Internet Marketing

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  • Social Media Update 2015: Four Research Reports Worth Attention

    Advice Interactive Group
    Bernadette Coleman
    3 Mar 2015 | 2:00 am
    Social media is an integral part of content marketing, and these days there is an array of options for social sharing that goes way beyond Facebook and Twitter. While those platforms are popular and highly useful, additional apps such as Medium (for blogging), Instagram (photo sharing), Pinterest (a sort of digital scrapbook) and SlideShare (for presentations) also have a role to play in effective content marketing. How To Best Use Social Media Since the year is just getting underway, I thought it would be interesting to check out the latest research on how to best use social media to…
  • 20 Awesome Content Creation Tools

    SEO Blog of Link-Assistant.Com
    Kristi Hines
    5 Sep 2014 | 8:13 am
    For content creators, the right tools can help in several ways, from helping you organize your thoughts, come up with great ideas, and create a wider variety of content. And for content creators who also manage contributions from others, there are tools that can help streamline the pitch, submission, and editing processes. Without further ado, here are 20 awesome tools that help with content creation. Editorial Calendars Whether you are a one-person content creator or part of a content development team, editorial calendars can help you keep things on track. For businesses that tend to focus…
  • How I Made 1 Million Dollars From A 99 Cent Ebook

    ShoeMoney
    Jeremy Schoemaker
    18 Feb 2015 | 6:00 am
    I have never talked about this publicly until yesterday when I presented on it at the Traffic and Conversion conference.  For most of the time it was out of selfish reasons as I didn’t want to “out” myself and burn down what I was doing… but that happened eventually cause I got a little greedy and pushed it too hard.  The good news is I have no doubt this would work for anyone for anything you’re doing. I would like to say I planned this all out but its something that I completely stumbled on. Before I publishing autobiography – “Nothing’s…
  • Content: The Bridge for Uniting Sales and Marketing

    ComBlu
    Kathy Baughman
    3 Mar 2015 | 7:27 am
    The “war” between sales and marketing is legendary inside many organizations. Sales thinks marketing provides little value and marketing thinks sales is uncooperative and places the blame for underperformance on them. Content, which should be a bridge between the two, reinforces this disconnect. Sales: “Marketing creates content that is useless in my world.” Marketing: “Sales doesn’t use our content even though this is what customers want.” According to SiriusDecisions, 60-70% of B2B content produced by marketing goes unused, sitting on sales portals and website shelves. One of…
  • How to create a KILLER sales video

    ShoeMoney
    Jeremy Schoemaker
    2 Mar 2015 | 7:39 am
    My Good friend Neil Patel over at Quick Sprout posted a great infographic explaining how to create a great sales video.  Creating a info/sales video that converts well is a delicate balencing act between giving information about your product and driving sales.  Also when its your own product a lot of times you focus on showing it off and all the information but forget the sales part. This is a great guide.  Check it out below.  Great stuff Neil!  
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    ShoeMoney

  • How to create a KILLER sales video

    Jeremy Schoemaker
    2 Mar 2015 | 7:39 am
    My Good friend Neil Patel over at Quick Sprout posted a great infographic explaining how to create a great sales video.  Creating a info/sales video that converts well is a delicate balencing act between giving information about your product and driving sales.  Also when its your own product a lot of times you focus on showing it off and all the information but forget the sales part. This is a great guide.  Check it out below.  Great stuff Neil!  
  • How I Made 1 Million Dollars From A 99 Cent Ebook

    Jeremy Schoemaker
    18 Feb 2015 | 6:00 am
    I have never talked about this publicly until yesterday when I presented on it at the Traffic and Conversion conference.  For most of the time it was out of selfish reasons as I didn’t want to “out” myself and burn down what I was doing… but that happened eventually cause I got a little greedy and pushed it too hard.  The good news is I have no doubt this would work for anyone for anything you’re doing. I would like to say I planned this all out but its something that I completely stumbled on. Before I publishing autobiography – “Nothing’s…
  • How I sold A website for 150k that I couldn’t for 25k

    Jeremy Schoemaker
    28 Jan 2015 | 4:03 pm
    This ShoeMoney Question was sent in by Mark from Gainesville, Florida. Because Mark’s question was chosen he will receive a ShoeMoney Shirt and a signed copy of my best selling book “Nothing’s Changed but my Change – The ShoeMoney Story”. To submit your question just email questions@shoemoney.com and if yours is chosen we will ship you out a shirt and book at our expense anywhere in the world. Guide to buying and selling websites from my personal experiences. In this guide I will walk you through my real life process, using real life examples. Don’t expect…
  • It’s Official — AdStation is Kicking Email Marketing’s Ass

    Anna
    27 Jan 2015 | 7:00 am
    Email publishers have nothing to bitch about anymore. Pretty much everything they need is finally available to send the most targeted email offers possible thanks to AdStation. First off, if you don’t already know, AdStation is the email channel at Adknowledge, and the biggest big dog in email advertising and data monetization. I’m writing about their newly upgraded service because it’s helpful, it works and it’s going to change the industry. So what’s new with AdStation? Now, you can choose and build offer templates and creatives. You can select the advertising categories you feel…
  • Why Me? & Dealing With Emotions That Matter

    Jeremy Schoemaker
    19 Jan 2015 | 6:00 am
    This is a post that has been in my drafts for over a year and it’s been drastically altered many times. It is something I should actually write a book about because I am so passionate about it and I feel it’s the true secret to success.  I could easily write 60,000 words about it and that is on my list of things to do… someday… Until then you can read my autobiography here =). Many times in your life you have heard people say “Why Me?”. Usually, every time I have seen this is when someone contracts a horrible disease, is going through crazy times, or has…
 
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    ComBlu

  • Content: The Bridge for Uniting Sales and Marketing

    Kathy Baughman
    3 Mar 2015 | 7:27 am
    The “war” between sales and marketing is legendary inside many organizations. Sales thinks marketing provides little value and marketing thinks sales is uncooperative and places the blame for underperformance on them. Content, which should be a bridge between the two, reinforces this disconnect. Sales: “Marketing creates content that is useless in my world.” Marketing: “Sales doesn’t use our content even though this is what customers want.” According to SiriusDecisions, 60-70% of B2B content produced by marketing goes unused, sitting on sales portals and website shelves. One of…
  • Breaking Bad Social Media Habits

    Jennifer Voisard
    25 Feb 2015 | 8:44 am
    Brands are doing some wonderful and cool things on social media these days – Oreo instantly comes to mind. Their YouTube channel alone has over 82 million views. In fact, according to eMarketer 2014 was going to be “the year of social” for brands. However, things don’t always go according to plan – especially if there is no plan in place. Inc’s 2014 social media blunders is an interesting roundup and seems mostly rooted in a lack of training, governance and following best practices. I am going to focus on a few #fails worth mentioning and what you can do to avoid them. The…
  • The Word of the Day is: Agile

    Jennifer Voisard
    17 Feb 2015 | 1:52 pm
    During a conversation last week with some clients and colleagues, we were talking about business benefits of a product – one of which was achieving “agility.”  It is a hot topic of conversation in business today across multiple functions — IT, Marketing, HR, and Finance. The approach, with its roots in software development, is gaining in popularity in a much broader context. But we felt like we were playing a bit of Jeopardy and our answer was not surprisingly in the form of a question – “what is agile?” And what does it really mean for our customers specifically? The…
  • Platform Sprawl: Growing Issue for Brand Publishers

    Kathy Baughman
    10 Feb 2015 | 12:27 am
    Content operations remain a hot button for marketers. One of the most vexing challenges facing CMOs today is platform proliferation which has led to technology overload and too many sources of data. The rise of content marketing has compounded the problem through the rapid introduction of new technology designed to streamline content operations. The unintended consequence is a more complex ecosystem whose nodes often conflict and make it more difficult to create, publish and manage content in an efficient and meaningful manner. Fighting marketing platform sprawl has CMOs working closely with…
  • Keep Your Content Marketing on Target

    Kevin Lynch
    3 Feb 2015 | 8:19 am
    Conflicting goals for content marketing can create ineffective business results when audience needs do not come first. The pressure to produce new and relevant content can actually result in fewer ‘leads’ if the authors are not continuously working to address the ‘must-haves’ of their readers. Content creators have to be vigilant that their organization’s ultimate goals for improved ROI can be achieved by providing issue-specific and relevant information at the right time and place—and in the format preferred by the audience. Making this challenge even more daunting, content has…
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    Conversation Marketing from Portent, Inc: Internet Marketing with a Twist of Lemon

  • Mobile & App Content Will Rank Higher. Shenanigans Likely.

    Colin Parker
    2 Mar 2015 | 2:59 pm
    I read the news today, oh boy. No doubt, many of you have already read the headline from TechCrunch. Or maybe you caught it coming down off the mountain from Google. Google is formalizing its stance on “mobile-friendliness” as a ranking signal worldwide. Not only that, but they’re boosting content from indexed apps in organic search results. Commence the obligatory avalanche of one-star apps. Sweet! On the one hand I couldn’t be happier. In my time at Portent, I’ve had the pleasure of working on digital marketing and strategy with some amazing companies that are flat out crushing it…
  • Penguin, SEO & the Apocalypse

    Ian Lurie
    2 Mar 2015 | 11:59 am
    SEMPDX invited me to talk penalties at Searchfest 2015 (You should attend 2016, by the way). Here’s my presentation, with some extra explanatory slides: Bear in mind that the data in here was generated by me, a History major w/ a law degree. So treat them with a healthy grain of salt. You can rely on the overall principles though: Ignore what’s going on around you When link building, balance risk and consequences, not risk and reward When recovering from a penalty, understand that you have to balance speed-to-recovery and conservation of authority The post Penguin, SEO & the…
  • Google, Mobile and Apps: I’m tired

    Ian Lurie
    27 Feb 2015 | 1:10 pm
    It used to be that, when Google announced yet another tweak to their algorithm, I rubbed my hands with anticipation. Now, it just makes me tired. Yesterday, Google announced that mobile-readiness is now a worldwide ranking signal, and that indexable apps will influence personal search rankings. I should be excited. I’m just tired. Not because I’m over 40. Not because I’m annoyed at Google. I’m tired because I know that every SEO on the planet will now scramble to create a half-baked Android app, littered with links, an effort to rank. Somewhere at Google, some…
  • 10 things I’d like to hear more often

    Ian Lurie
    23 Feb 2015 | 10:51 am
    I’m trying to become a more positive guy. So instead of a post like ‘10 things that make me weep for the species,’ or ‘10 reasons I want to swallow an HDMI adapter,’ I’m going with things I’d like to hear. Woo hoo! It’s Positive Monday! Note: These are my bad habits, too. I write these from personal experience on both sides. “We’ve been tracking the same conversions for 3 years.” Imagine mowing your lawn while it grows an inch a minute. It never ends. You just keep starting over, and over… If you change conversions…
  • Marketing Strategy for Search

    Ian Lurie
    19 Feb 2015 | 5:24 am
    I just did a presentation at Friends of Search (an amazing conference, by the way). I focused on strategic thinking for SEOs, PPCs and the like. Here are the slides: Check ‘em out. The post Marketing Strategy for Search appeared first on Portent.
 
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    SEO Blog of Link-Assistant.Com

  • We’ll Be @ SMX West Conference 2015, Come Chat with Us!

    Link-Assistant.Com
    20 Feb 2015 | 6:26 am
      Hello world, we have an awesome piece of news to announce today. The Link-Assistant.Com team is attending SMX West 2015 in San Jose, a search marketing conference that (we believe) needs no introduction. We'll be at McEnery Convention Center on March 3-5, 2015, so, please don't be shy to say "Hi" if you see us there!   Viktar Khamianok,CEO & Co-founder Aleh Barysevich, CMO & Co-founder Katherine Stepanova, Head of Marketing Eugene Hutorniuk, Head of SEO Get in touch If you'd like to invite us to your workshop, booth, presentation or simply would like to get in touch,…
  • Are Keywords Still Relevant, and How to Use the Right Ones

    Kristi Hines
    19 Sep 2014 | 6:43 am
    Editor's note: this post is brought to you by Kristi Hines, a freelance writer, professional blogger, and social media enthusiast. If you're interested in more content on doing keyword research the right way, check out SEO PowerSuite's manuals on 4 Steps to Efficient Keyword Research and  Applying Keyword Difficulty Score. Google has done several things in the last couple of years to make people wonder if keywords were still relevant when it comes to search optimization.  They've removed keywords from organic search data in Google Analytics. They've punished websites that have overused…
  • 20 Awesome Content Creation Tools

    Kristi Hines
    5 Sep 2014 | 8:13 am
    For content creators, the right tools can help in several ways, from helping you organize your thoughts, come up with great ideas, and create a wider variety of content. And for content creators who also manage contributions from others, there are tools that can help streamline the pitch, submission, and editing processes. Without further ado, here are 20 awesome tools that help with content creation. Editorial Calendars Whether you are a one-person content creator or part of a content development team, editorial calendars can help you keep things on track. For businesses that tend to focus…
  • [Guide] Safeguard your site from Google’s Panda, Penguin and Hummingbird!

    Link-Assistant.Com
    3 Jun 2014 | 7:49 am
    Officially confirmed - new Google's Panda 4.0 update is here. But what is more - the alarming rumors are that the new version of Penguin update is next to come. And this means that even if you haven't noticed any significant changes yet, it's just the time to make sure your site is on the safe side and get ready for Google's new updates. To help you clear the thing, we've compiled the guide with actionable advice on protecting your site from negative effect of the algo changes. PRACTICAL GUIDE TO SURVIVING NEW GOOGLE UPDATES  That is everything you need to know, but have had no time to…
  • 7 Ways to Get Not Provided Keyword Data

    Kristi Hines
    20 May 2014 | 1:53 am
    The keyword (not provided) has been a thorn in the side of marketers everywhere since it began appearing in Google Analytics organic search data in 2011. And now that it is extending to advertiser data as well, it leaves a lot of people asking – how can we find out what keywords are really effective in our marketing strategy? While you'll no longer be able to connect the proverbial dots within Google Analytics using your keywords and conversions data, there are still some ways to find out. Start with Google Webmaster Tools If you have your website set up with Google Webmaster Tools, then…
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    Email marketing consultant | Emailmonday

  • Customer Lifetime Value Calculation for Email Marketing

    Jordie van Rijn
    23 Feb 2015 | 12:54 am
    “What can I spend to get a new subscriber and what will it bring me?” a question that I often hear when marketers are creating their email marketing plans. The answer lies in knowing what an email subscriber is worth (to you).A customer lifetime value calculation of your subscribers combined with ROI of your email campaigns helps make smarter decisions, improving your marketing strategy.So how can you calculate ROI and the customer lifetime value of an email subscriber?Calculating ROIThe hard part in calculating the Return on your Marketing Investment (ROI or ROMI) is to uncover the data.
  • Carpe Conversion: Timing your email marketing to the customer mindset

    Jordie van Rijn
    15 Jan 2015 | 12:00 am
    “When is the best time to send your email newsletter?”, that question has been keeping people busy. And it is totally understandable, because timing does affect conversions and after crafting your email, you do have to schedule it.Let’s look at the best time to send from a different angle. What if the best time to send a sales oriented email is….. when the subscriber is ready to buy?Adjust your timing to Customer behaviorWhen people are prone to buy For some industries that totally depends on the place of a customer in the customer lifecycle. For most industries there…
  • The future of email marketing 2015 edition

    Jordie van Rijn
    19 Nov 2014 | 12:22 am
    What is in the future of email marketing? Taking a look ahead is a great excuse to see what is happening and what we should be paying attention to. Email marketing is known to be a trusted and versatile marketing channel.Summarized for your reading pleasure, changes and predictions in marketing, mind-sets, customer behavior, email providers and -tools that will without doubt influence the field of email marketing in the coming years.What will the future hold for marketers that use the email channel?As more and more future of email marketing articles get published, I’ll be updating this…
  • 150+ fresh A/B email split testing ideas you can use today

    Jordie van Rijn
    29 Oct 2014 | 2:27 am
    Have you ever noticed that some emails do better than others? A single send can outperform your average newsletter by a mile and then some.As an email marketer you want to make sure you’re sending the most engaging emails possible. Why are some doing better than others? Can you lift all your email campaign results to that level? Knowing what works in A/B email split testingKnowing what works is key to insightfull marketing campaigns. With A/B split testing you have a great result booster at your disposal. It will help you pinpoint the areas you need to work on to increase the effectiveness…
  • A new way to Benchmark your email marketing

    Jordie van Rijn
    8 Sep 2014 | 7:08 am
    If there ever was such a thing as an “opt-in for life”, it is well in the past. Permission Marketing has been silently replaced with its brother; tease marketing, continuously building on a brand relationship based on mutual interest.The challenge is no longer just about matching message, timing and recipient, but also in presenting an – already in itself – appealing and attractive message. This demands that we benchmark our email marketing efforts in a different way.Presenting an – already in itself – appealing email marketing messageThere are plenty of opportunities for email…
 
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    Starmark | Integrated Marketing Communications » eTips

  • Personalized Search Results – The end of SEO as We Know it

    Roberto Renteria
    13 Feb 2015 | 10:47 am
    As Google continues to improve it’s personalized search results, it’s becoming nearly impossible to implement and deploy standardized Search Engine Optimization (SEO). Results are more customized with the staggering influx of factors affecting those results including demographic information, geolocation, search history, device type and even social personas. In Google’s latest tactic to mimic Facebook’s open graph calculations – […]
  • Local Search: The Social Evolution

    Roberto Renteria
    27 Jan 2015 | 10:08 am
    Since our previous eTip about Local Search, we find times have changed and local-search-engine optimization (local SEO) is undergoing a social revolution! Long gone are the days of simply placing your business address in any number of directories as well as the footer of your website in hopes of ranking in the top 10 local search […]
  • The Internet of Things, preparing for the next generation of the Internet

    Roberto Renteria
    15 Jan 2015 | 12:43 pm
    At CES this month, there were 900 exhibitors promoting the Internet of Things, also know as The Internet of Everything. Samsung’s CEO said “the Internet of Things is no longer science fiction, but science fact.” As the ever-changing landscape of marketing evolves, getting a glimpse into what’s coming can help marketers prepare and stay ahead of the curve […]
  • Facebook Ad Targeting Core Changes

    Roberto Renteria
    17 Dec 2014 | 6:27 am
    In Q3 of 2014, Facebook reported a staggering $3.2 billion in ad revenue. The biggest challenge that businesses face when advertising in Facebook is the bidding wars that result from competing advertisers driving up the prices of one ad to reach that coveted target. The price you pay is dictated by this bidding structure, think […]
  • How iOS 8′s ‘Flat Design’ is changing the world!

    Roberto Renteria
    4 Dec 2014 | 12:25 pm
    With the launch of iOS 8’s “flat design” for its user interface, Jony Ive’s design team finally threw to the curb the skeuomorphic designs of the past. While skeuomorphic has its place when launching a new technology – it helps create a relationship between the known and the unknown – once that technology is entrenched it ends […]
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    Robert W. Dempsey

  • Add RSS Feeds To Your Dashing Dashboard

    Robert Dempsey
    26 Feb 2015 | 5:07 am
    Who doesn’t love charty goodness? Everyone that I know does. Dynamic charty goodness on a dashboard? Yes please?! With that said, you can imagine how excited I was when I came across Dashing, a Sinatra based framework that lets you build beautiful dashboards. However my excitement was short lived when, while I was working on my home dashboard (weather, RSS feeds, the daily Dilbert cartoon), I discovered the RSS widget I was using wouldn’t pull in feeds from StackOverflow. Well that’s a no go, so I updated the existing widget and created RSS Feeds (Updated). Using the…
  • Join Me Wednesday for Growth Hacking and Knowledge Sharing

    Robert Dempsey
    23 Feb 2015 | 5:07 am
    The world henceforth will be run by synthesizers, people able to put together the right information at the right time, think critically about it, and make important choices wisely. – Shawn DuBravac, Chief Economist and Sr. Director of Research, Consumer Electronics Association Growth hacking is a marketing technique that blends creativity, analytical thinking, and social metrics to gain exposure and sell products. Put another way, growth hacking is concerned with using data and the insights gained from data to get more exposure (marketing) and sell more products (sales) while…
  • Control F.lux With Alfred

    Robert Dempsey
    5 Jan 2015 | 4:00 am
    What It Is F.lux is an Alfred workflow for controlling aspects of F.lux, an app that makes the color of your computer’s display adapt to the time of day – warm at night and like sunlight during the day. Activating Color Effects and Disabling Flux Activate the Workflow The keyword trigger flux will bring up the list of available workflow options. Activate Darkroom The darkroom color effect makes your screen a crazy red with white and gray everything else. Try it out to experience it for yourself by selecting “Activate F.lux darkroom”. Activate Movie Mode Movie mode…
  • Use Python 3 To Send Email With Attachments Using Gmail

    Robert Dempsey
    8 Dec 2014 | 5:00 am
    Part of my job as a data analyst is to create reports and send them to various people. I had already used Python 2.7 to automate the creation and sending of the reports using Gmail, however all the examples I found for Python 3 were either more complicated or simple than what I needed. Below is the code that will allow you to easily create an email with attachments and send it using Gmail, all with Python 3. #!/usr/bin/env python # encoding: utf-8 """ python_3_email_with_attachment.py Created by Robert Dempsey on 12/6/14. Copyright (c) 2014 Robert Dempsey. Use at your own peril. This script…
  • What You Must Do And Stop Doing To Be Healthy [Infographic]

    Robert Dempsey
    24 Nov 2014 | 5:39 am
    We’ve all seen the men and women in fashion magazines, who seem to make looking good easy. We’ve also seen how media companies manipulate photographs and cover models use steroids, giving we, the unknowing folk, a very incorrect perception of what it takes to “be healthy.” One of the companies I respect and follow for their no-BS approach to health is Precision Nutrition. Recently the created in infographic showing just what you have to do, and stop doing, in order to get to different levels of body fat. For instance, the leaner you want to get the more you have to…
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    Online Marketing Strategy for Entrepreneurs | Denise Wakeman

  • Online Marketing Pros Reveal Their Success Secrets | Adventures in Visibility

    Denise Wakeman
    28 Feb 2015 | 4:46 pm
    This Adventure in Visibility is a celebration! On February 10, 2015, Mitch Meyerson’s latest collaborative marketing book, Success Secrets of the Online Marketing Superstars hit the bookstores. This episode features 4 of the 23 authors: Stephan Hovnanian, Andrea Vahl, Mitch Meyerson and me. Our conversation centers around multi-author book collaborations (high visibility!),  lead generation with books, as well as Google+ and Facebook tactics that build your business. We discussed: Mitch’s experience with multi-author books Using books as lead generators Up to the minute Facebook…
  • 7 Harsh Realities of Self-Publishing as a Side Hustle

    Ryan Hanley
    23 Feb 2015 | 6:10 am
    Guest post by Ryan Hanley. It’s easy to romanticize self-publishing. Indeed, self-publishing is an amazing experience for sure, but romantic, it is not. I’d like to share with you a few realities of self-publishing learned while producing my first book, Content Warfare: How to find your audience, tell your story and win the battle for attention online. Writing Content Warfare was my side hustle. I have a full-time job. I’m the managing editor of Agency Nation, a digital publication for the insurance industry. Not to mention maintaining my own podcast and blog. Self-publishing is a side…
  • 3 Top Tips for Instant Online Visibility for Any Business Start Up

    Naomi Dinsmore
    17 Feb 2015 | 7:52 pm
    Guest post by Naomi Dinsmore Have you recently launched your business start up website but have little to no visitors at all? Did you spend time choosing your website colours? Or writing blog posts? Or even spent hundreds of pounds on a big-shot website designer? But now you have launched no one is looking? You have no readers? Your website is quiet and you are starting to doubt yourself? Should I just quit? Am I a failure? Why did I ever bother? Well I have good news for you. To begin with you don’t need to quit. There are over a billion websites on the internet and yours is just one. But…
  • Use Hangouts On Air to Build Your Platform

    Denise Wakeman
    2 Feb 2015 | 9:30 am
    As humans we have an inherent drive to connect. The moment we connect, you have my attention. As an online entrepreneur, you want the attention of your audience – the people you know, and those you don’t know, yet. So the natural question is, “how do I position myself so I can connect in the best way with the most people?” When I’m asked that question, I promptly answer, “Video!”  Live video, specifically. And, it’s never been easier to broadcast a live, online video show. Now, you’re thinking, “I’m an entrepreneur, not an actor or talk show host. Why in the world…
  • Winning Business Strategies for Entrepreneurial Adventurers with Ande Lyons

    Denise Wakeman
    27 Jan 2015 | 11:29 am
    In this episode of Adventures in Visibility, I’m pleased to welcome Ande Lyons, one of the most genuinely enthusiastic people I’ve met. Her positive vibe and attitude make me smile every time I see a post, a picture or a comment from her in my social stream. Ande brings that same mindset and positivity to her clients as she helps entrepreneurial adventurers navigate business start up and the strategies and skills required for business success. And that’s where this Adventure in Visibility takes us … on a journey to explore the winning strategies you need to cultivate to create a…
 
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    Omar Kattan - MD & CSO at Sandstorm Digital FZE

  • New Business Startup? Think Like a Rock Star

    Omar Kattan
    28 Feb 2015 | 2:54 am
    Launching a new business? Why not borrow ideas from your favorite rock stars to help you develop a strategic plan? Here’s how. Musicians, like business start-up geeks, begin with spending a lot of time behind the scenes working through the development stages of their products. It would be naïve for them to jump into the [...] New Business Startup? Think Like a Rock Star is a post from: Omar Kattan - MD & CSO at Sandstorm Digital FZE The post New Business Startup? Think Like a Rock Star appeared first on Omar Kattan - MD & CSO at Sandstorm Digital FZE.
  • My Workshop in Dubai: SEO for News Websites – March 23

    Omar Kattan
    9 Feb 2015 | 8:30 am
    One of the important hubs for the news publishing sector in the Middle East and Gulf region is Dubai. Actually, many of these regional offices are right here at our doorsteps in the heart of Media City. This got me thinking… Since a big part of Sandstorm’s mission is to disseminate digital knowledge, and with [...] My Workshop in Dubai: SEO for News Websites – March 23 is a post from: Omar Kattan - MD & CSO at Sandstorm Digital FZE The post My Workshop in Dubai: SEO for News Websites – March 23 appeared first on Omar Kattan - MD & CSO at Sandstorm Digital FZE.
  • A Brief Look at Computing Trends for 2015

    Omar Kattan
    23 Jan 2015 | 1:04 am
    There is certainly a lot to take in as we look over the past decade in the world of computer hardware and software. Back in 2005, Windows XP was still the world’s most common operating system in homes and businesses, mobile Internet was in its infancy, and a typical home computer was powered by no [...] A Brief Look at Computing Trends for 2015 is a post from: Omar Kattan - MD & CSO at Sandstorm Digital FZE The post A Brief Look at Computing Trends for 2015 appeared first on Omar Kattan - MD & CSO at Sandstorm Digital FZE.
  • Happy New Year! All the best in 2015

    Omar Kattan
    31 Dec 2014 | 1:18 pm
    2014 has been an amazing year of growth and learning for me with lots of welcomed challenges both on the personal and business fronts. I’m really excited about 2015 and the new challenges it will bring. I also look forward to continue leading and inspiring the brilliant team over at Sandstorm Digital to deliver amazing [...] Happy New Year! All the best in 2015 is a post from: Omar Kattan - MD & CSO at Sandstorm Digital FZE The post Happy New Year! All the best in 2015 appeared first on Omar Kattan - MD & CSO at Sandstorm Digital FZE.
  • Why Brand Storytelling Works

    Omar Kattan
    11 Dec 2014 | 11:52 pm
    Storytelling is an ancient human occupation. There’s not a culture on Earth without its rich share of myths and legends—and its tawdry gossip and scary stories. We’ve had tales as long we’ve had language; further, we’ve had them as long as we’ve had visual imagery, as the magnificent Paleolithic cave paintings of Europe and the [...] Why Brand Storytelling Works is a post from: Omar Kattan - MD & CSO at Sandstorm Digital FZE The post Why Brand Storytelling Works appeared first on Omar Kattan - MD & CSO at Sandstorm Digital FZE.
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    E-Marketing Associates - Online Marketing Products for Independent Hotels » Blog

  • Making hotels interactive with iBeacons

    Joshua Meehan
    26 Feb 2015 | 4:49 pm
    iBeacons are gaining momentum in the technology word, but they have tremendous value to the hospitality industry. iBeacons are a small communication device that, with the user’s permission, uses Bluetooth technology to trigger activities, launch websites, play videos or offer coupons and information on a traveler’s smartphone. With a little imagination and the right infrastructure, a hotel using iBeacons can transform itself into an interactive property that tech savvy travelers will love. iBeacons work off the users proximity and can be programed to do a variety of things.
  • The Fight Against the OTAs starts at Check In

    Joshua Meehan
    20 Feb 2015 | 5:12 pm
    In any industry, a lack of competition can come with a decline in innovation and an increase in price. Without a larger field of competitor there is nothing to incentivize OTAs to keep commission rates low or introduce new products and services to the market. With only two major players left in the OTA space, Expedia and Priceline can make and play by their own rules. Their almost complete dominance of this space can make it extremely difficult for new players to enter the field and remain competitive. They can’t outspend these giants for ad space, so gaining attention and acquiring…
  • Why You Should Go Mobile Now

    Tina Cheong
    18 Feb 2015 | 3:47 pm
    At the beginning of every new year, there are always new trends to look out for and new opportunities to increase revenue. Just in the year of 2014 alone we experienced a rise from the usage of desktop devices to non-desktop devices (cellphones, tablets, etc). According to Hospitality.net, 38% of web visitors and almost 40% of the page views were generated from non-desktop devices alone last year. In comparison to 2012 where less than 17% web visitors and 14% of page views were generated from a non-desktop device. With such a huge increase in just several years, this essentially means that…
  • Boost Revenue by Selling the Time Between Reservations

    Joshua Meehan
    13 Feb 2015 | 12:01 pm
    For most hotels, cutting all ties with the OTAs isn’t feasible. Their reservations make up a sizable portion of a hotel’s business mix and without them many properties wouldn’t stay open. Coming off the heels of their Travelocity acquisition in January, Expedia has purchased Orbitz for an estimated $1.3 Billion. This essentially leaves two major players in the OTA field, Expedia and Priceline/Booking.com. In the last two months Expedia has gone from controlling around 30% of the market to over 70%. With only two major OTAs players left in the game, far too much power is taken…
  • Content Marketing Done Right: Hotel Edition

    Melody Ciria
    9 Feb 2015 | 3:00 pm
    As the new year rolled around, many hotel internet marketing companies featured webinars discussing new strategies that hotels should be implementing for 2015. Of all these new trends mentioned, one of the most necessary themes was that of content marketing and the importance of consistently telling your hotel’s story to the traveler consumer. As one of the biggest trends of 2015, content marketing is by far one of the most impactful ways to convert an online visitor into a potential guest along the booking journey. A key to content marketing is to develop a story that keeps your hotel’s…
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    Gold Web Traffic | Worthing Online Marketing Agency

  • Appear, Engage, & Influence: Get the 10 Benefits of Online Reputation Management [Infographic]

    Daniel Lesser
    25 Feb 2015 | 9:04 am
    Online reputation management (ORM) is an important aspect in the online marketing arena. While it is used to improve a business’s or a person’s reputation on the World Wide Web, ORM carries a negative connotation to some professionals and business owners. That is because it is sometimes wrongly equated with posting fake consumer reviews on various popular websites, including social networks. In reality, the proper practice of ORM does not rely on fake reviews, but on positive content, genuine consumer feedback, and sharing via social media. Having ORM performed on a business may also…
  • Beat Negative Reviews about Your Business with Effective Online Reputation Management [Video]

    Daniel Lesser
    24 Feb 2015 | 9:19 am
    Online reviews can impact your reputation and eventually your whole business. That’s a fact. Want proof? According to research, a massive 80% of consumers can change their purchase decision after reading a negative review online. They do this even if the business in question was referred by a family or friend as a separate study by LMG showed that of those who searched online for referred businesses, 52% looked for reviews or ratings. Online reviews are that powerful. But reviews aren’t always bad. In fact, they can spur new life into your business and even boost your bottom line. What…
  • Responsive Web Design: Prevent Potential Sales Loss with a Mobile Friendly Website

    Daniel Lesser
    15 Feb 2015 | 1:32 am
    Many business owners today tend to ignore the importance of having a mobile friendly or “responsive” website. Without realising it, they may be losing prospective leads and sales because their website is not designed to load properly on mobile devices such as laptops, tablets, and smartphones. Here’s why you should not be one of them, and how you can make your website responsive: Watch the video: What is Mobile Responsive Web Design? Your website needs to be mobile friendly, so it needs to be “mobile responsive.” Responsive design is when your website automatically responds or…
  • 10 Website Improvements That Start with an Audit Report & Result in Better SEO & User Experience [Infographic]

    Daniel Lesser
    11 Feb 2015 | 9:10 am
    A website audit report thoroughly checks your website so you’re certain that it’s SEO-friendly and gives visitors and potential customers a great user experience. Better SEO means your website is more visible to your prospects. It means they can find it faster and easier than your competitors’ websites. A great user experience means visitors will come back to your website and even share it with their friends and colleagues. This means you have the opportunity to convert online visitors into customers. So what does it take to make and keep your website SEO and user-friendly? Focus on the…
  • Website Audit Report: Why Your Website is Not Ranking on Google & Driving Sales for Your Business [Video]

    Daniel Lesser
    10 Feb 2015 | 8:59 am
    Through their website, small and medium-sized businesses (SMBs) are able to compete with larger corporations that are equipped with bigger marketing budgets. It’s no surprise that SMB owners ranked “website” as their top digital marketing solution. They also think it’s more effective than email and social media. With owners putting this much value on their website, it’s normal to think that they are also investing heavily on site troubleshooting, maintenance, and optimisation… or so we thought. When was the last time your website underwent a thorough audit report? Six months ago?
 
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    The Conversion Scientist

  • Why Your Visitors are Ignoring You: Personas vs. Demographics

    Trina Bolfing
    4 Mar 2015 | 9:20 am
    The Brad Pitt Shuffle: we’d all like to think that our target market is pretty sexy.  It’s good looking, it has money, it has style.  If you’d like to keep up this charade because it makes you feel better, by all means. When we try to sell to everyone, our message becomes confusing. Competing for Students OnlineA report card on how colleges and universities are attracting and converting college-bound students. Free Report: Competing for Students Online But if you’re ready to figure out why your marketing campaign isn’t working, it’s time to remove…
  • eCommerce Growth Continues in 2015 in Europe and the US

    Trina Bolfing
    25 Feb 2015 | 1:29 pm
    This infographic from Ecommerce Platforms gives us some insight state of eCommerce in 2015.  It’s looking like online sales are going to increase to well over a quarter of a billion dollars (yep, you read that right:  billion!), and even though retail sales online are still a relatively small percentage of total sales, brick-and-mortar shops are still feeling the pinch. What piece of the ecommerce pie will your business get? It depends where you are. Note how much European shopping behaviors vary by region. The 10% increase in ecommerce revenue is up for grabs. Your ability to…
  • Surprises from 2014: Popular vs. Effective Content Marketing

    Brian Massey, The Conversion Scientist
    19 Feb 2015 | 3:00 am
    It’s February and we’re just now publishing our “Most Popular Posts of 2014” post. We were in a bit of a quandary on how to go about this. Even though we are the masters of metrics, the mullahs of measurement, and mightier than mayhem, we weren’t sure how to measure “popular.” Wipe that quizzical look off of your face. Content Marketing is one reason we have enjoyed so much success, and our blog is the heart of our content marketing efforts. We take it very seriously. We want posts that are popular to our target audience, marketers struggling to use data and testing wisely…
  • How a Little Science Can Save Your Website Redesign

    Trina Bolfing
    18 Feb 2015 | 8:57 pm
    Raise your hand if you’re considering a website redesign.  Pretty much everyone, yeah?  Well, before you undertake such a massive project, there’s a lot you should consider first…namely the effects such huge changes can have on your conversion rates.  Brian the Conversion Scientist stopped in over at LogMyCalls to talk about Understanding the Crazy People You Call Visitors. Click to Watch the Webinar Some businesses will pour millions of dollars into a fancy and beautiful website redesign only to discover that their customers no longer know how to interact with (ahem, buy things…
  • Tracking Your Most Valuable Visitors with Google Analytics [AUDIO]

    Brian Massey, The Conversion Scientist
    16 Feb 2015 | 12:48 pm
    There are special visitors on your site right now. They blend in with all of the others in your analytics, but they behave differently from the others. They visit more pages, spend more time, share more often and are more likely to buy from you. Would you like to know them better? Would you like to know how to treat them better? Would you like to have more of them? Subscribe to The Conversion Scientist Podcast: Download (Duration: 14:17 — 13.1MB) If you enjoyed this, please leave a review on iTunes! Transcript These visitors are your account holders. Some have bought from you. Some…
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    Blog Aspire

  • Best Free Blogging Sites – List & Comparison On 5 Important Factors

    RaHul Tilloo
    21 Feb 2015 | 6:47 am
    Hi! Everyone. How are you today? Yesterday I was chatting with my friend and he was asking me about blogging and how he can create a free blog? At that time I thought many people might be facing similar questions so why not just write a post about how to create a free blog and […] Be the first to comment... Related Posts:On Page SEO Factors – With Love Google20 Of The Best Places To Sell Your Products Online12 Best Free WordPress ThemesWhat Is Link Building & How To Build Backlinks10 Ways To Get More Traffic To Your Blog Now RSS Feed Powered by MaxBlogPress Bring My Blog…
  • List Of 25+ Websites To Get Royalty Free Images

    RaHul Tilloo
    5 Jul 2013 | 2:41 am
    Hmm.. Searching for free stock images? Yah! Then you are onto a right place. Hi! I am Rahul  and in this post you will get the list of top 25+ sites which offer free royalty free images . Many case-studies has proved that a blog post with a good image has more conversion rate than […] 17 Comments - Read what others are saying about this post... Related Posts:On Page SEO Factors – With Love Google3 Best Ways To Make Money Online : Yes! Big Passive IncomeWhat Is Link Building & How To Build BacklinksUnordered list with icons (UI Themed)12 Best Free WordPress Themes RSS Feed…
  • 20 Of The Best Places To Sell Your Products Online

    RaHul Tilloo
    28 Jun 2013 | 1:09 am
    Twenty Convenient Places To Sell Online Everyone wanting to sell online may not have the expertise or the resource to set up a successful ecommerce website. Many dream of selling on eBay or Amazon while others struggle to go about getting their own website in place. However, many other solutions exist, some of which are […] 1 Comment - Read what others are saying about this post... Related Posts:3 Best Ways To Make Money Online : Yes! Big Passive IncomeList Of 25+ Websites To Get Royalty Free ImagesAbout Us10 Ways To Get More Traffic To Your Blog NowHow To Install WordPress Locally…
  • 10 Ways To Get More Traffic To Your Blog Now

    Guest Author
    17 Jun 2013 | 1:17 pm
    Every blogger will attest to this; It is very simple to create a blog. However, it is hard building it to get a sizeable traffic. Any blog without traffic is not useful at all no matter the caliber of its content. It is so important to look for ways to gain traffic to your blog. […] Be the first to comment... Related Posts:Link Building : 11 Ways To Build Backlinks FastWhat Is Link Building & How To Build BacklinksAbout UsOn Page SEO Factors – With Love Google3 Best Ways To Make Money Online : Yes! Big Passive Income RSS Feed Powered by MaxBlogPress Bring My Blog Visitors…
  • How To Install WordPress Locally Using Webmatrix

    RaHul Tilloo
    13 Jun 2013 | 5:35 am
    WordPress installation on local host gives lot pain to many people. So if you haven’t installed WordPress locally before this article is just made for you. Hey! Rahul here. In this post I am sharing a great platform from microsoft which will help you to install wordpress locally without any trouble-shouble. The process is really […] 3 Comments - Read what others are saying about this post... Related Posts:15 Useful WordPress Tricks That You Need To ImplementList Of 25+ Websites To Get Royalty Free ImagesWordPress Shortcode12 Best Free WordPress ThemesUltimate List Of Best Free…
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    SEO Inc Blog

  • SEO News Update: Google to Reward Mobile-Friendly Websites

    SEO Inc
    27 Feb 2015 | 1:46 pm
    It’s just as we predicted. The first of our 2015 SEO optimization predictions is happening. On Thursday, Google revealed their forthcoming plans to reward mobile-friendly websites. Two major changes to mobile are coming down the pipelines. And they could change your site rankings from here on out. Mobile-Friendly Websites Will Rank Better in Mobile Search Starting April 21st, Google has announced that they will begin “expanding [their] use of mobile-friendliness as a ranking signal.” Stating their dedication to “relevant” and “timely” search results for its users, Google is…
  • What We Learned Last Month About SEO – End of the Month Awards Recap

    Eric Seal
    13 Feb 2015 | 11:16 am
    SEO Inc. the San Diego internet marketing company, is off to a strong start this year! We’ve been lucky enough to be awarded yet another string of awards—this time for the month of February 2015. During the last month, we saw some surprising (and not-so-surprising) outcomes to our efforts in being the best Internet marketing company San Diego! And now we’re going to share what we’ve learned. Just like last month, we’re going to revisit our successes (humbly, of course) and what we did to earn them! By following our example, hopefully you’ll learn how you can improve your Internet…
  • Press Release: SEO Inc. Removes 12th Google Penalty, Retains 100 Percent Effectiveness

    Eric Seal
    27 Jan 2015 | 9:35 am
    San Diego, Calif. – January 27, 2014 – SEO Inc, a full-service San Diego Internet Marketing Company, is pleased to announce their 12th successful removal of a Google penalty from one of its clients. With this latest removal, the San Diego based Internet Marketing company has retained 100 percent effectiveness in removing manual actions. The Google Search Quality Team accepted SEO Inc.’s reconsideration request last Friday, on Jan. 16. “Our team put in a lot of work to get that Google penalty removed,” says SEO Inc.’s CEO, Garry Grant. “We’re now 12 for 12 when it comes to…
  • How to Remove a Google Penalty

    Eric Seal
    21 Jan 2015 | 1:34 pm
    You’ve heard the horror stories. And if your website has received a Google penalty, it can be like a living nightmare. Google is constantly developing more complex algorithms to make the Internet more organized and relevant. You need to know what to do if the worst should happen—and nothing is worse than a Google penalty. We at SEO Inc. an Internet Marketing Company in San Diego can help. We have a 100% success rate in Google penalty recovery, the result of nearly two decades in the business. We know what work needs to be done to get your site back in the guaranteed top search engine…
  • How to Make a Website Mobile-Friendly After a Google Warning

    Eric Seal
    20 Jan 2015 | 11:35 am
    Good ‘ol Google, looking out for us again. Google released a wave of warnings yesterday, alerting webmasters through email and Webmaster Tools to “fix mobility issues found on [their website].” These warnings coincide with Google’s other efforts to show that mobile-friendly matters. This is a pretty proactive move on Google’s part. Google’s throwing everyone a major bone, telling webmasters who have maybe gotten lax or have yet to dive into mobile territory to shape up. We sense an impending “or else” accompanying these messages, but for now we can appreciate the warning of…
 
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    Rand Group

  • Your Manufacturing ERP Investment: Part II

    Tony Chalet
    19 Feb 2015 | 8:00 am
    Manning the Helm Throughout my travels both as a Consultant and as an Internal Project Manager, I have found a common oversight in the planning phase of an ERP implementation. Most companies I’ve dealt with are enthusiastic to begin the … Continue Reading — The post Your Manufacturing ERP Investment: Part II appeared first on Rand Group.
  • I Miss Excel: How SharePoint Makes it Easy to Maintain your Love Affair with Excel

    Justin Singer
    13 Feb 2015 | 11:50 am
    In my last blog post, I wrote about how SharePoint trumps Excel in many cases where collaboration is important and the needs of the solution go beyond just one or two people. For those that are still clutching onto Excel … Continue Reading — The post I Miss Excel: How SharePoint Makes it Easy to Maintain your Love Affair with Excel appeared first on Rand Group.
  • 10 Ways SharePoint is Better than Excel

    Justin Singer
    5 Feb 2015 | 11:28 am
    I sometimes reflect on the creators of Excel and wonder if they had any idea what a tool they had created. Far beyond a tool for financial tracking and analysis, Excel has been appropriated for more uses than duct tape … Continue Reading — The post 10 Ways SharePoint is Better than Excel appeared first on Rand Group.
  • Managing Engineering Change Orders (ECO)

    Amer Dalain
    27 Jan 2015 | 8:00 am
    Microsoft Dynamics AX 2012 R3 is a solid ERP solution for manufacturing companies. Dynamics AX 2012 provides deep functionality to support many of the complex scenarios faced by businesses on a daily basis. In this post, we will explore some … Continue Reading — The post Managing Engineering Change Orders (ECO) appeared first on Rand Group.
  • Importance of a SharePoint Roadmap

    Justin Singer
    23 Jan 2015 | 6:53 am
    It’s an easy trap to fall into. Your organization is excited about pursuing opportunities for better knowledge sharing and collaboration. Perhaps you’ve even selected SharePoint as the tool to help get the job done. Teams, departments, and executives are clamoring … Continue Reading — The post Importance of a SharePoint Roadmap appeared first on Rand Group.
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    Ekcetera Marketing and Design

  • Top 10 Resources for Stylish & Smart Entrepreneurs in 2015

    Kelly Garrett
    25 Feb 2015 | 2:20 pm
    Owning a business takes courage. Even more so in 2015. All of the technology available has made the world shift online to not only buy and sell products, but to build relationships over bytes of data. It’s fascinating. Never in my wildest dreams did I imagine I’d be spending my days with my husband, at home, working from our virtual offices, making connections and relationships with people all over the world. That’s what Entrepreneurship looks like for me in the 21st century. But it hasn’t been easy getting here. I’ve learned from countless resources and a pricey…
  • Has Your Website Had An Oil Change Lately?

    Kelly Garrett
    11 Dec 2014 | 8:43 am
    We’re all familiar with changing the oil on our car, right? It’s a necessary part of owning a car. Most of us wouldn’t dream of going for extended periods of time running on old, dirty oil, or with a filter that needed changing ages ago. So why isn’t the same true of your website? Granted, most websites don’t cost the same amount of money as a shiny new BMW, but if your website is the backbone of your business marketing (as most are), or a direct revenue producer, the cost of running it into the ground can end up massive. Yet, so many business owners don’t…
  • Gift Guide for Entrepreneurs

    Kelly Garrett
    25 Nov 2014 | 4:16 pm
    The Holiday shopping season is upon us again. Each year, I get more and more overwhelmed with gift buying. Sometimes, I want to skip gifts altogether. (Who needs yet another trendy kitchen gadget?) But, the anti-Scrooge in me says to pause and give thoughtfully. Instead of grabbing deals left and right because they’re inexpensive and convenient, I try to put thought into what I gift and make sure the receiver will truly find it useful. Thus, I’ve compiled a list of Practical Gifts for the Entrepreneur In Your Life (Plus a few just for fun). Some offer fantastic Black Friday…
  • How NOT to Create a Website

    Kelly Garrett
    7 Nov 2014 | 3:28 pm
    Maybe you’ve had this experience…You’re starting a new business or blog and you know you need a website. You think, “I’ll just throw up my own site. It’s easy enough.” You do some research and find an enormous range of website options – from the free basic Weebly.com site, to custom designed options costing tens of thousands of dollars. You end up indecisive and more confused and overwhelmed than ever. There are few other “products” in the marketplace that offer such wide ranges of options and price points. It’s safe to say…
  • How to Choose WordPress Hosting

    Kelly Garrett
    17 Oct 2014 | 10:20 am
    So you want a WordPress website? Now it’s time to buy a domain and hosting. Your domain is like the address on your house, and hosting is the lot that contains the house. It’s the physical space where your website files sit on a physical server that’s connected to the internet 24/7. By purchasing hosting service, you’re essentially renting space on these machines along with a staff of people to monitor the machines, make repairs, support customers, and assure the servers are running and connected to the internet as much as possible. Now that we’ve got those…
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    Puzzle Marketer

  • Book Review: The Art of the Start 2.0

    Cody Ward
    2 Mar 2015 | 10:34 pm
    Guy Kawasaki once again shows his entrepreneurial genius with his latest book The Art of the Start 2.0 – The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything. I was fortunate enough to get a pre-released copy of the book and was excited to see the changes from his original version. Guy named the book 2.0, and rightfully so, as it is 64% longer than the original version and packed with ideas. The Art of the Start 2.0 walks you through the critical steps of: Launching, Leading, Bootstrapping, Fund-raising, Building a Team, Evangelizing, Socializing, Rainmaking, Partnering,…
  • Top Books for Marketing Leaders

    Cody Ward
    20 Jul 2014 | 12:10 pm
    If you’re a leader that is constantly putting together all of the pieces to a marketing puzzle, chances are one of your mantra’s or beliefs in life is to never stop learning. You’re probably always keeping yourself up-to-date on the latest blogs, books, and magazines. You read about business, leadership, productivity, negotiation, marketing, social media, etc. PuzzleMarketer.com has a list of books I’d like to recommend you add to your reading list. Become a better leader in your company and strive to become the best you can be. Please come back as this is a constantly…
  • Corporate Social Media Campaigns [Infographic]

    Cody Ward
    16 Jul 2014 | 4:50 am
    The following infographic showcases some recent and interesting findings on how corporations are tackling social media. Initially skeptical of its use for business purposes, it appears many have adopted the two-way communication mindset during this modern age of information and relationship building. Below are some of the more interesting highlights from the infographic: 94% of corporates use social media in some capacity. 75% saw an increase in website traffic. 58% use it for lead generation. Favorite social sites are Facebook (92%), Twitter (82%), LinkedIn (73%) and blogs (61%). 58% of…
  • The Mobile Revolution is Here Now [Infographic]

    Cody Ward
    15 Jul 2014 | 10:17 am
    For the past 5 years or so, research has predicted that mobile devices would overtake personal computers when it comes to internet usage. The infographic in this blog post pulls together data that shows that the turning point is here now. The Post-PC Revolution infographic was created by Moovweb, a company that has released a “Post-PC cloud-based Platform-as-a-Service (PaaS) that syncs content, features and business logic across all Web experiences – in real time.” Looking at your own company or business, you’ll likely only need to ask yourself one question, “Am…
  • Ignore Your Email Marketing Open Rates

    Cody Ward
    15 Jul 2014 | 9:37 am
    It often surprises me when I ask email marketers, “How is your campaign going?” and they answer with something similar to “Very well! Our open rate is 30%, which is above the industry average by 10 percentage points.” I cringe. Not because the open rate isn’t important, but because using it as your key primary indicator (KPI) often misleads your email marketing campaigns. What’s wrong with the open rate metric? It’s not 100% reliable, to say the least. The open rate is counted when a small 1×1 pixel image is loaded by the subscriber’s email client. A preview pane in…
 
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    Attacat of Edinburgh » Brain

  • Charlie’s Quick Fire Reading List #9: Facebook Ads & Maximising Your ROI

    Charlotte Hardy
    19 Feb 2015 | 9:18 am
    Facebook are doing some pretty cool things at the moment. I know, right? Take a break from doing cool stuff Facebook! We love to think that we hate Facebook, but really it’s turning out to be quite useful for us marketing types. Stay tuned in this post for a couple of blog posts on cool new Facebook products/tools. We’ve also mentioned a really good article about content syndication, platforms you can use to do this, and how to make it super efficient. All this and more! How to Improve Title Tag CTR by 20% You may remember Joel writing a recent blog post on headline writing.
  • Heat Map Your Way to More Conversions

    Charlotte Hardy
    9 Feb 2015 | 5:40 am
    Recently we’ve been shopping for a more comprehensive heat mapping tool. Historically we’ve used CrazyEgg which has done the job quite nicely but following a few issues over the past few months we’ve started looking elsewhere. Don’t get me wrong, Crazy Egg is great is you’re looking for a simple heat mapping tool but that’s (just) about as far as it goes. We’ve been paying more attention to heat mapping and click tracking over the past few months. It’s especially critical when proposing optimisation for landing pages or when conducting a onsite…
  • Missed Last Month’s New Media Breakfast? Pas de Probleme, Here’s the Script.

