:35 am
    The 2008 economic crisis destroyed public faith in the UK banking sector. I’m going to talk about how firms can build and restore the reputation of the UK’s finance industry. Reputational damage of the economic crisis The economic crisis inflicted serious damage on the reputation of the UK finance industry. A YouGov article which quotes the words of “one of the most senior global players” in the sector explains why. They said that “banks lost control of their businesses and had to go cap in hand to ordinary folk to continue to run them.” They also commented that “banks are…
  • Reddit rule change: The impact

    Simon Wadsworth
    23 Jun 2015 | 2:31 am
    Reddit has moved the goalposts when it comes to managing their site. The so-called ‘front page of the internet’ has changed its mentality towards removing comments on its online forums, which prompted me to consider impacts this may have. Five posters, known on the forum as subreddits, had their comments removed – the first time this has happened on their site since it was established just over a decade ago. Announcement According to the Washington Post, over 172 million people use Reddit each month and the social media site is well-known for its ‘anything goes’ strategy. The…
  • CMA investigation: Igniyte’s research helps fight against false reviews

    Simon Wadsworth
    19 Jun 2015 | 9:09 am
    You might have seen Igniyte’s Managing Partner, Caroline Skipsey, appear on BBC Breakfast this morning to discuss the Competition & Markets Authority (CMA) report on fake online reviews, just released today. Igniyte was asked by the CMA to help in their investigation of companies and review sites and they used Igniyte’s research in their report which revealed that over half (51%) of UK companies have been hit by unfounded criticism and malicious postings or have been targeted by trolls in the past year. Igniyte’s research proves that online reviews are growing as a focus for…
  • France orders Google to apply ‘right to be forgotten’ globally

    Simon Wadsworth
    18 Jun 2015 | 1:35 am
    French data regulator – the CNIL – has given Google a time limit of 15 days to apply the ‘right to be forgotten’ to all of its Google domains, not just its European ones. The order comes after the CNIL stated it received “hundreds” of complaints from French citizens who’d had their applications refused when the CNIL believes Google should have complied. The Google Spain ruling – most commonly referred to as the ‘right to be forgotten’ – was introduced in May last year following a ruling by the European Court of Human Rights, allowing individuals to apply to Google to…
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    Think Landing Pages

  • How to Get Your Aweber Listname (Unique List ID)

    Jeff
    19 Jul 2015 | 10:16 pm
    When setting up a form in one of our plugins to use Aweber, you will be asked to insert your Aweber listname or (unique list id). This is usually the only piece of information that is necessary for your form to work with your Aweber list. The plugin puts all of the other necessary data on the form, including the url to submit to when a user subscribes. The following steps will show you how to get your Aweber listname (unique list id): 1. Login into your Aweber account and click on List Options>List Settings. 2. Copy the listname (Unique List ID). It is the name inside the yellow box on the…
  • Put Constant Contact On Your Landing Pages

    Jeff
    10 Apr 2015 | 12:50 am
    If you want to put Constant Contact on your landing pages you are limited to using Constant Contact’s share method or a third party plugin/service. Here is a tutorial that shows you how to use the share method, http://www.constantcontact.com/display_media.jsp?id=563t Third party services Form Stack
  • Installing Simple Maintenance Mode Pro

    Jeff
    2 Mar 2015 | 10:37 am
    Installing the Simple Maintenance Mode Pro Plugin Please Read:  If you have a previous version of the Simple Maintenance Mode  installed, including the free version, deactivate it and uninstall it before installing the new version. 1.  You will receive an email with the download link once you have finished the sign up process. 2.  Right-click the download link and save the file, simple-maintenance-mode-pro-1_1.zip (version number may be different), to your hard drive. 3.  Login to your WordPress site and go to Plugins>Add New. 4.  Click on Upload in the sub-menu on the Add New…
  • Setting Up Mailchimp on Your Landing Page (updated)

    Jeff
    24 Jan 2015 | 11:07 pm
    1. Click on List in the main menu on your Mailchimp account Dashboard.         2. Click on the down arrow next to Stats for the list you want to your visitors to subscribe to. Then click on Signup Forms.               3. Click on Embedded Forms         4. Scroll down until you see the Sub-heading, Copy/Paste onto your site. Select all the code inside the box. Clicking inside the box should select it all. If not, click inside the box and press Ctrl+a. Then copy the code to your clipboard with Ctrl+c. 5. Past the code…
  • Add Google Analytics To Ultimate Landing Page Pro

    Jeff
    4 Jan 2015 | 5:01 pm
    1. Click on the admin link on the top of the Google Analytics menu. 2. Select your website from the property dropdown. Then click Tracking Info>Tracking Code 3. Highlight and copy your Google Analytics tracking code. 4. Go the your landing pages Settings page (Settings>Landing Page Pro Options). Paste your tracking code in the Custom Code/Analytics box and save.
 
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    Internet Marketing Muscle

  • List Building 101 Tip #47 — Offer Free Products and Put an Opt-In Box on Those Pages - Internet Marketing Muscle

    Bill Davis
    28 Jul 2015 | 7:00 am
    One method for building your email subscriber list is to offer free products that people can download in exchange for opting in. Place your opt-in form on the download page itself, or even as a requirement before they get their free product. People absolutely love to get free items that are high quality. This will start your list out right as people will be interested in what you have to say since you gave them such great value for free. So the caveat here is that your free report is high quality, unique, and offers your visitors information that is enormously useful to them. The post List…
  • List Building 101 Tip #46 — Put An Opt-In Box on Your Thank You Pages - Internet Marketing Muscle

    Bill Davis
    27 Jul 2015 | 7:00 am
    If you have an information product for sale, the chances are good that some people will buy your product even if they have not already signed up to your list. Since you don’t want to lose contact with these customers, you should make sure there is an opt-in box on your thank you (or product download) pages. Obviously, this goes hand-in-hand with the last tip. Some people force their customers to opt-in before they get their product. This is not recommended most of the time as it can really irritate people who have bought your product and just want access to it. What you might do instead…
  • List Building 101 Tip #45 — Put An Opt-In Box On Every Page Of Your Site - Internet Marketing Muscle

    Bill Davis
    24 Jul 2015 | 7:00 am
    Many people make the mistake of only including an opt-in box on one or two pages of their website. If list building is a large part of your business plan (and after reading this, it had better be), you need to make sure your opt-in form is on every single page of your site. If someone lands on a page of your website that does not contain an opt-in form, you’ve lost a potential lifetime customer. By placing an opt-in box on every page of your site you know that everyone that lands there will have a chance to sign up. Making this simple change can dramatically increase your signups!
  • List Building 101 Tip #44 — Consider Using A Pop-Up or Pop-In - Internet Marketing Muscle

    Bill Davis
    23 Jul 2015 | 7:00 am
    There are a lot of differing opinions on using pop-ups or pop-ins with opt-in forms. If you have a pop-up on your webpage, a box will come onto the screen with your opt-in form when someone visits. Some of these even darken the rest of the webpage so that the only thing people can really see is the opt-in form. This is called a “light box.” Keep in mind that some potential customers will find this annoying and will simply leave your page. Still, many marketers have found that it greatly increased their opt-in rates. This is something you will have to test. As I alluded to in Tip…
  • List Building 101 Tip #43 — Make The Signup Form Clearly Visible - Internet Marketing Muscle

    Bill Davis
    22 Jul 2015 | 7:00 am
    Many people who are new to list building put their opt-in form on just one tiny area their webpage and wonder why no one is signing up. If your opt-in form is not clearly visible and without priority placement, you’re going to get very few sign-ups. It is a much better idea to make it very visible and above the fold. That means that as soon as someone lands on your webpage they should be able to see your opt-in form without having to scroll down at all. This is especially important for mobile viewers. You should also make sure that your form is large enough to read and uses contrasting…
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    Ignite Visibility

  • 5 PPC Company Strategy Points to Bring up in Your Next Meeting

    John E Lincoln
    27 Jul 2015 | 10:17 am
    5 PPC Company Strategy Points to Bring up in Your Next Meeting If you’ve outsourced your PPC strategy then you should be certain that the company you hired is practicing all the latest tactics to maximize your return on investment (ROI). If you haven’t questioned your PPC company in a while, then now is a great time to start asking questions about how the company is contributing to your bottom line. When it comes to the use of Google’s AdWords to drive traffic to your site, there are several tricks that your company should be using. Here are a few of them. Shopping Campaigns This trick…
  • My Top Questions for Selecting the Best PPC Management Company in a Sea of Mediocrity

    John E Lincoln
    24 Jul 2015 | 1:41 pm
    If you get good PPC management on your side, you’re going to make some serious money online. The difference between a rock star PPC manager and a Jr. level person is so vast, it is pretty much like night and day. It is really the same for SEO as well. In this post, I talk about what to look for in PPC management for your own individual business. My Top Questions for Selecting the Best PPC Management Company in a Sea of Mediocrity Does the PPC manager have experience in your vertical? Take this one with a grain of salt. Because it’s my feeling that if someone is really good, they will…
  • Why Retargeting Growth Should be a Blogging KPI

    John E Lincoln
    22 Jul 2015 | 10:23 am
    Why Growing Your Retargeting Distribution Should Be at the Core of Your Blogging Strategy Retargeting is an excellent way to further build brand awareness, increase your conversions and give potential customers additional chances to close the sale. If it’s not already a part of your overall online marketing strategy, you’re losing market share to competitors. It’s also a great way to promote the blog that you use for content marketing purposes to drive traffic to your site. What is Retargeting? Retargeting (sometimes called remarketing) is a digital marketing tactic that uses browser…
  • How You Can Triple the Average Pages Per Visit on Your Blog

    John E Lincoln
    21 Jul 2015 | 10:28 am
    How You Can Triple the Average Pages Per Visit on Your Blog Every website, and section of an individual website, has different goals. The goals for an ecommerce site are very different than a news site for example. Generally, they segment websites into the categories of brand, eCommerce, news, lead generation and information based sites. Each of these website types have different KPIs. Well, what people often don’t understand or possibly just take the time to consider is that this same concept also applies to sections of a website. Therefore, certain parts of a site should have different…
  • Internet Marketing News in June and July 2015

    John E Lincoln
    20 Jul 2015 | 11:00 am
    In this video, John Lincoln of Ignite Visibility, gives us a run down of the most important Internet marketing news in June and July of 2015. Internet Marketing News June and July 2015 Items covered Links in PDFs help with rankings Google Panda update 4.2 Crawl limit 10 mb for Google Use opengraph or schema to show images in Google news Bing and Aol do 10 year deal Google slow to load label Google shows Pinterest images FireFox and Google against flash sites June 17 Google update benefited fresh content websites Google app indexing now in webmaster tools Android apps downloaded much more than…
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    Social Media Marketing | Digital Marketing Blog in India

  • The vital social media strategies to expand your business!

    Zubair
    1 Jul 2015 | 12:24 am
    Social media is a platform that reaches out to the masses. If you want to build a brand identity, make people aware about your business and services, to build consumer engagement and to increase website traffic, you must have a proper social media strategy that can help you to expand your business. Here are a […]
  • Correct ways to brand your business for the future generation!

    Zubair
    27 Jun 2015 | 10:23 pm
    The ones who have been born and brought up between the late ninety’s must have witnessed their lives to be revolving around the technology. In this age and time, it has entirely come across to be a tech savvy and gizmo freak age. Our ancestral hierarchy must have faced issues to even communicate sitting miles […]
  • Ways to ascertain valuable social media content!

    Zubair
    26 Jun 2015 | 11:23 am
    Are you finding ways to post creative content on LinkedIn, Facebook or Twitter? Well! It isn’t necessary that you always post the content that you have written. It does matter but it isn’t necessary on a regular basis. Value and quality is more important and if you can excavate creative and viral articles, in spite […]
  • The Social media hacks that enhance and make your SEO better!

    Zubair
    12 Jun 2015 | 9:54 am
    The tricks and the science of search engine optimization are developing recurrently. With new technologies and creative methods, SEO has come up with new and better algorithms and methods. If you aspire to take advantage of social media campaigns and enhance SEO, consider and acknowledge these social media hacks that are sure to assist your […]
  • The effectively driven approach to Blogging!

    Zubair
    2 Jun 2015 | 8:21 am
    Blogging can be a significantly effective marketing contrivance but you cannot just start a blog and expect that it would work wonders for you. There are lots of people who keep blogging but they don’t really have a plan behind that. There is so much more to it. You have to set objectives before to […]
 
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    Biz Lab Online

  • How To Use Twitters Periscope

    Kim
    26 Jul 2015 | 5:49 pm
    Wondering what Twitter Periscope is about and why we are talking about it on a marketing blog? Twitter periscope is an app that lets you stream live videos. It is owned by Twitter and enables users to watch and share live videos on their personal devices........ Author information Kim Principal at Biz Lab Online and Web Design Online Services I love the creativity and diversity of the Internet. I am passionate to share my experiences through my site http://www.bizlabonline.co. Biz Lab Online has been developed to provide training in all areas of the Internet to help beginners and…
  • How To Create A Facebook Page That Is Engaging

    Kim
    22 Jul 2015 | 4:36 pm
    We all know that the organic reach on our Facebook Pages are declining rapidly. So what can we do about it? How to create a Facebook Page that is engaging is the theme for the post, and I'm convinced if you implement the strategies we provide that you will have a Facebook Page that is more engaging......... Author information Kim Principal at Biz Lab Online and Web Design Online Services I love the creativity and diversity of the Internet. I am passionate to share my experiences through my site http://www.bizlabonline.co. Biz Lab Online has been developed to provide training in all areas of…
  • Aweber Email Marketing Review 2015

    Kim
    20 Jul 2015 | 5:43 pm
    Looking for a top notch Autoresponder with the built in features of email marketing, email newsletters, broadcasting, templates and so much more? Then this is my honest and note unbiased Aweber Email Marketing Review 2015!​........ Author information Kim Principal at Biz Lab Online and Web Design Online Services I love the creativity and diversity of the Internet. I am passionate to share my experiences through my site http://www.bizlabonline.co. Biz Lab Online has been developed to provide training in all areas of the Internet to help beginners and intermediates learn the fundamentals…
  • How To Create Your Own Vanity URLS

    Kim
    19 Jul 2015 | 7:02 pm
    Do you know what a vanity url is? Simply put a vanity url is a shortened version of either a long url extension or domain name. They are used by Internet Marketers to help with their branding, products, and services. So why would you want to create your own vanity urls? Because it will make you stand out with the big brands. We want to keep up the appearance (Hence the name vanity url's). So how do you create your own Vanity URL'S. Let me step you through the process but we need to know what goes into the Vanity URL tool kit. ........ Author information Kim Principal at Biz Lab Online and Web…
  • How To Verify Your Facebook Page

    Kim
    12 Jul 2015 | 7:40 pm
    Have you noticed lately that a lot of the Facebook pages you follow now have a blue tick next to their name? This is because they have been verified by Facebook and this is great to give your Facebook Business Page more credibility. So how do you verify your Facebook page? Good question!........ Author information Kim Principal at Biz Lab Online and Web Design Online Services I love the creativity and diversity of the Internet. I am passionate to share my experiences through my site http://www.bizlabonline.co. Biz Lab Online has been developed to provide training in all areas of the Internet…
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    Super Monitoring Blog

  • Real Favicon Generator: consistent & cross-platform favicons

    ehuniak
    21 Jul 2015 | 1:17 pm
    Let’s start with the basics. For those of you who aren’t familiar with a Favicon, it is a short term used for “Favorite Icon”. A Favicon is basically the shortcut icon, website icon, bookmark icon or tab icon for a website. It is just a file associated with a website or webpage that contains one or more small icons about 16 x 16 pixels in size. Let’s boil it down to a common man’s language. A favicon is the small icon or picture you see on the extreme left hand side of a tab when you open up a browser window. It might be the picture of the website’s name initial or any other…
  • Automatically generate user data with Random User Generator

    ehuniak
    8 Jul 2015 | 11:15 am
    There’s no end to a creative mind’s errands. Each new day we come across a unique tool which is so novel in its concept that it makes you wonder, “Man, there’s a tool for even this?” The first time we heard of the tool being discussed here, that’s the exact thought that crossed our minds. For people who make use of random user data for their application development or testing, this article will turn out to be especially interesting. During the course of an application’s development a lot of dummy data is required primarily to test the functions and reach of the application.
  • Give your source code a makeover with Code Beautify

    ehuniak
    3 Jul 2015 | 9:10 am
    Anything that’s pretty grabs attention. That applies to people, places, things and almost everything else under the sun. But there’s one group of individuals who often forget this rule and go about their work as usual. This group includes the most talented computer programmers around the world. Though these gifted minds produce some very intricate codes, the code itself is often quite messy. Improper indentation, lack of comments and putting off the deletion of unused and repetitive code can over time lend disadvantages like redundancy, unnecessarily large file sizes and difficulty in…
  • Post better with Preepo

    admin
    24 Jun 2015 | 9:36 am
    Facebook has captured the world’s imagination. So much so, that the name of the platform has become synonymous to social networking. And it’s not restricted to youngsters anymore. What started off as a place for young people to find close friends and connect with them, has evolved into a stage for sharing ideas, doing business, marketing and more for people of all age groups. Today, any and every thought that comes across your mind can be transformed into a Facebook post; be it a simple hello to an advertisement for your product. However, often, many users don’t realize the kind of…
  • Grab deleted domains and make money with ExpiredDomains.net

    ehuniak
    4 Jun 2015 | 12:45 pm
    Quite a few of you reading this would be followers of the common belief that a domain that has expired or has been deleted is just gone. There’s nothing more to it; it’s just a website name which has lived out its life and has then been put to rest. However, this belief stands challenged by a service that goes by the name ExpiredDomains.net. If you simply go through this website, we’re sure you’ll discover a whole new side to the concept of domains. You’ll discover that even a domain that has expired could be used to make a fresh start, with the same name but a whole new purpose.
 