    Attacat Tim
    6 Feb 2015 | 3:00 am
    Back in January Gordon White (from fatBuzz) and I presented a New Media Breakfast on the topic of “2015: The Year of Integration”. Our presentation made the case for removing the distinction between off and online marketing and focusing on joining up your data; content, relationships, search, social, advertising, seminars, networking, poor golf skills and so on. This Month Only: The Script in Full For this month only, we are making the full script available to read at your leisure. The full slide deck is also available. The script includes: several ways to make your…
  • Lost In Translation: How to Communicate with a Graphic Designer

    Attacat Danielle
    5 Feb 2015 | 7:12 am
    Image courtesy of www.creativebloq.com[/caption] Here is my simple guide for account managers on how to communicate with your graphic designer. Your job as a client account manager is to ensure that your designer has a clear understanding of what you want from them. This includes what your expectations are when it comes to delivering work, this is key so that you are on the same page. Sometimes this can be difficult and things can get lost in translation, so to speak. For example you should consider very carefully what words you use in your brief to a graphic designer, a brief that…
  • Month in Numbers: January 2015

    Charlotte Hardy
    5 Feb 2015 | 7:01 am
    Welcome to 2015, can you believe the first month of the year has been and gone already? That’s one less month to better your online presence and blow your competitors out of water! This month we’re looking at what’s to come in 2015, the future of content marketing and British shopaholics, among other things. Let’s get down to business. 22% 22% of surveyed global marketers thought that the most exciting marketing opportunity for 2015 is customer experience. In terms of customer experience, the biggest opportunity here is…. you got it, PERSONALISATION. Seriously,…
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    Site2You Webmaster Blog

  • 30 Top Rated WordPress Joomla and HTML Templates

    admin
    19 Feb 2015 | 6:34 am
    Today we would like to share with you 30 the most popular themes that have been tested for their quality by hundreds of happy users. You can find here themes for different content management systems. WordPress fans will be pleased with the amount of high quality designs they can find here, and Joomla lovers will find a big variety of possible options as well. If you’re not looking for a CMS template, there are also HTML templates at your choice. They are built with pure HTML and CSS, there is nothing else that could draw away your attention. If you’re looking forward to renovating…
  • 5 Ways to Build Your Brand Online

    admin
    26 Nov 2013 | 1:31 pm
    In the age of the Internet, creating a reputable name for yourself online is crucial to your site’s success. Whether you are just starting out or are an Internet veteran, there are many things you can do to improve your online presence and increase your visibility and credibility on the World Wide Web. 1. Know Your Audience Creating a business persona will be highly ineffective if you don’t tailor your brand to your market. The point of branding yourself is to make you (or your business) memorable and recognizable to a target audience—typically in order to garner greater credibility and…
  • The Right Understanding of Dominant and Recessive Colours

    admin
    16 Aug 2013 | 3:28 am
    How you use dominant and recessive colours in infographics or in any graphic designs or images for that matter can influence the effect on how an image is perceived by its viewers. Some colors are quite complex as it can take the hue of another colour. The choice of colours for web or graphic designing is an important consideration in order to produce the right impression and message that you want to communicate to your viewers. And the proper use of dominant and recessive colours will highly influence the desired results from your conceptual designs. Colour matters in your design Colours are…
  • 20 Incredible Conceptual Logo Designs For Your Inspiration

    admin
    17 Jun 2013 | 2:37 am
    Logo design is an important part of the branding process for any company, website or non-profit organisation but more often than not, logo’s tend to be quite boring and don’t make use of any real concept that’s likely to help the brand form a proper identity. One way to combat this is to create a logo for your company based on a concept (i.e. a conceptual logo design). To put it simply, a conceptual logo design is a logo that has a hidden/double meaning that represents the nature of brand it’s promoting. When these types of logos are done well, they can gain a huge…
  • Reviewing the Principles of Effective Web Design in 2013 [Infographic]

    admin
    29 Apr 2013 | 12:08 pm
    “Back in my day, we didn’t have the Internet.” Sure, we hear this phrase proudly declared by our trusty elders, but nowadays it’s nearly impossible to imagine a world that’s not immediately associated with, “wide web.” In recent years, the Internet has steadily-progressed into THE optimal resource for global data and communication; transforming the ways in which developed nations are able to search, socialize and shop….all in the comfort of their PJs. To meet the burgeoning demands of cyberspace fervor, businesses have created their own websites as a way to expand their…
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    latest solar news

  • Solar Energy; The Real Facts

    2 Mar 2015 | 2:08 am
    Most power plants in the United States and around the world are using fossil fuels to generate electricity and operate. Fossil fuels has-been used as an energy source while the man has learned to generate power. Fossil fuels have been-around for ages and when man started using this energy nobody but the consequences. Fossil fuels will run out and be a shortage of it in the near future. This scarcity of fossil fuels will affect our industries ict live and several newspapers. Today we see some of theses comments and concerns, awards to fossil fuels are increasing and electricity is more…
  • The Cost Of Solar Energy

    1 Mar 2015 | 2:09 am
    Solar energy is a natural source of energy that comes directly from the sun. When solar energy hits the earth it spreads over the surface of the earth and provides heat evenly. If you could capture the sun’s rays in a particular area over a long period of time that will provide enough heat for the night or on cloudy days. Learn where to find solar energy can help you get started today. Solar energy costs nothing, since it comes from the sun. The font you choose may cost a bit, but in the long term, should be your only expense, unlike gas or oil heaters to keep paying for each month in…
  • The Benefits of Solar Energy

    28 Feb 2015 | 2:53 am
    The use of solar energy or energy from sunlight has many advantages. Let’s take a closer look at each of them. • Solar energy saves money. In 2006, we saw the highest jump in residential electricity rates. In some regions, increased to 60% was observed. Many experts agree that the trend will continue in the coming years. This means you have to pay more money to support their monthly electricity consumption. But if it produces its own energy, you can avoid paying the high cost of energy – especially now that energy prices are very unstable. On a larger scale, if American…
  • Solar Energy Systems for Pools

    26 Feb 2015 | 12:02 am
    If you have a pool, you know how much warming can mount your electricity bill. Solar systems for swimming pools offer an alternative method that does not devastate your bank account. Solar energy systems for swimming pools When most people think of solar energy systems, they think of large crystalline structures that are intended to collect a large amount of solar energy to convert solar energy. However, there are other uses for solar energy systems. One of the most ingenious uses for this technology is the use of solar energy for heating swimming pools. Using solar energy to heat your pool,…
  • Solar Energy Risks To Health

    21 Feb 2015 | 11:31 am
    Solar energy is a potential free electricity and water heating source. It has the power to take advantage of electricity in remote areas of the world. It seems to offer health and safety with power, but is it? Rarely health risks of solar energy are mentioned. This may be partly due to the limited use of this energy source. It may also be due to the lack of research in this area. Some have begun to study the health risks of solar energy, however, and if you study long enough, some estimates are available. Solar Thermal Risks Health Solar energy Health risks inherent in the design and…
 
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    Digital Marketing Consultant

  • Pest Control Company in San Antonio hired WSI for website Redesign and SEO

    John Danenbarger
    18 Feb 2015 | 6:42 am
    Family pest Control selected WSI to update their brand image and redesign their website using the latest in technology. WSI recommended a responsive website design which leverages the latest technology to automatically adapt to the visitors device, whether it is a smartphone, tablet or desktop.  WSI also providing adaptive SEO services for Family Pest control website. Family Pest Control is the San Antonio’s premier pest control service provider for over 30 years. From rodent and wildlife removal to mosquito, bed bug and termite control, San Antonio’s Family Pest Control is familiar…
  • Leading Specialty Lamp Manufacturer Engages WSI for SEO Implementation

    John Danenbarger
    12 Feb 2015 | 2:59 am
    LightSources is one of the world’s leading manufacturers of UVC, specialty fluorescent, and sign lamps of all kinds. Based in Orange, Connecticut, they serve both large and small OEMs with custom lamps designed and engineered for a large range of applications. As a means of increasing their new lead flow, LightSources engaged WSI to optimize their web site for 35 primary keywords.  The first step in this project was on-page optimization involving the creation of 35 new SEO landing pages.  These pages were optimized for three kinds of terms: 1) Keywords that describe what the company IS,…
  • WSI – The Local SEO Expert helping Local Small Business

    John Danenbarger
    11 Feb 2015 | 4:14 am
    WSI has completed an On-Page optimization for Acumi Acupuncture Clinic In Albuquerque, New Mexico. The new clinic, which is run by Dr. Jumisko who is both, a Doctor of Oriental Medicine and a Western Pharmacist, has unique skills in understanding western medicine side effects and being able to adjust her oriental treatments accordingly. They also have high-end electronic micro current device for facial rejuvenation and needless pain treatments. WSI has now started Off-Page Optimization. The target is to get this site ranking well in all major search engines. Just completing the On-Page…
  • WSI Retained for Additional SEO Project with Eagle Mountain Products Company

    John Danenbarger
    10 Feb 2015 | 1:46 am
    Eagle Mountain Products, is the official online retailer for WCM Industries, the manufacturer of Watco drains and Woodford faucets. WSI was originally retained by Eagle Mountain Products back in late 2012. The initial project, completed in 2013, included creating 58 SEO landing pages optimized for keywords with volume of over 80,000 searches per month.  The on-page optimization was followed up with organic link building and blog posting on popular blogging platforms.  This activity led to huge growth in organic visitors, and a very happy client. Phase two of the SEO, which began in June of…
  • WSI Completes On Page SEO for Governors State University Site

    John Danenbarger
    10 Feb 2015 | 1:39 am
    WSI has recently completed the on-page search engine optimization for Governors State University, an Illinois state university located 35 miles south of Chicago.  This year comes on top of an exciting year for GSU as they have transitioned from an upper-division public university that admitted only juniors, seniors and graduate-level students to a full 4-year university. As a four-year public university, they are currently serving more than 5,500 students and offer 64 degree and 24 certificate programs. As with all SEO projects, WSI’s first step is deep key word research for the…
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    The B2B Inbound Marketing Blog

  • Why I Love The New LinkedIn User Interface

    2 Mar 2015 | 8:06 am
    Have you noticed anything different in LinkedIn lately? In January of 2015, LinkedIn rolled out a new user interface. From my perspective, the new interface makes it easy to manage my LinkedIn relationships quickly and regularly. Whenever LinkedIn rolls out something new, some love it, some hate it and some are somewhere in between. Let me tell you why I love the new LinkedIn user interface.  What's New?  The first thing you'll notice in the new LinkedIn UI is the dashboard that's front and center underneath the navigation. Everything you need to to manage your relationships is…
  • 5 Pillars For Your Professional Services Marketing Strategy

    24 Feb 2015 | 3:00 pm
    It's a great time for selling professional services. The down economy of the past five years has caused many businesses to outsource non-core business functions like accounting, legal, marketing and insurance so that they can concentrate on their primary business mission. The constantly increasing cost of hiring employees and associated regulation has accelerated the trend of outsourcing non-core business functions. At the same time, economic green shoots seem to be sprouting. There is conflicting economic data on the strength of the recovery, but my sense on the ground is that businesses are…
  • The Ultimate Professional Services Buyer Persona Cheat Sheet

    16 Feb 2015 | 7:14 am
    One of the first things I learned when I started my business was that it was a fool's errand to be all things to all people. I didn't come up with this gem in a strategic planning session. Like most things I've learned, I kind of stumbled on to it. I asked my first few clients, "Why did you choose to do business with me?" The answer was always, "You know my business." The reason I knew their business was that I had spent 25 years in it prior to starting my company (the professional services industry, specifically management consulting.) Since I stumbled onto that lesson, I've focused my sales…
  • Focus Your Social Media Marketing Strategy

    10 Feb 2015 | 1:14 pm
    Social media, much like content marketing, has reached the point of diminishing returns. We're all bombarded with constant marketing messages and many of us are learning to tune them out. Remember the good old days when you could just relax without the blue lights flashing, buzzers beeping and bells ringing from your smartphone's constant cacophony of anxiety?  It's becoming increasingly difficult for businesses to reach potential buyers due to the sheer volume of NOISE that clutters the internet and social media. Already frazzled buyers are seeking solace by unsubscribing from…
  • Why Content Marketing is for Much More than Just Lead Generation

    4 Feb 2015 | 7:34 am
    Today's post is from Ian Brodie. Ian Brodie works with consultants, coaches and other professionals to help them get more clients. He's known for his expertise in online marketing and was recently named as one of the "Top 50 Global Thought Leaders in Marketing and Sales" by Top Sales World magazine, and one of the "Top 25 Global Influencers in Sales and Sales and Sales Management" by OpenView Labs. His #1 Amazon bestselling book, Email Persuasion, teaches business owners and professionals how to captivate and engage their audience, build authority and generate more sales with email…
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    IMM » IMM

  • Hello world!

    admin
    13 Feb 2015 | 11:42 pm
    Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
 
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    Big Thinking Online

  • 5 Ways To Add Social Proof To Your Website

    Roz
    4 Mar 2015 | 2:39 am
    5 Ways To Add Social Proof To Your Website The term Social Proof seems to be popping up more and more in relation to brands and marketing, although the concept itself is far from new. For those of you who haven’t come across it, Social Proof is the positive influence created when someone finds out that others are doing something. According to Wikipedia, “Social proof is a type of conformity. When a person is in a situation where they are unsure of the correct way to behave, they will often look to others for cues concerning the correct behaviour. When “we conform because we believe…
  • Online Video Marketing Strategy – Why Should You Have one?

    James
    25 Feb 2015 | 12:36 am
    Online Video Marketing Strategy – Why Should You Have one? Do you have an online video marketing strategy? Answering Yes because you uploaded a video to YouTube 3 years ago, or you invested in a corporate video of you in your 90’s power suit, does not count. Having an online video marketing strategy means regularly producing online video content that your user base, your clients, patients, customers or social media following, find educational, entertaining or enlightening. Ideally, your content will be so memorable that when one of your targeted following is in need of your services or…
  • Your Reputation Is and Always Has Been Your Biggest Competitive Advantage

    Roz
    18 Feb 2015 | 12:27 am
    Your Reputation Is and Always Has Been Your Biggest Competitive Advantage Reputation has always been important to any business. For many businesses, word of mouth and referrals from customers has been a big part of their growth strategy. Even companies with teams of salespeople and generous marketing budgets rely on their brand name and reputation to help seal their deals. In the last few years thanks to the growth of the Internet and social media we’ve seen huge changes to how people interact with brands, and businesses that have struggled to adapt to the change of pace have seen their…
  • Do You Know How Powerful Video Marketing Is?

    James
    15 Jan 2015 | 3:38 am
    Do You Know How Powerful Video Marketing is? Online Video has quite literally exploded in the past five years. It is no longer something for the future it is clearly part of the NOW. Clients, customers, patients and followers expect to see video as part of their online experience to aid in their decision making process about your brand. There isn’t a more powerful way of capturing your users’ attention and gaining their trust online. The Numbers Don’t Lie In the UK over 15 million people will watch 200 million videos online today. Don’t think that it is only teenagers watching videos…
  • Boost Your Business Profile By Starting A Blog

    Roz
    24 Feb 2014 | 3:32 am
    Boost your Business Profile by Starting a Blog If getting in front of new customers is a priority for any business, getting in front of the biggest number of potential clients possible right now, for the least cost, is usually the main goal. For many small businesses with limited resources advertising is simply not an option. The best way to put yourself and your business in a place where a huge potential audience can find you is by putting yourself online. One of the great advantages a blog gives you as a small business owner is that it stands as a reference to your skills and knowledge. By…
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    Fearless Competitor by Jeff Ogden

  • Sorry about all the snow, everyone and a quick for you

    The Fearless Competitor, Jeff Ogden
    4 Mar 2015 | 10:30 am
    Every night on the news I see all the snow in Boston and everywhere and I feel sorry for all of those people suffering in all that snow. It’s really sad to see so many suffering. Fortunately Jeffrey L. Ogden of Find New Customers, which I like to call the most likeable company in B2B marketing anywhere. (We’re partnered with Likeable Local, which is Social Media Marketing software to make YOU more successful. They keep making their software better and better.) Spring cannot come soon enough. Especially I’d love for my ex wife and boys to fly down here, and they live on Long…
  • Try this with $5 by Seth Godin

    The Fearless Competitor, Jeff Ogden
    3 Mar 2015 | 10:30 am
    What to Do When It’s Your Turn (and it’s always your turn) is a great book by Seth Godin that was a gift from Likeable Local, the business partner of Find New Customers, the most likeable company in B2B lead generation. Thank you so much @davekerpen and the Likeable Local team! They are great partners and they keep improving the product! Loved this page on page 60 titled: Try this with $5 (and I want to share it with you.) “It might just teach you something about what “No” means. Go to the bus station and walk up to the first person you meet. Say to him, with as…
  • The Business Marketing Association is coming to Tampa Bay

    The Fearless Competitor, Jeff Ogden
    2 Mar 2015 | 10:30 am
    The Business Marketing Association of Tampa Bay was started by Jeffrey L. Ogden of Find New Customers, the most Likeable company in BtoB marketing. We moved our publishing time back to 1:30pm to get more social sharing according to What are the Best Times to Post on Social Media? by QuickSprout. We’ve been working with Greg Olsen of the Business Marketing Association, as well as Shawn Elledge and Bernie Borges, who are top marketing experts and Shawn runs the Kansas City BMA group, which is one of the best. Our board may be small but we have great people on board and we’re going…
  • What Jeffrey L. Ogden is thankful for this weekend

    The Fearless Competitor, Jeff Ogden
    28 Feb 2015 | 10:30 am
    This Saturday I simply want to share the 4 things I am thankful for, especially after the loss of great men yesterday: Feel free to check out my LinkedIn profile at the top right, which I consider a blogging best practice. Find New Customers is now on the Sales Lead Management site like all other lead generation companies like the one I once worked for. We even have a great offer for members there. This is the story of Jeffrey L. Ogden, because a former NFL kick returner is named Jeff Ogden, so I was advised to start using my full name. My three sons whom I love dearly. To have a degree in…
  • The Importance of Marketing Specialization

    The Fearless Competitor, Jeff Ogden
    27 Feb 2015 | 10:30 am
    Jeffrey L. Ogden of Find New Customers who’s known as The Fearless Competitor (follow @fearlesscomp on Twitter) has over 2,800 LinkedIn followers now mostly thanks to the former TV show Marketing Made Simple TV, which is no longer being done. This is about people who specialize in marketing and while I do have a degree in Marketing from the University of Notre Dame. I’m deeply saddened by the loss of Fatherr Hesburgh who just passed away at the age of 97. But life marches on and it is my friend Sandra Zorrati’s birthday and she’s one of my 2,800 LinkedIn followers,…
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    Inbound Marketing Blog

  • Crazy Awesome Marketing Recipes - Inbound Marketing Highlights

    Mike Rastiello and Roman Kniahynyckyj
    1 Mar 2015 | 1:21 pm
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week?  Some articles for you: Why the Company Blog is More Important Than You Think - A company blog is a lot more than just the posting of corporate content. It’s an internal communications tool, a place for thought leadership, a landing spot for sales traffic. If you’re thinking of your blog too narrowly you are missing opportunities. How To Tell A Story That Sells - Storytelling is of utmost importance. Keep in mind the context, structure and relevance of the story and understand how to best connect with the target of…
  • [Template] Prove Inbound ROI To Your CEO

    27 Feb 2015 | 12:07 pm
    It's probably the most common question we hear. How can I prove it? How can I show value? How can I assure budget for next year? Is my inbound marketing investment working? If you can commit to tracking a few standard metrics you'll be able to prove the value of your inbound program.  Since your success is ours too, we've created a simple template you can use in a discussion with your CEO.  Here's a quick tour of our Inbound ROI template: Step 1: Identify a sales target for your inbound efforts. Be conservative. Inbound marketing is cumulative, results take time   Step…
  • Inbound Marketing Highlights - Make Them Fall in Love...

    Mike Rastiello and Roman Kniahynyckyj
    22 Feb 2015 | 1:24 pm
    Hi, I'm Roman; and this is Mike. How was your inbound marketing week?  Some articles for you: Brands Will Nearly Double Marketing Data Budgets While Tripling Mobile Ad Spend in 3 Years - Adweek Everything that inbound marketers do looks to have more budget allocated to it in the future. We are in absolutely the right place my friends. How User Generated Content Marketing Is Helping America Discover New, Creative Talent - HuffPost "According to Forrester, only 14 percent of US consumers trust an ad created by a brand compared to 48 percent of users who trust the words, pictures and videos…
  • Beyond the Cart: 7 Features to Include on Your E-Commerce Site

    18 Feb 2015 | 4:15 am
    The online shopping sphere is increasingly becoming more competitive. Customers are consistently returning to the web to research and purchase products they otherwise would have left their home for. While this opens up opportunities for small online retailers that may not have the financial backing to run a brick-and-mortar store, they are also competing against big name brands selling their products online and online only giants, like Amazon. For these smaller, niche online stores to set their company apart from large retailers, they’ll need to make the customer buying journey meet or…
  • Inbound Marketing Highlights - $HUBS Sees Record Number of Customers

    Mike Rastiello and Roman Kniahynyckyj
    15 Feb 2015 | 9:52 am
    Hi, I'm Roman; and this is Mike. How is your inbound marketing world today?  Some articles we think are worth reading... How to Survey Your Audience - Convince & ConvertThe best way to learn what is your customers think is to ask them. Key take away - make your surveys specific. 8 Things I’ve Learned About Social Media and Content Marketing - PACESome common things here - a good read for beginners. I like the notion of embedding social within your content marketing efforts. Understanding The Full Impact Of Web Design On SEO, Branding, And More - Forbes Everything flows together.
 
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    The IMPACT Blog

  • 5 Things That Successful People Do That You Don’t (But Should)

    4 Mar 2015 | 5:00 am
    Jeffrey Zurofsky, CEO and co-founder of 'Wichcraft, eats two scoops of almond butter before bed to build energy for the following morning.  Ex-Spice Girl, Victoria Beckham kicks off her day... (For the full post, please click the blog title link above.)
  • 7 Actionable Conversion Rate Optimization Tips You Need to Try

    3 Mar 2015 | 5:00 am
    Our websites have something in common.  It's not necessarily the color scheme, or the service being offered, but rather our website's share the potential for improvement.  (There's... (For the full post, please click the blog title link above.)
  • What Is a Good Landing Page Conversion Rate?

    2 Mar 2015 | 5:00 am
    You're generating traffic and converting leads, but is it enough? While landing pages are easily the most important pages on your website (it's where you convey value, earn trust, and convert... (For the full post, please click the blog title link above.)
  • Inbound Marketing Trends: March 1, 2015

    1 Mar 2015 | 5:00 am
    Happy Sunday! This week, after a long-standing debate, the FCC approved Net Neutrality, Pebble broke its own Kickstarter record by raising $500,000 in just 17 minutes for its latest... (For the full post, please click the blog title link above.)
  • How Top Sales Teams Distinguish Themselves From Everyone Else

    Rachel Clapp Miller
    28 Feb 2015 | 5:00 am
    This post originally appeared on the Force Management Blog. To read more content like this, visit the blog here. We know that there are clear drivers of a best-in-class sales team: good... (For the full post, please click the blog title link above.)
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    Tim Bonner Blog

  • 15 Smart Ways To Use Twitter To Get More Traffic From Your Guest Posts

    Tom Southern
    26 Feb 2015 | 2:00 am
    Guest posting can drive more traffic to your blog than any other traffic generation method. A lot people have got substantial increases in traffic using guestposting. But it needs to be done right. Why Your Guest Posts Don’t Bring You Traffic You are not promoting them. You may think that your host blogger and his or her readers will promote your guest post for you. After all, host bloggers have their own blogger outreach networks ready and waiting to share your content, just as they share all the content on your host blog. Right? Yes. But it’s not enough. If you want to leverage…
  • Is It Okay To Write About The Same Stuff As Everyone Else?

    Tim Bonner
    20 Feb 2015 | 2:00 am
    So this is how it goes… You’ve hit a creative brick wall and can’t think of anything to write about so you start looking for inspiration. According to many blog posts I’ve read on writer’s block the sequence now follows this pattern: Come up with a fairly broad but relevant subject; Consider using a content generator to get your headline; Do some keyword research; Locate popular articles on the same subject by any means at your disposal; Write something in your own words but in more depth and longer; Feel good about yourself that you’ve leapfrogged up the…
  • How To Substantially Grow Your Email List In Just 90 Days

    Tim Bonner
    14 Feb 2015 | 11:30 am
    Can you imagine adding a thousand or more subscribers to your email list in the next 90 days? I know I can. But is that really realistic? I’ve talked about the ideal placement for your opt in forms to get more subscribers and how to add them to your blog exactly where you want. I’ve also mentioned how you can combine your blog posts and email marketing for better results. And now I’d like to share with you the possibility of your email list getting a whole lot bigger in just 90 days. That’s with the help of the GetResponse List Building Program. Taking Things Step By…
  • Does Your Personality Determine How You Blog?

    Tim Bonner
    7 Feb 2015 | 2:30 am
    There are all sorts of bloggers out there. Each have their own personality and traits but does that predefine how they will approach blogging? I’ve noticed over time that I’ve changed the way I work on this blog. I used to follow other well-known bloggers’ advice which went against how I would naturally do things. I’ve settled into doing things now my own way and that’s where I hope everyone will end up eventually. How Can You Determine Your Personality Type? You may consider that you know lots about your personality already. But have you ever wondered whether…
  • How Meshfire Can Help You With Social Media Engagement

    Tim Bonner
    30 Jan 2015 | 4:00 pm
    Photo Credit: kevin dooley via Compfight cc When it comes to social media, it’s easy to find yourself sharing lots of links and forgetting about the engagement aspect of social media. Yet social media engagement is one of the best ways to build relationships and your reputation. I don’t know about you but I like to know there’s a real person behind a profile. Is that the same for you? The trouble is not everyone feels the same or sees the benefits of social media engagement. You can find yourself hitting a great big brick wall of silence. It really doesn’t have to be…
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    Calloway Green » Blog

  • Get Your Site Mobile, or Your Rankings Will Drop

    Andy Calloway
    3 Mar 2015 | 3:23 am
    On Thursday 26th Feb, Google made a pretty big announcement. It was so significant that the nerdosphere went crazy, however to most in the business world it meant absolutely nothing. Again, it’s one of those technical things that just flies over the head of many business owners, but you know what? You should listen up to this. Mobile is big If you have a quick look at your website analytics, you’ll see something quite startling I bet. You’ll notice that the number of people viewing your site from a mobile phone has been steadily increasing over time. In many cases it’s over 40%, some…
  • How Does Content Marketing Really Get You Sales?

    Chris Green
    26 Feb 2015 | 7:41 am
    First of all, I need to make the following disclaimer. Content marketing is not magic. You don’t pop up a blog post or two and the sales start flooding in. You don’t create one or two videos and suddenly you’re the talk of the internet. It requires hard work. It requires you going beyond the efforts of your competition. Still with me? Good, we lost a few people just then, hopefully your competition… Right, lets get stuck in. What Exactly is Content Marketing? Just to make sure we’re talking about the same thing, we would define content marketing like this:…
  • Share Your Posts to Medium – Now!

    Andy Calloway
    25 Feb 2015 | 8:07 am
    Content, content, content. I waffle on about it all the time. Done a blog post? Great, post it elsewhere but you know what, it’s all too difficult. Well, it’s just got a bit easier… When you’ve just written a blog post, not many people are going to read it straight away, so you want to get it in front of people’s noses. One way is to email it to everyone, but another way is to post it somewhere else a little more popular than your website. Once such incredible place is Medium.com. Here’s what you do: Sign up to Medium with your Twitter account Log in and…
  • How To Post Your Instagram Pictures Directly to Twitter

    Andy Calloway
    23 Jan 2015 | 5:28 am
    Instagram, Twitter and Facebook have had a bit of a love-hate relationship over the years. Facebook owns Instagram and yet as much as they try, people will still use Twitter. Instagram allows you to post an image to your timeline and at the same time share it with Facebook and Twitter. However, the two don’t play nicely and instead of the image being visible in your timeline, there’s just a link to Instagram. This has put people off integrating the two, so here’s how to get past that little problem! Why Is It Important? Images are proven to get better engagement than text…
  • 3 Sneaky Tools to Spy on Your Competitors

    Andy Calloway
    21 Jan 2015 | 7:04 am
    See that website over there? The one that’s higher up in the ranking than yours? How’s that so? How come they’re getting all the gravy? We’d all like our websites to be number one for something, but more likely than not, some other site is sitting there and we don’t know why. Thing is, Google knows why and for many years now we’ve understood that Google isn’t a magic box that reads people’s thoughts. If a site is above ours in the ranking then it’s there for a reason and everyone is telling us that the reason should be transparent. So how’s it happening then? Luckily,…
 
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    Blue Interactive Agency

  • SEO Basics Every PR Executive Should Know

    Peter Brooke
    27 Feb 2015 | 8:32 am
    As more and more of our daily activities and interactions occur online, PR firms are abandoning the notion of separate online and offline marketing channels in favor of integrated marketing solutions that embrace both. While television, newspapers, and various forms of printed media are still viable tools of public relations professionals, they are no longer the primary sources of information and entertainment for consumers in this country. Consumers now turn to online searches and internet news resources when they seek information, and rely on blogs, social media posts and streaming content…
  • PR Digital Marketing Skills

    Peter Brooke
    24 Feb 2015 | 12:55 pm
    In today’s digitally attuned society, your PR firm can no longer ignore the digital divide in its offices – or the chilling implications of this divide on the ongoing success of your company. According to a 2014 Pew Research Center survey, 74% of online adults now use social media, and more than half engage with multiple social platforms. Forbes’ survey of the same year uncovered further information about the influence social media wields in today’s society, discovering that 78% of people say that a company’s social media posts impact their purchasing decisions. Despite these…
  • Market Automation Software Review of Pardot

    Peter Brooke
    19 Feb 2015 | 11:46 am
    Marketing automation software takes many of the lead nurturing tasks that eat up your marketing department’s time – sending out emails, creating landing pages, and qualifying leads, to name just a few – and accomplishes them automatically. You can set up drip marketing campaigns that automate your email campaigns, social media activities, and other repetitive marketing tasks, freeing up your and your employees’ time so you can all focus on what you do best —growing your business. Most marketing automation software platforms share certain basic features, but they each have their…
  • 10 Most Popular Internet Marketing Strategies

    Peter Brooke
    17 Feb 2015 | 11:06 am
    With 89% of consumers turning to the Internet for information on their purchase decisions, it’s no wonder that businesses of all types are adopting internet marketing strategies. There are a plethora of marketing avenues open to businesses on the Internet, but trying to implement too many at once can leave a business overextended,  short on time, with a diluted marketing message. To help you deliver a concentrated, highly effective marketing campaign, we have identified the 10 most popular internet marketing strategies, along with tips to get you started. Establish your presence with a…
  • Market Automation Software Review of HubSpot

    Peter Brooke
    12 Feb 2015 | 11:49 am
    The goal of market automation software is spelled out in its name: it is meant to maximize your marketing efforts by automating the flow and essential tasks of your marketing campaigns. Businesses of all sizes can benefit from this software; it can enable small businesses with few or no dedicated marketing personnel to enact sophisticated digital marketing strategies that would otherwise prove too time intensive for them to mount. For larger enterprises with extensive marketing departments, marketing automation software can keep the entire department on task and ensure that marketing messages…
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    Cision

  • Top 10 Magazines Covering Basketball on Facebook

    Cision Staff
    4 Mar 2015 | 11:45 am
    Ahh March, when the sun starts to re-appear, the snow melts, birds are a-chirping, and March Madness is upon us. Stay on top of the teams, the players, and the games by following the top magazines on Facebook that cover basketball. This list includes the most influential magazines on Facebook covering college and NBA basketball, by volume […]
  • Sonal Dutt Promoted at People Magazine

    Cision Staff
    4 Mar 2015 | 9:41 am
    People announced the promotion of Sonal Dutt to food and lifestyle director for the print publication and web site. She originally joined People.com in July 2013 as a senior food and lifestyle editor. Prior to that, she worked as executive lifestyle editor for Every Day with Rachael Ray from 2010 to 2013 after joining the publication as […]
  • World News Tonight Weekend Announces Weekend Anchors

    Cision Staff
    4 Mar 2015 | 9:23 am
    ABC Television Network recently announced the anchors for World News Tonight Weekend: Tom Llamas will serve as anchor for the Sunday broadcast and Cecilia Vega will serve as anchor for the Saturday broadcast. Llamas was most recently named an anchor and correspondent for ABC News in September 2014. He was previously anchor and reporter for WNBC-TV until August 2014. Vega was […]
  • Caroline Fairchild Joins LinkedIn as New Economy Editor

    Cision Staff
    4 Mar 2015 | 9:15 am
    Caroline Fairchild recently joined LinkedIn as the new economy editor. She was previously with Fortune as a general assignment reporter starting in November 2013. Before that, she served as an associate business editor at The Huffington Post. Follow Linkedin on Twitter for the latest business professional news. Want the latest media news sent to you? Subscribe […]
  • Jeff Zeleny Exits ABC News for CNN

    Cision Staff
    4 Mar 2015 | 9:12 am
    CNN recently announced the addition of Jeff Zeleny as senior Washington correspondent. He previously held the same title at ABC News from February 2013 until February 2015. Prior to that, he was national political correspondent for The New York Times since Summer 2010. Follow CNN on Twitter for the latest in breaking news. Don’t miss the latest […]
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    atlanticwebworks.com

  • Newsjacking Fifty Shades of Grey – Good Idea or No?

    Kristen Daukas
    24 Feb 2015 | 3:41 am
    Have you seen a lot of blog posts filter through your stream over the past week that have something to do with the hit movie, Fifty Shades of Grey?  If you haven’t, you’re either tuning it out, or you don’t subscribe to enough blog feeds because I guarantee you that I had at least fifty in […]
 
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    Smellycat Productions

  • Google to Rank Mobile-Friendly Websites Higher in Search Results

    smellycat
    3 Mar 2015 | 6:00 am
    According to a recent Google blog post, on April 21 Google will start using mobile-friendliness as a ranking signal for websites to make it easier for users to get relevant, high quality search results optimized for their mobile devices. If you don’t have a mobile website, or your website is a few years or more old, it’s probably not. This is significant, because Google rarely pre-announces an important change like this, and puts an exact date on it. Those who ignore their warning, do so at their peril. Many sites hit by Google’s Panda update a few years back experienced a…
  • How to Protect Your Website From Brute Force Attacks

    smellycat
    8 Sep 2014 | 8:14 am
    Brute Force Attacks are the simplest method hackers use to gain access to a website. These Internet “bullies” try different usernames and passwords repeatedly–even using specially made “bots” that generate random sequences of characters, until they get in. Their easiest targets? Those who use simple passwords like ‘123456’ and usernames like “admin”. Due to the nature of these attacks, you may find the number of http requests (the number of times someone visits your site) is so high your host server’s memory goes through the roof,…
  • New at Smellycat Productions–Aerial Video and Photography!

    smellycat
    7 Jul 2014 | 1:00 pm
    We are now offering aerial video and aerial photography services!  Perfect for developers, real estate and any company that would like a unique “bird’s eye” view of their business.  To schedule your “flyover”, call us at 757-250-3197 or email us. Smellycat Demo from Smellycat Productions LLC on Vimeo.
  • Are You Networking or Just Connecting on Your Social Media?

    smellycat
    15 Feb 2014 | 9:00 am
    Social Media is important to the success of your business.  Are you using it to your advantage? Most businesses use LinkedIn to connect with other businesses, but is that all there is to LinkedIn?  Try this–it works! When I connect with someone on LinkedIn, I send that person a message to let him or her know I would like to meet them, either at their place of business or mine. For me, LinkedIn is not just about making connections; it is about REAL networking. By actually meeting my new connection, we may be able to do business with each other, or know another business that could use…
  • Adventures in Virginia State Parks: Holliday Lake State Park

    smellycat
    19 Sep 2013 | 12:02 pm
    In July, Bill, Cindy, Robert and I visited Holliday Lake State Park. Holliday Lake is very family friendly with a large beach, picnic shelters, snack shop, playground, hiking trails, fishing spots, campground among many other amenities and things to do. Kids will have a blast playing on the beach, jumping off the swim platform, and climbing on and sliding off huge floating water toys in the designated swimming area, which always has a lifeguard on duty during operating hours. You can also canoe and kayak, play volleyball, build sandcastles–or hunt butterflies! We shot pictures and…
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    E-Web Marketing

  • Are you using too many #hashtags in your posts?

    Damian Nixey
    25 Feb 2015 | 9:48 pm
    Hashtags are an integral to the way we communicate online, and it’s important to know how to use them. Tonight Show Hashtags: #AwkwardBreakup On Twitter, the pound sign (or hash) turns any word or group of words that directly follow it into a searchable link. This allows you to sort content and track discussion topics based on those keywords. So, if you wanted to post about the hit Australian Show “Wonderland” which screens Wednesday nights on Channel Ten,  you would  include #Wonderland #WonderlandWednesday and #WonderlandTen in your tweet to join the conversation. Click on a…
  • CRO Review: A Website Review of JockeyBoots.com.au

    Blake Smith
    17 Feb 2015 | 9:30 pm
    Recently we’ve been offering a 100% obligation free website review. In these reviews we take a look at your website and our team of experts dive deep into what’s stopping your website from converting with a personalised video review, for example: the pitfalls of your page design and where/how/when/why visitors may be leaving your website. The clever people over at jockeyboots.com.au took advantage of this offer, and here it is: Learn more about our conversion rate optimisation services. The post CRO Review: A Website Review of JockeyBoots.com.au appeared first on E-Web…
  • Social Media Marketing – why bother?

    Damian Nixey
    16 Feb 2015 | 8:53 pm
    Why would your business want to use social media?  Because if it’s done right, it works. You can generate leads through all the major social networking sites, helping you to attract more customers who you can impress by providing a personal touch, building relationships and driving loyalty.   All of this can be accomplished at a low cost without sacrificing quality. Still not convinced? Here are four reasons social media marketing should top your to-do list, and four ways to measure social media ROI .  1:  Ignite Digital Exposure      Handling a strong social media presence is an…
  • Holistic SEO: it’s much more than just links

    Shawn Powrie
    15 Feb 2015 | 2:23 pm
    EDIT: three days after I wrote this blog article, John Mueller from Google was in a Google Webmasters hangout where he explicitly said (to answer the question “Is link building in any way good?”): That’s a good question, in general I’d try to avoid that, so that you are really sure that your content stands on its own… We do use links as part of our algorithm, but we use lots and lots of other factors as well. So only focusing on links is probably going to cause more problems for your website than it actually helps Before completely agreeing with this blanket…
  • Valentine’s Day in Australia 2015: Multiple Screens and Fancy Jewellery

    Dino Bernardo
    11 Feb 2015 | 4:17 pm
    $86. Distilled to a dollar value, $86 is the average amount of money that a typical Australian romantic might spend on their loved one on Valentine’s Day in 2015. According to research giants IBISWorld, Aussies will part with nearly $800 million in this season of hearts. It represents a growth in total spend of almost 2% compared to 2014, and a net increase of over $13 million in just a year. This growth is attributed to a trending preference for premium goods and experiences, with clear winners in the categories of Dining (a whopping 24.4% growth to $42.3m) and Jewellery ($40.5m, up…
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    39 Celsius Web Marketing Consulting » Blog

  • Why Facebook Page Fans are Now Obsolete – Stop Wasting Your Money

    Toby
    27 Feb 2015 | 5:08 pm
    Have you ever thought that you need to grow your business’ Facebook page fans? Have you asked why would you do this? Will this help drive more business? facebook-fans-final Hello, hello everyone, Toby Danylchuk, from 39 Celsius Web Marketing Consulting bringing you another online marketing tip and today we’re talking about whether it makes sense for your business to grow their Facebook fans for your business’ Facebook page. So a couple of things to consider – anytime you need to make a decision like this obviously you’re going to have to devote resources to that, whether…
  • 66 Proven Headline Formulas from Highly Shared Articles

    Toby
    15 Feb 2015 | 9:38 pm
    Do you struggle to write effective headlines for your blog posts, articles, or ads? headline formulas Hello, hello everyone, Toby Danylchuk from 39 Celsius Web Marketing Consulting bringing you another marketing tip. Today we are talking about how you can improve your headlines and make more effective headlines for your ads or for the content that you are putting on your website. Many people believe that the headline is the single most important element of a piece of content, whether that’s an ad or whether that’s a blog post you are putting on your website. If you are not continually…
  • How To Integrate Print Ads Into Facebook and Google Ads To Lift Effectiveness

    Toby
    9 Feb 2015 | 10:55 pm
    One of the biggest challenges with print media is that there’s so much waste in your spend. This waste is evident in the fact that the cost per lead from print campaigns can be 10x higher or more compared to leads coming from digital marketing tactics. This fact alone is part of the reason so many magazines and newspapers went bankrupt during The Great Recession that began in 2007.This waste is evident in the fact that the cost per lead from print campaigns can be 10x higher or more compared to leads coming from digital marketing tactics. This fact alone is part of the reason so many…
  • Two Effective Ways To Promote Your Blog To Your Customers on Facebook

    Toby
    25 Jan 2015 | 10:32 pm
    You just published some great content on your website or blog but without a promotional strategy almost nobody will see it. Google may or may not send you organic traffic. And the build it and they will come theory, or, in this case, write about it and they will come, is not going to get it done.Ah, but you posted it to your Facebook page, that should good exposure, right? No! Two Effective Ways To Promote Your Blog To Your Customers on Facebook Hello, hello everyone. Toby Danylchuk from 39 Celsius Web Marketing Consulting bringing you another online marketing tip. Today we are talking about…
  • Five Common Myths About Blogging You Need To know

    Toby
    18 Jan 2015 | 9:17 pm
    You’ve heard it for a while now I’m sure – you need to start a blog. What has been taking you so long? Your business needs it. The pundits all say that content is essential for lead generation, and if you’re going to acquire new customers at a lower cost, blogging can be one of the most effective ways. Are you considering starting a blog? It’s no surprise that if you haven’t already started one for your business that you’re now considering it. Quality content is the foundation of a good online marketing strategy. Blogging and producing regular…
 
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    Advice Interactive Group

  • Social Media Update 2015: Four Research Reports Worth Attention

    Bernadette Coleman
    3 Mar 2015 | 2:00 am
    Social media is an integral part of content marketing, and these days there is an array of options for social sharing that goes way beyond Facebook and Twitter. While those platforms are popular and highly useful, additional apps such as Medium (for blogging), Instagram (photo sharing), Pinterest (a sort of digital scrapbook) and SlideShare (for presentations) also have a role to play in effective content marketing. How To Best Use Social Media Since the year is just getting underway, I thought it would be interesting to check out the latest research on how to best use social media to…
  • Celebrate YOU This Week at Dallas Startup Week 2015

    Diana Wells
    2 Mar 2015 | 7:32 am
    Dallas Startup Week is happening all this week, March 2 – 6, and is a 5 day celebration of you – the entrepreneur! It was started by entrepreneurs, is organized and put together by entrepreneurs and is hosted in some amazing entrepreneurial spaces! If you are an entrepreneur and are looking for a community to call your own, this is definitely it. And best of all…it’s free. This inaugural year for the Dallas Startup week promises that Dallas is now giving the Austin startup scene a run for the money. The event’s main objective is to connect entrepreneurs as well as to raise awareness…
  • How Net Neutrality Affects You, Me and Everyone Else

    Diana Wells
    27 Feb 2015 | 9:31 am
    Due to a new ruling by the FCC we now have free open access to the internet via the Net Neutrality Rules. The Open Internet Oder, as it is called, ensures that the internet services providers are now a neutral path to the internet and can no longer treat different types of traffic differently and charging different costs. Are You Ready for Net Neutrality? This policy replaces a previous version that came out in 2010 but was halted by a legal battle brought by Verizon. This legal action meant that the FCC had to find a way to reclassify broadband to enable better regulatory controls. As with…
  • The Academy Awards, the Oscars and Your Brand Messaging

    Diana Wells
    23 Feb 2015 | 11:49 am
    Like many of you, I watched the Oscars Sunday to see the outfits (just being honest) and to hear if any of my favorite movies or actors would win, but I was inspired to write this post on brands and how consistency in brand messaging is essential. After watching for a little while someone mentioned the Academy Awards and in the same sentence referred to it as the Oscars. Wait…what? They just confused me. This brings me to today’s blog post. Are you and your team confusing your potential customers and clients with acronyms and industry lingo? Lingo and acronyms that is the norm for you and…
  • What I Learned Watching Saturday Night Live About Digital Marketing

    Diana Wells
    17 Feb 2015 | 2:00 am
    Like many Americans, and probably many more worldwide, I watched the Saturday Night Live 40th Anniversary Reunion Show a few days ago.  And it really got me thinking about digital marketing and how timing is everything. My take on it was much like the reviews I am seeing on social media and hearing on the morning radio shows – some of it was greatness and other parts were boring or missed their mark.  Some of the skits were funny during the year they were done because of what was going on in the world at that time so, they were funny to those in the older crowd who understood the context,…
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    Depth of Knowledge by Jeff Sauer

  • 10 Google Analytics Tips for Measuring Content Performance

    Jeff Sauer
    25 Feb 2015 | 12:15 pm
    Everything is content. Especially in a post-panguin world. Content is on our minds, invading our subconscious and eating the world. Content is king and queen. Heck, it’s the entire court. All this talk of content, but do we have the slightest idea how to measure the content we are creating? Once again, Google Analytics comes to the rescue! Measuring content in Google Analytics for content marketers In 2014 I had the pleasure of speaking at a conference that was outside of my normal comfort zone. It was a conference dedicated to website content, content management and content strategy. Quite…
  • Want a PPC Job? You better be able to answer this one question!

    Jeff Sauer
    20 Feb 2015 | 3:00 pm
    Hiring quality PPC managers was always very difficult. I reviewed thousands of resumes, had hundreds of phone screens, tons of in person interviews and even made a few hires along the way. With so many data points to reference between candidates, I started to develop a profile of the ideal PPC candidate. The best candidates had qualities that rarely made it into a job description or a resume. Sure, being Google AdWords certified would help you get a phone interview, but you still needed to prove yourself worthy. So what was the #1 quality that I found for great PPC Managers? It wasn’t a…
  • Your Website Survey is Ruining My Life

    Jeff Sauer
    12 Feb 2015 | 11:30 am
    This post uses colorful language. If you are offended by language, please feel free to sit this one out. I have been on a mission lately to capture all of those interruptive survey popups that I see on websites and put them in an Evernote file. I call this file Shitty Popups, and it is a lot of fun to add to the list. I’m sorry, where were we? I just got distracted and took a survey about my experience booking a flight online. Sure, my original intent was to actually book my flight, but they truly value my opinion! Why else would they prompt me to answer a survey in the middle of the…
  • Reflecting on 10 Years of Google AdWords Management

    Jeff Sauer
    6 Feb 2015 | 11:35 am
    As I record the video lessons for PPC Course, I can’t help but take a trip down memory lane. My thoughts are almost always forward. What’s next? When will it be there? How can I use it to help my business? Rarely do I take time to look in the rearview mirror. But creating a course that teaches AdWords from the ground up required quite a bit of looking back on the journey. And I enjoyed it more than I could have imagined. It was a great experience every step of the way. From hustling to get that first $1,000 in managed spend to growing a company to 10+ certified individuals. While most…
  • The 2014 Year in Review That’s Too Late and Nobody Will Probably Read

    Jeff Sauer
    30 Jan 2015 | 10:45 am
    What a novel idea: taking your best posts from 2014 and sharing them on your blog. I didn’t come up with the idea, of course. But I for the past two years I have joined in the hoopla and published my stats. See 2012 and 2013. Even though we are nearing the end of January, I had not done a similar post for 2014. There were two main reasons for this: It seemed like every blog I read was doing a 2014 review, all at the same time I am embarrassed by my poor blogging track record in 2014 Those are stupid reasons. I committed to posting transparent goals for my website and published them for…
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    ZOG Digital Blog

  • Search Engine Land – A Content Marketer’s Guide To SEO: A Checklist

    ZOG Digital
    4 Mar 2015 | 8:58 am
    Improve your content development, delivery, and SEO with Thomas Stern’s handy checklist on Search Engine Land The post Search Engine Land – A Content Marketer’s Guide To SEO: A Checklist appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital.
  • The Business Case Checklist For Your Marketing Wish List

    ZOG Digital
    2 Mar 2015 | 10:35 am
    Rachel Zahn discusses how marketers can gain executive-level approval on their marketing strategies.  This article was originally published on LinkedIn. ———- The last thing you need is another article telling you what to do. The value of social media, the importance of content marketing strategy, benefits of an omni-channel approach, creating a best in class customer experience, or the top 5 reasons you need a mobile strategy – you get it (and while you’re reading that article, one of your competitors might be two steps ahead, putting that strategy into practice). For many…
  • The Restaurant Marketing Guide to Paid Advertising – Part 1: Audience Targeting

    ZOG Digital
    27 Feb 2015 | 11:01 am
    Kim Giroux discusses how restaurants can leverage audience targeting to develop more effective paid advertising.  This article was originally published by Next Restaurants. ———- Will paid advertising really help my restaurant drive more customers through the door? Yes! Paid advertising is an amazingly powerful tool that even the smallest businesses can use to generate big results through unique targeting features, personalized messaging, and measurable results that give you control of every marketing dollar spent. As part of a new, three-part series we will be sharing tips to…
  • eTail West 2015 Recap – Transforming Retail & E-commerce

    ZOG Digital
    26 Feb 2015 | 10:28 am
    Last week, ZOG Digital’s Rachel Zahn and Craig Gress grabbed their MacBooks, stocked up on coffee, and jumped in their cars for a road trip to sunny Palm Springs, California to attend this year’s eTail West annual conference. The 4-day event was held from February 17th-20th and brought new concepts in retail marketing to life through keynote presentations, interactive panels, and tons of networking opportunities. The event primarily focused on how retailers can increase their brand’s engagement through powerful digital marketing strategies and bold brand developments. By creating an…
  • Learn Report: Content Marketing In 2015

    ZOG Digital
    26 Feb 2015 | 3:59 am
    Our most recent white paper provides a detailed look into the highlights from our recent webinar with Forrester Research focused on how to leverage content marketing in 2015. Download our Learn to see how brands can leverage the pull model and Forrester’s four steps to transform your content and boost engagement. Develop a strategy that fully utilizes content creation, distribution, relationship development, and ROI management to increase the visibility of your content and drive sales. See how ZOG Digital helped AllState utilize these tools to create powerful content that generated high…
 
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    Splat Productions » Sitegeist: The Blog of Splat Productions

  • The Benefits & Hazards of Pro Bono Work

    David Hitt
    1 Mar 2015 | 3:30 pm
    Over the years, we’ve made the decision to offer design services ‘pro bono’ to a select few non-profit clients. Usually, the circumstances behind our decision to take on work of this sort result from one of the following: We’re slow and have the time to offer our services for a charitable cause we support. The non-profit serves a membership with potential clients for us. A combination of the first two. Having made the decision to take on this sort of work a few times, here are some observations we’ve come to (sometimes, by way of a tough learning curve…)…
  • Creating an Effective Design Review Process for Website Development

    David Hitt
    21 Sep 2014 | 9:00 am
    Throughout my life, I’ve lived among fitness addicts. Many of my friends have been working out for decades; they’ve witnessed every trend come and go, from aerobics to Crossfit. ® A lot of them possess skill sets which rival those of people who train for a living. The other day, I was having coffee with one of these friends and he let me in on a training secret. He told me that, long ago he’d given up self-training. Instead, he relayed, he’s been paying a trainer three times a week for many, many years. “Why,” I asked, “would someone who has been training…
  • User Experience Begins with CSS

    David Hitt
    4 Aug 2014 | 8:49 am
    I just finished reading an article about emerging layout standards in CSS which recently appeared in ‘A List Apart.‘ The article, written by the fellow who proposed CSS way back in 1994, details the development of new proposals within the CSS spec, which – if implemented — will allow for multi-column formatting (like a print periodical) and the flexible placement of images within layouts. After I finished reading the piece – which was well populated with code snippets – I couldn’t help but notice that the article dovetailed with one of the many issues that send me to my…
  • Why you may have paid too little for your shiny new website…

    David Hitt
    13 Jul 2014 | 10:31 am
    Like all developers, new work for us usually comes as the result of our successfully winning a ‘request for proposal’ or, in less formal circumstances, submitting a proposal in response to a work request we receive via an in-person meeting or over the phone. Regardless of the means through which we’ve learned of the new work, though, our response is always the same. We begin by attempting to understand all the concerns or requirements of the job. We then ask ourselves whether the scope aligns with what we’ve learned over the years in designing similar sites for similar…
  • Managing Essential Digital Assets: The Five Deadly Sins to Avoid

    David Hitt
    15 Jan 2014 | 1:52 pm
    As a working web professional, I often find myself stressing minutiae to our clients at the expense of fundamentals. It’s a mistake we all make, I think, from time to time. My personal conceit is forgetting that skills and concepts which are basic to my daily work life would be boring for me to elaborate on with our clients. After all, they became routine to me a long time ago so they surely couldn’t be of interest or use to anyone else, right? Then I get a call from a former client that went something like this… Client: “Hey, yeah, I think you guys designed our website for us a…
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    blog

  • What You Need to Know about Local Search Results

    4 Mar 2015 | 4:30 am
    Recently, I found myself Googling for “big island real estate” as part of a new client project. Imagine my surprise when a trio of business listings appeared near the top of the page as local search results. Otherwise known as the Local Pack, this group of listings – presumably – is intended to display local (nearby) business listings. A quick peek at Google Maps – and a quick glance at fresh snow outside my office window – confirmed that we do not, in fact, have any Hawaii-based Realtors any closer than around 3,000 miles from my offices in Calgary. I might have written the…
  • Marketing Persona Lessons from a Simple Bag of Tea

    20 Feb 2015 | 4:30 am
    Sometimes, the most important lessons you can learn about online marketing – and indeed, dealing with people – aren’t the ones you get from blogs, surveys, or brainstorming sessions. In fact, I was recently reminded how important things like perspective and insight are from a simple cup of tea. It all started with a visit from my mother-in-law. Being Chinese-Vietnamese, her English is a bit broken (to be fair, though, it’s infinitely better than my Chinese or Vietnamese). That means two-way communication between us can get a little bit interesting at times. I asked if I could get her…
  • Will Colour Choice Affect Your Website Visitor Experience?

    17 Feb 2015 | 5:00 am
    Colour is a part of everything we do. From selecting our clothing for the day, to picking out the vehicle we choose to drive, colour makes a continuous impression on us each and every day, but does it have any impact at all on the websites we choose to visit, and if so, why? The following is a special guest post by Amy Wax, a colour consultant (and creator of the award winning Color 911 app) from New Jersey who regularly surfaces in my Google Plus stream. Feel free to reach out to her directly. Her links and bio can be found at the end of this post. With intros out of the way, let's take a…
  • Copycats, Pigeons, Puppies and Great Thinkers Posts by Yours Truly

    11 Feb 2015 | 5:00 am
    I had the great fortune of writing and posting some of my best articles around online marketing ideas over on Social Media Today last year as one of their Best Thinkers. In case you missed my articles there, here is a roundup of a few of my favs, in no particular order: Are You Breeding Clones, Copycats, and the Occasional Inspiration? When you begin from a position of true innovation, it doesn't really matter what you used as a starting point – even if it was someone else's breakthrough – because your end goal is different. That shows you are thinking in different directions, which lays…
  • Slave-Free Since Always: No Unpaid Marketing Interns

    3 Feb 2015 | 4:30 am
    One thing you’ll notice if you stop in to see us at Kayak, is that our team is quiet eclectic. From young people to industry vets, we run the gamut. What you won't see though, are unpaid marketing interns. A marketing and ad agency staple since the stone age, bringing on interns each spring has been a way to vet prospective hires skills, check their knowledge, and assess their team-fit – all quite well and fine – at virtually no risk to the business. And that's where my issue with the practice surfaces. I'm pretty much against the concept of slave labour. Are Unpaid Internships Good for…
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    Acceleration Partners

  • Four Elements Your Business Needs to Be Sustainable

    Robert Glazer
    4 Mar 2015 | 6:00 am
    This article was originally published on Dell for Entrepreneurs. As consumers, it’s easy to assume that the brands we consistently rely on have a strong foundation that’s built to last. But for many companies, that’s just not the case. One-hit wonders litter the business landscape. Robert Croak, the man behind Silly Bandz, came up with the animal-shaped bracelet concept after a visit to a supplier in China. As the bands grew in popularity, his company released new themes to boost their collectability. But logistics problems and copycat companies forced Croak’s business to invest in…
  • How the Affiliate Channel Can Help Grow In-Store Business

    Allison Cirincione
    3 Mar 2015 | 6:00 am
    Consumers want not only the convenience and accessibility of online shopping, they also want a seamless transition between all their shopping experiences – both online and offline. And, of course, they want to get a good deal when they make a purchase. Unfortunately, many retailers miss prime opportunities to connect with shoppers because they only invest in online advertisers to drive online sales, and offline advertising to drive offline sales. The concept of using online budgets to drive offline sales is not always understood or implemented correctly. But the winds are shifting.
  • It’s Best to Avoid Link Building, Just Ask Google

    Sarah Johnson
    26 Feb 2015 | 6:00 am
    Google finally came out and said it: link building is bad. Of course, they were a little more politic than that. The company is famous for obfuscating when it comes to questions about their search algorithm. And can you really blame them? It is, after all, their secret sauce. Last week, however, we got as definitive an answer as we ever have on whether or not to pursue link building. During a Google+ hangout, Google’s webmaster trends analyst John Mueller said sites would be better off avoiding link building altogether. One of the participants asked Mueller, “Is link building in any way…
  • How Inaccurate Attribution Can Hurt Your Affiliate Program

    Robert Glazer
    25 Feb 2015 | 6:00 am
    This article was originally published in Internet Retailer. A shopper may research several sources and see a number of ads before purchasing online, and retailers struggle to attribute sales accurately to marketing channels. Doing it badly can reward the wrong programs or affiliates. But there are ways to do it well. When a soccer team scores a goal, which player deserves the credit? Of course, the easiest answer is the player who kicked the ball past the goalie, but it might not be the most accurate answer. After all, scoring isn’t the only statistic that matters. To find the real MPV, you…
  • Five Things to Consider Before Taking Your Affiliate Program Global

    Tyla Cobb
    24 Feb 2015 | 6:00 am
    These days lots of retailers who are very successful in their native countries are looking to take their business abroad. For many e-commerce companies, affiliate programs are a major revenue driver and merchants anticipate they will be a key component of global expansion. Though technology has made it easier than ever to operate a global business, there are still many potential pitfalls. The same is true of a global affiliate program. Many merchants with strong affiliate programs in their native countries have stumbled moving abroad. It is possible to bring the power of your program with you…
 
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    Angela Booth's Creativity Factory

  • Writing a Book for Your Business: Hooks

    Angela Booth
    6 Feb 2015 | 7:49 pm
    A reader asked me about writing a book, and getting it published. Her goal is to promote her coaching business; she hopes that her book will give her visibility. It can certainly do that, but if you’re writing a book for your business, you need to ensure that your goals match those of your publisher. Your goal: to promote your business. Your publisher’s goal: to sell lots of books. The bigger the publisher, the more books the company aims to sell. This means that you’ll need a good hook to gain a publisher’s interest. Celebrity books sell (some of them) because they have a…
  • Who Needs Another Blogging Platform?

    Angela Booth
    3 Feb 2015 | 2:05 pm
    Who needs another blogging platform? No one, if you believe that current platforms are perfect. After 15 years of blogging, and after trying just about every platform — I know that no platform is PERFECT. Each and every platform is either too simple (not enough functionality) or too complex. And no, I’m not looking at WordPress when I say “too complex.” WordPress is perfect for what it does; it’s my favorite platform, but I’m not enraptured when it comes to usability. If you just want to write a quick post, it’s challenging. You know that you’re not going to be done and…
  • 3 Tips To Make Your Business Blog Work

    Angela Booth
    20 Jan 2015 | 1:24 pm
    Is your business blog making your company look bad? I’ve been working with a content marketing client, who asked me to look at business blogs across a range of industries, and create a report. Yesterday, we looked at content marketing mistakes and how to fix them in a slide deck. Today, let’s look at some easy tips to make your blog work for your business. Some companies do a fantastic job of integrating their blog with their overall marketing. They get it. A blog isn’t an obligation, or something “for the search engines”. It’s a publication. Consider blogging to be instant…
  • Simple Content Marketing: 4 Tips for Success

    Angela Booth
    19 Jan 2015 | 1:22 pm
    Hate writing? Me too, at times, even though it’s what I do. Whenever I don’t want to write, I check to see if I have a plan for what I want to accomplish with that piece of writing. Usually, that’s the problem: I don’t have a plan which is easy to execute. Similarly, when my content marketing clients have challenges, the first thing we look at is their plan. CMI created a good one page content marketing strategy plan you can check out. Create your objectives, goals, and strategies, then create your plans for your content. With your plans in place, let’s look at some tips for…
  • Sponsored Content: Ads That Get Read

    Angela Booth
    13 Jan 2015 | 7:59 pm
    If you’re not doing content marketing yet, you’re thinking about it. This study reports that 86% of North American B2B businesses are using content marketing in 2015. Sponsored content, also called “native advertising” is a form of content advertising. In a sense it’s the successor to old-style magazine advertorials. But where advertorials — I’ve written more than a few in my time — plugged the advertiser’s product, sponsored content doesn’t. It’s going for the click, and aims to look innocuous, to blend in to its surroundings. That’s where the “native” comes…
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    http://rightmixtech.com

  • 9 Simple Ways to Get NO Blog Comments

    Pragati Bidkar
    25 Feb 2015 | 1:00 am
    Pragati Bidkar, http://rightmixtech.com Blog Comments are huge! We all know that. They mean someone is standing in your store, OK, your virtual store. Remember what Charlie Trumper preached? People don’t want to enter an empty store. The moment a reader sees comments on a post, they probably head there first. No Comments means your post is not that popular. It doesn’t mean its not good! I should know that, because I have many good posts that have no comments. Comments affect many technical things like MOZ rank, Alexa rank, Google rankings etc. Ultimately it affects where you land on the…
  • How to Build a Successful eMail Campaign

    Dave Landry
    13 Feb 2015 | 9:11 am
    Dave Landry, http://rightmixtech.com Email marketing campaigns can be a beast to master. As anyone that has ever deployed an email campaign knows, it’s easy for an email to be filtered into a junk mail folder, destined to be deleted without being read. That’s a scary prospect for any business that is spending valuable time, resources and money on email marketing. So, how can companies and marketing teams avoid this fate? Here are the essentials for creating and deploying a successful email campaign (and what not to do):   DO: Get permission. All email campaigns should comply with…
  • Altitude Pro Theme – Latest Parallax Theme from Studiopress

    Pragati Bidkar
    27 Jan 2015 | 1:09 am
    Pragati Bidkar, http://rightmixtech.com My earliest understanding of the parallax concept came from sunglasses. Yes! As a teen, I was totally fascinated by sunglasses. They seemed so chic and grown up. Checking out sunglasses from street sellers was a favorite thing to do while hanging out with friends. Raybans they weren’t. And very frequently they skewed the world view. Some smart kid said this was ‘parallax’ and it became a buzz word amongst smart alecs. So every time we checked out a fancy pair of shades, someone perked up, ‘Have you checked it for parallax?”. I literally…
  • Blogging Success Playbook for 2015

    Pragati Bidkar
    17 Jan 2015 | 6:11 am
    Pragati Bidkar, http://rightmixtech.com Is blogging a silver bullet or bitter pill? It is neither, in my opinion. Blogging can reap multiple benefits but it is certainly not a panacea. Having fantastic expectations from your blog is a sure formula for failure. If you are reading this, you are either a blogger or are very eager to start blogging. Well, the time is right, because we are all highly motivated and feeling positive at the beginning of a new year. Then the days pass, January ends, you realize it is too late to wish someone ‘Happy New Year’, and the drudgery sets in. But you…
  • Blogojoy: A Tesla Theme for Travel Bloggers

    Prasanna Bidkar
    6 Jan 2015 | 12:58 am
    Prasanna Bidkar, http://rightmixtech.com Images and videos have become central to the web surfing experience. Be it Pinterest, Facebook, or a website, nothing attracts more clicks and engagement than images and videos. Blogojoy from Tesla Themes can turn your boring text heavy website into an attractive display window. Its large images and slider features put your photos at the center of the web surfing experience and draw the readers in. HomePage I have recently taken a liking to Pinterest style image-heavy column layouts and somewhat successfully implemented a similar layout on my book…
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    Launch Grow Joy » Blog

  • How to choose between 25 popular ecommerce platforms for your online store

    launchgrowjoy
    25 Feb 2015 | 12:55 pm
    There are lots of ways to sell your products online. You can use Craigslist, Etsy, Ebay, Amazon, SmugMug, and similar ecommerce platforms. Or, you can create your own online store, which we recommend. In this guide, we will show you... The post How to choose between 25 popular ecommerce platforms for your online store appeared first on Launch Grow Joy.
  • Marie Forleo B-school – My review and bonus for entrepreneurs with products

    launchgrowjoy
    17 Feb 2015 | 10:50 am
    Are you thinking of joining the Marie Forleo B-school program, but are wondering if it’s the right fit for you because you have a product-based business (whether it’s jewelry, apparel, food, home decor, baby products, beauty products, eco products and... The post Marie Forleo B-school – My review and bonus for entrepreneurs with products appeared first on Launch Grow Joy.
  • How to price a product [PODCAST]

    launchgrowjoy
    13 Feb 2015 | 9:03 am
    If you’ve been struggling with how to price a product – whether your product is handmade or manufactured in a factory – today’s episode is for you! This episode is especially geared towards Etsy sellers who often try to compete... The post How to price a product [PODCAST] appeared first on Launch Grow Joy.
  • How to increase sales on your ecommerce site with affiliate marketing [PODCAST]

    launchgrowjoy
    4 Feb 2015 | 11:23 am
    Affiliate marketing is a great way to get more traffic to your e-commerce site, but it’s not as easy as just recruiting affiliates and having them put up banners for your products on their website. There’s so much more that... The post How to increase sales on your ecommerce site with affiliate marketing [PODCAST] appeared first on Launch Grow Joy.
  • How to use Facebook ads for your product-based business with @RickMulready [PODCAST]

    launchgrowjoy
    29 Jan 2015 | 7:18 pm
    Are you thinking of investing in Facebook ads because your Facebook reach is A LOT lower than it has ever been? Unfortunately, if you want want to get in front of your existing fans (and connect with some new ones),... The post How to use Facebook ads for your product-based business with @RickMulready [PODCAST] appeared first on Launch Grow Joy.
 
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    Godot Media

  • Key Trends in Search Marketing for 2015

    Godot Media
    17 Feb 2015 | 4:05 am
    Here are a few key emerging trends for search marketing in 2015 along with some handy with tips for brands and businesses: Marketers will go mobile: Mobile search is getting bigger by the day and it is quite visible in customer acquisition numbers for brands and businesses. Businesses in 2015 will be spending a lot more on mobile search marketing than they did last year, as the consumption of mobile media increases at a burning pace. Optimization of mobile search campaigns would be key as the consumption behavior on mobile is different than web, and not accounting for this distinction can…
  • Facebook 101: Native Scheduling vs 3rd Party Apps

    Godot Media
    3 Feb 2015 | 8:40 pm
    Facebook lets you schedule posts up to six months in advance (this is called Native scheduling), so why all the fuss around third-party scheduling apps (like Swayy and DrumUp)? That’s because third-party apps come with several added features that you’ll find extremely useful as a social media marketer. What you can do on Facebook, and what you can’t If you’re scheduling posts natively on Facebook all you can do is set the date and time when you want your post to go public. You’ll still have to spend a considerable amount of time creating or curating the content…
  • 5 Characteristics of Content that Goes Viral

    Godot Media
    28 Jan 2015 | 11:16 pm
    Everybody wants viral content. The idea that something you created can be shared and seen around the world is flattering. It’s also great for your message or your brand. But, viral content isn’t just a lucky coincidence. There are common characteristics of viral content that you can use to make yours go further. Headlines That Pull In Eyeballs In traditional news, the headlines are very informative, giving readers the gist of the story. But there’s a reason that traditional news stories don’t go viral very much anymore. If a reader thinks they know everything there is to know about…
  • Why You Should Focus on Brand Attachment

    Godot
    8 Jan 2015 | 2:15 am
    Can you think of a time when you made a purchase simply because you liked what you saw? Of course you can; we all can. Emotional appeal plays a significant role in influencing consumer behavior. The first step to creating a strong sense of brand attachment is to establish an emotional connect with your buyer. Ads with an emotional appeal work better An analysis of 1400 case studies submitted to the Institute of Practitioners in Advertising (IPA) found that ads with an emotional appeal were more effective than those with a rational appeal, as well as those that took a combined approach. To…
  • Will Mobile Marketing Steal the Show in 2015?

    Godot
    30 Dec 2014 | 4:02 am
    According to a Morgan Stanley Research survey, in 2014, the number of mobile users globally crossed 1,800 million. And this number will only continue to rise through 2015. Let’s look at some more numbers – A Statista survey revealed that 74 per cent of its respondents compared prices on their mobile devices before they visited a store; 53 per cent of them made purchases on retailers’ apps. If you’re still not convinced that mobile marketing is the way to go in 2015, see the full survey report here. Despite quantifiable evidence in favor of the world-is-going-mobile trend,…
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    Amy Starr Allen

  • [EPIC Story Webcast] Is He Giving Away the Farm? You Decide (Video)

    admin
    27 Feb 2015 | 11:56 am
    If you read yesterday’s post, you know that my business partner, Chris is doing a live webcast tomorrow (February 28th) where he will be revealing more of his story-telling magic. One of the things I admire about Chris is his heart and his generosity… He feels (and I agree) that this training is much needed in our industry… to help people to learn the actual skills required to succeed, and not just depend on copy and paste marketing that’s not authentic. He always says, “This is my gift to the industry.” He’s awesome… and we are definitely going…
  • LIVE February 28th- How To Transform Your Business (and Life) Through The Power of Stories

    admin
    26 Feb 2015 | 1:33 pm
    You may have seen some of the recent live trainings that my business partner, Chris, has done on the topic of story telling… …and if you have, you know how amazing he is at his craft. In fact, he’s quickly becoming the go-to guy in the industry to teach the skill of story telling. He unleashed his ‘EPIC Story Hack’ last week and people are absolutely raving about it. They are saying things like: “It’s obvious that story telling is a huge piece of successful marketing. And Chris Rocheleau is the premier teacher of story telling – look at the success he…
  • [Live Event] How To Hire an Assistant With No Financial Commitment (and Skyrocket Your Business)

    admin
    23 Feb 2015 | 6:33 pm
    Many people have been asking me about the process I went through to hire my assistant, Andrea… How I started her off with NO financial commitment on my end and how that one decision in my business tripled my income, pretty much instantly. So, we have a special treat for you… On Wednesday, February 25th (this week!), Andrea and I will be jumping on a training with you to show you the exact process that started off our business relationship, as well as the evolution of the relationship and where we are today. I will teach you exactly how you can implement this same process in your…
  • 3 Things You Must Leverage (And 3 Mistakes You Must Avoid) To Be Successful at Blogging

    admin
    20 Feb 2015 | 6:05 am
    Last night I had the honor of being on a live webcast with none other than the great Neil Patel. Neil Patel’s traffic strategies have generated 800+ million visitors to his clients blogs and websites… he definitely knows his stuff when it comes to blogging. We had the honor of having Neil Patel as a keynote speaker at a recent event in Lake Las Vegas. We were all blown away by his level of expertise… **I’ve actually completely changed some of my methods and strategies after learning so much from him about what actually works… and the changes I’ve made have…
  • 2 Ways To Create Paragraphs or Line Breaks In Facebook Messages

    admin
    17 Feb 2015 | 7:42 am
    Have you ever tried to send a long message to someone on Facebook and you either 1) Ended up sending it as one big long paragraph or 2) You sent it before you were ready because you hit the enter key to create a line-break or a paragraph and it sent your incomplete message? If so, you’re certainly not the only one. I created this video last night because I heard 2 different people complaining about this Facebook feature yesterday… I wasn’t sure it was worthy of an entire blog post… but I figured I’d put it up here just in case it could help someone. It’s a…
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    WooRank Blog

  • How To Claim Back Your Brand On Twitter?

    Divi Fernando
    15 Feb 2015 | 11:30 pm
    Safeguarding intellectual property on social media is a concern with many brands and individuals lately. Impersonations and trademark violations are rather commonplace in the digital world, especially for celebrities and popular consumer brand. Even if you are a small to mid-sized business who has just ventured into social media marketing, you should check to make sure that your brand has not already been claimed or misused by a third party. Worst case scenario, if you do find someone impersonating you or your brand or using your trademark logo, graphics or text, you can report the…
  • Here’s What’s New This Month

    Natalie Jones
    12 Feb 2015 | 6:29 am
    The last couple of months have been busy ones here at WooRank. In case you missed anything, here’s what’s recently gone live. Criteria Improvements Metadata Previously two separate criteria called Microformats and Dublin Core, this updated criterion has been combined and expanded to include RDFa and microdata, which will improve accuracy and ease-of-use in our reviews. Blocking Factors To make it easier to see which elements in your website could be causing the most direct issues for search engine bots, we’ve combined our Flash and Frames criteria into one simple…
  • A Quick 20-Point On Page SEO Checklist

    Divi Fernando
    8 Feb 2015 | 11:25 pm
    On page SEO is the foundation stone on which your website must be constructed for better search engine ranking. On page and off page SEO are interdependent. If you do not have either one of them, your website’s chances of ranking high in search engines is meagre. Off page SEO consists of link building strategies the results of which are not always in your hands. The good part about on page SEO, however, is that it is under your control. On page SEO is applied to content that consist of both the visible and the coded part of your webpage. It is applicable for both user and the…
  • WooRank has a new brand identity!

    Pierre Abergel
    2 Feb 2015 | 7:28 am
    Hi, my name is Pierre and I recently joined the design team at WooRank. Right now, we are working hard to enhance your experience of the tool and so I’ll be sharing our updates with you over time. First things first, let’s talk about brand identity. WooRank is evolving From a company run by just two founders in 2010 to an ever expanding team composed of more than 20 teammates from all over the world, WooRank has come a long way in the past few years. This remarkable progression has had an obvious impact on the services we provide, and therefore, on the image we need to give…
  • 12 Reasons Why You Should Have a Mobile Friendly Website

    Divi Fernando
    1 Feb 2015 | 11:30 pm
    Back in 2012 when we discussed about free awesome tools that help to build a mobile website,  we obviously knew how important it is to have a mobile friendly website. We have even shared some statistics to prove our point in that article. At the present day, when we are almost reaching the end of 2014, some early surveys in the year suggest that only six percent of the website owning SMB population in the U.S. and U.K. have mobile sites. These numbers only goes to show that many businesses around the world have not yet been convinced enough to create a mobile website or optimize their…
 
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    Rise to the Top Blog

  • 7 Ways Content Marketers Can Beat Writer’s Block

    Ben Austin
    4 Mar 2015 | 3:25 am
    For the past couple of years, we haven’t been able to escape the phrase “Content is King”. This phrase conveys the demand that content marketers face when it comes to the quality and quantity of blogs, articles, and press releases. So what happens when these content marketers are struck with a bought of writer’s block? Unlike freelancers or fiction writers, the challenge of the average content marketer is unique in that they can’t take off to a yoga class before returning to their work three days later. There are deadlines to meet and plenty of capable writers willing to meet them…
  • This Week in Internet Marketing 2015 03 03

    Cherry Kwan
    3 Mar 2015 | 9:00 am
    This Week in Internet Marketing, we’re looking at Google’s latest news on testing slow labels for websites and the expansion of Google’s Knowledge Graph and it’s effect on organic search traffic. We’ll also look at how businesses can measure their social media ROI, tips to create a winning mobile strategy for local search, and common small business personas. Google Testing A Red “Slow” Label In The Search Results For Slower Sites When websites load slowly, visitors tend to spend less time there. With Google testing slow labels in mobile search results…
  • Interview with Mark Traphagen @marktraphagen from @StoneTemple Consulting

    Christy
    2 Mar 2015 | 3:00 am
    Hello my fellow SEOers! This time I have Mark Traphagen, Senior Director of Online Marketing for Stone Temple Consulting. He is a well-known expert on Google+ and Google Authorship.  He is also a speaker on major conferences like SMX, Pubcon, ConvergeSouth and SearchExchange. Thank you so much Mark Traphagen for spending the time to answer all of my questions! Q. I see that you’re only active on Google+ with huge fan base. What do you think are the unique features in Google+ when compared to Facebook and Twitter? A. It’s true that I built my audience on Google+, but these days…
  • Complete Guide On Broken Link Building

    Shane Barker
    27 Feb 2015 | 9:00 am
    Broken link building is an old, but very effective SEO technique that companies tend to overlook when trying to improve their website’s performance. When people think of white hat SEO link building tactics, the first things that often come to mind are content marketing, guest posting, and online PR. However, broken link building can lead to campaign success by simply finding and fixing broken links around the World Wide Web. When done properly, this strategy can be useful for gaining high authority links from .edu, .gov, and .org websites quickly. Many SEO experts have different views…
  • How to Successfully Design an E-commerce Website [INFOGRAPHIC]

    Atinder Singh
    26 Feb 2015 | 11:30 am
    Shopping is a girl’s thing right? With all things considered, it’s no longer a girl’s thing. There are numerous online stores with an extensive variety of tech devices that can cause any man to be glued to the screen for a considerable length of time. Likewise, there are various web stores that cater to children as well as the elderly. E-commerce sites usually engage their clients and are prepared to battle  for every last one of them. Nowadays, you can’t generally say that online shopping is a specific business industry with access to limited people. There are no widespread…
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    Corey Rabazinski

  • How We Increased Lifetime Value with 3 Emails

    coreyrab
    18 Feb 2015 | 9:53 am
    Oftentimes marketers get so focused on user acquisition that they forget about the denominator of their acquisition metrics.  By increasing your  Lifetime Value (LTV), you can afford to spend more money acquiring new customers and increase your margins. At Code School, we face a different challenge than most SaaS companies, which has caused us to Read more The post How We Increased Lifetime Value with 3 Emails appeared first on Corey Rabazinski.
  • Common (and Easily Fixed) AdWords Pitfalls

    coreyrab
    3 Feb 2015 | 7:49 am
    Since releasing my AdWords course, I’ve heard from several students who have tried using PPC advertising in the past with little success. They figured AdWords wasn’t ever going to work for them, and they were concerned that taking the course would be, to a certain extent, pointless. After seeing this same email come through a Read more The post Common (and Easily Fixed) AdWords Pitfalls appeared first on Corey Rabazinski.
  • Designing Remarketing Ads with Sketch

    coreyrab
    23 Jan 2015 | 5:23 pm
    Download Sketch here: http://bohemiancoding.com/sketch/ The post Designing Remarketing Ads with Sketch appeared first on Corey Rabazinski.
  • Lessons Learned from Sending Over 30 Million Emails

    coreyrab
    21 Jan 2015 | 12:39 pm
    2014 was a HUGE year at Code School. We finally reached the million-user mark and saw month-over-month increases in MRR and paying subscribers. Oh, and we were acquired by Pluralsight. One of the biggest takeaways for me, from a marketing standpoint, is how valuable email is and continues to be. I spent around 50% of my Read more The post Lessons Learned from Sending Over 30 Million Emails appeared first on Corey Rabazinski.
  • 4 Easy Ways to Improve Your Remarketing Campaigns

    coreyrab
    4 Nov 2014 | 6:05 am
    I have been experimenting with remarketing over the last 6 months or so and have found a few quick tests to run that can drastically boost performance of your campaigns. Advertisers think that there isn’t as much flexibility with remarketing, but knowing the options available gives you extra tactics to test with. 1. Increase impression Read more The post 4 Easy Ways to Improve Your Remarketing Campaigns appeared first on Corey Rabazinski.
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    SoMedia Video Marketing Blog

  • Tips on Creating the Perfect Video Ad for YouTube

    Colin Osing
    27 Feb 2015 | 9:26 am
    So you want to create an ad for YouTube, but you’re worried that viewers will skip right pass it. And chances are, if you don’t hook them in the first five seconds, they will! It’s just the nature of advertising – viewers are tuning in to see something else and your video is the only thing standing in the way of them accomplishing their goal. This means you have to work that much harder to win them over early and keep them engaged. Here are some proven ways of grabbing viewers’ attention, get them to keep watching and persuade them to take action. Be mysterious early Whether you…
  • 7 Questions to Ask When Looking for a Video Production Company

    Colin Osing
    12 Feb 2015 | 4:10 pm
    When it comes to video marketing these days, marketers have access to sophisticated video marketing platforms with features to store and manage their video content, capture leads and most importantly, measure advanced analytics and ROI. So what’s missing in this equation? Producing the content. If you’re one of the many large organizations that produces video content in-house, you’ll agree this doesn’t necessarily mean you’re in the clear. Capacity or timing issues might force you to seek out an outside video production company or agency to create your video content. If you fall…
  • How to Create a Cross-Country Video Campaign

    Ivana Gotovac
    11 Feb 2015 | 10:24 am
    In the past, large companies and franchises had to invest a significant chunk of their marketing budgets to create on-location videos for each of their branches. It was either spend the money on their own video departments and equipment, or hire affordable videographers in each city, and risk getting videos with inconsistent branding. Now, the onset of crowdsource workforce management has created a new wave in video production. Thanks to advancements in crowdsourcing, large companies can now hire one video production company to shoot all their on-location videos and manage their video…
  • Testimonial Video Ads – How to Get Your Customers to Tell Your Story

    Shweta Adodra
    3 Feb 2015 | 1:27 pm
    Most marketers, including Seth Godin have realized that good marketing today is about good storytelling. As a business, you can tell your own story of course, but wouldn’t it be much more credible and powerful if told by your customers? Customer testimonials had the highest effectiveness rating for content marketing in 2014 and when it comes to testimonials, video is the perfect medium for sharing customer experiences. Unbounce established this when they A/B tested text vs video testimonial ads and found that the latter resulted in 25% more conversions. So how do you go about perfectly…
  • Leonardo – Bringing New Innovations to the Hospitality Industry With Video

    SoMedia Team
    26 Jan 2015 | 10:26 am
    With more and more travelers relying on video to make their online purchase decisions, hospitality marketers are seeing a huge rise in video production and a shift in their content marketing strategies. Leonardo is leading the change in the industry by helping hotels and travel websites tell compelling stories through the use of engaging videos. In this partner success story, see how Leonardo’s partnership with SoMedia gave them a competitive advantage and helped them service some of the best hospitality brands across North America. Watch the video Telling your hotel’s story through…
 
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    Seven Boats - Digital Marketing Company India

  • Hashtags: What to Do with Them

    Debajyoti Banerjee
    2 Mar 2015 | 11:57 am
    Hashtags: What to Do with Them Hashtags are marketed and promoted actively across all platforms of media. No matter where you set eyes on, you will find a hashtag being used for one purpose or the other. Even on news channels, you will find hashtags being generated for every breaking news story around and those hashtags are used by viewers to put up their opinions on the matter. What this trend of using hashtags proves beyond doubt is that digital marketers cannot ignore them anymore. What’s more, thanks to the popularity of the hashtags, they are not limited to Twitter alone. Almost all…
  • Earned or Owned Media: Take your Pick

    Debajyoti Banerjee
    26 Feb 2015 | 9:55 pm
    Earned or Owned Media: Take your Pick As we have mentioned a number of times in this blog, there is far too much of content being published online every single minute. Serious online readers, not to mention casual surfers, will be hard-pressed for time and attention if they try to read or even glance through a minuscule 1% of the total volume of content published daily. In other words, you are facing stiff competition from not just your business competitors but also your own content! Online content publishers who have no content marketing strategy in place often end up competing against their…
  • SEO Audit: The Five Questions to Ask

    Debajyoti Banerjee
    22 Feb 2015 | 10:39 am
    SEO Audit: The Five Questions to Ask We have written about SEO audit extensively on this blog. We have covered topics that will tell you what the ideal metrics of SEO should be and how to measure value through them. During the course of writing these blog posts and through my work in SEO, I noted that despite knowing the SEO audit tools, most teams fail to make the dividends that they signed up for. Exploring this anomaly, I found out that the reason is very simple indeed. SEO audit will give you the right value of your brand only when you ask the right questions. It is like asking a fish the…
  • Top 5 Best video gallery for your WordPress sites

    Debajyoti Banerjee
    18 Feb 2015 | 10:51 am
    Top 5 Best video gallery for your WordPress sites OVERVIEW Nowadays site owners try to reach out to their audience by providing more of image & video related information. For instance take the case of an E-learning site where videos are very essential to interact with the audience. In the current trend 44% of site owners use WordPress site as a medium to communicate with their audience.(http://trends.builtwith.com/cms) However in most of the WordPress sites, the users find it difficult to manage and categorize their videos, thereby giving the viewers an unpleasant viewing experience. In…
  • Drawing Effective Pictures with Words

    Debajyoti Banerjee
    16 Feb 2015 | 9:38 am
    Drawing Effective Pictures with Words How often have you heard it being said, a picture can speak a thousand words! If this adage works for every form of writing that there is, it surely ticks for online writing as well. Whether it is writing an article or a blog post, or even a newsletter, it is just another format of writing. But, you are doing it with the use of words and phrases, just like a writer who writes books. In other words, rules that work for a book writer apply and work for you as an online writer as well. Use the Five Senses The brain registers the five sense organs, including…
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    Polar Design

  • Branding Strategies When Expanding Your Company

    Polar Design
    5 Feb 2015 | 1:25 pm
    Your company is expanding; there’s a lot to think about. It’s easy to get caught up in management and finances and let your brand image fall to the wayside. However, maintaining strong marketing and branding strategies is crucial to keeping your business recognizable to both individuals and other companies. It is also a crucial way to reevaluate and recommit to your company’s core values. Recently, our team worked with Lupoli Companies to help them reassess their strategy for the overall company and its subsidiaries. Polar Design created the sites for Lupoli Companies and…
  • MA Healthcare Website CHIA’s Redesign Offers Better Data Access

    Polar Design
    17 Dec 2014 | 9:06 am
    Polar Design is very pleased to announce the launch of its most recent site, chiamass.gov, created for the Center for Health Information and Analysis (CHIA), an agency of the Commonwealth of Massachusetts. In a previous blog post, we discussed a few of the innovative ways that government websites are reaching out to their stakeholders. CHIA is one such government agency: their new website aims to present their vast and varying data sets in ways best suited to each of their target audiences. In addition, the redesign needed to provide ease of navigation and clear calls-to-action in order to…
  • Government Websites Improve Online Communication and Data Sharing

    Polar Design
    14 Oct 2014 | 12:25 pm
    The relationship between government agencies and the public is changing rapidly due to the availability and ease of access to big data. With a growing online presence, government agencies are able to connect with citizens, businesses, and the public in new and meaningful ways. Online communication opens up new ways to engage varying constituencies in decisions as well as inform them of the meaningful work and tangible results they produce. This is made possible through presentation of both basic information and large amounts of data, which the public can use to improve quality of life through…
  • Are You Upgraded? SilverStripe 3.1 Adds New Features, Functionality

    Polar Design
    25 Sep 2014 | 12:09 pm
    Polar Design is excited to share the latest version of SilverStripe with you. Whether you are an existing client using SilverStripe 2.4, an organization considering a new web site from Polar Design, or using a different Content Management System, implementing SilverStripe 3.1 will bring you the easiest and cleanest editing system possible thanks to their new and improved features. It also features one of the lowest total costs of ownership with its modular architecture, which allows for easy expansion and addition of new modules. SilverStripe 3.1 brings users: Split screen mode to…
  • Content Management Solution: Part 7- Custom Form Builder

    Polar Design
    5 Aug 2014 | 8:22 am
    This blog post is one part in a series. Click to see the other posts related to the benefits of a content management solution. Your website has been fully integrated with many interactive modules helping to drive and retain website traffic on each subsequent visit. But, what success is a website if it isn’t leading to sales and contacts? A driving factor behind many websites is conversion, be it an online sale, a web inquiry, an email newsletter sign up, or an online quote. At times, an online form doesn’t suit the needs of other online forms. That’s where a custom form…
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    Precision Dialogue Blog

  • Can’t Take My Eyes Off These Cinemagraphs

    Patricio Sapir
    19 Feb 2015 | 8:00 am
    While some people might say that these are just artsy animated gifs, we can’t deny that the way these photos are brought to life is hypnotic and reminds us to the magical pictures from Harry Potter. The concept has been around for a few years, but according to ADWEEK, Facebook is going to be experimenting with Cinemagraphs in their ads. Here are a few tips you should take into account if you are thinking about implementing Cinemagraphs in your marketing campaigns: Creating a Cinemagraph In essence, a Cinemagraph is an animated gif that one could create using tools like Adobe Photoshop or…
  • How to Grow Customers with Analytical Modeling

    Joe Kanyok
    27 Oct 2014 | 7:45 am
    As the old marketing adage says, retaining your existing customers is much less expensive (5X less) than acquiring new customers.  Consequently, it is important to focus your marketing attention and budget on developing strategies to systematically maintain and grow your share of wallet. Step 1: Developing a rich set of customer attributes and behaviors is a key component in this process; the goal is to develop a 360 degree view.  This knowledge provides the foundation for analytical routines and models, allowing for a better understanding of your customers. Customer attributes should be…
  • Transforming Audiences Into Advocates: Using Social Media Advertising to Create Brand Affinity

    Laura Cameron
    13 Oct 2014 | 6:49 am
    One of our online retail clients issued us a challenge: Devise and execute a social media strategy that helps us not only reach consumers who are new-to-brand, but also cultivate true ‘brand advocates’ whose loyalty to the brand will drive them to spread the word online. Even for well-known brands, long-term customer value relies on cultivating consumer interaction and keeping interest active. While clear social media content and communication plans are essential, social media advertising programs help ensure that branded content reaches a critical mass and drives value. For our client,…
  • Email and Direct Mail: Bringing the Two Worlds Together

    Patricio Sapir
    7 Oct 2014 | 2:09 pm
    When we think about multi-channel or cross-channel Marketing as a strategy to engage customers and generate revenue for a business, it’s usually difficult to consider offline channels as part of that strategy. But for that Marketing strategy to be successful, it’s important that our message remains not only consistent throughout every single interaction that each customer has with our brand, but that is also that is highly personalized based on different aspects of data that we have collected for each customer. Email and Direct Mail are, among others, critical pieces of a marketing…
  • Precision Dialogue Awarded Partner of the Year at ExactTarget Marketing Cloud’s 2014 Connections Conference

    Kelly Canfield
    25 Sep 2014 | 6:17 am
    Partner of the Year for Channel Program We are proud to announce that we have been awarded the 2014 Channel Partner of the Year by ExactTarget Marketing Cloud at their annual Connections conference. The Partner of the Year award recognized Precision Dialogue as a company with high customer satisfaction that is committed to ongoing team growth while exceeding revenue generation goals. Precision Dialogue previously won this award in 2010 and is now one of only two partners to have won this award twice. Precision Dialogue has been an ExactTarget Platinum Reseller Partner for more than 10 years.
 
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    ImageWorks Creative blogs

  • Mobile Web Design For The Mobile Business

    jess
    17 Feb 2015 | 11:41 am
    A guest post by Ivan Serrano. Did you know the average smartphone user spends nearly three hours on their mobile device each day? With nearly five billion mobile subscriptions in the world, mobile design has changed the way people communicate with each other and interact with businesses. Whether it’s checking email from a smartphone or making a purchase from a tablet, mobile devices have taken over simple tasks. What does this mobile revolution mean for business owners? Well, it’s time to make sure your business is adapting to these mobile trends. According to the infographic below, four…
  • Does Your Small Business Have a Content Marketing Strategy?

    jess
    29 Jan 2015 | 10:26 am
    Is your content marketing strategy all talk? According to this great slideshow from the Content Marketing Institute, you need more than that to succeed - and most small businesses are falling short. It's no surprise that companies are struggling to keep up! Developing a content strategy, turning it into an actionable, trackable process, and then following through to develop and market your blog posts, videos, infographics, and other materials is enough to keep a whole team busy. And if your small business is like most, you don't have a whole team to spare. We can help catch you up on all…
  • How Many Hats Can You Wear? - The Pitfalls of DIY (Do it Yourself) Web Design Services

    jess
    22 Jan 2015 | 7:28 am
    When you use a do-it-yourself website builder, you better be prepared to act as a brand strategist, graphic designer, web designer, UX expert, copywriter, and marketing professional – while still carrying out the day-to-day operations of your business! Is it worth it? As a small business owner or manager, you’ve surely received offers from companies like Wix, SquareSpace, Web.com, and Network Solutions. These offers typically promise extremely low monthly payments along with the ability to design your own website using a simple do-it-yourself platform. They promise professional results…
  • Are You Ready for Trade Show Season? Get Prepared with Trade Show Marketing Plans!

    jess
    20 Jan 2015 | 9:04 am
    Things are quiet now, but it won't be long before trade show season is upon us once again! January is a great time to start preparing, deciding which shows to attend, and making a plan to market your organization before, during, and after every show. After all, trade show attendance isn't cheap, but a well-executed marketing campaign can help you make the most of your money! Start with the Right Booth Crowded exhibit halls are par for the course, but trade show success depends on setting your company apart from the crowd with an eye-catching table or booth. Market Before You Go Before the…
  • Google Warning: Take Care When Hiring an SEO Company

    jess
    16 Jan 2015 | 10:45 am
    Whether you're launching a new site or simply trying to get better results from your existing site, you know that a big part of your success will come from ranking well in Google's organic search results. Most web pages won't be able to do that without a lot of behind-the-scenes blood, sweat, and tears in the form of Search Engine Optimization or SEO. SEO is a big and complicated venture, and the rules that determine how your site ranks change on a near daily basis. Even the professionals sometimes struggle to keep up with Google's newest patents, algorithms, and adjustments that can turn a…
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    Online Money Making Ideas

  • Key Benefits of Binary options

    Admin
    1 Mar 2015 | 8:03 am
    Before divulging into the key benefits of binary options, let us first understand that what exactly it means. Binary options is a type of options where the payoff (your gain from the deal) is structured in such a way that either it is a fixed sum when deal expires in the money or nothing if ...
  • How to Make Money with Forex

    Admin
    24 Feb 2015 | 8:32 am
    Everyone wants to make money to get a good lifestyle. Forex trading is considered as the best way to earn money in a short span of time. It is basically done with the help of  a market maker or a broker. In Forex trading you have to choose a particular currency pair in which you ...
  • Adopt these best Forex Trading strategies to make easy money

    Admin
    21 Feb 2015 | 5:37 am
    Before adopting the best Forex Trading Strategies, it is very necessary for a person to know the real meaning of Forex and Forex trading. Foreign exchange (Forex) is the largest liquid market in the world where the transaction of one currency takes place and in addition to this, charging money for another currency takes place. ...
  • Best Binary Options Strategies to trade with

    Admin
    17 Feb 2015 | 10:42 pm
    A binary option is such an option which gives only two possible outcomes in lieu of the payoff. Those two possible outcomes are: ➢ Fixed amount of some asset in terms of money. ➢ No outcome. Binary option is of two types: ➢ Cash or nothing binary option. ➢ Asset or nothing binary option. Cash or ...
  • Different Types of Binary Options available for all Traders

    Vipul Jain
    12 Feb 2015 | 9:07 am
    Binary Option is the option wherein traders position, with simply yes or no, on an asset and the payoff can be just either zero or a fixed amount. It is basically a trade related service connected with price fluctuations on the stock brokering. With everything going online, the trading platform is accessed easily and is not hard to be ...
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    Digital Eye Media » Blog

  • 2015 SMX West Day 1 Recap

    Jeff Brewer
    4 Mar 2015 | 7:00 am
    It’s that time of the year once again, when Search Engine Marketing Expo returns to the lovely city by the bay, San Jose. Day one was filled with lots of information for search engine marketers like myself. The hardest and most stressful part of the day for me was when I was in the process of deciding which of these awesome sessions to attend, but I finally made my decision with time to spare. In my opinion if you are not here to increase your knowledge about the dynamical world of Internet marketing you are missing out. Where else can you find this many subject matter experts in one…
  • How to Leverage Facebook’s Ad Relevance Score to Lower Your Ad Costs

    Jeff Brewer
    3 Mar 2015 | 7:00 am
    Facebook has finally come up with some good news for social marketers exasperated with declining organic News Feed reach, increased competition for available advertising slots, and sharply rising advertising costs. The new Ad Relevance Score metric is Facebook’s answer to Google’s AdWords Quality Score and the basic premise is both potentially rewarding and disarmingly simple. The better your Facebook ad resonates with the audience, the less you pay. How Does Ad Relevance Score Work? Facebook advertisers can access Ad Relevance Scores in the ad reporting dashboard. Along with an updated…
  • Common Mistakes to Avoid When Measuring Brand Awareness

    Kathryn Brewer
    2 Mar 2015 | 7:00 am
    Brand awareness is a critically important marketing goal because it sets the stage for the ultimate success or failure of your marketing campaign. Assuming that your end goal is to acquire new customers, you need to first generate awareness of your brand in the minds of your prospects, persuade them that your brand is the best way to satisfy their needs, and encourage an action that puts them squarely on the path to becoming a customer. Most marketers would agree that any goal worth pursuing is worth measuring. How else will you know if your efforts are truly on-target and helping move your…
  • How Facebook’s Place Tips Could Benefit Local SEO

    Kathryn Brewer
    27 Feb 2015 | 7:00 am
    If your local business has been reeling from the loss of organic Facebook Page reach, you may have a chance of getting some of that audience back. Facebook recently introduced Place Tips, a new user opt-in feature that will provide added organic exposure for local businesses with real brick-and-mortar locations. Content will be drawn from your Facebook Page, and include user-generated comments and reviews. What Exactly are Place Tips? Place Tips appear at the top of the user’s News Feed in the form of a notification that will be generated whenever the user is in close proximity to an active…
  • The Pros and Cons of Using Social Media in Your Business

    Jeff Brewer
    26 Feb 2015 | 7:00 am
    According to LinkedIn, an estimated 94 percent of small to medium-sized businesses use some form of social media to help increase brand exposure and stimulate sales. While social media marketing is clearly an important strategy for a great many businesses, it may not be the best fit for every business. Is Social Media Right for My Business? The short answer is probably yes. If your business has any kind of an online presence such as a website, you could probably benefit from adding social media to your marketing mix as long as you understand a few key concepts of social media. Social media is…
 
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    Nerds Do It Better

  • Get Local With Your Internet Advertising

    Adam Lundquist
    23 Feb 2015 | 9:43 am
      You know local customers are out there. You see them walk by your store, looking at their phones searching for just what your business offers and yet they still click on your competitors – even when your ads appear in the search results. As a local business you know that can’t compete with the national competition on price because they leverage their economy of scale. They use their volume-based economies of scale to make offers with razor-thin margins, offers which any local business is unable to match. You feel frustrated and see no way out. You know the value of…
  • Use Your Customers…. For Internet Advertising

    Adam Lundquist
    5 Feb 2015 | 7:30 am
    You feel like you are on a bad blind date when potential customers visit your website. It is clear that you are not connecting with them – however, instead of ending the bad blind date with an awkward hug outside the restaurant, your poor customer interaction ends with you going out of business. This is a real problem. Users come to your landing page from your PPC ad, and you can almost feel the air as your marketing message swings and misses. You have a service that you know could help them, but it is like you are speaking a completely different language. The dynamic is that of…
  • Are You Still Wasting Money On Internet Advertising Clicks (Without Anything To Show For it)

    Adam Lundquist
    25 Jan 2015 | 12:29 pm
    Your pay per click campaign drives a huge amount of traffic to your site. These are the kind of numbers that you brag to your friends about, and the best part is you are spending so little for each of these clicks that you can purchase this level of traffic for a long time. With these numbers it is only a matter of time until your business starts making a tidy profit. Except, all too often it isn’t. It doesn’t matter how long you let your pay per click campaign run – it will never be successful. This is the frustrating experience of far too many business owners. You receive huge…
  • Why I Won’t Submit. How to Create a Highly Converting Call To Action Button

    Adam Lundquist
    16 Jan 2015 | 2:26 pm
    You have mastered the art of AdWords, and are generating lots of traffic to your website. However, once the users come to your page – they look around simply leave. You are paying for every single visitor whether they convert and become lead or not and this quickly drains your bank account. Your return on ad spend is dismal. You know that the keywords are right because of your customer research and you know that the ads are working because of the high click through rate, so you wonder – why won’t the visitors convert? What do you need to do to stop this colossal money drain? You…
  • Use Behaviors To Target Your facebook Ads

    Adam Lundquist
    9 Jan 2015 | 10:25 am
    Very contemporary meme created via memegenerator You have no idea who your audience is. At least that’s what the facebook ad interface is telling you. You are looking to target your audience for lead generation on facebook, and while you do know a lot about your audience, they don’t fit into any tidy category. Let’s say  you are looking to target people who are likely investors. You know based on your research that more than likely they are older, have gone to college, and you may have even found some zip codes that commonly have lots of investors. You could set your…
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    Change the World Marketing »

  • How to increase conversions for your opt-in web form

    Ellen Finkelstein
    28 Feb 2015 | 8:11 am
    At a recent webinar, an attendee asked me how to increase conversions for his opt-in web form. Your conversion rate is very important because it will significantly impact the size of your list–your subscribers. And that will affect your bottom line — your sales. Your conversion rate applies not only to the web form that is usually on the right side of almost every page of your website (except for sales pages and product delivery pages) but also to your squeeze page — a page that is nothing but a web form. There are a number of things you can do to make sure that more people…
  • 4 techniques to package coaching services

    Ellen Finkelstein
    23 Feb 2015 | 8:43 am
    When you provide 1-on-1 services such as coaching, you’re constantly trying to sell these services and this is a difficult and uncomfortable chore for many people, including me. You should have a funnel of products and a series of autoresponders that bring potential 1-on-1 clients to the point where they’re ready for these more expensive options. (Contact me if you need your own 1-on-1 coaching to develop your funnel of products and autoresponders. I can help!) Here are 4 ways that you can package coaching services to make the sales process go more smoothly–and…
  • Free photos and images for your blog, social media, and slides

    Ellen Finkelstein
    15 Feb 2015 | 8:58 am
    Photos are essential for attracting readers, getting shares on your posts, and engaging viewers. But you can’t legally take any photo you want from a website! Most photos are copyrighted. Therefore, you need to know how to get and use photos legally. You often see sites offering royalty-free photos, but you have to pay for them. That may be the way to go if you want the largest selection to choose from. At the end of this post, I’ll give you my recommendation for low-cost photos. Find public domain photos on the Web You can find lots of photos, especially beautiful nature photos,…
  • Why you need to write an e-book

    Ellen Finkelstein
    2 Feb 2015 | 9:14 am
    If you don’t have an e-book that you’re selling on your website, the time to get it done is now! Why you need an e-book There are several reasons why you need an e-book. But first let me explain what I mean by an e-book. I’m talking about a PDF document that you sell from your website. You have a sales page that describes the e-book and people can click a button to purchase it. Did you know that for a typical set-up and an e-book that sells for $9.95, you keep 93% of that price? You can’t beat that anywhere. Here’s a screenshot from a recent purchase, showing the…
  • Double opt-in or single opt-in? That is the question

    Ellen Finkelstein
    25 Jan 2015 | 9:16 am
    You probably have an opt-in form on your website. If not, you should! You need an opt-in form to add to your email subscribers. Most online marketers that I know in the United States use a double opt-in procedure. When website visitors fill out the opt-in form, they get an email with a link to confirm their email address. Most bulk email programs use double opt-in by default. But is double opt-in a good idea? Well, this is a controversial topic. Let’s look at the pros and cons of double opt-in. Pros and cons of double opt-inClick To Tweet Double opt-in pros Some people mistype their…
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    Dex Media » Blog Home

  • 4 Marketing Questions Every Plumber Should Ask New Clients

    Jeff B. Copeland
    2 Mar 2015 | 9:00 am
    The end of a service call with a new plumbing customer is a Marketable Moment; a shot at gaining a client for life or at least gaining some intel on how your marketing is doing. Train your techs—and incent them—to ask these questions and collect the answers. 1. How was my service today? Always a...continue reading … The post 4 Marketing Questions Every Plumber Should Ask New Clients appeared first on Dex Media.
  • 19 Online Marketing Buzzwords Defined

    Marion Jacobson
    27 Feb 2015 | 4:43 pm
    Every industry has its buzzwords, jargon and acronyms and some work their way into general use but can still be confusing. Here are 19 definitions of some of the commonly used online marketing terms that you might find useful. AdSense Google’s AdSense program is an easy way to display other business’s advertisements on your website and...continue reading … The post 19 Online Marketing Buzzwords Defined appeared first on Dex Media.
  • Year of the Social Media Link

    Ben Kaylor
    26 Feb 2015 | 7:30 am
    Eric Schmidt, former Google CEO, stated last year “At Google, the biggest mistake I made was not anticipating the rise of the social networking phenomenon”. Today Google+ has a large user base but questions have been asked about how active that community is, with talk of it being dead. A result, perhaps, of jumping on the social...continue reading … The post Year of the Social Media Link appeared first on Dex Media.
  • 3 Twitter Tips That Will Boost Your Twitter Marketing

    Danielle Celmer
    25 Feb 2015 | 10:30 am
    Looking for new ways to boost your business’s performance on Twitter? These three simple tips will help grow your Twitter audience, reach and exposure. 1)  Exposure – Pin a Tweet Twitter is a fast moving social network. New content pushes older content out of the way fairly quickly, meaning that it’s easy for your tweets...continue reading … The post 3 Twitter Tips That Will Boost Your Twitter Marketing appeared first on Dex Media.
  • Is Your Brand too Bland? Avoid These Pitfalls of “Wallpaper Copywriting”

    Chris Irby
    24 Feb 2015 | 2:00 pm
    Building a brand is hard work. You have to figure out just what it is about your business that sets it apart from the others, and then you have to convey that information to customers (and potential customers) in a way that’s catchy and memorable. Unfortunately, a lot of business owners are perfectly content to...continue reading … The post Is Your Brand too Bland? Avoid These Pitfalls of “Wallpaper Copywriting” appeared first on Dex Media.
 
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    Search Laboratory » Blog

  • This Week in Digital…

    Becky Grainger
    5 Feb 2015 | 6:33 am
    ‘Crazy Jewish Mom’ Instagram Goes Viral A mother from Brooklyn has become an Instagram sensation after her daughter created an account which documents the very blunt messages she receives from her Jewish mother. Kate Siegel, an associate producer at Condé Nast broadcasts her mother’s hilarious advice on the Instagram account titled ‘Crazy Jewish Mom’. The account is now also selling merchandise, including a t-shirt with the slogan ‘no ring on the finger you must not linger’. Tweets to Appear in Google Search Results This week, Twitter and Google…
  • Net Neutrality and What it Means to You

    Jacko VanDijke
    4 Feb 2015 | 12:53 am
    What is Net Neutrality? Net neutrality is the infrastructure of the web and allows your website to run smoothly. However, net neutrality is under debate. The consensus will significantly alter the way the Internet is structured, and therefore hold great impact for any business and end-user on the web. Net neutrality means that all online data should be treated the same. This may seem quite vague, but it basically entails that Internet Service Providers (ISPs) and governments can’t discriminate traffic based on user, platform, or content. Internet Without Net Neutrality At first glance this…
  • “Sputnik” Search: A Step Towards Russian Internet Censorship?

    Ally Streletska
    3 Feb 2015 | 5:40 am
    What is Sputnik.ru? Sputnik is a new search engine developed by Rostelecom, a telecommunications company. The site was launched in May with plans to be the default search engine for government-controlled companies and institutions. “Sputnik” will have easy access to official information and government services, such as social work, and can also be an aid in finding a job.The Government-controlled search engine idea emerged in 2008, as the President at the time, Dmitry Medvedev, was concerned about online news content about the war with Georgia. Sputnik claims to create a safe environment…
  • What to Expect in 2015: Our SEO Predictions

    Rory Mason
    2 Feb 2015 | 12:11 am
    Every year at Search Laboratory we get together across the company to compare notes on the previous year and make our predictions for the year ahead. Unsurprisingly, considering the ever changing digital marketing landscape, the predictions were varied. Each team was full of suggestions that ranged from increased search volume for mobile, to the resignation of Matt Cutts. This year, rather than filter these into the top five recommendations we thought we’d bring you ALL the recommendations as predicted by our talented staff to ensure you don’t miss a thing: SEO Team The high street and…
  • This Week in Digital…

    Becky Grainger
    29 Jan 2015 | 7:54 am
    A Polar Bear Rides the London Tube This week saw the premiere of the new Sky Atlantic TV show Fortitude, as part of a PR stunt to celebrate the launch a large polar bear roamed the streets of London. The 8 foot-tall bear gave London commuters a nice surprise when the bear joined them on the Underground at Charing Cross. Zai Bennett, Director of Sky Atlantic, stated: “In Fortitude, there are 3000 polar bears to 713 residents. Polar bears are the most dangerous animal on land and present an ever present threat to Fortitude’s inhabitants. To launch our new Arctic-noir thriller we wanted…
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    Stefan Dyke

  • Be Who You Are And Say What You Feel…

    Stefan
    25 Feb 2015 | 5:52 am
    Be who you are and say what you feel because those who mind don’t matter and those who matter don’t mind. – Dr Seuss
  • A More Beautiful Question

    Stefan
    15 Feb 2015 | 10:01 am
    I’ve found myself reading a number of good books recently and this is one of the best of them. It’s especially interesting if you find yourself wondering where some of the best new, and not so new, business ideas have come from and how you can learn to ask better questions. In the old economy, it was all about having the answers. But in today’s dynamic, lean economy, it’s more about asking the right questions. A More Beautiful Question is about figuring out how to ask, and answer, the questions that can lead to new opportunities and growth. (Eric Ries, New York Times…
  • Henry Ford – When everything…

    Stefan
    9 Feb 2015 | 2:54 pm
    When everything seems to be going against you, remember that the airplane takes off against the wind, not with it. – Henry Ford
  • Sons…

    Stefan
    3 Feb 2015 | 2:14 pm
    Nissan tugs at the heartstrings of Dads with sons in one of their Super Bowl 2015 spots…
  • …and Daughters

    Stefan
    3 Feb 2015 | 2:13 pm
    While Toyota focuses on Dads with daughters in one of their Super Bowl 2015 ads.
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    chatterbuzzmedia.com

  • 6 Tips for Spurring Creativity

    Brianna Entler
    26 Feb 2015 | 1:33 pm
    As members of a creative industry, we have to come up with innovative ideas on a daily basis. But sometimes the creative well runs a little dry. We’ve all been there before. Staring at a blank page with that angry, blinking cursor demanding words (and not to mention clients demanding results!) is never a fun way to spend your work day. A secret though? All that staring isn’t productive. So what are you supposed to do instead? Here are a few tactics I use to help me out of a creative rut: 1. Step away from the computer courtesy of Drew Coffman Take a walk. Get some coffee. Go for lunch.
  • The Power of Local Reviews for Healthcare Providers

    Brianna Entler
    20 Feb 2015 | 12:50 pm
    In the age of information, consumers rely on online reviews in order to make purchasing decisions. Healthcare decisions are no exception. In order to determine the reputation of potential healthcare providers, patients look at online reviews to ensure their doctor is not only the best qualified but also provides an excellent bed-side manner. The better review your practice receives, the greater the opportunity to convince a potential patient he or she should choose you as their provider. Healthcare reviews exist not only on Google+ but many provider-specific review sites such as ZocDoc,…
  • How to Measure Success on Social Media

    Dhugal Gardner
    13 Feb 2015 | 5:39 am
    Social media has come to be accepted as a helpful tool for businesses, but some wonder if it’s possible to accurately measure its success. While measuring the ROI of social media may not be as straightforward as other business endeavors, it can and should be done. Outline Your Goals First, outline your goals. Do you want to build brand awareness? Do you want to find out your audience’s preferences? Are you trying to drive traffic to your website? Set yourself reasonable, numerical goals (increase engagement 5% in 3 months or drive 1500 visitors to your website next month). You may have…
  • 3 Time-Saving Techniques for Blogging

    Brianna Entler
    2 Feb 2015 | 7:24 am
    courtesy of Kristina B Creating content for your blog is a time-consuming and often challenging task. Content needs to be unique and engaging and not to mention useful to readers, clients, and potential leads. So how can you manage your business and still make time to write posts and keep your blog up-to-date? Here are our recommendations on three ways you can save time blogging: 1. Brainstorm on the go No matter how busy you find yourself, you always have down time. Think commuting, eating, even day dreaming at a work meeting. Don’t let this time go to waste! Sitting in your car during…
  • Pin to Win: New Pinterest Analytics and Ads for Businesses

    Justin Braun
    2 Feb 2015 | 6:38 am
    courtesy of Roxeanne Ready Pinterest for businesses is better than ever. Updated measurement tools and cost-per-click advertising solutions now make it an indispensable marketing tool. Since launching in early 2013, Pinterest business accounts have assisted companies and brands engage consumers around the globe. Now with personalized promotion functionality and advanced analytics, Pinterest’s latest revamp is giving marketers new, measurable techniques to better target potential customers. Promoted Pins, the Pinterest advertising model, debuted in May 2014 with the participation of a small…
 
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    The Watershed

  • Retargeting: The Right People at the Right Time

    Editor
    11 Feb 2015 | 5:18 am
    Congratulations, after much hard work you have an awesome e-commerce website up and running and you even have some customers. However, perhaps you have realised that less than half of your online visitors convert. In fact, Forrester Research has shown that on average less than 3% of web visitors actually purchase anything during their first ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • How to Build an Online Community on Twitter for Business Part 2 – Walls, Windows and What Ifs

    Editor
    8 Feb 2015 | 11:00 pm
    In part one we explored how planning is essential to your business’ successful use of Twitter. We also looked at the questions and steps that are necessary in order to lay a strong foundation on which to build your online community. At the end of part one I left you with a question; what aspect ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • How to build an Online Community on Twitter for Business Part One – Planning, Preparation and Prosperity

    Editor
    5 Feb 2015 | 11:00 pm
    Twitter is a fascinating concept, but don’t just take my word for it, ask any of its 200 million users who create around 400 million tweets every day. If I’ve lost you already with Twitter and tweets, you need to go and do a little more research before reading on, otherwise imagine the fun we ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • The Plan for Your Media Buying Plan: A Quick Checklist

    Editor
    3 Feb 2015 | 11:00 pm
      There’s a lot to consider when you’re strategizing for your media buying plan—cost, customer preferences, landing pages, banners, platforms…the list goes on. For the most effective campaign, it is essential that you have all your digital ducks in a row, seemingly small overlooks or missteps can result in huge costs to you and your ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
  • Real Time bidding for startups simplified

    Editor
    1 Feb 2015 | 11:00 pm
    Startups are often told about the steep learning curve they are about to embark on. I remember when my own business was just a startup, I kind of listened to the stories, but the truth is that it never really sank in. However, a few weeks after getting off the ground, it hit… hard! The ... This is the just the teaser, click the title to enjoy content that will allow you to blow your Online Business competition out of the water !
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    Latest Blogs

  • Designers & Front End Developers: Working in Harmony

    abrown
    2 Mar 2015 | 3:14 pm
    Over the past few years, we’ve seen front end development go through some significant changes in how we approach pretty much everything. Whether it be height/width, font sizes, icons, responsive - the way we set these values up on the front end has changed, and so too must our designers in order for our two worlds to truly start working in harmony.
  • The Zen of Working in Comfy Slippers

    ngervais
    26 Feb 2015 | 5:52 am
    Usually when I meet someone new and explain to them that I work from home I get the usual wink and nudge- that I’ve somehow figured out the world and found a job that lets me sit on my couch all day on cruise control.
  • Demo of a Free Drupal 8 Theme created with LibSass & Gulp

    azvonkov
    23 Feb 2015 | 8:45 pm
    This post is more of a demo rather than a blog post. I have created a Free Drupal 8 theme called Monoset.
  • Laravel IoC Container and Dependency Injection

    stran
    19 Feb 2015 | 2:55 pm
    I recently had a chance to take a look at the Laravel framekwork and its IoC (inversion of control) container. If you're already familiar with D8 then this should be a walk in the park. If not, then I think this should be a good stepping stone on your way to D8.
  • Export Data From Views to CSV File

    fyu
    17 Feb 2015 | 8:55 am
    It is sometimes useful to be able to save our view results into a document to allow non-technical people to manipulate the data.
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    WhatRunsWhere

  • [Infographic] The Growth Of Mobile Gaming

    Lindsay Arnold
    3 Mar 2015 | 11:37 am
    Whether you’re a long-time pro, or just looking to get into the mobile gaming ad space, now is your chance to capitalize on big opportunity. By 2017 this rapidly expanding industry is expected to be worth a huge $40 billion. This means that advertisers, publishers, and networks in this space need to plan how to best capitalize on this staggering growth. We explore market growth, and leverage competitive insights from top mobile games advertisers Clash of Clans, Clash of Kings, and Candy Crush Soda Saga. Find out more about how to generate top online advertising results for mobile games.
  • LeadsCon 2015 – Talking Competitive Intelligence In Direct-Response Marketing

    Lindsay Arnold
    25 Feb 2015 | 9:36 am
    It’s almost time to start packing up to head to LeadsCon Las Vegas 2015. The opportunity to speak with industry experts, network and participate in valuable speaking sessions guarantees attendees will come back with valuable insight about direct response marketing and vertical media. In the lead-up to the event, we chat with Conrad Bach, our Director of Sales, to discuss expectations for LeadsCon 2015.  What are the big themes everyone will be talking about this year?  The key themes I expect everyone to be talking about relate to the ways the online advertising ecosystem is changing. Two…
  • [Infographic] The Post-Superbowl Online Ad Game

    Lindsay Arnold
    4 Feb 2015 | 11:21 am
    Football isn’t the only cause of hype around the Superbowl. Each year, televised Superbowl ad space is some of the most coveted, with advertisers competing for the opportunity to reach millions of viewers, affixed with a multi-million dollar price tag. Good or bad, Superbowl TV ads are guaranteed to keep America (and the advertising world) talking long-after the the referee signals the end of the game. With the onset of multi-screen viewing changing the way users consume ad content, advertisers need to consider how viewers are interacting with ads across TV, desktop, tablet and…
  • [Infographic] How To Evaluate Your Display Ad Strategy Using Competitive Intelligence

    Lindsay Arnold
    26 Jan 2015 | 6:59 am
    Online advertising is a highly competitive space. The volume of online competition is consistently on the upswing – as demonstrated by the fact that online ad spend has been increasing at a rate of 13% per year, growing to encompass $52.8billion in 2014 alone. Taking this into account, there’s a huge opportunity for advertisers who are able to reach the right audience, cut through the clutter and rise above the competition. Harness your competition The best way to deal with abundant competition is to use it to your advantage. Competitive Intelligence can provide you with deep, strategic…
  • See You @ Affiliate Summit West

    WhatRunsWhere
    5 Jan 2015 | 8:00 am
    On January 18, our Sales team will be exhibiting and offering product demos at the Meet Market table, at Affiliate Summit West. If you don’t catch them here, reach out to whatrunswhere@whatrunswhere.com to book a meeting. Also, don’t miss the “How To Beat the Competition With The Right Intelligence Tools” session… Our COO, Max Teitelbaum will be presenting on Mon, Jan 19 @ 2pm in the Astor Ballroom alongside Lori Weiman from The Search Monitor. They’ll show you how merchants can provide affiliates with the same competitive intelligence smarts that top marketers…
 
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    RGR Marketing

  • How Can Your Solar Sales Team Adopt More Urgency in Their Techniques?