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    SEO 5 Consulting

  • 5 Techniques for Increasing Social Shares

    SEO5Consulting
    28 Jul 2015 | 7:05 am
    The majority of companies now disseminate their blog content across their social networks. Facebook and Twitter are constantly updated with new blog posts from growing organizations, hoping to capture interest from across their marketplace. But the percentage of shares to content is exceptionally small. It’s important that business leaders understand the techniques to improve the number of times their content is shared across the marketplace. And so within this post, we’ll examine five techniques for increasing social shares. 1. Focus on Surprising Content Emotion is one of the most…
  • Three Misconceptions on Link-Building

    SEO5Consulting
    20 Jul 2015 | 8:06 am
    We know that link-building continues to be one of the most consistently effective strategies for improving search ranking results. But, because of the way in which the search engine optimization marketplace is evolving, few brands retain a comprehensive understanding on the best ways to achieve success with link-building processes in the current marketplace. To help respond to some of the errors we’re seeing in current campaigns, this post will provide a guide on three common misconceptions on link-building. 1. Quantity Matters More than Quality The gap between the importance of quantity of…
  • The Three Biggest Mistakes in Paid Search Campaigns

    SEO5Consulting
    10 Jul 2015 | 12:45 pm
    Paid search campaigns can often lead to quick success in terms of improving lead generation and visitor conversion numbers online. But the mistakes companies make within these campaigns are costing them both lost time and lost investment dollars. Campaign managers must learn the mistakes of others to ensure their marketing processes remain on track. Within this post, we’ll examine three of the biggest mistakes campaign managers continue to make in their paid search campaigns. 1. Assuming All Campaigns are the Same Because all paid campaigns are unique to the company and their current…
  • The Tools Companies Can Use to Simplify Their SEO Campaigns

    SEO5Consulting
    2 Jul 2015 | 9:59 am
    Content creators often struggle in crafting and optimizing that ideal piece of content for their SEO campaigns. To ensure the content performs well across the search marketplace, bringing in qualified traffic to the website and achieving a high position in the rankings, creators must create a comprehensive optimization strategy. Within this latest article, we’ll take a look at several tools that can simplify the creation of high-performance SEO campaigns. Buzz Sumo Buzz Sumo has become one of the leading tools for analyzing a piece of content’s social sharing levels. Users can utilize the…
  • 3 Silly SEO Mistakes that could be Damaging Your Online Marketing Campaigns

    SEO5Consulting
    25 Jun 2015 | 10:42 am
    When creating and managing online marketing campaigns, it can be easy to overlook simple elements that could limit campaign performance. Online marketing is becoming increasingly complex and a focus on tackling these complex areas could be taking resources away from critical SEO elements. Within this post, our team examines three silly SEO mistakes that could be damaging your online marketing campaigns. 1. Ineffective Search Engine Communication Google and other search engines can’t rank content that they cannot see and so webmasters must ensure they’re communicating effectively with…
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    OpportunityBuilding

  • A 3 Minute Lesson To Engage Your Blog Audience

    Jasper Oldersom
    23 Jul 2015 | 1:16 am
    I was walking through Amsterdam yesterday… There was a nice warm breeze and the sky was blue as could be. It was one of those perfect days. As i walked passed the canals with beautiful old houses on each side, looking at all the little boats and cyclists passing by, i was once again reminded how beautiful my city really is. The old buildings all have their own character. They are like art works with plenty of detail, it’s impossible to get bored looking at them. As i was walking, occasionally i was confronted by a light aroma of marijuana when walking past a coffeeshop, and the…
  • 23 Marketing Blogs to Make You a Kick-Ass Marketer

    Jasper Oldersom
    16 Jul 2015 | 12:45 pm
    Having a hard time to find great articles about online marketing? Not surprising. The internet is like a universe of its own, with hundreds of millions of blogs. But time is valuable. You don’t have time for all that scanning, hoping to find a golden nugget here and there. Here are 23 marketing blogs that publish posts that dó deserve your attention. Read these regularly, start applying the information and you shall become a kick-ass marketer. Enjoy 1. Quicksprout Want more traffic? Neil Patel shares everything he knows very generously. You can expect a new article on Quicksprout…
  • How To Write A Blog Post Fast (Without Messing Up)

    Jasper Oldersom
    24 Jun 2015 | 12:50 pm
    What is the most valuable skill of a blogger? Most people say ‘being able to write well. While this definitely is a very valuable skill to have, there is one variable that is often overlooked, and that is being able to write fast! If you are only able to write one blog post every solar eclipse, it will take you an eternity before you can be considered a succesful blogger, or get better for that matter. You dont have that much time. This is why i recommend to write at least 500 words every single day, and do so within one hour or faster. Here’s my method to writing fast without…
  • 5 Easy Ways To Turn Your Blog Into A Money Making Machine

    Jasper Oldersom
    19 Jun 2015 | 9:10 am
    What’s the difference between a business and a hobby? People start a blog, hoping to make money.  However, instead of making money they end up spending a lot of money on their blog. Buying a course here, a plugin there. It’s easy to see these purchases as ‘investments’, but are you really moving towards a profitable blog? Because if you aren’t, it’s just a hobby…but not for long, because you’re reading this for a reason. Follow these 5 powerful methods and you could be making money from your blog within 30 days.​ 1. Google AdSense ​One of…
  • The Simple Proven Writing Formula That You Can Use To Influence People

    Jasper Oldersom
    14 Jun 2015 | 7:37 am
    Writing is hard. For most of us, it doesn’t come naturally. There is a saying that the best skill of writers is avoiding to write – if you are blogging, you might have been doing the same. Allowing yourself to get sidetracked on Facebook for 2 minutes of checking some updates sometimes turns into 30 minutes of watching YouTube videos. But what if you had a proven formula, that would get results every-single-time… Wouldn’t that be nice? Well, you’re in for some fun. I am about to give you a crash course on using one simple but cutting edge writing formula: The…
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    Web Technology Blog - Unveil the Web.com

  • Why My Business Tripled in Just Six Weeks!

    27 Jul 2015 | 7:03 am
    Have you ever just taken time away from your business to do other things? Last week I did just that and it was a great time to pause, reflect and think forward. The last six weeks has been phenomenal and in many ways the bounce in my business left me wondering what happened. Too many of us only stop to reflect when things go wrong but what about when things go rapidly right? Read more.......
  • Godaddy is Wrong; Your Business Doesn’t Need a Website

    13 Jul 2015 | 6:43 am
    Yesterday I was watching some TV before heading to a friend’s house when I heard a Godaddy commercial say that “every business needs a website to be successful!” Is that true? Does “every” business need a website to be successful? It’s a great question, isn’t it? Let’s find out if it's true or not.....
  • How to Personalize Marketing and Attract New Customers for Free

    6 Jul 2015 | 7:05 am
    Have you ever felt that you are creating amazing content that everyone should read, engage with and share?. The real result you want is increased sales but that isn’t happening either. If you’re like so many other businesses you’re not alone. There is a frustration out there that the promise of the internet is working the way it was billed. Sales are virtually non-existent from your online presence and that’s the real reason you’re online isn’t it? You have taken the time and spent money to build your website, blog at least a few times per month, create your social media pages and…
  • You Are Not Your Ideal Customer

    29 Jun 2015 | 6:11 am
    Success can sometimes breed failure. Over the years I’ve seen a lot of businesses start off strong out of the gate only to slowly start to fizzle. The excitement and optimism that once was fades as reality sets in that month-over-month things are not as good as they were last month, quarter or year. This is exactly what happened to Tom. Learn more about his story and why it's important to learn your real customers!....
  • Are You Creating Content for a Target Market Who Will Never Buy from You?

    22 Jun 2015 | 6:06 am
    Are you receiving steady or even growing traffic to your website but wondering why people aren’t contacting you or buying from you? You’re not alone; it’s completely normal. Debby is just one of many who has recently reached out me and shared that her business is doing well offline but online she is generating very good traffic but she can’t understand why people aren’t filling out the forms, emailing, calling her or scheduling consultations. Learn more about Debby's story and what she did about it!....
 
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    Volume Nine SEO » SEO Blog

  • 7 Out-of-the-(Big)-Box Ways to Grow Your Local Brand

    Barb Dittert
    22 Jul 2015 | 1:14 pm
    When building a business, it’s important to get out on the streets and grind away building brand recognition. It’s easy to find customers online, but more localized businesses require more localized approaches to gain customers. In order to build your local brand, try a few out-of-the-box marketing routes you won’t see your corporate competitors doing. Get a Booth at Local Events No matter where you live, the surrounding community is bustling with local events from farmers’ markets and county fairs to local art shows, parades, and rallies. Sponsoring a booth at one of these events…
  • Meerkat vs. Periscope: What’s Best for You?

    Anne Preble
    16 Jul 2015 | 8:00 am
    If you haven’t noticed, there have been some big changes in the past year in broadcast technology. Meerkat and Periscope have taken the ability to broadcast to the masses out of the hands of networks and handed them to the masses. So if you are new to these apps, interested in testing it out, and not sure which one to adopt. here is a breakdown of each. Meerkat & Periscope: Both integrate with Twitter (this is getting harder for Meerkat as Periscope was purchased by Twitter) Both allow you to live broadcast from your iPhone. Both allow you to save a stream to your phone once it is…
  • Sell It! 7 Ways to Optimize Your Ecommerce Pages

    David Yarian
    14 Jul 2015 | 2:37 pm
    Got neat stuff? Sure, but that doesn’t mean it will sell. You have to draw people to your website, make them land on your ecommerce  pages and lure them to click that shiny ‘Add to Cart’ button. Getting people to your website’s product pages takes a little planning and behind the scenes work. You must make sure to optimize your ecommerce pages so they get found by all those online shoppers relying on Google to find exactly what they need. When I think about optimization for my clients, I think about all the things that I can do to make the page as enticing as…
  • 101 Blog Post Ideas for Small Business

    Kelsey Anderson
    9 Jul 2015 | 12:38 pm
    Coming up with quality, engaging blog topics for your small business can be tough and time consuming.  This is why we did you a solid and thought of– not just a few– but 101 topics ready to be used. All of the posts below can be geo-modified, tweaked or completely axed by your blogging team in order to get the best possible content for your blog. We’ve broken up our ideas into three sections. General ideas every small business can use Ideas better suited for B2Cs Ideas  better suited for B2Bs Okay, now get to writing and watch your blog grow! General Ideas for Small…
  • 10 Mistakes that B2B Companies Make that Kill Your SEO Program

    Natalie Henley
    7 Jul 2015 | 6:37 pm
    You’re a B2B business and you want to build your brand, thought leadership & ultimately drive some leads online. Then some kid out of college or over paid consultant told you the answer to all your problems is SEO. So you found some keywords, wrote some content and your traffic graph looks like this: Trust me, I get it. I’ve spent a lot of time working with B2B companies on digital strategy (I also run V9’s marketing, so I’m in the trenches with you), and realized there are a few pitfalls that we all seem to fall into. So…if your traffic graph isn’t getting that lovely…
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    Blackhat Sparrow Cool Gadgets

  • History is changed by the most amazing Technology Gadgets

    John Williams
    27 Jul 2015 | 1:55 am
    Okay, so this isn’t exactly one of the “technology gadgets” on the market today, but I still have to write about it. I just finished reading a medical study regarding pills we will be able to take so we don’t get sunburn. So, stop for a second and really think about how that will change […] The post History is changed by the most amazing Technology Gadgets appeared first on Blackhat Sparrow Cool Gadgets.
  • Technology Gadgets that might become a Necessity in Society

    John Williams
    20 Jul 2015 | 1:21 pm
    Every time I search the Internet for the hottest technology gadgets, my subconscious tells me a couple of them might become necessities. A good example of this would be the microwave. Yes, once upon a time this was one of the best technology gadgets to hit the market. Did everyone think it would succeed? Probably […] The post Technology Gadgets that might become a Necessity in Society appeared first on Blackhat Sparrow Cool Gadgets.
  • How to choose from the Latest Technology Gadgets

    John Williams
    16 Jul 2015 | 7:21 am
    Taking advantage of the latest technology gadgets is extremely helpful, and can make life more convenient, but it’s hard to make the right choice. Just when you think you’ve got the best gadget in your back pocket, a new innovation is released with more features, better quality, and a less expensive price. Soon you realize […] The post How to choose from the Latest Technology Gadgets appeared first on Blackhat Sparrow Cool Gadgets.
  • Gadgets for Geeks – What’s Trending Today?

    John Williams
    15 Jul 2015 | 1:20 pm
    2015 brings us plenty of gadgets for geeks and the everyday person. Cordless earbuds, a sushi maker, and even reinventing the night light will grab your attention. These trendy items are the hottest on the market today, and will stay there until technology creates another chapter in the gadget world. T-Rex Cordless Earphones It’s amazing […] The post Gadgets for Geeks – What’s Trending Today? appeared first on Blackhat Sparrow Cool Gadgets.
  • Cool Car Gadgets That May Hit Shops Within 5 Years

    John Williams
    15 Jul 2015 | 6:17 am
    Some of the hottest new “toys” are going to be hitting the market in the next year, and all of them will be used in and outside your vehicle. These cool car gadgets offer some of the most advanced technology we have seen to date. Take a look at what you can expect to see […] The post Cool Car Gadgets That May Hit Shops Within 5 Years appeared first on Blackhat Sparrow Cool Gadgets.
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    Silkstream | Web Design Blog

  • The Little Black Book of 100 Search Marketing Acronyms (A.K.A. TLBB100SMA…)

    Ria
    20 Jul 2015 | 5:48 am
    It can be hard to keep track of all the acronyms within the online marketing and search marketing industry. So we’ve put together a Little Black Book of Search Marketing Acronyms! A guide to all of the acronyms you might bump into on forums, in emails and in conversation on a daily basis. Whether you’re Read More The post The Little Black Book of 100 Search Marketing Acronyms (A.K.A. TLBB100SMA…) appeared first on Silkstream | Web Design Blog.
  • Social Media Training for Businesses in Essex

    Chloe
    9 Jul 2015 | 1:57 am
    Each business is unique, which is why it is important to tailor your social media strategy for your business. Our Social Media workshops will help you to understand how this can be done, and show you how your Social Media pages can be optimised to suit your business type. Social Media Training with Silkstream, is Social Media made easy! The post Social Media Training for Businesses in Essex appeared first on Silkstream | Web Design Blog.
  • How To Filter Referrer Spam in Google Analytics

    Ria
    30 Jun 2015 | 6:49 am
    What is Referrer Spam? With smaller websites especially, you may have noticed the huge swarm of annoying referral spam that has been plaguing our Google Analytics in recent months. In fact, if you’ve just launched a new website and aren’t yet pushing for much traffic, if you sort your traffic by Bounce Rate, it might Read More The post How To Filter Referrer Spam in Google Analytics appeared first on Silkstream | Web Design Blog.
  • The Importance Of Instagram

    Chloe
    23 Jun 2015 | 4:57 am
    For those of you who haven't heard of it yet, Instagram is a popular image and video sharing platform. It's built mainly for use through the app, but Instagram do also have a website where users can browse through their feed, or view their own profile. According to TechCrunch, Instagram is the fastest growing social site globally, and It's not at all surprising. The post The Importance Of Instagram appeared first on Silkstream | Web Design Blog.
  • How To Embed Social Media Posts On Your Blog

    Ria
    19 Jun 2015 | 7:21 am
    Our up-to-date 2015 comprehensive collection of tutorials on How To Embed Social Media Posts On Your Blog will walk you through the steps. If you run into any problems, give us a shout in the comments and we’ll be happy to help you out personally! You can use this tutorial to help you embed social Read More The post How To Embed Social Media Posts On Your Blog appeared first on Silkstream | Web Design Blog.
 
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    Infinite Conversions

  • How To Boost E-Commerce Sales With Upselling

    Jessica Riley
    21 Jul 2015 | 10:38 pm
    But we don’t want to give you that … ! Results from a Forrester Research survey have revealed that product recommendations are responsible for between 10 and 30 percent of eCommerce website revenue. This should come as no surprise, as...The post How To Boost E-Commerce Sales With Upselling appeared first on Infinite Conversions.
  • 10 ways in which people view websites

    David Rosenfeld
    16 Jul 2015 | 1:31 am
    A great deal of research has been undertaken around how people look at websites. Here are ten extremely useful findings. 1: The top-left grabs attention first When a web page opens, the first thing a viewer will look at is...The post 10 ways in which people view websites appeared first on Infinite Conversions.
  • Spying on Your Competitors to Increase Conversion Rates

    Isaac Rothstein
    1 Jul 2015 | 10:51 pm
    You know all the ways of upping your conversion rate. Split testing, usability studies, customer surveys, to name but three. But have you considered espionage? Have you considered spying on your competitors and finding out what their customers think about...The post Spying on Your Competitors to Increase Conversion Rates appeared first on Infinite Conversions.
  • The Google Analytics Conversion Funnel Survival Guide

    Isaac Rothstein
    26 May 2015 | 11:13 pm
    Setting up a conversion funnel in Google Analytics When someone arrives at your website for the first time, they are a visitor. If they buy something whilst they are at your site they become a customer. To convert a visitor...The post The Google Analytics Conversion Funnel Survival Guide appeared first on Infinite Conversions.
  • How to Calculate Customer Lifetime Value and Increase Conversions

    David Rosenfeld
    21 May 2015 | 2:12 am
    Customer Lifetime Value – Calculating and Increasing   The commonly held truth is that it costs five to seven times more to acquire a customer than to retain one. This may actually not be true. This view actually dates back...The post How to Calculate Customer Lifetime Value and Increase Conversions appeared first on Infinite Conversions.
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    Marketing Access Pass

  • Ep. 059 – Turn Your Hobby into a Home-Based Business with Renee Harris

    Anthony Tran
    17 Jul 2015 | 3:25 pm
    Subscribe on iTunes | Listen on Stitcher Do you have a hobby or passion that you want to turn into a business? Today’s guest shares how she discovered a solution to her problem and was able to turn it into a full-time E-Commerce store. Get ready to be inspired! Episode Featured Guest: Renee Harris Renee Harris is the CEO and founder of MadeOn Skincare. She sells home-made skin care products using only natural ingredients. Renee has built a home-based business that has allowed her and her husband to escape the 9-to-5 and live the freedom lifestyle. In This Podcast Episode You Will Learn: How…
  • Traffic Generation All-Stars: 25+ Online Experts Share Strategies to Help You Grow a Massive Audience Online

    Anthony Tran
    15 Jul 2015 | 11:21 am
    I wanted to share with you an online event that I’ve been working on for that past 5 months it’s called Traffic Generation All-Stars!  If you’re looking for ways to build an audience, generate more leads, and grow your business then you should definitely check this out. What is Traffic Generation All-Stars? Traffic Generation All-Stars is a virtual summit that runs from July 18-26th. It’s a FREE online event where each day I will be sharing 3 video presentations from top online entrepreneurs who share traffic generation strategies to help you grow your business. The best part is…
  • Ep. 058 – Celebrity Status: Take Your Brand to the Next Level by Appearing on Television with Clint Arthur

    Anthony Tran
    9 Jul 2015 | 4:20 pm
    Subscribe on iTunes | Listen on Stitcher One of the most powerful media platforms to advertise on is television. Wouldn’t it be nice to share your brand and services on major TV stations? Sound impossible? In this episode I interview Clint Arthur, a professional motivational speaker and business coach that helps entrepreneurs get on TV! He shares his personal story of how he went from being a broke taxi driver to becoming a millionaire and actionable steps you can take to get on TV yourself. You don’t want to miss this episode!   Episode Featured Guest: Clint Arthur Clint Arthur is…
  • CASE STUDY: How I Increased Etsy Traffic from 200 to 10,000 Per Month

    Anthony Tran
    7 Jul 2015 | 12:37 pm
    Are you trying to sell products online?  Do you want to get in front of an audience that is happily spending money?  Etsy is a great marketplace to sell and buy products online.  Etsy currently has over 1.4 million active sellers and more importantly they have 20.8 million active buyers. The question you’re probably asking is “how do I get my Etsy Shop in front of those 20 millions buyers?”  In this case study I want to share with you how I increased an Etsy shop traffic from 200 visitors a month to over 10,000 per month. Here are the exact steps I took to crack the code…
  • About.Me Review – How I Got 7,271 Views to My Page