    Matty Byloos
    3 Mar 2015 | 10:51 am
    RGR Marketing HIgh Quality B2B Leads Online Getting Your Solar Sales Team to Close More Sales Some of us are great at getting things done with plenty of time to spare. Others? Not so much. The thing is, many people put off doing things that are important because they have other, seemingly more urgent tasks to attend to. This is especially true of people who procrastinate. They typically have a whole stack of urgent action items to take care of, because any to-do list item can become a pressing matter, given enough time. Your potential solar customers want to save money, reduce their…
  • A Roundup of Solar Incentives for Massachusetts Residents

    Matty Byloos
    25 Feb 2015 | 6:06 pm
    RGR Marketing HIgh Quality B2B Leads Online From Boston & Beyond: MASS Is Going Solar No matter where you live, solar power is an attractive option. What could be better than harnessing the clean, abundant energy of the sun and cutting your reliance on fossil fuels? Of course, solar is an even sweeter deal when you live in a place where lawmakers are proactively pushing solar adoption. Massachusetts is just such a place. If your clients are wondering about solar power’s value proposition in the Bay State, you’ll have plenty of good news for them. Check out our roundup of solar…
  • 5 Essential Ways to Improve Your Mortgage Business’s Marketing Efforts

    Matty Byloos
    23 Feb 2015 | 6:07 pm
    RGR Marketing HIgh Quality B2B Leads Online Getting More From Your Mortgage Marketing Efforts The real estate market is picking up speed, especially in our nation’s most desirable metro areas. If you’re like most mortgage professionals, then you’re probably seeing the light at the end of the tunnel. That being said, most mortgage originators certainly wouldn’t turn down an opportunity to work with more clients. As you’re probably aware, the best way to get more prospects for your mortgage business is to fine-tune your marketing techniques. Here, we’ll discuss some essential tips…
  • 5 Interesting New Ways to Market Your Solar Business Better

    Matty Byloos
    18 Feb 2015 | 6:46 pm
    RGR Marketing HIgh Quality B2B Leads Online Getting Your Solar Business Ahead of the Competition The past few years have been big ones for those in the solar energy business. Record numbers of private consumers and businesses have been opting for clean, green energy in the form of solar power. But for all its advantages, solar power should be gobbling up market share from the traditional utilities at an even faster rate. After all, it’s environmentally beneficial, offers substantial long-term savings, and because of improvements in technology and various incentives and subsidies, it now…
  • How to Use LinkedIn to Successfully Market Your Mortgage Business

    Matty Byloos
    16 Feb 2015 | 6:44 pm
    RGR Marketing HIgh Quality B2B Leads Online Only the Professionals Use LinkedIn; Does Your Mortgage Business? When you think “social media marketing,” you might get an image of a lower-case “f” on a blue background. And while Facebook certainly garners the lion’s share of the attention when it comes to social media, LinkedIn can be every bit as effective, especially when it comes to B2B marketing. In fact, many in the mortgage business have found it to be an even better means of connecting with potential clients. Let’s take a look at why LinkedIn has the potential to deliver a…
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    MediaVision

  • Google Will Rank Your Site Higher If It’s Mobile-Friendly

    Katherine Verhoeven
    2 Mar 2015 | 1:34 am
    Starting late April 2015, Google will be giving ranking priority to sites that are mobile-friendly. As more and more people start using their mobiles to access the internet, it makes sense that Google would change their algorithm to better suit their users. The search engine will now help mobile-friendly sites, as well as apps, rank higher in order to help users “get the most relevant and timely results”. This change is good news for mobile users as it should encourage sites that aren’t already mobile-friendly to finally jump on the moving bandwagon. This news comes after Google’s…
  • Getting your Website Health in Check for 2015

    Meg Shout
    24 Feb 2015 | 12:23 am
      While 2014 may have ended either in a flurry of rushed deadlines or a slow, lethargic wind down, it’s a brand new year which means it’s time for a fresh start and an injection of new energy into your website. Ensuring that you check your website is looking healthy can make all the difference to the year’s work ahead.   IF YOU HAVEN’T ALREADY There’s no point getting complicated with your website’s health if you’ve skipped the basics. Make sure you have installed the following without fail: Google Analytics This an absolute must for any marketer. Use it to identify…
  • The Power of Digital PR for SEO & Search Visibility (Infographic)

    Amanda Stone
    8 Feb 2015 | 11:37 pm
    All too often it seems that Digital PR is pegged against Traditional PR as an either-or approach, and clients believe they need to employ only one at the expense of the other. There is often a feeling that one needs to go either “all traditional” or “all digital”. This is then further perpetuated by agencies fighting for their specific cause. Eventually, this results in clients falling short of the potential PR success they may have experienced had they opted to integrate the two approaches, and enjoyed the unique benefits of each. The Danger of Dichotomy Dichotomous thinking, also…
  • MediaVision Nominated for the CIM Marketing Excellence Awards

    Melissa Botha
    30 Jan 2015 | 4:05 am
    Excitement is in the air as we celebrate our nomination for a Marketing Excellence Award in the Digital Transformation category for our work on the DickiesStore Digital Marketing Revamp. This is the second time we have been shortlisted for our work on the DickiesStore campaign. The Chartered Institute of Marketing (CIM) Marketing Excellence Awards now in its sixth year, recognises the creativity and originality delivered by marketers, and celebrates the very best of personal and company success. The awards also provide an exciting opportunity for the marketing industry to network and have a…
  • Rewriting the Rules of January

    Sasha Risler
    23 Jan 2015 | 7:02 am
    As if January wasn’t already the most judgmental month, the dreaded *Fail Friday is upon us and shaking its disapproving head. Waistlines are refusing to conceal the damage of the holidays and for many of us, resolutions aren’t looking too good either. Today marks the date when we’re forced to confront our failed New Year’s goals, feel the loss of their sudden lack of sparkle and mourn the optimism so keenly expressed when making them. In fact, 36 percent of you have already failed at maintaining your New Year’s resolutions, according to Norcross’s 2002 research. Surprised? *The…
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    LaneTerralever

  • How perceptions of “the dress” relate to your marketing content

    Lauren Reeves
    2 Mar 2015 | 12:00 am
    It only lasted about 48 hours. That was all it took for the wave of controversy to crash in and roll back out. http://swiked.tumblr.com/post/112073818575/guys-please-help-me-is-this-dress-white-and You might remember how at the end of last week, the Internet blew up over a picture of a dress. It wasn’t a particularly interesting dress, and the photo was nothing more than a snapshot from a phone’s camera. But when a Scottish woman sent an image of a bridesmaid’s dress to a group of her friends, they each saw “the dress” in different colors. Some saw the dress made up of gold and…
  • #LTbelieves: Volunteer Day at Maie Bartlett Heard Elementary School

    Jessie Gould
    25 Feb 2015 | 8:54 am
    It’s not every day that you get to see an entire office – designers, project managers, strategists, and the like – roll up their sleeves and willingly cover themselves in paint and dirt. But while sight-seeing and watching movies with coworkers is always fun, for this quarterly meeting, we wanted to mix it up. Luckily, HandsOn was ready to help. HandsOn Greater Phoenix is an organization that pairs volunteers with local needs. Through them, LaneTerralever spent the afternoon at Heard Elementary fixing up the landscaping and refreshing the many murals around the campus. Because many of…
  • 4 Tips for Building your Personal Brand

    Megan Breinig
    22 Feb 2015 | 10:32 pm
    When entering into the professional market, your personal brand is everything. It showcases your credibility, your experiences, and what you have to offer. You may already be familiar with the foundational aspects of personal branding, such as creating a compelling LinkedIn profile and developing an online blog presence; however, there are a few things that are generally forgotten. Oftentimes PR and advertising professionals focus many of the efforts on developing brands for clients, but today we will give four key tips to help you make your brand stand out. 1. Create your mission statement…
  • Marketing to Latinos: Entertainment

    Joe.Ray
    15 Feb 2015 | 10:51 pm
    Like most of America, Latinos love their entertainment. This includes sporting events, movies, dining out, and a variety of music styles and genres. And much like everybody else, our tastes in entertainment vary. Music is a great example. From rock en Español, reggaeton, hip-hop, metal, Norteño, classic rock, pop, etc., Latino musical tastes are as varied and diverse as we are. Family oriented entertainment is big with Latinos, but that doesn’t mean that everything has to be a family focused group activity. For example, sporting events characteristically are, but professional sports can…
  • Second Screen’s Super Bowl Recap II

    Steven Miller
    12 Feb 2015 | 12:20 pm
    A Super Bowl Recap Last year, I had a lot of fun covering many social media happenings here on the LaneTerralever blog: Everything from unexpected acquisitions and branded banality to scrappy upstarts and my distaste for DiGorno. But my favorite post to write was a look at the conversation surrounding Super Bowl XLVIII. Considering this year’s events were even more entertaining, I’ve decided to make it an annual tradition. But before we begin – let’s look at an excerpt from 2014’s introduction: “That makes this year’s game not only the most watched ever, but the most viewed…
 
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    Mashbout

  • The Best Times and Content to Post on Social Media

    Jesse Aaron
    23 Feb 2015 | 12:12 pm
    Facebook Best content to post: Almost anything is fair game on Facebook. When it comes to the most popular content, however, quizzes, personal stories and entertainment news take the cake. Facebook is a platform on which you engage with those you know, such as friends, family, acquaintances, etc. It’s not surprising, therefore, that sharing more […] The post The Best Times and Content to Post on Social Media appeared first on Mashbout.
  • The Practical Psychology of Conversion – Buttons, Colors, Copy, Prices, and UX

    Jesse Aaron
    27 Jan 2015 | 1:35 pm
    Why did you read an article? Was it the simple need to clear curiosity about recent news? Why did you buy a product? Was it to satisfy a simple desire? I’m a bit cynical when it comes to marketing and the schools of thought that come with it. I strongly believe people make decisions based on […] The post The Practical Psychology of Conversion – Buttons, Colors, Copy, Prices, and UX appeared first on Mashbout.
  • Understanding Digitally-Connected Adults: Insights from PEW

    Jesse Aaron
    30 Dec 2014 | 11:19 am
    Why did my aunt join Facebook and why does she always post listicles and click-bait from BuzzFeed? Are her emotional triggers just that easy to pull? It’s because she makes up just one of the millions of blips that ‘LIKE’ BuzzFeed on Facebook. It’s because she’s part of their target audience. But that makes her not […] The post Understanding Digitally-Connected Adults: Insights from PEW appeared first on Mashbout.
  • How to Pick the Best Medium for Your Ads and Content

    Jesse Aaron
    18 Dec 2014 | 1:22 pm
    Digital content and advertisements are rooted in meticulous planning; demographic research, bid wars, copy tricks, tactful scheduling, etc. It’s easy to become crestfallen when our content fails to pull the weight we hoped for. When reflecting on poor-performing campaigns, the potential for success is largely dependent on the medium. $5,000 spent on PPC could have been allocated […] The post How to Pick the Best Medium for Your Ads and Content appeared first on Mashbout.
  • A Quick Rant About Experts and How to Spot the Real Ones

    Jesse Aaron
    8 Dec 2014 | 11:41 am
    Anyone who works in the digital marketing world inevitably encounters ‘celebrities’ – essentially, self-proclaimed experts in a niche area of digital marketing. They might be the king of Facebook or the queen of Twitter, and they all share one thing in common. Their advice looks like this: That’s how absurdly simple it can be and […] The post A Quick Rant About Experts and How to Spot the Real Ones appeared first on Mashbout.
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    Tamar SEO and Social Blog

  • 4 algorithmic changes Google should implement

    Valentin Boulan
    2 Mar 2015 | 2:04 am
    Google’s algorithm is a very complex combination of on-site and off-site parameters. As SEOs, we’re fascinated with how Google determines ranking, and every tiny change or perceived change get a huge amount of coverage within the industry. While Google has come a long way in improving user experience, tackling spam and low quality sites from appearing high up in search results, there remains a lot of areas where it can be perfected. Here are 4 algorithmic changes we think the search engine should implement. Good links/bad links Links is a bit of a grey area of SEO. While everyone…
  • Everything brands need to know about Snapchat

    Isobel Capelin
    24 Feb 2015 | 12:48 am
    A number of brands struggle to reach the younger demographics; those that are unable to embrace the ever evolving world of social media are at a distinct advantage. With the younger generation leaning away from the “retro” sites where their parents dwell (Facebook and Twitter), the more visually based apps and platforms are becoming hugely appealing. Launched back in 2011, Snapchat is already claiming over 100 million monthly (active) users and over 400 million ‘snaps’ sent daily. The photo sharing app leverages the short-attention span and impulsivity of youth perfectly, allowing you…
  • Facebook ‘Feed Preferences’ – A solution to cluttered feeds?

    Henry Elliss
    12 Feb 2015 | 1:39 am
    Tired of seeing the same old stuff in your Facebook feed? Help may be at hand… If you’re beginning to find your Facebook feed a little ‘samey’ lately – the same faces, pages and sometimes even the same posts – then a solution might finally be at hand. Facebook recently introduced the ‘Feed Preferences’ page for all users – with very little fanfare I might add – and it could revolutionise the way your newsfeed is made up. The problem comes, of course, from the mass-adoption of Facebook by brands and users alike – which has lead…
  • What Makes a Good 404 Error Page?

    Isobel Capelin
    28 Jan 2015 | 1:31 am
    Despite a constant effort by most webmasters to reduce the number of technical errors that occur on their site; it is impossible to eliminate them all. Every now and then broken links will slip through the cracks or 301 re-directs will have problems and an error page will be presented to the user. What should be done is that if users do find themselves on a broken page, it is user friendly and gets them back to where they want to be within as few clicks as possible. Personalisation is everything A boring, bog standard page with “404 error” presented in massive letters with no…
  • Paris attacks – All united online

    Elise Romero
    23 Jan 2015 | 8:02 am
    After the tragic news of the terrible terrorist attacks that shook Paris earlier this month, it was great to see how united France was during the rally on the 12th January 2015 with more than 3 million showing they would not be kowtowed by terrorism. However, it was also great to note that this unity extended online with the trending social media hashtags #notafraid and #jesuischarlie. The attacks, lasting from the 7th to the 9th January 2015, were co-ordinated by Islamist militants against the satirical magazine Charlie Hebdo, policemen and Jews. In the end, 17 people died and the French…
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    UDI System

  • Your SEO Checklist: A few Tips On Optimising Your Website

    Madhukar S V
    22 Feb 2015 | 11:46 pm
    Whether you’re an active blogger looking to take your work to the next level, or you have a business that needs attention, what better way to start promoting your work than on an online platform? Search Engine Optimisation or SEO as you already know, is a process that affects the visibility of a website/webpage on a search engine’s result page. So the better your webpage is, the higher it ranks on the search results page. Read on to know how to get a high performance website that is designed in accordance to the SEO checklist. Follow these simple yet effective tips and learn how to…
  • Why Every Entrepreneur Should Focus on Local SEO?

    Madhukar S V
    17 Feb 2015 | 10:45 pm
    Entrepreneur Should Focus on Local SEO, Lets get in to the details. This decade has seen a boom in search engine optimisation or SEO. This dynamic technology has been integral to e-commerce sites, blogs, and social media. In recent times, local SEO has gained just as much attention owing to its area-specific approach. Why Should You Invest In Local SEO? The benefits of applying local SEO strategies to small businesses are wide and varied. With the increase in online marketing techniques, one needs to be fiercely competitive in order to edge out other businesses. Investing in local SEO can…
  • SEO Writing Tips To Rank High On Google.

    Madhukar S V
    13 Feb 2015 | 2:12 am
    Maintaining a blog, webpage or a fully-functional website seems really easy these days, but is it as easy to be featured among the top websites on Google plus? Surprisingly, yes! Read on to know more. How Does Google Work? It’s a good idea to get a thorough understanding of how Google works before you figure out how to make web pages rank high. Google search engine functions on three main principlescrawling, indexing, and serving. Crawling and indexing are the backbone of the Google search engine. When new websites or web pages are updated online, Google has an automated procedure which…
  • The Digital Oracle: Marketing Predictions For 2015

    Madhukar S V
    8 Feb 2015 | 10:58 pm
    It’s the start of a new year and like all things new, digital marketing prediction for this season will most likely be different from the preceding year. Take a look at this article to know more about what you might be facing this year in terms of SEO and marketing. Reduce Guest Post Links Guest posting is an easy yet effective way to build quality links. Since SEO is a dynamic medium, search engines will keep coming up with new ways to curb guest posts. Chances are that a new algorithm may be developed that can devalue all such links. Strict SEO Guidelines As search engines come up with…
  • All You Need To Know About SEO For E-Commerce

    Madhukar S V
    5 Feb 2015 | 11:32 pm
    If you’ve just started a new business, and are looking to sell your products on an e-commerce website, For this you should  ranking high on the Search Engines will be your top priority. Then whats next how to do this ? Here Comes SEO For E-commerce in to play. Go through the below tips to ensure that your content has better visibility across all search engines.   Maintain Quality In Content Since the content in your web page is the heart of your website, ensure that you keep these descriptions imaginative and original. Make sure that there are no spelling or grammar mistakes since…
 
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    ROI Factor Blog

  • 12 Best B2B Mobile Apps for Managing Your Business on the Go

    Austin Paley
    3 Mar 2015 | 11:00 am
    Running a B2B business is difficult for even the most experienced CEO. From attracting new business, to finances and hiring, there are a lot of things that can be problematic over the course of a day. Particularly if you’re running from meeting to meeting, it can be nearly impossible to keep track of everything that is going on with your business in a structured and efficient manner. However, it can be easier than a lot of people might think – if you know where to find the right mobile apps to help. Here are 12 of the most helpful apps to help you run your B2B business efficiently. 1.
  • How Audience Segmentation Helps Build a Digital Strategy

    James McCrae
    26 Feb 2015 | 11:00 am
    Nothing will optimize the success of your business more than effectively targeting your online and offline communication platforms. Think about it. Whether you’re working for a B2B or B2C business, your products and services offer a solution to specific audience needs. It doesn’t matter how much traffic visits your website or how many social followers you have, unless you’re reaching those whose needs can be addressed by your solutions, it’s empty data. Big numbers that are not targeted may boost your company’s ego, but ultimately they will not convert. While effectively targeting a…
  • How to Create an Emergency Alert System For Any Website

    Chris Balmes
    24 Feb 2015 | 11:17 am
    In a perfect world, things go right. Every day is sunny, sales are always made and technology never crashes. Unfortunately, we don’t live in a perfect world, and things often go wrong and out of our control. There’s a wide range of emergencies that can present themselves during the course of day for any business, some worse than others, and all of them can leave an immense impact if they aren’t handled appropriately. While we can’t predict the future, we can prepare for it, and do our best to reduce the impact of unfavorable situations for our target audience and our company’s…
  • Top 10 Tips from Digital Marketing Consultants

    BFM
    19 Feb 2015 | 11:35 am
    The digital marketing landscape is constantly changing and to effectively enhance brands and promote their business growth, marketers everywhere have to adapt their strategies to fit criterias that will provide them with the most value. To find success for your company online, you want to activate tactics that will build out your brand presence, engage your audience, and boost your overall ROI. We’ve compiled some of our favorite insights from our experts at Blue Fountain Media to create a list featuring the ultimate tips for digital marketing. Additionally, we’ve spoken with…
  • 50 Shades of Grey: 50 Website Designs That Forgo the Splashy Colors

    BFM
    16 Feb 2015 | 11:45 pm
    This post was originally published on 9/4/2012 and was updated on 2/17/2015. Never has grey been so colorful. After 60 million copies of the book "50 Shades of Grey” sold worldwide, and the movie grossed $81.7 million on its opening weekend, it seems we still can’t get enough grey matter in our lives. While the E. L. James book, based on a fictional character with "fifty" mood swings and a serious bondage habit, has been translated  into over 30 languages, web design is something that never needs to be translated -  it is a universally spoken language of its own. Of course, when it…
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    The Internet Marketing Blog of Jon Leuty For Making Money Online

  • How to Forward and Mask a Domain Name Using Godaddy

    jleuty
    26 Feb 2015 | 7:11 am
    How to Forward and Mask a Domain Name Using Godaddy Click Here For Godaddy Tutorials Hey there Jon Leuty here and thanks for visiting my blog, as you may well have seen in the previous video this blog post today is a short training video and is all about how to forward and mask a domain name using Godaddy. Just to say that I use Godaddy because  I like them, I’ve used them for a long time, I highly recommend them their customer service is excellent,  however,  what I’m going to show you today is applicable to almost all of the other domain name service providers out there so…
  • How to Stop Work From Home Procrastination Today

    jleuty
    21 Feb 2015 | 7:54 am
    How to Stop Work From Home Procrastination TODAY Having coached hundreds of clients,  I can tell you with almost 100% certainty that the main reason people procrastinate when working from home (and certainly one of mine) is… Information Overload…and here is how it usually goes, particularly for the newbies: You come up with all of these great ideas for the stuff you want to learn, to do and to create, but then when the time comes to actually start something you allow yourself to be easily distracted by anything that gets you out of working (like checking Facebook, making a…
  • How to Write an Autoresponder Email Series

    jleuty
    18 Feb 2015 | 3:53 am
    How to Write an Autoresponder Email Series How to Write an Autoresponder Email Series Using autoresponder emails (sometimes called follow messages or follow up emails) can have a massive time-saving and therefore business growing benefit to you and your business, however despite this advantage many online businesses still aren’t using them. But what does that mean for you? Well, simply by adding a follow up series to your email marketing strategy today, you can put yourself miles ahead of 75% of your competition! What is The Importance of Follow-up Messages? Follow up emails let you…
  • Create an Internet Marketing Sales Funnel in 5 Simple Steps

    jleuty
    16 Feb 2015 | 4:36 am
    Create an Internet Marketing Sales Funnel in 5 Simple Steps If you really want to make money online and get the most out of your marketing efforts, you need something called a sales funnel. Ok great, but exactly what is a sales funnel and how does it work? Well, read on as I reveal in today’s blog post a simple 5-step process… Step Number 1. Create a Squeeze/landing Page Giving something Away. Now I know this might sound insane, but the first step to creating your sales funnel and best way to build a list of prospects, is to give something away. That’s right! You heard me, GIVE…
  • How to Stay Positive in 5 Simple Steps

    jleuty
    15 Feb 2015 | 7:18 am
    How to Stay Positive in 5 Simple Steps Did you know that the absolute most important thing you can do for your success in life is to take control of your environment(the people you associate with etc). But more importantly the suggestive elements within it? You absolutely MUST ensure that what you are seeing and listening to ALWAYS remains consistent with your goals and aspirations. However I am astutely aware that not everybody understands that there is a method to do this that you can enter into your daily life TODAY! So in today’s Blog post I would like to show you a simple 5…
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    Marco Moeschter

  • You have to have a short memory for marketing success

    Marco Moeschter
    20 Feb 2015 | 5:53 am
    You have to have a short memory for marketing success       In this video you’ll learn: what I mean with having a short memory how it can help you with your marketing success what steps you can do and why it is important to do so         Marco Moeschter Still have questions? Add me on Facebook: https://www.facebook.com/marco.moeschter   The post You have to have a short memory for marketing success appeared first on Marco Moeschter.
  • How To Get People To Buy From You (The Easy Way)

    Marco Moeschter
    17 Feb 2015 | 2:11 pm
    How To Get People To Buy From You (The Easy Way)                       In this video you’ll learn: if there is really a secret which get people to buy from you what successful marketers do to make more money online while doing the important first step how you can do the same with some simple tweaks   Marco Moeschter Still have questions? Add me on Facebook: https://www.facebook.com/marco.moeschter   The post How To Get People To Buy From You (The Easy Way) appeared first on Marco Moeschter.
  • You can be successful regardless of your past or current circumstances

    Marco Moeschter
    9 Feb 2015 | 8:18 am
    You can be successful regardless of your past or current circumstances     In this video you’ll learn:   why you shouldn’t make your past or your current circumstances make your future how I failed several times until I found my way what you can do to believe that’s possible for you as well       Marco Moeschter Still have questions? Add me on Facebook: https://www.facebook.com/marco.moeschter   The post You can be successful regardless of your past or current circumstances appeared first on Marco Moeschter.
  • Let your ego at the door or it will let you!

    Marco Moeschter
    5 Feb 2015 | 7:12 am
    Let Your Ego At The Door       Two weeks ago I went with about thirty people to a go-kart track in Berlin to race in a little competition. You know we do this from time to time and I’m always pretty confident in my racing skills. Because of the fact that we’ve been so many people we did like a qualifying with three different groups. After the qualifying all the guys and gals with the best time came in one group the medium driver and the ones with the slowest times in the other two. I had the second best time in my group so I came obviously in the first group. I compared…
  • A ski god marketing tip!

    Marco Moeschter
    2 Feb 2015 | 5:23 am
    A ski god marketing tip! Long time no life sign from me and the reason for that is that I’m at the moment in Austria on Ski Vacation. I can tell you one thing it’s awesome. It was snowing almost the whole week what means deep new powder snow to ride on. Pretty perfect if you ask me. Okay the thing I actually what to tell here is a little story combined with a marketing tip. You know I did skiing before like when I learned it and then a couple of years ago when we were in Switzerland for skiing. I know how to drive but I’m by no means a ski god. Now the last winter vacation is already…
 
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    WiderFunnel Marketing Conversion Optimization

  • Anxiety Attacks! (Or, how to stop worrying and love the Privacy Statement)

    Michael Duquet
    11 Feb 2015 | 12:59 pm
    Trust is everything in a relationship.That motto is repeated in countless self-help books, couples therapy workshops, and by pretty much everyone named Dr. “Something” on TV. Trust can be established or broken in many ways, and working on regaining trust can be a long process in inter-personal relationships.  Unfortunately, when it comes to interaction with websites, visitors rarely give them a second chance at repairing trust. If you blow it once, that’s it, bye-bye, do not pass go, do not collect $200.So, how do we evaluate trust in a website we’re visiting? At what…
  • The Top 7 Conversion Optimization Trends for 2015

    Chris Goward
    15 Jan 2015 | 5:12 pm
    What will be the most important changes in your business next year?Have you thought about it?At the end of each year the WiderFunnel team, including the other blog contributors, and I like to reflect on the previous year, gain insights from the successes and failures, and anticipate what may happen in the next 52 weeks.Fortunately, I can report that last year was great at WiderFunnel. We brought on a record number of new clients, ran more tests per client and, most importantly, produced the highest conversion rate lifts, ROI and revenue for our clients.With Conversion Optimization now…
  • Why Retailers Should Stop Copying Amazon.com

    Claire Vignon
    9 Dec 2014 | 11:00 am
    Amazon.com is a popular reference in the e-commerce industry, and for a good reason. Amazon tests every change on its site and never settles for anything less than high converting design and UX.I love Amazon for driving awareness and curiosity around A/B testing. However, I’m sometimes frustrated when Amazon lures my clients into thinking that everything it does should be implemented on their own website.A few days ago, a client of WiderFunnel’s wanted to increase the size of the cart in their header. Why? Because Amazon does it.It might be a valid hypothesis. If there is one website…
  • Introducing our New Blog Contributors

    Chris Goward
    30 Nov 2014 | 6:11 pm
    Perspective is everything.And today I’m proud to say WiderFunnel has more perspective than ever before in our client strategy.Back when we started, in 2007, I was all by my lonesome in creating optimization plans for our clients. Now, we are a team – much smarter than me alone – delivering amazing results and insights.Three of these team members are bursting with ideas to share with you, and we’ve now opened up the blog to hear their perspectives.On top of that, as more and more companies with high-traffic websites have added Conversions Optimization to their core…
  • Using Heatmaps for Conversion Optimization Q&A

    Jacqueline McDonald
    24 Nov 2014 | 9:41 am
    Chris Goward presented a webinar on October 30th 2014 titled The 2 Ways to Use Heatmaps to Light the Fire Under your Website Tests (recorded).  The webinar, co-hosted by WiderFunnel and CrazyEgg, sparked some great questions during the Q&A period.  We are happy to share them with you.Q&A RecapQ: How do heatmaps compare to qualitative analytics?A: Yes – heatmaps are a part of qualitative analytics. They are sort of a mixture of qualitative and quantitative. They share the features of quantitative in that you are using high volumes of clicks to get an aggregate view of how people…
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    Minterest

  • How I Increased My Organic Traffic By 500% In 10 Months (And Doubled Them In A Year)

    Mahesh Mohan
    3 Mar 2015 | 6:32 am
    Blogging is one of the most powerful modern marketing medium out there. The only problem is — you cannot expect overnight success. Why? Because it’s a marathon and not just a sprint! So, always go term! “I’ve worked in marketing since 1987 and nothing I have used, studied or witnessed, comes close to the marketing power of an effective blog. Period.” — Jim Connolly When I compiled the blog marketing resources I mentioned that I do not have a blog promotion strategy. Still, I wanted to share my blogging strategy with you and realized that it’s…
  • 12 Blog Marketing Resources To Promote Your Blog (Plus 21 Quick Tips To Increase Traffic)

    Mahesh Mohan
    2 Mar 2015 | 5:36 am
    My blogging strategy is pretty simple. When I publish a blog post I just ask myself whether it solves some or any problem, or is it literally “just another blog post” on the blogosphere. And I try to make sure that each blog post of mine targets different audience (by focusing on different long tail keywords). That’s why I do not have multiple blog posts covering the same topic over and over. Read: Why 365 Blog Posts (Or Less) Is All You Need To Become A Great Blogger Also, I rarely do content promotion or link building because as an “on-page guy” I spend most…
  • Over 71 Gmail Tips & Tricks To Make You A “Gmail Ninja”

    Mahesh Mohan
    18 Feb 2015 | 10:35 am
    Gmail is perhaps the web’s favorite email service with over 500 million users. And I started using Gmail ever since they launched the service, back in 2004 and became very much obsessed with it. So today, I’m sharing over 71 Gmail tips and tricks (including some less known features, secrets, and settings) to enhance your Google Mail experience. I’m sure it might take a while for you to read through and get to the end. But once you do, there will be no looking back. You will change the way you used Gmail.All for the better. Guaranteed! Gmail Tips & Tricks — Click…
  • WordPress.com vs. WordPress.org: The Ultimate Comparison With Pros & Cons

    Mahesh Mohan
    9 Feb 2015 | 6:12 am
    WordPress is web’s favorite blogging platform. It’s a software that lets you create, manage and publish your content seamlessly. That’s why over 20% of web or almost 50% of all blogs are powered by WordPress. So, What exactly is WordPress? WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability. What a mouthful. WordPress is both free and priceless at the same time. WordPress was started as a blogging system, but it has evolved a lot to become a full content management system (CMS). It’s limited only…
  • Blogger vs. WordPress: The Ultimate Comparison With Pros & Cons

    Mahesh Mohan
    9 Feb 2015 | 6:12 am
    Blogger.com (or simply Blogger) and WordPress are the two most popular blogging platforms on the web. Of course, there are tons of other free blogging platforms like Tumblr, LiveJournal, Medium, Blog.com, etc. but I’m going to focus only on Blogger and WordPress. Blogger.com is also known as BlogSpot as all the Blogger.com blogs are hosted as a subdomain of blogspot.com. For example, http://googlesystem.blogspot.com (it’s an unofficial blog about Google). The best thing about Blogger is that it’s absolutely free and is owned by Google. WordPress is the most lovedContent…
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    Online Free Tools

  • Five Best Sites to Learn a Foreign Language.

    Kamran Khan
    11 Feb 2015 | 10:21 pm
    Once you've decided to learn a foreign language you begin to search for necessary tools that will help you to study. Today we have lots of them: electronic books, different websites, applications, translators and special communities adding in study online. A huge variety of such resources and tools causes difficulties as a learner has to spend hours googling and looking for an appropriate
  • How To Recover All lost Data From iPhone/iPad/iPad Easily And Quickly

    Kamran Khan
    9 Feb 2015 | 3:09 am
    Among many, one big headache is losing data from your smart phone, having hope is always positive, and here’s a good news, What if I tell you, you can recover them with a software, which is free to download. If you’ve an idevice, means an iphone, ipod or an ipad and have lost all of your important data such as iPhone text message recovery, contacts, media (images, videos), notes, etc. Either
  • 5 Less Known Resume Tips For Effective Profiling Techniques

    Kamran Khan
    6 Feb 2015 | 3:49 am
    Writing a resume is not an easy task, it requires a focus and thorough planning, keeping in mind the jobs you wish to apply for. However, writing a great resume does not mean, you have to be an expert writer who holds numerous publications. All it requires is a vision, a plan and a milestone with some common sense. Writing a resume might be helpful if you take tips and expert opinion from
  • 12 Email Tools That Can Help You Become Successful at Work

    Kamran Khan
    30 Jan 2015 | 11:09 pm
    Do you ever feel like replying to your emails and finding urgent emails in the morning, are slowly draining your energy at work? Do you feel too exhausted during work hours that you could not finish any of your tasks? Be warned! Successful people don't slack off at work. They always remain efficient and hard working no matter what situation they are in. Thankfully, there are tools that you can
  • 5 Tools To Proofread Your Academic Writing

    Kamran Khan
    28 Jan 2015 | 10:38 pm
    Here are five tools to help you proofread your academic text. The tools may be used for other forms of text, but they better suit academic text because they have a formal edge. For example, if you were checking creative text then you may get a lot of false suggestions as it tries to convert your text into something more formal and academic. 1 - Proofread By GrammarBase GrammarBase, this is a
 
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    Get SEO Latest Update and Information

  • Using Structured Data for doing SEO for e-Commerce – The Why and How?

    Mouzzam Jafri
    2 Mar 2015 | 9:49 am
    If you are having an eCommerce website with product pages, then it is a best practice to use structured data for marking up product information that will lead to better SERPs with rich snippets. Such information comprises name, rating, price and availability of a product. Another advantage is that by using structured data, web pages achieve a higher click- through rate as compared to results achieved otherwise. That is because search results are matched directly with search queries. This is a phenomenon that is quickly catching up in the industry because it has now become a necessity and…
  • Redesigning your website? Then read these “Must Have’s” for technical SEO

    Mouzzam Jafri
    23 Feb 2015 | 12:43 am
    Have you ever given it a thought that if you are redesigning your website, then what are the factors that you need to keep in mind?  Or what are the elements related to SEO, that you need to have on the new website?  These are very important questions and in this blog we will talk about these points in detail: Prepare a plan for execution of website redesign The most important factors that webmasters should bear in mind are Time and Planning. In other words, webmasters should give adequate attention not only to proper utilization of time, but also to planning and working before-hand in…
  • How small businesses can profit from 5 Easy Link Building Tactics

    Mouzzam Jafri
    16 Feb 2015 | 5:32 am
    Small businesses do not give Link Building the due importance it deserves. Link Building and SEO are considered as activities that are secondary and can be done away with. This is partly due to the fact that Link Building is viewed as an activity that is complex and can only be done by experts. Some believe that it is associated with content marketing. The truth however is that Link Building is an activity that can be learnt with training and can be mastered with hard work and regular practice. Although content marketing is a complementary activity associated with Link Building, both…
  • What makes an SEO agency “best” and how to find the best SEO agency?

    Mouzzam Jafri
    9 Feb 2015 | 12:56 am
    For enterprises looking to optimize their online presence, it is essential to engage an SEO agency that is not only experienced in its work, but also has an excellent set of references – one that not only has a well rounded approach to SEO, but also one that can provide measurable business value. Although this might seem to be an easy and straightforward activity, it requires a tremendous amount of knowledge, research and understanding of the SEO function, in order to arrive at a correct choice of an SEO agency. An SEO agency should be chosen, keeping in mind a long term perspective and a…
  • Changes in local SEO in 2014 and how to prepare for 2015

    Mouzzam Jafri
    2 Feb 2015 | 8:14 am
    2014 was an eventful year in the SEO world as significant updates were made by Google in its search engine algorithm in this year. It is a best practice to keep a tab on the dates when Google makes the updates for two reasons – Firstly, because Google owns 67% of the market share and secondly, because it helps to explain the reasons for the change in rankings of pages, organic website traffic and SEO. Some of the updates made in 2014 were as follows: Google My Business was launched in June It is a suite of tools for business owners that provide them a single dashboard to update information…
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    SEO and Digital Marketing Blog - Blogginluv » SEO and Digital Marketing Blog - Blogginluv

  • Online Marketing for Limo Services

    Ali Akbar
    20 Feb 2015 | 10:22 am
    From placing ads on yellow pages to marketing on the Internet, marketing of limousine service has come a long way. New territories of marketing means as an owner of a limousine service you need experts who specialize in this new-age type of marketing. For if you fail to connect to your customers on a regular basis, slowly, but surely, your business will drop, and with it your reputation as a top-class limousine service provider. Aligning yourself with expert online marketers offer many other advantages as well, the most important being the ability to reach more customers. With a larger…
  • Get your Website Noticed in 2014

    Ali Akbar
    5 May 2014 | 10:27 pm
    Web designs in 2014 will focus on smaller screen with simple, clean graphics and fonts. No one can predict the future with 100 percent accuracy, but here are a few trends in web design for 2014 and beyond. Grid Formatting User experience is the most important aspect of any web design. Grid layout makes everything straightforward to read, skimmable and still coherent. It’s easy on the eyes and doesn’t take much space. Flat UI Flat UI is here to stay. At least for the foreseeable future. Designers can use CSS3 to create flatter buttons with natural box shadows, rounded corners and text…
  • Happy 10th Birthday Facebook!

    Ali Akbar
    4 Feb 2014 | 9:59 pm
      Hello Peeps ! Yesterday was Facebook's 10th birthday. I know it's a bit late but oh well !  Over the last 10 years there have been many changes to Facebook; some getting a better reception than others. Below is an infographic designed by DPFOC for you.  Hope you guys enjoy it.
  • Maximizing the Effectiveness of Online Forms

    Ali Akbar
    25 Jan 2014 | 10:41 pm
    Playing With Fields: The majority of online forms ( somewhere around 61 percent), have between 5 and 10 fields. As the number of those fields increase, the actual number of individuals converting via those forms decreases. Using a real life example, the idea of removing fields worked quite well for Expedia. By removing a single redundant field in an online form, the company gained an astounding 12 million dollars in profit. Trust me, you say? In business online copy and content, there are several ways to gain the trust of potential customers and business partners. Businesses that provide…
  • Let’s avoid mistakes in blogging

    Ali Akbar
    15 Jan 2014 | 1:52 am
    Most people think that there is nothing difficult in blogging. They are sure that their personal blog will start bringing profit in a very short period of time and they actually don’t have to pay much attention to the blog. Well, we have bad news for these people. Nothing in the internet develops without participation of the experts. Thus, be ready to become an extremely attentive and patient blogger and you will definitely achieve success. Below are a few typical mistakes made by newcomers in the world of blogging. Hopefully, this list will give a general understanding of how to write a…
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    Your Forum Blog

  • Forum RSS Feed Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    4 Mar 2015 | 10:00 am
    Are you earning forum RSS feed income on your forum yet?   Forum RSS feed income is a great way to start earning a forum income. The idea is what you show affiliate products through the use of RSS feeds and then you earn forum RSS feed income in the process. Not only will you be earning forum RSS feed income, but the RSS features on your forum will help to change your content up frequently. That sort of change is good for search engine optimization because it will give your forum new content for search engines like Google and Bing to index. Continue reading this article if you want to…
  • Forum Widget Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    2 Mar 2015 | 10:00 am
    Have you heard about ways of earning forum widget income, yet?   Forum widget income earning tactics might not be as known to forum owners as they should be. What is a forum widget? A widget is usually some sort of addition to the sidebar of your message forum. Now when I talk about earning forum widget income, I don’t mean you earn forum widget income through the use of a banner or text link widget – that is already being done by forum owners and it been done for years and years. Forum widget income earning for me is about adding creativity and innovation into maximizing your…
  • Forum Affiliate Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    25 Feb 2015 | 10:00 am
    Are earning forum affiliate income on your online community?   Earning forum affiliate income is a commonly used tactic on most message forum communities! If you haven’t tried to earn forum affiliate income on your community yet, you might be missing out on some really good opportunities to earn a lot of money. Most business with an online presence spend quite a bit of money through advertising on the internet and with affiliate sales, they can advertise with accountability that others are generating sales for them. You earn forum affiliate income by advertising a product and/or…
  • Forum Signature Link Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    23 Feb 2015 | 10:00 am
    Did you know that forum signature link income is possible for message forum owners?   When it comes to earning forum signature link income, there are so many opportunities to take advantage of on your message forum community. You can earn forum signature link income by using various different methods all at the same time on your forum. A lot of people will join forums to advertise something on their signature and it can become an annoyance to forum owners who have to deal with it – turn that annoyance into a profit machine by charging members to have signature through various different…
  • Forum Boards Income – Earning Forum Income 31 Ways for 31 Days

    Shawn Gossman
    20 Feb 2015 | 10:00 am
    Did you know that you can earn forum boards income on your online community?   Forum boards income is basically when you sell boards on your message forum. You’re probably thinking, just what in the heck is Shawn talking about with forum board income?! I’m so serious about forum board income earning tactics that I can back it up with my own experience in doing it. Now I will say this much – earning forum board incomes will require your niche be specific but there are many niche forum owners that can participate in this type of income earning strategy. Continue reading this article…
 
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    MARKETING KEY TECHNIQUES

  • Top 30 Affiliate Marketing Blogs Every Starter Should Learn

    Swapan Chandra Sutradhar
    21 Feb 2015 | 1:13 pm
    What is your affiliate marketing daily learning calendar? If you are getting big obstacles from affiliate marketing challenges, every month  you might schedule your 30 days visiting 30 successful celebrity affiliate marketing blogs to change your life. Why? Affiliate Marketing Blogs: Fly with the sky kissers! You might know that affiliate marketing is a place for the epic tellers and strategic marketers. Most perhaps you are striving to achieve these qualities around your niche. But, how your startup could be run through a unique style of telling the passive stories about your product that…
  • Top 35 Hurdles of The Affiliate Marketing Challenges for Starters

    Swapan Chandra Sutradhar
    22 Jan 2015 | 4:06 am
    Affiliate marketing is a small business passionate effort of the web marketing that enables you to earn commission on the successful sales (or attempt to sales) of the merchants’ products and services. Affiliate Marketing Challenges Now the days the mentors or bloggers used to high-light this industry to the potential starters as a big cash mine. Most perhaps, that’s the big reason newbies have been fascinated to this web marketing sector to start the journey of taking the million dollar opportunity. Well, but the question, are you scalable to discover you as a potential in affiliate…
  • The FAQ on Basics of Email Marketing Best Practices

    Swapan Chandra Sutradhar
    12 Dec 2014 | 9:32 pm
    Email Marketing is a powerful opportunity and first priority for the sagacious marketers, which enables speedy outcome and satisfactory return that saves money and time as well. From a single dollar investment, it provides 43 times more return (ROI $ 43.63, according to Power Of Direct Marketing Report 2009).  That’s why, in terms of email marketing best practices, every new entrepreneur, want-a-preneur, business starter, startup maker, new affiliate marketer, potential freelancer and marketing manager should know the basic elements, definitions, type, reasons, techniques of email…
  • The Easy Ways How To Drive Traffic From Twitter On Your Blog

    Swapan Chandra Sutradhar
    6 Sep 2014 | 8:55 pm
    Why use Twitter? You might say ‘why not’! World’s largest real time traffic mine is located on the Twitter. Daily over 500 million audiences are appearing, connecting, sharing, chatting, teaching, learning, networking, entertaining and problem-solving in the twitter for: It’s pretty sweet how to drive traffic from Twitter (Image Credit: Pixabay) Getting human resource available Marketing their products and blog at silly or zero cost Learning skillful lessons in purposive progress Practicing creative micro blog Sucking the innovation of business Enjoying the business benefits…
  • 18 Steps How to Generate Useful SEO-Friendly Content

    Swapan Chandra Sutradhar
    5 Aug 2014 | 6:33 am
    Are you beginner in content lab? This is for you. You might know the content marketing world is more competitive that everyone strives to create a best content on his site to reach at every targeted customer faster and more accurately. It’s audience habit to find sharing useful content that goes viral spreading out around the  web. In this content marketing era, your real time web marketing strategy needs to be gone together with the collaboration between useful heat content and SEO-friendly content. There’s no better alternative of your ‘good content’ to build the ‘brand value’…
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    emarketingonlinebusiness

  • When Email Marketing Does Not Work

    Kit
    1 Mar 2015 | 10:01 pm
    Whether you are already involved in an email marketing campaign or are simply considering the possibility of launching an email marketing campaign it is important to note that email marketing […]
  • The 3 Things To Avoid When Emailing Your List

    Kit
    15 Feb 2015 | 9:34 pm
    When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in […]
  • Reaching Your Target Audience When Email Marketing

    Kit
    1 Feb 2015 | 5:04 am
    In theory email marketing is not any different than other types of marketing. This means the basic principles of marketing apply to your email marketing efforts as well. One of […]
  • Why Not Email Marketing?

    Kit
    11 Jan 2015 | 8:25 pm
    If you are currently participating in other types of Internet marketing but not email marketing you should seriously consider why you are avoiding this type of advertising. This is important […]
  • Understanding Email Marketing

    Kit
    27 Dec 2014 | 8:47 pm
    Do you understand email marketing? If you do not, you do not have to worry just yet. This is because the concept of email marketing is relatively new and many […]
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    Digital Information World

  • 3 Tips For Creating Effective Marketing Videos - #infographic

    3 Mar 2015 | 8:00 pm
    One viral video can change the course of any company regardless of size and the product it sells. HubSpot compiled the Top 15 viral ads of 2013 based on views. The "Baby and Me" campaign for Danone Group's Evian mineral water finished the year with 70 million views. Statista data shows consumption of Evian water gradually decreased from from the fall of 2009 to 2013. But between September 2013 and March 2014 (after the video was published), consumption increased by 8.4 percent.Marketing executives cannot bank on one viral video. Campaigns must be sustained and engaging to…
  • 5 Ways To Reign Over Your #ContentMarketing - #Infographic

    2 Mar 2015 | 8:48 pm
    "The abundance of information on the Web is astounding. In fact, 27,000,000 pieces of content are shared online daily - an abundance of information that leads to attention scarcity. How can content marketers better create content that achieves optimal results? This infographic, from Captora, helps you rule your content marketing creative."A key takeaway: Create visually engaging, data-driven content that appeals to people's emotions. and you're sure to push past all the clutter online.
  • How To Develop An Effective #ContentMarketing Strategy - #infographic

    1 Mar 2015 | 7:15 am
    "Content marketing is one of the fastest growing marketing strategies. Fueled by an increasingly media-rich and capable web technology, your customers are craving compelling and engaging content. Are you prepared? Will your capture their attention? Or simply be left behind."Take a look this infographic, created by kaleidico, that illustrates why you need a content marketing strategy.
  • These 10 Tools Will Boost The Productivity Of Your Social Media Campaign!

    28 Feb 2015 | 5:58 am
    When you started a business, you didn’t expect it would demand so much activity on social media. However, you have to establish a reputable presence on these platforms and connect with your fans and followers on daily basis. Almost all business owners and marketers include social media marketing techniques in their mix. As an entrepreneur, you have a responsibility to connect with your potential and current customers and present your products or services or useful content in the most effective manner. The following tools will help you create a more productive social media campaign.
  • Elevating The Customer Experience Through #SocialMedia - #infographic

    27 Feb 2015 | 10:35 pm
    Every customer a business interacts with is different. Business owners have to realize that you cannot connect with every customer in the same way. Many business owners are starting to realize the importance of improving multi channel customer service. Creating exceptional customer service is something that every business strives for, but few actually seem to do really well. A good first step is to identify customer preferences and working to develop strategies for appropriate means of communication over the multiple channels in which you interact with your customers. Many companies are…
 
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    omnicoreagency.com

  • The 10 Best Vlogging Cameras in 2015

    Salman Aslam
    2 Mar 2015 | 12:00 am
    Starting to video blog (vlog) takes more than just the built-in camera on your laptop. Sure, any basic built-in or standalone webcam will do the trick, but if you want production quality that’ll get noticed, you’ll need to invest in a standalone camera that can keep up with your content. There are plenty of great cameras for vlogging, but the team at Omnicore Agency put together their top list of camera recommendations. From action cams to DLSRs, there are plenty of options to suit your needs as a blogger, but just a few tips to get you started: DSLRs offer the best versatility…
  • 3 Reasons Why Dentists Should Use PPC

    Salman Aslam
    23 Feb 2015 | 12:00 am
    Small businesses, including dentist offices, are all competing for the attention of potential customers, both online and off. With searches on the rise, specifically for mobile, it’s more important than ever to be present within the search engine results page in order to get relevant customer traffic. Pay-per-click advertising campaigns (PPC) are one way for you to get found in the search engines without having to wait for the long-term impact of search engine optimization (SEO) work. Pay-per-click ads, wherein ads are placed on search engine results pages through an advertising network…
  • 9 Growth Hacking Tactics You Can Implement In Under 2 Hours

    Salman Aslam
    16 Feb 2015 | 12:00 am
    Do you want to grow your business? If so, you will need to work on two things: traffic and conversion optimization. In this post, we’re going to look at nine things you need to implement so you can grow your traffic and increase your conversions. Depending on your technical expertise, you should be able to complete each of these items in two hours. Note that we’ll be going in the order of conversion optimization and then traffic generation. This way, you don’t drive traffic to your website before it’s in prime shape to convert them. Landing Pages A landing page is…
  • The Top 10 Podcasting Microphones for 2015

    Salman Aslam
    9 Feb 2015 | 12:00 am
    Podcasting is quickly becoming a popular marketing tactic in a variety of industries. After all, what could be better content than the opportunity to share your knowledge through conversations, interviews, and interaction? If you’re thinking of getting into podcasting this year and aren’t sure where to start, our team has put together some of its recommendations on where to find the best podcasting microphone. While you should be putting most of the focus on having great content for your cast, it’s also key to have the right equipment. A professional-sounding production can sometimes…
  • What Do I Write for My Dental Blog?

    Salman Aslam
    2 Feb 2015 | 12:00 am
    If there’s one thing we know about marketing, it’s that content marketing can be one of the most challenging parts of a campaign. For dentists, content marketing, including blogging, poses a unique challenge. For one, it’s difficult coming up with unique topics on a regular basis to offer value to readers and potential patients. For another, it’s also difficult finding the time, skill, or motivation to actually sit down and create content for a blog or another vehicle of a site. When most dentists come to us for content marketing help, they start with a common…
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    Foxtail Marketing

  • How The Rules of Writing Apply to Content Marketing

    Chad S. Sloan
    3 Mar 2015 | 1:00 am
    The emergence of content marketing as a key strategy to gaining online presence and traction has brought marketing back to the basics. The way to attract new customers to your website is to write great content and address it to your target audience. There’s no secret regarding the process of writing content. The same rules of writing that guided 20th century authors also apply to content marketers. If you’re having difficulties coming up with great content, then consider George Orwell’s six rules of writing: Never use a metaphor, simile, or other figure of speech which…
  • Is Posting Content Frequently Really the Sign of Good Content Marketing?

    Kevin McFadyen
    26 Feb 2015 | 12:00 am
    There’s no question that posting frequently is a good characteristic of a content marketing campaign. The only problem comes when businesses post so frequently that the quality of their content starts to suffer. Let’s say your business currently posts one blog a week. Now, you probably put a lot of thought into that blog, get it proofread, and maybe even edited. That content features original writing and one or two external links to reliable sources. Do you really think that you could write blogs of that quality every day of the week? The only way that would be feasible is if…
  • Keeping it Rational in B2B Marketing

    Darren Faber
    23 Feb 2015 | 11:49 pm
    While inbound marketing has grown exponentially in the last few years, business-to-business marketers are hesitant to jump onto the bandwagon. That hesitation stems in large part from a reliance on tactics that have proven successful: traditional outbound marketing, combined with the personal touch of salespeople account representatives. Those hesitations are certainly understandable. But at the same time, inbound b2b marketing can be immensely successful because it can focus on one thing: the rational mind. Keeping it rational is key to being successful in B2B marketing. All decisions made…
  • Finding Topics for Onsite Blogging

    Sara Davis
    19 Feb 2015 | 12:00 am
    Business blogging, especially when done on your internal website, continues to gain in importance in B2B marketing. Its numerous benefits, ranging from SEO improvements to establishing thought leadership, make Onsite Blogging a valuable online tool for marketers. Still, many companies, especially those marketing to other businesses, are hesitant when it comes to blogging. The general sentiment that “our company just isn’t interesting enough to write something about every day/week” remains prevalent. So we’re here to offer advice: even the most “boring”…
  • Incorporating Press Releases into your Content Creation Strategy

    Chad S. Sloan
    17 Feb 2015 | 1:00 am
    A big part of lead generation is creating content and sharing it with prospective customers. Rather than going out and finding them, you’re giving them plenty of opportunities to find you on their own through your original content. Blogs are the bread and butter of many content creation strategies. While they serve an important purpose, you can compliment their effectiveness with the power of press releases. A press release is an effort to showcase real progress, growth, etc. that your business is experiencing and provide an opportunity for non-existing customers to hear about you.
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    WorkWithEyram.com

  • Lesson 6 -What You Need to Start Making Money Online

    Eyram Hlortsi
    26 Feb 2015 | 6:43 am
    In this lesson, I will share with you the BASIC things you need to start making money online. As we go on, we will discuss other tools you need to build a successful online business based on the online income business model this lesson will focus on. The Basic Things […] The post Lesson 6 -What You Need to Start Making Money Online appeared first on WorkWithEyram.com.
  • Linda Ikeji Blog | Before You Read Linda Ikeji Blog

    Eyram Hlortsi
    18 Feb 2015 | 3:00 pm
    Linda Ikeji blog is the most popular blog in Nigeria. But should you also read the Linda Ikeji blog? How does Linda Ikeji’s blog affect you? Before you can get a full scoop of how her blog affects you and whether you should read it or not, you need to […] The post Linda Ikeji Blog | Before You Read Linda Ikeji Blog appeared first on WorkWithEyram.com.
  • Lesson 4 – It Begins with You

    Eyram Hlortsi
    12 Feb 2015 | 6:33 am
    Your journey to make money online begins with you. Let me ask you a question. Have you ever paid for anything over the internet? Have you ever made a decision based on information you gathered online. Why did you make such a decision? You can satisfactorily know how to leverage […] The post Lesson 4 – It Begins with You appeared first on WorkWithEyram.com.
  • Online Business – Dont Believe Them

    Eyram Hlortsi
    5 Feb 2015 | 6:32 am
    Don’t believe them. Not everybody should start an online business. EVEN YOU should probably not start a business online. Oh yes! I mean it. If I told you everyone could build an online business successfully, that would be a big lie. Some people are better off working for other people […] The post Online Business – Dont Believe Them appeared first on WorkWithEyram.com.
  • Lesson 2 -What Online Business Do I Build

    Eyram Hlortsi
    29 Jan 2015 | 6:30 am
    You want to build a genuine online business and earn income legitimately. What type of online business should you build? I am sure you answered the question in lesson 1 about why you are building an online business (the reason you have come online to make money). If you answered […] The post Lesson 2 -What Online Business Do I Build appeared first on WorkWithEyram.com.
 
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    Overit Blog

  • 2015 U.S. Search Awards Nominations Are Now Open!

    Lisa Barone
    26 Feb 2015 | 10:28 am
    Guess what season it is? It’s award season! Now that those pesky Oscars are over, we can focus on the award ceremony search professionals actually look forward to all year long — The U.S. Search Awards. This 2015 U.S. Search Awards will be held in Las Vegas (during PubCon, of course) on October 7.  Nominations are now open in more than 20 categories and will remain open until July 17, 2015. I’m sure July sounds really far away but… well, we all know how quickly the months get away from...Continue reading 2015 U.S. Search Awards Nominations Are Now Open! on the Overit…
  • #PRFail: 5 Mistakes Brands Make With Media Relations Strategies

    Alison Krawczyk
    19 Feb 2015 | 7:45 am
    There are a number of articles giving advice on “how to get a placement in the Wall Street Journal in just three steps!” (or some variation of that). This is great for the small business owner or startup that can’t necessarily afford the services of a PR professional, but wants to take initiative and build brand awareness. However, it’s not as simple as it seems. Piecing together a multi-faceted media relations strategy takes work, time and preparation – even before you begin reaching out to reporters. It’s important to organize,...Continue reading #PRFail: 5 Mistakes Brands Make…
  • Why Google Is Wrong About Linkbuilding

    Janae DeRusso
    17 Feb 2015 | 8:36 am
    “In general, I’d try to avoid that.” Avoid what, you ask? Linkbuilding. That was the advice Friday morning from Google’s John Mueller when asked, “Is link building in any way good?” (you can find the complete transcript here). “We do use links as part of our algorithm but we use lots and lots of other factors as well. So only focusing on links is probably going to cause more problems for your web site that actually helps.”  Google’s John Mueller is probably having a good chuckle at this one: http://t.co/OF7v70RQb7...Continue reading Why Google Is Wrong About…
  • YouTube Turns 10: Our Thanks & Favorites

    Janae DeRusso
    13 Feb 2015 | 8:13 am
    Hard to believe it’s been 10 years since YouTube was founded! But that’s the reality – on February 14, 2005, three guys wanting a place for people to share videos online founded YouTube. After an amazing period of rapid growth, it was only a year and half later that Google acquired the brand from its founders for more than 1.65B in Google stock. And 10 years later, it hasn’t slowed down. More than 300 hours of video are uploaded to YouTube every minute.  One of the first videos I remember...Continue reading YouTube Turns 10: Our Thanks & Favorites on the Overit…
  • Break Your Routine to Combat Creative Block

    Patrick Branigan
    12 Feb 2015 | 7:16 am
    “Creative block” is a term all too familiar to many of us working in creative professions. Unfortunately we tend to make the very easy and all too common mistake of convincing ourselves we’re not creative. If you’re an artist, designer, or similarly in a position of constant demand for the imagination, you’ve learned to rarely succumb to the ominous voice of self doubt – or at least that is what you like to tell people. The truth is humans are inherently creative and some of us are better at taking...Continue reading Break Your Routine to Combat Creative Block on the Overit Blog.
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    The Clix Group

  • What colors are this (black & blue) dress?

    Michael Meininger
    27 Feb 2015 | 7:11 am
    Is the dress blue and black or is it gold and white? Ahhhh, the newest debate between social network addicts has again spilled into mainstream media, at home, and around the water cooler.  Apparently, quite a lot of people are seeing a white and gold dress.  So why do we perceive color so differently from other people?  Well, let’s first look at the science of how we see color.   The science of how our eyes view color According to color deity supreme, Pantone… “The human eye and brain together translate light into color. Light receptors within the eye transmit…
  • Protected: Case Study: Google Manual Penalty Recovery Using cognitiveSEO

    Bryan Stenslokken
    25 Feb 2015 | 2:41 pm
    This content is password protected. To view it please enter your password below: Password: The post Protected: Case Study: Google Manual Penalty Recovery Using cognitiveSEO appeared first on The Clix Group.
  • Google To Roll Out New Health Feature

    Sammi Seligsohn
    23 Feb 2015 | 3:14 pm
    Recently Google began tuning into its search application to better answer users questions regarding the medical/health industry. From the common cold to a broken ankle, Google’s goal is to help answer your questions more efficiently. It has been announced the Knowledge Graph will host the information and will be able to populate results for each topic directly without having to click on an actual link. Google will show information such as common symptoms, whether or not it’s contagious, and more. Prem Ramaswami, product manager for Google’s search said, “Once you get…
  • Simplify Analytics Tracking: Using Container Tags

    Melissa Porlier
    18 Feb 2015 | 1:42 pm
    A container tag is a wonderful thing. If you’ve ever been tasked with placing or managing more than one tracking tag (pixel) on a site, or have had to wait days/weeks/months for an IT manager to place a tag for you, then you’ll quickly see how container tags make your life easier. Nowadays, there are so many aspects of your website and traffic to analyze in order to make educated decisions for your business. This typically requires use of many different applications that each require their own tag to be place on the site in order to start collecting data. These ongoing needs for…
  • Google Webmaster Tools: Search Impact Reports

    Bryan Stenslokken
    13 Feb 2015 | 9:00 am
    Google released an alpha version of their new search queries report in Google Webmaster Tools to a minuscule number of Webmasters for feedback and testing. I recently signed up to test and give feedback on Google’s alpha version of their new Search Queries report, and I was one of a delicate few Webmasters selected to try out the new report. The current Search Queries report will most likely be replaced with the Search Impact report. When released to the public, the Search Impact report will be located in the Search Traffic section in Google Webmaster Tools. The new report will…
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    SEO, SEM, SMO, SMM, Digital Marketing, Adsense Optimization, Marketing ROI, Technical Writing Tips

  • Content writing tips to Make Money with Web Content - Learn Web Content Management

    4 Mar 2015 | 4:17 am
    Web Content WritingWant to make money online with Articles with web content writing without any online internet marketing degrees? Yes, You can with your skills. Learn here how to make with online money with web articles writing and with your online content writing skills. Online internet marketing degrees and custom writing courses are not necessary to earn passive money and long term online income with web content writing. Get here tips on how to be a professional content writer and how to make money online with writing content articles. Writing Content for a WebsiteWeb content writer are…
  • How to Create Call-only Campaign in PPC, Call-only Ad Advantages and Disadvantages

    3 Mar 2015 | 4:48 am
    Latest Google AdWords updates - Call-only CampaignAs you know every time Google will introduces new AdWords updates in Google AdWords platform in order to improve your AdWords campaign performance. Recently, Google AdWords has introduced this new ppc update is call-only campaign for the businesses promotion who want only phone calls with or without website landing page promoting business products or services. Learn here the process of creation of Call-only ad campaign in Google AdWords platform to advertise your phone number and to receive phone call from target customers, ppc visitors.What…
  • SEO Company Services - Website Optimization and Marketing Services at your Budget

    27 Feb 2015 | 4:49 am
    What is SEO?SEO is abbreviated as Search Engine Optimization and it is a process of generating organic  traffic to your website from search engine results pages.Get your website on the first page of Google and Attract your Search CustomersOrganic search engine optimization is one of the most trusted and growing digital marketing channel using to promote online business, websites through small to medium, corporate SEO companies services worldwide. The demand for SEO services and SEO firm solutions across the globe has helped many lakhs of websites into promotion across the internet…
  • Content Management - Monetize Blog to Make Passive Income

    20 Feb 2015 | 3:24 am
    Turn your Blog Money Make ATM MachineBlogging is not a one shot make money online activity. The advantages of web blogging are widening the money earning scenario and lays path to advanced professional blogging. Many business companies are now focusing on corporate blogging and reaching the target visitors, audiences and online customers. Blogging is become a helpful internet marketing channel for many organic search engine optimization companies as well search engine marketing companies. Nowadays almost all search engine optimization companies and seo consultants are giving high priority to…
  • Search Engine Optimization Indicators for Websites

    19 Feb 2015 | 5:25 am
    What is Search Engine Optimization?SEO stands for "search engine optimization", a process of increasing website visibility and promoting the offering business products or services on search engines. (in the means of internet marketing terminology).Are you wondering how seo company helps you? and why you need SEO services to promote your website and online business? Here are why you need search engine optimization (seo) for your website. Internet marketing is dealing with online marketing of website to reach the target customers using desktops, smartphones, laptops, mobile phones etc.
 
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    Website Design Atlanta | Inbound Marketing Agency » Website Design AtlantaInbound Marketing Agency

  • 4 Free Image Editing Software Tools

    Trena
    23 Feb 2015 | 11:42 am
    Having an appealing website also means have inviting graphics or images. I do a lot of WordPress training workshops and one of the most often requests is for free image editing software. Most of the people attending my workshops are not designers nor do they want to be; they are simply wanting to learn how to manage their own website. And for this reason, they don’t want to invest in expensive image editing software knowing that it will not be used that often. Here is a list of 4 free image editing tools that are currently available. 1. Pixlr Editor … Continue reading →
  • Cranking Your Content up to 11

    Ivan Serrano
    10 Feb 2015 | 8:06 pm
    You’ve finally decided to act on that idea you’ve been mulling over for months, and started your own start-up. Maybe you’re still in your best friends’ garage, or maybe you’ve moved on, and you’ve bought your own office space, or factory, or manufacturing company. Whatever it is, your idea is new, solid and out there to change things. And you know it. But in spite of all the energy you’ve thrown into this new company, it just isn’t getting the sort of coverage you hoped for, even after you spent a lot of time – and money – building an…
  • Mobile Design for the Modern Business

    Ivan Serrano
    21 Jan 2015 | 7:15 am
    When the mobile phone was first developed back in the late 1980’s, it was the size of a brick and weighed about as much; it was the invention of the century, or decade, at least. High-paying customers stood in long lines to marvel over the new technology, buying the phones just so they could make a call without being connected to any sort of wire. The invention spread like wildfire – and developed just as fast. With a few years,  mobile phones were able to entertain, with games offered like handheld pinball machines, as well as become more useful, with … Continue reading…
  • A Wake-up Call for Your Service Based Business

    Trena
    31 Dec 2014 | 3:27 am
    The new year is right around the corner and once again you have promised yourself that this year will be different. This will be the year that you hit or exceed your business goals. Your service based business is going to be a huge success and nothing will get in your way. Well, I don’t want to be the bearer of bad news but for many of us, this resolution will not come to fruition. We go into the new year with great intentions and some of us even go the distance in terms of planning and working hard. The truth is that … Continue reading →
  • Apple Pay and Small Business

    Gminski
    30 Dec 2014 | 3:30 am
    Apply Pay has been a big topic of discussion recently. Apple is taking a crack at the mobile payment market in hopes of faring better than Google and their Android system. The technology that is used to make mobile payments work is called NFC (Near-field communication) and it’s been around for a while now with Android phone. Even though most people viewed it as really cool, it wasn’t widely used. There’s quite a bit of speculation as to why people didn’t use it, but security seemed to be at the top of the list. NFC didn’t seem to resonate with … Continue reading →
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    Similarweb Blog

  • What App Usage Patterns Mean for Online Marketers: Case Study with ‘Religious’ Apps

    Ariel Rosenstein
    3 Mar 2015 | 10:30 pm
      Earlier this week we released our App Engagement feature for SMB, which allows you to gain insight into the true value of any app with value-driven measurement that goes beyond install volume and store rank. Now we’re going to be diving deep into one of App Engagement’s most valuable features – usage patterns. We’re talking about when users are most active, and how marketing professionals can use this information to their advantage.   What are Usage Patterns, and How Do they Reflect … Continue reading →
  • Moving from Acquisition to Retention: Reveal Missed Opportunities

    Natalie Halimi
    1 Mar 2015 | 5:18 am
      Moving from Acquisition to Retention and Reveal Missed Opportunities   Those in the app marketing arena have been struggling for a while now to figure out the right KPIs to use when planning large-scale marketing strategies. Up until now, the main target was getting your app out there with as many installs as possible. To accomplish this goal, the main KPI was ranking. That’s why  app marketeers worked so hard to get lots of reviews to bump up their ratings and improve their … Continue reading →
  • Introducing: SimilarWeb for Safari

    Tom Cohen
    26 Feb 2015 | 9:53 am
    Several months ago, we announced the all-new SimilarWeb add-on, and it’s gotten glowing reviews. We’ve also received a lot of feedback, first and foremost: direct links to SimilarWeb PRO. Therefore, as of the most recent update you will now be transported into PRO with the click of a button.   But more importantly, hello Safari!!   We’ve brought the full breadth of SimilarWeb.com to the best browser out there (arguably ;-)! With a single click, you can get in-depth traffic and engagement statistics for any website straight … Continue reading →
  • What Does Expedia’s $1.6B Takeover Mean for the Competition?

    Pavel Tuchinsky
    26 Feb 2015 | 4:32 am
      Online travel websites have been prone to going on trips, lately – shopping trips that is. Booking trips online is clearly paying off for the travel industry. One of the biggest players in the game recently went on a buying spree, consolidating several online booking companies in what can only be characterized as a massive takeover.   In Januray 2015 the US travel bigwig Expedia acquired both the US and Canadian Travelocity websites from parent corporation Sabra Corp for a … Continue reading →
  • Interview with Annielytics’ own Annie Cushing

    Boaz Sasson
    23 Feb 2015 | 11:31 pm
    Continuing with our series of interviews with industry experts, we interviewed blogger, excel savant, SEO maven and “data sexifier” Annie Cushing.   Annie writes data-oriented posts on Search Engine Land, and her wildly popular website Annielytics tackles everything from using Google Analytics and social media tools to “practical strategies to help you put your data in stilettos and make it work the pole.”   We sat down with Annie to chat about excel tips for online marketers, her infamous tutorials, and what’s … Continue reading →
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    Inspiration and Marketing Strategies for Entrepreneurs

  • How to Use Presentation Platforms to Increase Website Traffic

    Tammy Hawk-Bridges
    25 Feb 2015 | 8:37 am
    Let’s face it, coming up with a social media marketing strategy is overwhelming. There’s so many moving parts, you probably don’t know how to use it or more importantly why to use it. First, let’s talk about what a social media strategy should be about – it’s about growing your followers AND driving traffic to your website. Social media platforms are amazing for increasing website traffic. Post Google updates (Penguin, Hummingbird etc.) organic traffic (Traffic that comes from the result of people typing into the search engine a certain phrase or keyword…
  • Have a Small Business Idea? Here’s Some Considerations

    Tammy Hawk-Bridges
    19 Feb 2015 | 6:38 am
    One of the worst things you can do? Create a business with absolutely no foundation other than it seems like a cool idea. When I left corporate America and entered into the world of entrepreneurship I thought that being a smart business woman gave me a leg up. Boy, was I stupid! I had a very cool idea, all my friends and family said so! But I did no research on my market. I didn’t know who my buyer was, and what’s worse I couldn’t reach enough of them to support my business. So guess what? 13 months, tons of lost time, tons of lost money, lots of tears later – big…
  • Marketing is a Verb – That Means Action

    Tammy Hawk-Bridges
    11 Feb 2015 | 7:05 pm
    If you want to grow your reach and make more money in your business the process by which you make that happen is called marketing. 1 million new micro businesses start up every year (A micro business is made up of 1 or 2 people.). 80% of those 1 million businesses won’t break 50K in annual revenue (Notice I didn’t say profit- I said revenue). Why? There are lots of reasons but in many cases marketing is the missing piece. They’re too small minded about their business. (Sorry, I’m not trying to be mean here, just honest :-).) Small Mind = Small Profits Most people will get…
  • Entrepreneur Education – Declutter To Make More Money in Your Business

    Tammy Hawk-Bridges
    5 Feb 2015 | 7:14 am
    You know what’s really cool about what I do? I get to tell people how to make more money. If they have a valid business idea, I can tell them how to build a process to bridge the gaps and be more profitable. Given the right person that’s willing to roll up their sleeves and get really serious, I can succeed every time. However, one of the things I learned first as a sales trainer back in my corporate days that still holds true today in my life as an entrepreneur mentor is that people who are messy and unorganized will struggle. You cannot build profitability in chaos. When I was a…
  • Use Blogging to Get Consulting Clients

    Tammy Hawk-Bridges
    26 Jan 2015 | 5:36 pm
    One of the questions I get asked a lot is, “How did you grow your consulting business so fast?” I never mind answering this question because it’s one of my favorite things to talk about! After my first business failed and I lost a ton of money I learned the error of my ways before going into business number two. I made two major mistakes that caused my demise: I didn’t understand marketing. I didn’t have a strategy or plan. I just worked hard all day long hustling with no purpose. So when I went into my next endeavor I prepared to not only play a very serious…
 
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    - Promodo Blog

  • Friday Catch-Up: The Kingdom of Google

    Lena Ruchko
    27 Feb 2015 | 8:36 am
    Yet another exhausting work week is almost over, finally! Have you stopped and taken out a minute from your schedule to just smile lately? If you haven’t, think about all the fun you’re going to have on the weekend and … Continue reading → (Read more...) The post Friday Catch-Up: The Kingdom of Google appeared first on - Promodo Blog.
  • Friday Catch-Up: Accelerating Progress

    Lena Ruchko
    20 Feb 2015 | 7:29 am
    Hey Everyone! Guess whose back? That’s right! And apparently we’re bringing out the wine too! This week has been a rollercoaster ride for the internet marketing industry and the online world, and what could be better than a brand new … Continue reading → (Read more...) The post Friday Catch-Up: Accelerating Progress appeared first on - Promodo Blog.
  • Friday Catch-Up: The Gangs of the Internet

    Lena Ruchko
    13 Feb 2015 | 6:19 am
    Hello Everybody! It’s been a long and hard week for all of us, we are sure you’ll agree. Sometimes we wonder if it’s just us or the whole work week has just been designed to drain every little drop of … Continue reading → (Read more...) The post Friday Catch-Up: The Gangs of the Internet appeared first on - Promodo Blog.
  • Friday Catch-Up: Google Takes the News by Storm

    Lena Ruchko
    6 Feb 2015 | 7:04 am
    Hello Everybody! The long weekly wait is finally over yet again. We have loads of updates, with the latest internet news and gossip just waiting to be served. Keeping you guys happy and informed is what Friday Catch-Up essentially aims … Continue reading → (Read more...) The post Friday Catch-Up: Google Takes the News by Storm appeared first on - Promodo Blog.
  • Friday Catch-Up: Marching to the Ever-Changing Beats of Internet Marketing

    Lena Ruchko
    30 Jan 2015 | 4:03 am
    Hello Everybody! We know how exhausted you all must be, and truth be told, this week has literally juiced us up too! But rest easy, the updates we have lined up for Friday Catch-up this week will freshen you up … Continue reading → (Read more...) The post Friday Catch-Up: Marching to the Ever-Changing Beats of Internet Marketing appeared first on - Promodo Blog.
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    Find and Convert » Optimize This

  • Why Social Fluency Should Be Required in the C-Suite

    Bernie Borges
    11 Feb 2015 | 1:36 pm
    Why have most CEOs mandated their marketing departments to use social, while they themselves have little or no social media presence at all? The post Why Social Fluency Should Be Required in the C-Suite appeared first on Find and Convert.
  • Social Selling Tips from the Pros

    Bernie Borges
    3 Feb 2015 | 3:34 am
    These social selling pros have packed a ton of actionable take-aways in these podcasts. What's your favorite take-away? The post Social Selling Tips from the Pros appeared first on Find and Convert.
  • Our Favorite Marketing Books, Blogs and Podcasts in January

    Carrie Gallagher
    29 Jan 2015 | 10:38 am
    What did you read and listen to in January? The Find and Convert team is revealing our favorite marketing, design, and even fishing blogs in this rundown - I guarantee you'll discover something new in this list! The post Our Favorite Marketing Books, Blogs and Podcasts in January appeared first on Find and Convert.
  • Six Steps to a Successful Inbound Marketing Campaign

    Billie Ginther
    16 Jan 2015 | 7:12 am
    Every marketer wants to maximize their success rates. The rewards that will be gained from mapping out the 3-dimensional aspects of an omnichannel campaign strategy will outweigh the investment time in research, strategy planning and execution details. The post Six Steps to a Successful Inbound Marketing Campaign appeared first on Find and Convert.
  • Marketing Lessons Learned in 2014

    Bernie Borges
    21 Dec 2014 | 8:21 pm
    The modern B2B buyer doesn't have patience for content that isn't hyper relevant. The marketing lessons in 2014 point to the need to deliver hyper relevant content in the moment to the buyer in 2015. The post Marketing Lessons Learned in 2014 appeared first on Find and Convert.
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    HTWPROGRAM NEWS | FANS-LEADS-MONEY ON AUTOPILOT

  • Social Shake-up, Social Media, Needs. Email Kelsey, And Different Price Packages

    4 Mar 2015 | 11:00 am
    The Social Shake-Up is an invaluable opportunity for your company to network with an influential community of decision-makers at some of the world’s best brands. We?re offering many different price packages to help your company build brand awareness, but we’re also happy to customize a solution to f… Up to 40% off Big Data BooksSave […]
  • First Sentences For Network Marketing: How to Quickly Get Prospects on Your Side

    High Traffic Wealth Program
    4 Mar 2015 | 10:18 am
    First Sentences For Network Marketing: How to Quickly Get Prospects on Your Side Start your network marketing prospecting and presentations with first sentences that work.Your network marketing prospects pre-judge you, so manage that judgment in your favor.For many distributors, the hardest part of prospecting and presenting is the first sentence. If the first sentence is […]
  • Photo from Ryan Lee

    4 Mar 2015 | 10:00 am
    … Up to 40% off Big Data BooksSave up to 40% on Select Big Data Big Analytics BooksExpires Apr 1, 201420 Kindle Books for $2 EachWhether your taste runs to mysteries, thrillers, romance, or science fiction, you'll find your next great read in this selection of Kindle books for only $2 apiece. Offer valid through […]
  • Photo from Brian Tracy

    4 Mar 2015 | 9:00 am
    … Up to 40% off Big Data BooksSave up to 40% on Select Big Data Big Analytics BooksExpires Apr 1, 201420 Kindle Books for $2 EachWhether your taste runs to mysteries, thrillers, romance, or science fiction, you'll find your next great read in this selection of Kindle books for only $2 apiece. Offer valid through […]
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    High Traffic Wealth Program
    4 Mar 2015 | 6:53 am
    Up to 40% off Big Data BooksSave up to 40% on Select Big Data Big Analytics BooksExpires Apr 1, 201420 Kindle Books for $2 EachWhether your taste runs to mysteries, thrillers, romance, or science fiction, you'll find your next great read in this selection of Kindle books for only $2 apiece. Offer valid through March […]
 
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    How To Start A Blog

  • How do I make money with StartBloggingOnline.com?

    Mike
    6 Feb 2015 | 5:36 am
    I’ve always wanted to be highly truthful and honest with my visitors, so before I go in-depth, I’ll make it really short. Disclosure: I earn commissions from some of the services (mostly web hosting) that I recommend on my blog, but… 1) I’d never suggest a product/service that I haven’t personally used. I’m really satisfied with iPage blog hosting, thus I’m recommending them for beginners. You don’t need to go with iPage if you don’t want to, but it’s probably the cheapest and most convenient solution for a beginning blogger. 2)…
  • How to move from Blogger to WordPress – Complete Guide

    Mike
    3 Feb 2015 | 9:16 am
    Are you thinking about migrating your blog from Blogger to a self-hosted WordPress platform? If so, you’re on the right track to gaining more control over your blog (or website) and better customization options. Lots of people will start on Blogger because it’s free and easy to use. There’s no shame in that; Blogger is a great platform to start learning the trade of blogging and website building. However, once you start getting more traffic and subscribers, a self-hosted WordPress blog usually makes more sense. You might feel you’ve outgrown Blogger, or maybe you just…
  • 101 Blog Post Ideas That Will Make Your Blog “HOT”

    Mike
    23 Jan 2015 | 6:14 am
    Updated: January, 2015 (Now we have a total of 135 blog post ideas). You want your blog to succeed, right? Of course you do! Unfortunately, it takes a lot of determination and persistence to write blog posts on daily basis that make your blog sizzle, viral, or “hot”. I know many bloggers who produce excellent content. Their approach is different, out of the box and it makes them extraordinary. Therefore I have made a list of 101 blog post ideas that most likely make your blog more interesting. This list is more than enough to keep you busy for the whole year. #1 Run a contest –…
  • How to Promote Your Blog and Get More Visitors/Traffic

    Mike
    7 Dec 2014 | 5:29 am
    Updated December, 2014. I’m getting a lot of e-mails lately from people who have just started a blog and are looking for tips and suggestions for getting more visitors and traffic to their blog. Here’s an example: Hi Mike. I have just recently started a blog and I have a question about promoting it or getting the word out about it. Right now it’s small and I only have two posts but I’m lost on that part. Can you give me some actual advice or something that I can do right away in order to start receiving more visitors? It’s not an easy task, but if you get things…
  • How to Add an Email Signup Box to Your WordPress Blog (… And Why it Matters?)

    Mike
    22 Oct 2014 | 4:04 am
    I’m receiving loads of questions from my visitors who want to learn how to add an email signup box to their blog. It could be a headache for a beginner who has just started a blog. To save your precious time, I decided to dedicate a whole blog post on that topic. The main problem for starting bloggers is getting visitors and making them come back for more. I tend to discover a LOT of great blogs (and blog posts) on a daily basis but I never go back for one simple reason: They don’t collect emails and I simply forget about them. Bang, you’ve just lost me for good. This is where…
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    Mallee Blue Media

  • Recovering First Page Google Rank after a Penalty

    David Trounce
    2 Mar 2015 | 3:40 pm
    Can you recover your first page rankings in Google after a Google penalty caused by an algorithm update? The answer is yes, you can. While we can’t guarantee an outcome (not owning Google and all), we can take steps to put you in the best possible position to return to the first page of Google […] You May Also be Interested in: 1st Page of Google – How I Got this Article There Why Your Prestashop Store Needs Google Local How to Build External Links for your Website
  • Make Money Writing Product Reviews

    David Trounce
    30 Jan 2015 | 3:51 am
    Make money online and from your own home writing product reviews and articles. While writing for other websites can be rewarding and good money, the fact is that as soon as you stop writing the cash flow also stops. But, by learning the how to write your own product reviews on your own product or […] You May Also be Interested in: Best Article Writing Sites for Earning Money Online Work from Home Jobs: How to Start Writing Online Make Money Writing and Posting on Social Media
  • Why Hiring a Content Writer is a Good Idea

    David Trounce
    9 Dec 2014 | 3:25 am
    Is content marketing and content writing a passing fad, a cool way of saying SEO without the stigma? Or, is content and copy writing a service that has proven to be the bedrock of successful enterprise since mankind drew on caves walls? Around Mallee Blue Media, Content is King. We hire our own content writing […] You May Also be Interested in: 3 Content Marketing Strategies that Build Trust Work from Home Jobs: How to Start Writing Online How to Publish Your Article and Avoid Rejection
  • Best Time to Pin, Tweet, Google and Post your Guff

    David Trounce
    5 Dec 2014 | 6:43 pm
    There are A lot of social media platforms out there, and each requires a unique approach to posting. Different platforms cater to different target demographics and, as a result, the most effective time to post will vary. There are also plenty of graphics and articles on when, where and how to post your updates and brand […] You May Also be Interested in: The Katamari Principle in Marketing 4 SEO and Marketing Pillars of Online Business Free Social Media Tools for Small Business
  • 3 Content Marketing Strategies that Build Trust

    David Trounce
    29 Nov 2014 | 3:28 am
    You are asking your website visitor to hand over money. On what grounds? In e-commerce, trust is the key to any effective long term content marketing strategy. People need to believe that you are a legitimate business, that you are able to solve customer or client problems and that you will handle their financial information, […] You May Also be Interested in: Why Hiring a Content Writer is a Good Idea Make Money Writing Product Reviews Work from Home Jobs: How to Start Writing Online
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    PASSION BLOGGER

  • Thrive Leads Review:All In One List Building Plugin For WordPress

    Abdul Rehman
    6 Feb 2015 | 5:21 am
    Do you want to grow your email list?Do you want to grow your email list Faster?If yes then the lovely guys over at thrivethemes have something special for you because that's exactly what the guys over at thrive themes claim about their new plugin which is called.Thrive Leads So here is my review of thrive […] The post Thrive Leads Review:All In One List Building Plugin For WordPress appeared first on PASSION BLOGGER.
  • 3 Insanely Useful Blog Marketing Tactics To Grow Your Blog Traffic

    Abdul Rehman
    31 Oct 2014 | 5:33 am
    Blogging is not just about putting together pieces of content, and call it a day. There is no point of writing great content if no one is there to read it,share it and comment on it. To effectively do content marketing you consistently need to not only create great content but you have to promote that content […] The post 3 Insanely Useful Blog Marketing Tactics To Grow Your Blog Traffic appeared first on PASSION BLOGGER.
  • 12 Proven Tips To Get More Email Signups From Your Blog(Infographic)

    Abdul Rehman
    6 Sep 2014 | 6:58 am
    Do you know what is the secret to get more email signups from your blog? Do you know what is the no.1 way to keep your existing traffic on your blog? Thankfully you don’t have to guess about it because without the shadow of a doubt it is your blog subscribers.Even though social media is great,sites […] The post 12 Proven Tips To Get More Email Signups From Your Blog(Infographic) appeared first on PASSION BLOGGER.
  • Let’s Start Building Your Email List Completely FREE

    Abdul Rehman
    9 Aug 2014 | 7:44 am
    Do you know what is the secret of getting repeat visitors to your blog? Are you building your email list of subscribers and readers to whom you will promote your blog content? Don’t guess.It’s your email list. The biggest mistake a new blogger can make is that he or she does not starts collecting emails […] The post Let’s Start Building Your Email List Completely FREE appeared first on PASSION BLOGGER.
  • 18 Powerful Tips To Promote Your Blog Posts & Increase Your Traffic

    Abdul Rehman
    11 May 2014 | 4:10 am
    Do you promote your Blog posts? Do you really get more traffic when you create new content? Creating great content is one thing and promoting that same piece of content is the other and if you don’t put your hard work and effort into both of these activities then you are not going to see […] The post 18 Powerful Tips To Promote Your Blog Posts & Increase Your Traffic appeared first on PASSION BLOGGER.
 
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    SixtyMarketing » Blog

  • 4 Ways to Protect Your Business Phone

    Kev Massey
    2 Mar 2015 | 4:39 am
    You’ll be hard pushed to think of someone that doesn’t own a smart phone, tablet, or laptop. In today’s technically advanced world, it’s not an unfamiliar site to see children even as young as 6 confidently using a smart phone!As a direct result of this increase in popularity, mobile phones are big business, with high profile brands such as Apple and Samsung constantly bringing out new, technically advanced models. There’s always a demand for faster, smarter features that allow you to carry out everyday tasks such as banking, emailing, shopping and even updating your social media…
  • 7 tips for starting an eBay business

    Kev Massey
    27 Feb 2015 | 8:43 am
    The advent of the internet and online shopping platforms such as eBay, has paved the way for new opportunities when it comes to setting up sustainable online businesses, allowing you to connect with customers all over the world. Anyone can do it and it is quick and easy to do – if you know how!Known as an easy-to-use platform to sell and buy an expansive range of new and used products, eBay has continued to evolve at a rapid pace – allowing people to run sustainable and lucrative businesses from the comfort of their own homes.From clothes, electrical goods, and antiques to cars…
  • 3Clicks

    Kev Massey
    23 Feb 2015 | 5:10 am
    VIEW LIVE DEMO Like This Theme?use it for your new website only £250 GET STARTED!About Theme and Features3Clicks theme is created by BringThePixel on the 5ht July 2013 and has 6670 sales (to date) on ThemeForest with the average customer rating of 4.75 / 5. We use the 3Clicks theme for our website and i have to say the features available on this theme is endless. Although there are a large amount of people having this theme you can custom make all aspects of pages using features and shortcodes to make each site look completely different giving your web design the branding to match your…
  • Melbourne Courier Company

    Kev Massey
    19 Feb 2015 | 3:21 am
    visit melbournecouriercompany.co.uk Need a New Website?get a great design like this for only £250 GET STARTED!
  • Swift Tech Solutions

    Kev Massey
    19 Feb 2015 | 2:53 am
    visit swifttechsolutions.com Need a New Website?get a great design like this for only £250 GET STARTED!
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    Lawrence Tam

  • Q/A – What To Say To My “List”

    Lawrence Tam
    2 Mar 2015 | 7:53 am
    Question and Answer for building a business from home and start making your first $1,000 in your business. What to say to your Email List? Question Jeffrey wrote: “How do I find out where I can get scripts on what to say to my lists I want to talk to them live but don’t know … Continue reading Q/A – What To Say To My “List”
  • Apps Like Instagram – 11 That Make You Look Like A Professional Photographer

    Lawrence Tam
    15 Jan 2015 | 11:23 am
    I have seen some amazing pictures taken, and then found out that they were taken with a smartphone. A lot of them were taken with Instagram and apps like Instagram. They were filtered through an an app and posted online. Better than my professional Nikon D7000 that I paid a lot of money for (okay.. it … Continue reading Apps Like Instagram – 11 That Make You Look Like A Professional Photographer
  • The Microphone For Computer Nerds and Newbies Alike – 2015 Edition

    Lawrence Tam
    1 Jan 2015 | 2:30 am
    If you are looking to purchase a microphone for computer use, like podcasting and making YouTube videos, you have a lot of options.    Confusing? Yes, it can be.   You also may be a schooled in microphones, but are looking to make a decision between two or three of them.   This list is 10 … Continue reading The Microphone For Computer Nerds and Newbies Alike – 2015 Edition
  • Webinar Dec 29th 9pm EST

    Lawrence Tam
    21 Dec 2014 | 12:01 pm
    Let’s make 2015 Awesome! Focus on 3 parts of your business right now to set yourself up for a profitable 2015. Post by Lawrence Tam. Attend LIVE Monday Dec 29th 9pm EST   Teaching how 3 parts of your website can help you generate more leads and sales for 2015.  
  • Diary Writing – 10 Ways Blogging is Saving This Dying Art

    Lawrence Tam
    15 Dec 2014 | 9:00 am
    Diary writing, perhaps, conjures up the image of a young girl, happily scribbling away some random thought about her life in a her handwritten journal. Diaries are more than just a written record of random thoughts – they are an exercise in creativity. They are flexing the creative writing muscle. But you already knew that. You … Continue reading Diary Writing – 10 Ways Blogging is Saving This Dying Art
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    Paveya

  • Google: Mobile-Friendly Design Has ‘Significant Impact’ on SEO

    Lori Aitkenhead
    27 Feb 2015 | 8:15 am
    Over the past year, Google has stated several times that your website’s mobile friendliness is becoming more and more important to your company’s search engine rankings. In January 2015, Google even began sending alerts to companies with non-mobile websites via notifications in Google Webmaster Tools. Yesterday, they said it again. This time, they stated it will have a “significant impact” on search results. What Did Google Say? Here is the most important part of yesterday’s announcement, which Google posted on their Google Webmaster Central Blog. “Starting April 21, we will be…
  • 4 Home Building Companies Rocking Houzz

    Thomas Bruce
    26 Feb 2015 | 11:25 am
    Houzz.com is quickly growing into one of the most popular networks for those interested in or who work professionally in home design. Whether you are looking for ideas regarding an entirely new home, a simple living room renovation, improved landscaping, or anything in between, Houzz is the place to begin your search! The site is able to inspire all who visit with excellent ideas and insight about how they can improve their home. However, Houzz is equally beneficially to professional home builders. The websites functionality enables home builders to display their past projects and interact…
  • 5 Ways Vacation Rental Companies Can Repurpose Content to Save Time on Marketing

    Abby Stewart
    25 Feb 2015 | 1:59 pm
    For warm-weather reliant vacation rental companies, the busy season is approaching fast, and we all know it’s not called the busy season for nothing. One way to keep your marketing from falling by the wayside during the hustling summer months is to repurpose your content to save time. Instead of creating new marketing content, which can be difficult and sometimes very time-consuming, use the following tips to revamp your existing content and re-distribute it in order to keep driving traffic and new leads to your vacation rental company without having to spend extra time coming up with new…
  • EC Barton

    webcog
    24 Feb 2015 | 7:06 am
    We are excited to be working with Paveya to deliver more than just our products to our customers, but to become their go-to source for remodeling, home improvement, customer service, estimates, and building materials. Paveya will allow us to reach our true potential and grow as an online resource to continue to improve the relationships we have with our customers at all of our locations.The post EC Barton appeared first on Paveya.
  • The Coastal Cottage Company

    webcog
    24 Feb 2015 | 7:04 am
    We would like to thank you and your team of competent professionals at Paveya for creating our company such an incredible website. We have had nothing but positive response since we launched our new site. The website is absolutely gorgeous, functions wonderfully and the amount of edibility built-in is exactly what we needed while we grow. The website exemplifies the image we want to maintain for our company and we couldn’t be more thrilled to share it with our potential clients.” We would, without hesitation, recommend you and your company to anyone looking to design and build a new…
 
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    Inbound Marketing Blog

  • You Can't Eat a Facebook "Like"

    Bill Faeth
    4 Mar 2015 | 9:22 am
    Social is just one component of a well-balanced inbound strategy  This post originally appeared on April 4, 2012. It has been updated to reflect current inbound marketing practices. Enjoy! If I could eat a Facebook "Like", then I would look exactly like the late Chris Farley. "Likes" are great, but they aren't enough to keep the lights on and the doors open. Successful online marketing is more than just a strong social media presence; although that is definitely a large component, social is only one component. Incorporating social media into your inbound marketing strategy will keep the…
  • Closed Loop Marketing in Action

    Bill Faeth
    2 Mar 2015 | 4:58 am
    Completing the Picture of Your Marketing Efforts Closed loop marketing refers simply to the process of connecting your marketing results and your sales results. When your marketing and sales teams are in communication with one another, you will find that you can make more informed business decisions that will strengthen your profits and your workplace. How does closed loop marketing work? Closed loop marketing enables you to track the progress of a sale from its first steps to its final result. What’s more, you can track individual marketing campaigns, and even, in some cases, individual…
  • The 3 Ratios Every Small Business Owner Should Use

    Bill Faeth
    23 Feb 2015 | 5:49 am
    Measure Your Business's Health with These Financial Ratios Large companies use defined financial ratios to analyze the health of the organization. There are dozens of established ratios that test a variety of financial domains, including the ability to pay debt, secure stockholder funding and expand services. Not all ratios are used by every company. Small business owners should use the following ratios that help manage day-to-day activities while still keeping an eye on growth: Quick Ratio This metric derives its name from the speed in which you can get out of your business. The quick ratio…
  • Do You Know What Your Customers Are Saying About You Online?

    Bill Faeth
    21 Feb 2015 | 5:33 am
    Listen In On Social Media Chatter to Maintain Your Online Reputation  A version of this article first appeared in Chauffeur Driven magazine in April 2014.  Having a great marketing plan in place with efforts across many platforms that attract and delight both your perspective and current clients is a must for your business. And social media should be a critical component of that marketing plan.  These days, consumers are quick to take to social media to voice both their satisfaction and their frustration with companies, brands or products. All the marketing efforts in…
  • Slideshare: 12 Sneaky SEO Tips to Boost Your LinkedIn Profile Views

    Brittney Ervin
    20 Feb 2015 | 7:04 am
    Is Your LinkedIn Profile On Its A-Game? When it comes to making business connections via social media, LinkedIn is king: in the third quarter of 2014, it reported 332 million users. That's a lot of potential business connections and potential job candidates. With so many opportunities to make these valuable connections, it's important that your LinkedIn profile presents your best professional face to the world.  But how do you know if your LinkedIn profile is on its A-game, especially when it comes to SEO optimization? Optimizing your profile for search engines will help you get found by…
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    7eye Technologies Blog

  • Types of Programming Languages Use in Web Development

    admin
    21 Feb 2015 | 3:26 am
    Nowadays, languages are playing a very important role in web development because there are numerous effective, easy to use and powerful languages available for development. There are different types of top programming languages for designing and development. The following are some of them: HTML HTML stands for Hypertext Markup Language that is a programming language and use by developers of all over the world for creating the web pages. HTML is a well known liked and easy to understand programming language. Everyone is familiar with it in Web Development Company and web development world. CSS…
  • Which Social Media Site Is Best For You?

    admin
    18 Feb 2015 | 11:46 pm
    There are many social media sites which are the best place for all the people because these sites make great entertainments and funs with other people. Social media websites have become the most modern trend in the Internet. There are 5 popular social websites based on the following condition: Communication, Brand exposure and Traffic to sites. You should check which social media site top suits you and which one could get your message in the best way. 1.    Facebook Facebook is the most popular and best growing online social platform that allows customization of customer interface, which…
  • Why We Love these websites to learn programming (And You Should, Too!)

    admin
    3 Feb 2015 | 4:50 am
    There are numerous websites which offer number of programming languages courses in free of cost. These websites provide new in-depth considerate of the programming languages and do not charge anything as well. These also provide programming books that are very useful and supportive for learners. The following are some websites where you can learn different programming languages without any cost: Codecademy Codecademy is a very popular education and learning company that are dedicated to making the best education knowledge inside and outside for the programming languages. These programming…
  • Four W (What, When, Where, Who) about Social Media

    admin
    6 Jan 2015 | 3:13 am
    Need help in knowing social media better and how it can benefit your business? Anybody who is somewhat tech-savvy can say that he knows what social media is, but the fact is that, social media is not just limited to the use of Facebook or Twitter; it’s a much broader concept and is of great importance in business and publicity terms. We also can take advantage of social media websites in popularizing our business, but before we start we need to understand what it actually is. Of course it’s not a rocket science; keep reading further to understand social media better. What is Social…
  • How to take advantage of Social Media in your business?

    admin
    3 Dec 2014 | 2:31 am
    No matter what the nature of your business is or what type of products you are selling, social media marketing plays a very important role in popularizing your business. This is certainly true and many marketing experts always advice to use social media as a promotional tool for your business. There are ample of study material present on the Internet on ‘How to make use of social media for marketing your business.’There is ample of information on using Facebook, YouTube, Twitter and other social media websites. The information will guide you how to promote your brand and how to generate…
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    Mad Lemmings » Mad Lemmings

  • Someone Deleted Your Website! Now What?

    Ashley Faulkes
    3 Mar 2015 | 4:29 am
    In this post I am going to show you the best WordPress backup (and restore) plugins around. Just a few weeks ago, a very nasty hacker kept trying to get into my website over and over again. Although they did not manage to take my site down, because I have some security in place, there is always a chance. As I was unable to get into my site on the day, I thought to myself: what if manage to get in and they delete everything? As a website owner, it is your worst nightmare – your website is gone, and…you don’t have a backup! Maybe someone hacked your site and deleted it. (like…
  • Thrive Leads Plugin Review: Easy Email List Building With One Plugin

    Ashley Faulkes
    23 Feb 2015 | 9:48 am
    In this post I am going to show you how Thrive Leads Plugin can easily grow your email list with a huge range of optin possibilities. Thrive Themes keep on creating better and better plugins to help us increase our email lists at amazing speeds. Thrive Leads Plugin is focused on optin forms and collecting email addresses, and all at a very affordable price. I love LeadPages, a great tool for doing the same thing, but that costs over $300 a year minimum, this costs only $39 right now! One time payment. What Features Does Thrive Leads Include? Thrive Leads Plugin includes a huge list…
  • Guest Blogging Is Not Dead – And Why It Still Rocks

    Ashley Faulkes
    16 Feb 2015 | 9:17 am
    You have probably heard that guest blogging is dead, right? Rumor has it that Matt Cutts has taken it out the back and put a bullet in it’s head. Like some kind of mob killing from the 1930s. Note: Matt Cutts is head of Google’s Web Spam team if you did not know him. His team makes all the changes to Google search (determining who is on top, and who not) Well I am here to tell you that you are wrong. Matt did not actually shoot guest posting in the head. He only fired a warning shot over the bow of those pesky SEO pirate ships. You know? The ones that are using guest posting as a…
  • Need a WordPress Landing Page? Here Are Your Options

    Ashley Faulkes
    10 Feb 2015 | 3:35 am
    In this post I will show you all the options you have when it comes to WordPress landing page plugins and themes. I will also go over which is the best for different situations, and why it would be best for you.  As you probably know, having a website with high converting traffic is the key to making money online. The result is that people do what you want them to do when they land on your website: buy your product sign up to your email list or webinar and so on. Creating those pages on your website that gets your visitors to act (buy, signup) is what you…
  • Blog Name Ideas: How To Name Your Blog With Success In Mind

    George Meszaros
    4 Feb 2015 | 5:19 am
    In this post you will learn how to choose a name for your blog, get blog name ideas and avoid making a mistake that is hard to reverse. You may not believe me, but I have good news about getting your blog on the map. Good news, and even better news. We have all struggled to increase traffic, and every guru has loads of smarts to offer. There are tips, how­tos, and tutorials that will help, but there is one thing you must do before you do anything else. Come up with a great name for your blog. Sounds easy? Not if you want to do it right. Without the right approach, name selection can be…
 
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    ProfitBlitz

  • How to Set Up an Effective Autoresponder Sequence

    Marc Andre
    23 Feb 2015 | 6:00 am
    Email marketing should be an essential part of any blogger or marketer’s plan. During my first few years as a blogger I didn’t even attempt to build an email list, and it was a big mistake. Over the past 2 or 3 years my email lists have become a priority in my business, and as a result I’ve seen more stability in traffic, and I’ve been able to more effectively promote my own products and affiliate products. Although I started building email lists a few years ago I really didn’t give much attention to the autoresponder sequence until the past year. Now I am using…
  • 7 Tips for Using Freebies Effectively

    Marc Andre
    18 Feb 2015 | 5:56 am
    Image designed by Vecteezy Everyone loves getting something good for free. As a blogger or marketer you can use freebies to gain valuable exposure and reach a larger audience, and the best news is that you can use freebies in just about any industry or niche. I’ve been using free downloads with my own blogs for about 5 years now, and it is a strategy that has proven to work very well for me over the years. In many cases I use the freebies to promote digital products that I sell, and I also use them for attracting traffic to my sites/blogs. In this article I’d like to share a few…
  • The Best WordPress Plugins for Affiliate Management

    Marc Andre
    4 Feb 2015 | 5:28 am
    Image designed by Vecteezy It’s no secret that selling your own products is one of the best ways to make money from your website or blog. This is especially true with digital products like ebooks, courses, and other downloadable products that don’t involve inventory or shipping. But one of the biggest reasons many people put off creating and selling their own products is because they don’t think they will be able to generate enough sales. The answer to this is an affiliate program that allows other bloggers and website owners to promote your products in return for a…
  • How to Double Your Traffic from Pinterest in 30 Days

    Marc Andre
    21 Jan 2015 | 5:35 am
    Image designed by Vecteezy Social networks like Facebook, Twitter, and Google+ get the majority of attention from bloggers and marketers, but Pinterest is a site that has become one of my favorites over the past year. Although all of the major social networks have become more visually oriented in recent years, Pinterest is almost exclusively visual. There are a lot of reasons to like Pinterest, but what really separates it from the other leading social networks is its ability to send ongoing traffic to your site or blog. With Twitter you may be able to drive visitors to your content through…
  • 17 Tutorials for Creating Beautiful Graphics with Canva

    Marc Andre
    14 Jan 2015 | 5:50 am
    Although most blog posts are primarily text, graphics and images can be extremely effective for holding the interest of your visitors and for improving your results with social media. With major social networks like Facebook and Twitter become more graphically-oriented, quality images can go a long way in helping your content to stand out, get shared more frequently, and attract more traffic. And with Pinterest visual content is everything. But if you are not a designer you may be unsure of how you can get quality graphics for your blog without hiring a designer. The good news is that you…
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    91 Digital

  • Your Analytics Data Probably Isn’t Accurate

    Conrad O'Connell
    27 Feb 2015 | 2:59 pm
    In the world of online marketing, looking at numbers is data is about half of the job. Through the transition to digital marketing over less-trackable forms of media, business owners and marketing managers everywhere have become data-obsessed. At times, it’s easy to see why. Watching graphed lines, pivot tables, spider charts, real time visitor numbers […] The post Your Analytics Data Probably Isn’t Accurate appeared first on 91 Digital.
  • Semrush Review & How I Find New Keywords

    Conrad O'Connell
    8 Feb 2015 | 9:22 am
    Semrush (aff. link) is tool for competitive research for digital marketers. Now, there are a lot of tools that offer up competitive research for marketers, but in my honest opinion, Semrush tops the list. While there are more than a few Semrush reviews out there, I didn’t really want to break down every single tool that […] The post Semrush Review & How I Find New Keywords appeared first on 91 Digital.
  • A Thin Services Page (My No Strings Attached Promise)

    Conrad O'Connell
    17 Jan 2015 | 1:49 pm
    Throughout my dealings with clients and customers, I’m often in contact with other agencies or web design companies. Of course, these are often competitors, but that’s neither here nor there. Last week, I was on the website of another agency who had a clients domain name credentials. I was on the website, hunting for a […] The post A Thin Services Page (My No Strings Attached Promise) appeared first on 91 Digital.
  • Fastmail Review: Email Hosting Done Right

    Conrad O'Connell
    8 Jan 2015 | 5:00 am
    There are tons of different email hosts out there — GoDaddy, Google Apps, Zoho, Outlook and tons more. They all have their marketing language on landing pages that promises fantastic uptime, great features and excellent reliabilty. Given its email, your host better be very competent a reliable. If your website goes down, that’s no good, […] The post Fastmail Review: Email Hosting Done Right appeared first on 91 Digital.
  • 35 Quick Digital Marketing Wins You Can Do Today

    Conrad O'Connell
    4 Jan 2015 | 7:34 am
      Most clients I work with are busy. Super busy. Some of them work on their own online marketing and hire a consultant to handle general strategy and direction, but execute most of it on their own. Others are bit more hands off. But no matter the person behind the computer, getting quick digital marketing […] The post 35 Quick Digital Marketing Wins You Can Do Today appeared first on 91 Digital.
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    Long Island Internet Marketing by Online Marketing Muscle

  • Top Ten Ways to Increase Your Blog’s Page Ranking

    Dean Mercado
    19 Feb 2015 | 5:45 am
    Top Ten Ways to Increase Your Blog’s Page Ranking So what’s the point of creating a blog if no one is reading it?  In order for people to read your blog, they have to know that it exists right?  This is where search engines come in handy.  But search engines list millions of websites and blogs daily and to see your blog people need to sort through a ton of bad sites.  So how do you get your blog to rank higher in search engines so that you can be found?  Well it’s your lucky day because below I have listed ten ways to increase your blogs page ranking! 1. SEO Friendly…
  • 7 Tips for Improving Your Website

    Dean Mercado
    10 Feb 2015 | 5:32 am
    7 Tips for Improving Your Website Everyone who knows anything about the Internet and promoting a small business can tell you that in order to draw in the business, your website has to shine.  When it comes to website design, many people are completely lost and what they end up with is a website that is dull, boring, and out of date, resulting in no visitors.  No visitors equals no business! So because I care, I’m going to give you a few tips for effective website design to help you make your website shine and propel your small business into the future. Make Your Message Clear and…
  • Soapbox Rant: Don’t Complain… Raise Your Game

    Dean Mercado
    22 Jan 2015 | 11:02 am
    Attention: Small Business Owners So… Has the New Year’s resolution “balloon of promise and change” begun deflating? Have you already returned to business (or maybe more appropriately busy-ness) as usual? Or, are you really going to live into your dream… whatever that dream may be? On the heels of Martin Luther King, Jr. Day, I decided to watch the video clip of his famous “I have a dream” speech. One word… “WOW”. Do yourself a huge favor… watch that video. Absorb its message! Yes I concede. It’s better than any video I would have put together for you on this topic so…
  • 3 Ways to Incorporate Social Media Into Your Website Design

    Dean Mercado
    7 Jan 2015 | 7:48 am
    According to Media Bistro, 75 percent of U.S. consumers rely on social media to make purchasing decisions. While Twitter or Facebook might not be the only factor they consider before swiping their credit cards, it makes sense for business owners to incorporate social media accounts into their websites. Fortunately, WordPress website design experts have made it easy to combine multiple online profiles or pages with a WordPress site. 1. Embedding Social Media Posts on Web Pages Social media sites like Twitter and Instagram allow users to embed their posts from those platforms into their…
  • Make the Most of Your Website Design and Marketing Strategy

    Dean Mercado
    30 Dec 2014 | 5:59 am
    The website for your company is more than a place where your current customers can purchase products or services. It needs to be a beacon in the sea of Internet cyber doors. Make The Most of Your Website Design and Marketing Strategy The website for your company is more than a place where your current customers can purchase products or services. It needs to be a beacon in the sea of Internet cyber doors. With the right website design and marketing strategy, you can increase your consumer traffic exponentially. At one time, brick-and-mortar businesses advertised in newspapers, mailed flyers,…
 
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    Social Media Agency

  • How To Write Headlines That Get Clicks

    Woon Lan Ang
    15 Feb 2015 | 7:13 pm
    Every 60 seconds, there are 216,000 Instagram updates, 277,000 tweets, 2,460,000 content shares on Facebook,and hundreds of thousands of other content being shared across other social networks and messaging app. So how are you going to get your readers to read the article you took hours to research, write, and edit? Headlines. And it is becoming more important with each new social platform. Being inundated with hundreds, if not thousands, of updates every day, the average person often only skim through their social updates in search of contents that interests them at first sight. You…
  • Best Chinese New Year Ads 2015

    Nadirah Norruddin
    14 Feb 2015 | 6:46 pm
    With Chinese New Year round the corner, billions worldwide are ushering in the year of the goat with much excitement and zest. This is not without bouts of nostalgia as we reminiscence on lost memories, childhood and the importance of familial ties. These sentiments are visually captured with the help of marketing giants from Apple to McDonalds and also some regionally produced ones by OWL and Mudah.my Be warned though, the following advertisements are bound to bring a tear to your eye. #1 CCTV English’s “Celebrating over 4,000 years of tradition” CCTV English effectively encapsulates…
  • Off-Page SEO In 2015: Do Things Different

    Gaurav Sharm
    12 Feb 2015 | 8:59 pm
    Search engine optimization is an ever-changing field. Big or small, significant or insignificant, this field is always bombarded with new revolutionary modifications and inventions. Sometimes people in the SEO industry don’t even realize that whatever they have learned about off-page SEO could be outdated in 2015. To understand it better, let’s go some years back and analyze what was happening to SEO: People were following the conventional methods like article spinning, link exchange, excessive directory submission, and social bookmarking. Some people were even using black hat techniques…
  • 5 Social Media Trends For 2015 That All Social Media Marketers Should Know About

    terrence
    25 Jan 2015 | 9:49 pm
    What are the top social media trends for 2015 that businesses should be looking at? According to the search results on Buzzsumo, there are more than a dozen of write-ups on 2015 digital marketing trends and predictions, made by market thought leaders. Prediction of trends is always fun, and by following up closely with what the industry experts are forecasting, you can better equip yourself and take advantage of new opportunities in 2015. Most social media trends are driven by a combination of evermore sophisticated technology advancement and ever-evolving consumer needs and wants. With that…
  • 5 Tips To Creating Effective Instagram Content

    Nadirah Norruddin
    19 Jan 2015 | 6:32 pm
    Amassing 1000 followers on any social media network is likely to be a feat for numerous start-ups vying to be recognised by consumers in the digital world. However, the advent of Instagram and its legion of new sign-ups per day (300 million accounts and counting) is one of the most promising recent developments for new companies to get heard and be known. As the adage goes, “a picture is worth a thousand words.” Thankfully, the universally known saying is not without empirical backing and support. With 40% of people responding better to visual information than plain text, Instagram is a…
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    Think Landing Pages

  • Installing Simple Maintenance Mode Pro

    Jeff
    2 Mar 2015 | 10:37 am
    Installing the Simple Maintenance Mode Pro Plugin Please Read:  If you have a previous version of the Simple Maintenance Mode  installed, including the free version, deactivate it and uninstall it before installing the new version. 1.  You will receive an email with the download link once you have finished the sign up process. 2.  Right-click the download link and save the file, simple-maintenance-mode-pro-1_1.zip (version number may be different), to your hard drive. 3.  Login to your WordPress site and go to Plugins>Add New. 4.  Click on Upload in the sub-menu on the Add New…
  • Setting Up Mailchimp on Your Landing Page (updated)

    Jeff
    24 Jan 2015 | 11:07 pm
    1. Click on List in the main menu on your Mailchimp account Dashboard.         2. Click on the down arrow next to Stats for the list you want to your visitors to subscribe to. Then click on Signup Forms.               3. Click on Embedded Forms         4. Scroll down until you see the Sub-heading, Copy/Paste onto your site. Select all the code inside the box. Clicking inside the box should select it all. If not, click inside the box and press Ctrl+a. Then copy the code to your clipboard with Ctrl+c. 5. Past the code…
  • Add Google Analytics To Ultimate Landing Page Pro

    Jeff
    4 Jan 2015 | 5:01 pm
    1. Click on the admin link on the top of the Google Analytics menu. 2. Select your website from the property dropdown. Then click Tracking Info>Tracking Code 3. Highlight and copy your Google Analytics tracking code. 4. Go the your landing pages Settings page (Settings>Landing Page Pro Options). Paste your tracking code in the Custom Code/Analytics box and save.
  • Responsive Image Landing Page With Email Form On Top Of Image

    Jeff
    2 Dec 2014 | 10:52 pm
    The Ultimate Landing Page Advanced plugin does some amazing things out of the box. But sometimes you want to accomplish something that requires a little bit of coding. In this tutorial, I will show you how to place an image in the center of your landing page and position an email form on top of the image. The image will be responsive so it will look correct when resized and placed on mobile devices. First, we need to turn off the default email form. Select Custom from the Email Management drop down. Next, place your custom email form code in the Custom Email Form for Shortcode box. Next, put…
  • Custom CSS and Javascript on Your Landing Pages

    Jeff
    19 Sep 2014 | 10:00 pm
    If you need to modify or add your own CSS or javascript to your landing pages you can enter it in the Custom Code box. Just be sure to put script tags around the javascript and style tags around the CSS. The code placed in this box is defined after wp_head which means that all linked scripts and styles should appear above it. This code will override any linked CSS above it. If CSS is placed inline, then you will have to change it at the source or override it with custom javascript.
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    Internet Marketing Muscle

  • Five Things You Must Do to Make People Like You

    Bill Davis
    8 Feb 2015 | 7:56 am
    Dogs can teach us a lot about ourselves Or, How You Can Learn a Lot from a Dog We are all marketers. Whether you work at a job or own your own business, you are a marketer. You are constantly communicating the value of a product or service to consumers; and let’s face it, most of the time, YOU are the product. You may have heard or read this before: Consumers must know, like, and trust you before they will buy from you. It’s a well-known fact. Companies spend millions—no, billions—of dollars and countless other resources getting you to know, like, and trust them. Think of…
  • Sharing Web Pages with Soup.io

    Bill Davis
    25 Jan 2015 | 4:42 am
    Sharing your web pages and blog posts via Soup is awesome. Soup.io gets heavy traffic and you want to siphon off some of that! Learn in the video how to post your content on Soup. Once you do that, you will receive 2 primary benefits: Increased traffic to your site and better SEO (rankings in the search engines). You’ll also get your content indexed faster by the search engines, as they closely monitor Soup for new content. The post Sharing Web Pages with Soup.io appeared first on Internet Marketing Muscle.
  • Sharing Web Pages with Hootsuite

    Bill Davis
    25 Jan 2015 | 4:38 am
    Learn in this video how to share web pages and blog posts with Hootsuite. Hoosuite is a sharing and syndication tool for getting the word out about your blog posts and pages. It can specifically be used as an announcement network. Every time you publish a new post, share it on your social networking sites using Hootsuite. It’s fast, super simple, and highly effective for getting more eyeballs on your content. The post Sharing Web Pages with Hootsuite appeared first on Internet Marketing Muscle.
  • Sharing Web Pages with Buffer

    Bill Davis
    25 Jan 2015 | 4:35 am
    In this video, you will learn how to share web pages and blog posts with Buffer. Buffer is an awesome way to share and syndicate your blog and web pages over social media sites like Facebook, Twitter, and Google+. Take a look at the video above to see how to share your web pages and blog posts using the Buffer browser extension. The post Sharing Web Pages with Buffer appeared first on Internet Marketing Muscle.
  • Uploading a Video to YouTube and Best Practices

    Bill Davis
    25 Jan 2015 | 3:15 am
    In the video below, you will learn how to upload a video to YouTube and best practices for posting on YouTube. The post Uploading a Video to YouTube and Best Practices appeared first on Internet Marketing Muscle.
 