    Anthony Tran
    30 Jun 2015 | 9:10 am
    Are you looking for ways to generate more traffic to your podcast, blog, or even YouTube channel?  What if you don’t even have a website yet? **I’m about to share with you a totally untapped traffic generation source called “About.me” But, before I begin to give you my About.me review, let me share with you the backstory of how I came across this website. A couple months ago I came across a Facebook post by David Risley of Blog Marketing Academy.  He mentioned that a friend of his reminded him that he should check out his About.me profile.  He was astonished when he…
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    Infobrandz

  • [Infographic] The Effective Social Media Tactics You Need To Try Today

    Infobrandz
    11 Jul 2015 | 11:22 am
    Everyone seems to be an expert in social media and you seem to get social media tips and advice on how to promote your company from virtually everyone. It’s easy to get confused and wonder what actually works and what is most effective. 2 billion people have social media accounts and spend half of their time on these platforms. What to do? There’s not BIG secret. The best social media tactics are very common sense. First, you need to create a branded page and to optimize it to ensure you have the proper photos and that the profile includes the relevant keywords you want to be found by.
  • [Infographic] Great Big List Of Infographic Ideas

    Infobrandz
    22 Jun 2015 | 11:38 am
    Probably the first thing every Infographic Agency hears from a client is “We want an infographic but don’t know about what.” Yes, it can be a little tricky to find the perfect idea, but once you study the domain a little bit more you’ll see that there are plenty of ideas and themes you can approach, depending on what you want to communicate, of course. To get an idea about what your infographic should be about you can first of all establish what main ideas you want your primary audience to know and then to think visual. People are much more likely to remember what they see…
  • Say More with Less: Infographics Designs

    Infobrandz
    14 Jan 2015 | 4:52 am
    Infographics Designs have become a major tool for marketing campaigns with the increasingly various mediums available for the job. Because of the increasing  use of this tool, many companies are starting to wonder if this instrument for marketing is something that is worth investing in when they want to get a lot of information out to their customer base. If you are satisfied with the  incoming traffic on your website and with the sales brought by black and white marketing text, you have no need for this visual marketing tool. If you are like the rest of us and have your eye on a bigger…
  • Avoid Information Overload with Infographic Designs

    Infobrandz
    14 Jan 2015 | 4:48 am
    For marketing campaigns, infographic Designs are an interesting and engaging device that can bring huge benefits and returns. Through the use of infographics, you can give your audience double the information, using a quarter of words while ensuring maximal retention. The first important thing in your infographics is the information you put in it. Every infographic has to have a topic and the audience get a meaningful message out of it. This information should revolve around your product or cause and encourage the reader to think about it after he is done looking at the image. Everything in…
  • Marketing with Infographics Design

    Infobrandz
    14 Jan 2015 | 4:38 am
    Have you been able to get your message out there in a meaningful way? Are you looking for more effective ways to do it? Our clients have reported great benefits from the use of infographics designs. From being used to educate  students in kindergarten to raising awareness of charitable causes, infographics now serve several purposes. With infographics designs you can provide a lot of information without any extra fluff and you can show employees how a new device works so it makes sense to them. To start with, you want to make your infographic is catchy and interesting. Does it have something…
 
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    timfelmingham.com

  • Increase email open rates by 37% with this simple tip

    Tim Felmingham
    24 Jul 2015 | 7:28 am
    Most people won’t read your emails It’s disappointing I know, but it’s true. In fact, as your email reports will show you, a lot of people won’t even open them. Even with a highly targeted list, and even when they have specifically requested information from you, there is always a percentage of people who simply won’t open your email. For example, I have an email course on How to build your mailing list. People signup for this course themselves, and they have to confirm they wish to receive it before they get anything, so they are pretty motivated. Nevertheless…
  • Social Media Image Sizes

    Tim Felmingham
    8 Jul 2015 | 9:32 am
    A handy quick reference to the best image sizes to use for your Social Media Posts. Constantly updated (last updated July 2015). The post Social Media Image Sizes appeared first on timfelmingham.com
  • How To Create a Website with WordPress in 10 minutes

    Tim Felmingham
    28 May 2015 | 9:11 am
    WordPress powers 23% of the websites in the world — over 60 million of them. Although it started out as blogging software, the huge variety of Themes and Plugins available now make it the first choice for creating many non-blog sites as well. One of the main benefits is the ease of setting up and managing even big and complex websites yourself, without having to hire web designers to do it for you (and paying them every time you make a change!). It may appear a bit intimidating at first, but it’s actually really easy to create a website with WordPress. This guide will show you…
  • LeadPages alternative – a better way to build WordPress Landing Pages

    Tim Felmingham
    23 Apr 2015 | 11:04 am
    LeadPages is probably the most popular Landing Page generator, used by many (if not all) of the top marketers. But is it right for you — or is there a better alternative to LeadPages? If you’re using WordPress then yes, I believe there is a much better (and cheaper) alternative to LeadPages, using a WordPress landing page plugin. One of the biggest objections to using LeadPages is the cost — it’s a constant monthly fee as opposed to a one-off charge — so you are forever paying for it, unlike a product that you purchase and then it’s yours forever. But that’s not…
  • How to build an email list

    Tim Felmingham
    26 Mar 2015 | 9:20 am
    Why you MUST build an email list and how it will make you money Here’s a shock for you: Over 70% of people that leave your website will NEVER return. Gone for good. Unless you can capture their email address, you will never have another chance to speak to them. If you get their email address however, you can speak to them any time you like. As often as you like. And for free. Furthermore, your email list is the only marketing channel on the web that actually belongs to YOU. Your Organic Search Engine traffic does not belong to you and can be taken away at any time. Your Facebook traffic,…
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    Internet Creation » Blog

  • Securing Your Website Against WordPress Vulnerabilities

    icreation
    20 Jul 2015 | 4:03 am
    It shouldn’t take a recent warning from the US Federal Bureau of Investigations (FBI) to alert users of WordPress-hosted websites of the imminent danger posed by hackers. However, the FBI’s warning has gone a long way in reminding individuals and businesses of the responsibility to secure their online asset by all means necessary, across the […] The post Securing Your Website Against WordPress Vulnerabilities appeared first on Internet Creation.
  • Consequences of a WordPress Security Breach

    icreation
    24 Jun 2015 | 2:57 am
    This post is the first in a three-part series of articles relating to WordPress security. It examines the importance of securing your WordPress site by taking a look at some of the most important consequences of a security breach. It is no longer a secret that many businesses now use WordPress as their main content management system when […] The post Consequences of a WordPress Security Breach appeared first on Internet Creation.
  • Why You Need A Responsive Website and How To Know If Your Website Is Mobile-Friendly

    icreation
    7 Jan 2015 | 6:22 am
    It is often frustrating to find oneself browsing a website that is not responsive i.e. mobile-friendly. Such websites typically consist of small texts, tiny links, and pages which are generally too wide and very difficult to scroll. In the vast majority of non-mobile-friendly websites, they are direct duplicates of their desktop version and look exactly the same […] The post Why You Need A Responsive Website and How To Know If Your Website Is Mobile-Friendly appeared first on Internet Creation.
  • Add Personality To Your LinkedIn Profile With A Custom Background

    icreation
    18 Nov 2014 | 4:12 am
    There are many reasons why you or anyone (especially business professionals) would want to have a LinkedIn profile and there are even more reasons why you should want your profile to stand out and be noticed. Thanks to LinkedIn’s introduction of custom backgrounds, which is currently available to Premium account holders and is slowly being […] The post Add Personality To Your LinkedIn Profile With A Custom Background appeared first on Internet Creation.
  • How To Promote Your Business Via Blogging

    icreation
    21 Aug 2014 | 7:48 am
    The steady rise in blog popularity coincides with the prevalence of the Internet in recent years. People can now access the World Wide Web more than ever before from a variety of devices locally or on the go. Consequently, individuals now have a great amount of control on what they and others read or share in the public domain. […] The post How To Promote Your Business Via Blogging appeared first on Internet Creation.
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    Empire Flippers

  • Are Websites Undervalued? The Rise Of The Digital Asset Class

    Justin Cooke
    27 Jul 2015 | 9:13 am
    Running a two-sided marketplace, we see interesting arguments from both the buy and sell side. Consider these two questions: “Why would anyone pay money for a website that can be built from scratch for next to nothing?” and “Why would anyone sell their profitable websites rather than just keeping/growing it themselves?” The former is clearly a website builder—someone who can’t understand why anyone would buy when it could be built from scratch. The latter is a buyer—someone who sees the opportunity to grow/expand purchased sites and picks them up to work on…
  • Mapping Marvel Businesses: The Locations of Over 120 Fictional Marvel Businesses Revealed

    Justin Cooke
    23 Jul 2015 | 9:01 pm
    This is what you get when you’ve got a team full of dorks and some free time! We were recently discussing the topic, “What if Marvel comics were REAL. Where would people work? What would their companies look like?” So the team at Empire Flippers sat down to map it out. Other than the slightly annoying issue of having super villains constantly trying to destroy humanity, how cool would it be live in the Marvel Universe? Not only would superpowers be real, but there would still be awesome places to shop, eat, and have some fun. Marvel has done an incredible job creating a…
  • EFP 142: Scaling Content Marketing With Dan Norris From WPCurve

    Justin Cooke
    23 Jul 2015 | 9:34 am
    Unless you’ve been living under a rock, you’ve probably heard of or run across our buddy Dan Norris over at WP Curve. Dan and his partner Alex have built a million dollar business inside of 2 years – all based on the foundation of content marketing. They’ve gone from a couple of guys cranking out some content to building a content machine and I wanted to sit down with Dan to find out exactly how they did it. In this hour-long conversation, we get into how they got started, how they scaled their team, and the importance of content marketing in their business today.
  • EFP 141: CPA Mario Lucibello on Buying and Selling Online Businesses

    Justin Cooke
    10 Jul 2015 | 3:10 am
    Buying and selling websites often includes some big financial decisions. How do you minimize your tax liability? What structures are best uses to protect and house your online assets? What should you look for from a financial perspective when purchasing an online business? To get some answers, we reached out to our friend of the show Mario Lucibello, a CPA over at GreeenHaus, to dig into the some of the financial nitty-gritty when purchasing an online business. He was refreshingly frank and to-the-point – I think you’ll want to listen to this if you’re considering a…
  • EFP 140: Case Study – Purchased Website Flops

    Justin Cooke
    3 Jul 2015 | 9:54 am
    It’s easy and fun to talk about website purchases that doubled their earnings, paid themselves off in less than two years, etc. It’s not so easy to talk about a purchases that didn’t work out so well – or didn’t work out at all. We’ve done a couple of interviews with buyers post-purchase where things went extremely well, but today we’re sitting down with Nick Loper from SideHustleNation.com to discuss a not-so-wonderful experience he had with a purchase he made last year. Nick agreed to not hold back and he dives into everything from his due diligence…
 
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    WordPress.com News

  • August in Blogging U: Blogging 101

    Michelle W.
    28 Jul 2015 | 9:00 am
    Have you just started blogging (welcome!), or are you looking to breathe new life into a blogging habit that’s fallen by the wayside? Blogging U. is a great way to get on track, with bite-size assignments, a supportive community, and staff to support you. This August, we’re offering Blogging 101— and registration is now open! Blogging 101: Zero to Hero — August 3 – 21 Blogging 101 is three weeks of bite-size blogging assignments that take you from “Blog?” to “Blog!” Every weekday, you’ll get a new assignment to help you publish a post, customize your…
  • New Themes: Libretto, Lovecraft, and Publication

    sarah semark
    23 Jul 2015 | 9:00 am
    Happy Theme Thursday! Today we’re introducing three new free themes to our collection: Libretto, Lovecraft, and Publication. Libretto Featuring big, bold drop caps and oversized images, Libretto is ideal for showcasing longform writing or stunning imagery. Its classic design and typographic details will give your blog a sophisticated, elegant look. Fully responsive, the theme adapts easily to tablets and other mobile devices, ensuring that your content is easy to see. Libretto is a fork of Readly, originally designed by WPShower. Get to know Libretto in the Theme Showcase, or give it a…
  • Four Food Blogs to Follow Now

    Krista
    15 Jul 2015 | 9:00 am
    From sweet to savory, these four fantastic food blogs will satisfy your appetite. If you enjoy eating (and who doesn’t?!), check them out and follow them in your Reader so you won’t miss a dish. The Dinner Party Collective The Dinner Party Collective is a collaborative blog dedicated to “reinvigorating the delicious lost art of dinner parties.” The DPC features seasonal full-course menus, photos, and recipes from apéritifs to dessert (complete with wine pairings, no less!) ideal for dinner groups of six to eight. Blogger Margot leads an international troupe of food and wine lovers…
  • Reader Refresh

    Ben Lowery
    13 Jul 2015 | 10:19 am
    Today, we’re proud to present an improved version of the WordPress.com Reader. We’ve made the Reader faster, with shorter load times and smoother scrolling. We’ve also improved the way we display posts, so you can now see the highlights of each story at a glance. The new interface works just as well on a mobile device as it does on your computer, so it’s simpler and faster for you to catch up on blogs while on the go. Keeping track of recent posts from the blogs and sites you follow is now both easier and more fun. Our new cards — which preview each post’s…
  • Heading to BlogHer ’15? So are we!

    Michelle W.
    13 Jul 2015 | 9:00 am
    Note: we’ve just updated the workshop times slightly — see below for the final schedule. BlogHer ’15, one of the biggest and best annual conferences for bloggers, lands in New York City later this week, from July 16th through the 18th. You’ll find hundreds of passionate bloggers, workshops to hone every aspect of your blogging, incredible keynote speakers like Ava DuVernay and Gwyneth Paltrow — and us! At our Happiness Lounge in the expo hall, you’ll be able to get one-on-one help with your WordPress sites. Staff from across Automattic will also be leading…
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    Jumix Design

  • 9 Essential Online Tools to Boost Your Productivity

    Kanika Sharma
    20 Jul 2015 | 7:49 pm
    Freeman Dyson, an English-born American theoretical physicist and mathematician, once said – “Technology is a gift of God. After the gift of life it is perhaps the greatest of God’s gifts. It is the mother of civilizations, of arts and of sciences.” The “we have a tool for that” era has taken the world by storm. Technology amazes us every now and then – it is wonderful to see how tools make some of the hardest jobs as easy as abc. No matter if one is working as a designer, writer or a developer, it is important to optimize productivity to stay as efficient as…
  • Business Strategies That We Learnt from Gaming Industry

    Teoh
    13 Jul 2015 | 7:00 pm
    I personally play a lot of games since I was a child. I’ve being playing games for almost 20 years now and I’m not even exaggerating. I enjoy while I’m playing game and at the same time, I learnt a lot from the games that I’ve played. Not only they improve my English (I was really, really bad in English back then), they’ve also improved my critical thinking and gave me a lot of new inspiration and ideas. Besides, the gaming industry has a very interesting market. Well now we are talking business. Let’s see what are the business strategies that we can learn…
  • Guest Writers / Bloggers Wanted!

    Teoh
    8 Jul 2015 | 10:41 pm
    We want to make Jumix Design blog a better resource portal for all entrepreneurs, marketers, startups, bloggers and anyone who can benefit from the posts that we have. With that in mind, we could use your talents in writing helpful and resourceful posts that will help our fellow readers! If you have tips, insiders’ news or stories to share, you can now contribute to our blog and take this opportunity to gain some awareness for yourself.   As all our content are 100% original and we plan to keep it that way, all guest writers must only contribute 100% original work. Any plagiarism…
  • 5 Ways to Increase The Trustworthiness of Your eCommerce Website

    Teoh
    7 Jul 2015 | 10:49 pm
    Most of the people today still conduct businesses based on trust. If you are trying to convince someone to buy something from you, the first thing you want to establish and gain is their trust. Your eCommerce website is not the only place that people can get their items from, that is why you need to gain their trust at the first place in order for them to ‘stay’ on your website and perhaps buy something from you at the end of the day. In this post you will learn a few ways to increase the trustworthiness of your eCommerce website.   1. Use a professional web design Do you…
  • 5 Useful Apps for Small Business Owners (Part 2)

    Teoh
    29 Jun 2015 | 6:46 pm
    Previously we talked about Dropbox, TeamViewer, Wave Accounting, Bitrix24 and Evernote in our last post. We’ve received quite a lot of views on that blog post itself, so I’ve decided to extend it in this Part 2. These apps or web applications are supposed to help small business owners to facilitate their daily business processes, increase work efficiency and reduce workloads. Below are another top 5 picks for our list of useful apps for small business owners.   1. HootSuite Internet marketers or online entrepreneurs probably heard about this before. HootSuite is the best…
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    Web Marketing Pros

  • Google Confirms Changes to Hotel Finder Interface

    Peter Roesler
    28 Jul 2015 | 6:00 am
    One of the reasons for Google’s success is their ability to offer services to consumers that are just as helpful as their web search results. Back in 2011, Google started a service called Hotel Finder that lets users search for local hotels, get room price and availability information, and read reviews from past visitors. Google has recently confirmed that they are rolling out new changes to the Hotel Finder interface to make it more appealing to consumers. A few weeks ago, SEO marketers started seeing different versions of the Hotel Finder interface appear in search results. The changes…
  • Study Finds Mobile Devices Influencing Consumer Restaurant Choices

    Peter Roesler
    27 Jul 2015 | 6:15 am
    Mobile devices are playing a larger and larger role in the way we do business. Mobile devices help people shop online, find local businesses and more. Clearly, this creates a lot of opportunities for local business owners. Though it may not be as obvious, mobile devices also improve things for restaurant owners. A recent study from OpenTable examined the way that diners in the U.S. are using their mobile devices to find the perfect meal, even when they’re at the restaurant. OpenTable’s surveyed 6,000 diners in the U.S. to find out how, and to what extent, they used technology before,…
  • 90% of US and UK Consumers Worried About Security on Online Retail

    Peter Roesler
    24 Jul 2015 | 6:21 am
    Concerns about identity theft are as old as the concept of owning property, but the internet age has made the situation much more pressing than it was in the past.  It seems that hardly a week goes by without some massive breach of data from a retailer, healthcare provider or government agency. This has made consumers reasonably concerned about protecting their identity while they shop online. A recent study found that consumers expect retailers to do more to protect their identity online. The constant stream of cyber threats have taken a toll on the trust people place in ecommerce. People…
  • Majority of Mobile Consumers Use Devices to Buy Physical Goods

    Peter Roesler
    23 Jul 2015 | 6:15 am
    It’s been clear to most business owners and marketers that mobile marketing is useful for selling things online. Many people assume that the majority of these purchases are for digital things like apps, music, games, movies and other forms of digital content for the device. However, a recent study showed that more and more consumers are using their mobile devices to buy more physical goods. According to Javelin’s ‘Mobile-Online Retail Payments Forecast 2015′, physical items are the most common things bought on mobile devices. Physical goods, like the clothing from online…
  • Back-to-School Spending Could Reach Over $58 Billion This Year