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    David Scarpitta

  • Should You Get a Twitter Account for Online Marketing?

    David Scarpitta
    9 Feb 2015 | 3:50 pm
    This is big news. In fact, I stopped the press on everything else today to get this featured news to you guy/gals. As you may already know, many of the times you will hear the term “Social Marketing” being thrown around. And really, it’s a bit of broad useless term to throw around in itself. Because “being social” is so much more than just having an social account and trying to sell yourself all day to people that don’t know you. BUT THIS NEWS CHANGES EVERYTHING!               In the below, is an excerpt for the Bloomberg…
  • New Year’s Cheap Juice Extractor Review

    David Scarpitta
    2 Jan 2015 | 4:08 pm
    So for everyone out there who are looking to up their game physically for 2015, we’ve got something great for you!     Health is Wealth my friends, and if you want to be successful in business no matter what market you may be in you have to treat your body right!   So I am starting the year off with this cheap juice extractor and my review of this extractor in action “juicing up” some of my favorite fruits and veggies.   So what type of juice do you need to lose weight and feel great .   Try some of this:     I’d be happy to hear what…
  • How to Improve Your Small Business for 2015

    David Scarpitta
    29 Dec 2014 | 5:24 pm
    A  New Year, equals new opportunity.   On a quick personal note, when I owned and operated a brick and mortar small business location in NY, I always believed the New Year to not only be a time for “personal resolutions” but also a clean slate for “business resolutions” as well.   With that in mind, 2015 is here and I presume that many entrepreneurs, small business owners, CEOs, self employed contractors or any business oriented individual that sees everyday as an opportunity towards growth are looking at this year as another clean slate to build their…
  • Are You The Best According to Google?

    David Scarpitta
    19 Dec 2014 | 3:59 pm
    We all want the recognition.  We want to standout, we want to be credited for “being the best” at what we do.   And when it comes to your business, you want to be shine even brighter.   Nothing says “the best” with a pat on the back from Google.   But Are You the Best According to Google?   As of late, I’ve had alot of consultations with businesses about wanting to be “the best” in what they are doing. Now, as you all know that having a good re-designed site, good concept and quality of content for your site users is important,…
  • Is Content Still King? No, Here’s Why

    David Scarpitta
    15 Dec 2014 | 2:24 am
    Okay, okay. I know you’ve heard it before.   It’s the #1 belief that anyone who proclaims to know about what “Google Wants” seems to spurt out like the public water fountain when giving others advice on trying to help their website. So what’s changed really? Why are you even searching for whether or not “content is still king”?   Is Content Truly Still King?   Well, I can only imagine a few of the reasons and here’s what I think and you tell me if I’m right One of the reasons is probably because you’ve spent a ton of…
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    Ignite Visibility

  • Everything Google Looks at for Mobile SEO

    John E Lincoln
    4 Mar 2015 | 9:29 am
    Mobile devices are now the go-to source for internet searches, so it’s only natural for Google to place a stronger emphasis on a website’s mobile performance. Last year, we saw mobile internet usage exceed that of PCs, with 80 percent of internet users using a Smartphone and 47 percent using tablets for internet searches. In light of society’s increasing dependability on mobile devices, Google announced last week that the search engine giant will begin using mobile usability as a ranking factor for mobile searches. Starting April 21st, Google will use the mobile-friendliness of a…
  • Google SEO Update on February 5, Things Have Been Going Nuts

    John E Lincoln
    2 Mar 2015 | 1:17 pm
    Following the Google SEO update on February 5, things have been going nuts. Some sites have been blowing up; other sites have been shedding keywords like crazy. I’ve done over 6 hours of research on this topic. Here is just a little glimpse into some notes. Here is the Update Here on algoroo we see the update plainly. It was the biggest update since the Penguin Double-Take update on December 6th.   What Did it Effect Based on research, we have seen that this update mainly influenced rankings for ecommerce websites. The update had a major impact on <brand> <category> terms.
  • Warning, Google Mobile Update April 21 to Change SEO

    John E Lincoln
    27 Feb 2015 | 9:36 am
    This is a special report. Yesterday, Google announced that starting April 21, they will rank your website higher if it is mobile friendly. Google said this New Mobile Ranking Update will have a “significant impact” on search results worldwide. So this means if your website is not mobile friendly (there is a lot that goes into this) you will lose rankings, traffic and revenue from the Google organic traffic channel. In addition to this change, Google has stated they will be using information from indexed applications as a ranking factor. This makes application SEO all the more…
  • How to Find the Most Powerful Twitter Hashtags

    John E Lincoln
    25 Feb 2015 | 11:28 am
    Hashtags are undeniably a vital tool on Twitter for expanding your reach and amplifying your brand. With more than 288 million active users and 500 million tweets sent per day, you have the potential to significantly leverage hashtags to boost your brand’s global exposure. Now, Twitter’s hashtags become even more powerful as Twitter and Google have reached a new agreement to provide Google access to Twitter’s FireHose data stream. Google will now have the ability to index your tweets automatically, instead of having to crawl and index each page. This means your Twitter hashtags are now…
  • How to Start a Digital Marketing Strategy

    John E Lincoln
    23 Feb 2015 | 1:29 pm
    With nearly 3 billion people online, it’s only natural that the current marketing landscape is digital, which is why you need a digital marketing strategy to survive in today’s world. In 2014, a study by Salesforce found that 67 percent of marketers attributed an increase in sales due to their digital strategy, while 64 percent reported higher engagement rates and 61 percent experienced increased ROI. However, only 34 percent of marketers have a documented strategy in place. For the remaining 66 percent, they are essentially walking around in the dark with no clear path to follow to…
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    Social Media Marketing | Digital Marketing Blog in India

  • Digital Age Cricket

    Harini
    17 Feb 2015 | 8:48 pm
    Until just a few years back, one had to stay glued to the TV to watch a cricket match and follow the scores. If you had to go out, the best you could do was call up somebody at the house frequently to know the scores. If you were lucky enough, the place you had […]
  • Social Media: Understanding Why It’s Important

    Anthony
    14 Feb 2015 | 2:58 am
    Ever since the inception of Facebook back in 2004, the online social life of an average human being increased on a rapid level. As the present transformed itself into history, it was noticed that Facebook or websites of the same genre were becoming a platform not only to increase your social status or to increase your […]
  • Facebook popular than any other social network

    Rajat Jain
    25 Jan 2015 | 5:58 am
    Facebook has been able to maintain leading position amidst the other social networking platforms and is considered to be one of the effective social media platform by business holders to promote their marketing strategies. But, if we considered the stats then it can be concluded that business professionals use LinkedIn over Facebook for reaching out […]
  • Tool Review | SEO-MOZ TOOL

    Vikram Reddy
    28 Dec 2014 | 3:17 pm
    TOOL INTRODUCTION:   The MOZ Toolbar, we’ll use this toolbar to get a basic Understanding of domain and page authority. This will help us to make better decision when targeting keyword phrases. MOZ used to be called as SEOMOZ. It is the Industry Leading Website that covers the Social Media, Search Engine Optimization, Community Blogs. […]
  • Strategies for Social Media Marketing

    Emma Morgain
    27 Nov 2014 | 9:51 pm
    If you have a business, Social Media as a tool for marketing is really important. People now are spending more and more time on various social media sites. So, promoting your products and services on these provides maximum exposure for your business. The scope of growth for your business increases manifolds. Various studies have concluded […]
 
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    Dynamic Yield

  • Choosing the Right Conversion Optimization Objective

    Yaniv Navot
    19 Feb 2015 | 5:13 am
    Conversion optimization can be a very powerful process, but it’s easy to get carried away by the methodology. Here's how to choose the right optimization objective. The post Choosing the Right Conversion Optimization Objective appeared first on Dynamic Yield.
  • A Contextual-Bandit Approach to Website Optimization

    Yaniv Navot
    12 Feb 2015 | 6:00 am
    Armed with the right set of tools, marketers can harness the power of data, ultimately leading to more successful optimization initiatives. The post A Contextual-Bandit Approach to Website Optimization appeared first on Dynamic Yield.
  • Why Most Marketers Fail at Web Analytics

    Yaniv Navot
    2 Feb 2015 | 5:22 am
    You can easily misinterpret web analytics data. Analytics ninjas go beyond the What to uncover the Why and How of taking your business to the next level. The post Why Most Marketers Fail at Web Analytics appeared first on Dynamic Yield.
  • 71 Digital Marketing Resources on Growth, Retention, Optimization and Analytics

    Yaniv Navot
    26 Jan 2015 | 2:30 am
    Here's the ultimate list of useful and inspiring digital marketing resources on optimization, growth, analytics, retention, SEO and online advertising. The post 71 Digital Marketing Resources on Growth, Retention, Optimization and Analytics appeared first on Dynamic Yield.
  • Under the Hood of Revenue-Based A/B Tests Part II: A Dynamic Solution

    Idan Michaeli
    22 Jan 2015 | 8:10 am
    Running an A/B test with a revenue-based goal is pretty tricky business. Here's a quick review followed by a description of the solution's methodology. The post Under the Hood of Revenue-Based A/B Tests Part II: A Dynamic Solution appeared first on Dynamic Yield.
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    Efferent Media's Blog

  • Your non-mobile friendly website and SEO

    Joe Garraffo
    12 Feb 2015 | 8:26 am
    Mobile usage has taken over as leader for total web usage. I remember hearing that prediction in 2008 and thinking, “That’s just insane!”.  In 2008, Mary Meeker, an analyst at Kleiner Perkins Caufield & Byers said that mobile would surpass desktop usage for online browsing. She couldn’t have been any more accurate in her prediction. In some verticals we’ve seen usage results closer to 70% for mobile traffic; while others still receive single digits. Whatever the case may be, there are still a staggering amount of websites on the web that are not mobile…
  • Efferent Media Launches New Company Efferent Social

    Efferent Media
    11 Feb 2015 | 8:39 pm
    Feb. 1, 2015 – LONG ISLAND, NY – Efferent Media, a leading Long Island SEO Company established in 2011, announces the launch of its new sister company, Efferent Social. The new Long Island Social Media Management Company launched February 1, 2015 with a new website, www.efferentsocial.com, and is under the direction of Jacob Ehrlich, an innovative social media marketer who has led the social media department at Efferent Media for the past year and half to a staggering success. Ehrlich’s past experience includes working with 1Love.org, the official Bob Marley family non-profit…
  • Why Your Business Should Use Instagram

    Matthew LaFemina
    17 Jul 2014 | 11:54 am
    In celebration of Efferent Media passing 1,000 followers on Instagram this week, we wanted to take the time and share with you why we believe your business should be using Instagram too! Small businesses are taking advantage of Social Media more than ever before! They’re updating their Facebook pages regularly, using clever hashtags on Twitter to join conversations, but there’s a red headed step child when it comes to Social Platforms, Instragram.  It’s not getting as much love as it should from businesses, and we can’t figure out why after looking at the numbers! Check this out,…
  • 7 Things You’re Doing Wrong on Social Media

    Jacob Ehrlich
    11 Jun 2014 | 6:59 am
    There isn’t a strict formula or set of rules on how you use social media, but there are certain things that you should NOT be doing. If you’re doing any of these things, you’re doing it wrong. 1. Posting content only you care about. Your audience likes you, but they really like your brand. Don’t mistake your business page as a personal profile. This means sometimes you may have to post content that you don’t like, but you know your customers will. 2. Posting content at the wrong times. Social media channels act as a megaphone to help you reach your audience and…
  • Let’s Talk Twitter: Stop Tweeting Boring Sh*t!

    Jacob Ehrlich
    2 Jun 2014 | 9:58 am
    As you may have noticed by now, the social media world never sleeps. Hope you have a coffee machine or energy drink nearby to keep up with the updates! With continuous updates lately, Facebook has been in the spotlight for all news related to social media. Today we’re going to switch gears and put the spotlight on Twitter and discuss the new profile design, the mute button feature and why you should stay active on the platform. The New Twitter Profile In the beginning of April, Twitter announced a new Twitter experience with new profile design. New features include: • Best Tweets – Your…
 
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    Super Monitoring Blog

  • Top websites, Google searches, Facebook pages, Twitter and Google+ most followed in February 2015

    admin
    2 Mar 2015 | 9:18 am
    What was popular on the Internet in February 2015? Google top 25 search phrases Facebook top 25 Pages Twitter 25 most followed Google+ 25 most followed Alexa top 25 websites Web browsers market share.   Scroll down for Twitter TAKEAWAYS (or click here) Feel free to use this infographic on your blog or website, but please don’t forget to link to www.supermonitoring.com. TWITTER TAKEAWAYS Top 10 searches in February 2015: facebook, google, you, youtube, weather, craigslist, news, yahoo, amazon, gmail http://s2y6.gu.ma/ Tweet this Top 5 Facebook pages in February 2015: Facebook for…
  • Test your website’s Responsive-ability

    admin
    25 Feb 2015 | 9:07 am
    In the age of technology, desktops and laptops are not the bar anymore. You can access anything and everything via mobile or any supporting device. Smartphones and tablets have especially changed the approach toward design and user experience. More than user friendly each platform has to now be device friendly .Before the proliferation of mobile devices with advanced web-browsing capability, web designers had only one primary challenge to deal with – keeping the same look and feel of their websites in various desktop computer browsers. However, interacting with websites on smartphones and…
  • Usersnap – A Platform for Bug-free Online Projects

    admin
    16 Feb 2015 | 8:55 am
    Are you employed online? Do you have your business online? Is your computer your God father? If so then all your web projects need Usersnap. A visual bug tracker for all your web projects. Most of us don’t know, don’t realize that there might be glitches in the regular online methods we use and the glitches are nothing but software bugs. Usersnap is an excellent solution for a problem like this. How does it work? Usersnap.com enables you to create bug reports and collect website feedback without complex feedback forms and endless emails. The Usersnap feedback widget adds in-page reporting…
  • My Web Toolkit: Neil Patel

    admin
    5 Feb 2015 | 10:29 am
    We started this series interviewing a successful Developer, now it’s time for one of the top 10 online marketers and his toolbox. Neil Patel is Wall Street Journal’s top influencer on the web, also praised by Forbes, Entrepreneur Magazine, United Nations and President Obama himself. Neil consults the largest enterprises, including Amazon, eBay, GM, HP, Microsoft and NBC, helping them maximize their revenue. But he’s best known from creating the three brands you surely heard of: Crazy Egg, KISSmetrics and Hello Bar. Neil blogs at Quicksprout and speaks at 25 conferences a…
  • Top websites, Google searches, Facebook pages, Twitter and Google+ most followed in January 2015

    admin
    2 Feb 2015 | 9:26 am
    What was popular on the Internet in January 2015? Google top 25 search phrases Facebook top 25 Pages Twitter 25 most followed Google+ 25 most followed Alexa top 25 websites Web browsers market share.   Scroll down for Twitter TAKEAWAYS (or click here) Feel free to use this infographic on your blog or website, but please don’t forget to link to www.supermonitoring.com. TWITTER TAKEAWAYS Top 10 searches in January 2015: facebook, google, you, youtube, craigslist, weather, news, yahoo, amazon http://llq9.gu.ma/ Tweet this Top 5 Facebook pages in January 2015: Facebook for Every Phone,…
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    SEO 5 Consulting

  • Expert Content Personalization Rules for Converting Local Visitors

    SEO5Consulting
    2 Mar 2015 | 7:50 am
    The latest data shows that 78% of web users prefer personalized content within advertisements. They find personalized ads more engaging, more educational and more memorable. This shows today’s customers expect a marketing experience that has been tailored to meet their buying requirements. It also means that local brands must now include personalization within their online advertising strategies. And local brands have the ideal platform for this approach thanks to the behavioral and location-based signals search users provide. Combining this data with demographic data, time of visit and…
  • Avoid These 3 Common Issues When Updating Your Company Website

    SEO5Consulting
    24 Feb 2015 | 7:04 am
    Many brands are now looking to implement a website update with the goal of optimizing their site for performance within today’s online marketplace. For those companies that haven’t updated their site for a few years or more, a new update promises to bring in new visitors and improve the company’s standing within the online search rankings. However, without specialist help in the site update process, mistakes can easily be made. Within this blog, we’ll outline three of the most common mistakes companies make when updating their websites. 1. Inconsistencies within the URL Structure…
  • Google Sends Out Warnings to Site Owners with Non-Mobile Optimized Pages

    SEO5Consulting
    18 Feb 2015 | 10:34 am
    The latest data shows that sites not optimized for viewing on mobile devices will rank lower within mobile searches. And Google has backed-up this data with warnings to owners of sites that are not optimized for mobile. The warnings detailed how many pages of the site have critical mobile usability issues and highlighted how those pages would be ranked lower because of the lack of mobile functionality. The warning signs from Google indicate the company is placing increasing emphasis on mobile functionality as a ranking signal within search, and this means proactive companies must now be on…
  • The Upcoming Trends in Content Marketing

    SEO5Consulting
    9 Feb 2015 | 8:37 am
    We know that 93% of online research begins with search engines. This means that content marketing is becoming the most important mechanism for brands to promote their business online. The concept is further highlighted by the fact that companies that blog regularly generate 67% more business leads than companies that forgo content marketing. Now that we’ve established the importance of content marketing to the modern online business, it’s time to look at the latest trends companies can utilize to improve the returns from their content. Content Marketing and Social Media Working in Sync…
  • How to Maintain an Engaged and Interactive Blog Readership

    SEO5Consulting
    3 Feb 2015 | 12:47 pm
    The leading blog writers spend hours creating their content. Sometimes, they find that only a few people are actually reading and responding. While it’s unlikely these readers will spend hours engaged by the blog posts, it’s important that they’re at least spending a few moments, instead of seconds, of their time reading and commenting. Increasing the average time-on-site can take work, but it’s well worth the effort in terms of SEO value and online branding. And so within this blog, we’ll highlight several techniques for maintaining an engaged and interactive blog readership. Be an…
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    OpportunityBuilding

  • 5 Books Every Entrepeneur Should Read

    Jasper Oldersom
    15 Feb 2015 | 4:09 am
    1. Mark Divine – The Way Of The SEAL Mark Divine was living a successful life as an accountant, but he always felt that the corporate life wasn’t for him. He decided to pursue a life as a Navy SEAL. He made it. But if you think that’s cool, that’s not all. This is an action book. It contains many lessons on leadership, how to turn your plans into reality, how to get people to see your vision,  mind exercises that he learned from his experience with the SEALS and karate – and so much more. I found it to be inspirational but at the same time i picked up a lot on…
  • SEO Tactics You Should Use To Become An Authority In Your Niche

    Jasper Oldersom
    5 Feb 2015 | 7:31 am
    If you want to become an authority, you can’t just randomly churn out content. There is a lot of competition, but you know you got it within you. You think that you can add a unique voice to that landscape, and come up with your own creative insights. You’ll have to be able to compete with the best. Do these things, and you’ll be well on your way to become an authority in your niche: Regularly Link To Authoritative Sites When you tell the stuck in 2003 crappy SEO’s this, they will tell you, slightly panicking: “DONT DO IT. All your ‘link juice’ will…
  • 7 Ethical Ways To Improve Your E-mail Open Rates Fast

    Jasper Oldersom
    22 Jan 2015 | 8:07 am
    Are your open rates too low? I know it’s not easy peasy. After all, the average inbox is *BOMBARDED* with emails every single day — and for sure they won’t open everyone of ‘em, right? But it does suck, because if nobody reads your message it’s kind of like talking to a mannequin. Not that fun. If you run a business, money needs to be made. You need them to at least open the e-mail before you can get them to do anything else. This is the proces when i’m checking my e-mails: scan, delete, delete. scan; hmm, looks interesting! I am sure that we have something…
 
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    Web Technology Blog - Unveil the Web.com

  • The Shift - The Fast Paced Transition from Mass Marketing to Context Marketing

    4 Mar 2015 | 6:41 am
    For many business owners and entrepreneurs there has been a growing frustration that the internet is not all that it has been promised to be. Yet, it still remains true that any business can achieve marketing and sales through the internet with a little thought and some creativity. When a business invests in an online marketing tool like a website, blog, search engine optimization or social media they understand that they no longer ought to just have a web presence for the sake of having a web presence. It’s just internet 101 today that there is more to it than that and we all accept and…
  • How Guest Blogging, Webinars and an eBook can Change Your Business Overnight

    2 Mar 2015 | 5:56 am
    Are you doing enough marketing online to really reach your audience? I learned a long time ago that a website, blog, podcasts and videos are worthless if no one knows your content is there or if they do and they are not paying any attention to it. How do I find my audience online and how do I get their attention? When they do find me, why should they buy from me?....
  • 5 Crucial Reasons Why You Need To Blog For Your Business

    26 Feb 2015 | 5:20 am
    Back in the days of the little personable shops, there weren’t any easy transitions. Either you were a little shop on the verge of extinction, or you were a chain store of some kind, with much less personality, but considerably lower prices that would attract customers. Today, however, whether you are a big or small business there are several tools that you can use to help you build a relationship with your customer or client. One of such tools is blogging.....
  • Your Marketing Isn’t Working Because It’s Not a One Way Street

    23 Feb 2015 | 6:52 am
    Next to making a sale of any kind, marketing is the most intimate and personal thing you will ever do in your business. Your website, blog, social media, print advertising; it doesn’t exist for you, it exists for those who need what you have to offer. So let me ask you; do you see your marketing as a one-way street where you simply tell people what you do or what you sell and just expect them to buy from you?....
  • How to Supercharge Your Brand with a Little Online Wisdom?

    19 Feb 2015 | 6:22 am
    Your brand is lifeblood to your business. If it is on rising track your business keeps growing. If it stands still your business may go well but won’t expand its market share. No expansion in your market share means you are giving a chance to your competitor to be ahead of you. So your every business effort should equally aim to lift your brand to a higher level. It is obvious that your every offline endeavor boosts your brand image. You do a lot of hard work for quality control, customer care and brand awareness. But all these efforts cost you at least your precious time if not money in…
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    Volume Nine SEO » SEO Blog

  • Google Mobile Friendly Update Coming : Is Your Site Mobile Friendly?

    Richard Lesher
    3 Mar 2015 | 8:00 am
    At the end of January 2015, many sites saw declines in organic traffic, but were unable to track these changes back to their Google rankings.  If you track the rankings for your site, then you usually know when an algorithm update hits because it’s readily apparent in a steep incline or decline in your overall rankings.  Organic traffic tends to be impacted shortly thereafter.  So how did Google manage to change the search landscape with so many not seeing significant ranking fluctuations?  A mobile friendly update, that’s how!  And now we know, this was the warning of…
  • Does it Matter if Your URLs are UPPERCASE or lowercase?

    Katelyn Massey
    27 Feb 2015 | 9:00 am
    Depending upon the server you use, whether you use upper or lower case in your URL structure may or may not matter. While Windows OS regard URLs to be the same as long as the spelling is the same, Linux and UNIX servers interpret different capitalization as 2 different pages, which can cause problems later on down the line. Can I have an example please? Sure! Wisegeek.org provides a good example of how this can become a problem: Brilliant Jack! Great work! But then …. Sorry Jack. Your site suffered because once the upgrade to the new OS happened, your URLs suddenly because case…
  • Press Releases and Their Role In SEO

    Ashley Peterson
    24 Feb 2015 | 11:27 am
    The concept behind press releases is that they should be used to share newsworthy content with interested parties. Press releases can also be used to complement your existing SEO strategy which may already include a social presence, blogger outreach programs, blogging, or content marketing. That being said, press releases today no longer hold the same SEO value they did several years ago, as Google started recognizing that some companies were using them to gain backlinks, rather than sharing news topics. Before You Start Before you start writing or sending out a press release, there are two…
  • Your Social Media Strategy Should Be all about Your Customer

    Carly Webber
    19 Feb 2015 | 11:33 am
    Last week I was fortunate enough to attend the annual Social Media Strategies Summit in Las Vegas. Between incessant gambling, hard partying and seeing every show on the strip, I was able to learn a few key things in the sessions about the current state of social media and how to use it best in 2015 for business. I also perfected my sarcastic jokes. The overall theme of the conference and sessions I attended was: focus on what drives your customers. Let me state that point again, because that was basically drilled into all of our brains: Any good social media marketing strategy is going to…
  • Content Marketing Surveys 2015: Do You Measure Up?

    Natalie Henley
    18 Feb 2015 | 2:03 pm
    Smart Insights has conducted a survey of 600 marketers to create its State of Content Marketing 2015 report. The results are a mix of opportunities, weaknesses, and key tools for marketing content properly as the year goes on. Let’s take a look at what brands can learn. The Big Winners Content Marketing The marketers polled showed extreme interest in continuing content marketing strategies in 2015. In fact, content marketing earned a higher interest level than other fields including big data, mobile marketing, SEO, display advertising, CRO, and social media marketing Winning a whopping…
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    Silkstream | Web Design Blog

  • What apprenticeship is right for you?

    Chloe Bullard
    24 Feb 2015 | 5:12 am
    From a young age your family members and teachers ask you ‘So, what do you want to be when you grow up?’. Of course at the age of 5 we all answer with daring job roles like a fireman or the next leader of the country, but how easy is it to answer the same Read MoreThe post What apprenticeship is right for you? appeared first on Silkstream | Web Design Blog.
  • Twitter Crimes: Accidentally favouriting a Tweet

    Chloe Bullard
    12 Feb 2015 | 2:11 am
    Ah Twitter. The giant social media bird that we all know, and love (most of the time). Since 2006, many of us have found ourselves escaping in to the world of twitter in order to share with the world what we have to say… After all, what sandwich you had for lunch today was important Read MoreThe post Twitter Crimes: Accidentally favouriting a Tweet appeared first on Silkstream | Web Design Blog.
  • Paula Veverka’s New Website

    Ria
    9 Feb 2015 | 1:31 am
    Silkstream were asked to re-design Paula Veverka’s photography website to make it more “2015”. The last web design for Paula Veverka’s brochure website was designed back in 2012 and, considering the latest trends and developments of web design over the past couple years, Paula Veverka wanted a website that she can use to truly show off Read MoreThe post Paula Veverka’s New Website appeared first on Silkstream | Web Design Blog.
  • Everything You Need To Know About Apple Maps Connect UK

    Ria
    5 Feb 2015 | 4:13 am
    Last week, on 27th January 2015, Apple Maps Connect was finally released in the UK! Meaning that UK small businesses can now add or edit their business information displayed on Apple Maps. Apple Maps Connect was initially released in the US in October 2014, before it was finally rolled out to the UK, Republic of Read MoreThe post Everything You Need To Know About Apple Maps Connect UK appeared first on Silkstream | Web Design Blog.
  • Google’s Mobile Algorithm Update – This is it!

    Ria
    30 Jan 2015 | 8:12 am
    Earlier this week on 26th January 2015, we all heard the whisperings of a new Google search algorithm update being unleashed upon the unsuspecting – to which Google’s John Mueller officially commented that it was neither Google’s Panda nor their Penguin causing the fluctuations in rankings…. Could it be? Could it finally be Google’s Mobile Read MoreThe post Google’s Mobile Algorithm Update – This is it! appeared first on Silkstream | Web Design Blog.
 
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    Infinite Conversions

  • Designing an E-Commerce Page That Sells

    David Rosenfeld
    23 Feb 2015 | 10:53 pm
    Business is all about making money, and it’s within the checkout flow where most of the money in the world of eCommerce lies. It’s hardly ‘brain surgery stuff’. Some online visitors flounder around a site without ever entering the checkout...The post Designing an E-Commerce Page That Sells appeared first on Infinite Conversions.
  • Getting Heard – Finding a Value Proposition When You’ve Plenty of Competitors

    Isaac Rothstein
    17 Feb 2015 | 3:28 am
    “How do I come up with a unique value proposition? What I sell isn’t unique …” You’ll understand there are plenty of reasons why you require a unique value proposition, especially if you’re intent on improving your business and increasing...The post Getting Heard – Finding a Value Proposition When You’ve Plenty of Competitors appeared first on Infinite Conversions.
  • 10 Usability Tips & Techniques Based on Research Studies

    David Rosenfeld
    12 Feb 2015 | 4:31 am
    You’ll be surprised at the number of usability tips and techniques that you can get from practically anywhere and everywhere. Some of them make sense, some don’t. Some deserve your attention, others don’t even merit a second of your time....The post 10 Usability Tips & Techniques Based on Research Studies appeared first on Infinite Conversions.
  • 12 A/B Testing Mistakes That Cost You Money

    Isaac Rothstein
    5 Feb 2015 | 4:47 am
    Split testing can be enjoyable … honestly. There are plenty of excellent tools around, meaning even the complete newcomer is able to split test simply and effectively. There’s a little bit more to testing than just setting up a test,...The post 12 A/B Testing Mistakes That Cost You Money appeared first on Infinite Conversions.
  • 8 Conversion Metrics You Need to Track

    Jessica Riley
    3 Feb 2015 | 12:07 pm
    If you have a valuable product or service, or even a site that’s full of authoritative content, then it’s likely that you’re attracting an audience. How well you manage to retain and ultimately convert that audience into customers or users...The post 8 Conversion Metrics You Need to Track appeared first on Infinite Conversions.
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    Phil Amery

  • Democratizing Entrepreneurship – Quote of The Day

    Phil Amery
    19 Feb 2015 | 12:35 pm
    For quite a while I’ve been working on understanding my personal goals in life. These are by far not the usual goals you tend to believe they are and yes, they are not easy to find and understand. That’s the reason why I embarked on my own mentorship program and will shortly join a coaching […] The post Democratizing Entrepreneurship – Quote of The Day appeared first on Phil Amery.
  • Trends & Expectations in Mastering Your Digital Marketing Strategy for Year 2015 and Onwards

    Phil Amery
    7 Dec 2014 | 5:29 am
    2015 is just around the corner and you might be wondering what part of your digital marketing strategies will still work next year and what new strategies you might get embarked on and get prepared for. Not to mention your budget, what share you should allocate to each one of the media channels which drives […] The post Trends & Expectations in Mastering Your Digital Marketing Strategy for Year 2015 and Onwards appeared first on Phil Amery.
  • 3 Steps You Should Take to Increase your Blog Traffic and Achieve Higher Exposure on SERPs and Social Media Channels

    Phil Amery
    12 Nov 2014 | 7:00 am
    Now, with so much information abundance on the internet competition is really tough, we all know that. You were probably wondering why certain blog posts or contextual pages get highly ranked in Google’s organic listings with loads of traffic while you can barely keep afloat and survive. The good news is that if you stick […] The post 3 Steps You Should Take to Increase your Blog Traffic and Achieve Higher Exposure on SERPs and Social Media Channels appeared first on Phil Amery.
  • A Hands-On Approach in Conducting a Successful International SEO Strategy

    Phil Amery
    13 Oct 2014 | 9:41 am
    The search engine era we live in got older and older, but it looks like it still possesses its forefront position when it comes to either evaluating CLV (Customer Lifetime Value) among major customer acquisition channels or the acquisition channel growth rate itself. In this regard, it is extremely important to get our content highly […] The post A Hands-On Approach in Conducting a Successful International SEO Strategy appeared first on Phil Amery.
  • Tune Up Your Analytics and Marketing with Google Tag Manager (GTM)

    Phil Amery
    7 Sep 2014 | 9:11 am
    What is a tag after all? A snippet of JavaScript which allows you to get additional user behavioural and campaign data or other user interactions detected on your web pages. This data can be valuable for the marketing team to better understand their users and what changes should be made to reach higher engagements and […] The post Tune Up Your Analytics and Marketing with Google Tag Manager (GTM) appeared first on Phil Amery.
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    Marketing Access Pass

  • Getting Started with Marketing on Reddit

    Anthony Tran
    26 Feb 2015 | 6:10 pm
    **This is a Guest Blog Post from Paul DiGiovanni from MarketersGuidetoReddit.com As a marketer it is important to pay attention to every conversation related to your brand. Since reddit is being used by millions of people every day to discuss almost anything, you should have a basic understanding of the platform so you can identify opportunities to contribute and enhance those conversations. We have seen lots of other companies engaging reddit to discuss their products and communicate with fans. Here are a few examples: GoPro has fostered the growth of their subreddit community to over 30,000…
  • How to Write Copy that Converts & The Power of Story Telling with Maggie Patterson

    Anthony Tran
    26 Feb 2015 | 4:18 pm
    Subscribe on iTunes | Listen on Stitcher Do you struggle with finding the right type of information to share on your sales page? In this episode I interview Maggie Patterson, a professional copywriter and communications strategist. She share’s with us how to write copy that converts sales and the power of story telling. You don’t want to miss this! Episode Featured Guest: Maggie Patterson Maggie Patterson has over 15 years of experience as a professional copywriter and communications strategist. She works hands on with entrepreneurs to help them market their business using content and…
  • How to Use Twitter to Grow Your Podcast Audience

    Anthony Tran
    24 Feb 2015 | 3:00 pm
    How to Use Twitter to Grow Your Podcast Hey guys are you looking for ways to grow your podcast using Twitter?  In this video I share with you some simple Twitter strategies to help you connect with influencers, build an audience, create viral content and more! Video Transcript: Hey guys Anthony Tran here. And in this short video I’m going to show you how you can use Twitter to grow your podcast audience and listeners and build relationships online. Let’s check it out. Okay so in order to grow your podcast audience you have to be using social media tools like Twitter. And…
  • How LinkedIn Can Drive Traffic to Your Website and Generate Leads with Josh Turner

    Anthony Tran
    19 Feb 2015 | 7:18 pm
    Subscribe on iTunes | Listen on Stitcher Are you using your LinkedIn profile to its maximum potential? In this episode I interview Josh Turner who is known as the LinkedIn expert. He shares with us how you can improve your LinkedIn profile to grow your business, get in front of your audience, generate leads, and increase sales. You don’t want to miss this one!   Episode Featured Guest: Josh Turner Josh Turner is the founder of Linked University, a company that provides training on how to use LinkedIn to grow your business, generate leads and increase sales. He also provides a service…
  • How to Leverage Your Existing Content and Reach a Wider Audience with Kate Erickson

    Anthony Tran
    13 Feb 2015 | 4:15 pm
    Subscribe on iTunes | Listen on Stitcher Do you want to reach a wider audience?  Did you know that you can repurpose your existing content?  Check out this episode as I interview Kate Erickson from Entrepreneur on Fire.  She shares her tips and strategies that helped her create value packed blog posts, podcast episodes, newsletters, and books.  You definitely want to check out this episode. Episode Featured Guest: Kate Erickson Kate is the content creator and community leader at Entrepreneur on Fire. She’s also the host of the hit podcast, Kate’s Take and is a self-published author of…
 
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    Cloud Authority

  • 42 Blogging Tips and Tools That Could Be Game Changers

    admin
    24 Feb 2015 | 8:07 am
    If you are like me, then you love to check tools and tips. Over the years, I have found dozens of tips from other bloggers that have changed the way I conduct daily tasks. The fact is that we can learn lots of things from our online colleagues – we just have to be willing to check them. Another benefit is we get to see how others are viewing the landscape. From this, we get new perspectives and fresh new ideas. You should make it a habit to review several good feeds from great blogs every single day. Forums are also a great place to visit for tools and tips.   21 Blogs I Turn To…
  • How To Take Your Content Marketing To A Higher Level

    admin
    23 Feb 2015 | 11:49 am
    When you think about it, most anyone can do content marketing – at least do the minimum required. Let me ask you this – what’s the difference between someone doing the absolute minimum in terms of content marketing and someone who’s deading it everyday and can’t wait to get that daily post written? The answer is – NOT A LOT. The real difference is that the first person usually admits that they hate it – the second person may or may not be that honest with themselves. A good exercise would to pinpoint exactly what it is that you hate about it. If…
  • How to Build a Powerful Voice of Authority

    admin
    23 Feb 2015 | 8:27 am
    Let’s face it, building a solid brand that can live for and survive for ages requires a power image. And such an image typically comes from a source of authority. And if you’re not finding a way to stand out and staking a claim on the cutting edge, it’s damn hard to be an authority. I know that sounds difficult to achieve, but there are effective methods you can use. We all know that in the world of politics, for example, it doesn’t really matter what’s real – all that matters is what people THINK is real. You can use this approach in building your brand…
  • Just When You Thought That Social Bookmarking Was Dead

    admin
    21 Feb 2015 | 2:32 pm
    Remember when social bookmarking sites were the bomb and everyone was rushing out to set up their accounts? It seems that they don’t get quite the mention and create the stir and frenzy that they once did. I guess we can blame newcomers Twitter and Facebook for that. I thought it’d be interesting to see what’s cooking with the social book marking sites these days ….   Pinterest to Disable Affiliate Links, Redirects and Tracking on Pins The social bookmarking site sent its users an email notifying them that affiliate, redirects and trackers on pins would be…
  • 9 Internet Business Ideas That Can Make A Great Living

    admin
    29 Jan 2015 | 11:33 am
    Have you been searching for some internet business ideas to either start an online business or even earn some extra income? Believe it or not, there are actually hundreds of ways you can do this, but we are only going to discuss nine of them. It all depends on your level of creativity. If you can find a unique wrinkle that comprises of one or more of these ideas, then you could earn some serious money. Let these internet business ideas be a starting point from which you can start. Creating An Online Business The best ways to discover your niche is to remain open minded and try to learn the…
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    Multimind Group

  • Lenovo & Samsung for LinkedIn’s Lead generation B2B product suite

    MultiMind Group
    3 Mar 2015 | 3:49 am
    LinkedIn’s Lead generation B2B product suite is being used on a trial basis by the likes of Samsung and Lenovo. Officially unveiled in late February, their product suite aims at helping brands generate and maintain new business leads via their social networking site. This move is one of LinkedIn’s first commercial product rollouts since it acquired Bizo (a B2B marketing firm) in August 2014. The $175m acquisition was agreed to be paid in 90% cash and 10% in stock. Senior VP of product and user experience at LinkedIn, Deep Nishar, stated: “It’s exciting for us to bring…
  • Smart pointers for small time jewellery brands

    MultiMind Group
    28 Feb 2015 | 5:21 am
    Jewellery brands that sell their products online have it great. With over 2 million people shopping for jewellery online every day, it’s no wonder that most top jewellery brands have started selling their products online. After all, who would say no a hugely lucrative market? Certainly not ones who like to make big bucks! But one should know that even though jewellery brands online can be lucrative, it’s also competitive. More so if you’re selling on sites like Shopify or eBay. In order to help you, we’ve come up with a succinct guide which will tell you the dos and don’ts of…
  • Hillary Clinton’s marketing campaigns for 2016 – Pt 2

    MultiMind Group
    27 Feb 2015 | 12:27 am
    If one is to go by the word of Clinton, her 2016 marketing campaigns will put a fair amount of focus on economic fairness, something which the American middle class wants desperately to see come to pass. Remember when not so long ago she praised Obama’s State of the Union address via Twitter? She tweeted “Now we need to step up & deliver for the middle class. #FairShot #FairShare.”However, her marketing campaign plan for her rebranding was not very clear yet. Nick Merrill, her spokesman, declined to give a comment on the strategies Clark and Spence would be working on. But those…
  • 3D printing of jewelry – Now a reality

    MultiMind Group
    27 Feb 2015 | 12:06 am
    Heard of 3D printing jewelry? People from all over the globe have already started producing jewelry via 3D printing. 3D printing costs are much cheaper than the cost of actual jewelry. Our article will discuss 25-year-old entrepreneur, Aaron Issac, who is getting things done a little differently.His company’s name is Polychemy and it’s based in Singapore. It’s making use of 3D printers to make personalized jewelry for his clients. If his clients can think it, he can make it! Think heart pendants with engraved names, nameplate necklaces, favorite sports team logo pendants, engraved rings…
  • What do Hillary Clinton’s marketing campaigns have in store?

    MultiMind Group
    25 Feb 2015 | 5:23 am
    Hillary Rodham Clinton is gearing up for her second presidential campaign and she’s hired top marketing specialists to come up with a winning marketing campaign plan for her. What their marketing campaigns will ensure is to portray the failed presidential candidate turned secretary of state into a promising presidential nominee for 2016. Her rebranding is necessary because the lady has quite a few public embarrassments to get over.Her image makers (or breakers) will aim at marketing campaigns which will change the public’s perception of her so that she can be positioned as a brand that…
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    r3app.com

  • Bricks – Monuments, a Revolutionary Brick Breaking Game for iOS Launched

    r3app
    16 Feb 2015 | 9:59 pm
    Bricks breaking games reaches new heights with the launch of “Brick-Monuments” for iOS. This all-new and amazingly addictive game comes with 56 handcrafted unique levels and 7 World monuments to challenge you like never before. Whether you are looking to kill boredom or time, this gaming wonder has all the essential elements to keep you […] The post Bricks – Monuments, a Revolutionary Brick Breaking Game for iOS Launched appeared first on .
  • Role of Mobile App Updates in Marketing

    r3app
    30 Jan 2015 | 5:36 am
    Mobile application development is not just about publishing your app on the store. If you’ve released an app before, you know that constant updates and changes are cornerstone to success. Without improving your app on regular basis, chances are that you are likely to alienate users. It is equally important that you put a lot […] The post Role of Mobile App Updates in Marketing appeared first on .
  • Email Marketing for Mobile Apps: Pre-Launch Tips

    r3app
    11 Nov 2014 | 1:33 am
    App development is not as cool as it sounds and many developers would agree. Hours and hours of heavy coding and development, as well as designing app interface could turn out to be a daunting task. But, what’s the point in launching a beautiful and valuable app if no one knows about it. Once you […] The post Email Marketing for Mobile Apps: Pre-Launch Tips appeared first on .
  • Convertr, a Unit and Currency Conversion App Launched for Android

    r3app
    24 Sep 2014 | 4:47 am
    R3app recently launched Convertr, an innovative and smart unit and currency conversion app for Android. This app aims to simplify complexity which is often associated with conversions. It takes cues from minimalism and rises above the clutter, making it an amazingly fast conversion interface requiring least number of clicks. With innovative scroll and zoom features, […] The post Convertr, a Unit and Currency Conversion App Launched for Android appeared first on .
  • Calvertr : Smart Unit Converter & Calculator Coming Soon on iTunes

    r3app
    19 Sep 2014 | 12:00 am
    We’re excited to announce that the iOS version of Calvertr will be released around last week of September. Calvertr takes the concept to a whole new level for converting a wide range of units with Intelligent calculator. Calvertr is one of the simplest yet most elegant unit converter supports 1150+ different units in a total […] The post Calvertr : Smart Unit Converter & Calculator Coming Soon on iTunes appeared first on .
 
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    timfelmingham.com

  • AWeber vs MailChimp — which is best?

    Tim Felmingham
    26 Feb 2015 | 2:11 pm
    AWeber and MailChimp are two of the most popular email services, each with many thousands of satisfied customers and their own strengths and weaknesses. Although there are others, one of these is probably the best starting point. So how do you decide which email provider is the best for your business — AWeber or MailChimp? Why you need an email service such as AWeber or MailChimp Before we look at which is best, MailChimp or AWeber, let’s first of all take a look at why you need an email service like this in the first place. There are two main reasons: To send high-quality emails to your…
  • AdWords Conversion Tracking for Affiliates

    Tim Felmingham
    19 Jan 2015 | 8:22 am
    If you’re an Affiliate Marketer using Google AdWords to promote affiliate offers, you will want to be able to track conversions and see which of your AdWords Campaigns, Adverts and Keywords make you money. And which lose you money… That is the key to success in Affiliate Marketing — being able to scale up campaigns that work and to identify and kill campaigns that don’t, so you maximise your profits and don’t waste money on Ads or Keywords that don’t convert. AdWords does have a very good Conversion Tracking facility which works by putting a snippet of code on…
  • Living the dream 4 – More Digital Nomads share their story

    Tim Felmingham
    17 Dec 2014 | 2:12 pm
    Today, I’m going somewhere very different to meet another Chiang Mai Digital Nomad. In Part 1 of this article I explained what I’m doing here in Chiang Mai, and in Part 2 and Part 3 I explained what Digital Nomads are and introduced you to a few I have met. I’m going out to the rainforest to meet Dani Leis in a little village called Pong Noi. Dani has been kind enough to send her friend (and the best tuk-tuk driver in Chiang Mai), Rung to fetch me. Rung is something of a legend and could easily merit an article of her own… We blasted through the streets of Chiang Mai…
  • Living the Dream 3 – What’s it like to be a Chiang Mai Digital Nomad?

    Tim Felmingham
    11 Dec 2014 | 7:12 pm
    In Part One and Part Two of this article, I explained what I am doing here in Chiang Mai. I’ve come here to meet some Digital Nomads who have given up a conventional lifestyle and moved to Chiang Mai to follow their dreams. In this part, I meet two more Chiang Mai Digital Nomads who have been kind enough to share their stories with me, and tell me about their experiences doing what could be called ‘living the dream’. Abandoning the drudgery (and security) of the 9-5 job, working online instead, and using the independence that offers, to up sticks and live somewhere exotic.
  • Living the Dream 2 – Chiang Mai Digital Nomads

    Tim Felmingham
    7 Dec 2014 | 7:51 am
    As I said in part one of this article, I’ve come to Chiang Mai to meet some people who have rejected a conventional work-orientated lifestyle in favour of a more free and flexible life, using their ability to work online as a way of following their dreams and living somewhere exotic. Digital Nomads These people are often referred to as ‘Digital Nomads’, which reflects the fact that because they do their work online, they are free to work from anywhere. Or at least anywhere they can get an internet connection, which these days IS pretty much anywhere. Another term for them is…
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    Smart Internet Marketing GuruSmart Internet Marketing Guru

  • Five things you need not bother about in 2015

    IMG Team
    23 Feb 2015 | 8:44 am
    Each passing year brings in its own share of excitements and lull. We uncover a snippet, just to save your time over pondering about inconsequential things. Desktop,  a diminishing star Just think about it, aren’t you gradually moving away from your desktop?  Definitely it doesn’t mean that desktops shall lose ground in the coming years; […]
  • Five Things that might leave behind an impression in 2015

    IMG Team
    23 Feb 2015 | 8:44 am
    Wondering what’s in store this year for the tech-savvy? Don’t think hard, we have racked our brains to find it out for you.  Will they be the new trendsetters or the next “in” thing? Only time will tell. For now, let’s glance upon five things that can possibly create hype this year, it might not […]
  • New year 2015 unveils five strategic marketing trends

    IMG Team
    8 Feb 2015 | 4:43 am
    Will the year 2015 be a new trend setter for the digital marketing world? It is too early to conclude on those lines; however it definitely seems to be promising. Breaking the ice, we unveil five key marketing trends. Responsiveness is your trump card The digital world is flooded with a plethora of devices, interfaces […]
  • US Digital and Total Ad Spending 2012-2018

    IMG Team
    8 Feb 2015 | 4:28 am
    The infographic below shows total digital and AD spending for the US from 2012 – 2018. The numbers showed in billions for the US digital and AD sectors. The US digital and AD spending is categorized by Total Ad Spending, Total Digital Advertising, Search, Lead Generation, Classifieds, Mobile, Display, Banner Ads, Digital Video, Rich Media […]
  • Digital trends to watch out for in 2015

    IMG Team
    23 Jan 2015 | 11:47 am
      The New Year has just ushered in, opening its arms to a realm of digital explorations. Let’s glance upon what small scaled businesses can look forward to in 2015. Devices Mobiles, tablets, mini-tablets, phablets the list of communication devices just looks to be never-ending. Connecting to the virtual world seems to be a child’s […]
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    SenaTechno

  • How to Choose Software to Meet Your Needs

    Nurdin Budi M.
    1 Mar 2015 | 8:42 pm
    How to select the software to meet your needs - this time with the increasing demand and the amount of competition all are required to have a powerful tool and can be used as something that helps you in many ways.You can certainly find a variety of software available in the market. However, with the increasing number of software available in fact it may make you confused to select it.What should you do to find out the best and match you? Below are some tips for choosing the software to fit your needs at a price that is saving:1.FeaturesIn the market, there are several software available at…
  • Optimizing AdSense with The Large Size Picture

    Nurdin Budi M.
    28 Feb 2015 | 11:18 pm
    There are many ways to optimize revenue from Adsense. Some may use the quick way, but it certainly had a greater risk. If you do that, you should consider the impact that you will get it later.To get a good idea you need the user group, or link wheel. In addition, other matrix is also needed to support it. For example, how many times your page appear in some time and also how much of which is derived from the many visitors every time, it is to figure out whether you are using an effective manner or not.Once you have set up the user in a group, then make sure to convey this information…
  • Advertise on Facebook? What Should?

    Nurdin Budi M.
    27 Feb 2015 | 9:33 pm
    During this time you may see and plenty to read articles that say that advertising on Facebook is a great way to market your products online. It was true, but there is one thing you should know about the ad through Facebook.Facts about advertising on Facebook, we can first free ad on Facebook but the range is not too large, and secondly we can ad on Facebook with to pay amount of money to them, and it is guaranteed to expand your advertising reach. But that part of the problem is we have to pay some money in a certain time as long as we still want to remain in promoting advertisements by…
  • Tips for Choosing and Using Registry Cleaner

    Nurdin Budi M.
    27 Feb 2015 | 8:49 am
    Are you having problems with your PC? If you have to use a PC long enough, sooner or later you will run into problems. One of the most common PC problems to do with the registry.The registry is an integral part of your operating system. This is where your computer keeps a record of installed programs, open certain files, and other details. To put it simply, your registry is your computer's private secretary. Without your secretary, you will be confused as to which key locker that is or how to find the address of a particular customer.When your PC is having problems registry, your computer can…
  • Secrets to Get $ 100,000 from Google AdSense

    Nurdin Budi M.
    26 Feb 2015 | 10:02 am
    When we began to have health problems that make our work a real job, then the book should find a way to make money with ease. Although there are some many programs that can be done, then we can choose AdSense. Google has established a large company for many years, and we know whether there are people who would be a legitimate company to be able to pay us.Therefore, of course, we must find ways to build a website and make money on the internet. Perhaps we can imagine, is not easy to create a website for people who have never experienced. However, if we keep on trying to find a way, we can…
 
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    Empire Flippers

  • EFP 127: Anatomy Of A Bought And Sold Site

    Justin Cooke
    26 Feb 2015 | 7:27 am
    It’s not often that we get a chance to interview someone who has bought and is now selling the same site through our marketplace. That’s exactly what Ace Chapman and his partner have done and he’ll walk us through the gory details. From site selection, through due diligence, and expansion efforts – Ace and team have turned this website property into a cash cow. If you’re at all interested in buying and selling websites for a living, this podcast episode is a must-listen. While we discuss the particular website purchased, we sidetrack into topics like comparing…
  • Our Monthly Report – January 2015

    Justin Cooke
    23 Feb 2015 | 9:11 am
    Welcome to our Monthly Business Report for January, 2015. After our best month ever in December, we’ve dropped back down into more normal territory in January. We’re happy with how things turned out, but will have some catching up to do if we expect to hit our goals for the quarter. You’ll see that the vast majority of our revenue comes from the deals closed on our marketplace from both website buyers and sellers. This will remain our core offer through 2015 and we thank all of our customers that choose us as their trusted partner when it comes time to sell their business or…
  • EFP 126: Is It Better To Buy Sites Or Build Them?