    Peter Roesler
    22 Jul 2015 | 6:00 am
    There are few times every year where retailers can count on consumers to do some shopping. Christmas, Mother’s Day and other holidays are good examples of such a time of the year. Retailers are about to hit one of the few times of year where consumers are guaranteed to go shopping, but when no holiday is coming up: back-to-school shopping. Recent studies have suggested that this upcoming back to school season will be especially good for marketers. The first study comes from HookLogic who surveyed families with school-age children and teens in college. According to the HookLogic data, three…
 
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    Digital Marketing Radio: online marketing interviews with internet business experts

  • Periscope marketing for business – MARK SHAW | DMR #112

    David Bain interviews digital marketing experts including Chris Marr, Chris Ducker, Brent Dykes, Alan Morte, Dave Jackson, Stan Smith, Rich Brooks, John Lee Dumas, Amy Schmittauer and more!
    28 Jul 2015 | 8:00 am
    The Periscope personal broadcasting app was launched just a few month ago, but it’s already seeing over a million broadcasts per month. And today’s guest is one of the leading Periscope authorities with over 20,000 followers – Mark Shaw. You can find Mark over at MarkShaw.biz. Today on Digital Marketing Radio we discuss Periscope marketing for... The post Periscope marketing for business – MARK SHAW | DMR #112 appeared first on Digital Marketing Radio with David Bain.
  • Is Apple’s iOS 9 a ‘Game Changer’? – ED DALE | DMR #111

    David Bain interviews digital marketing experts including Chris Marr, Chris Ducker, Brent Dykes, Alan Morte, Dave Jackson, Stan Smith, Rich Brooks, John Lee Dumas, Amy Schmittauer and more!
    21 Jul 2015 | 9:00 am
    I’m joined today by one of Australia’s top digital marketers – he’s the creator of The Challenge and the Founder of MagCast – Ed Dale. This episode of Digital Marketing Radio is brought to you by DEEPCrawl. When you need a comprehensive website crawler, that identifies and monitors how your site is performing through the eyes of a... The post Is Apple’s iOS 9 a ‘Game Changer’? – ED DALE | DMR #111 appeared first on Digital Marketing Radio with David Bain.
  • How has digital marketing strategy changed through the years? – DR DAVE CHAFFEY| DMR #110

    David Bain interviews digital marketing experts including Chris Marr, Chris Ducker, Brent Dykes, Alan Morte, Dave Jackson, Stan Smith, Rich Brooks, John Lee Dumas, Amy Schmittauer and more!
    14 Jul 2015 | 8:00 am
    Today I’m joined by someone who’s been a digital strategist since 1997 – he’s author of 5 best-selling books and recognised by the Chartered Institute of Marketing as one of 50 worldwide gurus who have shaped the future of marketing – Dr Dave Chaffey. You can find Dave over at smartinsights.com. In this episode of Digital Marketing... The post How has digital marketing strategy changed through the years? – DR DAVE CHAFFEY| DMR #110 appeared first on Digital Marketing Radio with David Bain.
  • YouTube Marketing Guide – NATHAN HAGUE | DMR #109

    David Bain interviews digital marketing experts including Chris Marr, Chris Ducker, Brent Dykes, Alan Morte, Dave Jackson, Stan Smith, Rich Brooks, John Lee Dumas, Amy Schmittauer and more!
    7 Jul 2015 | 8:39 am
    Today on Digital Marketing Radio I’m joined by the marketer other marketers go to for YouTube advertising advice – Nathan Hague. In this episode we discuss his YouTube marketing guide, with topics including: Can YouTube really drive quality leads to a business? How should you structure your YouTube ads? What should you do with tablet traffic viewing your video... The post YouTube Marketing Guide – NATHAN HAGUE | DMR #109 appeared first on Digital Marketing Radio with David Bain.
  • What are the latest trends in SEO? – MICHAEL FLEISCHNER | DMR #108

    David Bain interviews digital marketing experts including Chris Marr, Chris Ducker, Brent Dykes, Alan Morte, Dave Jackson, Stan Smith, Rich Brooks, John Lee Dumas, Amy Schmittauer and more!
    30 Jun 2015 | 9:00 am
    Michael Fleischner has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and other major media like Digital Marketing Radio! He’s author of SEO Made Simple and you can find him over at BigFinSolutions.com and in his My SEO Made Simple community. Today on Digital Marketing Radio we discuss the latest trends in SEO, with... The post What are the latest trends in SEO? – MICHAEL FLEISCHNER | DMR #108 appeared first on Digital Marketing Radio with David Bain.
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    Web Brain InfoTech

  • Hire Best Mobile App Development Company in India

    Surendra
    28 Jul 2015 | 5:04 am
    Commitment for Pay Per Click advertising or PPC in short can be crucial in bringing great rewards to online marketing campaigns. It is a proven and overwhelming method. It may be a little expensive, but the results are legendary. PPC Services in India: One unique thing about PPC is that, it asks for some time investment in a substantial manner. No matter how good your product or services are, with similar competition in the market, you cannot take a chance. You must hire the excellent Pay per click managers to get the best results. There are many agencies that provide PPC services in India.
  • New Patterns in Internet marketing for the Growth of Your Company

    Rahul
    22 Jul 2015 | 12:35 am
    Web has developed as a successful medium to market items which connects with prospects living in any side of the world. Organizations now offer items that can be conveyed to clients wherever they need and after that can pay on the off chance that they like the item. In any case, this is not adequate to urge individuals to purchase from a site. Despite the fact that video marketing is another pattern, organizations are progressively utilizing it due to its prosperity. Including a feature which has helpful data about the organization and the item is fascinating. Individuals these days like…
  • Have You Hired the Right Interactive Website Designs Agency Yet?

    Divya Pandey
    20 Jul 2015 | 5:09 am
    Have you ever noticed that most of the website designs of the similar categories of sites are almost the same while a few are really outstanding? How to make your website stand out amidst the crowd and how do you ensure that your visitors are getting the right kind of navigation facilities? Making your site user friendly, especially in terms of web designing depends largely on the contribution of the team that is working on it. The background warriors are there, nobody will see them- it is their efforts that will count. While hiring prolific web design services in India, you cannot…
  • Social Networking Sites: Working as a Boon for Your Business

    Rahul
    18 Jul 2015 | 3:42 am
    Regardless of the fact that you as of now have an effective site it is vital to keep up on the most recent web showcasing systems. You must have the capacity to persistently drive a constant flow of focused on activity to your sites. Movement is the pulse of your business. When your movement diminishes you won’t have any more deals, and you will quit profiting. The most recent web showcasing strategy you ought to be mindful of is person to person communication. Interpersonal interaction used to be only for system and partner advertisers, yet no more. This system is currently utilized…
  • Techniques for the New Trend in Internet Marketing

    Rahul
    15 Jul 2015 | 11:32 am
    Techniques for the New Trend in Internet Marketing Web Marketing has as of late assumed control over all other advertising methods that kept on being practically speaking prior. Presently a day there is a sudden increment in the quantity of web clients, for each broad and particular data we explore through web. We are living in a world which keeps running on the quantity of creative innovation, every one of the offices are accessible at a tick’s go, one need not stress to run all around to discover data on any item on items as well as web gives a stage where everything is sold and…
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    Elementary Digital

  • Magento SEO: Get to Grips With The Basics

    Gyles Seward
    28 Jul 2015 | 6:19 am
    Although a lot of information has now been written on the subject of Magento, with its complex array of menus, drop down options, and various settings, there is still a lot of confusion when it comes to correctly optimising the platform for search engines. Magento is actually known to be one of the most SEO friendly e-commerce platforms available, but even so it comes with a few issues that need to be taken care of. In this brief guide, we are going to assume you are aware of the basics of SEO—quality content, linking etc.—and get down to some of the ways you can take advantage of…
  • How to Grow Your Network on LinkedIn

    Stuart Holmes
    27 Jul 2015 | 6:40 am
    In the age of social media, it is said that your network is your most important asset. But unlike financial assets, where we invest a lot of time and effort, our relationships are not often granted enough of our attention. This mix up of values comes at a cost, as a healthy social capital is a crucial component of a healthy business. Enter LinkedIn: The world’s largest professional network and the most effective way to form and nurture your relationships. LinkedIn requires a different approach from other social networks, where relationships built on weak links and ‘Likes’ are…
  • Magento events in the UK 2015/16

    Gyles Seward
    24 Jul 2015 | 6:26 am
    Attending a Magento event will help make you feel like more of a part of the brilliant Magento community that has sprung up here in the UK. Here are three that we recommend. Mage Titans – 7th November 2015, Manchester For Magento developers – curated by people who know exactly what it is that Magento developers want to see – Magento developers! This event will be held in November at the Comedy Store in Manchester, bringing together developers in the north and boosting Manchester’s reputation as a digital hub. It’s suitable for all, whether you are just beginning…
  • Five Outstanding Magento E-Commerce Designs

    Jem Weasel
    23 Jul 2015 | 5:56 am
    Magento is an open source platform, delivering a fantastic e-commerce solution for businesses looking to sell online – whether large or small. Some of the world’s biggest brands use Magento to power their online retail space. Here are five well designed and beautiful Magento stores that we’ve spotted across the web. The North Face (Magento Enterprise) The North Face is an outdoor lifestyle brand producing high quality jackets, boots, clothing and camping accessories such as tents and sleeping bags for rugged terrain exploration. Their website is a fantastic mix of sales and…
  • We’ve Been Shortlisted in the UK Agency Awards 2015

    Jenni Moulson
    22 Jul 2015 | 8:48 am
    We’re thrilled to have been shortlisted in the UK Agency Awards for Best Small Agency Brand. Elementary Digital was founded on the principle that good agencies start with great people and it’s a philosophy that’s helping us stand out from the crowd on a national scale. The UK Agency Awards recognise excellence in the way that agencies are run and marketed, picking out the most promising and forward thinking creative, design, digital, marketing, advertising, media and public relations agencies around the country. In our agency, it’s the skills, creativity and enthusiasm of our team…
 
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    Blog Sortlist

  • Why target “everyone else” when retargeting is so effective?

    Andrea Balducci
    23 Jul 2015 | 6:34 am
    Retargeting is like the “cool” guy in High School. You know the one: tall, leather jacket, motorcycle, dark sunglasses … you know, the one who got all the ladies… we all knew one at some point. But if Mr. Cool-Guy Retargeting gets all the ladies (a.k.a. Leads/Conversions) and attention, what is so important about his buddy the Geeky Prospecting Guy? The one not hanging out with the in-crowd who have all been to your website, but instead chills with the ones who haven’t been there at all. If Geeky Prospecting Guy only has a chance with a small percentage of ladies in comparison to…
  • Culture of Content : Your soil makes the greatest harvest

    laura
    15 Jun 2015 | 7:28 am
    Yes, your eyes are working just fine: I did just put the words “culture”, “content” and “soil” in the same sentence. No, I haven’t gone insane. And yes, I believe that many a great thing can be grown, with time, care and patience: culture falls into that category, and so do all the little marvels that culture might in turn produce for a business. But in order for something to grow – and I will not be teaching you anything new here – you need to plant the seed to first let it take root, and then make it bloom. But enough with the lousy metaphors, I hear you say, get…
  • Video Animation Sortlist

    Andrea Balducci
    15 Jun 2015 | 5:56 am
      The post Video Animation Sortlist appeared first on Blog Sortlist.
  • How screwing up a meeting could cost you $23,760

    Camille Petteau
    28 Apr 2015 | 12:58 am
    Ever felt like you have way too many meetings and can’t find time to actually do your job? That same job that meetings are supposed to help you do, not prevent you from doing? We all know the problem: you spend so much time in meetings that it takes up all your working time, giving you no time to actually do what you’re supposed to do. There are, on a daily basis, 25 millions meetings in America. Those meetings force you to make up for lost time on your personal time, and that really is not good for anyone. Breaking news: Your employees hate meetings 47% of all workers actually think that…
  • Building Creative and Talented Teams: Why and How to Pair People Up 

    Camille Petteau
    17 Apr 2015 | 2:35 am
    Ever wondered whether you were better off working alone or in a team? Have you ever had to pair people up to work together and had no idea how to do so? Let us help you! We have the answers for you. Why pairing with talented teams is a necessity to achieve your business goals Henry Ford once said “Coming together is a beginning, staying together is progress, and working together is success” …He could not have been more right. To make ideas happen, a person needs the available resources around her. Even if one’s a solo worker, the ideas he’ll get will surely come from the…
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    Velocity Local

  • Power Up Your Instagram Marketing with These Tips

    Admin
    16 Jul 2015 | 9:48 am
    Instagram, in recent months, has evolved from a simple photo sharing app patronized by those in the teen demographics into a social media marketing powerhouse that is now a venue for brands and businesses to build relationships with people, connect to potential customers, and find leads. At the start of 2015, Instragram users surged into a staggering 300 million, surpassing Twitter—making it a golden-chip of social media where a lot of things could possibly happen. Admittedly, however, Instagram marketing is not for everyone; but there are brands and businesses that were able to present…
  • Challenges of Local Marketing and How to Survive It

    Admin
    10 Jul 2015 | 10:07 am
    With the “mobilegeddon” being the latest buzz in the digital marketing world, local marketing also catches a ray of the spotlight. More and more experts are saying that mobile search is local search with impressive data backing up the claims. According to Search Engine Watch , “Currently, 20 percent of ALL searches have local intent.” What are the results of local searches? 94 percent of smartphone users search for location info 51 percent visited a store 48 percent called a store 29 percent made a purchase With or without these numbers, the importance of investing efforts on making…
  • Local Internet Marketing Hacks To Let Customers Find Your Small Business

    Admin
    17 Jun 2015 | 10:08 am
    The internet’s power is global, but it can also be made local. The puzzle of how to make your small business searchable for local customers can now be solved by using various internet marketing hacks that are proven and tested to make a difference in local marketing campaigns. Here are some ways to let your small business easily searchable and accessible for the local market:   Google Listing With Google being the search authority in the internet, it is imperative to take advantage of its features. One of these features is Google Listing which displays a map with company listings when…
  • Local Marketing for Instagram

    Admin
    5 Jun 2015 | 10:05 am
    With more than 77 million users in the US, there’s no denying the fact that Instagram is now rapidly becoming a powerful arena for digital marketing. From big brands to small businesses, many are already taking advantage of the platform’s popularity to promote their brands and products. Through captivating pictures, strategic hashtags and some marketing techniques thrown-in, many were able to land in greater promotional heights due to instagram. And so the surge of new users continues overtime, but some newbies in Instagram marketing are scratching heads, unsure if they would still be…
  • Local Marketing Tips for Business

    Admin
    4 Jun 2015 | 9:05 am
    The World Wide Web is the ultimate game changer in business marketing. It forever altered the way entrepreneurial promotions are conducted, somehow leveling the field for small and big businesses in terms of market reach, and offering a vast potential for growth, along with tons of other possibilities. However, the far-reaching aptitude of digital marketing also made local marketing more challenging—from bigger competitions coming in from various locations to the challenge in targeting the local market using a technology that is engaging in a macro level. Despite these challenges, the…
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    FreshMail » Blog

  • The best ways to increase your CTR

    Artur Dąbrowski
    24 Jul 2015 | 6:19 am
    In my last post, I wrote about the best ways to improve your open rate (OR). This time we’re going to take a look at a few ways to get better results from your click-through rates (CTR). Open rates are important, but sometimes people get a little too obsessed with them as I’ve written before. They are the best measure of how many subscribers that got your mail actually opened it. Click rates can show you what portion of subscribers started with your newsletter and followed the sales funnel to conversion. That what makes it one of the most important elements of email marketing. CTR is the…
  • Get more from your campaigns by using tests in FreshMail

    Joanna Pietryka
    21 Jul 2015 | 11:46 pm
    We have already written about the importance of testing many times on our blog, in guides and elsewhere on FreshMail’s website. But, believe it or not, there are still those who skip testing altogether because they think it’s not necessary. While it’s true that you can create and send campaigns from FreshMail without running a single test, they are still the key to getting the best possible results. Given the time you put into creating and designing your campaign and its importance to your bottom line, isn’t it worth spending a bit more time to consider how you can the most out of it?
  • Basic newsletter elements – how to make the most of them

    Marcin Kociuba
    16 Jul 2015 | 1:26 am
    Depending on what kind of business you run, you can use email marketing in different ways. Newsletters let you build relationships with your subscribers, transactional mails convey information, you can use autoresponders to share knowledge, build brand awareness and react to subscriber actions Every message sent through an email marketing system has a defined, fixed structure that can be quickly reproduced. By paying careful attention to its various parts in the design process, you can ensure that your final message will be clear and easily understood. Let’s take a look at what to focus on…
  • FreshMail – the most secure email marketing app in the GetApp rank

    Maria Wąchal
    15 Jul 2015 | 6:12 am
    GetApp, the largest cloud-based business apps marketplace, has released Q2 ranking of the top 25 cloud-based Email Marketing apps. FreshMail made it to the top 25! We are also proud to announce that FreshMail received the highest score in Security. FreshMail - the most secure email marketing app in GetRank! In GetRank each app is scored using five criteria, each worth 20 points, for a total possible score of 100: User Reviews, Integrations, Mobile Apps, Media Presence, and Security. Security is one of the most important factors for businesses when choosing cloud-based software. With…
  • 8 ways to effective b2b newsletter

    Maria Wąchal
    13 Jul 2015 | 1:45 am
    B2B customers get ridiculous amounts of emails every day about products and services, news updates, conferences, discounts, offers, seminars and pretty much everything else you can think of. In 2015 the average daily number of sent and received emails in B2B will be 122. To keep your open rate and click through rate high you have to be bold and live up to the image of an expert in the eyes of your customers. Send relevant, interesting and helpful content if you want to succeed. How do you build a brand credibility through email marketing? Here are 8 ways to do it through using appropriate…
 
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    Disruptive Advertising

  • 4 Key Differences Between Homepages and Landing Pages

    Sarah Rodriguez
    28 Jul 2015 | 8:43 am
    You hear the term “landing page” often, especially when delving into digital marketing. But what is a landing page and... The post 4 Key Differences Between Homepages and Landing Pages appeared first on Disruptive Advertising.
  • How to Reach Local Customers Better In Your Online Advertising

    Casey Walrath
    24 Jul 2015 | 11:27 am
    Imagine this scenario: You come home from a long day of work, only to find that you’ve had a pipe... The post How to Reach Local Customers Better In Your Online Advertising appeared first on Disruptive Advertising.
  • Same Ad, Better Conversion Rate…What Happened?

    Allison Otting
    23 Jul 2015 | 1:50 pm
    As a conversion designer, I spend most of my time thinking about one metric: conversion rate. My job is improve conversion rates for... The post Same Ad, Better Conversion Rate…What Happened? appeared first on Disruptive Advertising.
  • How Color Affects Brands, Image Ads, and Landing Pages

    Andrew Maliwauki
    22 Jul 2015 | 8:45 am
    When it comes to designing killer online content, making it look great is only a small part of what you need.... The post How Color Affects Brands, Image Ads, and Landing Pages appeared first on Disruptive Advertising.
  • Adobe DTM’s New Custom and pushState/hashChange Event Types

    Adam Haining
    16 Jul 2015 | 8:48 am
    This past week the all-star Adobe Dynamic Tag Management team added some attractive new features to DTM’s event based rules.  There... The post Adobe DTM’s New Custom and pushState/hashChange Event Types appeared first on Disruptive Advertising.
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    Welcome To The #1 Customer Flow Communication Platform

  • The SimplyCast Story Part 23: Risks and Rewards on the Bleeding Edge

    Veronica Taylor
    27 Jul 2015 | 4:40 am
    Many technology companies live life on the leading edge. These companies create solutions that are innovative and help improve current technology. They create the best of the best when it comes to the technology consumers use right now. It is exciting to work with leading edge companies, because they are the ones setting the standard. These companies are the experts, whose lead other companies follow. Then there are the companies that forge their existence on the bleeding edge. The ideas and technology generated by these companies are so new and so raw that many investors will not work with…
  • 3 Ways to Keep Clients Coming Back to Your Gym

    Alissa MacDougall
    23 Jul 2015 | 4:30 am
    Client inconsistency is one of the biggest challenges for any successful gym. With so many options for fitness facilities, customers bounce back and forth depending on who has the best deals and programs. How can you make sure that your gym is the one clients return to? You need to keep clients engaged in order to keep them coming back. Using automation, you can keep clients engaged through fitness reminders, personalized messages and special promotions. Keep Clients on Schedule Keep clients motivated by sending out reminders for their upcoming workouts. Manually, this process would take far…
  • Next Travel Date Reminder: Campaign Launchpad

    SimplyCast Administrator
    15 Jul 2015 | 12:58 pm
    Use travel date reminders to boost your customers’ excitement as their trip approaches. Reminders will go out each week before the trip with helpful travel and packing tips. Depending on their preferred method of communication, travellers will be sent an SMS message or email about their travel location to get them excited for their upcoming trip. The post Next Travel Date Reminder: Campaign Launchpad appeared first on Welcome To The #1 Customer Flow Communication Platform.
  • Combat Shopping Cart Abandonment: Campaign Launchpad

    SimplyCast Administrator
    15 Jul 2015 | 12:58 pm
    When a customer is going through your shopping cart check-out process they might leave for many different reasons. But if you can promptly follow up with them and offer them a personalized promotion they will be more likely to make a purchase. SimplyCast integrates with your e-commerce solution so you can target messages based on customers’ past purchases. The system will automatically check to see what they have purchased or if they have abandoned their shopping cart. The customer then receives a follow up email to re-engage them. The post Combat Shopping Cart Abandonment: Campaign…
  • Votings and Contests: Campaign Launchpad

    SimplyCast Administrator
    14 Jul 2015 | 12:59 pm
    At sports and recreational events contests are an easy way to have a little fun with your fans and help promote your business. Ask a quick trivia question to get fans engaged. Fans can text their answers to an SMS short code. They receive a text message telling them if they got the answer correct or not. If they got the correct answerv they’ll be tagged accordingly. Then all you need to do is pick a winner. An SMS message will be sent to the winner informing them they won. The post Votings and Contests: Campaign Launchpad appeared first on Welcome To The #1 Customer Flow Communication…
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    SoumenSiddhanta dot com

  • Google gradually presenting Panda 4.2 formulas update.

    Soumen Siddhanta
    27 Jul 2015 | 3:13 am
    Google gradually presenting Panda 4.2 formulas update Gear-up yourselves web designers, as Panda are on its way. Google has recently announced that they have presented Google Panda 4.2 Update this weekend break. It was most expected upgrade by the webmasters area, like Gary Illyes stated previously,”Panda Refresh coming soon!” The upgrade was delayed as a [...] The post Google gradually presenting Panda 4.2 formulas update. appeared first on SoumenSiddhanta dot com.
  • Business Search Engine Optimization – The Key To Success.

    Soumen Siddhanta
    23 Jul 2015 | 3:02 am
    Business search engine optimization or Seo, stays to be one of one of the most critical and also effective marketing techniques for any type of provided business. A great SEO strategy will obtain your business to attain its full anticipated bringing certain tidings for your on-line brand. There’re a number of advantages that you’ll certainly [...] The post Business Search Engine Optimization – The Key To Success. appeared first on SoumenSiddhanta dot com.
  • How To Earn Money Online Without Investment?

    Soumen Siddhanta
    21 Jul 2015 | 4:00 am
    You have probably heard the expression, “It takes earn money online without investment.” This really isn’t false. Invest your money to make money, particularly on-line or you do not have to have cash. The World Wide Web has really made it feasible for a lot of individuals to begin a company with little to no [...] The post How To Earn Money Online Without Investment? appeared first on SoumenSiddhanta dot com.
  • Know Everything About Pay Per Click Service.

    Soumen Siddhanta
    20 Jul 2015 | 4:56 am
    pay per click service, or PPC, marketing is an excellent strategy to get visitors to your web site or online business once you learn what you do, but purchaser beware. PPC can be quite catchy. In the event you compose your advertisement erroneously choose the incorrect keywords, or don’t correlate your advertisements to your site [...] The post Know Everything About Pay Per Click Service. appeared first on SoumenSiddhanta dot com.
  • A Brief Overview On Paleo Diet

    Soumen Siddhanta
    15 Jul 2015 | 3:05 am
    The Paleo diet is a low sugar, low sodium and protein-rich that will provide ideal health by following the diet of our ancestors who lived in the Paleolithic age. While the diet’s main concern is health, it is also regarded as a great weight control diet. Those that developed this diet thought the cavern men [...] The post A Brief Overview On Paleo Diet appeared first on SoumenSiddhanta dot com.
 
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    Freshrank - The Best SEO company in Mumbai.

  • The Ultimate Guide to using social media for your business!

    admin
    24 Jul 2015 | 8:59 pm
    Internet is the most visited technology compared to any other media around the world and social media is a trend which has spread swiftly. A Business in the marketing field is all about reaching to the audience before any other brand does. How to boost your social media post? This article includes all possible elements required to boost your posts to the top of social media platform. Every competitor in the market is aware of social media and has made use of the media platforms to engage target audience and gain social followers. Here are some important (legally) pointers and ideas to drive…
  • Is Google forgetting or stopping?

    admin
    17 Jul 2015 | 7:23 am
    We keep looking for it because we need to see something new, something better, everyday. And that something is the magical word ‘update’! But somehow this magic is not been seen for quite sometime. People have various reasons to it and the guessings are getting bigger gradually. But how and why all of it stopped is still a mystery to all. Numbers Really Matter Since the year 2000 to 2015 the graph has seen a great growth in recent years. 2012 being the golden year, 2011, 2013 and 2014 comparatively fine. But 2015 has been like the first year. Almost nothing new has come up now. Is it…
  • Top Social Media Marketing Tips

    admin
    29 Jun 2015 | 5:27 am
    To make it BIG, you need to take RISKS! Social Media has revolutionized the way we communicate. Over the years, it has been proved as a nutrient for many brands. Unequivocally, every brand needs a few social media platforms to curtail the gap between its potential client. Now, you know that social media is important for your brand you should also know its marketing technique. Let your brand grow healthy with the right dose of strategies. In this blog, we help you knock out a few serious questions with some amazing tips. Plan before you execute: Before presenting anything make sure that you…
  • Social Media Marketing… Why?

    admin
    12 Jun 2015 | 6:31 am
    Over the years, marketing has dynamically evolved ushering unique and out-of-the-box campaigns and strategies that have revolutionized the way we look at brands. With the ever expanding mediums that have sprung up in recent times, it is no surprise that marketers are voraciously invading these territories as well. From print-ads to newspapers to television, marketers leave no stone unturned when it comes to promoting their respective brands and now, they have the internet. Ever since the rise of the internet, a variety of social media platforms, each with their distinct features, have sprung…
  • Are you doing enough to protect the Earth?

    admin
    5 Jun 2015 | 2:14 am
    Nature is the greatest gift that the Almighty has provided us with; all the wisdom fulfilled with every resource to live on it, the heritage of every single creature living on the Earth where we breathe in happiness and prosperity. Consider an incident. You are at your home and a guest has come to visit you for a few days. After a day or two, the same guest disrespects you and tries to define rules at your home and starts to control everything around you, including the trash can! How would you react to this kind of situation? Quite possibly, you would try talking to them and find out why they…
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    online super ninja

  • Q & A from Lorrie Thomas Ross, the Web Marketing Expert, CEO, Author and Speaker

    Lorrie Thomas Ross
    26 Jul 2015 | 11:58 pm
    Hey Lorrie the first question that I always ask people is how many setbacks and seeming failures did you have to push through to get you to where you are today? I love asking this as I believe so many people fall short of their dreams and goals when they just needed to keep persisting when the going gets tough.  I have lost count of the setbacks, failures and “no’s” I have experienced in my career. I think one of the reasons I am where I am today is because I don’t let negativity get to me. Everything happens for a reason and I have a choice to chose defeat, learn from it and often,…
  • 5 Social Media Rules: How to Drive Traffic to Your Website

    Jyoti Bhandari
    22 Jul 2015 | 3:37 am
    Now that you have built your business website, what should be your next step? Because frankly, what good is a website if it doesn’t drive traffic to it? There have been cases where small businesses rely entirely on their website as their primary marketing channel. However, they could never garner much traffic from it. In today’s digital world, Social media marketing has been termed as a one-stop solution to these common problems. It gets increasingly difficult to address this problem on a surface level, because the rudimentary level of business marketing is filled with lot of How’s and…
  • Integrated Marketing and the Problems of Non-Integrated Analytics

    Guy Powell
    20 Jul 2015 | 6:50 am
    When we bring products to the marketplace we develop a marketing plan across the 4P’s. Some marketers believe the 4P concept is old fashioned, but we’ve found them to it to provide a very robust framework to understand the key drivers in the marketplace. When we bring a new product to market we begin by developing a product with the right functional features. Through our promotional messages and use, we and our consumers add emotional (brand) attributes to it. Then we sell it at some price in some distribution channels. In some channels it might be offered at a higher price (e.g.,…
  • How to Use Quora to Build Your Authority

    Zane Claes
    19 Jul 2015 | 9:03 pm
    Many bloggers overlook the question-and-answer site Quora, which is an untapped source for traffic. It’s the best authority-building social network because the “currency” of Quora (upvotes) depends on the quality of your answers to the questions others ask. If your website provides how-to posts, training or guru content then Quora is a perfect resource for driving traffic. There’s a good way to use Quora, but also many bad ways. The bad ways will get your answers taken down and your hard work destroyed, so it’s important to be careful. When done right, though, the quality of the…
  • How to Perform a Link Opportunity Report

    Brian Jensen
    16 Jul 2015 | 1:55 am
    Link acquisition remains a key component in any search engine optimization strategy. Google and other search engines still rely heavily on the inbound links pointing to a site to help them assess the authority, trust, and topical relevance of webpages. But to me, effective link builders look beyond how search engines evaluate links. Even if you acquire good links, there’s no guarantee your organic visibility will improve. Remembering that links are portals for potential customers to learn more about products, services or solutions will serve any link builder well.  The best links are those…
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    Speak Digital Marketing » Blog

  • Google Panda: The History and Why You Should Care

    Brandy
    5 Jul 2015 | 1:35 pm
    Google Panda refers to a series of on-going changes to Google’s search results ranking algorithm. First introduced in February 2011, Panda aims to essentially punish “low-quality” or “thin” websites, and reward higher-quality sites by decreasing or increasing their rank in search engine results. So why should you care? Well, as Google Panda is not a one-time occurrence, it’s essential for webmasters to boost the quality of their websites if they want to appear relevant in search engines. As Google regularly updates its data, penalized webmasters still have an opportunity to…
  • Caught by Google Mobilegeddon? A Quick Download on Your Mobile Options

    Brandy
    10 May 2015 | 8:12 am
     On April 21st, 2015, Google released a major update to their search algorithm, known as “Mobilegeddon.” The launch of this most current algorithm aimed to favor sites that are mobile-friendly, while essentially punishing sites that have neglected to cater to smartphone users. Websites that have yet to go mobile could find themselves ranked lower in mobile search engines, if at all.Today, approximately 90 percent of American adults own a cell phone, according to the Pew Research Center, and up to 63 percent of cell phone owners use their phones to access the Internet. Even if you…
  • 4 Easy Tips for More Effective Emails

    Catherine Brock
    13 Feb 2015 | 2:11 pm
    Your marketing email has tons of competition in your customer’s inbox — but it’s still a high-converting channel when you put together a strong message that’s easy for customers to understand. Use these four tips to add clarity to your message and improve the performance of your emails.Use the PreheaderWhen you view your email box, mobile or desktop, you’ll often see the subject line plus some additional text. That additional text is the preheader.The preheader is defined by your users’ email clients, and it comes from whatever text appears at the top of…
  • What Web Analytics Says About Your Brand

    Catherine Brock
    9 Feb 2015 | 5:00 am
    KISSmetrics poses this question on its blog: Will 2015 be the year of the story brand? There’s something to that idea, and the connection between SEO and branding is a topic that’s been on my mind. You see, I’ve met a few website owners who like to tout the strength of their brand. As they should. As business owners and managers, we know that what we do is compelling and interesting, and ultimately benefits people’s lives.But here’s the challenge. What we believe about our own brands may have little relation to what the world believes. And it’s easy to…
  • Website Turnaround Plan in 8 Steps

    Catherine Brock
    31 Jan 2015 | 8:08 am
    Websites can go sideways. The possible reasons for a change in website performance are many, but all of them can be put into one of these categories:Google has changed.The needs of your audience have changed.Your competitors have changed what they’re doing online.Website neglect has caught up with you. Your site may be bloated or even broken. Your brand is probably inconsistent.If you don’t have a digital marketing specialist on hand to help you work through the problems, you might be inclined to accept a lower level of performance going forward. Don’t do that. Many website…
 
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    On Blast Blog

  • 40 Things to Know Before You Start a Blog: A Day-by-Day Guide

    Matt Banner
    14 Jul 2015 | 6:00 am
    The thought of owning a blog and making money working from home is something that anyone would find enticing. The idea of starting a blog is probably something that’s crossed your mind, or maybe you’ve decided that you want to do it after reading my incredible articles. I don’t blame you   Before you leap […] The post 40 Things to Know Before You Start a Blog: A Day-by-Day Guide appeared first on On Blast Blog.
  • Blogging in The Classroom: How to Get Started

    Matt Banner
    30 Jun 2015 | 6:00 am
    It’s no secret that blogging is more than just a hobby. For many people around the world, it’s also a career, but could it be even more than that? What about blogging in the classroom, is that an option? Could this practice benefit students across high school and college? In a word? Absolutely.  As bloggers, we […] The post Blogging in The Classroom: How to Get Started appeared first on On Blast Blog.
  • How to Make Money Blogging: Your Guide to Success!

    Matt Banner
    8 Jun 2015 | 7:19 pm
    Everyone loves to make money. For us, it translates to a means of living, but it’s also a means to live out our dreams, to see the world, and to provide for our families. It’s no secret: Money makes the world go round.  So, want to know how to make money blogging? It’s a lot […] The post How to Make Money Blogging: Your Guide to Success! appeared first on On Blast Blog.
  • How to Triple the Traffic to Your Blog: An In-Depth Case Study

    Matt Banner
    18 May 2015 | 7:00 am
    How can you get more traffic to your blog? Write a bunch of blog posts, share them on social media, build a few backlinks & hope that people will find your blog, right? Well that advice is also EXTREMELY VAGUE Not to mention the fact that the topic of how to increase traffic to your blog has been […] The post How to Triple the Traffic to Your Blog: An In-Depth Case Study appeared first on On Blast Blog.
  • Living the Dream: A No Nonsense Guide on How to Work From Home

    Matt Banner
    15 Apr 2015 | 12:44 pm
    I think I speak for everyone when I say that we would all rather work from home than spend years of our lives in a cubicle. Working from home is ENTIRELY possible, but make no mistake my friends, it’s not easy. Once you learn how to work from home, you’ll figure out that It requires hard work, […] The post Living the Dream: A No Nonsense Guide on How to Work From Home appeared first on On Blast Blog.
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    Email Marketing Tips

  • Creating Content That Converts Pt. II [Twitter Chat]

    Olivia Dello Buono
    28 Jul 2015 | 12:34 pm
    If you haven’t heard, AWeber is back for round two of ASCEND Digital Marketing Summit. We couldn’t wait to introduce you to our incredible lineup of industry experts and thought leaders – so we won’t. We’re hosting three special #AWeberHour Twitter chats, so you can get to know our roster before all of the magic happens this October. Our second chat will take place Wednesday, August 5th from 2-3 p.m. EDT. You’ll hear from two content experts who will share the ways that you can create content that converts your readers into loyal customers. And if this chat sounds…
  • Quick Tips Video: A Behind-the-Scenes Look at Our Video Strategy

    Olivia Dello Buono
    21 Jul 2015 | 7:57 am
    Can you believe it? It’s our 10th episode of Quick Tips! To celebrate, we’re giving you an exclusive look at what goes on behind-the-scenes at AWeber HQ, our brainstorming process and tips to help you nail your video strategy. Because, believe it or not, not everything that goes into filming a video is all fun and games. (Just kidding – it is). Oh, and did we mention we brought cupcakes*? Take a peek (and be sure to stick around for the bloopers): Missed us last month? Catch up on the latest episode of Quick Tips and sign up for our blog newsletter to get them sent straight to your…
  • How Email Fits Into Your Marketing Strategy

    Kristen Dunleavy
    17 Jul 2015 | 6:48 am
    So you have a website, you’re on Facebook, and you’re working on content for your blog. You might be wondering, “Where the heck does email fit into this equation?” and: “How am I supposed to find time for email marketing?” Good news: Email marketing can complement any marketing strategy. Even better news: It shouldn’t take more than about an hour of your time each week. Here’s how you can use email with each part of your marketing strategy. Email + Social Social media is a great way to gain followers, but it can only do so much by itself. Let’s say you own a coffee shop and…
  • 3 Ways to Get More from Your Facebook Ads

    Olivia Dello Buono
    14 Jul 2015 | 8:32 am
    The following is a guest blog post from Andrea Vahl, Social Media Consultant, speaker and co-author of Facebook Marketing All-in-One for Dummies. Entrepreneur.com named her one of its 50 Favorite Online Influencers in 2014. She blogs as her alter-ego, Grandma Mary, at AndreaVahl.com Are you thinking about using Facebook ads? Or maybe you are using Facebook ads, but aren’t getting the results you want. In either case, you can get better return on your investment if you use these easy tips when running your campaigns. 1. Start with Split Testing Your Facebook Ads Split testing is basically…
  • Case Study: 3 Unique Ways Enchanting Marketing Attracts Email Sign Ups