    Justin Cooke
    12 Feb 2015 | 5:32 am
    Is it better to build or buy websites? It’s amazing to me how adamantly each will argue their case. Some can’t believe paying $20K, $50K, or more for a site they can build from scratch. Others can’t imagine spending all of that time building sites (and failing) to (hopefully) create one profitable site. In this episode, Joe and I sit down to discuss some of the advantages and disadvantages that come from both sides of the table. We hope you enjoy! Check Out This Week’s Episode Here: http://traffic.libsyn.com/adsenseflippers/Empire_Podcast_Ep126.mp3 Direct Download…
  • Build and Sell a Website for $10K in Only 8 Months

    Justin Cooke
    9 Feb 2015 | 8:21 am
    Justin: This guest post is from Doug over at NicheSiteProject.com and how he built, monetized, and sold a website with us for $10K+ in less than a year. He goes into some serious details and lays out everything in his process – from niche selection to preparing the site for sale. If you’re at all in the build-and-sell camp, you’re going to dig today’s post. Stick around to the end for a free copy of his Niche Site Process book with even more behind-the-scenes details. And now…over to Doug. I sold a niche site for $10,421. I didn’t even know what a niche site…
  • EFP 125: Cashing In On Future Earnings With OAREX

    Justin Cooke
    5 Feb 2015 | 1:46 am
    What if you wanted to raise money to improve your site without having to sell the site or give up equity? In this episode, we talk to Hanna from Oarex.com to discuss a new offer they have that allows site owners to leverage future earnings to take money out of their website today. This can then be used for marketing, development, or even financing used to complete a deal. If you own a profitable website, but are strapped for cash on an upcoming project, this is a great episode for you. Check Out This Week’s Episode Here:…
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    WordPress.com News

  • Four Themes for Photographers and Photobloggers

    Krista
    4 Mar 2015 | 8:00 am
    Maybe you’re working on a 365 project, with a photo for each day of the year. With a couple months under your belt, you might be looking for a new theme to showcase your work. Let’s check out four themes where the typography and color palettes step aside so that your photos get your visitors’ full attention. Cubic Made with photographers and photobloggers in mind, Cubic is eye-catching and bold out of the box. Its pleasing homepage grid showcases your posts’ featured images. Consider this subtle, almost ethereal application of Cubic at WE THE BIRDS, a site…
  • March Blogging U. Courses: Blogging and Photo 101

    Michelle W.
    27 Feb 2015 | 8:00 am
    Registration for March’s Blogging U. courses is now closed, and both courses have started. Check back later in the month to learn more and register for April’s offerings! Blogging 101: Zero to Hero — March 2 – 20 Blogging 101 is three weeks of bite-size assignments that take you from “Blog?” to “Blog!” Every weekday, you’ll get a new assignment to help you publish a post, customize your blog, or engage with the community. Whether you’re just getting started or want to revive a dormant blog, we’ll help you build blogging habits and…
  • New Theme: Lyretail

    Caroline Moore
    26 Feb 2015 | 9:00 am
    Happy Theme Thursday, all! Let’s dive right into a new free theme: Lyretail Designed by Mel Choyce, Lyretail is a stunning visual treat for your personal site. The theme puts your social presence front and center, displaying social links prominently below the site’s title and logo, so readers can easily find you on your favorite social networks. Secondary information, like a Custom Menu or Widgets, are tucked behind a convenient slide-down menu, while bold featured images grace the header, putting your photographs front and center. Read more about Lyretail on the Theme Showcase,…
  • WordPress for iOS: New Visual Editor and More!

    Meredith
    25 Feb 2015 | 5:03 pm
    WordPress for iOS version 4.8 comes with exciting editor and navigation enhancements. Visual Editor We’re thrilled to announce that the 4.8 release includes a beautiful new visual editor. With the new editor, you can add rich text like bold, italics, links, and lists naturally as you type. You can also insert images with a tap, seeing real-time uploading progress and images right in the post. Before New Editor App users have long wished for a “what you see is what you get” (WYSIWYG) editor on iOS. Until now, a rich mobile editing experience on the iOS app was reserved for those…
  • Five Themes for Poets (and Other Text-Loving Bloggers)

    Ben Huberman
    25 Feb 2015 | 8:00 am
    Over at The Daily Post, our first poetry-focused Blogging U. course, Writing 201: Poetry, has just entered its second week. It’s been a blast, with hundreds of poets sharing their work, experimenting with new forms, and commenting on their peers’ poems. After working hard on polishing their elegies, haiku, and ballads, most writers want to make sure their readers can enjoy their work to the fullest. This is where choosing the right theme can play an important role (this is true for non-poets too, of course): you want your posts to be readable, clean, and inviting. Here…
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    imFORZA

  • Website Pet Peeves: How Guilty is Your Website?

    Vinny La Barbera
    18 Feb 2015 | 7:21 am
    https://www.imforza.com/blog/website-pet-peeves/Does your website contain some of the most annoying elements that continuously drive visitors away? If you’re not sure, then there’s a good chance that it does. I want to help you change that though. In this article I am going to make you aware of the most common website pet peeves, explain why they’re badRead More This post, Website Pet Peeves: How Guilty is Your Website?, is from the Online Marketing Blog by imFORZA. Enjoy!
  • 18 Content Promotion Tactics You Should Not Be Skipping

    Vinny La Barbera
    29 Jan 2015 | 7:10 am
    https://www.imforza.com/blog/content-promotion-tactics/Is your content, even the high quality stuff, failing to attract traffic or generate business for you? The solution to your problem is most likely some much needed, but often ignored content promotion. In this article I am going to provide 18 content promotion tactics that you should not be skipping. These tactics, although notRead More This post, 18 Content Promotion Tactics You Should Not Be Skipping, is from the Online Marketing Blog by imFORZA. Enjoy!
  • Our Top Internet Marketing Articles (2014)

    Vinny La Barbera
    30 Dec 2014 | 6:44 am
    https://www.imforza.com/blog/top-internet-marketing-articles-2014/Did you miss out on some of the best Internet marketing articles from this past year? There were a ton of great marketing tips, hints and hacks published in 2014 and we like to think that some of ours made the list of the most useful ones. For that reason we have compiled a roundup of our ownRead More This post, Our Top Internet Marketing Articles (2014), is from the Online Marketing Blog by imFORZA. Enjoy!
  • 10 Step Persona Building Guide for More Effective Marketing

    Vinny La Barbera
    20 Nov 2014 | 7:03 am
    https://www.imforza.com/blog/persona-building-guide/Are you frustrated with the lack of responses and results from your marketing efforts? Unless your marketing campaign results have hockey-sticked  over the past 12 months, then chances are that you’re missing a very important step – persona building. In this article you will find a complete and detailed persona building guide to help yield better,Read More This post, 10 Step Persona Building Guide for More Effective Marketing, is from the Online Marketing Blog by imFORZA. Enjoy!
  • Website Performance Tips to Survive a Tiered Internet

    Vinny La Barbera
    11 Sep 2014 | 6:45 am
    https://www.imforza.com/blog/website-performance-tips-to-survive-a-tiered-internet/Is your website prepared for a two-tiered Internet? Chances are you’re not quite sure exactly what this means, but we don’t really expect you to….at least not yet. In this article we are going to explain what a tiered Internet is, why you should care about it and what website performance tips to implement toRead More This post, Website Performance Tips to Survive a Tiered Internet, is from the Online Marketing Blog by imFORZA. Enjoy!
 
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    iRISEmedia.com

  • Facebook Turns to Traditional Advertising and Rolls out TV and Transit Ads in Canada

    Olga Mestnikova
    4 Mar 2015 | 12:29 pm
    Facebook has recently launched its two TV and outdoor advertising campaigns in Canada: Internet.org and the “Friends” campaign. While the Internet.org initiative aims to bring together technology leaders, nonprofit organizations and local communities to make the Internet affordable to everyone, the “Friends” campaign is an attempt of Facebook to appeal to younger demographics that are leaving the social media network. First Steps Beyond Social Media Over the past years, Facebook has been facing a strong competition from Snapchat, Twitter and Tumblr while struggling to find the ways to…
  • 5 Tips on How To Find Long-Tail Keywords for Search Engine Marketing

    Alex Noudelman
    3 Mar 2015 | 11:57 am
    Ranking well for highly competitive keywords is extremely hard for a small business owner. That’s why it’s well advised by Search Engine Marketing experts to target specific and less competitive ones (long tail keywords). There are many benefits to targeting long-tail keywords. If you’re running PPC ads, the keywords are a lot less expensive. In SEO, the keywords are more likely to rank sooner than their shorter counterparts. Here are 5 effective ways to identify the kind of keywords that will keep the traffic flowing to your website: 1. Google Suggest All you have to do is to type your…
  • Google Changes Its Search Engine Algorithm Adding Mobile Criteria

    Sjaak (Jacob) van de Pol
    2 Mar 2015 | 10:13 am
    Google is testing a new approach that will help improve its search results and provide a better web experience for mobile users. The search engine will be more likely to reward websites that have a mobile-friendly interface and penalize those sites that provide inconvenience or problems for mobile visitors. Webmasters who don’t have a mobile-friendly site will receive a fair warning from Google to fix the mobile websites and make their sites more accessible for mobile users. Those sites that pass a mobile-friendly site criteria, will receive a “mobile-friendly” tag next to their…
  • Social Media Goes Crazy About #TheDress: What Colour Is It Actually?

    Olga Mestnikova
    27 Feb 2015 | 9:35 am
    Scottish singer, Caitlin McNeill and Sarah Weichel are the most talked about people on social media. Why? Last Wednesday, Caitlin innocently shared an image of a dress on her Tumblr account under the name, “Swiked”. Shortly after the post went live, Sarah Weichen found herself inundated with comments about the lace flock because her Twitter handle was @swike and Instagram name was @swike. “Guys please help me – is this dress white and gold, or blue and black? Me and my friends can’t agree and we are freaking the f**k out,” she wrote next to the picture. In just two…
  • 4 Proven Tips that Help Successful Brands Drive Engagement on Twitter

    Sjaak (Jacob) van de Pol
    26 Feb 2015 | 11:00 am
    With over 284 million active users and 500 million Tweets sent per day, Twitter has become one of the top and most powerful social media channels thanks to mobile usage. 80% of active Twitter users are accessing the social media channel through mobile devices. Brands that are successful on Twitter are sharing more engaging content to connect with their followers, spending more time on Twitter and are engaging their followers by using a more effective content strategy. 1. Tweet 1-6 Times per Day Successful brands tweet at least once a day on Twitter. Furthermore, 82% of brands are tweeting 1-6…
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    Jumix Design

  • Why Using an Outsourced Facebook Ads Service Is Better

    Teoh
    25 Feb 2015 | 8:06 pm
    Let us start this with a silly question, do you know everyone can advertise on Facebook even with a personal account? Have you ever encountered a Facebook message that asks you to boost your post so that more people can see it? Yes, that’s one of the ‘advertising’ service that Facebook offers. But we are not going to talk about personal account advertising, as we still find it somewhat irrelevant in usage. Let’s take a look on Facebook ads service for business.   Why Not Do It Yourself? If Facebook ad system is so easily accessible to everyone, why not do it…
  • How To Make a Website That Earns Money

    Teoh
    10 Feb 2015 | 9:55 pm
    You’ve probably heard a lot of times from people who mentioned that they earn money over the internet, but just exactly how do they do it? Not everyone is using the same method and by saying “I earn money from the internet” is merely saying it out generally. However, the very first step always include making a website of your own. In this article we are going to share with you some ideas and methods on how to make a website that earns money, and this can be your passive side income if you do it correctly.   1. Get your website designed and build up Of course, you…
  • 5 Useful Apps for Small Business Owners

    Teoh
    4 Feb 2015 | 10:00 pm
    Are you an online entrepreneur, or small business owner who runs your business day and night? Well you must have come across some difficulties in communication, file management, accounting or some other daily operations that you could’ve cut down the time used if you can rely on decent software or apps. Today we pick 5 of our favourite apps for small business owners that can really help to facilitate your daily operations and communications in business.   1. Dropbox Want to send a file which is bigger than 25MB and your email client just won’t let you do it? Here’s the simple…
  • You’ll Be Convinced That These Methods Will Help Your eCommerce Website To Get Sales

    Teoh
    27 Jan 2015 | 7:24 pm
    It is not uncommon that most new ecommerce websites now struggle to reap profits from this competitive Internet world market. Back then, internet business is so new that whoever can make an ecommerce website would benefit by a big margin as compared to those who can’t. The gravest mistake that most ecommerce starters make is that they think putting up an ecommerce website, upload all their products and hope for the best will be sufficient. However, the fact proves the contrary. In 2015, ecommerce industry is no longer new and innovative but it has become a field that every business should…
  • What is SEO and Why You Need To Do It

    Teoh
    19 Jan 2015 | 10:45 pm
    SEO is the short form for Search Engine Optimization, it can be defined as the process or effort in order to get your website to rank high in search engine results for keywords that are related to your business niche or industry. SEO and internet marketing are something that are growing tremendously over the years. When we mention growth, it also means that the market is getting more competitive as well. The goal of SEO is to make sure your website rank at least on the first page when people search for your keywords. It would be better if you could get into the top 5.   So, why do you…
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    Web Marketing Pros

  • Yahoo Makes Modest Gains in Latest comScore Rankings

    Peter Roesler
    4 Mar 2015 | 5:00 am
    With all the press coverage that Google, rightfully, receives in the SEO world, it’s easy to forget that the other major players in search are still around, and in some cases making gains on their larger-than-life rival. The most recent search engine rankings have shown that Yahoo has seen some small but impressive gains in the month since they became the default search on Mozilla’s Firefox. Back in December, Firefox began making Yahoo the default search engine on its browser. It’s taken some time for the all the browsers to be updated and some users switched their search engine back to…
  • Google Adds Mobile Friendliness as Ranking Factor for Mobile Search

    Peter Roesler
    3 Mar 2015 | 5:00 am
    Towards the end of last year, Google caused a stir within the SEO community, as they’re wont to do, by announcing they would begin labeling mobile friendly sites on mobile search results pages. In the article published on this site on the subject, it was suggested that mobile usability could become a ranking factor in the future. Well, the future is now. Google announced they would start including mobile friendliness as a ranking factor in mobile search and improving relevant apps in search results as well. The biggest change, that Google will start using mobile-friendliness as a ranking…
  • Facebook Starts Showing Ad “Relevance Score” to Aid Marketers

    Peter Roesler
    2 Mar 2015 | 5:00 am
    Business owners and marketers who use Facebook for advertising may have noticed that there ads become more effective after the first day or two. Most people may choose not to look a gift horse in the mouth, but understanding why this happens is interesting and useful. Facebook has announced they will start showing an ad’s “relevance score” in the ad manager and offered some tips on how to improve it. As one would imagine, Facebook has a large amount of promoted content to display to users, and much of this content is targeted to similar groups. Facebook uses the relevance score to…
  • Returns Process Strongly Influence Customer Experience

    Peter Roesler
    27 Feb 2015 | 6:00 am
    In a perfect world, every customer would be satisfied with the items they purchase online the moment they receive them. In the real world, business owners need to prepare to handle returns in a fast and efficient manner. The way a company handles returns can sometimes be more important than the way items get shipped in the first place. A recent study from Voxware found that a company’s return policy has a large effect on customer loyalty and repeat business. According to the study from Voxware, the lion’s share of consumers consider the return policy when deciding on which companies to…
  • Google Tests a “Slow” Label for Websites in Search Results

    Peter Roesler
    26 Feb 2015 | 6:10 am
    The speed of a website is one of the most important factors for determining customer satisfaction online. As networks speeds have increased, so have people’s expectations for how fast websites should run and load pages. Google may use this fact to improve search results by letting searchers know which sites run slowly. This article will discuss what is known about Google test of a “Slow” label for search results pages and what it could mean for marketers. The idea is simple and self-explanatory. Basically, Google will put a small red label next to sites that run slowly. The test is…
 
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    MLM Barracks

  • How To Sponsor 3-7 People (weekly) & Sell MLM Products

    Darrel Andrews
    25 Feb 2015 | 7:55 am
    There’s literally thousands, if not millions, of people around the world who are actively looking for MLM distributors / affiliates, either to buy products from or to sign-up under. Below you’re about to learn how you can position yourself in a way so that these highly targeted prospects can easily find you and reach out […]
  • Monthly Income, Growth & Traffic Report – January 2014

    Darrel Andrews
    9 Feb 2015 | 10:45 pm
    Welcome to the MLM Barracks 5th income report Every month I publish income reports that will show you the amount of traffic, leads and sales the blog is generating. I also share the things that I have done throughout the month as well as my progress and experiences. The purpose of these reports is to […]
  • How To Start A Blog: The Ninja’s Guide (21 Steps)

    Darrel Andrews
    20 Jan 2015 | 6:07 am
    Welcome to the Ninja’s guide on how to start a blog! The site that you’re on right now is basically the site that we’re going to create, though you’ll easily be able to customize it to your liking. What you’re looking at here is a self-hosted WordPress blog – running on a KILLER theme called […]
  • MLM Gods Review: Will Your Listing Get Leads & Sales?

    Darrel Andrews
    20 Jan 2015 | 6:03 am
    If you’ve stumbled across MLM Gods and you’re thinking about getting the premium listing or whether or not you’ll be able to generate leads and sales with them, then “hold-the-phone” and read this MLM Gods review. Below I’m going to show you what the deal is with this site, whether or not you’ll get leads, […]
  • The Ultimate Guide To Choosing A Good Domain Name

    Darrel Andrews
    2 Jan 2015 | 5:59 am
    Choosing a good domain name for your blog / business is mission-critical. Going it alone is NOT a good idea – you need to have a basic knowledge and you need to follow some specific rules. This guide will provide you with all the right knowledge, tips, rules, tools, SEO factors etc, which will ultimately get […]
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    Digital Marketing Radio

  • Audio Recording Equipment - COLIN GRAY | DMR #91

    david@digitalmarketingradio.com
    1 Mar 2015 | 3:26 pm
    http://www.digitalmarketingradio.com/audio-recording-equipment Colin’s a Podcaster and Online Educator, and has been teaching Podcasting skills for over 6 years. You can find him over at ThePodcastHost.com.
  • Is Building an App worth it? – LOGAN MERRICK | DMR #90

    david@digitalmarketingradio.com
    28 Feb 2015 | 11:27 am
    Logan Merrick is the Co-founder & Director of Buzinga App Development, an innovative mobile app development company in Melbourne Australia that focuses on building Startups that solve real world problems. http://www.digitalmarketingradio.com/
  • Selecting Images for Websites – DAVID GILLESPIE | DMR #89

    david@digitalmarketingradio.com
    18 Feb 2015 | 4:16 pm
    David Gillespie is the CMO of ImageBrief – where brands, publishers and agencies find the right shot, and hire photographers. Find the full show notes and links to the software discussed here: http://www.digitalmarketingradio.com/selecting-images-for-websites
  • Personal Branding Strategy - CHRIS DUCKER | DMR #88

    david@digitalmarketingradio.com
    9 Feb 2015 | 3:07 pm
    In 2009 Chris Ducker was working 14 hours a day, 6 days a week. Fast forward a few years and he’s totally changed his life - and his business. He’s the author of the number 1 bestseller on Amazon, “Virtual Freedom” - and the host of the New Business Podcast. You can find him over at ChrisDucker.com. http://www.digitalmarketingradio.com/
  • What is Customer Insight? - SUSAN ABBOTT | DMR #87

    david@digitalmarketingradio.com
    2 Feb 2015 | 4:42 pm
    Susan Abbott is a specialist in customer insight and creative problem solving. You can find her over at LinkedIn, AbbottResearch.com and CustomerCrossroads.com. http://www.digitalmarketingradio.com/
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    SuccessOnTheFly Marketing Blog

  • Top 10 Ways to Generate Leads From Your Website [Infographic]

    Mark Huber
    12 Feb 2015 | 3:04 pm
    Are you interested in discovering the Top 10 Ways to Generate Leads From Your Website? You are in luck today! Here are the Top 10 Ways to Generate Leads From Your Website courtesy of Omnicore. Tweet this Infographic is courtesy of Omnicore Tweet this Question: Which of these Top 10 Ways to Generate Leads From Your Website are you using? Let us know in the comments section below! The post Top 10 Ways to Generate Leads From Your Website [Infographic] appeared first on SuccessOnTheFly Marketing Blog.
  • What Are The Best Times To Post On Social Media – Infographic

    Mark Huber
    10 Feb 2015 | 9:32 pm
    “What Are The Best Times To Post On Social Media” – Infographic was created by my friend and long time mentor – Neil Patel. (Thanks for creating and sharing Neil!) Tweet this If you consistently follow all the following tips listed here on: “What Are The Best Times To Post On Social Media” you will see your traffic, leads and conversions soar! Courtesy of: Quick Sprout Tweet this   Do you know when the best times to reach YOUR ‘tribes’ is? Has the Infographic helped? We would love to hear your thoughts. The post What Are The Best Times To Post On Social…
  • How To Create The Perfect Social Media Post – Infographic

    Mark Huber
    10 Feb 2015 | 7:42 pm
    “How To Create The Perfect Social Media Post – Infographic” was created by my friend and long time mentor – Neil Patel. (Thanks for creating & sharing Neil!) If you consistently follow all the following tips listed here on: “How To Create The Perfect Social Media Post” you will see your traffic, leads and conversions soar! Tweet this Courtesy of: Quick Sprout Tweet this See more of Neil Patel’s fine work as a thought leader and entrepreneur at: QuickSprout.com Which of the tips listed work for you! Feel free to add your comments below! The post…
 
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    What’s Hot In Internet Marketing

  • What is Bounce Rate and How does it Affect Your Small Business

    Brittany West
    26 Feb 2015 | 7:51 am
    What is Bounce Rate? In the world of internet marketing, there are plenty of terms that can be confusing. One of the terms most commonly confused is “bounce rate.” Bounce rate refers to the occurrence of a visitor who arrives on your site, views one page and then immediately leaves. Therefore, the bounce rate is Read More The post What is Bounce Rate and How does it Affect Your Small Business appeared first on What’s Hot In Internet Marketing.
  • Small Business Website Mistakes You Can’t Afford to Ignore

    Brittany West
    20 Feb 2015 | 7:26 am
    Getting your website design wrong can be a costly and time-consuming affair that will cost you more than just the money to fix the site itself. You never get a second chance for a great first impression, so it is imperative that your website always looks its best. Here are some common mistakes to avoid Read More The post Small Business Website Mistakes You Can’t Afford to Ignore appeared first on What’s Hot In Internet Marketing.
  • SEO Tips That Stand the Test of Time

    Brittany West
    15 Feb 2015 | 7:03 am
    SEO strategies seem to change at the drop of a hat, but there are a few tips that will continue to ring true long into the future. Learn how to implement these SEO techniques that stand the test of time in our latest blog. Website owners are no stranger to changes in search engine algorithms. Read More The post SEO Tips That Stand the Test of Time appeared first on What’s Hot In Internet Marketing.
  • What Does Conversion Rate Mean For My Small Business?

    Brittany West
    9 Feb 2015 | 4:00 pm
    When it comes to internet marketing, there is more to pay-per-click advertising than just running ads. You have probably heard of SEO, CTAs and CRMs, but many people underestimate the importance of another simple acronym: CRO. In this article, we will explain what CRO means and why it is so important for your small business. Read More The post What Does Conversion Rate Mean For My Small Business? appeared first on What’s Hot In Internet Marketing.
  • Five Reasons Why Your Business Needs Paid Search Advertising

    Brittany West
    5 Feb 2015 | 3:19 pm
    What if there was a way to tell consumers about your business as soon as they begin searching for your type of product? What if you could position your business at the top of the search listings for your most important keywords and search queries? With paid search on Google, do these things and more. Read More The post Five Reasons Why Your Business Needs Paid Search Advertising appeared first on What’s Hot In Internet Marketing.
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    Nolan Wilson Freelance Blog | Toronto Freelance Writer | SEO | Social Media

  • Don’t Give up on Google+ Just Yet: Why it Needs to be Part of Your Social Media Marketing Plan

    Nolan Wilson
    2 Mar 2015 | 9:05 am
    Ask any online marketer what they think about Google+, and most of them will probably roll their eyes and sigh. While it’s true that some brands have great success on Google+, most marketers struggle to get their G+ campaigns off the ground. It’s often hard to find, let alone engage, your audience on G+. In fact, Forbes has gone as far as to call G+ a “ghost town”. But if you do locate your target audience and create engaging content that people want to share, G+ can take your social media and content marketing efforts to the next level. We may not like G+, but it’s an absolutely…
  • 7 More SEO Tips No Business Can Overlook

    Nolan Wilson
    21 Jan 2015 | 4:09 pm
    Last week we gave you seven great SEO strategies that have withstood the test of time – and changing algorithms. Google evaluates your website against more than 200 factors before it shows your link (or not) on organic search results, so there’s a lot you can do to make sure your website is up to snuff. That’s why we’re back with seven more SEO tips for your website. Use a Site Map You may see it as a useless, annoying page that simply lists links to all your other webpages, but search engines love site maps. Site maps help search engines understand the structure of your website,…
  • 7 SEO Tips No Business Can Overlook

    Nolan Wilson
    13 Jan 2015 | 11:35 am
    The practice of search engine optimization has been around for years, and SEO experts have seen tactics come and go like the tides. If the tactics are the tides, then Google is the moon. Some tactics that used to be considered “white hat” are now considered “black hat”. Using these methods will actually harm your website’s ranking, and you may not be able to repair the damage. However, there are some strategies that have withstood the test of time, and they will continue to improve your organic search ranking (at least until Google decides it doesn’t like them, but we don’t…
  • Why Doesn’t My Audience See My Facebook Post?

    Nolan Wilson
    14 Dec 2014 | 7:32 am
    When Facebook launched in 2004, it was lauded for its ability to connect brands with their followers for little or no cost. All you had to do was post content on your page, and everyone who liked your page would see it. Unfortunately for Facebook (and for users), this wasn’t an effective method of generating profit. Facebook held its initial public offering (IPO) in May of 2012, and a few short months later, organic reach tanked by up to 80%. The organic reach of Facebook posts has been on the decline since its IPO. It now sits at a measly 6%, which leaves social media marketers, large…
  • Forget About SEO and Start Focusing on Creating Great Content

    Nolan Wilson
    22 Nov 2014 | 2:07 pm
    Every time Google releases an update to its algorithm, it shifts the focus a little more to improving user experience. But there’s only so much a spider can tell about how a real person will experience a webpage – it’s hard to make conclusions about how someone feels when all you understand is numbers, like time spent on page, bounce rate, and link juice. That’s why content is so important. In fact, it’s the most important aspect of your SEO strategy (and I’m not just saying that because I’m a content writer). User experience essentially boils down to how much a visitor enjoys…
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    Web Brain Infotech

  • A New Paradigm in the SEO Front of India

    Rahul
    22 Feb 2015 | 11:57 pm
    SEO services are mandatory if you want to make your website popular and easier to search in internet. This service facilitates your users and clients to access your website, services and information easily and conveniently. So if you want to perform better and make your website popular, then SEO services are a primary requirement. SEO Services are essential if you wish to rank your website and business better on Google and Bing search results.  Web Brain InfoTech offers convenient and affordable SEO services in India that use Search Engine Guidelines to confirm high search rankings on famous…
  • Latest Internet Marketing Technologies You Need To Know

    Rahul
    18 Feb 2015 | 11:25 am
    Every experienced Internet marketer understands that there is only one rule for internet marketing, and that is: Tomorrow, the methods will be different. The digital world is consistently evolving, with latest internet marketing technologies coming to throw the old ones out, and consumer behavior changes as the choices increase. Providing constantly valuable content has traditionally been a big part of online marketing, and it is becoming more useful than ever. Two current changes to Google are the main factors in the growth of content marketing. First one of all the latest internet…
  • Pay Per Click Services – More Clicks More Business

    Rahul
    16 Feb 2015 | 12:35 am
    PC: Wiki How As we all know that India is one of the biggest contributors in world IT business. The grooming field is in this list is SEO technology. There are many guaranteed SEO companies in India which are giving a solid boost to your website to improve its ranking in search engine. Any business run successfully if it gets the good sale what if no one knows about your business, here SEO companies comes in picture. It helps you to improve your website ranking so that when someone searches for your business related keyword, he can find out your website easily on search results. Today SEO…
  • 7 Reasons Why Google Hates Your Website

    Rahul
    14 Feb 2015 | 2:17 am
    If you are doing online business then nothing can be more frustrating than the ignorance of Google. You are doing lot with your products, services and engaging users but Google is ignoring all your efforts then it’s time now to think once and replan your strategy. Online Marketing is such a brilliant idea to generate leads, boost sales and increase your traffics but if you do this in wrong direction then all your efforts will go in vain. Now it’s time to know the mind of Google and plan your campaign side by side of Google. This will sure boost your sales and you became millionaire in few…
  • Technology Behind a Successful Business Website

    Rahul
    11 Feb 2015 | 3:22 am
    India has become one of the biggest IT hubs in the world and playing a major role in the world IT sector. It is ranked as 4th nation in IT service provider in the world and approximately 2.8 billion people are working in this industry. Once there was a time when IT was a small industry in India which used to work only in software development field, but with the increased market demand now India is delivering all kind of business related to IT. Major examples are SEO (Search engine optimization) and Web design services. Now a day’s all companies or organizations have their own website…
 
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    Elementary Digital

  • The Psychology of Outreach Strategies

    Gyles Seward
    4 Mar 2015 | 5:56 am
    Outreach is difficult, taking a lot of time and effort to share your content no matter how great it is. Even if you’ve written the world’s greatest article or created a beautiful infographic, the only way you can let people know is by building an audience. There is only one way to do that and that is through building relationships with people across the web. But how can you do that? Understand the Psychology of Outreach Marketing basically boils down to understanding the psychology of your potential outreach partners. There are six key principles to understand. Reciprocate If you…
  • A Beginner’s Guide to Google Analytics

    Owen Radford
    27 Feb 2015 | 8:06 am
    Do you keep track of how many visitors you get on your website every day? Do you keep an eye out for what device they’re on, where they’re coming from, or which pages are the most popular ones for people to visit? Are you looking out for which social network generates you the most traffic? Google Analytics is easy to install, but you have to keep on top of it to get the most out of it. In this guide, we’ll show you how to make the most of it. You’ll be able to tell: Who your audience is. How they’re finding your site. What posts are popular? How to get more…
  • A Beginner’s Guide to Google Webmaster Tools

    Owen Radford
    26 Feb 2015 | 2:44 am
    Google Webmaster Tools (GWT) is like a toolbox that can help you to make the most out of your website. Setting it up is easy. All you need is to sign in to GWT and verify your site (the various methods are explained here and require minimal technical knowledge). Once you have set up your account, you’ll be able to access the dashboard. The Google Webmaster Tools Dashboard Here we get to the meat of the matter. We’ll go through each section of the dashboard and give you a rundown of what it’s for. Search Appearance Structured Data This can allow Google to generate the snippet…
  • 301 Vs 302 – Know Your Redirects!

    Andy Holland
    25 Feb 2015 | 7:28 am
    Redirection is when you forward one URL to another. There are a few different sorts of redirects – the main two being 301 and 302. 301 – Content has moved permanently A 301 redirect is a permanent redirect which manages to retain up to 99% of the ranking power or link juice to the newer page. 301 is the HTTP status code for this sort of redirect. 302 – Content has moved temporarily A 302 is a found or temporary redirect. It passes no link juice. Let’s say you have to redirect to another address permanently. There are a few options for doing this, but the best way is a 301…
  • The How and Why of Infographics

    Stuart Holmes
    24 Feb 2015 | 6:32 am
    Infographics are everywhere and it seems that articles disparaging infographics are also popping up everywhere too. There are a lot of poor quality infographics out there, but that doesn’t mean we should write off the whole idea. When an infographic is done well, they are informative and valuable, helping a reader to understand complex ideas in an easy to understand way. Here are some reasons why a good infographic is a great idea when it comes to your marketing strategy. Complex facts and figures are better processed in a visual format Visual aids help people to understand large…
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    Blog Sortlist

  • 10 Agency Relationship Warning Signs

    Andrea Balducci
    2 Mar 2015 | 3:05 am
    Sometimes the decision to undertake an agency review is clear: International alignment. Competitive conflict. Regional mandates. Perhaps even irreconcilable differences. But what if the reasons aren’t so clear yet there’s something gnawing at the back of your mind that an agency evaluation or review is something you should consider? Those reasons can often point to bigger issues and underscore the fact you’re not maximizing value from a particular agency relationship. So whether you’re contemplating a full agency review or thinking about a formal agency evaluation with agency search…
  • 5 Tips To Improve Your Agency Pitch in 2015

    Andrea Balducci
    27 Feb 2015 | 3:53 am
    This post is by Tom Denford, Founding Partner of ID Comms – a member of the Marketing FIRST Forum, the global consulting collective co-founded by TrinityP3 After another year of hefty account reviews, Tom Denford, Joint Chief Executive of ID Comms, gets in the giving spirit by reviewing where agencies in Europe can improve in 2015. This year has been huge in terms of the size and scale of the multi-market pitches we’ve managed for our clients and we’ve been racking up the air miles across the region to help them find the best agency partners. I’ve spent much of the year…
  • 15 Facts Every Marketing Expert Need to Know About Marketing ROI

    Nicolas
    26 Feb 2015 | 12:26 am
    As I was browsing the web looking for fresh marketing insights, I found an interesting article written by Giselle Abramovich. The article lists 15 stats about Marketing ROI. As marketers, we are all obsessed with measuring the return on our marketing investments. These statistics show us the importance of ROI measurement for CMOs and highlights the tactics that are proving most measurable. We’ve decided to make an infographic summarizing it! Please let us know what you think about it The post 15 Facts Every Marketing Expert Need to Know About Marketing ROI appeared first on Blog…
  • Act*, Brand Activation et PLV

    Andrea Balducci
    24 Feb 2015 | 1:06 am
    De quoi êtes-vous le plus fier cette année ? Ce fût une belle année pour Act*. Notre groupe s’est agrandit, notamment via le rachat de Cleverwood qui est devenue notre agence spécialisée en Social Media. C’était très important, au niveau stratégique, de compléter notre offre avec les expertises de cette agence qui a déjà fait ses preuves. Nous avons aussi eu l’honneur d’accueillir de nouveaux clients comme Fost Plus et Nespresso, mais aussi de voir renouvelée la confiance de nos clients historiques. Un de nos gros défis de cette année a été le rebranding de Proximus…
  • Sortlist: le Meetic ou le Tinder pour trouver son partenaire digital?

    Camille Petteau
    16 Feb 2015 | 8:23 am
    Meetic est le leader européen pour irouver « l’âme sœur ». Le site en a attiré plus d’un, et fait face à un réel succès, grâce notamment à son efficience. En matière de recherche d’une agence digitale, Sortlist a lui aussi prouvé sa fiabilité et son efficacité. Ce n’est alors pas étonnant que ces deux sites possèdent quelques caractéristiques communes. Des “MATCHMAKERS” dans l’âme Lorsque vous partez à la recherche de l’âme sœur sur Meetic, vous ne vous attendez bien entendu pas à devoir rechercher pendant des heures un profil qui vous…
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    eCommerce Web Design - Web Developer - Magento - Amazon Webstore - CRM Developer | Gowebbaby

  • How Magento Ecommerce Development Help Online Merchants?

    Justin
    4 Mar 2015 | 2:42 am
    Nowadays, when individuals think to begin their own ecommerce firms, they must have an online presence for his or her businesses. Previously, back in two decades, it had been challenging to manage ecommerce enterprises online, however, not now after creation of various CMS programs available for sale. The CMS programs have strong and various features from one another primarily designed to support ecommerce web sites. These functions not only support online stores to keep and appeal to relative visitors to their businesses, but additionally these are the basic perfect resources for the…
  • 5 Tips to Become a Successful Professional Seller on Amazon

    Justin
    3 Mar 2015 | 1:16 am
    Do you wish to be the top seller on Amazon? Or want to stand out from all your competitors? Well if yes, then you need to identify the requirements of your customers and choose the right services and products that fulfill their desires. Building a responsible relationship by delivering worth products through quality services, would show you the way for your successful Amazon business. Here are 5 tips to become a successful professional seller on Amazon: 1. Ensure That You Packed Things Properly Ensure that your products are well packed and protected so they does not get damaged. Items that…
  • 8 Features of Amazon webstore for Online Garment Store

    Justin
    2 Mar 2015 | 4:00 am
    Amazon Webstore has turn out to be the go-to ecommerce platform for garment stores. Ecommerce websites built on the Amazon Webstore platform brings Amazon’s turnkey payment processing technology and powerful cloud infrastructure into play to deliver a secure, scalable shopping experience to customers. You can control your brand image with a high degree of design flexibility, as well as modify your website on your own domain. To make the most of your efficacy, Amazon Webstore also incorporates flawlessly with Amazon Marketplace, Amazon Prime, Fulfillment by Amazon, & other Amazon…
  • Migrating Your Business Online? Hire an Ecommerce Development Company

    Justin
    16 Feb 2015 | 10:35 pm
    A slow and gradual/ paradigm shift in the way that enterprises functioned, from the traditional confines of physical spaces, towards a world of rapidly growing virtual existence has heralded the need for virtualization of resources and services. The fact that people are resorting to the use of online platforms for interactions, communications and even marketing, can be attributed to the growing use of smartphones and other mobile hand-held devices. Businesses are expanding their customer base and are going global with their products and services, so that their accessibility is not limited to…
  • 5 Easy-To-Use Techniques To Boost Social Sharing On Your Blog

    Justin
    10 Feb 2015 | 10:57 pm
    Social networking platforms are great to increase the popularity of your blog. Is the social sharing too low on your blog? Is your target audience engaging with you on your blog or on any other social networking platforms? If not, it’s time to improve these numbers. Follow the below mentioned tips to boost social sharing  on your blog: Technique 1.Make pinning easy It’s quite important to have pinnable images on your blog because people use Pinterest to keep track of articles they like and want to refer again. To make the pinning of images easy for your readers, set a featured…
 
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    Velocity Local

  • Getting More Phone Calls from AdWords

    Admin
    2 Mar 2015 | 1:51 pm
    For service-based businesses, AdWords is a very powerful tool for reaching potential customers when they search for product or solution on the web. Over time, AdWords has proven its value when it comes to gaining new customers by getting the attention of people who rely on the search engine in looking up service providers in their locality. Service- based business that depend on phone calls as a first point of contact with potential clients like plumbers, construction services, HVAC, dentists, pest controls and many others, can maximize the benefits they can gain by adding contact feature for…
  • Local Marketing Trends to Watch Out for in 2015

    Admin
    16 Feb 2015 | 4:22 pm
    The year 2014 served as a preamble for the great things that are about to transpire for local marketing in 2015. The previous year took a step towards innovating local marketing mechanism with Amazon rising to its utmost popularity. The Amazon 2014 phenomenon is just one of the many improvements in online booking, selling and buying which everyone anticipates to continue in 2015. CRMs also came into play with a promise of better features and integration this year, especially for small businesses. This year, amazing things will continue to unfold for local marketing, and here are just some of…
  • Having a Hard Time Dealing with Social Media Trolls?

    Admin
    6 Feb 2015 | 12:45 pm
    Internet trolls are everyone and they not showing any sign of retreat any time soon. While it is admittedly fun to read trolling comments on social media, it certainly is not fun when they start attacking your business pages. Across social media platforms like Facebook and Twitter, trolls hitting brands is not an uncommon thing, especially when a bandwagon is on the roll. Truly, trolls can be anywhere and no business who wants to get “really social” is safe from them.   If you are having problems dealing with trolls in your Twitter accounts and Facebook pages, here are some…
  • Top Tools and Techniques to Find People to Follow on Twitter

    Admin
    30 Jan 2015 | 10:12 am
    One way to improve marketing campaign in Twitter is by following the right people who play vital roles in your campaign. They include industry peers, content sources, potential customers, and those who can help you further your Twitter marketing campaign. As you very well know, following people is very easy, the challenge is to find and the right people to follow so you can propel your marketing interests.   There are a lot of ways to search for people in Twitter, but here are the proven effective tools and techniques: 1.   Using SocialBro Search SocialBro is a highly recommended…
  • Starting Your Network-Building Through Facebook Groups

    Admin
    26 Jan 2015 | 10:23 am
    Facebook groups have been around for a long time but only a few considered utilizing it for networking purposes.  The benefit that one can gain in targeting groups of people can be massive, depending on the strategies that one employs. If done properly and effectively, an entrepreneur can connect easily with industry peers and potential customers in a single page. Observing your News Feed, you can easily notice that you get more updates from Groups than your Liked Pages. This is an advantage in terms of visibility. Group members also get notifications for new posts on the page, unless they…
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    FreshMail » Blog

  • FreshMail’s new Click Autoresponder – see what it can do for you!

    Artur Dąbrowski
    25 Feb 2015 | 2:05 am
    FreshMail has introduced a new Click Autoresponder, which is activated when a subscriber clicks on a link in an email from your campaign. What’s the best way to use this new feature and use it to improve the quality of your newsletter communication? Read on. How does the Click Autoresponder work? The way this autoresponder works is simple - when someone clicks on a particular link, or one of a few links, another email is automatically sent. It doesn’t have to be sent immediately - in fact, it shouldn’t be - and you have the option of setting the message up to be sent any number of days,…
  • Boost your email marketing using the new Open Autoresponder

    Artur Dąbrowski
    23 Feb 2015 | 2:15 am
    One of FreshMail’s newest features is an Open Autoresponder that takes care of all your subscriber correspondence after a campaign email is opened. If you haven’t started using it yet, take a look at what you’re missing out on! New functionalities in FreshMail In November 2014 FreshMail introduced autoresponders that send emails after a certain number of  hours/days/weeks/months pass after a new subscriber signs up to a newsletter. Now we've added three new types of autoresponders: the Click Autoresponder (read about it here), the Follow-Up Autoresponder (more about it here), the Open…
  • Turning talking, teaching and training into sales

    Joanna Pietryka
    19 Feb 2015 | 2:12 am
    We all know that newsletters are most often about making offers and driving sales. You put a lot of time and effort into designing your newsletter and filling it with the content that is most likely to convert into a transaction and you probably think of your next campaign in terms of what new offers it will contain. However, it can be easy to lose sight of the fact that your newsletter can also be a powerful medium for building and maintaining your customer base through education, training and product information. Building a relationship with subscribers through the educational potential of…
  • How to measure the effectiveness of your content marketing strategy

    Joanna Pietryka
    17 Feb 2015 | 5:49 am
    Content marketing is a complex art, and it is becoming more so by the day. It is imperative that you know how to measure the results of every piece of content you produce, but doing so can be an exceptionally daunting task. The good news is that even though it takes effort, measuring the efficacy of your content is definitely possible. Here are some valuable hints that will help you build a profitable content marketing strategy. Where to start The number one most important element to good content is virality. You need to keep a close eye on the number of shares, likes, etc., your content gets…
  • New templates in FreshMail!

    Paweł Sala
    12 Feb 2015 | 5:20 am
    Our templates library is now even bigger. Now you can browse from among dozens of beautiful designs and select whatever works for you. There is something for everyone and more templates are being added all the time. Something new for you Every month we are working to improve our service and make your work easier. That’s why in the template library you will find ready newsletter projects designed by professionals. This week we have added over a dozen new templates including two special Valentine's Day designs. If you have forgotten to prepare your own newsletter template for this special…
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    Disruptive Advertising

  • 8 Things to Look For In a PPC Agency

    Daryl Klingaman
    3 Mar 2015 | 9:00 am
    How to Hire a PPC Agency You Actually Enjoy Working With If you’re finding it difficult to manage your own PPC campaigns and are considering using an agency to do it, chances are you’ll find the latter task just as daunting. So before you go with the first company you  talk to, or talk to 100 potential agencies before giving up, The post 8 Things to Look For In a PPC Agency appeared first on Disruptive Advertising.
  • It’s Good to Be #1.4: Getting a Better Ad Position

    Craig Wakefield
    23 Feb 2015 | 9:30 am
    Become the Champion of PPC (BYO Trophy) It’s good to be #1 (in PPC). Here are three ways to make it happen and the mega-benefits that will follow. If you’re running a paid search campaign and hoping for an increase in conversions, this post is for you. It will take you six minutes to read and could make you some serious dough. The post It’s Good to Be #1.4: Getting a Better Ad Position appeared first on Disruptive Advertising.
  • How PPC Advertising is like Building a Car

    Stirling Ruuth
    20 Feb 2015 | 8:44 am
    Building PPC Accounts & Mining Materials I am currently in the process of restoring a 1963 Volkswagen Beetle, so I thought it would be useful to compare building a car to building a great pay per click campaign. When building a car, you start with raw elements and refine them into formed parts. Our office in Provo, Utah is not The post How PPC Advertising is like Building a Car appeared first on Disruptive Advertising.
  • PPC for Real Estate: A Three Step Guide

    Andrew Warren
    18 Feb 2015 | 7:45 am
    Don’t let your PPC real estate campaigns go under water! So you’re in the Real Estate game. You’ve had your fair share of ups and downs and you stuck out the last few years. Now you’re putting money into generating your own leads through AdWords and you need some help getting started, or getting to the next level. Well, you’ve The post PPC for Real Estate: A Three Step Guide appeared first on Disruptive Advertising.
  • How to Lose a Client in 10 Days

    Allison Otting
    16 Feb 2015 | 7:45 am
    An expert analysis on exactly what not to do I’ve been here at Disruptive since its humble beginnings. There have been a lot of triumphs and instagrammable moments, but there have also been some bitter and harsh mistakes. Every growing company has its mishaps, and we’re lucky that we’ve got a great team that works hard and is always improving. The post How to Lose a Client in 10 Days appeared first on Disruptive Advertising.
 
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    Welcome To The #1 Customer Flow Communication Platform

  • Why You Should Use a Marketing Automation Solution Built for Agencies

    SimplyCast
    3 Mar 2015 | 5:07 am
    Many marketing and advertising agencies are now using marketing automation. Marketing automation helps make client campaign creation and management simpler and more efficient. But if you are using a marketing automation solution that is not designed for agencies, you will run into some challenges. Agencies have special requirements that other companies do not have. If your marketing automation solution is too general to meet your needs, you will find it difficult to manage client campaigns and keep your staff organized. Why should I use a solution designed for agencies instead of a standard…
  • 3 Key Ways Social Media Influences Consumers’ Purchasing Decisions

    Veronica Taylor
    2 Mar 2015 | 4:37 am
    Social media is, first and foremost, a place for people to connect. If you misuse social media as simply a space for pushing products, you are unlikely to succeed. Social media is dynamic and revolves around the connections and conversations between people. Advertising on social media is all about building brand awareness and truly engaging with your customers and leads. What you get out of social media depends on what you put into it. If you consistently post entertaining and informative content, you will attract attention and build loyalty. Here’s how to influence consumers through…
  • The SimplyCast Story, Part 19: Recruiting from the MBA World

    Veronica Taylor
    27 Feb 2015 | 3:47 am
    SimplyCast has always been dedicated to adding students and new graduates to our employee roster. We believe in providing job opportunities for talented workers right out of school. After all, how can you gain work experience if companies won’t hire you because you don’t have any work experience? One of the best ways to find innovative, dedicated sales and marketing staff is through Master of Business Administration students. The MBA students we have hired have not only brought true value to our company, but they have also been integral to the development of some of our core…
  • White Label Reseller Training: Why is it So important?

    Ariel Hopper
    26 Feb 2015 | 5:49 am
    Beginning as a white label reseller inevitably involves training, as you have to know how to use the solution before you can effectively sell it. When you resell marketing automation, you need to train your customers as well. Why is this training so essential when it comes to marketing automation? Training is so important because marketing automation doesn’t just solve every problem for a business on its own. Marketing automation is, instead, a tool that helps businesses that use it develop better communication strategies, streamline workload, and create cost-effective solutions for…
  • 5 Best Reasons Your Small Business Needs Marketing Automation

    Veronica Taylor
    25 Feb 2015 | 3:35 am
    Do you use marketing automation? Many small businesses still have not tried marketing automation and do not know the benefits it provides. Other businesses have tried one or two marketing automation tools then decided it did not work for them. One thing people do not realize is that every marketing automation solution is different. You may have to try several solutions before you find the one that is ideal for your business. Most solutions offer free trials for a limited time so you can see how they work for you. But maybe you’re not convinced. Do you even need marketing automation?
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    SoumenSiddhanta dot com

  • Impress the Best with Email Marketing Style

    Soumen Siddhanta
    4 Mar 2015 | 3:00 am
    The same companies are selling the same products to the same people and they are beginning to notice these patterns. To break away from this mold, the company demands the readers attention with a relevant and unique approach. The techniques used should be varied widely, but the underlying ideas are great for starting the thought-process. [...] Impress the Best with Email Marketing Style is a post fromSoumenSiddhanta dot com
  • 10 Reason You Should Know About Retirement Profession

    Soumen Siddhanta
    3 Mar 2015 | 2:14 am
    During the next 20 years more than seventy six million Baby Boomers will retire, 72% desire or desire to carry on working in some capacity during retirement. Working during retirement is or is going to be the average instead of the exception, and now goes by many labels, including: — Encore Profession – Third Age [...] 10 Reason You Should Know About Retirement Profession is a post fromSoumenSiddhanta dot com
  • Ways to Know How to Get Instant Affiliate Income

    Soumen Siddhanta
    2 Mar 2015 | 1:25 am
    An increasing number of individuals are simply turning to the web in search of responses for how they are able to earn money real fast. And more and go on, determined by the advice they get as well as on the targets they set for themselves plus a predetermined strategy, to work based on what [...] Ways to Know How to Get Instant Affiliate Income is a post fromSoumenSiddhanta dot com
  • Picking the Most Practical Web Hosting Service

    Soumen Siddhanta
    27 Feb 2015 | 10:19 pm
    Even though a web hosting service is fairly easy to explain, you might still run into some trouble when attempting to pick the right one for your needs. Your goal needs to be to match your host up with what you want the site to be.Getting too many features will leave you paying too much, [...] Picking the Most Practical Web Hosting Service is a post fromSoumenSiddhanta dot com
  • How Does Blogging Boosts SEO and Generates Traffic

    Soumen Siddhanta
    27 Feb 2015 | 10:03 pm
    Over the last few years blogging has seen an overwhelming upsurge in popularity. It is currently used by companies and people of all shapes and sizes as a means to create traffic towards a website and foster brand recognition. What’s a Blog? A website is a personalised web page which provides the writer the opportunity [...] How Does Blogging Boosts SEO and Generates Traffic is a post fromSoumenSiddhanta dot com
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    Freshrank - The Best SEO company in Mumbai.

  • DIY: How to Get Famous on #SocialMedia

    admin
    4 Mar 2015 | 4:33 am
    With talent being found in the remotest corners of the world, attaining fame in a smaller radius of space doesn’t make sense. In an age where people are living two lives, one in the physical world and one in the virtual world, it’s become mandatory to embrace social media for a farther outreach of fame. Unlike before, television is not the only means to fame. It’s easier to put yourself out there on social networking sites to gain even more attention, rather than running behind a casting agent or taking endless rounds of a studio. Sites like Youtube and Twitter have been the launching…
  • Customize Your Gender Identity On Facebook

    admin
    2 Mar 2015 | 4:00 am
    Addressing your gender on the social monster – Facebook is now much easier than its previous settings. The social media platform now gives extensive possibilities when it comes to gender identity. The site updated this option a few days back. Facebook introduces a new custom field in the gender option of the users’ profile. Initially, it provided a preset list to its users with a few options. Considering, the users accessibility and community, it has introduced this option. Here you can either select male, female or custom. What is the custom option about?  When you select…
  • Why content is still king but visuals reign

    admin
    24 Feb 2015 | 8:20 pm
    Writer or Photographer, you’re definitely not losing your job after reading this. The fight between the two are often in discussion, but coming to judgment in the end is hard. Ones who love books are in support of content and the ones in support of visuals love photographs or videos. Social Media lives on both of these rivals and when they come together no matter who wins user gets entertained. Story Power They say, “it’s easier to read than write.” But can readers agree to it? What you see, read or hear takes you to a different world altogether if the work has been done with all the…
  • Social Media Homework for Small Brands

    admin
    19 Feb 2015 | 2:41 am
    The recent firecracker ad of India vs South Africa is just mounting its popularity among the individual fans. After failing to win against this strong proteas for three times in the World Cup, its now time for the ‘MaukePeChauka’. Considering the last performance against Pakistan, India is still doing better. And, so we can hope for the best results on the match happening this Sunday. Likewise, when you consider social media platforms to promote your any small or big brands, you might not get that eyeballs instantly but the regular practices can surely clinch. To be visible and invincible…
  • Cricket Gyan in Social Media

    admin
    16 Feb 2015 | 3:38 am
    A sport that’s practically a religion in our country, cricket has lessons to impart to us in varied areas of life, including Social Media. The highs and low of the game along with the status of a player is just an opportunity for us to learn or rather grasp. Social media is about presence, well surprisingly, this game teaches us quite a few nick knacks of how you can stand tall and apart in the world. Here, take these cues- Age is just number- The excuse of how old you are doesn’t really matter in the world of cricket or Social Media. ‘Master Blaster’ Sachin Tendulkar is the perfect…
 
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    online super ninja

  • How We Generated $7,879.78 and Collected 3,800 Email Addresses From Our Online Giveaways (and Lessons Learned)

    Jamie Eilerman
    2 Mar 2015 | 2:22 am
    This is not a story of success, nor failure, but how I learned about the power of Online Giveaways. An events company was marketing their local 2014 New Year’s Eve Party. My brother is a partner at this company and needed some assistance so I offered to help. Enter Pro bono Digital-Marketing-Consultant little brother (that’s me). I was always looking to run Online Giveaways but have never tried. Before the Online Giveaway Strategy was put in place, their current marketing activities included the following: - Radio Promotion - Facebook Ads (driving traffic to website homepage and Facebook…
  • Combining Twitter SoundCloud to Truly be Heard Online

    Matthew Yeoman
    22 Feb 2015 | 4:58 pm
    Being ‘heard’ online has long been a concept that is more about being read than actually heard in an auditory sense. Using SoundCloud, the online music and sound sharing platform, and Twitter, the online micro-blogging powerhouse, together can get your voice out there and have people really listening to you. This article will apply to the podcaster, public speaker, comedian, interviewer/interviewee, those with a blog who want an audio version, and anyone else making sounds who want to be heard. We all know that bands are finding success on SoundCloud within the confines of the platform…
  • Easy Ways to Grow Your Email List Using Social Media

    Joy Ugi
    16 Feb 2015 | 6:22 am
    It’s common knowledge you can use social media sites to promote your business. You can also use  them to have conversations with customers and fans, run contests, share photos of your products and so much more. What you may not know is how to use your business’s existing social media sites to net email subscribers. Making use of your social media sites for this purpose is especially important. You see, email marketing continues to drive the most ROI for brands compared to every other channel – social included. In fact, email has nearly three times, (2.9 billion total), as many user…
  • How Marketing Automation will Supercharge your Facebook Marketing

    Michael Bird
    12 Feb 2015 | 4:00 pm
    Facebook marketing is often time consuming and confusing for many marketers in big and small businesses alike. How many posts should be going out daily? What time is the best time? What if I do not have the time for all these posts? And is all of this really doing any good or leading anywhere? Yet Facebook has over 860 million active users every day, says the company’s latest reports, and there is a good chance your audience is active on the site right now. It seems almost ludicrous not to reach out to your audience and engage with them. Marketing automation takes the guesswork out of…
  • How to find guest blogging opportunities using Twitter and your competitors

    Felix Tarcomnicu
    8 Feb 2015 | 4:10 pm
    If you are serious about getting more traffic to your website, you have to consider a growth plan that includes both social media and SEO. Have you reached a point when nothing can help you scale your traffic further? Don’t worry, because I’m going to share with you a method I’ve been using for the last years, and it works like a charm. You can, of course, replicate this and never stop improving your traffic. This strategy involves finding guest blogging opportunities using social media and also spying your competitors link building campaigns. By posting articles on third party websites…
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    Speak Digital Marketing » Blog

  • 4 Easy Tips for More Effective Emails

    Catherine Brock
    13 Feb 2015 | 2:11 pm
    Your marketing email has tons of competition in your customer’s inbox — but it’s still a high-converting channel when you put together a strong message that’s easy for customers to understand. Use these four tips to add clarity to your message and improve the performance of your emails.Use the PreheaderWhen you view your email box, mobile or desktop, you’ll often see the subject line plus some additional text. That additional text is the preheader.The preheader is defined by your users’ email clients, and it comes from whatever text appears at the top of…
  • What Web Analytics Says About Your Brand

    Catherine Brock
    9 Feb 2015 | 5:00 am
    KISSmetrics poses this question on its blog: Will 2015 be the year of the story brand? There’s something to that idea, and the connection between SEO and branding is a topic that’s been on my mind. You see, I’ve met a few website owners who like to tout the strength of their brand. As they should. As business owners and managers, we know that what we do is compelling and interesting, and ultimately benefits people’s lives.But here’s the challenge. What we believe about our own brands may have little relation to what the world believes. And it’s easy to…
  • Website Turnaround Plan in 8 Steps

    Catherine Brock
    31 Jan 2015 | 8:08 am
    Websites can go sideways. The possible reasons for a change in website performance are many, but all of them can be put into one of these categories:Google has changed.The needs of your audience have changed.Your competitors have changed what they’re doing online.Website neglect has caught up with you. Your site may be bloated or even broken. Your brand is probably inconsistent.If you don’t have a digital marketing specialist on hand to help you work through the problems, you might be inclined to accept a lower level of performance going forward. Don’t do that. Many website…
  • A Beginner’s Interpretation of Formative and Summative Usability Testing

    Catherine Brock
    25 Jan 2015 | 9:36 am
    This is the second post in a series sharing insights from my usability coursework as part of a master’s degree in User Experience Design.Formative and Summative Usability Testing Formative testing and summative testing are methodologies used in the discipline of usability. Admittedly, I’ve never had a usability mentor or worked in an organization that had a formal usability program, and so I was unfamiliar with these terms and how to apply them. A little research reveals, not surprisingly, that these methodologies are not clear cut and distinct from one another.Here are a few samples…
  • Thoughts on Usability, Vol. 1

    Catherine Brock
    16 Jan 2015 | 9:26 am
    I am still learning.~ MichelangeloI am halfway through a master’s degree at Kent State University in User Experience Design. My coursework this semester is on usability, and I’m now pulling out my old copy of Don’t Make Me Think by Steve Krug and revisiting classic usability articles from Jakob Nielsen. Since usability has long been a focus and professional interest of mine, and because the subject doesn’t get enough attention, I’m getting on my soapbox. You’ve been warned.Usability testing is often reactiveFor the sake of context, I was first introduced to usability when…
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    On Blast Blog

  • 30 Experts Reveal Their #1 Tip for Blogging Growth

    Matt Banner
    18 Feb 2015 | 1:22 pm
    I had a question that has been on my mind lately… After reading The ONE Thing: The Surprisingly Simple Behind Extraordinary Results by Gary Keller and Jay Papasan, I started digging deep about blogging in regards to this book. How does a NEW blogger KNOW what to focus on to find success in growth hacking their blog? […] The post 30 Experts Reveal Their #1 Tip for Blogging Growth appeared first on On Blast Blog.
  • 15 Ways to Increase Your Conversion Rate Immediately

    Irina Weber
    9 Feb 2015 | 9:42 am
    Creating a website that’s designed and set up for real success can be a of a mammoth task. No matter how much you’ve worked and improved upon your marketing tactics, increasing your website conversion rate should be the first task on your priority list (and something you should revisit often). This paramount initiative of taking as many […] The post 15 Ways to Increase Your Conversion Rate Immediately appeared first on On Blast Blog.
  • Upcoming Trends for Blogging in 2015

    Matt Banner
    1 Jan 2015 | 7:00 am
    Blogging is a world that is always changing, shifting, and evolving. Trying to keep up with everything can be quite the task. Luckily, On Blast Blog has been here every step of the way this year to help you start a blog and improve upon your skills. Let’s take a look at some of the major […] The post Upcoming Trends for Blogging in 2015 appeared first on On Blast Blog.
  • How to Get Google to Index Your Blog as Quick as Possible

    Matt Banner
    30 Dec 2014 | 6:00 am
    So, you got your website up. Great! Are you done? Not even close. Let’s make sure you’re equipped with all the knowledge you need in order to have Google index your website into their MASSIVE SEARCH INDEX. It’s funny, I started this article by trying to find a clever photograph of a spider crawling on a […] The post How to Get Google to Index Your Blog as Quick as Possible appeared first on On Blast Blog.
  • HTML5 Cheat Sheet: Everything You Need and More

    Matt Banner
    18 Dec 2014 | 10:39 am
    In this day and age, the more knowledge you possess the more power you can wield. With a blogging platform like WordPress and grasp of HTML language, the possibilities for you my friend are endless. I took some time to put together a comprehensive list of HTML5 cheat sheets for beginners you can easily reference […] The post HTML5 Cheat Sheet: Everything You Need and More appeared first on On Blast Blog.
 
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    Email Marketing Tips

  • Sending Emails Your Customers Want… In Another Language

    Monica Montesa
    3 Mar 2015 | 10:08 am
    Creating emails that are brimming with compelling content and engaging visuals is essential to a successful email marketing campaign. But what happens when the person reading your emails can’t understand what you’re trying to say? When you write emails using unicode characters (a character set that allows you to write foreign characters, symbols and emoticons), it becomes a whole lot easier to create messages that all of your customers and prospects can understand. Taking the time to send emails in your subscribers’ native language(s) shows that you value your subscribers, which then…
  • How to Create Content That Stands Out From the Competition

    Kristen Dunleavy
    2 Mar 2015 | 7:50 am
    Did you know that 91 percent of B2B marketers and 86 percent of B2C marketers are using content marketing? Everybody and their mom, dad, aunt and cat are creating content. So how do you make yours stand out? We thought Marcus Sheridan, author of The Sales Lion blog and highly sought after public speaker, would be the perfect person to ask. Marcus grew his swimming pool company to one of the largest of its kind – all thanks to awesome content marketing. These days, he uses his powers to help other entrepreneurs grow their businesses. Read on in this Q&A to learn how to get started in…
  • The One Trick You Need To Secure Your Site & Boost Google Rankings

    Monica Montesa
    27 Feb 2015 | 10:28 am
    If a higher ranking in Google search is what your heart desires, there’s another trick to appeasing the Google gods: Securing your website using HTTPS. While you should continue including SEO-friendly keywords, tags and other ranking signals on your website and within your branded content, having a secure site that protects the data of your customers is a huge plus. Not only does this make you look good in the eyes of Google, it makes you appear more trustworthy to prospects and customers on your site as well. Also, it’ll help you stand out from the competition — only 32.8 percent…
  • Sending Ham, Not Spam: Using Email Best Practices For a Better Campaign

    Sam Hollis
    26 Feb 2015 | 8:00 am
    Managing an email campaign is easier said than done. Sure, using an email service provider definitely makes it easier to create and send emails to subscribers. But there are a number of different things you have to do to ensure you’re delivering emails people love. If you don’t, you could end up sending out the most dreaded email message of them all: Spam. *Cue the spooky music* If you stick to email best practices, however, you can be more confident that you’re sending emails people want to check out. And when that happens, you’ll be well on your way to growing and maintaining an…
  • Grow Your List With AWeber + Wishpond

    Olivia Dello Buono
    24 Feb 2015 | 10:08 am
    We all know that landing pages, pop ups and promotions are a great way to collect and engage new leads on your website (and to quote the Notorious B.I.G., “ If you don’t know, now you know”). So what if there was a platform that let you execute all of the above in one successful, optimized marketing campaign without extensive coding or design skills? Enter Wishpond, the aptly-named software that is the answer to every time-crunched marketer’s prayers. How It Works The premise is simple: Wishpond brings you the tools you need to run your digital business all in one place. From Facebook…
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    Rhonda's Reviews

  • Stakk Review

    Rhonda Bezzina
    5 Feb 2015 | 6:26 pm
    Stakk Launch Special Stakk is an Amazing WP Plugin that allows you to Create Beautiful Full Page Opt Ins, Videos, Surveys & Exit Pages That Get You More Leads & Sales! Stakk is the latest and newest 2015 WP Plugin fully customizable pop up builder that will make you more leads and sales. Stakk gives you the power to create five different fully customizable pop ups that will instantly transform your lifeless WordPress pages into list building, sales making machines that can be run on any WordPress page and theme, within seconds. Stakk Overview Features: Powerful Full Page Pop Over…
  • Doodle Ads High Converting Premium Whiteboard Images and Script

    Rhonda Bezzina
    2 Feb 2015 | 7:52 pm
    Doodle Ads Doodle Ads High Converting Premium Whiteboard Images and Script   Doodle Ads Is The One Secret Ingredient That Will Take You From Making “Just Another Video”.. to Making Video Content that CONVERTS! Doodle Ads has made Thousands last year Using Animation Whiteboard Videos, and they were using the same tools you have, Easy Sketch Pro, EasyVSL, Explaindio or others. But Here Is The Catch…. You Don’t Have Access To “The Conversion Tools & Library” One of the best things that a whiteboard animation is truly good at, is creating emotional…
  • Product Academy Incubator

    Rhonda Bezzina
    24 Jan 2015 | 10:08 pm
    Product Academy Incubator Review Product Academy Incubator is a 21-day course delivered in easy-to-digest daily video lessons that will show you exactly how to go from coming up with an idea for a product to creating the product to launching it and driving traffic. This is the exact process I use to create and launch products that have generated six figures and is based on all of my experiences – failures and successes alike. I have left nothing out so all you have to do is watch over my shoulder and do what I show you how to do. By the end of 21 days, if you have done exactly what I show…
  • Super Affiliate Machine Review

    Rhonda Bezzina
    21 Jan 2015 | 8:54 pm
    Super Affiliate Machine Super Affiliate Machine Can Help You Build Simple Affiliate Super Sites That Profit $500-$1,000 Per Month EACH With Our New & Easy, Proven 4-Step Software..… Even if you know nothing about SEO.   Plus you will get the proven blueprint, and see how to automate the ENTIRE process will allow you to get the best results. Super Affiliate Machine (SAM) removes ALL guess work and streamlines the road to profit when following the exact techniques. Once you logon to the Super Affiliate Machine (SAM) online-based dashboard you will: Find Golden Keywords at the click…
  • EasyVSL Review

    Rhonda Bezzina
    21 Jan 2015 | 3:13 pm
    EasyVSL “The ONE Simple Trick to Turn ANY Under-Performing Sales Page Into a Massive Income Stream.” Video Sales Letters (VSLs) are PROVEN to Double or even TRIPLE conversion-rates instantly! With EasyVSL you can Create MORE Engaging, Automatic VSLs (Video Sales Letters) Across ALL Niche Markets…Easily In a matter of minutes. And Without any video editing experience or having to hire expensive contractors. With EasyVSL You will never need… Photoshop Elements After Effects Final Cut Pro Or any other Expensive program or software Watch Our Demo Review Below:: Become a Big-Time Internet…
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    Brent Jones Online

  • Testing Call to Action Buttons in Emails

    Brent Jones
    4 Mar 2015 | 3:40 am
    Let’s play a game. In this game, we are going to look at testing call to action buttons in emails, basing correct answers off a recent article published to the AWeber Blog. AWeber looked at 10 different scenarios in which call to action buttons were tested to see which would get the most clicks. And although not all of those buttons were found in emails, the core concepts can be easily applied to email marketing. Have you ever played You Don’t Know Jack? If so, you are familiar with Dis or Dat. Here is how it works. I am going to present six different email marketing concepts…
  • How to Format Your Posts on Google+

    Brent Jones
    2 Mar 2015 | 3:43 am
    It’s no secret that Google+ happens to be my favorite social network. Its clean and simple user interface and its selection of engaging communities make it a clear favorite for networking with other bloggers and internet marketers. That said, there are a number of formatting features available on Google+ that may not be obvious to newer users. In this short guide, I will show you how to format your posts on Google+, how to tag or private message other users, some common shortcuts and hot keys, and how to optimize posts that include a link. Format Your Posts on Google+ Use asterisks,…
  • How to Overcome Unusual Sales Objections

    Brent Jones
    27 Feb 2015 | 3:04 am
    Every month or so, I go back through my notes from years of sales training and workshops to uncover a new gem I can share. For instance, in January I published an article on Closing Sales with the Feel, Felt, Found Method. This can be an effective approach to overcoming typical objections, such as: It’s too expensive I can’t afford it I have no use for it What I have is good enough I’ll think about it I also published an article on Winning Sales by Handling Price Objections. Both of these guides offer advice that work well in most closing situations. But what about more…
  • #WisdomWednesday | The Power of Perseverance

    Brent Jones
    25 Feb 2015 | 3:06 am
    I’d like to tell you a story about a young man who understood the power of perseverance. He was born into extreme poverty in 1809, and experienced failure at nearly every moment of his life. He lost eight separate elections, failed at least twice in business, and ended up having a nervous breakdown. If anyone thought of giving up, it was probably him. In fact, here is a breakdown of how his life went: His family was forced out of their home and he had to work to support them His mother died Failed in business Ran for state legislature – lost Wanted to go to law school but couldn’t…
  • What Facebook Posts Get the Most Attention

    Brent Jones
    23 Feb 2015 | 2:36 am
    As many social media marketers are aware, only 3 to 7.5 percent of users will organically see a post from your Facebook page. Aside from Offers, Events, and Milestones, you might be left wondering what Facebook posts get the most attention. And you are not alone. Is it plain text posts? Is it link posts? Is it video posts? Is it photo posts? It may not come as any surprise that videos draw the largest organic reach on Facebook. After all, there has been much speculation recently that Facebook is working to capture market share from YouTube – especially for big budget video marketing…
 
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    Blog

  • Things to consider when creating a website

    Johnny G
    20 Feb 2015 | 5:30 am
    Having a website is usually a great asset to any business. There are two main reasons to have a website designed, first is e commerce which is simply an online shop where you can showcase and sell products over the internet. An ecommerce site will generally have a shopping cart and payment system built in so you can actually take payment for goods and services online using debit or credit cards. The second main use for a website would be an informational site, the purpose of this type of website would be to give the reader or visitor information on a given subject or service. An information…
  • Are huge changes on the horizon for Google and other search giants?

    Johnny G
    9 Dec 2014 | 6:16 am
    Most people just see the internet as a free service, you just switch on your computer or device hit the browser button and your off, the whole world is virtually at your fingertips. But this is not exactly true, the fact is that browsing the internet is not entirely free, at least for the companies that promote their goods and services online. Just like TV or Radio much of the internet is funded by advertisements albeit it in a different format. For instance log on to Google and search for something, anything (we searched for cars for sale UK) and you will see that the very top listings and…
  • George Osborne warns Google and other tech giants to pay their taxes.

    Johnny G
    3 Dec 2014 | 7:47 am
    So it seems that Google is in the firing line again this week although they are joined by the likes of Amazon and Facebook this time. Today Chancellor George Osborne spells out his concerns about the tech giant’s tax regimes or more to the point how they avoid paying very much UK tax at all, in an article published on the BBC news website. The way in which technology companies such as Google, Amazon and Facebook, to name just a few, are liable for taxes in the UK is about as clear as mud for the majority of us, in fact these mega rich corporations have got tax evasion (or should I call it…
  • Is Google facing a Global Vendetta?

    Johnny G
    28 Nov 2014 | 7:05 am
    I have read quite a few stories recently about the different corporations that seem to have a grumble with search giant Google and it seems that companies are turning their back on the big G for a variety of reasons. We recently reported in our blog pages that Mozilla Firefox has struck a decade long deal with Yahoo to be the default search engine for the Firefox internet browser leaving Google in the cold.The list of companies that seem to abandoning Google for other companies is growing somewhat with auction giants E Bay joining the ranks of those that are on the off and tech gods Apple…
  • Firefox dumps Google from its default search engine.

    Johnny G
    24 Nov 2014 | 4:08 am
    Yahoo, the tech giant, will soon replace Google on Mozilla Firefox’s web browser as the default search engine initially just in the US. At the moment anyone using the Firefox browser will by default be using Googles listings to find what they are searching for but all this will change when Yahoo takes over, instead of seeing the Google search results users will see Yahoo’s results pages instead. According to the BBC News channel, some industry insiders feel that this is not a positive move by Firefox, with Google holding 67% of US desktop searches and a whopping 90% of all searches made…
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    ADG Online Blog

  • ADG’s Deepa Sayal wins Women Leadership Achievement Award by WWLCA 2015

    Adgonline
    4 Mar 2015 | 3:00 am
    Aligning the array of achievements and accolades for constant innovations and unsurpassable excellence in the digital and social media province, ADG Online Solutions has marked another noteworthy milestone. It gives us immense pleasure to share that the Co-Founder & CEO of ADG, Ms. Deepa Sayal is rewarded with ‘Women Leadership Achievement Award for Excellence in […]
  • Enrich Your Customer’s Intellect via Advertorials

    Adgonline
    3 Mar 2015 | 10:36 pm
    In today’s competitive marketplace it’s not only important to make your audience aware about your product or service but also to get them to anticipate it. For this purpose marketers are building well-timed and efficiently placed Advertorials. It is not a new concept infact it’s a popular inbound marketing medium. Brands place them in blogs […]
  • Online Marketing Reaches for New Milestone in 2015

    Adgonline
    26 Feb 2015 | 10:37 pm
    Internet Marketing is not that very old that is seems considering the kind of contour it has acquired in past few years, but the place it has reached today is none other than the centre of marketing and termed as digital marketing. Commenced actually around 2013, it took momentum in 2014, when the thousands of […]
  • Give a Social Launch Pad to Your Mobile Apps

    Adgonline
    22 Feb 2015 | 11:21 pm
    Most of the people are using Android/IOS smart phones today with so many apps to keep them entertained. This is why the mobile applications market is becoming increasingly competitive. So it may be a challenging task for the marketers to make their applications stand out of crowd and requires extra efforts and out of box […]
  • Drive Better Results for Your Business with Gamification

    Adgonline
    19 Feb 2015 | 12:58 am
    Games are not just for fun, they can help you boost your business. You don’t believe me? This article will help you know how. Today let’s talk about Gamification a digital marketing technique which is gaining increased popularity & becoming a super trend among marketers. It is the use of game mechanics & game design […]
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    firedrumemailmarketing.com

  • Why Mobile Usability Just Became More Important Than Ever

    Dallas McLaughlin
    4 Mar 2015 | 12:25 pm
    It’s no secret that mobile usability should be at the forefront of all current and future marketing strategies. With 60% of consumers exclusively using mobile to make purchasing decisions, you can see why many businesses are adopting a “mobile first” philosophy when it comes to their website. If there was any question still remaining about how important a mobile friendly site is to the long term success of your internet marketing, Google has delivered a message that should clear things up. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking…
  • 5 Step Guide to Re-Engaging Your Email List

    Nicole Young
    26 Feb 2015 | 9:39 am
    Inactive subscribers. A term that an email marketer knows all too well. These are the people who have displayed a decline in engagement by not opening or clicking on your emails. So what could be the reason for these subscribers to go quiet? Well, there are many reasons (which is a whole blog topic in itself), but the most common one is a lack of interest in the content of your emails. But regardless of the reason, you should always have a re-engagement tactic in place, so that you can put yourself back in good standing with your subscribers. In this blog I will outline a 5-step guide for…
  • 5 Questions to Help Build A Strong Marketing Foundation

    Dallas McLaughlin
    23 Feb 2015 | 12:19 pm
    As the number of available marketing tools and platforms continues to grow exponentially, it becomes increasingly more difficult for businesses to outline a cohesive marketing strategy. In my opinion, no matter the number of tools and platforms available the core of the marketing strategy remains the same. Raise awareness, stay in front of potential customers, retain purchasing customers, gather more referrals and measure your results. It’s easy. Now the abundance of tools really becomes a question of, “Which one is best for me? Which tool can I utilize at each step of my…
  • Introducing FireDrum 4.1

    Nicole Young
    19 Feb 2015 | 3:25 pm
    Released February 27th, 2015 We’re excited to announce updates to our email marketing platform! The feedback you have provided has allowed us to make some awesome changes that we know everyone will like. These newest features will allow you to send better emails, save time doing it, and get more creative with the emails you send. When you log into your account next time, you will see some new features that have been added to the platform. Some of the highlighted features include: A/B Testing Users will now be able to up their email conversion game by testing time and day, subject line,…
  • How Free Email Can Affect Your Businesses Credibility

    Nicole Young
    12 Feb 2015 | 12:07 pm
    An email address can say a lot about your businesses credibility. For example, would you be more inclined to respond to an email from yourbusinessname@nullaol.com or ownersname@nullbusinessname.com? Chances are, you would choose the email address with the registered email address, because you would know right away who the email came from. In…
 
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    Wylie Communications, Inc.

  • Writing in the right direction

    Ann Wylie
    28 Feb 2015 | 9:00 pm
    Create written communication guidelinesEver wish you had a reference tool you could hand off to new team members to answer the question, “How do we write around here?”Write it right Writing guidelines get your writers and reviewers on the same page — literally.How about a resource you could use to show serial offenders how to fix label headlines, passive voice or leads that are more likely to get readers to take a nap than to take action?Wouldn’t you love to present a document that helps you tell your approvers, “While I personally would love to press…
  • Captivate your audience

    Ann Wylie
    21 Feb 2015 | 9:00 pm
    Three ways to make your copy more creative“Nobody ever sold anybody anything by boring them to death.”— David OgilvyOgilvy was right.If you want someone to buy what you’re selling — whether you’re pitching products and services or positions and ideas — you must first engage them.Draw them in Want to grab reader attention? Make Your Copy More Creative.And nothing engages audience members quite so well as creative material. Creative elements get attention, communicate more clearly and enhance credibility. They paint pictures in your audience members’…
  • Lists with benefits

    Ann Wylie
    14 Feb 2015 | 9:00 pm
    Make them parallel, verb-basedWhen Mr. Wylie’s Writing Tips had a hip replacement recently, he had to take a break from grocery shopping. I went searching for my new BFF, an online grocery delivery service.I found Envoy, which turned out to offer grocery delivery and a writing workshop in one.Lost weekends You had me at “Save 80 hours a year.”Envoy does a great job of expressing its benefits. My favorite: “You’ll save 80 hours a year.” You mean I can avoid two work weeks of selecting the perfect rutabaga and standing in line with the almond milk each year?
  • The best of Times

    Ann Wylie
    7 Feb 2015 | 9:00 pm
    The U.S. newspaper of record runs 33% feature leadsNew York’s Grey Lady isn’t so gray any more. Topping one-third of its stories with feature leads, The New York Times covers the world in living color.Lead by example The New York Times grabs reader attention with concrete, creative, provocative leads — aka feature leads — such as description, juicy details and examples.We analyzed 87 stories in the Dec. 15, 2014, edition of the Times. (We skipped the sports pages and one-paragraph stories.) Reporters started 29 of those pieces with feature leads.Feature leads grab…
  • Balance and Power

    Ann Wylie
    31 Jan 2015 | 9:00 pm
    Win our February writing contestThe sound your’re hearing in that Oscar Wilde quote is called balance. Also known as parallelism, balance works because of the rub between similarity and difference.On balance Parallelism gets its power from the friction between similarity and difference. Image by Viewminder: http://bit.ly/1i9etyOBalance draws reader attention to the most important parts of your message, with passages like:“… my head in the rainclouds, my heart in the sky.” — Donna Tartt, novelist, in The Goldfinch“Nefertiti is a face without a queen;…
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    Ezy2Blog.com with Steven Suchar

  • Free Leads For MLM Are Sweet Like Honey!

    Steven Suchar
    20 Feb 2015 | 12:50 pm
    Show some social love by sharing this post!Gathering free leads for mlm is as straightforward as… Leaving comments on blogs which are closely related to the products or services that you are representing. When you are working multilevel marketing, you need to set a target for the quantity of comments that you leave every day. It should be expected that not every comment you write is going to be permitted by the respective blog owner. Until you become known on the blogging circuit, you may not even receive a click through back to your website/blog off of your comments. Don’t…
  • Success In Network Marketing – A Perfect Mix!

    Steven Suchar
    20 Feb 2015 | 12:31 pm
    Show some social love by sharing this post!A lot goes into cooking up success in network marketing… Dedication, discipline, persistence, passion and so much more. If success in network marketing is what you are shooting for, then it’s not something you will work only when you feel like it. You have to set your ambitions and progress towards those goals. But, do you even understand what your goals are? Masses of people live from day to day never knowing what their ideal goal is. A survey among collegiate students was taken not so long ago. They were asked to jot down their goals in…
  • Any Lead Generation Website Proudly Serves!

    Steven Suchar
    17 Feb 2015 | 7:59 pm
    Show some social love by sharing this post!A lead generation website encourages a visitor to request more information… If you do not have an opt-in box on your website/blog for the purpose of lead generation, you should consider adding one. You should also take a look at a reliable automated system that runs your email campaigns as well. There are two premier communications companies that are capable of handling all of your email needs, they are AWeber and GetResponse. These ‘all inclusive’ systems can be configured to send out a collection of sequenced messages to anyone…
  • Is Your MLM Sponsoring Turn Key?

    Steven Suchar
    16 Feb 2015 | 9:51 pm
    Show some social love by sharing this post!One of the most significant parts of network marketing is mlm sponsoring… After you have learned how to recruit the best people into your social marketing team, this can insure that your earnings will begin to grow quickly. Without a doubt, the like minded individuals in your group will be extremely motivated and want to do as well as you do, perhaps even better. It’s kind of funny though, the masses who buy into a multilevel program for the most part, do not have the right stuff. Why do you think that the wrong type of person is being…
  • Eye On New Network Marketing Opportunities!

    Steven Suchar
    15 Feb 2015 | 7:54 pm
    Show some social love by sharing this post!Before selecting a new network marketing program… There are several key factors that you should consider. When starting out initially, it’s always good to know, up front, what you’re getting into. The Internet has made keeping an eye on new network marketing opportunities painless… Nevertheless, you should do a little digging and make certain that you are making the right choice. Networking has been in existence, it seems, like forever. It’s a reliable marketing model that works, but it has to be done the right way. In a…
 
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    Million Dollar Pursuit

  • What’s Your WHY – Triple Your Sales Answering This Question

    MDPAdmin
    20 Feb 2015 | 12:34 am
    “The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.”  – Simon Sinek, Start with Why When I was still a newbie online. I made the mistake of focusing solely on marketing my products and services. You see 99% of marketing and selling done online looks like this. You have a problem. Here is the solution. Here’s why you need to buy it. There’s something cruelly missing from this “formula”. It’s the WHY! 2 years ago, I came across Start With Why from Simon Sinek. This book made me rethink…
  • Killer 4 Steps Traffic Method Using Forum Signature

    MDPAdmin
    8 Feb 2015 | 9:24 am
    If you have been in the internet marketing world for some time, you must have heard that traffic is a key to making money online. Well traffic is not only the key in internet marketing but it is also a critical part in all businesses that are known to man. The selling formula is as follows: This can be applied in any business model that is related to selling products/services. You WON’T be successful online if you don’t MASTER this formula. Too many people trying to make money online go and find complex “secret” methods and “Over Night Riches” promises that don’t work when…
  • Success Behind The Itch

    MDPAdmin
    1 Feb 2015 | 12:24 pm
    One thing I learnt about getting tattooed is a lot about itches. I’ve sort of become an expert at watching the itch and not scratching it. Strangely enough this is one of the keys to success online and mostly everything in life. Consider this. Procrastination is all about your mind making up excuses or giving you urges in order for you not to take action on a task. What are these excuses and urges? They are basically itches. If you scratch the itch you are giving up to the urges and excuses. You are making the decision to procrastinate whether consciously or not. Most of the bad things in…
  • Increase Blog Traffic Sharing Other People’s Content

    C.G. Tsang
    25 Jan 2015 | 12:22 pm
    Just came across an awesome tool I’ve been using to increase blog traffic sharing other people’s content. What if I told you that you could post a link to someone else’s content (maybe a popular guy in your niche) and get traffic to your website from it? Awesome right? Your audience benefit from it because you’re sharing top notch influencer’s content. And you also benefit from it because you have the opportunity to get people back to your blog. This is what Snip.ly is all about… Here’s how it works: You go to Snip.ly and create a snip You can add the influencer’s…
  • Sure Fire Way To Wake Up Early Feeling Totally Energized

    C.G. Tsang
    20 Jan 2015 | 10:29 am
    “One key to success is to have lunch at the time of day most people have breakfast.“ – Robert Brault A few years ago, I came across a habit that literally changed my life. It was waking up early. I just love it. There are so many benefits. That’s why I included it in my top productivity habits list. The morning is quite and peaceful. I feel more productive and I get a massive boost on the average Joe who wakes up late. It was not easy to build the wake up early habit. At first I wanted fast results.  So I decided to Wake up 3 hours earlier next Monday. I figured out that 3…
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    Penny Stock Dream

  • 400% Gains Within 5 Weeks and A New Pick Coming Within 2 days!

    3 Mar 2015 | 9:00 am
    400 Percent Gains And A New Pick Coming! Platinum Members Will Be Receiving It Early. In the past 5 weeks, we have seen our picks shoot up more than 400 percent, on very solid trading, as a result of solid runs on THCZ, TUNG, SUTI, and IJJP. Even more importantly, our most recent...
  • THCZ Continues To See Solid Growth. New Pick Coming Early To Platinum Members!

    2 Mar 2015 | 4:00 pm
    Our Pick On THCZ Has Continued To See Solid Growth! New Pick Coming Early To Platinum Members Soon. Today, we saw more solid gains on our pick on THCZ, with a solid close up an additional 12.46% on more than 9 million shares traded. The gains that this pick has been seeing for us over the course of the past week, have been nothing short of impressive but even more impressive, has...
  • Market News Update: HIPPQ (Hipcricket, Inc.) Was The OTC Stock Of The Day, With A Close Up 275%.

    25 Feb 2015 | 2:00 pm
    HIPPQ Was The OTC Stock Of The Day, With A Close Up 275%. That Means It Gained 400% In The Past Week! HIPPQ (Hipcricket, Inc.) has proven to be one of the most powerfully trading penny stocks in the world, these past few trading days, with 400% gains over the course of the past week! Today alone proved to be one of the strongest days this company has s...
  • After 300% Gains In 2 Weeks, A New Platinum Pick Is Coming Tomorrow Morning!

    24 Feb 2015 | 11:00 am
    New Platinum Pick Coming Tomorrow Morning! Might Not Be Released To Free Members. This is a big one; We wanted to hit you with this special mid-day update to let you all know that there is another big new early platinum pick being released tomorrow morning. This pick may be reserved purely for platinu...
  • 342% Gains In The Past 2 Weeks! Gain Early Access To Our New Pick!

    23 Feb 2015 | 1:27 am
    342% Gains In The Past 2 Weeks and A New Pick Is Coming! Get Exclusive Early Access To The New Pick, By Subscribing Here. Things have been going very well for us lately, with our penny stock picks gaining over 342% in the past two weeks, boding incredibly well for Platinum Members, who receiv...
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    IEager

  • Is backlink necessary and best ways to attract them naturally?

    Saurabh Sharma
    4 Mar 2015 | 4:55 am
    From Shutterstock Intro Look, in this article I will make you aware from the most efficient and effective measures to attract white hat backlinks, which I have learned with such a long experience in field of internet marketing. If we look at the past we found that an exact plan wasn’t needed to get backlink and despite the unnatural style of working we were able to get solid ranking but now everything has changed over time and after the Google’s algorithm updates modus operandi have totally changed. Little about backlink Backlink works as a supplement for the website and obtaining…
  • What is thin content and how to refrain ourselves from being penalized

    Saurabh Sharma
    2 Mar 2015 | 2:01 am
    Do you feel anxious by thinking of these questions? What is thin content in SEO How to find thin content How thin content can impact my search ranking Will Google panelize my website due to thin content Is there any tool to check thin content If yes then start reading. Intro The thought about thin content continuously stirring in our brain and it’s playing a criminal role to distract us from our path to success. You need to find the ways to cure this problem, instead to be concerned because, until you don’t alleviate the problem till then it won’t stop following you. Now Google…
  • How to promote pictures on Google image Search

    Saurabh Sharma
    27 Feb 2015 | 10:16 am
    From Shutterstock Intro Specialty of image is becoming popular and well known throughout the world of internet marketers and image not only imitates the audience but also helps to add more traffic to your analytical report. And now there are plenty of ways to get the traffic to website and gradually circulation of image is been increasing and it has also become a great way to achieve countable audience. Many webmasters are accepting the importance but there is no use because they aren’t aware of how it should be done, so I will explain things to you so that you can fulfill this task very…
  • Are Facebook, twitter and Google+ or Social Media good for SEO?

    Saurabh Sharma
    24 Feb 2015 | 1:12 am
    From Shutterstock Intro Google has been cleared this thing before that social visibility of website is really beneficial for your website ranking (SERP) in search engines and as far as is concerned for Twitter or Facebook, then you’re talking about millions of targeted users so it’s clear that you have too much to gain from social media instead of loss. Many people use to spend their time mostly on social media sites so the principle meaning is that, the visitor who came through social media would be more active and along with, website will be more accessible to more people. One thing…
  • What should be the title of the blog post?

    Saurabh Sharma
    21 Feb 2015 | 11:39 pm
    From Shutterstock How to write SEO friendly title Title is the most important thing which tells entire blog post or web page content summary with just few words and it’s a stark fact that the more appealing title, the more visitors will visit your web page. Sometimes much effort is required to produce the perfectly intelligible title but for some people it’s not a big thing because they are clever and knows how to deal with it but for some folks research is the only powerful strength so you’ll have to do the same if you are one of them, who uses research as a form of key…
 
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    Dave Lovelace Internet Marketing Blog

  • 5 Surefire Ways To Get More Opt-ins

    dlovelace
    5 Feb 2015 | 10:44 am
    An average conversion rate for an opt-in page is 25-30%.   However, your goal should be to convert 50% or more of the visitors landing on your page.  If you’re not happy with your current conversion rate, there are several things you can do to improve your numbers. 1. Test a new headline.  This is the most important element of the page as it’s the first thing your visitor will see and is the primary factor in determining whether or not your visitor feels like you understand their needs and can offer a real solution. 2. Don’t ask for the Name.  Tests have shown that only…
  • 5 Keys To A Positive Mindset

    dlovelace
    28 Feb 2014 | 9:34 am
    Building a business is a fantastic and challenging experience. You can wake up exhilarated to begin your day and go to bed feeling overwhelmed and frustrated. The key to success is to maintain a positive, “yes you can do it”, mindset. If you be believe it’s easier said than done, here are 5 keys to help you create and sustain a positive mindset so you attain the success you desire. 1. Surround yourself with successful and positive people. The influence people have over our own personal energy is amazing. Moods and attitudes are so easily spread – think about how much of a…
  • Copywriting Tips: Creating Powerful Headlines That Sell

    dlovelace
    26 Feb 2014 | 9:15 am
    You have mere seconds to capture a prospect’s attention. One of the single most powerful tools you have to accomplish this task is your headline. There are several keys to a compelling, and selling, headline and a few tips to help you get the job done. #1 Tap into Your Prospects’ Emotions According to psychologists our buying decisions are based first and foremost on our emotions. Use headlines which offer your readers a strong emotional benefit or reaction. Some possible emotions are: For example, The 20-Minute Step that Will Make You a Business Genius taps into readers’ desires to…
  • Special Reports: Build your List and Make Money

    dlovelace
    24 Feb 2014 | 9:01 am
    What are special reports? Special reports are short reports that contain helpful information on a subject. The reports are anywhere from a few to 30 or so pages in length. If you have the know-how, you can write them yourself or hire a writing service to do it for you. There is very little work involved in creating them but they are versatile tools for building an online business. One popular subject for special reports is how-tos. They direct a reader, step by step, how to do something. If you are knowledgeable with computer software and hardware, that is a perfect niche for special reports…
  • Attract Visitors With Magnetic Content

    dlovelace
    21 Feb 2014 | 9:01 am
    Magnetic content is perhaps the most important part of making money online. This is because your content can make or break your business. The better it is, the more money you will make. So what is magnetic marketing? Basically, it just means having content that attracts visitors. The content on many sites is simply low quality. If you are just a me-too site, you probably will not attract many people to your site. So how do you write compelling content? One of the first methods is to look at the content already out there about your topic. Try to find authority sites, such as Ezinearticles,…
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    WhatCounts - Enterprise Email Marketing Solutions

  • The (almost) painless way to toss inactive subscribers

    Satasha Thompson
    4 Mar 2015 | 6:30 am
    Saying hello is easy. A new subscriber comes on board, is highly engaged with your emails, and as a result is boosting your deliverability rating. Over the customers’ lifecycle, the enthusiasm to open every email wanes and engagement rates dip. You send out a thoughtful and creative reengagement campaign, and then you follow up with a winback campaign to the remaining non-responders. In the end, you’re left with a whittled-down list of inactive subscribers, and a burning question: Now what?! Do you keep these inactive subscribers on your list and resume normal operations, stop sending to…
  • Email Re-Targeting is a No-Brainer

    Emily Keye
    27 Feb 2015 | 6:00 am
    I bet you didn’t know today, Feb. 27, is known as “No-Brainer Day.” In honor of this oh-so-well-known day, I’d like to discuss something that really is a no-brainer for marketers: email re-targeting. As marketers we ALL know it costs less to retain a customer than to acquire a new one. Acquisition strategies are important and a key component of any email marketing program. However, today we will be discussing the best ways to retain those customers you have already acquired. Now that’s a no-brainer! Email retargeting campaigns are designed to persuade a customer to purchase,…
  • Take Your Retail Email Marketing Up a Notch

    Joy Ugi
    24 Feb 2015 | 6:00 am
    Good news! According to a recent MarketingSherpa study, 61 percent of people say they like getting promotional emails once a week, and what’s more, some subscribers want it on a more frequent basis. Retailers have a tremendous opportunity to take advantage of this goodwill. Subscribers know a generic e-blast when they see one, so marketers must take their campaigns up a notch in 2015. The best place to begin is understanding your relationship with a customer – that just getting them to buy something isn’t the end of the road. Marketing is tied to a customer throughout his…
  • 2015 Email Marketing Resource Survival List

    David Blane
    17 Feb 2015 | 6:30 am
    What’s up marketing folks! So, here’s my list of email marketing resources that I found interesting for the year. I hope it’s helpful. Let me know if you guys have any additions. There is some very valuable free and paid marketing content here. If you’re a skimmer or quick-reader like me, than this list will fulfill your needs. Comment on this post, share with us on Twitter, or email me. Email Design Creating a simple responsive template – Maybe you want to attempt trying to build your own email template. Check out this guide. 7 hacks for effective email design – Some…
  • Kick the Ugly Email Habit with a Responsive Email Template

    Joy Ugi
    12 Feb 2015 | 7:30 am
    Today, you can’t get away with not using a responsive email template. It’s a must. A have-to-have. Because mobile readership of emails is growing exponentially, there’s no choice but for marketers to abandon the old way of designing emails, which now often look ugly on mobile phones, and jump on board the responsive design bandwagon. More than 53 percent of email opens occur on a mobile phone or tablet. 71 percent of consumers delete an email immediately if it isn’t mobile optimized. Responsive design results in a nearly 15 percent increase in unique clicks for mobile users from a 2.7…
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    Think To Succeed

  • The 3 Scientific Triggers that Force People to Like You

    Kris Whitehead
    18 Feb 2015 | 12:00 pm
    We’ve all heard of the “know, like, trust” factor…and with all other factors being equal, people do business with those they know, like, and trust.  Although it sounds easy enough, in today’s world, many people are doing business with others online, and building rapport isn’t as easy as going to your local networking meeting and sparking a connection…or is it? Okay, picture this… You walk into a room full of people you’ve never met and you have ONLY one objective. To meet the 5 people in the room who will want to do business with…
  • 3 FREE Ways to Increase Traffic to Your Blogposts

    Kris Whitehead
    13 Feb 2015 | 7:01 am
    I was doing research online looking to deliver a few cool tips for you to increase traffic to your website through your blogs and the amount of free information out there is not only prevalent, it’s down right overwhelming. If you are committed to creating original and thought-provoking content here are a few tips that will help you find more eyeballs for your blogs (that hopefully you’re leading to sign up for your RSS feed or newsletter..right?) Find a Leader Who Will Teach You I don’t know about you but finding someone (not a company) who is already driving massive…
  • The Simplest Ways to Make the Most of Networking

    Kris Whitehead
    3 Feb 2015 | 8:10 am
    I remember when I first began networking I really struggled to get tangible results.  In fact, I was so anxious, that I’d wait at least 1/2 hour until after the event began just to ensure that whomever had invited me was there, so I’d have someone to talk to.  Yet, I rarely met anyone new.  I didn’t know how to approach people, I didn’t know what to say, and I was just counting the minutes until the event was over so I could go home and pat myself on the back for showing up at all… If you struggle with Networking and getting the most out of it, if you have…
  • 7 Small Tweaks to Optimize Conversion Rates

    Kris Whitehead
    26 Jan 2015 | 2:16 pm
    Conversion Optimization, for most, is scary…but it doesn’t have to be.  Given the ENORMOUS benefit you can get from testing for optimization, the reward of more visitors opting into your forms, or converting to paying clients, reaches far beyond the efforts.   Yet, conversations with our clients show how little most know about this process, and mentioning A/B testing, or “split testing” with our clients, often got a loooong silence on the other end of the line…So, I wanted to give you 7 areas that you can begin to look at when beginning to optimize your offers.
  • The Complete Beginner’s Guide to Conversion Rate Optimization

    Kris Whitehead
    26 Jan 2015 | 10:18 am
    Conversion Rate Optimization is simply the ability to figure out why your website visitors aren’t taking action on your offers and fixing it. It can be daunting as a business owner to think about Conversion Rate Optimization or CRO for short…I know, I remember.  You’ve created a ton of content and your website is finally functional, you’re driving a ton of traffic, but there just aren’t a lot of people taking you up on your offer.  As you start to research you hear the buzzwords “optimize”, “conversions”…you check out the sites and they talk about A/B split testing and…
 
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    isaLpOkidQ

  • Revolutions Indonesia [del.icio.us]

    isalpokidq
    21 Feb 2015 | 6:52 pm
  • Free iStonsoft PDF Converter (100% discount)

    14 Feb 2015 | 2:17 am
    iStonsoft PDF Converter is a 7-in-1 program that allows you to convert PDFs to multiple different formats — Word, Excel, PowerPoint, HTML, ePub, text, and images — with all original PDF text, images, layout, and formatting preserved. Batch processing is supported and you have the ability to convert whole PDFs or select pages.This giveaway has no free updates or tech support and is for home/personal use only. Get iStonsoft PDF Converter with free lifetime upgrades if you want free updates, free tech support, and business or home use.Terms and ConditionsThis is a 1-computer lifetime…
  • Free lifetime 17 GB Google Drive cloud storage (100% discount)

    13 Feb 2015 | 1:40 am
    We all know about Google Drive, the cloud storage and file backup service offered by Google. Everyone can get free 15 GB cloud storage on Google Drive at any time: just signup for a Google account (or login to your existing Google account), head over to the Google Drive page, and boom — you have your free 15 GB that never expires. For a limited time, however, you can get an additional (extra) 2 GB for your Google Drive account for life. Yes, that means you will have 17 GB on Google Drive that won’t ever expire. Get it now. Terms and ConditionsThis is a multi-device 17 GB lifetime license,…
  • Free SuperEasy SpeedUp 2 (100% discount)

    13 Feb 2015 | 1:38 am
    SuperEasy SpeedUp 2 is a system utility that helps you clean, maintain, and speed up your computer; it includes tools like defrag, clean web browsing traces, remove startup items, and more. Terms and ConditionsThis is a 1-computer lifetime license, for home or business useNo free updates; if you update the program, you may lose itNo free tech supportCan be installed or re-installed offer is over, as long as you get your installer and license key before the offer has endedMay not be resoldNo refunds and exchanges; if you are having trouble activating or registering, please ask for…
  • Free Bitdefender Internet Security 2015 [9-month license] (100% discount)

    13 Feb 2015 | 1:36 am
    Bitdefender Internet Security 2015 is a top-of-the-line anti-virus program for your computer, protecting you against malware (viruses, trojans, adware, spyware, etc.), helping fill in online forms, optimizing your computer and freeing up disk space, improving Windows boot speed, helping secure online purchases, and more. It even comes with a built-in firewall. Terms and ConditionsThis is a 1-computer 9-month license, for home and business use; if you want a longer license, get Bitdefender Internet Security 2015 with free upgradesYou get free upgrades for six months; if you want free upgrades…
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    OKay Marketing

  • Top 20 WordPress Plugins I Use to Increase my ROI and CRO

    Brian Jackson
    8 Feb 2015 | 6:16 pm
    I don’t write a lot of list posts but I do get people occasionally asking me what WordPress plugins I recommend using. So I thought I would write up a post with my top 20 WordPress Plugins. These are in alphabetical order and a mix of free and premium plugins. I use these to grow the traffic on my blog, build my email list, and increase my ROI/CRO. In fact some most of them I have full reviews on so you can read more about them before trying. I’m sure there are some below you haven’t tried! I never use a plugin […] The post Top 20 WordPress Plugins I Use to Increase…
  • How to Fix Google AdWords Site Suspended Due to Malware

    Brian Jackson
    5 Feb 2015 | 10:55 pm
    One of the worst notifications you can get is the dreaded “Site Suspended” due to malware message in Google AdWords. If your site contains malware Google could blacklist your entire site which means every minute you could be losing revenue. Before you panic though let me walk you through some steps on how to get your site back up and approved within a few hours! Part of this tutorial assumes your website is running on WordPress. Step 1 Here it is, the dreaded “Site suspended” message in AdWords. Suddenly all your campaigns go dark. The first thing to do is check the…
  • Diagnose admin-ajax.php Causing Slow Load Times in WordPress

    Brian Jackson
    28 Jan 2015 | 11:01 pm
    If you have stumbled across this post then you are probably trying to diagnose what is causing your slow load times. And you have probably already narrowed it down to your admin-ajax.php file as the culprit. But why exactly is the admin-ajax.php file causing these heavy load times? Well, read my two suggestions below to try and diagnose the root cause of the problem on your WordPress site. Anyone that knows me or reads my blog knows that I am a little OCD when it comes to speed. I wrote this post for a friend, he knows who he is […] The post Diagnose admin-ajax.php Causing Slow Load…
  • Kinsta Review – The Best Managed WordPress Hosting Period

    Brian Jackson
    24 Jan 2015 | 8:58 pm
    I have been wanting to write this review for a while now about my amazing experience with Kinsta. Their managed WordPress hosting experience has been far above anything that I have experienced over the past few years. Not just from the speed aspect, but also from their top notch customer support. Read my full Kinsta review below. Who is Kinsta? Kinsta was founded by Mark Gavalda, a WP dev guy and programmer by trade. They are are currently based out of London and started offering hosting to the public in early 2014. Yes, they are a newcomer when it comes to […] The post Kinsta Review…
  • How to Easily Cleanup Negative SEO with Web CEO and rmoov

    Brian Jackson
    21 Jan 2015 | 4:00 pm
    A couple months ago I wrote about cleaning up a massive negative SEO attack with Web CEO. And while I still use that method you also want to contact the webmasters to get the links removed. Simply disavowing domains is simply letting Google know that they shouldn’t count those links against you. While that is important the links will most likely keep showing up in your backlink profiles forever unless you get rid of them permanently. In a recent attack thousands of other websites were hacked and viagra terms were pointed against one of my websites. I don’t have time to lookup…
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    American Made Digital » Blog

  • Are Facebook Ads Necessary?

    Brittany Botti Lerch
    16 Feb 2015 | 10:52 am
    Are Facebook Ads Necessary? Yes. I’ve been fighting this admission for a while now. I don’t want to believe that it’s necessary to pay for Facebook ads for your page in order to be successful, grow page likes, increase website click-throughs, and increase revenue. But for the average business page, it has gotten to the point where if you are not paying for Facebook ads, you’re simply not in the game. Even though I am admitting that it is necessary to use Facebook ads if you are marketing on Facebook, I’m not saying that it’s some kind of trick Facebook is playing to get more…
 
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    Better Graph Blog

  • Quick Tips To Improve Landing Page That Optimizes Your Conversion Rate

    Better Graph Team
    3 Mar 2015 | 1:26 am
    Landing page plays a vital role in terms of generating leads and converting the potential customers into buyers. It is far different from home page. The home page reflects complete picture of your organization, while landing page is especially designed for marketing campaign or sales purpose. In pursuit of improving profit or conversion rate, most of the businesses make investment in creating the landing page, but somehow, they do not get the expected result. There are many reasons that hinder the business from getting good conversion rate through landing page. Therefore, to help you make…
  • How To Use Quora For Bringing 10000 Visits To Your Websites

    Better Graph Team
    25 Feb 2015 | 12:46 am
    Quora is the question & answer based website that comes with thread based feature. Here, the users publish the question with the help of thread and answerers post their solution. There is an Upvote feature with the answer that just works like “+1” in Gmail and “Like” in Facebook. The answer that gets maximum Upvotes will be seen at the top of all the threads. It is just like a Yahoo Answer that possesses the social media behavior. Using Quora To Direct Visitors To Your Website Before finding that how Quora is helpful to direct the visitors to your website, you should also know…
  • Google Analytics Comes With Active User & Cohort Analysis To Ease Study of User Behaviour

    Better Graph Team
    23 Feb 2015 | 2:06 am
    Google Analytics has been integrated with 2 new features, Active User & Cohorts in order to provide key insight of online users’ behaviour, so that the website owners can improve their online services. Since inception, Google Analytics has been the powerful tool in website industry that allows the webmaster to keep an eye on the online visitors interactive behaviour with the website. For enhancing the user-experience, Google has launched 2 new advanced features: 1. Active User The Active Users feature presents the report that states the number of users, who have had minimum one session…
  • Guidelines To Promote YouTube Video Content Effectively

    Better Graph Team
    17 Feb 2015 | 9:43 pm
    YouTube has the base of around 1 billion worldwide active users. According to the study, this platform is the most visited video based search engine. It is a great place to start video marketing campaign in order to promote the business. But, there is a need to consider some important tactics that can make video promotion on YouTube successful and at the same time boost the business. Let’s Have A Glance Over Important Tactics For Promoting Video Content On YouTube: 1. Set Up YouTube Channel With Essential Elements Liven up your YouTube channel like a good social media profile. This means…
  • Facebook Launches Call To Action Button In India

    Better Graph Team
    12 Feb 2015 | 11:38 pm
    Facebook has announced seven “call to action” buttons for Pages and anyone who have admins access can set call to action option. With this option, the page admin can set the destination to redirect users who click the call-to-action buttons on iOS/Android devices or their personal computer. The destinations URLs can be within the social network or other from Facebook. Here’s a full list of the 7 call-to-action buttons that were announced: Book Now: Mainly for websites to direct visitors to book or reserve anything. a table at your restaurant or, a room in a hotel, or a similar kind of…
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    Web Development| Mobile Apps| Online Marketing - Tractus | RSS Feed

  • Why Personalized Marketing Will Increase Sales in 2015?

    Ekaterina Lepikhina
    18 Feb 2015 | 10:17 am
    Sending out mass email campaigns, promoting generic coupon offers and blindly posting on social media is no longer relevant to get the attention of customers and clients. And more than 80% of marketers are aware that personalized consumer experience is a way to increasing ROI. However, only 6% of them are actually implementing personalization. It’s time to be proactive and deliver better results before everyone else jumps in. Personalized marketing is based on collecting data about individual’s preferences, interests and behavior patterns to make a unique product offering for each…
  • 4 Reasons Why Mobile Marketing Is A Must

    Ekaterina Lepikhina
    13 Feb 2015 | 10:59 am
    Many companies are still questioning the need for mobile marketing. What they really should be questioning is what exactly their mobile strategy needs to be and how effectively implement it. Here are some stats that will help you understand modern consumer behavior, their adoption of mobile and its impact on mobile marketing. Multi-screening is Common 80% of Internet users have smartphones. Majority of users do not stick to one device when browsing the web. The so-called “multi-screening” is growing: consumers switch from computers to iPads and smartphones all the time depending on the…
  • 7 Online Marketing Strategies Every Small Business Owner Must Implement

    Ekaterina Lepikhina
    26 Jan 2015 | 1:53 pm
    Did you know that more than 90% of consumers research products and services online before making a purchase, a phone call or a reservation? Or that three out of five internet people today shop online? There are no doubts that your potential and existing customers are online and that’s where they learn more about your company and products. Businesses that have websites and also invest in online marketing can get the rewards of connecting with these shoppers. You might be thinking that online marketing is beneficial only to big players and you are wrong. Established presence online is an…
  • Social Media for Business: 5 Things to Help You Stay Focused

    Ekaterina Lepikhina
    5 Dec 2014 | 10:09 pm
    1. Choose your Primary Platform(s) Your business needs to be on social media. But it does not have to be and even should not be everywhere. Think of your customers/clients/partners. Where are they more likely to be found? Do you sell makeup? You need to be focused on Instagram and Pinterest. Do you target other businesses? Get on and become an influencer on LinkedIn. Do not waste your energy and time on networks that are not big for your targets. 2. Concentrate on Your Goal(s) Remember that your business is on social media to help you reach your business goals. Do not waste your time getting…
  • Planning a Website? 5 Mistakes To Avoid

    Ekaterina Lepikhina
    1 Dec 2014 | 11:47 pm
    Wondering why your website doesn’t get enough traffic? Users leave your website before turning into customers? Check and see if you are making any of these crucial mistakes that kill websites. Mistake #1 No Clear Message on the Landing Page When people come to your website, they need to know what it is all about and why they should stay. Sounds too obvious but you’d be surprised how difficult it is to direct users. Sometimes there are too many messages on the landing page and the prospective customers can’t see which one is the right one. And you don’t want them confused.
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  • Potential Free Classified Ads Website List Dubai/UAE 2015

    4 Mar 2015 | 12:56 am
    Potential Free Classified Ads Website List Dubai/UAE :As you can see I have shared lots of classified listing by different countries, but I think that’s not enough so I thought I would like to share much more. This list is collected from all the different sources from the web and SERP result as well. Hope you will enjoy this free classified ads websites, list of Dubai/UAE. Here is list goes…
  • 25 Best SEO Tools to Boost Your Website Traffic in 2015

    3 Mar 2015 | 4:10 am
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  • Updated Free High PR Directory Submission list 2015

    3 Mar 2015 | 12:24 am
    Updated Free High PR Directory Submission list 2015 - Hello SEO guys and internet marketers, today I going to sharing with you some high PR web directory list which I have personally collected from the different sources.  I will keep update that kind of list with you regularly but you need to keep touch with us. Here is the list…
  • Top Most Similar Website like Craigslist, eBay etc

    26 Feb 2015 | 9:56 pm
    Top Most Similar Website like Craigslist, eBay etchttp://www.backpage.com/  Global Alexa Rank 758Domain Authority : 71Page Authority: 76Backpage is very much similar classified site like craigslist that permits user to post advertisements for nothing. Indeed, its the second biggest advertisement site in U.S after craigslist. The products you submitted on the backpage is studied by a computerized output to check for illicit activities. Every section is broke down by a gathering of individuals before it is presented on the site on keep up their principles.http://www.oodle.comGlobal Alexa…
  • SEO Audit Key Factors/ Elements 2015

    26 Feb 2015 | 3:32 am
    SEO Audit Key Factors/ Elements 2015Search Engine Optimization is not an easy task for everyone, As we can see SEO has been become a more and more complicate nowadays.  Every small business company needs a website to expand their business all over the world, butone thingthat I noticed is their websites are not well optimized and not performing well in the search engines. Becausewebsites owners not more focus on website audit, so for them, I have not created one for them and I am sure after readingthis article you will get better search results. And yes, Performing SEO audit of your…
 
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