    Kristen Dunleavy
    13 Jul 2015 | 7:58 am
    When Henneke Duistermaat ditched her demanding corporate job to start her own business, she only had one plan: create great content. She launched her website, Enchanting Marketing, with the goal of helping others do the same. But to be successful, Henneke needed to gain a loyal following so she could monetize her business. Here’s how she did it with email marketing. Getting Email Sign Ups with Guest Blog Posts… Henneke gained about 300 subscribers to her email list before she even started her business thanks to a smart, two-pronged strategy. First, she researched blogs she thought…
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    Sprout Blogging

  • 26 Amazing Facts About Google

    Akshay Chugh
    12 Jul 2015 | 10:58 pm
    You cannot ignore the fact that Google is one beast of a company. They are the real boss of internet. They dictate the fortunes of most of the online businesses.However, Google too have a story of their own and it will surprise you because there are some crazy facts you may be didn't know about Google!People at Who Is Hosting This have made an infographic on those crazy facts. Lets' have a look:Conclusion: From its algorithm to its revolutionary use, Google has worked hard to earn the exposure and success they deserve. No matter what statistics say, they still continue be the Internet…
  • 8 Social Media Mistakes You Should Avoid Doing

    Akshay Chugh
    9 Jul 2015 | 11:49 pm
    A great social media strategy can do wonders to your business. With millions of users, social networks are gaining all the attention and exposure they've been working for!Having a great social media marketing strategy will not only fetch traffic to your website, but will also help you create an authority for it.A business needs sales to grow. And an increase in number of sales won't hurt your business. But, if you are following a wrong social media strategy to push up your sales, you could end up doing more harm than good to your business!Check out this infographic from Digital Marketing…
 
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    Brent Jones Online

  • Strengthening WordPress for a Safe & Secure Blog

    Radoslav Chakarov
    28 Jul 2015 | 5:00 am
    Maintaining a safe and secure blog is a natural desire for any blogger out there… (At least for the ones that are really serious and passionate about their work!) A growing misconception around the web is that WordPress – although the most popular blogging platform – is highly insecure and susceptible to attacks. I can understand that. Reports of vulnerabilities and backdoor access are flying around frequently, making people hesitant to use it. I tend to disagree with that notion, however. WordPress is not more or less secure than most web building applications out there.
  • Your Step-by-Step Blueprint to Making Money Online

    Brent Jones
    27 Jul 2015 | 4:30 am
    Hey, it’s Brent, and thanks for checking out this blueprint to making money online! Back on Jun-17-2015, I sent an email to my list of subscribers, asking one simple question… “How can I help you take your business to the next level?” Within an hour, I had received dozens of responses. Some of you wanted… Help with your freelancing business More exposure for your affiliate links A larger social media following or email list To learn how to promote your brick and mortar business online But there was one request that stood out above the others… and it was,…
  • Using Instagram to Gain More Followers and Generate More Sales

    Maddy Osman
    22 Jul 2015 | 5:00 am
    A couple weeks ago, I showed you how to generate more sales using Pinterest. While speaking with potential clients at Social Media Beast and talking about Pinterest, I always talk about Instagram in the same breath. The two social networks are distinct, but also quite similar. People are visual creatures, and it’s no secret that photos and video drive the most engagement on Facebook and Twitter. A network that focuses exclusively on these two mediums is a whole different beast. But Instagram is still a relatively unexplored territory for small businesses. There is definitely a learning…
  • SEO vs PPC: A 6 Factor Comparison

    Radoslav Chakarov
    21 Jul 2015 | 6:31 am
    As businesses move online, they all sooner or later face the choice… SEO vs PPC. (Search engine optimization versus pay per click) There is a much bigger chance of a potential prospect finding your website through a web search compared to directly typing your URL into their browser. For this reason, marketers have been focusing their energies on the search engines for several years now. Ultimately, marketers have two choices – organic (SEO) or paid (PPC) search. Statistically speaking, SEO vs PPC should be a no-brainer. In the past five years, SEO has significantly increased in…
  • Find New Clients with Andréa Jones

    Brent Jones
    20 Jul 2015 | 4:50 am
    betterblogging. Episode #14 | Andréa Jones Andréa Jones OnlineDrea.com Twitter Facebook Pinterest LinkedIn [FREE GUIDE] Promote Your Brand Online What Is Better Blogging? Better Blogging is a video interview series that explores the best practices of successful bloggers. Episode #14 Takeaways Writing and design skills are both in high demand. Freelancers can establish their expertise through blogging. Don’t be intimidated by large volumes of competing freelancers. Being a freelancer in the online space allows you to work from any physical location in the world. Episode #14 Quotables…
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    ADG Online Blog

  • A Sneak Peak into a day of a Digital Marketer

    Adgonline
    26 Jul 2015 | 9:21 pm
    Marketing has changed a lot in past few years than in the previous 50. Why? Digital marketing which is different than traditional media. Its channels and methods enable real-time implementation, analysis and changes in marketing campaigns. This way you get the ability to see what is and isn’t working. Digital Marketers are often asked, “so […]
  • Know What’s Best for your Business – Pinterest or Instagram?

    Adgonline
    21 Jul 2015 | 10:47 pm
    Being a Digital Marketing Agency the most frequently asked question we come across while proposing our services for their businesses is – Which platform is more suitable for promoting their brand Instagram or Pinterest? because both of them are very popular platforms that are heavily photo-based, leading them to wonder which platform they should use? […]
  • Smartphones get Light with Facebook Lite

    Adgonline
    15 Jul 2015 | 10:57 pm
    The new “Lite” version of Facebook specifically designed for low-speed data has arrived aimed at nations with little or very limited data on smartphones making functionality and operability difficult for the users. The existing Facebook app has evolved over the years and this has made the app a lot heavy and tons of features consumes […]
  • Know how Real-Time Bidding differs from Programmatic Buying

    Adgonline
    9 Jul 2015 | 11:04 pm
    Marketers are very quick at adopting the latest industry jargons and implementing them into their routine work. And now for online marketers real-time bidding and programmatic has become a part of their everyday vocabulary. Although they are used interchangeably but do not mean the same. Let’s define real-time bidding and programmatic to clear up the […]
  • 5 Best CRM Practices and Trends that You Must Know

    Adgonline
    6 Jul 2015 | 9:35 pm
    Every business has data, let’s use it. Customer relationship has lot more than just gathering customer information and arranging them tidily in a system. In order to maximize the impact of customer relationship management system on your customer service you need to incorporate new trends that will challenge marketers. So, It’s time to re-imagine how […]
 
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    firedrumemailmarketing.com

  • Marketing to Millennials: Have they given up on email?

    admin
    22 Jul 2015 | 12:03 pm
    Online social networking and advanced messaging networks are the preferred modes of communication of the Millennial Generation, and it’s easy to understand why. After all, social media giants such as Facebook and messaging apps such as WhatsApp enjoyed a major surge in popularity around the same time the Millennials were coming of age. Does that mean this generation has given up on email? Not necessarily. It turns out that email use is quite popular among young adults these days. According to a recent report published by the Principal Financial Group (PFG) in the United States, email…
  • 5 Easy Ways to Grow Your Email Marketing Subscriber List

    Jackie Broussard
    15 Jul 2015 | 10:25 am
    The hardest part of any journey is taking the first step. When you first start out with email marketing, growing your subscriber list can seem like a daunting task. How do you get your first few subscribers? How do you go from zero to one… to 10, 100 or one thousand? As always, the first step is to create outstanding content. Before you publish an email marketing campaign, always ask yourself “Would I share this?” If your content isn’t share-worthy, you’re missing something. Exceptional content should always be your #1 priority. But once you have great content, how do you share it?
  • FireDrum Version 4.1.1 Released

    Kevin Troendle
    8 Jul 2015 | 3:18 pm
    Released 7/3/2015 Auto Created Thumbnail Images for Email Campaigns Now you will see an image next to each email campaign automatically! Visually you can easily find an email and see what an email looks like without even clicking. Hover over the image and you with see an image of the entire email. Download as PDF Under Reports, download your email campaign as a PDF or as an PNG image! Great for including in your own reports or sharing with others. Campaign List Changes Emails sent previously are listed under each email campaign. Here you can view the email, see quick stats or launch into…
  • How To Get Subscribers Excited to Open Your Emails

    Matt Blaser
    1 Jul 2015 | 3:42 pm
    Email is 40 times more effective than social media in terms of customer acquisition. For this reason, it is a marketing tool that must not be kept on the back burner. When done right, email can be a powerful marketing tool with an extremely high ROI. In order to achieve, and even exceed, your marketing goals, you need to develop rapport with your subscribers. If you are able to establish rapport with your email list, they will actually be excited to receive your emails, as opposed to being slightly interested and maybe opening the email. In general, the average email open rate is 15-25%. What…
  • Guest Blog Post: One Size Fits All? Not When It Comes to Marketing

    admin
    22 Jun 2015 | 2:21 pm
    By Duke Merhavy, MBA, PhD President & Chief Research Officer of Insight Marketing Research We all know that when a garment is advertised as ‘One Size Fits All’, it never does. This is even more true when it comes to marketing. One marketing approach will never “fit all”. Luckily, there are great marketing tools available to help us tailor our marketing message to fit our prospects. As a marketer you should never assume that one activity, or one message, directed at all potential buyers of your product is enough. Your marketing efforts should vary, depending on the intended…
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    Wylie Communications, Inc.

  • Are you giving your readers e-somnia?

    Ann Wylie
    25 Jul 2015 | 10:00 pm
    Bedtime screen reading keeps folks up all nightHere’s one more obstacle to reaching readers online: Reading that email or blog post before bedtime can literally cause your readers to lose sleep.One more thing that’ll kill you The blue light from an electronic device may increase your readers’ risks for cancer and heart disease. Image by James Royal-LawsonAt least, that’s what researchers from Harvard Medical School at Brigham and Women’s Hospital say.The researchers observed folks reading an e-book on an iPad for four hours before bedtime. Then they watched the…
  • Shatter the pyramid

    Ann Wylie
    18 Jul 2015 | 10:00 pm
    Another communicator takes on the featureToo many communicators married the inverted pyramid when they were 19, have made a lot of triangular babies and have remained monogamous for all these years. Problem is, the traditional news structure doesn’t work well with humans.If only all pyramids were this colorful Add color to your copy with a feature instead of a news structure. Image by *Psycho Delia*But Janelle Davis, for one, has started to flirt around with other structures. During my Catch Your Readers Master Class in April, the public relations strategist for the American Academy of…
  • How is editing like closet tidying?

    Ann Wylie
    11 Jul 2015 | 10:00 pm
    Audition your words to go in, not outWhen Lynn Wylie, aka Best Sister Ever, sent me an Unfancy blog post arguing that all you need to look great every day is a capsule wardrobe of 37 items per season, I scoffed.Come out of the closet When cutting clutter from copy, as well as from closets, change your focus from what goes out to what stays in. Image by Rubbermaid ProductsAfter all, Dear Reader, Aunt Ann is a maximalist. I love Jessica Harper’s quote in Pennies From Heaven: “It’s not the money; it’s the stuff!” My jewelry box is seven stories high. When someone…
  • Color bind

    Ann Wylie
    4 Jul 2015 | 10:00 pm
    Yes, Communicator, you can make your copy more colorfulHow can scanning old news headlines, getting a quick education from Wikipedia or asking your BFF and research assistant Google a question or two save a boring story?By helping you add concrete detail to your message in 30 minutes or less.One of my favorite editing assignments is to turn dry, abstract message into colorful copy — without going back to the subject matter expert for an interview.Here are some simple approaches you can use to find juicy details that transform your story from “meh” to masterpiece, along with…
  • Activate the passive voice online

    Ann Wylie
    27 Jun 2015 | 10:00 pm
    Write subject-verb-objectPeople understand the active voice more easily than the passive voice.According to Jan H. Spyridakis, author of “Guidelines for Authoring Comprehensible Web Pages,” people:Remember active sentences verbatim better than passive ones. (Blount and Johnson, 1971)Read active sentences faster than passive ones. That may be because active sentences are usually shorter than passive ones. (Bostian 1983)Preferred the active voice and found it more familiar than the passive voice. (Bostian 1983)Found active copy easier to read than passive copy. (Kintsch 1993)So…
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    BringsBrand - Digital Marketing Tips & Trends 2014

  • Shopify Reviews 2015 | 10 Key Things You Need To Know

    Bringsbrand
    26 Jul 2015 | 3:27 am
    A lot of reputable online shop builders give you all sorts of tools and its confusing which one is the right one for you? In our minds, if you are starting a new online business, or just bringing an existing business to the online world, Shopify is definitely one of the easiest ecommerce builders to […]
  • The five most important factors for improving Ecommerce conversion and sales? [infographic]

    Bringsbrand
    24 Mar 2015 | 6:46 pm
    Creating website conversion strategies to improve ROI Over the last four years we have completed research with thousands of digital marketers in collaboration with Econsultancy reviewing what they are doing to improve their website conversion. There are literally hundreds of different ways to improve conversion and we know digital marketers battle to know where to […]
  • The Ideal Length for All Online Content

    Bringsbrand
    26 Jan 2015 | 1:38 am
    Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much? I tend to get carried away. And for the times that I do, it sure would be nice to know if all this extra typing is hurting or helping my cause. I want to stand out on social […]
  • What Really Happens When Someone Clicks Your Facebook Like Button

    Bringsbrand
    26 Jan 2015 | 1:27 am
    Funny, we’ve had the Facebook Like button along the side of every Buffer blog post for the past several years. And I don’t think I’ve ever clicked it. I’ve hoped that others would, of course. I hope they click all the share buttons. But until now, I’ve never known what that experience was like for the […]
  • 35 Tactics To Improve Your 2015 Content Marketing

    Bringsbrand
    26 Jan 2015 | 12:45 am
    10 Big 2015 Content Marketing Predictions As we enter 2015, content marketing moves beyond a strategy to supplement your marketing to an integral part of your business plans and operation. 10 Big 2015 content marketing predictions Here are the 10 big 2015 content marketing predictions and related tactics you need to get your business on […]
 
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    Guild of Bloggers

  • Warning: These Copywriting Tips Will SKYROCKET Your Sales Online

    Jimmy Rodela
    19 Jul 2015 | 8:58 pm
    © ChiccoDodiFC / Dollar Photo Club According to Statista.com’s projections, the number of online shoppers in the United States will shoot up to a whopping 206.2 million in 2016. #mindblowing! In case you haven’t thought about it, you’ll be set for life if you’ll manage to get even just a 1% slice out of that 206.2 million figure. This is a good reminder of why it’s crucial for businesses to create a website, and to develop a high converting sales funnel. The more optimized their materials are for sales, the bigger the slice they’ll get out of the “pie” : the online shoppers…
  • 15 Mind-blowing Social Media Apps Your Business Can’t Live Without this 2015

    Jimmy Rodela
    9 Jul 2015 | 5:07 am
    © Brian Jackson / Dollar Photo Club It’s no secret how social media has revolutionized the competitive landscape in the way businesses market their services online. However, while these 10 stats are undeniable proof of social media’s growing effectiveness, many businesses are still hesitant to harness its power to build a strong online presence. Granted, most of them have their hands full dealing with their fair share of challenges; what they don’t realize is that using social media apps can be the answer to many of their problems. The fact is, with the use of different social media…
  • Supercharge Your Business for Online Sales By Creating a Website That Sells

    Jimmy Rodela
    2 Jul 2015 | 10:30 pm
    © daviles / Dollar Photo Club Having a website for your business is one thing, making sure that it sells is another. The fact is, there is more to creating a website than just making sure that it looks good; that is, if you’re goal for creating one is to get more sales and grow your business. Sadly, not many business owners are aware of this. A good number of websites created aren’t optimized for getting more sales at all. What’s worse? When marketers try to optimize their websites, about 63% of them use intuition alone according to Conversioner.com’s data. Now don’t get me wrong,…
  • Killer Marketing Strategies That Will Make Your Startup Look Like an Established Brand

    Jimmy Rodela
    30 Jun 2015 | 9:15 am
    © everythingpossible / Dollar Photo Club Just because your business is still on its startup phase doesn’t mean your audience should treat you as one. There is a way for you to create the illusion of making  your business seem like an established brand even if your business is still new in the industry. How exactly do you do that, you might ask? Check out these killer marketing tips. 1) Share the articles of well-known sites then add your badge on the shared pages. You’re probably asking yourself, “What on earth is he talking about? What does he mean by sharing a badge on the shared…
  • 8 Compelling Reasons Why Businesses Should Track Their Employees’ Time

    Jimmy Rodela
    26 Jun 2015 | 2:02 am
    If you’re like most business owners, then you’ve probably had your fair share of these problems: You can’t bill your clients accurately, because you can’t ascertain how much hours worth of work your team used up for a specific client’s project. You’re getting tons of payroll processing problems when it comes to computing the number of hours your team has worked on. You can’t coach your team properly because you are oblivious about your team’s strengths and weaknesses. Your teams’ productivity is on its all-time low. Your teams are almost always out of focus on their work.
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    WhatCounts - Enterprise Email Marketing Solutions

  • How One Restaurant Optimized Its Email Program And Saw Results

    Ben Smith
    28 Jul 2015 | 10:20 am
    While it’s easy to imagine WhatCounts as an incredibly good looking, machine working to make the email world a better place, it’s actually not. Making the email world a better place takes a team. And our team is loaded with talent. When two of our awesome folks worked some magic for a client and saw [...] The post How One Restaurant Optimized Its Email Program And Saw Results appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • The Origin Of Spam

    Ben Smith
    22 Jul 2015 | 10:22 am
    In 1978, Digital Equipment Corporation – acquired by Compaq in 1998, which was then acquired by Hewlett-Packard four years later – was in its 18th year of existence as a vendor of software and tech that looked like refrigerators but turns out, no they weren’t refrigerators – they were computers. At its apex, Digital was [...] The post The Origin Of Spam appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • 4 Habits To Optimize Your Email Program

    Ben Smith
    20 Jul 2015 | 8:11 am
    When it comes to sending what counts to your subscribers, it’s good to develop habits that’ll make sure your email program is constantly turned up to 11. And while we’re happy to turn it up for you, it’s as they say: You can give a man a doughnut or 12, and he’ll eat for a [...] The post 4 Habits To Optimize Your Email Program appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • Missed Opportunity? 3 Questions We Have About Prime Day 2015

    Ben Smith
    15 Jul 2015 | 8:13 am
    *Updated below* Amazon turns 20 today and, like any irresponsible freshly-non-teenager, they are throwing a party that everyone is invited to. Of course, this will be sans the potential for law enforcement being called, destruction of property, and Amazon’s parents finding out. So what can we expect from Prime Day? Well … no one can [...] The post Missed Opportunity? 3 Questions We Have About Prime Day 2015 appeared first on WhatCounts - Enterprise Email Marketing Solutions.
  • Subject Line Testing: 5 Things To Keep In Mind

    Ben Smith
    13 Jul 2015 | 12:44 pm
    Kinda Fairly Extremely recently,we’ve talked some about A/B testing and the wonders it’ll do for your email marketing program. And while you can do A/B testing for a boatload of creative and design concepts with your emails, let’s focus more on perhaps the most important part of the email: the subject line. Why is this [...] The post Subject Line Testing: 5 Things To Keep In Mind appeared first on WhatCounts - Enterprise Email Marketing Solutions.
 
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    Better Graph Blog

  • Google Panda 4.2 Rolls Out Slowly: Effect will Take Months

    Better Graph Team
    27 Jul 2015 | 4:46 am
    Recently, there is a message from Google official that the latest update, Panda 4.2 has been released. And, it will take months for complete rollout. Most of the webmasters have not witnessed any change; the reason behind this is, roll out is happening at very slow pace. It means that you will not find the effect in all your web pages immediately. Before this, the last official release of Panda 4.1 was announced on 25th September 2014. It was believed to be the 28th update of Panda. Google has also stated that this 29th update of Panda or 4.2 version will affect around 2% to 3% of search…
  • Top 10 Backlink Analysis Tools To Check Your Competitor Backlink

    Better Graph Team
    16 Jul 2015 | 12:30 am
    In SEO, Backlink is the most common, but imperative term. Basically, it is defined as a hyperlink on a webpage that redirects the users to another website. For example, there is a website named, “X” that sells shoes and it has a hyperlink of Sparx shoes website; then this means that Sparx shoes webpage has a backlink on the webpage of “X”. Earlier, the websites that had maximum backlinks were considered for the topmost ranking. Now the quality and authenticity of the websites that are having the hyperlinks where the backlinks have been created has become more important. In today’s…
  • SEO Agency or In-House SEO: Which One is Better for Your Business!

    Better Graph Team
    9 Jul 2015 | 2:41 am
    In current scenario search engine optimization has become an imperative approach for every business player. Implementing online marketing techniques require all-out efforts from the team of experts, who have been dealing with digital marketing for many years. Nowadays, there are various search engine optimization agencies across the world that are catering varied digital marketing services. Therefore, when it comes to deploying SEO approach, many businesses’professionals experience dilemma that whether they should hire professional or avail services from online marketing agency. And the…
  • 5 Steps to Build Quality Link that Boost Business Online

    Better Graph Team
    7 Jul 2015 | 2:57 am
    Link building eases the way for search engine algorithm to index the webpages, so the search engine can solve query of the online searchers easily. The web content that has more quality back links has a great chance to be spotted by the search engine. Moreover, it can bring more visitors to the website. All the online marketers should keep in mind that while building link, they should focus on quality, not on quantity. Here, quality means the websites, and the web content, where the anchor text are mentioned, should be superb in terms of quality and more importantly it should be relevant…
  • 15 Effective Keyword Research Tips that will Boost your Business

    Better Graph Team
    1 Jul 2015 | 10:35 pm
    The proper usage of the best SEO keywords are imperative ingredient for easy-to-find business websites content in the online marketplace and boosting the profit.It is challenging, but not impossible to find and implement profitable terms that can take the business to higher rank in the digital marketplace. It is important to do thorough SEO keyword research with complete dedication. In order to assist the users to find the best keyword and to use them effectively, here are some of tips from the experts, who have been working as digital marketing specialist for many years and brought the…
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    Web Development| Mobile Apps| Online Marketing - Tractus | RSS Feed

  • 7 Reasons Why Your Site Is Losing Traffic – Top Google Penalties

    Ekaterina Lepikhina
    24 Jul 2015 | 3:50 pm
     Many site owners do not realize that their sites keep losing search visibility and as a consequence, traffic and revenue generated by site users. There might be plenty of reasons for sudden traffic drops and one of them is a penalty from the almighty Google. Knowing some of the Google rules is helpful not only for fixing the existing issues ... Read More Read the post 7 Reasons Why Your Site Is Losing Traffic – Top Google Penalties on Web Development| Mobile Apps| Online Marketing - Tractus.
  • New Ways To Sell Online: Buy Buttons On Social Media

    Ekaterina Lepikhina
    6 Jul 2015 | 12:43 pm
     It’s not a secret that social media has been driving ecommerce sales for quiet a while. Now it’s time to justify brands’ social media efforts as social media platforms are rolling out “Buy Now” buttons and giving users ability to buy directly from companies’ Facebook pages and Pinterest profiles. Buyable Pins on Pinterest Pinterest has over 70 million monthly active ... Read More Read the post New Ways To Sell Online: Buy Buttons On Social Media on Web Development| Mobile Apps| Online Marketing - Tractus.
  • Why Insecure Sites Get Worse Google Search Rankings

    Ekaterina Lepikhina
    18 Jun 2015 | 3:50 pm
    Users want to be secure while browsing the web and that’s what Google wants too. As a result, insecure sites get low trust scores from the users and less ranking credit from Google Search. HTTPS As A Ranking Factor HTTPS was announced as a ranking factor in August 2014 on Google’s official blog : “Security is a top priority for ... Read More Read the post Why Insecure Sites Get Worse Google Search Rankings on Web Development| Mobile Apps| Online Marketing - Tractus.
  • How To Choose A Website Name: Simple Guidelines

    Ekaterina Lepikhina
    5 Jun 2015 | 4:45 pm
    Choosing your perfect domain name is a challenging task. The right name for your site will affect your overall online presence as it is associated with your brand and might indirectly affect your search rankings. Whether you are using a website name generator or taking advantage of your own creativity, use these basic principles: Keep It Short And Simple Why? ... Read More Read the post How To Choose A Website Name: Simple Guidelines on Web Development| Mobile Apps| Online Marketing - Tractus.
  • How to Increase Your Online Sales and Get Users Sign Up For Your Offers?

    Ekaterina Lepikhina
    28 May 2015 | 1:49 pm
    A lot of new businesses underestimate conversion rate optimization on their sites. Landing pages might look fantastic but do they bring the desired results? Read this brief guide to find out how to encourage users to take actions on your website. What is a conversion? Conversion is some type of an action that you want the users of your site ... Read More Read the post How to Increase Your Online Sales and Get Users Sign Up For Your Offers? on Web Development| Mobile Apps| Online Marketing - Tractus.
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    ONLINE MARKETING

  • The Taxonomy of Success

    sylwesterseo@gmail.com
    26 Jul 2015 | 6:18 am
    There’s a great deal of variation in good—successful—content websites. The gist of these sites varies from humor to practical to editorial opinions and beyond. It’s hard to generalize. But successful content sites typically do tend to fall into at least one (maybe more than one) of the following categories: • The site is humorous and makes visitors laugh. • The site provides a useful free service. • The site is an online magazine or newspaper. • The site provides opinions in the form of a blog or blogs. • The site provides practical information. • The site sells a…
  • You can measure your results

    sylwesterseo@gmail.com
    9 Jul 2015 | 2:36 am
    Because your prospects are doing what you want them to do (or not), youcan measure the effectiveness of each call to action. For example, say you sell juggling equipment to left-handed people. You show your ad to 30,000 people nin one week. Your ad attracts 450 prospects to your Web site, at an average CPC of $0.40. Your landing page offers a 5% off coupon in exchange for a valid e-mail address, and by the end of the week, your mailing list has 90 leads — 20% of all visitors. You follow up with an e-mail offer that compels 10 sales totaling $600.00. The following table shows an example…
  • Basic Social Media Strategy

    sylwesterseo@gmail.com
    22 Apr 2015 | 3:28 am
    Basic Social Media Strategy If you’re struggling to make sales on social media, it’s not the channel that is to blame, but the strategy you’ve developed (or haven’t developed). To convert prospects on Face- book, Twitter, LinkedIn, or any other social network, you need compelling content delivered systematically. Be interesting. Be remarkable. From there, you need to give prospects a reason to convert—and an opportunity to engage with you further. This is how you can align your sales with your social media efforts. The approach to using social media is different from other types of…
  • What is it Black Hat SEO?

    sylwesterseo@gmail.com
    18 Mar 2015 | 12:32 pm
    What is it Black Hat SEO? In the online world, there are tactics that are considered ethical, or white hat, and tactics that are considered unethical, or black hat. If you aren’t sure, or if a particular technique is transitioning from one to the other, it could be considered grey hat. You absolutely want to stay away from black hat tactics. They are unethical for a reason, and the admins and stewards of social networks will punish you harshly and in many cases permanently for attempting to use them. Black Hat Examples Read the terms of service for the social network you’re participating…
  • Importance of Mobile Marketing.

    sylwesterseo@gmail.com
    18 Mar 2015 | 12:20 pm
    Mobile advertising is critically important to local businesses because people often use their mobile devices to find local goods, services, and events. The key points to consider are: • Your site must be mobile-friendly. • If possible, create a mobile app for your customers. • You must be able to be found on mobile mapping apps. • You must have a presence on Foursquare, and on popular local deals sites like Groupon and Restaurant.com. • If you are advertising on Facebook, you must create mobile-specific ads (these ads will show up only in mobile app feeds). If you find yourself…
 
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    Marketingwithbry

  • A Successful Website Needs Link Popularity

    Marketingwithbry
    26 Jul 2015 | 7:54 pm
    A Successful Website Needs Link Popularity One way to gain popularity for your website is to build links that point back to your site. When the search engines see that you have a lot of other websites linking to your site they will know that your website is popular and will reward you with a […]
  • Easy Craigslist method to Earn Online

    Marketingwithbry
    2 Jul 2015 | 4:20 am
    Craigslist is an internet giant, in terms of traffic it is ranked in the top 10 most visited websites in the united states. Millions visit craigslist each week posting ads looking for services or offering services. Thinking like an entrepreneur allows me to see craigslist in a way that most visitors won't see it. When […]
  • How to start a successful Home Business

    Marketingwithbry
    25 Jun 2015 | 2:20 pm
      Setting up a home business and being successful with it, is not an easy thing to achieve. Most people who attempt this ultimately fail. However, there are people who do it and succeed. If you are serious about setting up a home business, follow these pieces of advice below and you will be on […]
  • How To Check Search Engines Ranking

    Marketingwithbry
    23 Jun 2015 | 9:45 pm
    How To Check Search Engines Ranking In this article I will show you: How you can check your Search Engine Rankings, Why is it necessary to check your search engine rankings  How to improve search engine rankings All these questions will be answered in the coming paragraphs. Why is it necessary to check search rankings […]
  • How to promote your website

    Marketingwithbry
    17 Jun 2015 | 5:20 pm
    How to promote your website If i should get one dollar for every time someone pops this question to me i would be rich by now. The question of "How do i promote my website?" is a very popular question for bloggers. As a owner of multiple websites i can say from experience that Traffic is […]
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    Thomas Owen Online | RSS Feed

  • Steps To Becoming A Pay Per Call Mogul

    Thomas
    24 Jul 2015 | 8:49 am
    So the fresh start begins… I’m going to run through the steps I’ve taken and which you’ll need to take to get started with pay per call marketing. Remember to enter your email here to receive updates, posts and training direct to your inbox! Step 1 – Accepted into a network offering Pay per call […] The post Steps To Becoming A Pay Per Call Mogul appeared first on Thomas Owen Online.
  • A New Beginning For Thomas Owen Online

    Thomas
    23 Jul 2015 | 9:19 am
    Yes, I’ve set off down a new path. One which is already showing awesome promise and of course profits! So with the new turn around direction for Thomas Owen Online I’ll be recording every step, success and of course mistakes. What’s the new direction? Not yet young paddywan… First let’s clear up what I’ve been […] The post A New Beginning For Thomas Owen Online appeared first on Thomas Owen Online.
  • Juggling Your Job And Online Business

    Thomas
    30 Apr 2015 | 3:30 am
    Still in your full time job, whilst relentlessly trying to build your online business empire? It can be a real struggle at the best of times, with many other additional juggling balls thrown into the mix. Obviously working 40+ hours every week in your full time job sort of shortens the amount of time you […] The post Juggling Your Job And Online Business appeared first on Thomas Owen Online.
  • 3 Free Tools Every Affiliate Marketer Should Have In Their Toolkit

    Thomas
    23 Apr 2015 | 5:47 am
    Over the next few minutes I’m going to share with you 3 tools which I use on a regular basis within my affiliate marketing business, oh yeah… They’re 100% free! Before we delve into what the tools are, here’s a quick heads up. I use several free tools, in fact I’ve grouped together the essential […] The post 3 Free Tools Every Affiliate Marketer Should Have In Their Toolkit appeared first on Thomas Owen Online.
  • Why The Product Launch Game Sucks Serious Ass

    Thomas
    21 Apr 2015 | 9:53 am
    Not sure if you’re aware of this section of the I.M industry, if you’re signed up to JVZoo or Warrior Plus then it’s pretty safe to say… You know it all to well! I am part of this exact section which I’m about to slag off, ironic. Back in April 2014 I began creating my […] The post Why The Product Launch Game Sucks Serious Ass appeared first on Thomas Owen Online.
 
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    Rise to the Top Blog

  • This Week in Internet Marketing 2015 07 28

    Cherry Kwan
    28 Jul 2015 | 8:55 am
    Happy  Tuesday! This Week in Internet Marketing, we’ve gathered some of the best stories and articles on the web. We’re looking at the elements of a high-quality website, how to rank on YouTube, and ways to convert more mobile users. We’ll also be taking a look at the power of online reviews for local businesses and how you can use emotional targeting to grow your conversion rates. The Elements of a High-Quality Website (Infographic) The way people see your website is the perception they have for your overall business. The grammatical errors, irrelevant content, and lack of…
  • Storytelling Your Way To Higher Click-Through-Rates

    Patrick Banks
    28 Jul 2015 | 3:10 am
    Do you realize that millions of blog posts are being published every day? Even more, millions of ads are being pushed daily in front of billions of people, who simply do not have the time to inhale this entire ocean of bits. So, how do you expect your content to make it to your target audience and get them to read it and click on your links? How are you securing your place in their mind and all the way to their wallets? The Answer Is… Storytelling We, as humans, are hard-wired to listen to stories, ever since the first cavemen stood around the fire and passing on wisdom to the younger…
  • A Detailed Guide on Link Evaluation to Improve Link Profile

    Shane Barker
    27 Jul 2015 | 3:10 am
    When Google was launched in 1998, a “link” was one of the chief factors among all other SEO off-page factors. Later on, many new ranking signals were added to improve search quality. Google also launched many spam fighting updates like Penguin, Panda, Hummingbird, and Pirate. So, what’s most important in SEO today? Moz has collectively compiled data on search ranking factors based on survey and correlation. If you study each factor and correlation, then you can deduce that “Link Profile” is now more important in SEO. A link profile indicates how well a website is connected…
  • 4 Simple, Surefire Techniques For Boosting Your Reader-To-Lead Conversion

    Brian Birnbaum
    24 Jul 2015 | 3:10 am
    Listen, you can write bucketloads of fresh content and have a great position in search engines… but if you can’t persuade people to take action – you won’t get the business you need. Here, I’m going to share four simple, proven techniques to make sure your content compels action and drives more leads, sales, and revenue. Let’s start at the beginning: 1) The Appeal The aspect of your product or service you primarily focus on and the benefit it provides is the most critical component in developing winning content. If you get this wrong – your material will fail to generate the…
  • How to Add a User in Google Webmaster Tools / Search Console

    Steve Toth
    23 Jul 2015 | 3:10 am
    As someone who works in SEO, it’s a request that is made to me on a weekly basis. So, I decided to write a blog including visuals that will show you how to add someone to Google Search Console (formerly Google Webmaster Tools). Google Webmaster Tools or now Google Search Console is an essential part of any SEO’s toolkit. It can give you insights into the health of your site and a whole lot more. For an extensive guide to Google Webmaster Tools, now renamed Search Console, I highly Recommend this eBook! Let’s get to it! A Two-Step Guide to Adding a New User in Google Search…
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    Cloud Living | RSS Feed

  • 6 Lessons Learned From 100K+ of Website Flips

    Greg Nunan
    27 Jul 2015 | 2:55 am
    I recently finalized the deal on my fifth website flip in 2015, with a combined value over $84k all up and in going through the sale process repeatedly have gathered quite a bit of recent information on the website flip process, how to maximize earnings and prepare a site for sale. All up, I’m now over $100k of flips in just a tick over 12 months and believe me when I say that I have made some mistakes along the way. I’ve certainly learned some valuable lessons about how to maximise the value of sites prior to a flip, and I’m now applying the key learnings to all the sites I’m looking…
  • My Failures For The Last 9 Months and Why I’m Sharing Them

    Tung Tran
    6 Jul 2015 | 7:00 am
    When we fail at something, our natural tendency as human beings is to hide it. We fear of losing credibility or being looked down upon by others when sharing our own failures. But who doesn’t have any failure at all in his/her entire life? It’s just an inevitable part of our journey to success. And yes, even the billionaires fail often too. Instead of hiding and shying away from failures, we should embrace them, learn from them and quickly move on because they’re just things of the past. In this article, I will be sharing with you my failures over the last 9 months and some of the…
  • The JFS Challenge – Creating and Launching a Product in 24 Hours

    Tung Tran
    26 Jun 2015 | 10:25 pm
    If you're wondering what JFS stands for, it's Just Fucking Ship.Maybe the F word is not appropriate for the blog, so from now on I will just refer to it as the JFS challenge.I got this idea from Nathan Barry and Amy Hoy when they committed to create and deliver a small product in only 24 hours.​ They also publicly documented their progresses and numbers in details here and here.Why Creating a Small Product in 24 Hours? […]The post The JFS Challenge – Creating and Launching a Product in 24 Hours appeared first on Cloud Living.
  • Ask Me Anything!

    Tung Tran
    25 May 2015 | 1:12 am
    ​For the next 24 hours, I will answer any question that you may have. Just ask by leaving a comment below.It can be about anything really, but here is a list of topics that I can provide the best answer for: Niche & Affiliate Website Traffic Generation & SEOEating healthy, getting rid of acne, working out.Personal development, books, building habits. Please keep in mind that I don't publicly reveal my sites or personal income anymore :)Have a question for me? Leave a comment below.The post Ask Me Anything! appeared first on Cloud Living.
  • 4 Reasons Why I Switch Back To The WordPress Default Comments System

    Tung Tran
    18 May 2015 | 1:02 am
    I started using Disqus on the blog about a year ago. It was beautiful, easy to use, ​and almost spam-free. I loved it!​But now, after months of using and some serious consideration, I finally decided to move back to the default comments system by WordPress. Here's why: […]The post 4 Reasons Why I Switch Back To The WordPress Default Comments System appeared first on Cloud Living.
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    Rock The Status Quo | Carrie Morgan

  • How to Repurpose a Press Release

    Carrie Morgan
    17 Jul 2015 | 10:16 am
    What is the difference between repurposed content and copied content? How can PR pros make use of it to expand coverage? What are a few ways to repurpose a press release? These were just a few of the topics we touched on during a recent #PRprochat Twitter chat –  let me go into a little more detail. TRANSCRIPT Hi, this is Carrie Morgan from Rock The Status Quo, discussing one question out of our most recent #PRprochat, which is a Twitter chat on first Thursdays of every month for PR professionals. A lot of the topics going into a deep dive related to digital topics, so content…
  • Want to Build Trust Online? Don’t Neglect Customer Reviews.

    Carrie Morgan
    14 Jul 2015 | 11:02 am
    Reviews matter, yet so many companies let them grow by default and inattention, rather than a focused effort – rarely monitoring what is being said unless a crisis flares up, grabbing everyone’s attention like firecrackers lit inside a public library. Most restaurants and retail businesses make an effort – smart ones realizing just how much new business they fuel – but monitoring is slim-to-nonexistent for many other types of businesses and there’s no effort made to grow the volume of reviews. I believe the roadblock is often lack of ownership and…
  • Are Poor Media Lists Due to Inexperience or a Lack of Time?

    Carrie Morgan
    10 Jul 2015 | 11:38 am
    This video is part of the #PRprochat video series, where we explore one question from the most recent #PRprochat Twitter chat, and dive into more detail. This week’s video is from the June chat, discussing if the blame for poor media lists lies with inexperience or lack of time, and what to do about it. This post appeared first on Rock The Status Quo and is written by Carrie Morgan.         
  • Calling Bullshit on SEO “Experts” Who Say Meta Tags Don’t Work

    Carrie Morgan
    6 Jul 2015 | 5:30 pm
    The trouble with reading blog posts about SEO is that everyone believes they know what they’re doing. Argumentative about it, even, as we all fiercely defend our little podium of truth. But like many things in life – which we conveniently forget – everyone’s truth is different, especially when it comes to SEO. It’s deeply intertwined with levels of experience in an infinitely complicated field. It’s also a matter of semantics and context – something often lost in translation when we write. “Truth” is actually opinion and perspective. If…
  • Are We Confusing Press Release Distribution Lists with Media Pitch Lists?

    Carrie Morgan
    1 Jul 2015 | 4:13 pm
    This video is part of the #PRprochat video series, where we explore one question from the most recent #PRprochat Twitter chat, and dive into more detail. This week’s video is about whether we are mistakenly using press release distribution lists for pitching… Here we go! TRANSCRIPT: Hey, it’s Carrie Morgan at Rock the Status Quo and we’re tackling one question today from this month’s Twitter chat. The hashtag for that is #PRProChat. It’s first Thursdays of every month at 3 o’clock Eastern Standard Time and I really hope you join us, because we have…
 
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    The Optimizely Blog

  • 3 Tactics to Increase E-commerce Sales

    Angelica Valentine
    28 Jul 2015 | 5:00 am
    While low-cost retail leaders like Amazon dominate online retail, a race to the bottom can seem like the only way to keep up. After all, Time reports that Amazon owns 23% of online retail market share. The world of e-commerce is a hyper-competitive space. A/B testing various aspects of the online business is a high-ROI strategy online retailers should focus on to stay competitive. A/B testing three key areas, pricing, product pages, and product recommendations is pivotal to stay competitive today. Retail giants have mastered these elements and profited greatly. This blog post aims to get…
  • 3 Tips on Mastering Mobile App A/B Testing

    Sean Oliver
    23 Jul 2015 | 5:00 am
    A/B testing has long been a critical driver of growth on the web, but its role in mobile app development is still beginning to take shape. It has been less than a decade since Apple first introduced us to the iPhone and induced the massive proliferation of mobile apps and the huge community of mobile app developers who support them. It’s easy to forget that the first modern mobile app came out only seven years ago, and many of the mobile app teams today are still trying to figure out the perfect formula to acquire, retain, and monetize their users. One of the tools app developers and…
  • How The Next Web Scaled Their A/B Testing Output 100x

    Martijn Scheijbeler
    16 Jul 2015 | 2:58 am
    Much like these trees, we have achieved huge scale in our testing program over the past 3 years. This is a guest blog post from Martijn Scheijbeler, the SEO, analytics and growth lead at The Next Web. About two years ago we started intensifying our A/B testing program here at The Next Web, one of the world’s largest online publications for news about Internet technology, business, and culture. We’ve found A/B testing to be a very powerful way to increase reader engagement — our primary website goal. We see engagement as the first step in creating a relationship with readers which, in…
  • How to Find the Best Time to Post on Facebook

    Baraa Hamodi
    8 Jul 2015 | 5:00 am
    Have you ever wondered how to get more engagement with your social media posts? What about whether there is a special hour or day when your friends are more likely to be online? Well, I’ve asked myself the same questions, and I’ve finally found the answer. More precisely, I’ve built a solution to answer these questions. My name is Baraa Hamodi. I’m a Software Engineering Intern here at Optimizely. We talk about optimization all day long. As a company, we’ve helped thousands of companies optimize billions of user experiences on all platforms from web to mobile, but one area where we…
  • 3 Ingredients for High Converting Landing Pages

    Robin Johnson
    2 Jul 2015 | 3:00 am
    First impressions matter. And, for many online visitors, a landing page is the first impression or interaction they’ll have with your business. Visitors will typically arrive at a landing page from Google AdWords, social media, display advertising, or as part of a product launch campaign – the goal being that visitors to the page complete a desired action like sign up or submit their email. Optimizing landing pages on your website enhances the user experience and is a much more effective, ROI-friendly way to drive conversions than by just throwing more traffic at the page. One of the most…
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    Rising World Technologies

  • A Cheat Sheet for Decreasing Your Website’s Bounce Rate…Without Cheating

    Admin
    14 Jul 2015 | 4:03 am
    A general theory suggests that “good bounce rate falls in between 30% to 50% “. But according to me, above 25% to 40% means that you are more reachable to potential customers if you will remove some conflicts with the design or make more awesome user interface of your website. Here are some tips: Remove Unnecessary Items from your Design If your website contains the design of 90’s. I recommend changing it swiftly. Say a big ‘no’ to animated content or any other design feature which makes your website speed low. According to stats presented by Tony Haile, you have…
  • Website Color Psychology: A Blueprint That the Top Web Designers Use

    Admin
    8 Jul 2015 | 12:58 am
    Color plays an important role over our feelings and attitude. When we see any color, the color communicates with the hypothalamus region of the brain, which in turn gives signal to the other glands. Due to release of hormones by these glands cause some changes in our emotions and behavior. According to visual shared on Entrepreneur.com by Catherine Clifford, “93% of purchasing judgments is made on visual perceptions. 84.7% of consumers cite color as their main reason for buying a particular product.” Now, choose the right website color psychology in website and win the half battle of…
  • How to make your first 20 online sales [Guide]

    Admin
    29 Jun 2015 | 3:05 am
    After having an idea of initializing a new eCommerce business online your first step might be generating first sales in a short span of time. Why first sales important for any business? First sales provide momentum to any business, whether it is running online or from the physical address. These are the sales, which helps you in enhancing your product marketing strategies and straighten the wrinkles in your progress. What should be your first destination? Your first destination, for now is to make first 20 sales from these 10 methods. On an average, two sales from each method. This is to…
  • 10 Free WordPress Themes with Brilliant Designs

    Admin
    24 Jun 2015 | 10:44 pm
    WordPress is the most well-picked content management system by PHP developers due to its functionalities, adaptability and time to time enhancements which WordPress provides to its users. Website presence matters a lot in gaining the client attraction at once. By keeping this in mind, We have compiled a list of some free WordPress themes for young entrepreneurs who do not want to invest much in the early stage of their business. Just have a look on our list: #1 Zerif Lite- Best Business WordPress Theme Zerif stands on the top of our WordPress theme list. Most interactive and elegant one page…
  • 5 Free Online SEO Tools Every Internet Marketing Expert Should Know About

    Admin
    22 Jun 2015 | 12:27 am
    Are you a newbie to Internet Marketing? Over the years, Digital Marketing has developed gradually with the time. An internet marketer needs all the help which he/she can get from any person. Thanks to all experts’ team that there is no shortage of tools which they have made to simplify the daily tasks. By taking the advantage of these tools, you can improve your workflow, can increase your working efficiency in a short time. Here is the list of these favorite tools: 1. Google Apps Google has made the best online tool to organize your data and to make everything available on your smart…
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    LayGiri

  • 3 Things You MUST Do To Grow Website Traffic

    Ifemidayo LayGiri
    25 Jul 2015 | 12:00 am
    You must agree this is the age of smart phones and gadgets, and they really are not going away anytime soon. You will also agree that the internet is powered by data and content and most of said data is being consumed, searched, recycled and used by random people from very random corners of the world. And of course — the obvious — you agree that there are billions of people in the world and many billions of people with smartphones, computers and access to the internet. So why bother with all these agreeable facts? Well, I thought it would […] The post 3 Things You MUST Do To…
  • Quality Vs. Quantity in SEO & Social Media Marketing

    Ifemidayo LayGiri
    21 Jul 2015 | 1:25 am
    I had said in this post about link building Vs. link acquisition that I would be addressing the general topic around Quality Vs. Quantity as is related to link building and social media marketing. Well, I finally found my angle and I think it’s time to proceed with my case in front of my jury (you guys). Before we begin, yes quality is very important and yes it is also quite pleasing to have large numbers — atimes though, some “marketers” and business owners get it all twisted and do everything backwards. Quality in Social Media Vs. Quantity If you […] The post…
  • How Long Before You Can Monetize Your New Blog?

    Ifemidayo LayGiri
    17 Jul 2015 | 12:30 am
    A reader asked me this question yesterday and I kept wondering to myself, on a more serious note… How long? Till I realized this question is all wrong, It’s not that much of a “how long” question but “when”. Let me explain, I could have monetized this blog here laygiri.org from the second it went up but that wouldn’t be right would it? Why am I starting a new blog and the first thing on my mind is the money… So I am going to rephrase the question and then do my best to answer it appropriately. For the purpose […] The post How Long Before…
  • Advanced Link Building: Don’t Bother Building Links

    Ifemidayo LayGiri
    16 Jul 2015 | 12:15 am
    Slowdown! Don’t take my words so literally, I mean… Never mind what I mean – let’s just get into it already. Many SEO’s – agencies and individuals around the world will agree with me when I say link acquisition IS the most difficult part of Search Engine Optimization. So difficult in fact that almost everyone who wants link building wants to outsource the work and get someone else to worry about it. As opposed to spending valuable time trying to find links or increase link popularity. So lets talk about why you shouldn’t build links but instead…
  • Reducing Facebook Cost Per Click in Nigeria

    Ifemidayo LayGiri
    15 Jul 2015 | 2:31 am
    It’s like this – When you advertise on Facebook you have to keep in mind that essentially Facebook is also a business in many ways, they have employees and taxes and expenses and yada yada yada. So why should Facebook not make money off you too? Of course Facebook will naturally optimize your ads to put more money in her own pocket as opposed to getting you more clicks or likes for cheaper. It’s just how nature works and stuff. Today we are going to take a look at how I personally keep the Facebook Cost Per Click like wayyyy […] The post Reducing Facebook Cost Per…
 
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    OIH Online Income How

  • Ways To Make Money Online: Affiliate Marketing

    B
    28 Jul 2015 | 9:52 am
    There are plenty of ways to make money online. Affiliate marketing is one of the best ways and should be part of your online income game plan. There are a number of reasons why affiliate marketing is one of the best ways to make money online. For me, it really comes down to one…mutual benefit. … Continue reading Ways To Make Money Online: Affiliate Marketing → Tags:  affiliate income, affiliate marketing, infographic, ways to make money online Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a reply!You might be…
  • Keyword Research: Key To Online Income Success

    B
    20 Jul 2015 | 8:45 am
    SEO is a vital part of any online business and keyword research is arguably the most important part of any SEO campaign. Your sites name and content are keyword driven. Your competition as well as your customers are decided by keywords. Suffice it to say, keywords are “key” to your online business and income success. … Continue reading Keyword Research: Key To Online Income Success → Tags:  keyword research, online business, SEO Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a reply!You might be interested…
  • Your Online Business: Content Curation Done Right

    B
    16 Jul 2015 | 5:10 am
    When your online business includes a blog or website, regularly posting content plays an  important part in the success of that business and the money you make online. This is why curating content is a useful and widely used content development tool for blogs and websites alike, and there are several reasons why. 1. It’s … Continue reading Your Online Business: Content Curation Done Right → Tags:  Blogging, make money online, online income tips Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a reply!You might be…
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    Remarkety

  • How to write a marketing email – 5 tricks that work like magic

    Max Katsarelas
    28 Jul 2015 | 6:00 am
    So you want to learn how to write a marketing email. You probably also want this marketing email to be effective, right?Of course you do, but what do you mean by effective? Effective is such a broad word, so let’s define it a little better. More effective emails could mean more opens and clicks. More effective emails should mean more purchases and orders. If you’re running an eCommerce shop, the more purchases you have, the more money you’re making. At least, that’s the way it should be. Now, let’s assume we are in agreement that the more effective an email…
  • How to Avoid Email Spam Filters and Folders

    Maddy Keith
    21 Jul 2015 | 5:00 am
    As email marketers, some of the bigger obstacles we face are spam filters and folders. That’s why we designed the following infographic – how to avoid email spam filters and folders.Download infographic here. In most cases, spam filters are really good at their job. But what if they make a mistake? Or what if you’re triggering the spam filter and don’t even know it? What makes a good girl go bad, a hero turn evil, a well intending email into spam? This is a classic tale of a protagonist, in this case, a marketing email making a few wrong turns and ending up in the…
  • eCommerce Email Marketing Best Practices

    Maddy Keith
    14 Jul 2015 | 10:00 am
    Need a crash course on eCommerce email marketing best practices? Good thing you’re here. Remarkety was invited to speak at WeWork about the best practices for email marketing, types of behavioral eCommerce emails and tracking email ROI. You can flip through the full deck here. While people may not view email as more exciting than Pinterest or Facebook or Instagram, email is used a lot. WSJ reported people at work check their email 74 times a day on average. That’s not all. How do people even create those accounts on Facebook or Twitter? That’s right, an email address. And…
  • 6 simple tips on how to use newest Remarkety features

    Adi Ezer
    6 Jul 2015 | 10:00 am
    Thought you knew everything there is to know about how to use Remarkety to send your eCommerce emails? You are in for a surprise. We’ve added six new (and simple!) features that will make your life with email marketing easier. And more fun, too! Start with a guided tour Are you new to Remarkety and want to learn how to navigate your way through our awesome dashboard? You can now go through a short guided tour that will help you find all the important functions on our dashboard and help you create your first email marketing campaign. To access your guided tour, simply click on the settings…
  • Online Shopping Trends Reveal Best Days and Times to Email Customers

    Maddy Keith
    25 Jun 2015 | 11:55 am
    We just finished a comprehensive study on the best days and times to email customers based on purchase rate. In other words, we looked at the online shopping trends of hundreds of thousands of shoppers to determine the best time your eCommerce shop should be communicating with customers. Now, you might be thinking,there are already hundreds of articles about the best days and times to email customers. And these studies present you with the exact days and times for sending successful email campaigns. There’s a problem with these studies. These articles are only looking at times that…
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    Online Marketing Extraordinaire !!

  • Facebook internet.org new strategy – opens portals to mobile operators !!

    kapil
    28 Jul 2015 | 12:47 pm
    After One year since internet.org was launched. Facebook has open doors to mobile operators to register free internet access to online services. Facebook commented in a blog post that “now after one year of learning and working closely with the partners and facebook is ready to scale up internet.org services by make it lot easier for mobile operators to switch on Internet.org in potential countries which will include technical tools which will help improving the idea behind of free services to the people who aren’t connected”. After their first launch in Africa, the company…
  • Fiverr.com & The Secret of making money on Fiverr

    kapil
    28 Jul 2015 | 3:28 am
    Fiverr.com – The Secret of making money on Fiverr In this article we will talk about Fiverr.com & The secret of making money on Fiverr. So the question begins with “Whаt ѕhоuld I ѕеll оn Fivеrr?”  for people соnѕidеring the possibility оf making money online bу ѕеtting uр shop аѕ indie еntrерrеnеurѕ оn Fivеrr.соm. Fivеrr has become a popular venue for people whо wаnt ѕоmе level of ѕеlf-еmрlоуmеnt: аnуthing frоm a “side-gig” thаt nеtѕ a fеw dоllаrѕ hеrе аnd thеrе, a ѕtеаdу ѕоurсе of inсоmе…
  • SEMrush Review – Pricing, Features,Benefits

    kapil
    27 Jul 2015 | 12:34 am
    SEMrush Review – Pricing, Features,Benefits With thе large numbеr оf buѕinеѕѕеѕ аnd wеbѕitеѕ соming uр оn the INTERNET, thе traffic оf the viѕitоrѕ hаѕ аlѕо increased automatically.Fоr еvеrу ѕеrviсе, thеrе аrе umрtееn wеbѕitеѕ. It iѕ еѕѕеntiаl fоr your business tо stand оut оf thiѕ clutter by trеаting уоur wеbѕitе with the bеѕt SEO ѕеrviсеѕ. Kеуwоrd Rеѕеаrсh service аrе рrоbаblу thе оnе vеrу imроrtаnt tооl thаt enables you tо рurѕuе Intеrnеt/Affiliаtе Mаrkеting as a BUSINESS. In…
  • Elegant Themes – Divi, Bloom and Monarch Review

    kapil
    24 Jul 2015 | 5:15 am
    Elegant Themes – Divi, Bloom and Monarch Review I have been using Divi theme from Elegant theme for a while now. Infact, this blog you are reading right now is on Divi theme. You can access the homepage look here. In this article I will talk about Elegant themes – Divi, Bloom and Monarch plugin. Bloom is an opt-in plugin and Monarch is an social media sharing plugin . What is Elegant Themes ? Elеgаnt Thеmеѕ iѕ оnе of thе mоѕt popular wеbѕitеѕ tо рurсhаѕе wеbѕitе thеmеѕ/tеmрlаtеѕ. Thеу hаvе mоrе thаn 250,000 uѕеrѕ, аnd hаvе 87 thеmеѕ…
  • what is cloud computing??

    kapil
    18 Jul 2015 | 1:02 am
    what is cloud computing?? The wеb hоѕting induѕtrу has been re-named bу the сlоud computing or server hоѕting bесаuѕе it соmеѕ with mаnу diffеrеnt bеnеfitѕ, making it quite gооd fоr аnу BUSINESS. Some оf thе bеnеfitѕ inсludе dесrеаѕing thе hаrdwаrе соѕtѕ аnd increasing process ѕрееd, thus reduced timе for users.In this article we will talk about what is cloud computing ? Thiѕ kind of nеtwоrking also gives uѕеrѕ thе аbilitу tо wаndеr thrоugh ѕрikеd website traffic with nо рrоblеmѕ аt аll. The wrong ѕеlесtiоn…
 
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